电子商务专业英语课程期末考试模拟试题

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商务英语考卷(期末)

商务英语考卷（期末）一、选择题（每题1分，共5分）1. The main purpose of a business letter is to ________.A. provide detailed informationB. make a requestC. establish a personal relationshipD. All of the aboveA. IntroductionB. ConclusionC. Executive SummaryD. Bibliography3. When making a business presentation, you should________.A. speak as fast as possible to show your expertiseC. keep it simple and conciseD. focus on your own achievementsA. be vague and mysteriousC. include personal greetingsD. be written in all capital letters5. Which of the following is an example of passive voice?A. The manager approved the proposal.B. The proposal was approved the manager.C. The manager will approve the proposal.D. The proposal will be approved the manager.二、判断题（每题1分，共5分）1. Business writing always requires the use of formal language. ( )2. In a business meeting, it is acceptable to interrupt others while they are speaking. ( )3. A business plan should include a detailed financial forecast. ( )4. An elevator pitch should last for more than 5 minutes. ( )三、填空题（每题1分，共5分）1. A ________ is a written document that outlines the goals of a business and the strategies for achieving those goals.2. In a business contract, the ________ is the party that receives the product or service.四、简答题（每题2分，共10分）2. How can you effectively manage your time during a business presentation?4. Why is it important to proofread business documents?5. Describe the purpose of a SWOT analysis.五、应用题（每题2分，共10分）1. You are tasked with writing a business letter to a potential client. Outline the main sections and provide a brief description of each.2. You are preparing a business report on market trends. List three sources you would use to gather information.3. You are giving a business presentation on a new product. Describe how you would structure your presentation.5. You are creating a marketing plan for a new product. Identify three key marketing strategies you would use.六、分析题（每题5分，共10分）七、实践操作题（每题5分，共10分）八、专业设计题（每题2分，共10分）1. 设计一份商务英语课程大纲，包括课程目标、主要内容、教学方法及评估方式。

电子商务专业英语期末考试试卷

《电子商务专业英语》课程期末考试考试时间：100分钟，考核方式：笔试Part ІVocabulary and GrammarDirections：There are 20 incomplete sentences in this part.For each sentence there are four choices marked A,B,C and D.Choose the ONE answer that best completes the sentence.(20 points)( )1. -Where is Frank now?- He _______his bike in the yard.A.fixes upB. fixing upC. is fixing upD. fixed( )2. -You’ve left the light on, Tracy.-Oh, yes. _________ to turn it off right now.A. I’d goB. I’ve goneC. I’ll goD. I go( )3.“The World Without Thieves” is a very moving film. I ____ it twice already.A. will seeB. seeC. sawD. have seen( )4. The Oriental Pearl TV Tower ________ tens of thousands of visitors since l995.A. attractedB.attractsC. has attractedD.will attract( )5. -Did you see the traffic accident yesterday?-Yes. It happened when I past the museum.A. walkB. am walkingC. will walkD. was walking( )6. -Have you read this book?-Yes．I____ it two weeks ago．A．is reading B．have read C．will read D．read( )7.- What are you doing ,Jim?-I _________a beautiful horse.A. drawB. drewC. am drawingD. was drawing( )8. They______ all their money, so they have to walk home now.A. have spentB. spendC. spentD. are spending( )9. Jim is a student and ________in Town High School.A. studiesB. studiedC. had studiedD.study( )10.Sandy ________his old friend Tom when he was crossing the street.A. had metB. has metC. metD.meet( )11.The ________aim was to create a network that would allow users of a puter at one university to be able to “talk to”research computers at other universities.A.primaryB.originalC.customaryD.origin( )12.The internet is in most part an ________global network of networks.ernedB.ungovernedC.controlledD.open( )13.The initial purpose of the Web was to use networked hypertext to ________communication among its members, who were located in several countries.A.facilitateB.speedC.accelerateD.facility( )14.Aalmost every protocol type available on the internet is ________ on the web.A.approachableB.susceptibleC.accessibleD.access( )15.After going through the TCP layer, the packets _______ to the IP layer.A.processB.succeedC.propressD.proceed( )16.From an on-line ________,EC provides the capability of buying and selling products and information on the Internet and other on-line services.A angle B.presecute C.perspective D.project( )17.SMEs can________ global relationships with their trading partners everywhere in the world.A.forgaveB.createC.makeD.forge( )18.We are not referring to basic computer literacy but rather to ________with one or more core technologies of Eletronic Commerce.A.familiarityB.understandC.familiarD.master( )19.Tomorrow we________ go for an outing unless it rains.A.willB.shallC.shouldD.would( )20.I ________ eighteen years old next year.A.am going toB.shall beC.should beD.would bePart ІІClozeDirections: Read the following text. Choose the best word or phrase for each numbered blank and mark A, B, C, or D.(10 points)The United States is a confederation（联邦）of states. Each state has the (26) to make laws with regard to the state. (27) , based on public opinion, states can (28) policies regarding education, and they may (29) a state income tax; they also determine the speed (30) , housing codes, and the drinking age.In most parts of the United States, you (31) be 21 years old to buy alcohol in a liquor (液体，溶液)store, bar, (32) restaurant. In some states you may buy beer in a grocery （杂货，食品）store. If a store sells alcohol to a minor, the (33) of the store is usually (34) a large sum of money. (35) , many areas have an open-container law, (36) means that people may not drink alcohol on the street or in a car. Anyone (37) with an open container of alcohol may be arrested.(38) , with all of these laws, the (39) of alcohol is a serious (40) in the United States and Canada. Drinking on college campuses, (41) there are many underage drinkers has (42) greatly. In fact, alcohol sales have gone up (43) the legal drinking age was (44) from 18 to 21. Some people believe that if there were no legal drinking age, (45) in some other countries, North American youth would drink less.( )21.A privilege B advantage C right D tradition( )22.A As a result B For example C In other words D In this case( )23.A demand B disagree C discuss D determine( )24.A collect B issue C demand D implement( )25.A limit B control C stop D regulation( )26.A can B shall C will D must( )27.A and B or C also D not( )28.A clerk B salesperson C owner D host( )29.A fined B charged C punished D suffered( )30.A In addition B In fact C In reality D In general( )31.A that B this C it D which( )32.A exposed B suspected C caught D detected( )33. A nevertheless B Anyway C Moreover D Therefore( )34.A application B consumption C expenditure D usage( )35.A condition B crisis C question D problem( )36.A though B as C where D which( )37.A raised B increased C peaked D climaxed( )38.D climaxed B since C before D after( )39.A shifted B upgraded C uplifted D changed( )40.A same B for C as D likePart ШReading ComprehensionDirections: Read the following text. Answer the questions on each text by choosing A,B,C or D. (10 points)The ostrich（鸵鸟）, the largest bird in the world at present, lives in the drier regions of Africa outside the actual deserts. Because of its very long, powerful legs and the floating effect of its extended wings, it is able to run at great speed over considerable distances.The female（雌性的）ostrich normally produces about twenty eggs every rainy season. When the female ostrich begins to lay her eggs, however, she does not begin in her own nest（巢、窝）.Instead she goes off in search of the nests of neighboring females and lays two or three eggsin each of them. By the time she has laid eight or nine eggs, she returns and lays the rest in her own nest.Because of the size of the eggs, the female ostrich cannot lay more than one every two days, so it takes her three weeks to finish laying in her own nest. During that period, she spends a lot of time away from her nest looking for food. And while she is off her nest, other females visit it to lay their eggs amongst hers. By the time she is ready to sit on the eggs to hatch（孵化）them, there could be up to thirty eggs in her nest, over half of which are not her own.The female ostrich can comfortably cover only about twenty eggs when she is sitting on the nest so before settling down she pushes the surplus（剩余，过剩的）ten or so eggs out of the nest. The rejected eggs, however, never include any of her own. Each female is remarkably consistent in the size and shape of the eggs she produces, so it is not difficult for her to distinguish her own from those of strangers.Of all the eggs laid by a colony of （群体）ostriches, only a very small number hatch into young birds. There are times when nests are left unprotected, for there are too few males to sit on all the nests at night. Thus there are ample（充足的）opportunities for their natural enemies to raid （袭击）the nests and eat the eggs. In fact, nearly 80% of the nests are destroyed. But even if a particular female’s nest suffers this fate, there is a good chance that one or two of her eggs will be hatched in the nest of one of her neighbors.56.We learn from the text that an ostrich can go a long distance at high speed as ______.A.it is a special kind of birdB.it lives in large desert areasC.it has special wings and legsD.it is the largest bird in the world57.Normally, in every rainy season, the female ostrich produces about ______.A.12 eggs in her nestB.18 eggs in her nestC.20 eggs in her nestD.30 eggs in her nest58.The female ostrich would push some of the eggs out of her nest because ______.A.she can only hatch her own eggsB.those eggs are unlikely to be hatchedC.those eggs are to be hatched by othersD.she can only hatch a limited number of eggs59.The female ostrich identifies her own eggs by their size and ______.A.colorB.numberC.shapeD.weight60.The female ostrich lays her eggs in her neighbors' nests most probably because ______.A.her nest is not big enoughB.she cannot protect all her eggsC.she cannot tolerate all her eggsD.her nest is not comfortable enoughPart IV TranslationSection ADirections:There are 10 phases in this part.You are to translate the phases into Chinese or vice verse,and write them down in the blank.(20 points)1.Transmission Control Protocol/Internet Protocol(TCP/IP) ( )2.self-sustaining ( ) 7.万维网( )3.real-time ( ) 8.电子商务( )4.cooperate ( ) 9.虚拟现实( )5.change into ( ) 10.超文本( )6.电子邮件( )Section BDirections:There are 2 passages in this part.You are to translate the passages into Chinese or vice verse,and write them down in the blank.(20 points)Passage 1The Internet, sometimes called simply "the Net," is a worldwide system of computer networks - a network of networks in which users at any one computer can, if they have permission, get information from any other computer (and sometimes talk directly to users at other computers).Passage 2The function of the Postal Service is very similar to that of the Internet, as it is designed to transfer information and resources between locations in the United States. Individuals place letters into the Postal Service's care using a common methodology (protocol) and the Postal Service uses a standard method for directing a letter from its source to its destination.Part V WritingDirections:For this part,you should write a short essay entitled How to Learn E-commerce ESP Well.You should write at least 100 words following the outline given below.(20 points)1.电子商务专业英语学习的重要性2.电子商务专业英语学习的内容3.如何学好专业英语How to Learn E-commerce ESP Well。

