新视野商务英语视听说课程介绍
外研社新视野商务英语视听说_第三版_上__电子教案unit2
教案课程名称新视野商务英语视听说(第三版)(上) 课时班级专业教师系部教研室教材《新视野商务英语视听说(第三版)(上)》1Unit 2 Jobs and ResponsibilitiesLearning Objectives（教学目标）2Business Profile（内容概览）Want to Know About Jobs and Responsibilities in aCompany?OverviewThis unit mainly looks at various job titles and responsibilities in a company as people may be expected to talk about these aspects of their work. Firstly, an employee may have to show a visitor around the offices of their company. More generally, an employee may be asked to describe how the business is organised or structured. Furthermore, people in business may often be called upon to describe to outsiders or friends what their company actually does.A company is usually divided into departments covering areas such as administration, sales, billing, production, shipping, etc. Below is a chart showing some common departments and positions in the business world.Common Departments and Positions in a Company3Main Responsibilities of Some Common PositionsThese can vary a lot in different companies so the following is only a rough indication of the typical responsibilities.Senior Sales Manager●Work with a team of sales people and support staff to secure both new and old business and to deepen existing business relationships;●Monitor, encourage, advise and direct sales activity by individual sales staff in order to achieve revenue targets;●Define and plan the different steps of a project, allocate action and responsibilities within the overall project framework to achieve timely and cost-effective project completion.Financial Controller●Responsible for all accounting, financial and taxation matters;●Help local offices with budgeting and annual spending projections;●Arrange for internal and external audits, ensure checks and balances on spending;●Control and safeguard company assets, develop the matrix of levels of authority for expense review and approval.Human Resources Manager●Support the Business Head in setting strategy, direction and objectives with regard to personnel;●Responsible for hiring appropriate personnel and ensuring career progression;●Identify, interpret and apply key performance indicators and monitor business managers’use of such indicators;4●Review and evaluate proposals for job regrading, training, promotion, transfer, and salary progression with respect to business needs and internal relativity.Logistics Manager●Manage supplies, components, raw materials and inventories with the objective of ensuring production being constantly supported and stocked;●Manage imports, including customs clearance;●Negotiate and maintain contracts with transportation and freight companies. Account Manager●Support named customers, provide quotations, product recommendations and after sales advice;●Support the local sales staff with technical recommendations and communication with producers;●Develop new customers and other sales opportunities;●Act as an interface between factories and customers.Purchaser/Buyer●Responsible for supplier identification and pre-screening of materials;●Benchmark and negotiate pricing, terms, and other related issues with potential suppliers to ensure fair market pricing.Language Expansion（语言扩充）JobsWhat kind of job do you have?What line of business are you in?5I’m a freelance corporate law consultant.I’m a civil servant, with permanent tenure.ResponsibilitiesWhat does your job involve?I take care of/look after overseas customers.I usually answer telephones and write reports.Positions and the departmentsWhat position do you hold?Who are you responsible/accountable to?I’m accountable to the Regional Manager.My section comes under the Logistics Department.Working hours and routinesWe are on flextime.I am a bus driver; I work all sorts of hours.On Monday, I work on the early/late/split shift.Interpersonal relationshipMy boss is quite nice. He gets on very well with us.My boss is a very difficult person to work with.Most of my colleagues are friendly and cooperative.CompensationI get about $800 a month in commissions.The meals in the work cafeteria are subsidised.PromotionI’ve just been promoted Head of Human Resources.6I’m after the administrator’s job.I’m in line for the position of Export Sales Manager.He is being groomed for promotion.Job satisfactionI like/don’t like my present job.I hate my job because I can’t stand/bear my boss.I don’t like what I’m doing right now because it’s boring.Our normal official working hours are 40 hours a week.7Teaching Tips（教学步骤）Pre-viewing●Divide the Ss into groups and have Ss work out the organisation of a real estate company first.●Instruct Ss to further discuss the positions included in each department.●Remind Ss of job titles introduced in previous activities.●Ask one or two group representatives to report the departments they’ve figured out.Post-viewing●Ask Ss to work together in groups to summarise the responsibilities of the managers and write them down in the textbook.●Ask seven groups to answer the questions in turn.●Ask other groups to add information or make corrections if necessary.Pre-viewing●Ask Ss to brainstorm different types of business organisation.●Divide the class into pairs and get Ss to exchange their understanding of the companieslisted in the left column of the chart in the Student’s Book.●Ask Ss to work together to match types of company with their corresponding8descriptions.●If needed, the following types of company can be introduced for further study.Types of companycompany (BrE)/corporation (AmE) 公司firm 公司，商行/号enterprise 企业township enterprise 乡镇企业state-owned enterprise 国有企业privately-owned enterprise 个体/私营企业solely/wholly owned enterprise 独资企业foreign capital enterprise 外资企业Sino-foreign joint venture 中外合资企业multinational/international/transnational corporation/company 跨国公司group corporation 集团公司limited company 有限公司parent company 母公司subsidiary/affiliate company 子公司partnership 合伙公司holding company 控股公司listed/quoted company 上市公司cooperative 合作公司industrial corporation 实业公司9consulting company 咨询公司Post-viewing●Divide the class into pairs and ask Ss to allocate the roles.●Encourage Ss to refer to the expressions in the video when role-playing the dialogue.●Walk around the classroom to monitor Ss’performance.●Ask two pairs of Ss to present their dialogue in class.●Give comments and suggestions for improvement.Text Bank（扩展阅读）Get to Know YourselfThere is a big difference between getting a job and reaching a career destination where you love what you do! This section on self-discovery gives you some tools to learn more about yourself and suggests ways to translate that self-knowledge into successful career planning and job search goals. The first step in your self-discovery quest is one that you will repeat many times in your life: an inventory of your interests, values, personal style and skills. Even if you have a good idea of what you want to do, self-assessment is vital to writing a resume and doing well in an interview. These exercises will provide a frame of reference when you begin to explore your career options.10Where are you in the career planning cycle? Use the bullets below as a guide to see what you have and still have left to do.Self-Assessment—Obtaining Information About Yourself●I am aware of the interests that I possess and can name five activities that I enjoy.●I am aware of the skills that I possess and can identify my five most developed skills.●I am aware of the personality characteristics that I possess and can name five characteristics to describe myself.●I know what I value in a career and can list five work-related values that meet my career expectations.Career-Exploration—Increasing Knowledge of Career Options●I can identify ten careers that integrate my interests, skills, personality characteristics and work-related values.●I can identify five career resource publications that provide information about my career options.●I can list the names and titles of five people to ask for information about my career options.Career Decision-Making—Selecting a Primary Career Goal●I have researched information on five career choices.●I am familiar with one decision-making method and can describe that process.●I have made a career decision and can describe that choice in detail (i.e. title, duties, qualifications, salary, career path).Preparation—Creating a Career Goal Action Plan11●I can identify five work-related qualifications that are necessary in my career choice.●I can identify academic programmes and courses relevant to my career choice (i.e. major, minor, graduate schools).●I can list the titles/locations of five volunteer, internship, or work experience opportunities relevant to my career choice.●I can name five student/professional organisations that are related to my career choice.Job Search—Job Seeking and Career Employment●I have developed an effective resume and cover letter.●I have developed effective interviewing skills.●I am familiar with five different strategies for job seeking.