教案layoutofabusinessletter
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外贸函电课程教案
课题:Basis of Business Correspondence
课时:周次:授课日期:地点:
授课方式及手段:Lecturing, Task-based approach, Questioning, Discussion …
教学目标:
After studying this part, the students are able to:
A. Learn the structure and the format of business letters, envelopes and e-mails;
B. Learn basic principles of effective business letter-writing;
C. Know the designing of a standardized letter and an e-mail;
D. Master the correct arrangement of various parts of a business letter and e-mail;
E. Practice writing business letters, e-mails and envelopes.
教学重难点:
A. the Layout of Business Letters
B. the Structures of Business Letters
教学过程与内容:
Part 1 The Structure of Business Letters
Step One warm-up
1)Have you written a letter in Chinese Who do you write to How do you write
2) Have you written a letter in English What’s the differences between Chinese letter writing and English letter-writing
3)Do you think letter writing is very important in business Why
Come to the introduction:
The letter is a common communication medium. There are several reasons:
1) A letter establishes a record that can be used for later reference
2) Distance can be spanned at relatively small cost
3) Routine matters can be completed efficiently with the help of letter forms.
Step Two Presentation
A. The layout of a business letter (商业信函的布局)
Business letters will involve the following parts:
(1) Letter Head /Heading Section (信头)
(2)Reference Number and date Line(案号和日期)
(3)Inside Address/the inside name and address (封内地址)
(4)Attention Line (注意事项)
(5)Salutation /The Greeting (称呼)
(6)the Subject Line /Subject-matter/the Subject Heading (事由)
(7)the Body of the Letter (正文)
(8)complimentary close/ the Closing (结束礼词/结尾敬语)
(9)signature section / the signature (签署)
(10)The identification Initials /the Reference Notation (经办人代号/主办人代号)
(11)The Postscript—. (再启)
(12)The Enclosure (附件)
(13)The Carbon Copy/ Carbon Copy Notation (抄送说明)
Business letters usually consist of :
seven standard parts (标准/规范部分)
six optional parts (任选部分)
B.Explanation of letter parts (信的各部分的解释)
Step Three consolidation
Ask them to recognize all parts in a business letter. Using the given letter, find out each part of a business letter:
Step Four Homework
Learn the Chinese version of all parts in a business letter and its explanation.
Part II
Step One Revision
Ask the students to say out the Chinese version of all parts in a business letter and its explanation.
Step Two Presentation
the students the following questions:
1)If you want to write a Chinese letter, what style do you usually follow
2)If you want to write a business letter in English, what style do you usually use
2. Formats of business letters (商业信函的版式/开本)(vide P3—5)
Give the students three forms of letters, ask them to try to find out the differences of them:
a. the indented form (缩进式)