专科《电子商务英语》_试卷_答案

精品文档网络教育专科《电子商务英语》模拟试题一、（共七大题,共150分）一、Decide whether each of the following statements is true or false.1.( )E-commerce is just having a web site and doing business on it. （2分） ( ).标准答案：错误2. ( )The payment system, which used to be considered as one of the fatal factors hindering E-commerce development in the country, is now improved. （2分） ( ).标准答案：正确3. ( )The Internet was conceived by the Advanced Research Projects Agency(ARPA) ofernment in 1969 and was first known as the ARPANETA. （2分） ( ).标准答案：正确4. ( ) E-commerce involves the electronically-facilitated transactions between consumers through some third party without any troubles. （2分） ( ).标准答案：错误5. ( )Third party institutions include the schools, books, stores, professional organizations, research labs and companies with whom the authors are affiliated. （2分） ( ).标准答案：正确6. ( )E-government is “online government” and “Internet-based government”. （2分） ( ).标准答案：错误7. ( )Due to the volume of spam E-mail on the Internet, spam filters are essential to most users. （2分） ( ).标准答案：正确8. ( )There are two types of encryption: secret key and public key encryption. （2分） ( ).标准答案：正确9. ( )The search engines can help visitors get the information pages inside easily. （2分） ( ).标准答案：正确10.The buying and selling in an online auction is made possible through auction softwares. （2分）( ).标准答案：正确二、Answer the following questions.1.Please list the difference between Internet and World Wide Web. （5分）标准答案：The terms Internet and World Wide Web, as a matter of fact, are not one and the same. The Internet is a global data communications system. It is a hardware and software infrastructure that provides connectivity between computers. In contrast, the Web is one of the services communicated via the Internet. It is a collection of interconnected documents and other resources, linked by hyperlinks and URLs. World Wide Web is just one of the way that information can be circulated over the Internet.2. Please give out the definition of E-commerce according to business process perspective. （5分）标准答案：From a business process perspective, E-commerce is doing business electronically by completing business processes over electronic networks.3. What is the general idea of the B2C model? （5分）标准答案：If you could reach more customers, service them better, make more sales while spending less to do it, which would the formula of success for implementing a B2C E-commerce infrastructure.4. Please list the essential security requirements for sale electronic payments. （5分）标准答案：Four essential security requirements for safe electronic payments are: ·Authentication: a method to verify the buyer’s identity before payment is authorized.·Encryption: a process of making messages indecipherable except by those who have authorized decryption keys.·Integrity: ensuring that information will not be accidentally or maliciously altered or destroyed during transmission.·Nonrepudiation: protection against customer’s denial of orders placed and against merchants’ denial of payments made.三、Fill in the blanks with right answers and translate the sentences into Chinese.（20分）A. outweighB. clicked toC. rather than asking a question to a real life personD. they can get an automatic price-quote through a form1. There have been many warnings of the dangers of the Internet, but its power and benefits ___its dark side.译文_____________ （5分）标准答案：A,关于互联网的危害有很多警示，但它的魅力和带来的利益远远大于其不足的一面。

电子商务专业英语试卷

电子商务专业英语试卷一、选择题（每题2分，共20分）1、在电子商务中，下列哪个术语最常用来表示“可信赖的，安全的在线交易过程”？A.电子合同B.电子支付C.电子商务安全D.以上都是2、以下哪个选项不是电子商务的优点？A.降低交易成本B.扩大市场范围C.减少库存管理费用D.不可控的商业环境3、下列哪个协议是用于安全套接字层（SSL）连接的？A. HTTPB. FTPC. SSLD. TLS4、在电子商务中，下列哪个角色负责处理和验证用户的身份？A.用户B.电子商务网站C.认证机构D.银行5、下列哪个国家最先提出并实施了电子签名法？A.中国B.美国C.韩国D.欧盟二、填空题（每空3分，共30分）1、______是指在互联网上使用______技术来传送商业文档，如销售订单、发票、采购订单等。