●I can name ten companies or industries that are potential employersCareer Management—Advancing in Your Career●I can describe and rank by preference the positions I have been offered.●I have accepted an offer of career employment.●I can describe methods of advancing in my organisation. I can describe my next career goal.●I know how to initiate a career change when it is necessary.Discussion:Where are you in the career planning cycle? What have you done? And what have you left to do?12补充教学资源Video 1Introducing titles and responsibilitiesPresident: Good afternoon, everyone! This is Robin Copperfield, the new Vice President of our company. He will be in charge of the accounting work. Let’s give him a warm welcome!Robin: Thank you!President: Mr. Copperfield is an expert in the field of accounting. So, it is a pleasure for us to have him here. Now, Mr. Copperfield, I’d like to introduce the Vice Presidents and Managers to you.Robin: OK, thank you!President: This is May Bates, Vice President in charge of the Administration Department and the Neighbourhood Service Department.Robin: Nice to meet you, Ms. Bates.Ms. Bates: Nice to meet you, Mr. Copperfield.President: And this is Dennis Hayes, Vice President in charge of the MarketingDepartment and the Sales Department.Dennis Hayes: How do you do, Mr. Copperfield? Glad to meet you.Robin: Glad to meet you, Mr. Hayes.President: And this is... oh, where is Andrew Jefferson?Robin: Mr. Jefferson? I’ve met him before. I heard he is one of the secrets of this company’s success. Everyone was raving about what a great job he’s done in...President: Uh... speak of the devil... Mr. Jefferson has just arrived.Mr. Jefferson: Hi, Mr. Copperfield, good to see you again.Robin: Good to see you, Mr. Jefferson.13Mr. Jefferson: Sorry, I’m late. I was talking to a client.Robin: Oh, that’s OK. How many departments are you in charge of, Mr. Jefferson?Mr. Jefferson: Four: Research & Development, Engineering, Contract Budgets, and Project Preparation.Robin: No wonder you’re so busy.President: Mr. Copperfield, there are three managers who report directly to you, and they are all ladies. So, ladies, can you introduce yourselves?Ada Black: I’m Ada Black, responsible for management accounts.Caroline Clinton: I’m Caroline Clinton, responsible for financial accounts.Lucy White: I’m Lucy White, responsible for data processing.Robin: Oh, good. Nice to meet you all, ladies.Video 2Do you like your job?Robin: What’s your job now, Jerome? Do you still work for that wholly funded American company?Jerome: No, I left it three years ago. I have my own business now.Frank: Gee, that’s great! How do you feel as a self-employed entrepreneur?Jerome: I feel good. I can make a lot more money than before and I have a lot of independence in doing things. But sometimes I get tired. As you know, it’s not very easy to run a business on your own. What about you, Frank? What are you doing now?Frank: I’ve worked for several companies. After graduation, I went to a private company. Then a year later, I changed to a Sino-Japanese joint-ventureenterprise and worked as a sales assistant. Two years later, I moved on to a computer company and w orked in export sales. And now, I’m an advertising executive.Colin: Oh, you are a real job-hopper. Why have you changed jobs so often?14Frank: I’m always interested in new challenges. I know changing jobs frequently can be a waste of a company’s human resources, but I’m gaining a lot of experience! How is your job, Colin?Colin: I’ve been working for the PMC Textile Plant since I graduated. Two years ago, I was promoted to Line Supervisor.Frank: Do you like your job?Colin: The salary and benefits are OK, but I don’t like the work environment. You know, the workshops are very noisy sometimes. Also, I don’t often get an opportunity to go anywhere. I hate staying in the same place all the time. You often travel on business, right Robin?Robin: Yes. As a buyer, I must travel to purchase stock. I’ve been to a lot of places. Colin: Maybe I should think about becoming a buyer...Robin: Mm..., everything has two sides. I get fed up with travelling. Nowadays, I want to spend more time with my family.Janet: Hi, guys, may I join you?Everybody: Sure. Have a seat.Janet: You enjoy getting together, don’t you? What are you talking about?Robin: Jobs. What kind of job do you have, Janet?Janet: I’m the Public Relations Manager in a holding company.Colin: Do you enjoy it?Janet: Yes. What I like about it is that I can meet a lot of new and interesting people. Robin: How about your working hours?Janet: That’s the trouble. I usually have to work overtime, because I often have dinner parties in the evening. I don’t get enough time with my family and baby.15。
商务英语视听说大纲
商务英语视听说大纲
商务英语视听说大纲主要包括以下内容：
1. 课程简介：商务英语视听说是一门商务英语专业的核心课程，旨在培养既具备英语能力，又掌握商务知识和技能的应用型涉外人才。
2. 教学目标：该课程的教学目标是使学生能够掌握商务场景下的英语听、说、读、写、译等技能，并了解国际商务惯例和跨文化交际知识，提高学生的实际应用能力和跨文化沟通能力。
3. 教学内容：教学内容以商务活动为主题，包括市场营销、贸易实务、商务谈判、国际支付与结算、国际商法等方面。
通过真实场景模拟、案例分析、角色扮演等形式，使学生能够深入了解商务实践和跨文化交际中的实际问题和挑战。
4. 教学方法：采用多种教学方法相结合的方式，包括课堂讲授、案例分析、小组讨论、角色扮演、实地考察等。
注重培养学生的实际操作能力和团队协作精神，提高学生的综合素质和就业竞争力。
5. 考核方式：采用多种考核方式相结合的方式，包括课堂表现、作业、小组项目、期末考试等。
注重对学生实际应用能力的考核，强调学生的实践能力和团队协作能力的评价。
6. 教材选用：选用适合本课程的教材，注重教材的实用性和针对性。
同时，结合实际教学需要，不断更新和完善教材内容，保持课程内容的时效性和前瞻性。
7. 教师素质要求：任课教师需要具备较高的英语水平和丰富的商务实践经验，能够熟练掌握商务英语视听说课程的教学方法和技巧，并不断提高自身的专业素养和教学水平。
以上是大纲的主要内容，具体的教学内容和教学方法可以根据实际情况进行调整和完善。
新视野商务英语视听说(第三版)(下) Unit 4_电子教案
教案课程名称新视野商务英语视听说(第三版)(下) 课时班级专业教师系部教研室教材《新视野商务英语视听说(第三版)(下)》1Unit 4 Negotiating Prices Learning Objectives（教学目标）2Business Profile（内容概览）Price Negotiation StrategiesExporters, particularly small and medium-sized enterprises (SMEs), in developing countrieswho may be entering new markets, often face problems in initiating negotiations with importers, agents and buyers, in the target markets. These difficulties generally centre on pricing questions and particularly on the fact that prices may be considered too high. Although price is only one of many issues that have to be discussed during business negotiations, too frequently it tends to influence the entire negotiation process. New exporters may be inclined to compromise on price at the beginning of the discussions, thereby bypassing other negotiating strengths that they may have, such as the product’s benefits, the firm’s business experience and its commitment to expor ting quality products. As pricing is often the most sensitive issue in business negotiations, the subject should be postponed until all the other aspects of the transaction have been discussed and agreed upon.It is estimated that about 80% of the issues negotiated are of a non-price nature. Decisions to place export orders involve a long-term commitment and are, in any case, rarely made on the basis of price alone but rather on the total export package. This is particularly so in markets where consumers are highly conscious of quality, style and brand names, where marketing channels are well structured, and where the introduction of the product in the market is time-consuming and expensive.By presenting a more comprehensive negotiation package in a well-planned and organised manner, exporters should be able to improve the effectiveness of their business discussions and, in the long term, the profitability of their export operations.Tactics in negotiationsAn importer may reject an exporter’s price at the outset of the discussions simply to get the upper hand from the beginning of the negotiations, thereby hoping to obtain concessions on other matters. The importer may also object to the initial price quoted totest the seriousness of the offer, to find out how far the exporter is willing to lower the price,3to seek a specific lower price because the product brand is unknown in the market, or to demonstrate a lack of interest in the transaction as the product does not meet market requirements.If the importer does not accept the price, the exporter should react positively by initiating discussions on non-price questions, instead of immediately offering price concessions or taking a defensive attitude. Widening the issues and exploring the real reasons behind the objections to the price quoted will put the talks on a more equal and constructive footing. Only by knowing the causes of disagreement can an exporter make a reasonable counter-offer. This counter-offer need not be based merely on pricing. It can cover other related aspects.To meet price objections, some exporters artificially inflate their initial price quotations. This enables them to give price concessions during the opening of the negotiations without taking any financial risks. The danger of this approach is that it immediately directs the discussions into pricing issues at the expense of the other important components of the marketing mix. Generally such initial price concessions are followed by more demands from buyers that will further reduce the profitability of the export transaction. For