PowerPoint Presentation - 南京审计学院
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Selected Readings of English Journals
Lecture 2 The Features of Headlines
新闻标题的特点和理解
Can you elaborate(详细地说明) what the news might tell according to the given news titles?
ASEAN CPPCC
OPEC
UNSC
UNESCO
IMF
IOC
NASA
UFO GM
PR GMT PM
grad pro rep expo
The most common abbreviations in English newspaper titles
1. Names of organizations
1.2 Shortened Words 节缩词
c. Germany to lift ban on transport of N-waste
The German government said yesterday it would lift its two-year-old ban on the shipment of nuclear waste to allow the transport of some spent fuel starting in August.
德国拟取消对核废料运输的禁令
d. Petrochem industry profits soar Experts say industry has benefited from record high global oil prices (China Daily, August 5, 2005)
Exercise: Do you know the following acronyms & shortened words?
2) colloquial and conversational words
3) Midget (极小的) words are preferred.
1.1 Acronyms 缩写词
a. World Bank, IMF— Do They Help Or Hurt Third World
IMF= International Monetary Fund （联合国）国际货币基金组织
A California citrus town hit hard by cold
weather badly needs labor -- legal or illegal.
Lindsay, Calif. — THE IMMIGRATION debate can get pretty sloppy(泥泞的,多阴雨的) and
会) NASA=National Aeronautics And Space
Administration[(美国)国家宇航局]
2. Other proper names
UFO=Unidentified Flying Object(不明飞行 物；“飞碟”)
GMT=Greenwich Mean Time(格林威治标 准时间)
1.2 Shortened Words 节缩词
a. Weekly Mag for Stamp Lovers to be Launched
Mag= magazine 集邮周刊即将发行
b. New Groups Boost in Hi-tech Research Hi-tech =High Technology 新兴集团推动高新技术研究
3. Names for people’s professions, titles
PM=Prime Minister(总理；首相) GM=General Manager(总经理) VIP=Very Important Person(贵宾；要人) TP=Traffic Policeman(交通警察) PA=Personal Assistant(私人助理)
Evidence grows of slowing recovery
(UK) THE TIMES (Feb, 16,1995)
Putting fear in the picture
(Hong Kong ) EXPRESS EXTRA (Aug.23,1995)
1.61 million couples break up in 2004
If Qualcomm Inc. Chairman Irwin Jacobs were to be fired from the San Diego technology company tomorrow, he still would reap(收获,获得) $354 million from companygranted stock and stock options.
2) Colloquial and Conversational words
a. Iraq Gets OK to Sell $1.6 Billion in Oil (USA Today，1998)
伊拉克获准出售16亿石油
b. 8th NPC OKs Aid for Banks (CHINA DAILY, 1998) 八届人大批准银行集资
QE2= Queen Elizabeth II; here is the name of an ocean liner; sub= submarine
“伊丽莎白二世女王号”可能遭潜艇 d攻. N击ATO to Seek New Secretary General
NATO: North Atlantic Treaty Organization
UNSC=United Nations Security Committee 联合国安全理 事会
UNESCO=United Nations Educational, Scientific And Cultural Organization (联合国教科文组织)
IMF=International Monetary Fund (国际货币基金组织) IOC=International Olympic Committee(国际奥林匹克委员
Oracle Corp. co-founder Larry Ellison also wouldn't have to pinch pennies (精打细算,非 常节省) if he were let go — he has rights to buy stock valued at $493 million.
1. Ensuring soft landings for departing CEOs
2. A town that wants illegal immigrants
On top of big equity (权益，股本；证券) grants, many chiefs will get severance (切断, 分离) if they are fired. Critics call it illogical; backers say it's needed to lock in talent.
The function of headlines:
1. Summarize the news content 2. Beautify the layout (编排, 版面) of
the newspaper
Headlines condense the most important contents of the news or news that is mostly worth our attention. Headlines serve as an ideal guide to readers.