2、______是用于在互联网上______的全球标准。

它是由______和______之间的一系列协议组成的。

3、______是指一种用于______的协议。

它提供了在互联网上建立安全连接的标准方法，并且可以保证数据的______和______。

4、______是指用户在______上进行的交易活动，包括______、______、______等步骤。

电子商务专业技能测试试卷一、选择题（每题1分，共20分）1、在电子商务中，下列哪个术语与“电子”无关？A.电子订单B.电子支付C.电子签名D.电子营销2、下列哪个选项最能代表电子商务的核心优势？A.提高效率B.降低成本C.提升客户体验D.扩大市场份额3、在电子商务中，下列哪个环节是交易中最关键的？A.交易前准备B.交易过程管理C.交易后服务D.交易安全保障4、下列哪个技术应用于电子商务中，可以实现数据的安全传输？A. SSL协议B. SET协议C. DSS协议D. PGP协议5、在电子商务中，下列哪个平台类型更适合个人卖家？A. B2B平台B. B2C平台C. C2C平台D. O2O平台二、简答题（每题5分，共30分）6、请简述电子商务中的“三流”是什么，并说明它们之间的关系。

电子商务英语试题及答案

电子商务英语试题及答案一、选择题（每题2分，共20分）1. What does "B2B" stand for in the context of e-commerce?A. Business to BusinessB. Business to ConsumerC. Consumer to ConsumerD. Business to Government答案：A2. Which of the following is NOT an advantage of online shopping?A. ConvenienceB. Cost-effectivenessC. Limited product selectionD. Time-saving答案：C3. The term "e-wallet" refers to:A. An electronic device used for making paymentsB. A physical wallet for carrying cashC. A software application for managing digital currenciesD. A secure online account for storing payment information答案：D4. What is the primary function of a shopping cart on an e-commerce website?A. To store products for future purchaseB. To display advertisementsC. To allow customers to add and remove items before checkoutD. To provide customer support答案：C5. Which of the following is a type of digital marketing strategy?A. Direct mailB. Social media marketingC. Print advertisingD. Radio commercials答案：B6. What does "SEO" stand for?A. Social Engine OptimizationB. Search Engine OptimizationC. Secure Electronic OrderingD. Systematic Electronic Organization答案：B7. In e-commerce, what is the purpose of a "cookie"?A. To store user preferences and track browsing behaviorB. To enhance the website's securityC. To provide customer service through chatbotsD. To encrypt sensitive data答案：A8. Which of the following is a common e-commerce payment gateway?A. PayPalB. FedExC. UPSD. DHL答案：A9. What is the acronym "API" used for in the context of e-commerce?A. Application Programming InterfaceB. Advanced Payment InterfaceC. Automated Product IntegrationD. Advanced Product Application答案：A10. What is the meaning of "EDI" in e-commerce?A. Electronic Data InterchangeB. Electronic Document InterfaceC. Electronic Device InterfaceD. Electronic Display Interface答案：A二、填空题（每空2分，共20分）11. The process of transferring funds from a buyer's bankaccount to a seller's bank account is known as ___________.答案：funds transfer12. A(n) ___________ is a document that provides proof of a transaction between a buyer and a seller.答案：invoice13. The term ___________ refers to the practice of collecting and analyzing data to understand and predict user behavior.答案：analytics14. When a customer places an order online, the process is often referred to as ___________.答案：checkout15. In e-commerce, ___________ is the process of verifying the identity of a user or system.答案：authentication16. ___________ is a method of payment that involves transferring money from a buyer's bank account directly to the seller's bank account.答案：Direct Debit17. The acronym "SSL" stands for ___________.答案：Secure Sockets Layer18. A(n) ___________ is a type of software that helps businesses manage their customer relationships.答案：CRM (Customer Relationship Management)19. ___________ is a type of e-commerce fraud where a customer provides false information to obtain goods or services.答案：chargeback20. The process of returning a product to a seller is known as ___________.答案：returns processing三、简答题（每题10分，共20分）21. What are the key components of an effective e-commerce website?答案：An effective e-commerce website typically includes user-friendly navigation, a clear and concise layout, secure payment options, a responsive design for mobile devices, product descriptions and images, customer reviews, and a reliable customer service system.22. Describe the role of customer service in e-commerce.答案：Customer service plays a crucial role in e-commerce by addressing customer inquiries, resolving issues, and providing support throughout the purchasing process. It helps build trust, improve customer satisfaction, and can influence repeat business and customer loyalty.四、论述题（每题15分，共30分）23. Discuss the importance of security in e-commerce and the measures that can be taken to protect customer data.答案：Security is paramount in e-commerce as it safeguards sensitive customer information and financial data. Measures to protect customer data include using encryptionfor data transmission, implementing secure payment gateways, employing firewalls and intrusion。

电子商务专业英语试卷

电子商务专业英语试卷答卷说明：1、本试卷共5页，5个大题，满分100分，90分钟完卷。

2、考试组织形式：闭卷答题。

一、Please translate these vocabularies into English.（本大题共10小题，每小题2分，共20分）1.服务供应商2.难以置信的3.上述4.光阴似箭5.对…有兴趣6.与（某人）分享（某物）7.记得，记住8.找出，发现9.开展研究10.大规模（本大题共5小题，每小题3分，共15分）1.人们把会使用计算机与人生成功相提并论。