instance, the buyer may press for concessions on:● Quantity discounts● Discounts for repeat orders● Improved packaging and labelling (for the same price)● Tighter delivery deadlines that may increase production and transport costs● Free promotional materials in the language of the import market● Free after-sales servicing●Supply of free parts to replace those damaged from normal wear and tear● Free training of staff in the maintenance and use of the product● Market exclusivity● A long-term agency agreement● Higher commission rates● Better credit and payment terms4To avoid being confronted by such costly demands, an exporter should try to determine the buyer’s real interest in the product from the outset. This can be ascertained through appropriate questions but must also be based on research and other preparations before the negotiations. Only then should suitable counter-proposals be presented.Planning negotiationsTo achieve a favourable outcome from the negotiations, an exporter should draw up a plan of action beforehand, which addresses a few key issues. Experienced negotiators consider that as much as 80% of their overall time devoted to negotiations should go to such preparations. The preliminary work should be aimed at obtaining relevant information on the target market and the buyers of the product. It should also include developing counter-proposals if objections are raised on any of the exporter’s opening negotiating points. The preparations should thus involve formulating negotiating strategies and tactics. Market researchIn order to be able to supply a potential customer with what they need, it is necessary to know the market. This requires research. An exporter should assess competition from both domestic and foreign suppliers and be familiar with the prices that they quote. The distribution channels used for the product and the promotional tools and messages required should also be examined. Such information will be valuable for the seller in negotiation with buyers. The more that is known about the target market and the buyers for the products concerned, the better the exporter is to conduct the negotiations and to match the offer to the buyer’s needs.Supply assessmentMaking counter-proposals also requires detailed information on the costs of the exporter’s production operations, freight insurance, packing and other related expenses. An exporter should carry out a realistic assessment of the quantities that can be supplied and the schedule for supplying them. As part of the preparations for negotiations, an exporter should list any potential price objections the buyer could have towards the offer being presented, along with all possible responses.5Language Expansion（语言扩充）Useful negotiating phrasesTalking about commission67Text Bank（扩展阅读）Managing the Sales Negotiation ProcessWe may hear the following expressions in the course of negotiating:“You’ve got to drop your price by 10% or we’ll have no choice but to go with your competition.”“You’ll have to make an exception to your policy if you want our business.”“I know that you have good quality and service, but so do your competit ors. What weneed to focus on here is your pricing.”“I agree that those special services you keep bringing up would be nice, but we simplydon’t have the funds to purchase them. Could you include them at no additional cost?”Every time you hear statements like these, you’re in the middle of a difficult sales negotiation. How you handle that negotiation will determine whether or not you close the sale and how profitable that sale will be. In order to give you a real edge in your sales negotiations, some key points have been listed below.Don’t believe everything you see or hear.Part of a good salesperson’s skill is to learn to read people and situations very quickly. However, when it gets down to negotiating, you have to note down everything you see and hear. Buyers are good negotiators, and thus they are good actors. You may be the only person who has what he needs, but everything he does and says, from body language to the words he uses, will be designed to lead you to believe that unless he gets an extra 10% off, he’s going with the competition. Be skeptical. Be suspicious. Test, probe, and see what happens.Don’t offer your bottom line early in the negotiation.How many times have you been asked to “give me your best price”? And have you ever given your best price only to discover that the buyer still wanted more? You have to play the game. It’s expected. If you could drop your price by 10%, start out with 1%, or 2%, or 4%. Leave yourself room to negotiate some more. Who knows—you may get it for a 2% reduction. You might have to go all the way to 10%, but often you won’t. A little8stubbornness pays big dividends.9Discussion:1. What negotiating skills are introduced in this passage?2. What do you think of the business negotiation procedures?10补充教学资源Video 1Price negotiationMr. Welsh: Hello, Mr. Wang. We received the samples you kindly sent to our headquarters. Thank you very much. We’re impressed by both the quality and the variety of your products. Mr. Wang: Thanks, and welcome to our factory. I hope you enjoyed the tour around some of our workshops.Mr. Welsh: Yes, we actually picked up several products from your catalogue after the tour. We may be able to give you a trial order. Now I’d like to know if we place a firm order with you, when can you deliver the goods?Mr. Wang: It depends on how many items you choose and what quantity. Normally for one container order, we can deliver the goods within 60 days.Mr. Welsh: That’s good. OK, let’s work through this list now.Mr. Wang: (After reading the list) Mm, I see, Mr. Welsh. You’ve only selected 4 items so we can guarantee delivery. This is the unit price of each product (showing him the prices).Mr. Welsh: Fine. But it seems to us that your price is much higher than other suppliers’ in China. We are currently doing business with some factories in Shenzhen.Mr. Wang: We know some factories give lower prices but their quality is poor. You see, the surface of our products is very smooth. And after the tour, you must have an idea how well our manufacturing environment meets international sanitary standards. Considering the quality, our price is very reasonable.Mr. Welsh: We don’t deny that. But if you can give us a little discount, we can start up a long-term relationship.Mr. Wang: You’re really tempting me. OK, what’s your quantity then? Generally, we’re not allowed to give discount at this price. But if your order is large enough, I can offer you a special discount.Mr. Welsh: For the large plastic chair and the trolley, we can take 1,000 pieces of each andmuch more later on after this trial order.11Mr. Wang: 1,000 pieces… Well, since it’s our initial transaction, I’ll give you a 10% discount on these two items.Mr. Welsh: 10%? Another company gives us a 15% discount for that size of order. You know, an incentive discount encourages the buyers and helps expand your business.Mr. Wang: Of course, I know, but that is too high a rate. Frankly speaking, the maximum discount we can grant is 10%.Mr. Welsh: Then how about the food box and cup container? Also 10%? We would like to order 800 food boxes and 500 cup containers to start.Mr. Wang: I’m afraid we can’t do that. You know, the price of the raw material has been rising steadily. There’s no profit margin left at tha t price.Mr. Welsh: Come on, of course there is. By the way, we don’t need the scale on the cup container. How about reducing the price of the container to US$2 from your original US$3? Mr. Wang: Well, it’s really hard…Mr. Welsh: Well, we could meet each other half-way. That would conclude the deal.Mr. Wang: You certainly have a way of talking me into it. All right, let’s each make some concession. You increase the food box order to 1,000 pieces, OK?Mr. Welsh: Fine, no problem.Mr. Wang: You really drive a hard bargain! But we look forward to a long partnership.Video 2Price and commissionMr. Fang: Hello, Mr. Leeser. I’m very glad to meet you.Mr. Leeser: Likewise. This is interesting. Do you think the colour is right for the European market? And… what is the price for this wooden angel?Mr. Fang: No problem. You definitely have good taste. We have many Europeancustomers who are buying this Christmas range. The price is US$8, FOB Shanghai.12Mr. Leeser: US$8? Your price is much higher than the other offers we’ve received even just in this exhibition hall.Mr. Fang: Well, it may appear a little higher, but the quality of our products is much better than that of other suppliers’. You must take that into consideration.Mr. Leeser: I agree with you. That’s why I’ve come to your booth. This time I intend to place a large order, but business is almost impossible unless you can give me a discount.Mr. Fang: We can talk about that later. What’s your line of business?Mr. Leeser: We mainly sell gifts and decorations for