英语课堂教学基本技能分解

MisIead customers and cheat mthem of money Give false or incorrect mimformation Take too much time or space on madvertising Make teenagers want things mthat are bad for them
moving funny
humorous
siginificant
Good ads
creative exciting
imaginative persuasive
imformative
instrcture attractive
Now,let's have a debate!
Do you agree ads have more advantages or more disadvanteges?
英语课堂教学基本技能
Advertising
1 Warming up 2 Look&think&answer 3 Discussion 4 Write an
advertisement
3
PART ONE
Then who can tell me what does the vedio refers to?
PART TWO Which product does it advertise?
TIPS：平时练习利用PT还原海
报封面
6
PART Three 2
3
7
Task1.Think about the follow QQ/questons
Q1.What is an advertisement?(Definition)
TIPS：平时练习利用PPT还原
海报封面
4
Unit 1
Advertisting
In this unit ,we willห้องสมุดไป่ตู้
In this unit , we will look some pictures about advertisements and d,discuss the questions watch some statistics and descriptions state your opinion on advertisements develop an advertisement campaign write an advertisement
Advantages & disadvantages of ads
Advantages
Disadvantages
Provide imformation about c.lastest products Increase sales by repeated madvertising Cut costs of newspaper and b.make them cheaper Make the public aware of social mproblem
PART Four
Write an advertisement
1.The words should not be less than 80. 2. Stating opinions and giving supporting reasons.
③
⑥
Project Hope Earth Day
Software Say "No" to drug
Oxlin Airlines
Soft shine shampoo
What makes a good advertisement?(Advantages)
...
interesting beautiful
Q2.What makes a good advertisement? (Advantages)
What is an advertisement?(Definition)
a good way to sell products/services
advertisement
a good way to make people aware of social issues
PART Three
PCuobmlicmseerrvciicael ads
Observe these pictures on page 1 Try to divide them into two kinds
①
commercial ads
④
⑤
advertisement
②
public service ads