2.事实上，我们必须承认生命的质量和生命本身一样重要。

3. 我们应该不遗余力地美化我们的环境。

4这是一个关系到生死的问题，任何国家都不能忽视。

5.我认为，首先应看看学生们在校园可能遇到哪些问题。

（本大题共10小题，每小题2分，共20分）1. The local government warned the citizens water directly from the tap unless it is boiled.A) not drink B) not drinking C) do not drink D) not to drink2. His face looks but I can’t remember his name.A) similar B) alike C) likely D) familiar3. I went to the dentist’s yesterday, and had two teeth .A) pulling B) pulled C) be pulled D) to pull4. One man was instantly killed and three were in a traffic accident last night.A) damaged B) harmed C) injured D) ruined5. This is your letter to me. Do you object to the whole class?A) to my reading it B) to read it C) me to read it D) me reading it6. The economic study on market must lay an emphasis on the relationship between supply and .A) demand B) as great as C) shortage D) sale7. The population of the region has doubled in the past ten years.A) larger than B) as great as C) more than D) as many as8. The company decided to a new managing system for higher efficiency.A) adjust B) adapt C) adopt D) admit9. This is Mr. Evans, invention has helped hundreds of deaf people.A) whose B) which C) that D) whom10. There is always excitement at the Olympic Games when a previous record is .2分，共20分）阅读下列短文，从每题所给的四个选项（A、B、C和D）中选出最佳选项AIn the 1900's, American townspeople usually washed and brushed their teeth and combed their hair in the kitchen. Or they kept a water pitcher （大水罐）and a wash basin in their rooms and took care of these things there.The bathtub was a wash tub（澡盆）filled with water from the stove. If you were small enough you could sit down by drawing your knees to your chest. Otherwise, you washed yourself standing up. Often all the women and girls in the family bathed together. Then the men and boys did. In most families this was Saturday night because Sundays they went to church.A small number of families did have running water. But that depended on whether there was a water system where they lived and on whether they could afford the plumbing（水管设施）. Some people had bathtubs in their homes as early as 1895. But many others did not have their first bath in a bathtub until 1910 or later when they were fifteen or sixteen years old.1. In the first paragraph, "took care of" means?［A］kept［B］looked after［C］used［D］kept and usedthe stove.［A］must［B］seemed to［C］needn't［D］should3. Which of the following statements is true?［A］Males and females in the family took turns using the bathtub.［B］Some bathtubs were big enough for many people to bathe in at the same time. ［C］All the women and girls of a family could bathe together standing up in the tub. ［D］When several family members bathed together, they did not use the bathtub.［A］Many［B］Not all［C］All［D］Few［A］cost little［B］was more expensive than a water system［C］was too expensive for every family to afford［D］was not necessaryBNoise, commonly defined as unpleasant sound, is a kind of environmental pollution. Particularly in crowded urban areas, the noise produced as a by-product of our advancing technology causes physical and psychological harm, and seriously affects the quality of the those who are suffering from it.Unlike the eye, the ear has no lid; therefore noise penetrates it easily. Loud noises signal a big danger to human beings. In response, the heart would beat faster, the skin would become pale, and the muscles would get tense. As a matter of fact, some of these responses persist even longer than the noise, occasionally as long as thirty minutes after the sound has ceased.Because noise is unavoidable in a complex, industrial society, we are constantly responding in the same ways that we would respond to danger. Recently, researchers have concluded that noise and our response may be much more than an annoyance. It may be a serious threat to physical and psychological health and well-being (安乐) ，causing damage not only to the ear and brain but also to the heart and stomach. We have long known that hearing loss is a number one nonfatal (非致命的) health problem, but now we are learning that some of us with heart disease and cancers may be affected by noise pollution as well.6. What is the author’s main point?A) Loud noises signal a big danger.B) Noise may be a serious threat to our health.C) Hearing loss is a number one nonfatal health problem.D) Noise is unavoidable in daily life.7. What does the word “noise” mean in this passage?A) A by-product of technology.B) Unpleasant sound.C) Physical and psychology harm.D) A danger to people’s life.8. Which of the following is true according to the passage?A) Noise is our number one problem.B) Our response might last longer than the noise itself.C) Our body could resist the noise quite effectively.D) Noise is limited to urban areas.9. According to the passage, the human being’s immediate response to noise may be thefollowing EXCEPT that .A) the heart would beat faster.B) The skin would become paleC) The muscles would get tenseD) The hands would cover up the ears10. The word “it” (Line 4, Paragraph 1) refers to .A) harm B) life C) technology D) noise五、Writing：（本大题25分）Directions:For this part you are allowed 30mintes to write a composition of no less than 100 words on My Hobbies.. Write your composition on the Composition Sheet.。

电子商务英语期末测试卷一及答案

期末测试一一、词汇和语法（本大题共20小题，每小题1分，共20分）根据句子的意思选择一个正确的答案，错选、多选或未选均无分。

1. According to a recent report, （）that Americans consume does not vary greatly from year to year.A. the number of sugarB. a number of sugarC. the amount of sugarD. an amount of sugar2（）were naturally a musical family.A.A ShawB. The ShawsC. The ShawD. Shaws3. That kind of shoes are（）expensive for me.A. moreB. far moreC. far tooD. Much4. It（）for two days and the field were all under water.A. rainedB. had been rainingC. was rainingD. would have rained5. Those who don’t work hard at English ought to（）第 1 页A. criticizeB. be criticizedC. have been criticizedD. be criticizing6. Written in great haste,（）.A. Jim made a lot of mistakes in the reportB. there are plenty of errors in the reportC. we found several mistakes in his reportD. the book is full of errors7. “Must I come at four o’clock?” “Oh no, you（）come at four.”A. can’tB. may notC. needn’tD. mustn’t8. If you( ) that late movie last night, you wouldn’t be sleepy now.A. hadn’t watchedB. didn’t watchC. haven’t watchedD. wouldn’t have watched9. No one is interested in that( )?A. is heB. isn’t heC. aren’t theyD. are they第 2 页10. I have ne ver taken anything( ) didn’t belong to me.A. whatB. whoC. thatD. Which11.The( ) medical team will soon be here.A. mobileB. changeableC. stableD. Steady12. A poor memory( ) her efforts to become an actress.A. encouragedB. accomplishedC. frustratedD. Devoted13. We allowed the warm water to( ) us.A. joinB. claspC. embraceD. Contain14. One warning( ) to stop her doing it.A. sufferedB. sufficedC. suggestedD. Provided第 3 页15. We can visit your company on Monday or Tuesday; our plans are fairly( )A. flexibleB. elasticC. suppleD. Compliant16. He( ) his first book to his mother.A. committedB. dedicatedC. assignedD. Appointed17. The plane is( )to take off at 4.A. enlistedB. enrolledC. promptedD. Scheduled18. They are( ) a mass production movement.A. firingB. launchingC. introducingD. presenting19. They’ve( ) the prices in the shop, so it’s a good time to buy.A. deducedB. decreasedC. reduced第 4 页D. Lessened20. The children( )against each other to win yearly scholarship.A. contestB. fightC. rivalD. compete二、完形填空(本大题共10小题，每小题1分，共10分)从选择项中选择一个最适合短文的选项，错选、多选或未选均无分。

电子商务双语期末试卷(A)