Christmas, Easter and other traditional holidays. Christmas is our largest concern. Our annual sales can reach US$10 million.Mr. Fang: Good. We’ve been a large producer of these items for years. You see, not only is our quality much better than others’, but our product range is more diverse. You can always find the best of anything you want.Mr. Leeser: So, if you can give me best price for this first order, we can start a long-term relationship. For example, what is the price for these Santa Clauses?Mr. Fang: For the metal ones: US$20. The wooden ones: US$15. There are 8 differentstyles and 3 sizes for each type.Mr. Leeser: If I choose several items of this kind, what’s the minimum order?Mr. Fang: 100 pieces for each item number and a minimum of 10 items.Mr. Leeser: How about the discount? I can place an order for two containers to start.Mr. Fang: If so, we can grant you a very special discount of 8%.Mr. Leeser: 8%? I can hardly accept that as a special term according to the offers I’ve had today. I’d say 15% would be more like it. Some other companies have already promised us that.Mr. Fang: That really leaves us with nothing. Our maximum is 10%. You know, the price of these products tends to go up as winter comes and there’s heavy demand for them.Mr. Leeser: OK, I’ll make that concession for the sake of the beautiful colour of your products. By the way, have you thought of choosing a commissioned sales representative or agent overseas to promote your sales?13Mr. Fang: Yes. So far, we have several agents abroad but none in Germany.Mr. Leeser: We’re willing to be your agent in Germany for Christmas gifts and decorations. What’s your usual commission rate?Mr. Fang: Usually, we give a commission of 4% to our agents.Mr. Leeser: 4% is too low. You see, we’d have a lot of work to do in promoting sales, such as advertising on radio or TV, printing brochures and so on. It all costs.Mr. Fang: Don’t worry. We’ll allow you a higher commission rate if your sales are substantial. For example, if you sell US$2 million worth of gifts annually, we can allow a 3% commission. But, if the annual turnover exceeds US$5 million, we can offer a 5% commission. What do you think of that?Mr. Leeser: It sounds OK. We’d like to sign an agency agreement with you simultaneously when we sign the contract for this trial order.Mr. Fang: No problem. After you’ve chosen the products, we’ll work them both out for you to sign. We can do it within 3 days. Will that be suitable?Mr. Leeser: Fine, one more question. When can you deliver the goods?Mr. Fang: 60 days after the sales confirmation is signed.14。
新视野商务英语视听说第四版下册u7
新视野商务英语视听说第四版下册u7
根据您的提问，新视野商务英语视听说第四版下册Unit 7主要包括以下内容：
1. 主题：旅游与度假
2. 语言点：
- 介绍和推荐旅游目的地
- 预订旅馆和机票
- 提供和询问旅游信息
- 确认旅行计划和安排
- 进行旅行安排和准备
- 反馈旅行体验和建议
- 谈论旅行中的问题和解决方法
- 教育旅游和商务旅行
- 谈论不同国家和城市的旅游景点
- 讨论旅游的经济和文化影响
3. 视听材料：
- 针对不同旅游目的地的介绍和推荐的音频和视频
- 预订旅馆和机票的电话对话
- 旅游信息咨询和提供的对话和录音
- 讨论旅行计划和安排的小组对话和角色扮演
- 针对旅行体验和建议的讨论和反馈的录音和视频
这些是新视野商务英语视听说第四版下册Unit 7的主要内容。
如需更详细的信息，请参考教材或相关学习资料。
新视野商务英语视听说
2.学习方法指导：
❖ 分组协作法：鉴于少数学生错音较多的现象，将学 生分为几个学习小组。
❖ 任务式教学法：针对学生的自主学习意识不高，给 学生布置课后对话、进行课前抽查。
❖ 激励法：在教学过程中，鼓励学生树立学习英语的 信念，意识到学习商务英语的重要性，乐于开口， 达到自主交流的目的。
❖ 情境模拟法：创设商务情境和进行相关商务礼仪的 讲解，并通过观看商务视频片段，引导学生积极投 入设置的情境中，将所学的商务常识、语言知识运 用到商务情境对话中，到达口语练习，自主运用的 效果。
3 外贸单证缮制与处理
3 商务沟通
4 商务英语听说
5 商务跨文化交际
4 办公室事务处理
6 现代化办公设备操作和软件应用
7 秘书事务处理
5 市场营销
8 市场营销
6 国际汇兑与结算
9 国际汇兑与结算
7 商务英语翻译
10 商务英语笔译
11 商务英语口译
8 跟单业务处理
12 跟单业务处理
9 采购业务处理
13 采购业务处理
的出勤率、课后作业的完成。 2.听力成绩占25%。包括最终听力成绩。
❖ 3.期末口语测试占45%。这部分包括四个等级，0-15分的 学生，态度不够
❖ 端正，发音较差，不能独立完成对话，英语口语停留在初 学者的层次；
❖ 15-25分的学生，发音存在错音、漏音，语调较好，对话完 整性较差，熟练
❖ 程度不高；25-35分的学生，语音面貌较好，能够正确的掌 握发音技巧，
❖ 积极开设第二课堂，组织学生观看商务 视频片断，进行实际商务礼仪的训练， 并组织学生模拟商务情境对话，进行角 色表演，进行实践强化训练。
3.考核内容与方法
商务英语听说课是一门考查课，组织学生进 行随堂考试，采用百分制的计分方式，分数 的判定分为四部分： 1.出勤及平日表现成绩占30%。主要包括学生
新视野商务英语视听说第四版下册u7
新视野商务英语视听说第四版下册u7第一部分：主题概述1.1 介绍在新视野商务英语学习系列中，第四版下册的第七单元是关于文化多样性的。
这个主题在今天的全球化社会中变得越来越重要，因此学习这一主题将有助于我们更好地了解不同文化之间的差异和共同点。
1.2 主题重要性和意义文化多样性不仅是我们个人成长和发展的重要组成部分，也是商务交流中需要考虑的重要因素。
通过学习这一主题，我们可以更好地了解他人的文化，增进彼此之间的理解和尊重，从而更有效地进行商务沟通和跨文化合作。
第二部分：深度探讨2.1 文化多样性的定义和范围文化多样性指的是来自不同地区、国家或民族的人们之间的文化差异。
这包括语言、宗教、价值观念、习俗、传统等方面的差异。
在商务环境中，文化多样性也体现在商务礼仪、谈判风格、决策方式等方面。
2.2 文化多样性对商务交流的影响不同文化背景的人们在进行商务交流时，往往会受到自己文化的影响。
这可能导致在沟通方式、谈判技巧、合作模式等方面出现误解和冲突。
因此了解文化多样性对商务交流的影响至关重要，可以帮助我们更好地应对跨文化交流中可能遇到的问题。
2.3 跨文化合作的挑战与机遇跨文化合作往往伴随着挑战，但同时也带来了机遇。
挑战主要来自于文化差异带来的沟通障碍、信任缺失以及合作协调的困难。
然而，跨文化合作也为我们提供了更广阔的发展空间和更丰富的思维碰撞，可以促进创新和知识的交流。
第三部分：个人观点和理解在我看来，文化多样性是我们今天这个多元化世界所必须面对和适应的。
作为一名商务人士，我们应该尊重并学会理解不同文化背景的人们，建立跨文化的合作关系。
这需要我们具备一定的跨文化交流技巧和跨文化管理能力，以更好地应对国际商务环境中的挑战和机遇。
第四部分：总结与回顾通过对新视野商务英语视听说第四版下册u7主题的深度探讨，我们更全面地了解了文化多样性对商务交流的影响，以及跨文化合作所面临的挑战与机遇。
在个人观点和理解方面，我们也意识到了尊重文化多样性的重要性。
商务英语视听说1
商务英语视听说1
《商务英语视听说 1》是一门涉及商务英语听力、口语和视听技能的课程，旨在培养学生在商务环境中运用英语进行有效沟通的能力。
以下是关于这门课程的一些信息：
1. 课程目标：通过本课程的学习，学生将能够提高商务英语的听力理解、口语表达和视听能力，培养跨文化交际意识，为日后在国际商务领域中的工作和交流做好准备。
2. 课程内容：课程涵盖了广泛的商务主题，如商务礼仪、商务会议、商务谈判、市场营销、财务管理等。
学生将通过听力练习、口语表达、小组讨论、角色扮演等活动，全面提升商务英语的应用能力。
3. 教学方法：本课程采用多种教学方法，包括课堂讲解、实例分析、小组讨论、视听材料展示等，以激发学生的学习兴趣和参与度。
同时，教师会鼓励学生积极参与课堂互动，提供实际商务情境，让学生在实践中提高英语沟通能力。
4. 学习资源：除了课堂教学材料外，学生还可以利用丰富的在线学习资源，如商务英语听力材料、视频案例、商务英语练习册等，以巩固和拓展所学知识。
5. 考核方式：课程考核将结合平时作业、课堂表现、小组项目和期末考试等方式进行，全面评估学生在商务英语听、说、读、写方面的能力。
通过学习《商务英语视听说 1》，学生将具备在商务环境中运用英语进行有效沟通的能力，为他们未来的职业发展和国际商务交流打下坚实的基础。
商务英语视听说课程
商务英语视听说课程
《商务英语视听说》是一门将英语语言技能与商务专业知识相结合的课程，通过课堂教学和实践训练，培养学生在商务环境中运用英语进行有效沟通的能力。
本课程旨在提高学生的商务英语听力、口语和视听理解能力，使他们能够听懂并理解商务场景中的英语对话、演讲、会议等，能够流利地表达自己的观点，进行有效的口头交流。
同时，学生还将通过观看商务英语视频材料，提高对商务场景的理解和应对能力。
在课程中，学生将学习商务英语的常用词汇、表达方式和句型，了解商务活动中的各个环节，如商务谈判、营销、财务、人力资源等。
通过角色扮演、小组讨论、案例分析等教学活动，学生将有机会在模拟的商务环境中进行实际的英语交流，提高他们的语言应用能力和自信心。
此外，本课程还将培养学生的跨文化交际意识，让他们了解不同国家和地区的商务文化差异，从而更好地进行国际商务交流。
总的来说，《商务英语视听说》课程将为学生提供一个全面提升商务英语能力的学习平台，为他们未来在商务领域的发展打下坚实的基础。
新视野商务英语视听说(上)：第四版教学课件U6
Script
Pre-viewing 1. Work in groups. Discuss the following questions with your group members.
2. Look at the following pictures to have a rough idea of the video.
90
2000
29
Malaysia
Script
Follow-up Practice
2. Work in pairs. Take turns and give the presentation referring to your notes.
Pre-viewing
1. Work in groups. Here are several aspects about ingredients of failed presentations. Rank the severity and exchange ideas in your group.
2. Look at the following pictures to have a rough idea of the video.
Viewing Watch the video. Note down what Joan Cooper does badly. Use this checklist to help you.
Post-viewing
1. Work in small groups. One of the worst things about the presentation is its lack of organisation. Look at the flow chart below and your notes. Try to work out a well-organised framework of Joan Cooper’s presentation.
新视野视听说课程教学大纲
《新视野视听说》课程教学大纲学时数： 56学分： 3课程性质：限选课适用专业：国际贸易实务连云港职业技术学院外国语学院院部2011年 3 月20 日一、本课程的性质、地位、作用以及与其它相关课程内容的联系1. 本课程的性质、地位、作用《新视野-视听说教程1》是专门为商学院国际贸易实务专业设置，适合基础阶段英语听力教学的一门重要的专业基础课程。
该课程教学旨在提高学生英语听说的交际能力。
本课程结合了听力、口语课程的一些基本功能，通过对学生进行听力、口语等英语视听说技能的训练，提高学生的听力理解水平、口语表达能力和对语言运用的分析理解能力。
同时增强其自主学习能力、提高综合文化素养，使他们在今后的工作和社会交往中能用英语有效进行口头和书面的信息交流。
2. 其它相关课程内容的联系《新视野大学英语视听说1》是《英语口语》、《新视野大学英语读写教程2》知识体系的有效补充，同时也为《新视野大学英语视听说2》奠定了基础。
二、本课程的教学目标通过一学期的本课程学习后，学生应具备初步的听力理解能力、以及对所听材料的分析、归纳、综合和推断的能力。
学生能听懂英语国家人士关于日常生活、社会文化的交谈或演讲，能抓住要点和有关细节，能用英语作简要笔记，能基本听懂比较浅易的电影和电视片段。
学生在通过56课时的学习后能顺利实现100-120词/分钟这一听能目标，顺利通过国家英语四级测试。
在说的方面能达到运用英语语言进行日常会话及文化交流的目的。
本大纲的教育宗旨为培养学生的英语综合应用能力为最终目标，培养学生英语听力的能力的同时着重发展学生的英语听说能力。
使学生在今后的工作和社会交往中能用英语有效地进行信息交流，同时增强其自主学习能力和综合文化素养，以适应我国经济发展和国际交流的需要。
三、教学内容和基本要求Unit One: How’s your college life?I. 教学内容:1. Lead-in: to get students familiar with college life2. Listening skills: Listening for names3. Listening-in: Task 1: EnrollingTask 2: Living on CampusTask 3: learning to speak English4. Speaking out: Greeting and Introducing5. Let’s talk: Topics on college lifeII. 基本要求：1. To improve students’ listening competence by listening to some materials on college life;2. To train students to introduce themselves or others in a conversation by using some useful expressions they learnt;3. To improve students’ oral English by role play or discussion practice.Unit Two: Do you work out?I. 教学内容:1. Lead-in: to get familiar with the benefits of physical exercise2. Listening skills: Identifying Numbers in listening3. Listening-in: Task 1: Yao MingTask 2: RonaldoTask 3: Physical Exercise4. Speaking out: Asking for and giving directions5. Let’s talk: Topics on work outII. 基本要求：1. to improve students’ listening competence by listening to some materials on physical exercise;2. To train students to ask for and give directions by using some useful expressions they learnt;3. To improve students’ oral English by role play or discussion practice.Unit Three: Tell Me about your friendsI. 教学内容:1. Lead-in: to get familiar with types of friendship2. Listening skills: Identifying Times and Dates in listening3. Listening-in: Task 1: A PictureTask 2: Problem of Meeting PeopleTask 3: Long Distance Friendships4. Speaking out: Expressing congratulations and sympathy5. Let’s talk: Topics on friendshipII. 