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2. S e c o n d ly , th e h e a d p h o n e s h a v e a n o is e ca n c e llin g fe a tu re .
3. In a d d itio n , th e ir e a rp h o n e s a re q u ite sim p ly a m in i -m a rv e l o f so u n d b a la n c e . M o n s te r B e a ts h e a d p h o n e s a re w e ll d e ig n e d to b e su re th e e a r b o b s m a y b e a u tifu lly fit e v e ry b o d y 's e a rs .
•O v e r th e ye a rs it cre a te d n e w d iv is io n s lik e M o n s te r M u s ic , M o n s te r G a m e , M o n s te r M o b ile , M o n s te r P h o to a n d M o n s te r P o w e r . •b e g a n m a n u fa c tu rin g h e a d p h o n e s in a p a rtn e rs h ip w ith D r . D re in 2008, w h ic h e n d e d in 2012, a n d it cre a te d o th e r ce le b rity b ra n d e d o r M o n s te r -b ra n d e d h e a d p h o n e p ro d u c ts .
•A t th e e n d o f th e fiv e -y e a r a g re e m e n t b e tw e e n M o n s te r a n d D r . D re in 2012, D re d e c id e d n o t to re n e w . •B o th p a rtie s sa id th e se p a ra tio n w a s "a m ic a b le (和平 )" b u t th e y h a d d is a g re e m e n ts o n w h o d e s e rv e s cre d it a n d th e sh a re o f re v e n u e s . •A fte r th e sp lit , M o n s te r cre a te d its o w n h e a d p h o n e s p ro d u c t lin e a n d o th e r ce le b rity b ra n d e d h e a d p h o n e s .
2014-5-20
PRODUCTS
M o n s te r e s ta b lis h e d a p a rtn e rs h ip w ith ra p a rtis t D r . D re a n d In te rs c o p e R e c o rd s in 2007 to d e s ig n a n d m a n u fa c tu re th e B e a ts E le c tro n ic s lin e o f h e a d p h o n e s ca lle d "B e a ts b y D r . D re ".
FOUNDER
•N o e l L e e (b o rn D e c e m b e r 25, 1948) ,an A m e ric a n b u s in e s s p e rs o n •th e cu rre n t C E O o f M o n s te r In c . •fo u n d e d M o n s te r (fo rm e rly kn o w n a s M o n s te r C a b le P ro d u c ts ) in 1979 b a s e d o n ca b lin g •m a n u fa c tu re d th e ca b le b y h a n d o n a p in g p o n g ta b le a n d so ld it d o o r -to door •sta rte d th e co m p a n y w ith o u t b u s in e s s e x p e rie n c e o r a stra te g y .
THANK YOU!
M ONSTER BE AT S
CONTENTS
•c o m p a n y •p ro d u c ts •fe a tu re s •fo u n d e r
COMPANY
•M onste r Inc . is a n A m e ric a n co m p a n y th a t m a n u fa c tu re s a n d m a rk e ts 6,000 d iffe re n t p ro d u c ts . •b e s t kn o w n fo r a u d io a n d vid e o ca b le s •p ro d u c e s sp e a k e rs , h e a d p h o n e s , p o w e r strip s , m o b ile a c c e s s o rie s a n d a u d io d e v ic e s fo r a u to m o b ile s
D ia m o n d T e a rs
In s p ira tio n
DN A
iS p o rt
Leabharlann Baidu
G ra titu d e
FEATURES
L e t 's ta k e th e D r . D re B e a ts fo r e x a m p le . 1. T h e D r . D re h e a d p h o n e s h a v e a d e e p e n v e lo p in g lo w -e n d b a s s (低音); th e b a s s so u n d s a re ric h a n d fu ll .
D r .D re
M o n s te r cre a te d sim ila r p a rtn e rs h ip s w ith L a d y G a g a fo r th e H e a rtb e a ts b ra n d o f in 2009, P D id d y 's D id d y b e a ts in M a y 2010 a n d L e B ro n Ja m e s la te r th a t ye a r .
•L e e d id d e m o n s tra tio n s a t re ta ile rs ,c o m p a rin g th e tw o ca b le s to co n v in c e co n s u m e rs .
•H e sp e n t $50,000 in p e rs o n a l sa v in g s to d o th is a t th e C o n s u m e r E le c tro n ic s S h o w (C E S ) in C h ic a g o in 1979, u s in g a b o rro w e d p o rtio n o f so m e o n e e ls e 's e x h ib it a re a .
•B y th e n e x t C E S , L e e h a d a n o rd e r fro m a C a n a d ia n su p p lie r fo r 30,000 ca b le s . H e ke p t th e co m p a n y p riv a te a n d g re w th e b u s in e s s . L e e ca lls h im s e lf th e "H e a d M o n s te r " a n d ca lls th e co m p a n y cu ltu re th e "M o n s te r A ttitu d e ."