Part I Vocabulary（26 points）Section A（12 points，2 points each ）Directions: Match the word or phrase on the left with the statement on the right1. ( )2. ( )3. ( )4. ( )5. ( )6. ( ) Section B（14 points，2 points each ）Directions: Fill in the blanks with the words or expressions given below. Change their forms where necessary.Electronic (on the Internet) offer an electronic implementation of the mechanism also known from traditional auctions. This can be accompanied by multimedia presentation of the goods. Usually they are not restricted to this single function. They may also offer of the bidding process with contracting, payments and delivery.The sources of income for the auction provider are in selling the technology, in transactions of a collection of , usually enhanced by a common umbrella, for example of a brand. It might be enriched by a common payment method.Part II Short-answer question（20 points，2 points each）1. What is the difference between Electronic Commerce and Electronic Business?2. Identify the main category of Electronic Commerce.3. Identify the definition of Electronic Business Infrastructure.4. Identify five examples related to Electronically-linked devices.5. Identify six categories of E-business applications.6. What are potential benefits of E-business?7. Identify the definition of World Wide Web.8. Identify the definition of E-commerce1. Electronic business infrastructure A. Any technology that allows people to connectcomputers to each other2. computer network B. Combination of the protocol name and domain name. Allows user to locate a resource (the Web page) on another computer (the Web server)3. The internet C. A collection of computers that speak a common language TCP/IP. The computers are all connected to each other. Information can pass from one computer to another through several other computers.4. URL (Uniform Resource Locator) D. Software and hardware that allows only those external users with specific characteristics to access a protected network5. Firewalls E. The share of total economic infrastructure used to support e-business processes and conduct e-commerce transactions6. English Auctions F. Bidders publicly announce their successivehigher bids until no higher bid is forthcoming Bidding integration well-known e-shopplatform guaranteed auctionsAuctions guaranteed9.Identify four Online Publishing Approaches and Methods10. What are advantages of E-book to publishers?Part III Translation（20 points）Directions: Translate the following Academic terms.1. 减价拍卖2. 清算经纪公司3. 匿名现金4. 互联网多线交谈5. 光纤电缆6. Retrieve information7. Traditional bricks and mortal business8. Human intervention9. Cash simulation type electronic money10. Group purchasing sitePart IV Interpretation（10 points, 2 points each）Directions: Translate the following sentences.1.电子商务对于人类生活方式的总体影响，完全可以与汽车拥有增长幅度和普及电话相提并论.2.对于那些能充分挖掘其潜能的企业来说，电子商务使其实现突破性变化成为可能。

电子商务专业英语A试卷

2007~2008年度第二学期《电子商务专业英语》期末考试试题（ A 卷）专业姓名学号一选择题（每题2分，共40分）1. The ( ) is the core of Internet business.A. InternetB. WebC. ARPAD. ARPANET 2. The ( ) evolved into the Internet.A. InternetB. webC. ARPANETD. www 3. ( ) is the meaning of EDI in E-commerce. A. Economic Development Institute B. Electron Diffraction Instrument C. Engineering Demonstrated Inspection D. Electronic Data Interchange4. ( ) are the three components of markets according to the Text. A. sellers, buyers and goods B. agents, products and processes C. businesses, consumers and Internet D. businesses, products and consumers5. ( ) sites do give visitors the chance to find almost everything they are looking for in one place.A. Portal sitesB. Auction sitesC. Storefront sitesD. Online shopping mall 6. Internet users can assume the role of either seller or bidder through ( ). A. Portal sites B. Auction sites C. Shopping malls D. Bartering sites┊┊┊┊┊┊┊┊┊┊装┊┊┊┊┊┊┊┊┊┊┊┊┊┊订┊┊┊┊┊┊┊┊┊┊┊┊线┊┊┊┊┊┊┊┊┊┊┊┊┊┊┊┊7. ( ) is e-commerce that uses security procedures and techniques, including cryptography and digital signatures, commensurate with anticipated risks.A. Secure managementB. Secure transactionsC. Secure e-commerceD. E-commerce8. Although ( ) are a popular form of payment for online purchases, many people resist the appeal and simplicity of ( ) transactions due to security concerns.A. digital cashB. e-WalletsC. micropaymentsD. credit cards9. ( ) ,cards with computer chips embedded on their faces, are able to hold more information than ordinary credit cards with magnetic strips.A. Peer-to-peer paymentB. E-BillingC. Smart cardsD. Credit cards10. ( ) is one example of digital currency. It is stored electronically and can be used to make online electronic payments.A. Digital cashB. E-WalletsC. Smart cardsD. E-Billing11. ( ) consists of data generated by site visits, including each visitor’s IP address, time of visit, frequency of visits and other information.A. Data miningB. Log fileC. eCRMD. Personalization12. ( ) is the application of CRM to an e-business’ strategy and includes the personalization and customization of customers’ experiences and interactions with a Web site, call center or any other method of customer contact with the e-business.A. Data miningB. Log fileC. PersonalizationD. eCRM13. B2C is differentiated B2B mainly in ( ).A. deconstructed value chainB. supply chain managementC. convenienceD. customer14. ( ), or disintermediation, occurs when a manufacturer or service provider bypasses a reseller or salesperson and starts selling directly to the customer.A. NegotiationB. CustomersC. Channel conflictD. Integration15. The relation between the SCO and SCM is ( ).A. SCM is the implementation of a SCOB. SCO is the implementation of a SCMC. SCM is part of the SCOD. SCO is part of the SCM16. E-logistics really means ( ).A. Logistics services for e-commerceB. Logistics services for electronic engineeringC. Logistics in Electronic IndustryD. Logistics for electronic engineering17. The SCO means ( ).A. Supply Chain OptimizationB. Supply Chain OrientationC. Supply Chain OrganizationD. Supply Chain Office18. The SCM means ( ).A. Supply Chain ManagerB. Supply Chain ManagementC. Supply Control ManagementD. Supply Control Manager19. ( ) refers to the relationship between two or more companies.A. B2CB. C2CC. B2BD. C2B20. ( ) refers to the relationship between the original equipment manufacturers (OEMs), secondary manufacturers, distributors, shipping companies, retailers and consumers.A. A B2B marketplaceB. A B2B exchangeC. A B2B integratorD. A company’s supply chain二连线题。

16级电商专业英语期末复习卷1及答案(期末模拟试卷、测试卷)

16电商英语期末复习卷（一）一、补全对话（每题1分，10个,共10分）（A）Doctor: Hello!Patient: Hello, Doctor. My name is Michael Philip.Doctor : Yes, I remember you. Michael, 1 ?Patient : It’s still the problem with my stomach.Doctor : 2 ?Patient: 3 .Doctor : OK. Let me check… Did you eat anything special?Patient: Hmm, I did eat some spicy Mexican food. 4 .Doctor: No. But you’d better eat some light food. I will prescribe some medicine for you. Patient : 5 . Thanks a lot.Doctor: My pleasure.A.How are you feeling these days.B.Do I need a surgeryC.That’s a load off my mind.D.How can I help youE.My pain is getting worse（B）Joe: Hi, Ann. It’s Joe. I’m calling to make an appointment for Cindy. 6Ann: Let me look at his appointment schedule. 7Joe: No, she is busy all Tuesday afternoon.Ann: 8Joe: She should be able to be available by 3:00 on Wednesday. 9Ann: Okay, I’ll do that, but can you confirm with me by Monday?Joe: Sure, 10F. I’ll call you no later than noon on Monday.G. She wants to meet Miles sometime next week.H. What about 3:00 on Wednesday?I. Why don’t you pencil her in for now?J. Can Cindy be here on Tuesday at 2:00?二、词组互译（每题1分，10个,共10分）1. free of charge2. financial benefit3.count on4. On the safe side5. return on investment6.有现货7.挤掉 8. 使自己适应于9.同类中最好的 10 组合，放在一起三、单项选择（每题1分，10个,共10分）1.（）You _____take an umbrella with you. It is raining outside.A. ShouldB. should toC. betterD. have2.（）We _____ hold onto life no matter how much pain we are in.A. HaveB. have toC. should to C. should3.（）_______ I have a look at your passport, sir?A. ShouldB. DoC. MayD. Would4.（）-Must I hand in the homework on Monday?-_______ It’s on Tuesday.A. Yes, you must.B. Yes, you have to.C. No, you mustn’t.D. No, you don’t have to.5.（）-Could you show me around the castle?-_______,but it’s too late.A. I’d love toB. Yes, you have toC. My pleasureD. Yes, I could6.（）Henry killed the dog. I’ll ask him why _________.A. did he do thatB. he did thatC. he didD. he did do that7.（）Have you seen Henry lately? My boss wants to know __________.A .how he is getting alongB. how is he getting alongC. what he is getting alongD. what is he getting along8.（）It is generally considered unwise to give a child ________ he or she wants.A. howeverB. whateverC. whicheverD. whenever9.（）He asked me _________ with me.A. what is the troubleB. what wrong withC. what was the matterD. what trouble it is10.（）I am sure _________ he said is true.。