北约寻求新任秘书长
Байду номын сангаас
1.1 Acronyms 缩写词
e.
ROMANIA AND BULGARIA
EU may drop need for visas
Citizens of Romania and Bulgaria would no longer have to apply for visa to visit European Union countries under proposals recommended yesterday by the European Commission. The decision follows improvements in border and passport controls by the two countries, which will next month start negotiations to join the EU.
(China) CHINA DAILY (Mar.2, 2004)
The Characteristics of Newspaper Headlines
from aspects of words, grammar and rhetorical devices
1. words
1) Acronym(缩写词) and Shortened words
c. Uncle Sam, bar the door (U.S. News & World Report April 29, 1996)
2) Colloquial and Conversational words
ASEAN=Association Of Southeast Asian Nations(东南亚 国家联盟；“东盟”)
CPPCC=Chinese People’s Political Consultative Conference 中国人民政治协商会议
OPEC=Organization Of Petroleum Exporting Countries(石油输出国组织；“欧佩克”)
DJI=Dow-Jones Index(道·琼斯指数)
ABM=Anti-Ballistic Missile(反弹道导弹)
SALT=Strategic Arms Limitation Talks(限 制战略武器会谈)
SDI=Strategic Defence Initiative(战略防御 措施)
citrus freeze has put Lindsay, population 11,185, in dire economic straits(困境); but its pragmatic (实际的,实用主义的) response to the
crisis sets an example for the rest of the nation.
b. PM to see MPs over big factory closures ( The Times, 1981) PM= Prime Minister
MPs= Members of Parliament 首相会见下议院议员商讨大工厂停闭问题
1.1 Acronyms 缩写词
c. QE2 may be sub’s target (South China Morning Post, 1982)
emotional in the abstract, but not here in this
Central Valley town that can't afford to let simplistic rhetoric overshadow (使阴暗,使失色) facts. Last month's devastating (破坏性的)
A brief introduction of Newspaper Headline:
Headlines are a significant part of news report. A good headline in itself is a good piece of brief news.
Good headlines are those which are concise, expressive, and attractive.
Lecture 2 The Features of Headlines
新闻标题的特点和理解
Can you elaborate(详细地说明) what the news might tell according to the given news titles?
ASEAN CPPCC
OPEC
UNSC
UNESCO
IMF
IOC
NASA
UFO GM
PR GMT PM
grad pro rep expo
The most common abbreviations in English newspaper titles
1. Names of organizations
1.2 Shortened Words 节缩词
c. Germany to lift ban on transport of N-waste
The German government said yesterday it would lift its two-year-old ban on the shipment of nuclear waste to allow the transport of some spent fuel starting in August.
德国拟取消对核废料运输的禁令
d. Petrochem industry profits soar Experts say industry has benefited from record high global oil prices (China Daily, August 5, 2005)
Exercise: Do you know the following acronyms & shortened words?
2) colloquial and conversational words
3) Midget (极小的) words are preferred.
1.1 Acronyms 缩写词
a. World Bank, IMF— Do They Help Or Hurt Third World
IMF= International Monetary Fund （联合国）国际货币基金组织
A California citrus town hit hard by cold
weather badly needs labor -- legal or illegal.
Lindsay, Calif. — THE IMMIGRATION debate can get pretty sloppy(泥泞的,多阴雨的) and
会) NASA=National Aeronautics And Space
Administration[(美国)国家宇航局]
2. Other proper names
UFO=Unidentified Flying Object(不明飞行 物；“飞碟”)
GMT=Greenwich Mean Time(格林威治标 准时间)
1.2 Shortened Words 节缩词
a. Weekly Mag for Stamp Lovers to be Launched
Mag= magazine 集邮周刊即将发行
b. New Groups Boost in Hi-tech Research Hi-tech =High Technology 新兴集团推动高新技术研究
3. Names for people’s professions, titles
PM=Prime Minister(总理；首相) GM=General Manager(总经理) VIP=Very Important Person(贵宾；要人) TP=Traffic Policeman(交通警察) PA=Personal Assistant(私人助理)
Evidence grows of slowing recovery
(UK) THE TIMES (Feb, 16,1995)
Putting fear in the picture
(Hong Kong ) EXPRESS EXTRA (Aug.23,1995)
1.61 million couples break up in 2004
If Qualcomm Inc. Chairman Irwin Jacobs were to be fired from the San Diego technology company tomorrow, he still would reap(收获,获得) $354 million from companygranted stock and stock options.
