苹果公司2011年第二季度财务报告
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K = Units in thousands
9% 1% 1 36% 82%
3,760 $24,667
3,472 $15,700
Revenue
Revenue Units K $M Units K
Revenue $M
Sequential Change
Units Revenue
Year/Year Change
Units Revenue
Product Summary Desktops (1) Portables (2) Subtotal CPUs iPod Other Music Related Products and Services (3) iPhone and Related Products and Services (4) iPad and Related Products and Services (5) Peripherals and Other Hardware (6) Software, Service and Other Sales (7) Total Apple
14% 10% #DIV/0! #DIV/0! 1% 0% 5% - 16% 9% 97% 3% - 17% - 4% 8% 113% - 11% - 6% 16%
15% 13% 14% - 20% 142% 183%
21% 14% 16% - 14% 29% 150% 179% 31% 8% 82%
Year/Year Change
Operating Segments Americas Europe Japan Asia Pacific Retail Total Operating Segments
Units K
1,217 995 155 596 797
$9,323 6,027 1,383 4,743 3,191
1,004 2,468 3,472 9,406 8,398 3,270
$1,301 3,098 4,399 1,545 1,214 5,334 2,166 396 646 $15,700
1,155 2,792 3,947 7,535 20,338 9,246
$1,580 3,525 5,105 1,325 1,571 13,311 6,046 517 696 $28,571
iMac, Mac mini, Mac Pro and Xserve product lines. MacBook, MacBook Air and MacBook Pro product lines. sales from the iTunes Store, App Store, and iBookstore in addition to sales of iPod services and Apple-branded and third-party iPod accessories. revenue recognized from iPhone sales, carrier agreements, services, and Apple-branded and third-party iPhone accessories. revenue recognized from iPad sales, services, and Apple-branded and third-party iPad accessories. sales of displays, wireless connectivity and networking solutions, and other hardware accessories. sales from the Mac App Store in addition to sales of other Apple-branded and third-party Mac software and Mac and Internet services. $M = Amounts in millions
1,358 914 129 394 677
$6,227 4,160 910 1,825 2,578
1,487 $10,126 922 7,098 150 1,510 620 6,332 768 3,505 3,947 $28,571
22% - 7% - 3% 4% - 4% 5%
9% 18% 9% 34% 10% 16%
Apple Inc. Q3 2011 Unaudited Summary Data
Q2 2011
CPU Revenue $M CPU Units K
Q3 2010
Revenue $M CPU Units K
Q3 2011 Sequential Change
Revenue $M CPU Units Revenue CPU Units Revenue
(1) (2) (3) (4) (5) (6) (7) Includes Includes Includes Includes Includes Includes Includes
Units K
$M
1,009 2,751 3,760 9,017 18,647 4,694
$1,441 3,535 4,976 1,600 1,634 12,298 2,836 580 743 $24,667