《电子商务英语》试题及答案

《电子商务英语》试题及答案-卷面总分：100分答题时间：60分钟试卷题量：20题一、单选题（共10题，共40分）1.Ilikereadingnovel（）TV。

A.ratherthantowatchB.morethantowatchC.morethanwatchingD.thanwatching正确答案：C您的答案：本题解析：暂无解析2.Theshop（）schoolthings（）thestudentsA.sellsfromB.sellstoC.buyfromD.buyto正确答案：B您的答案：本题解析：暂无解析3.Yourideaa（）goodone.A.listensB.hearsC.soundsD.listensto正确答案：C您的答案：本题解析：暂无解析4.Thehave（）foodathomeA.lotsofB.alotC.manyD.alotsof正确答案：A您的答案：本题解析：暂无解析5.Theyaregongingto（）anewschoolforthepoorstudentsA.setonB.putonC.setupeup正确答案：D您的答案：本题解析：暂无解析6.（）thispairofshoes?A.HowmanyisB.HowmanyareC.HowmuchisD.Howmuchdoes正确答案：C您的答案：本题解析：暂无解析7.Don’tswimintheriver.It’stoo（）A.interestingB.easyC.difficultD.dangerous正确答案：D您的答案：本题解析：暂无解析8.Theapplesareverycheap.I’ll（）some.A.likeB.bringC.takeD.give正确答案：C您的答案：本题解析：暂无解析9.Howmuchdidyoupay（）yournewdress?A.withB.onC.inD.for正确答案：D您的答案：本题解析：暂无解析10.（）Let’sseeanimalsinthezoothisweekendA.That’sgreatB.YouareallrightC.That’sallright.D..Youarewelcome.正确答案：A您的答案：本题解析：暂无解析二、问答题（共10题，共60分）11.Alipay’suserareprimarilybuyersandsellersengagingine-commercetransactions 正确答案：支付宝的使用人主要是从事电子商务交易的买家和卖家。

电子商务期末考试题及答案sem

电子商务期末考试题及答案sem一、单项选择题（每题2分，共20分）1. 电子商务的英文缩写是：A. E-CommerceB. E-BusinessC. E-TradeD. E-Market答案：A2. 以下哪个不是电子商务的特点？A. 交易虚拟化B. 交易无纸化C. 交易地域化D. 交易透明化答案：C3. 电子商务的交易模式B2B指的是：A. 企业对企业B. 企业对消费者C. 消费者对消费者D. 政府对消费者答案：A4. 在电子商务中，SSL协议主要用于：A. 电子邮件加密B. 网页浏览C. 交易安全D. 文件传输答案：C5. 以下哪个不是电子商务的支付方式？A. 电子支票B. 信用卡支付C. 银行转账D. 现金支付答案：D6. 电子商务中，EDI指的是：A. 电子数据交换B. 电子文档交换C. 电子信息交换D. 电子文件交换答案：A7. 电子商务的物流配送主要依靠：A. 传统物流B. 电子物流C. 虚拟物流D. 网络物流答案：B8. 电子商务的交易过程中，CA代表的是：A. 认证中心B. 客户中心C. 呼叫中心D. 交易中心答案：A9. 以下哪个不是电子商务的法律问题？A. 合同法B. 隐私权C. 知识产权D. 物流配送答案：D10. 电子商务中，CRM系统主要实现的功能是：A. 客户关系管理B. 财务管理C. 人力资源管理D. 物流配送管理答案：A二、多项选择题（每题3分，共15分）1. 电子商务的交易模式包括：A. B2BB. B2CC. C2CD. C2B答案：ABC2. 电子商务的支付方式包括：A. 电子支票B. 信用卡支付C. 现金支付D. 电子货币答案：ABD3. 电子商务中，网络安全的措施包括：A. 加密技术B. 防火墙C. 病毒扫描D. 物理隔离答案：ABC4. 电子商务的物流配送方式包括：A. 自提B. 送货上门C. 快递D. 邮政答案：ABCD5. 电子商务的法律问题包括：A. 合同法B. 隐私权C. 知识产权D. 物流配送答案：ABC三、判断题（每题2分，共10分）1. 电子商务仅指在线交易。

电子商务英语期末测试卷一及答案

期末测试一一、词汇和语法（本大题共20小题，每小题1分，共20分）根据句子的意思选择一个正确的答案，错选、多选或未选均无分。

上海海洋大学《跨境电商专业英语》2023-2024学年第一学期期末试卷

5、Mike is looking for another job because he feels that nothing he does his boss. A．serves B．satisfiesC．promises D．supports Array 6、Beijing’s new international airport into operation in 2019 will serve 72 million passengers annually.A．being put B．to be putC．put D．to put7、More and more people prefer to live in the countryside, _______ appeal for them lies in the quiet and slow-paced life.A．who B．WhichC．whose D．what8、The shocking news made me realize ______ terrible problems we would face.A. that B．how C．what D．why9、Breaking up is the business of the two lovers, ________ no other person should be involved. A．which B．in thatC．that D．in which10、I got more _____ about him from reading his books than from talking to him. A．insights B．memoriesC．resources D．experiences第二部分阅读理解（满分20分）阅读下列短文，从每题所给的A、B、C、D四个选项中，选出最佳选项。

跨境电商英语(B卷)期末考试卷模拟试卷带答案测试卷练习题复习题

《跨境电商英语》期末试卷（B）Part 1. Useful Expressions （共15 小题，每小题1 分，合计15 分）Directions: The following is a list of terms related to Cross-border E-commerce. After reading it, you are required to find the items equivalent to those given in Chinese in the table below.1.利润率2.浏览量3.海外仓4.商业快递5 .佣金 6.标题描述7.良性循环8.属性词9 .销售额10.批发价11.物流模板12 .追踪号13 .转化率14.跳失率15 .清关Part 2. Translation （共6小题,16-20题每小题3分,21题10分，合计25分）Directions: This part, numbered 11 to 16, is to test your ability to translate Chinese into English of the five sentences. No. 16 is to test your translation ability of paragraph from English into Chinese.16.你该如何从激励的竞争中脱颖而出呢？17,这两款产品价格相差很大。