基本要求：1. To improve students’ listening competence by listening to some materials on friendship2. To train students to express congratulations and sympathy by using some useful expressions they learnt;3. To improve students’ oral English by role play or discussion practice. Unit Four: How’s the weather today?I. 教学内容:1. Lead-in: to get familiar with expressions for weather forecast2. Listening skills: Identifying telephone numbers in listening3. Listening-in: Task 1: Weather ForecastingTask 2: Wrong Weather ForecastTask 3: Global Climate Change4. Speaking out: Making complaints and giving warnings5. Let’s talk: Topics on weatherII. 基本要求：1. To improve students’ listening competence by listening to some materials on weather2. To train students to make complaints and give warnings by using some useful expressions they learnt;3. To improve students’ oral English by role play or discussion practice. Unit Five: What’s your favorite food?I. 教学内容:1. Lead-in: to get familiar with food types2. Listening skills: Listening for People’s Food Preferences3. Listening-in: Task 1: Fast Food CultureTask 2: McDonald’sTask 3: American Eating Habits4. Speaking out: Asking for and offering suggestions5. Let’s talk: Topics on foodII. 基本要求：1. To improve students’ listening competence by listening to some materials on food2. To train students to ask for and offer suggestion by using some useful expressions they learnt;3. To improve students’ oral English by role play or discussion practiceUnit Six: Being healthy feels great!I. 教学内容:1. Lead-in: to get familiar with the importance of being healthy2. Listening skills: Listening to People Talk About Health3. Listening-in: Task 1: DietsTask 2: Culture ShockTask 3: The Flu4. Speaking out: Expressing Worries and Reassurance5. Let’s talk: Topics on healthII. 基本要求：1. To improve students’ listening competence by listening to some materials on health2. To train students to express worries and reassurance by using some useful expressions they learnt;3. To improve students’ oral English by role play or discussion practiceUnit Seven: How much does it cost?I. 教学内容:1. Lead-in: to get familiar with words about shopping2. Listening skills: Identifying Prices3. Listening-in: Task 1: Malls in the U.STask 2: Online ShoppingTask 3: Beware of bargains4. Speaking out: Making and Responding to Requests5. Let’s talk: Topics on shoppingII. 基本要求：1. To improve students’ listening competence by listening to some materialson shopping2. To train students to make and respond to requests by using some useful expressions they learnt;3. To improve students’ oral English by role play or discussion practiceUnit Eight: On or off campus?I. 教学内容:1. Lead-in: to get familiar with types of housing2. Listening skills: Listening For Rents or Charges3. Listening-in: Task 1: Living with RoommatesTask 2: Interviewing a Rental AgentTask 3: Off-campus Apartment4. Speaking out: Denying and Admitting5. Let’s talk: Topics on housingII. 基本要求：1. To improve students’ listening competence by listening to some materials on housing2. To train students to express denying and admitting by using some useful expressions they learnt3. To improve students’ oral English by role play or discussion practiceUnit Nine: Do you surf the Net?I. 教学内容:1. Lead-in: to get familiar with merits and demerits of Internet2. Listening skills: Making Calculations3. Listening-in: Task 1: The Internet on CampusTask 2: Surfing the NetTask 3: Internet Addiction4. Speaking out: Focusing Attention5. Let’s talk: Topics on InternetII. 基本要求：1. To improve students’ listening competence by listening to some materials on Net2. To train students to express focusing attention by using some useful expressions they learnt3. To improve students’ oral English by role play or discussion practiceUnit Ten: Have a nice holiday!I. 教学内容:1. Lead-in: to get familiar with types of holiday2. Listening skills: Listening to People Talk About Their Holiday Plans3. Listening-in: Task 1: How I Play My HolidaysTask 2: Planning for the HolidaysTask 3: Halloween4. Speaking out: Giving Invitations5. Let’s talk: Topics on holidayII. 基本要求：1. To improve students’ listening competence by listening to some materials on holiday2. To train students to give invitations by using some useful expressions they learnt3. To improve students’ oral English by role play or discussion practice四、教学重点和难点Unit One: How’s your college life?I. 教学重点：1. Learn to listen for key words in listening practice;2. Learn to understand the listening materials on college life3. Learn to greet others and introduce oneself and others in aconversation;4. Learn to discuss some topics on college life with others.II. 教学难点：1. Listening for key word2. Greeting others and introduce oneself and others in a conversationUnit Two: Do you work out?I. 教学重点：1. Learn to listen for key words in listening practice;2. Learn to understand the listening materials on physical exercise3. Learn to ask for and give directions4. Learn to discuss some topics on doing exercise with others.II. 教学难点：1. Listening for key word2. Asking for and giving directionsUnit Three: Tell me about your friendsI. 教学重点：1. Learn to identify times and dates in listening practice;2. Learn to understand the listening materials on friendship3. Learn to express congratulations and sympathy4. Learn to discuss some topics on friendship with others.II. 教学难点：1. Identifying times and dates in listening2. Expressing congratulations and sympathyUnit Four: How’s the weather today?I. 教学重点：1. Learn to identify telephone numbers in listening practice;2. Learn to understand the listening materials on weather3. Learn to make complaints and give warnings4. Learn to discuss some topics on weather with others.II. 教学难点：1. Identifying telephone numbers in listening2. Making complaints and giving warningsUnit Five: What’s your favorite food?I. 教学重点：1. Learn to identify stressed words in listening practice;2. Learn to understand the listening materials on food3. Learn to ask for and offer suggestions4. Learn to discuss some topics on food with others.II. 教学难点：1. Asking for and offering suggestions2. Identifying stressed wordsUnit Six: Being healthy feels great!I. 教学重点：1. Learn to listen for major points in listening practice;2. Learn to understand the listening materials on health3. Learn to express worries and reassurance4. Learn to discuss some topics on health with others.II. 教学难点：1. Listening for major points2. Expressing worries and reassuranceUnit Seven: How much does it cost?I. 教学重点：1. Learn to listen for major points in listening practice;2. Learn to understand the listening materials on shopping3. Learn to make and respond to requests4. Learn to discuss some topics on shopping with others.II. 教学难点：1. Listening for major points2. Making and responding to requestsUnit Eight: On or off campus?I. 教学重点：1. Learn to listen for main idea in listening practice;2. Learn to understand the listening materials on accommodation3. Learn to express denying and admitting4. Learn to discuss some topics on accommodation with others. II. 教学难点：1. Listening for the main idea2. Expressing denying and admittingUnit Nine: Do you surf the Net?I. 教学重点：1. Learn to listen for main idea in listening practice;2. Learn to understand the listening materials on Internet3. Learn to express focusing attention4. Learn to discuss some topics on Internet with others.II. 教学难点：1. Listening for the main idea2. Expressing focusing attentionUnit Ten: Have a nice holiday!I. 教学重点：1. Learn to listen for main idea in listening practice;2. Learn to understand the listening materials on holiday3. Learn to give invitation4. Learn to discuss some topics on holiday with others. II. 教学难点：1. Listening for the main idea2. Giving invitation五、本课程各章、节学时分配表序号章节及内容总课时课时数理论实践习题、作业1Unit One: How’s yourcollege life?5 52 Unit Two: Do you work 553 Unit Three: Tell me aboutyour friends554 Unit Four: How’s theweather today?555 Unit Five: What’s yourfavorite food?556 Unit Six: Being healthyfeels great!557 Unit Seven: How muchdoes it cost?558 Unit Eight: On or off 559 Unit Nine: Do you surf theNet?5510 Unit Ten: Have a nice 55机动6合计56六、教材与参考书、习题集《新视野—视听说教程》外语教学与研究出版社《英语听力入门》华东师范大学出版社《大学英语听力》上海外语出版社七、考核方式及评分方法考核方式：考试评分方法：总评成绩＝过程性考核成绩×40%＋终结性考核成绩×60%过程性考核成绩＝期中测试成绩×20%＋课堂表现×10%＋出勤和表现成绩×10%八、审核撰稿人教研室主任院部领导签字日期。
新视野商务英语视听说上课件U1
Script
Script
2. Work in pairs. In your opinion, what questions raised by the candidate, Karen Yang, seemed to be inappropriate? Write them down and state your reasons. Then compare your answers with your partner’s. The first one has been done for you.
I: As a major in international finance, what do you think you can do in consultancy?
C: Well, I know how to tackle problems. For example, I know I must first analyse the problem and work out its major cause. Then I will be able to search for ways to solve it from the available data.
c
a
c
Script
Pre-viewing
Viewing
1. Watch the video and try to fill in the following blanks. (I stands for Interviewer, and C for Candidate.)
yourself
international finance
I: Sometimes data is not enough. Have you got any relevant experience in this field?