2) Colloquial and Conversational words
a. Iraq Gets OK to Sell $1.6 Billion in Oil (USA Today，1998)
伊拉克获准出售16亿石油
b. 8th NPC OKs Aid for Banks (CHINA DAILY, 1998) 八届人大批准银行集资
QE2= Queen Elizabeth II; here is the name of an ocean liner; sub= submarine
“伊丽莎白二世女王号”可能遭潜艇 d攻. N击ATO to Seek New Secretary General
NATO: North Atlantic Treaty Organization
UNSC=United Nations Security Committee 联合国安全理 事会
UNESCO=United Nations Educational, Scientific And Cultural Organization (联合国教科文组织)
IMF=International Monetary Fund (国际货币基金组织) IOC=International Olympic Committee(国际奥林匹克委员
Oracle Corp. co-founder Larry Ellison also wouldn't have to pinch pennies (精打细算,非 常节省) if he were let go — he has rights to buy stock valued at $493 million.
1. Ensuring soft landings for departing CEOs
2. A town that wants illegal immigrants
On top of big equity (权益，股本；证券) grants, many chiefs will get severance (切断, 分离) if they are fired. Critics call it illogical; backers say it's needed to lock in talent.
The function of headlines:
1. Summarize the news content 2. Beautify the layout (编排, 版面) of
the newspaper
Headlines condense the most important contents of the news or news that is mostly worth our attention. Headlines serve as an ideal guide to readers.
北约寻求新任秘书长
Байду номын сангаас
1.1 Acronyms 缩写词
e.
ROMANIA AND BULGARIA
EU may drop need for visas
Citizens of Romania and Bulgaria would no longer have to apply for visa to visit European Union countries under proposals recommended yesterday by the European Commission. The decision follows improvements in border and passport controls by the two countries, which will next month start negotiations to join the EU.
(China) CHINA DAILY (Mar.2, 2004)
The Characteristics of Newspaper Headlines
from aspects of words, grammar and rhetorical devices
1. words
1) Acronym(缩写词) and Shortened words
c. Uncle Sam, bar the door (U.S. News & World Report April 29, 1996)
2) Colloquial and Conversational words
ASEAN=Association Of Southeast Asian Nations(东南亚 国家联盟；“东盟”)
CPPCC=Chinese People’s Political Consultative Conference 中国人民政治协商会议
OPEC=Organization Of Petroleum Exporting Countries(石油输出国组织；“欧佩克”)
DJI=Dow-Jones Index(道·琼斯指数)
ABM=Anti-Ballistic Missile(反弹道导弹)
SALT=Strategic Arms Limitation Talks(限 制战略武器会谈)
SDI=Strategic Defence Initiative(战略防御 措施)
citrus freeze has put Lindsay, population 11,185, in dire economic straits(困境); but its pragmatic (实际的,实用主义的) response to the
crisis sets an example for the rest of the nation.
b. PM to see MPs over big factory closures ( The Times, 1981) PM= Prime Minister
MPs= Members of Parliament 首相会见下议院议员商讨大工厂停闭问题
1.1 Acronyms 缩写词
c. QE2 may be sub’s target (South China Morning Post, 1982)
emotional in the abstract, but not here in this
Central Valley town that can't afford to let simplistic rhetoric overshadow (使阴暗,使失色) facts. Last month's devastating (破坏性的)
A brief introduction of Newspaper Headline:
Headlines are a significant part of news report. A good headline in itself is a good piece of brief news.
Good headlines are those which are concise, expressive, and attractive.