18 .顾客如不满意可以全额退货。

19.赢得这份合同对这家公司的成败至关重要。

20.该公司旨在年轻消费者中培养品牌忠诚度。

21.The development of cross-border logistics in China is relatively slow. The development of logistics and Cross-border E-commerce are complementary to each other.Logistics occupies an important part in whether Cross-border E-commerce is satisfactory. Companies should compare a variety of cross-border logistics modes for comprehensive consideration and choose the best logistics method of Cross-border E-commerce based on their own situation. They can also create new logistics methods according to the needs of business and customer, and create more customer value through upgrading logistics services for Cross-border E-commerce.Part 3. Reading Comprehension (共15 小题，每小题2 分，合计30 分) Directions: Read the following passages. After reading them, you should decide whether each statement is true (T) or false (F).Passage 1In business, a single transaction to the business is only the value for a single time, or a single trade to buyers and sellers means only the profit for a single time. In order to allow buyers and sellers to gain profits continuously through transactions, there must be a method to help buyers and sellers to form a strong connection. This does not only mean the value for a certain period of time, but also the added value of business. Because this strong connection creates new values such as brand value and service value, which is unrelated to the transaction itself.The difference between the customers on the Cross-border E-commerce platform and in the traditional international trade lies in its uncertainty. It is not difficult for us to understand that the maintenance and the establishment of customer connection on Cross-border E-commerce platforms is a more complicated process than in traditional international trade. However, customer maintenance is the key to Cross-border E-commerce. According to the study, the cost of developing a new customer is five times as that of retaining an old one. So how do we maintain customer relationships and establish a close connection with our customers on Cross-border E-commerce platforms?This requires us to consider the basis of Cross-border E-commerce platform, and carry out the following activities:L Collect customer information, build customer databaseSellers should collect detailed information on customers' personal information, purchase history, buying preferences and concerns. These are all "clues" that can help sellers understand the customer's preferences. After knowing these, the seller can provide customers with personalized service.1.Maintain regular contact with old customersIn order to retain and maintain good relationships with customer, many Cross-border E-commerce sellers w川send e-mail or cards to customers on holidays or customers9 birthday. It can change the business relationship into friend relationship, and help the sellers to follow up with the customers.2.Reply old customers9 email without delayOld customer5 email must be replied on the same day. If you encounter a complicated problem, and cannot reply on the same day without the cooperation from other sides, we must promptly inform the customer. For example: "Mail received, and is being processed”. Even so, you must reply that customer no more than three days later.4.Ensure product qualityProducts must go through strict quality inspection and the quality of products must be ensured. Only the quality is ensured will the company develop better, and the customers will repurchase these high-quality and inexpensive products. Over time, it will form a positive "ecological circle”.5.Pay old customers a return visit regularlyThe so-called return visit is the planned tracking service to old customers. It can be an email, inviting the old customers to give feedback about the recent quality andservice of products and other suggestions. In short, the aim is to let buyers know that the seller is really buyer-centered, and want the buyers to have a better shopping experience in the future.22.The maintenance customer connection on Cross-border E-commerce platforms isa more complicated process than in traditional international trade. ( )23.The seller can provide customers with personalized service based on their preferences.( )24.The seller cannot change the business relationship into friend relationship.( )25.The seller must reply that customer no more than five days. ( )26.Only the quality is ensured will the company develop better. ( )Passage 2As customers cannot see the real products (services) through online shopping, they can only judge the products through the pictures, descriptions and customer reviews on website (or APP). Customers are more concerned about the consistency of the products and the advertising. In this case, customers will inquire of the customer service staff about the products through e-mail or social media. Customer service staff should be proficient in professional knowledge about all the products, have good promotional skills, respond timely and effectively, so as to put away customers9worries before buying products, promote customers to purchase and improve customer conversion rate.Product quality is the foundation and source of healthy development of e-commerce, and the core competitiveness of sustainable management of a company. As the e-commerce platforms only provide pictures and description of products, buyers are unable to determine the quality. Before ordering the products, the buyer may inquire about thequality of them. Customer service staff should be patient and truthfully answer the corresponding questions about quality, trying to win orders.When sellers release a product, they should describe the product materials accurately, especially for products like bags and shoes. The price will differ a lot for different materials they use. The price of some leather products like bags and shoes are high, so the buyer will worry about the authenticity of the material. Receiving such inquiries about the material, the seller should communicate with the buyer sincerely. It is best to attach some relevant customer reviews to eliminate buyers' doubts and promote the transaction. As for product specifications and size issues, the seller will generally describe on the product details page, but it does not exclude some buyers who will ignore this information. In the event of inquiries about product specifications and size, the seller should repeat the detailed specifications and size of the product and guide the buyer to confirm the specifications and size on the product details page again. In addition, some products of Cross-border E-commerce are for domestic sales, so there will be size issues, especially for products like clothing and shoes. There are many disputes arising from different size standards, so it is a troublesome problem for many sellers. How to avoid such disputes? In addition to carefully set the size chart, the seller should respond the size questions in details and with patience, which will play a significant role in avoiding disputes and improving customer experience and satisfaction.27.Customers are more concerned about the consistency of the products and theadvertising since they cannot see the real products. ( )28.Customer service staff should be proficient in professional knowledge about allthe products.( )29.Product packaging is the foundation and source of healthy development ofe-commerce.( )30.There are many disputes arising from different size standards. ( )31.In most cases, the buyers are not worried about the authenticity of the material.( )Passage 3Unlike domestic online customers, most cross-border customers do not bargain with sellers in most cases. Most of the buyers will decide whether to place the order based on the released price. Some of the unpaid orders may result from the high price of the product or shipping. The seller may communicate with the buyer timely and understand the reasons for the unpaid order. If you do not get a reply, you may take the initiative to adjust the price of the product or shipping to regain buyers' focus and improve the conversion rate.But some customers will bargain with the seller for discount before placing an order. For them, the seller should analyze the purpose of bargaining, respond and deal with it specifically. For some products with limited profit margin, the seller should reject the request by emphasizing quality advantage, price advantage over similar products or good reputation, and guide buyers to increase the order number to obtain a discount. For some products with considerable profit margin, the seller should not immediately cut the price after the counter-offer from the customer, but should pretend to ask the supervisor's approval and reply later, so that buyers do not think the released price unrealistically high. In addition, there are some small wholesale customers on the Cross-border E-commerce platform. Many foreign small buyers favor online orders because of thedelivery speed, payment after arrival of products, low risk and relatively high security etc. For them, the seller should give special attention and actively follow up with the inquiry. They should negotiate about the wholesale price according to the quantity and try to retain these small wholesale customers, which will bring great advantages to the positive cycle of online stores. On the one hand, the seller can set the wholesale price when publish the product, so that the buyer can click on the Bulk Price button to see the product's default wholesale price. On the other hand, in order to attract small wholesale customers, the seller can also make clear the wholesale discount or indicate the buyer to write to negotiate about the discount on the home page or product description page. When faced with inquiry from a large wholesaler, the seller must seize the opportunity and reply in details, including the style, the amount of purchase and the corresponding offer. The offer usually includes shipping, and should have price advantage, making the buyer feel that he receives a large discount.32.Some customers will bargain with the seller for discount before placing an order.( )33.For some products with considerable profit margin, the seller should reject therequest.( )34.Many foreign small buyers favor online order just because of the low productprice.( )35.Retaining small wholesale customers will bring great advantages to the positivecycle of online stores. ( )36.When faced with inquiry from a large wholesaler, the seller must seize theopportunity and reply in details. ( )Part 4. Writing (共3小题,28.30题每小题10分,合计30分)Directions: This part is to test your ability to do practical writing. Suppose you were a customer service representative. Now you are required to write reply letters to your customers according to the following information.37.38.Dear Sir,Several of my customers have recently expressed an interested in your handmade carpets. How would you wrap the carpet for not damaging during the transportation?39.《跨境电商英语》期末试卷（B）标准Part 1. Useful Expressions （共15 小题，每小题1 分，合计15 分）1. profit margin2. page view3.overseas warehousemercial express5. commission6.title description7.positive cycle 8.attribute words9.sales volume 10. bulk price11 .logistics template 12.tracking number13. conversion rate15. customs clearance Part 2. Translation （共6小题，16-20题每小题3分，21题10分,合计25分）16. How can you stand out from the fierce competition?17. These two products differ greatly in price.18. Dissatisfied customers can return the product for a full refund.19. Winning this contract is crucial to the success of the company.20. The company aims to create brand loyalty among young consumers.21. 我国的跨境物流发展相对缓慢，物流与跨境电商的发展是相辅相成的关系, 最终跨境电子商务是否满意，物流占据了重要的一环。