新视野商务英语视听说(第二版)(上)教案
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外研社新视野商务英语视听说_第三版_上__电子教案unit10
教案课程名称新视野商务英语视听说(第三版)(上) 课时班级专业教师系部教研室教材《新视野商务英语视听说(第三版)(上)》1Unit 10 Company Performance Learning Objectives（教学目标）2Business Profile（内容概览）Want to Know About Company Performance?By the end of each financial year, all publicly traded companies will release a report to tell shareholders, prospective investors, customers and others about the company performance, i.e. how business ran in the past year. We call this the “annual report”. The report includes quantifiable and unquantifiable information which has been audited and required by the SEC (Securities and Exchange Commission). Reading annual reports is an excellent way to familiarise yourself with a company and its market.Annual Reports DescriptionAn annual report is a report presented each year by the directors to the members and shareholders of a company, giving information about the company’s trading activities and including certain documents which must be produced by law, namely the balance sheet, the profit and loss account and the auditors’and directors’reports.Format of Annual ReportsMost annual reports follow a very similar format, in terms of the different types of information they contain.Common sections are:—A letter from the company chairman/CEO (The Chairman’s Statement)—The financial highlights—The balance sheets—The profit and loss statements3—New business reports—The annual review—Projections—Outstanding stock shares and value—A complete list of the board membersChairman’s Statement DescriptionThe Chairman’s Statement is made by the chairman of a company at its annual general meeting and is often included in the annual report. The statement is not required by law and there are no regulations as to its contents, but it often contains interesting and useful information about the company.Who reads the Chairman’s Statement?Reading the narrative element of an annual report in conjunction with the financial statements helps with their interpretation, and it can give a telling overview of the company even before the finances are examined. Shareholder surveys suggest that Chairman’s Statement is the most readable section of an annual report, perhaps because it is in narrative form and also likely to deal with future prospects. And it is also considered highly useful by analysts. Research shows that the content of the Chairman’s Statement indicates performance changes or even whether a company is at risk of bankruptcy.Balance Sheets DescriptionA balance sheet is a statement showing the financial condition of a business on a certain date (usually at the end of an accounting period) with an aim of giving, in a single document, some means of measuring the financial position of the business and4of judging its value as an investment. It contains the balances of the ledger accounts separated into liabilities (mainly capital invested, creditors, reserves, e.g. for staff pensions) and assets (mainly land and buildings, machinery, stock-in-trade, cash, investments, and amounts receivable from debtors).What is a balance sheet used for?A balance sheet helps any interested person quickly get a handle on the financial strength and capabilities of the business. Is the business in a position to expand? Can the business easily handle the normal financial ebbs and flows of revenues and expenses? Or, should the business take immediate steps to bolster cash reserves? Balance sheets can identify and analyse trends, particularly in the area of receivables and payables. Is the receivables cycle lengthening? Can receivables be collected more aggressively? Is some debt uncollectable? Has the business been slowing down payables to forestall an inevitable cash shortage?Balance sheets, along with income statements, are basic elements in providing financial reporting to potential lenders such as banks, investors, and vendors who are considering how much credit to grant the firm.5Language Expansion（语言扩充）6Teaching Tips（教学步骤）Pre-viewing●Pre-class task. Assign two Ss to do some research work on general situation of the airline industry (domestic and global). Tell them to put together a three-minute report on the findings.●Have two Ss report to the class.●Divide the class into groups of three/four and assign group leaders.●Ask the groups to read the passage and exchange ideas about the two questions.●Have group leaders take notes and draw conclusions.●Ask a few group leaders to report to the class.●Encourage questions when the reports are finished.●Give comments on the reports.Post-viewing●Divide the class into groups of three or four.●Ask Ss to take turns to give the report within the group.●Remind Ss of the use of third person pronoun and past tense.●Ask two or three Ss to give the report to the class.●Assign a timer to stop the reporter when the given time is over.●Ask a few Ss to note what they like or dislike about each report.7Pre-viewing●Have Ss tick the items that they think need to be covered in the interview individually.●Ask Ss to compare their answers with a partner and explain their reasons.●Remind Ss to use different expressions in agreeing and disagreeing.●Ask a few Ss to share their ideas with the class.8Text Bank（扩展阅读）Chairman’s Statement(Extract)Dear fellow shareholders:A year ago today, I wrote to you about my confidence that you would see a strong earnings recovery from Pearson in 2008, even in the uncertain times.I am pleased to say that we have kept that promise—in spite of the fact that the drought in business advertising has proved more severe and more enduring than any of us could have imagined. However, as a shareholder in Pearson myself, I am painfully aware that our share price has dropped dramatically over the past 24 months. It is little consolation that most of our media peers have experienced similar declines. As I write this, the newspapers are full of headlines about prolonged economic and political uncertainty, stock market falls and international terrorism. Why, therefore, am I still confide nt about Pearson’s future?1. We are now in three fundamentally strong long-term businesses.2. The governance of Pearson is in good health.3. Pearson’s work is done by many, many bright, energetic and totally committed people.We have set about 2009 with confidence and determination. We tried not to be distracted by irrational exuberance when the markets boomed, and we won’t be deflected by irrational pessimism on the way down. We’re keeping our eyes firmly fixed on the big picture—which is that we have three world-class businesses, better managed than ever before, with leading positions in long-term attractive markets. That’s a powerful combination that will ensure that Pearson will continue to make good progress this year and for many years to come.Discussion:1. Pearson makes profits mainly from education and consumer publishing. Do you agree with the chairman that those are strong long-term businesses? Why?2. If you were looking for a company in which to make your first investment, would you put Pearson on your list? Why or why not?9补充教学资源Video 1Welcome, ladies and gentlemen.I am pleased to announce that this year has been a very good year for our company. Overall, we’ve increased our market share from 37 percent to 48 percent. That’s a signif icant increase. We ordered 35 new planes last year. To date, we have received 15 of them, which we are using on both our domestic and our international routes. That brings our total number of planes to 84.We’ve also developed an extensive program to train all our employees on the new aircraft. So far, two-thirds of the pilots and three-quarters of the mechanics have already finished training.We’ve opened several new routes this year, and we have extended service on our popular Singapore route.With our increased focus on customer service, customer complaints have dropped to seven and a half percent, down from 15 percent last year. That’s 50 percent less than last year.And the number of passengers continues to rise. This year, we’ve carried 12 million passengers, an increase of five and a half percent over last year. August, in particular, was a very strong month. If you look at the chart here, you’ll see that we carried 1,336,000 passengers in August, an increase of 8 percent over the same period last ye ar. And our cargo service is growing fast. We’ve carried 50 million kilos of cargo, an increase of 56 percent over last year’s figures.10Video 2We are No. 1!Allen Zhou: Good morning, Miss Kasumi.Kasumi: Good morning, Mr. Zhou. Nice to see you again.Allen Zhou: Nice to see you too. Please sit down. Tea or coffee?Kasumi: Tea, please.Allen Zhou: It’s a bit chilly today.Kasumi: Yes. The weatherman said it would be even colder tomorrow. Thank you.Allen Zhou: Come in!Secretary: Excuse me. Mr. Zhou, your air ticket. 8:50 tomorrow morning.Allen Zhou: Thank you.Kasumi: You must have been very busy these days, Mr. Zhou. I understand that you have set up a new plant in Jiangsu.Allen Zhou: Yes, you’re right. Our new plant has just started running. I need to go down there once every week to make sure that everything is under control.Kasumi: I see. Perhaps we can get started now, Mr. Zhou?Allen Zhou: Yes. Er… a second. Well, this morning, I’ll tell you about the business performance of our company in the y ear 2004. After that, we’ll show you around our main plant.Kasumi: OK.Allen Zhou: This is our financial report. It contains some graphs that will help you get a clearer picture of our business.Kasumi: Great. Thank you.Allen Zhou: As you know, we make and sell refrigerators and washing machines. As you can see from this bar graph for the year 2004, our business is getting big. The annual turnover reached 10.2 billion yuan. That’s an increase of about 112%11over the previous year.Kasumi: Your profit also increased?Allen Zhou: Definitely. Look at the next graph. Our profit amounted to 725.33 million yuan, an increase of over 64% over 2003.Kasumi: Wow!Allen Zhou: These two pie graphs show the total output of our main products, refrigerators and washing machines. First look at this one on the right, the total output of refrigerators stood at 2.1 million units, of which nearly half were exported.Kasumi: Which countries are your leading export markets?Allen Zhou: United States and some European countries.Kasumi: I see. How about washing machines?Allen Zhou: The total output of washing machines in 2004 was 1.98 million. 0.7 million units were exported.Kasumi: You seemed to put great emphasis on overseas markets. How about your performance in the domestic market?Allen Zhou: That’s a very good question. In fact, that is the point I’d like to talk about next. Our domestic market shares are increasing steadily. We took 23% of the refrigerator market and 15.6% of the washing machine market. These two figures place us at No. 1 in both markets.Kasumi: That’s pretty impressive.Alen Zhou: Now let’s look at…12。
新视野商务英语视听说第四版下unit2
新视野商务英语视听说第四版下unit2
本文将介绍新视野商务英语视听说第四版下unit2的内容，这一
单元主要围绕着“公司管理”这一主题进行讲解。
学习本单元可以帮
助我们了解企业管理的基本概念、方法和技巧，进一步提高我们的商
务英语能力。
在本单元中，我们将学习到不同的组织类型，如企业、合资企业、独资企业、合作企业等，同时还会学习到企业组织结构的不同类型和
特点。
此外，本单元还将介绍企业管理的基本功能和重要性，如规划、组织、领导、控制等。
我们将了解到这些管理功能在企业中的具体应
用和意义，以及在不同交际场合中如何运用相关的商务英语表达。
除此之外，本单元还会介绍一些和公司管理密切相关的商业活动，如市场营销、项目管理、创新和改进、风险管理等。
学习这些活动可
以帮助我们了解企业管理的全过程，从而更好地掌握商业英语的相关
词汇和表达方式。
最后，我们还将学习一些和公司管理相关的文化知识和交际技巧，如商务礼仪、跨文化沟通等，这些内容对于我们在具体的商业合作中
的合作和交流都非常重要。
总之，学习新视野商务英语视听说第四版下unit2可以帮助我们
了解和掌握企业管理的相关知识和技巧，提高我们的商业英语水平，
为我们今后的商业合作打下坚实的基础。
新视野商务英语视听说教案
新视野商务英语视听说教案
课程名称：新视野商务英语视听说
课程目标：本课程旨在提高学生的商务英语听说能力，了解国际商务环境，掌握基本的商务沟通技巧。
课程安排：
一、导论（1课时）
1. 介绍课程目标、内容和安排
2. 商务英语基础知识简介
二、商务英语听说基础（4课时）
1. 听力训练：商务英语常用表达、商务场合对话理解
2. 口语训练：模仿与角色扮演，练习商务场合常用表达
三、国际商务环境（6课时）
1. 国际贸易基础知识
2. 跨国公司运营与管理
3. 国际商务礼仪与习俗
4. 文化差异与跨文化沟通
四、商务沟通技巧（6课时）
1. 商务谈判技巧与策略
2. 商务演讲技巧与演示文稿制作
3. 书面沟通技巧：商务邮件、报告撰写
4. 客户沟通与服务技巧
五、实践环节（2课时）
1. 模拟商务场景，分组进行角色扮演与模拟谈判等实践操作
2. 总结与反思，根据实践环节的表现进行评估与反馈
教学方法：采用多媒体教学，结合视频、音频、图片等资料，通过讲解、示范、小组讨论、角色扮演等多种方式进行教学。
同时，鼓励学生自主学习，利用网络资源进行拓展学习。
教学资源：课程教材、多媒体课件、商务英语视频材料、在线学习资源等。
评估方式：本课程采用综合评估方式，包括平时成绩和期末考试成绩两部分。
平时成绩包括课堂参与度、小组讨论表现、角色扮演表现等；期末考试成绩包括听力、口语和阅读理解等部分的测试。
新视野商务英语视听说(下)：第四版教学课件U1
Script
Script
Follow-up Practice 1. You will hear a dialogue between Thomas and Richard when they have a factory tour. Listen to the dialogue and choose the correct answer to each question.
manufacturer services
showcase
various
aerospace
production advanced
producer
globe
leader
Script
2. You will hear a dialogue between a visitor and a receptionist in the reception room. Listen to the dialogue and decide whether the following statements are true (T) or false (F).
(1) f (2) e (3) g (4) j (5) c (6) h (7) b (8) a (9) d (10) i
Script
Task 2
1. Boeing is the world’s leading aerospace company and the largest manufacturer of commercial jetliners and military aircraft combined. Listen to the introduction of the Boeing Everett Factory tours and choose the proper word to fill in each blank.
新视野商务英语视听说上教案
新视野商务英语视听说（上）授课教师：李殿文Unit 1 Job interviewTeaching objectiveAfter completing this lesson, students should know how to deal with an interview, including-- how to prepare for an interview-- the interview procedure-- how to answer questions about personal details,education and work experiencehow to deal with inappropriate questions by the interviewer.Business profileGeneral conduct during an interviewOpening :establishing a friendly atmosphereIntroduce yourselfTalk about weather, traffic ,etc.Talk about yourself as a personDuring :exchanging informationGeneral questionsBe prepared to talk aboutYour personal detailsYour educationYour work experiencePosition related questionsYou will be able to discussReasons for leaving last jobDetails of the job and the companyQualifications and skills make you fit for the requirements of the job Short-term goals and long term goalsClosing : leaving a lasting impressionAsk 1 or 2 questions based on your pre-interview researchArrange a call back to get the resultThank the interviewerSay you enjoyed the interviewTypes of job interviewTelephone screening interviewIn-person screening interviewSelection interviewWork sample interviewPeer group interviewGroup interviewLuncheon interviewStress interviewVideoconference interviewTeaching planPart 1 warm-upOrganizational structure of the companyName of the interviewerDivision/departments that interest youProducts/servicesTraining programsSize of the company-number of employees and turnover How long they have been in businessTypes of clientsGrowth in the past and future potentialJob description and job titleAppearanceDress conservatively: smart, clean and formalDo have clean, neatly styled hairDo have clean hands and trimmed nailsDo carry a portfolio or briefcase with extra copies of your resume Do bring a clean notepad and pen that worksDo wear shoes you can walk easily inDon’t wear torn, soiled, wrinkled clothingDon’t dress casuallyAppearanceDon’t wear a lot of jewelry (men should avoid earrings)Don’t wear a lot of cologne or perfumeDon’t wear sports shoesDon’t eat spicy, offensive smelling foods before the interview Don’t wear sexy clothingDon’t wear cutesy ties (flashing Micke y mouse)Don’t chew gum or smokeDon’t wear a mini-skirtDon’t wear heavy make-upPart 2 Listening practiceTask I and task 2Listen--- finish – readPart 3 language focus AOpeningDuringPersonal questionsEducationWork experienceFollowing-up practiceListen and readPart 4 Video 1 Watch –finish –role play Part 5 language focus BPosition related questions Qualifications and skillsJob fitClosingFollowing-up practicePart 6 Video 2 watch and fillhomeworkDialogue :interviewpg. 12 MP3Unit 2 jobs and responsibilities Teaching objectivesAfter completing this lesson, students should be able to--- describe jobs and responsibilities--- describe their position and responsibilities in a company --- describe a company’s organization--- express likes and dislikes about jobsBusiness profileWant to know about jobs and responsibilities in a company?Senior sales managerFinancial controllerHuman resources managerLogistics managerAccount managerPurchaser/buyerLanguage expansionsJobsResponsibilitiesPositions and the departmentsWorking hours and routinesInterpersonal relationshipCompensationPromotionJob satisfactionTeaching planPart 1 warm upWaiter farmer carpenter photographer electricianChef/cook typist policeman doctor singerPart 2I’m a manager in the human resources departmentWhich company do you work for?I’m mainly in charge of recruitment, that is, the selection, training and development of employeesI haven’t seen for you yearsWhat do you do nowWhat are you working onF T F F F TPart 31.card 1 company: Beijing sanmei factory name: alice wang title:manager of human resources2.card 2 company bill hayes title general manager companybeautify cosmetic corporationpart 41.caroline Clinton--- financial accounts2.lucy white--- data processing3.ada black—management accountspart 5chef editor magazine manage feedbackdefinite flexible office regularC A F E B G DSelf-employed entrepreneurBuyer line supervisorAdvertising executivePublic relations managerHomeworkWriting : imagine your ideal job and describe the responsibilities of it . if needed, you can search information from internet.Unit 3 On the phoneTeaching objectivesAfter completing this lesson, students should be able toAnswer the phoneAsk to be connectedConnect a callerLeave messagesDeal with problems b telephoneBusiness profileThe big 31.be prepared2.don’t give up3.try not to put people on the spotbefore you pick up a phone1.review written material first2.make a list of questions for each encounter3.be clear about what information you need4.establish a system for yourself5.create a notebook or other organizer6.psych yourself to make the call7.make calls when you’re at your best making your calls1.be aware of the pitch of your voice2.be modest3.establish a relationship4.avoid yes or no question5.be empathetic6.make the personal feel like your mentor7.find out his /her schedule8.be polite9.always get the name of the person10.remember we still don’t have videophonestypes of callanswering the phoneintroducing yourselfasking for someoneputting someone on holdthe person wanted is not availabletaking a messageringing offproblemsreasons for callingrequestingteaching planpart 1 warm-upadvance documents schedule distraction pretend interrupting clearly argue polite lengthy misunderstood hearPart 2 listening practiceB E G F D A CSimon Weller is calling from Singapore He has just left for a workshopHalf an hour laterPart 3Part 4F T F TT FPart 51. 875-93682. 305-636-84303. 5312/A124. Bartholomew5. holt &frier6. dinerPart 6A C C CB CHOMEWORKMake a telephone call and telephone messageUnit 4 At a meetingTeaching objectivesAfter completing this lesson, students should be able toUnderstand and use vocabulary related to meetingsIdentify and understand basic aspects of planning a meeting Effectively use communication skills toChair a meetingAsk for and giving opinionsAgree the disagree with an ideaMake suggestionBusiness profileSample board of directors meeting agendaName of agency board meeting agendaMonth day yearLocationPlanned starting time to ending timeSample of minutes of a management meeting Name of organizationMeeting mintues: month day yearTime and locationPresent:ProceedingUseful expressionInterruptingGiving opinionCommenting on other opinionsAgreeing with other opinionsDisagreeing with other opinionsClarifyingRequesting informationAsking for repetitionAsking for clarificationAsking for verificationAsking for contributions of other participantsCorrecting informationKeeping the meeting on timeTeaching planPart 1 work in pairsPart 2List agenda minutes decision collect topic write arrange invite Before a meeting 2 6 8 9During a meeting 4 5 7After a meeting 1 3Purpose argue written agenda chairperson late waitingToo much dealt with decision take notes discussionT T F F TPart 3Conversation 1. eConversation 2 cConversation 3 aConversation 4 bConversation 5 fConversation 6 hPart 4Sharp august should not GregoryPart 5B BHomework1. a laundry2.print and photo service3.translation and interpretation service4. a bookstoreUnit 5 Business TravelTeaching objectivesAfter completing this lesson, student should be able to;---understand and use basic travel-related vocabulary---understand procedures related to checking-in, clearing customs and checks at the airport---effectively use communication skills to:Enquire about flightsReserve airplane ticketEnquire about facilities and services in a hotelBook a hotel roomRequest services in a hotelBusiness profileMaking enquiries about flights, luggage, and check-in times Booking airline ticketsChecking in at the airportGoing through customsMaking a reservation in a hotelChecking in at a hotelChecking outTeaching planPart 1a f g j ebc od hpart 2g a e b d f h I j l n r q p o k cin a taxi at a hotel on an airplane at customs in a booking office reserve a room check for rather fullticket and passport boarding passport tagsroom service plain blackdeclare subject to belongingscheck out comes to receiptpart 3seats c and d row 12two20 kilos gate 7 nowPart 4F t f f f f t tPart 5From January 15th to 18thNo there isn’tBy credit cardHe is booking a small conference roomHe is asking for a wake-up call for tomorrow morningApproximately 8 hoursThe price for a single room with garden view is us 150, and that for a similar room with rear view 125HomeworkUnit 6 company presentationsTeaching objectivesAfter completing this lesson, students should be able toUnderstand and use basic vocabulary for introductions and presentations Identify the structure of a company presentationEffectively use communication skills toTalk about a company profileAnswer general questions about a companyGive a brief self-introductionGive a short business presentationBusiness profileOrganization of the informationDelivery of the informationUse of languageAudienceParticipationTypes of companyCompany corporationFirmEnterpriseTownship enterpriseState-own enterprisePrivately-owned enterpriseWholly owned foreign enterpriseForeign capital enterpriseSino-foreign joint ventureMultinational corporationGroup corporationLimited corporationParent companySubsidiary affiliate companyPartnershipShare holding companyListed quoted companyCooperationIndustrial corporationConsulting corporationTeaching planPart one warm-upPart 2Products leading global first connecting London carAddress audience PR department information china 2 5 minutes Largest first china 1977 california42000 11 billion 1989Part 3Internal presentation A D F G I LExternal presentation B C E H J KPart 4A c d e f gPart 5COpenHomeworkUnit 7 product presentationsTeaching objectivesAfter completing this lesson, students should be able toUnderstand and use basic vocabulary to describe products and make presentationsIdentify the structure of a product presentationsEffectively use communication skills toDescribe a productCompare the features of productsAsk for information about productsMake a short presentationBusiness profileCreating a product objectiveDifferent depending upon the target audience and the presentation should be