电子商务英语考试试题

电子商务英语考试试卷（所有答题内容请写在答题纸上并标明题号，写在试卷上无效）一、请将下列术语翻译成中文（每小题1分，共11分）1.e-cash2.second-hand market3.electronic payment4.logistics service5.small and medium-sized firms6.develop a website7.B2B website8.search engine9.long-term：10.Internet Marketing11.shipping cost二、请将下列术语翻译成英文（每小题1分，共11分）1.商业模式2.信用卡3.免费运输4.银行账户5.主页6.电子邮件7.降低成本8.拍卖网站9.客户需求10.原材料11.信息产品三、完形填空（在下列课文片段中填入遗漏的词，首字母已给出，每空2分，共12分）Businesses can g 1 （获得）many p 2 (营销) benefits from engaging in electronic commerce. e-Commerce can reduce the costof purchases, lower sales and marketing costs and b 3（改善）the c 4 （客户）service. However, businesses are not the only beneficiaries of e-Commerce.Consumers may also reap benefits. They can receive increased choice of vendor and p （产品）, convenience from shopping at home or office, greater amounts of I 5 (信息) that can be accessed on demand and more competitive p 6 （价格）and increased price comparison capabilities.四、单项选择题（每题2分，共10分）e as______ as possible.A. earlierB. more earlyC. earlyD. earliest2.Letters about products and services which you haven’t asked for and probably don’twant are callmail.A. wasteB. junkC. rubbishD. useless3.The faster the shipping, the the price.A. lowerB. higherC. commonD. quicker4.How to the limited resources became one heated issue in this internationalconference.A. exploitB. deployC. expendD. utilize5.Prior ______ his departure, he addressed a letter to his daughter.A. toB. ofC. inD. from五、将下列句子译成中文（每题3分，共18分）1.With the introduction of the Internet, companies, regardless of size, cancommunicate with each other electronically and cheaply.2.It takes ten times more effort and more money to attract a new customer thanto keep an existing customer.3.Online shopping is becoming more and more popular in China.4.Online shopping is becoming more and more popular in China.5.Ebay is the largest Internet auction site in the world.6.From the customer’s point of view, shipping costs are a major concern.六、请在空格内填入单词的适当形式（每题2分，共10分）1.From the customer’s point of view, (ship) costs are a major concern.2.Our office is____ ____（locate）at the end of the road.3.Searching by keyword is the most common method of ____ ____（use） a searchengine.4. The factory is carrying out a series technological reforms in order to __ __(reduce) the cost of production.5. The focus of banner (advertise) was often on traffic quantity and not traffic quality.七、阅读理解（每题4分，共20分）The book is divided into four parts. The first part is the foundation for all your online activities. It introduces the reader to the basic concepts of the Internet and howto do business via the Internet. It takes both，technology and business，intoconsideration and does not forget to talk about the legal aspects of doing business via the Internet. Finally it explains how marketing on the Web should be done in order to be successful. Without marketing your online business will lack the visibility it requires to succeed.The second part talks about how e-business applications are used for Internet， Internet or Extranet based applications. It looks at the questions from allperspectives，client software，middleware，and back-end systems. Using this information you are prepared to go online and discover other businesses， what they offer and how they did it.The third part explains the technologies that are below your applications. This is done from a technical point of view as well as a business point of view， in order to show you the business cases that are viable right now. Each chapter contains a set of business cases that are evaluated and it is explained how Internet technologies help to resolve issues with the business cases or how to extend one‘s business through new technology.The fourth part is an outlook into the future of electronic business and gets into more detail on how software and hardware will be developed in the future. The Open Source model is explained about how pervasive computing has been implemented.Appendix A offers a glossary of e-business terms，which were used throughout the book. In case you do not understand a certain term， have a look here. Appendix B describes how a business can be moved to the Internet and what is required to do so. It does not only list the ideas，the required hardware and software， but goes also into detail regarding the costs and the benefits. Appendix C is a short list of my favorite web sites， ordered by subject areas.1. The passage is most probably taken from ________.A. an introduction to a book about e-businessB. one part of a chapter in book about e-businessC. an introduction to a book about computer softwareD. one part of a chapter in a book about computer software2. If one wants to get some information about e-business terms， he may best read ________.A. Part OneB. Appendix AC. Appendix BD. Appendix C3. If one wants to get some knowledge about how to communicate through Internet，he may best read ________.A. Part OneB. Part TwoC. Part ThreeD. Part Four4. If one wants to get some e-business cases，he may best read ________.A. Part OneB. Part TwoC. Part ThreeD. Part Four5. What is the best title for this passage？A. Who should read the book？B. Business on the net today.C. How to do business through Internet.D. The organization of the book.八、简答题（每题4分，共8分）Coca-Cola’s advance into orange soda is bad news for Sunkist, which holds a 1. 5％share of the soft drink market, and Crush （around 1％）Coca-Cola began testing Minute Maid Orange Soda in Canada last summer. Some analysts think it will quickly challenge Sunkist as the top-selling orange drink.The sleeper among the products might turn out to be Cherry Coke, which contains no fruit juice at all. Emanuel Goldman, a beverage analyst with Montgomery Securities in San Francisco, says Cherry Coke has captured shares of 4％ to 8％ in test markets. The drink probably won’t do as well when it is rolled out nationally, since consumer coupons and price promotions have been helping it along. But Goldman believes Cherry Coke could eventually displace Dr Pepper as the nation’s fifth-best-selling soft drink.Questions:1. Which brand occupies the fifth place on the soft drink list at present?2. Why is Cherry Coke described as the “sleeper” ?。

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