adjusted accordingly.An important part of selling a product to prospective customers.Points to considerObjectiveTarget audienceTarget presenterOutlineIntroductionPositioningProduct descriptionExamples successClosing argumentWhen you are the presenterPractice your presentationOther helpful hintsUse gesturesUse an expressive voiceAlways standsUse highlights or color or chartsUse controversyUse metaphors to help with visualizationLanguage expansionGiving general information about a product Describing the quality and performance Describing the styleDescribing the craftsmanship and workmanshipTeaching planPart 1 warm-upPart 2 listening practiceMegabyte ounce pound kilogram inchCentimeter hour year month footLower better more good longer shorterPart 3B414 small black design easy 12 48 5Part 5C b cHomeworkUnit 8 receiving visitorsTeaching objectivesAfter completing this lesson, students should be able toUnderstand the procedures when receiving business visitors Effectively use communication skills toReceive business visitors who have an appointmentReceive business visitors who do not have an appointmentMeet visitors at the airportParticipate in small talk about travel ,weather or accommodationBusiness profileReceptionistThe workMost organizations employ receptionists. For example hotels, factories, hospitals, school. Etc.Skills and interestsBe outgoing and confidentHave a smart appearanceHave good communication skillsBe able to stay calm under the pressureBe courteous, but firmBe efficient and well organizedBe able to work on your ownHave basic computer skillsBe able to use office equipmentBe interested in the work of the organizationLanguage expansionReceiving visitors at the officeAsking for names identification of the visitorsAsking the purpose of the visitAsking the visitor to waitAsking the visitor for informationGiving the visitor informationApologizing for having kept the visitor waitingExpressing regret then someone is not present Meeting guests at the airportTaking guests to their hotelSmall talk topicSeeing offTeaching planPart 1 openPart 2C f a I b h d e j gA BCE BD AC CD BDF F F T F TPart 3Make an appointment in the middle ofBy name in touch withMake suggestions out of the questionE G A C L D HK J B M I/N F N/IPart 4F T F T T TPart 5F F F F FF T F T FHomeworkUnit 9 business dinnerTeaching objectivesAfter completing this lesson, students should be able to Understand and use basic dinner-related vocabularyEffectively use some communication skills toInvite business associates to dinnerOrder western foodOrder Chinese foodComment on foodPropose a toast during a dinnerBusiness profileBasic table mannersManners in every country are different. What is polite in China may not be polite in the United States. These basic rules will help you enjoy western food with your American friends.Always put the napkin on your lap first. Before you leave the table, fold your napkin and put it beside your plate.As the meal is served, use the silverware farthest from the plate first. When eating something in a bowl, do not leave the spoon in the bowl. Put it on the plate beneath the bowl. Soup, as well as all American food is eaten quietly. Do not slurp the soup. The soup spoon is used by moving the spoon away from you. Do not over fill the spoon. The bowl may be tipped slightly away from you to allow the last bit of soup to be collected on the spoon. Do not pick the bowl up to hold it closer to your mouth. When you have finished your meal, place your knife and fork side by side on the plate. This signals that you have finished eating.Wait until everyone has been served to begin eating. Everyone begins to eat at the same time. The host or hostess may invite you to start eating before everyone is served. Some foods may be cold if you are required to wait until everyone is served. If invited to begin before others are served, wait until three or four people have been served before starting to eat.While eating, remember not to talk with your mouth full of food.During the meal, the host or hostess will offer you a second helping of food. Sometimes they will ask you to help yourself. When they offer you food, give a direct answer. If you refuse the first time, they might not ask you again.At the table, ask others to pass you dishes that are out of your reach. Good phrases to know are: “Please pass the ____” or “Could you hand me the ____, please?” If asked to pass the sal t to someone, you should pass both the salt and pepper which are placed on the table together. Hand the salt and pepper to the person seated next to you. Do not reach over the person next to you to pass anything to others.Sit up straight at the table. Bring the food up to your mouth. Do not lean down to your plate.Cut large pieces of meat, potatoes and vegetables into bite size pieces. Eat the pieces one at a time.When eating spaghetti, wind the noodles up on your fork. You may use your spoon to assist in winding the noodle on your fork. The spaghetti on your fork should be eaten in one bite. It is very impolite to eat half your noodles andallow the other half to fall back on your plate.Some foods may be eaten with your fingers. If you are not sure if it is proper to eat something by picking it up with your fingers watch what others do before doing so yourself. Examples of foods which can be eaten with your fingers include: bacon which has been cooked until it is very crisp; bread should be broken rather than cut with a knife; cookies; sandwiches; and small fruits and berries on the stem. Most fast foods are intended to be eaten with your fingers.Do not lean on your arm or elbow while eating. You may rest your hand and wrist on the edge of the table.In America, people do not use toothpicks at the table.Some of the rules mentioned here may be somewhat relaxed in informal settings.The best way to learn good manners is to watch others. Observe the way your western friends eat. This is the best way to avoid making mistakes when you are unsure of what to doLanguage expansionMaking an invitationProposing a toastSetting the billReserving or finding a table for dinnerExplaining the menuRecommending food and drinkTaking ordersCommenting on dishesDinner talksTeaching planPart 1White radish celery garlic potato cabbage capsicumTomato cauliflower broccoliPart 2B e f a d cPart 3B d h e a c g fPart 4T f f t fT f f f f homeworkUnit 10 company performanceTeaching objectivesAfter completing this lesson , students should be able toUnderstanding and use basic vocabulary to describe company results and graphsIdentify the speed and degree of changes in business graphsEffectively use communication skills toDescribe company performanceDescribe graphs and trendsBusiness profilewant to know about company performanceannual reportdescriptionformat of annual reportschairman statementbalance sheetswhat is a balance sheet used forAn Annual report is a comprehensive report on a company's activities throughout the preceding year. Annual reports are intended to give shareholders and other interested people information about the company's activities and financial performance. Most jurisdictions require companies to prepare and disclose annual reports, and many require the annual report to befiled at the company's registry. Companies listed on a stock exchange are also required to report at more frequent intervals (depending upon the rules of the stock exchange involved).Typically annual reports will include:Chairman's reportCEO's reportAuditor's report on corporate governanceMission statementCorporate governance statement of complianceStatement of directors' responsibilitiesInvitation to the company's AGMas well as financial statements including:Auditor's report on the financial statementsBalance sheetStatement of retained earningsIncome statementCash flow statementNotes to the financial statementsAccounting policiesOther information deemed relevant to stakeholders may be included, such as a report on operations for manufacturing firms or corporate social responsibility reports for companies with environmentally- or socially-sensitiveoperations. In the case of larger companies, it is usually a sleek, colorful, high gloss publication.Teaching planPart 1Bar chart line graph pie chart area chartPart 2C a e d bBPart 32004second more than 37% price2005more increased 48 millionpart 4c d a f b ehomework。
新视野商务英语视听说(上)：第四版教学课件U4
Collect Write Invite
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Task 2 1. You will hear some business people talking about things that can go wrong at meetings. Complete the sentences and tick three items that you consider the top causes of meeting ineffectiveness and then state your reasons.
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Conversation 3 A: Let’s see, we’ll begin with my boss opening the meeting. He can remind everyone about the report and letter. Then we should have the Accountant report on the cheques that have been written. Following that, we’ll ask the Purchasing Manager to review the purchasing procedure. I’m sure my boss and Tony will have some questions then, so next we’ll have questions. Then, we can go on to a discussion. Finally, hopefully, we’ll make a decision and close the meeting. There, that should do it! Conversation 4 A: Hello! Why don’t you sit here? Would you like a cup of coffee or tea? C: Thanks! Coffee, please. A: Good afternoon, Tony. Here’s a seat for you. B: Is everyone here yet? A: No, not quite. The Accountant has still to come. Boss, here’s your coffee. B: Thanks. I want to get started on time. A: Yes, I know. I’m sure we will.
新视野英语教程 第四版 视听说教程2 教学大纲
《新视野英语教程视听说教程2》课程教学大纲课程名称（中文）：职场通用英语1/综合英语1/英语听说1/英语视听说1课程性质：公共基础课适用专业：高职各专业学时数：48-64（根据学校实际情况机动安排）考核方式：考试（40%平时成绩，60%期末成绩）先修课程：《高中英语》后续课程：《新视野英语教程视听说教程3》1.课程简介《职场通用英语》为高职各专业学生必修的英语公共基础课。
本课程以教育部《高等职业教育专科英语课程标准（2021年版）》为依据，以全面贯彻党的教育方针，培育和践行社会主义核心价值观，落实立德树人为根本任务。
以中等职业学校和普通高中的英语课程为基础，与本科教育阶段的英语课程相衔接，本课程旨在培养学生学习英语和应用英语的能力，为学生未来继续学习和终身发展奠定良好的英语基础；进一步促进学生英语学科核心素养的发展，培养具有中国情怀、国际视野，能够在日常生活和职场中用英语进行有效沟通的高素质技术技能人才；增强各专业学生运用英语服务本专业学习的能力，以适应个人成长、社会发展、经济建设和国际交流的需要。
2.教学目的《职场通用英语1》是学生由高中英语学习向大学英语学习的过渡与衔接。
本学期本课程侧重训练学生的听、说技能，旨在帮助学生进一步巩固高中所学的英语语音知识和语言表达，习得新的词汇和表达方式，提升其在日常生活和职场中运用英语进行有效沟通的能力；同时，使学生适应英语课堂教学，掌握合适的学习策略，明确学习目标，为后续课程学习夯实基础。
通过本课程及后续课程的学习，学生应该能够达到课程标准所设定的职场涉外沟通、多元文化交流、语言思维提升、自主学习完善等四项学科核心素养的发展目标。
3.培养目标知识：巩固和延伸已学的英语知识（语音语调、词汇、句子表达等），要求学生通过一个学期的学习，系统梳理自己的英语知识，同时掌握必要的语音、词汇和语用知识来完成日常生活和职场交际任务。
能力：要求学生通过学习，能够听懂发音清晰、语速较慢的语篇，并且能在日常生活和职场就常见话题与他人进行语言交流，培养和发展学生用英语听、说、讨论等技能，提升其在日常生活和职场里运用英语进行有效沟通的能力、思辨能力以及跨文化理解与表达能力。