国际商务英语讲义
商务英语讲义主要内容
Unit 1
Try to be: friendly, alert, calm, skillful, honest, confident, intelligent, nice, helpful, distinct, polite
Try not to be: sleepy, unclear, lazy, dishonest, clumsy, stupid, prejudiced, inefficient, unhelpful, rude, offhand
greeting and saying goodbye
Addressing people
Cloths
Table manners
Visiting someone’s home
Giving gifts and flowers
Title +surname+(given name)
Miss Mrs. Ms.
1.4non-verbal signals and body language may influence the way people see
you.
a.The style of language, the choosing of words
b.Tone of voice
c.Expression
d.Noises you make
e.Body language and the way you stand or sit
f.Appearance (clothes)
g.The way you smile
Unit 2
(2)商业信函7个部分
1 信头:公司的名称、地址、电话号码、传真号、网址、信件编号
剑桥商务英语_BEC中级口语讲义.pdf
BEC中级口语
主讲:谢娇岳
第一课时
Introduction
ⅰ、Why take BEC exams?
strong growth
rigorous quality control
wide suitability
wide business context
value for study and business career
international recognition for work and study
ⅱ、What is International Business English? 什么是国际商务英语?
国际商务英语,指的是人们从事国际商务活动中所使用的具有行业特征的英语,这些行业包括:国际贸易、国际金融、国际会计、国际运输、国际商法、保险、银行、经济、营销、物流、企业管
理、商业服务等。由此看来,商务英语不是一种独立的语言,它仍然是英语,是在国际商务背景下
使用的英语。
ⅲ、How to learn International Business English? 怎样学习国际商务英语?
掌握一定的商务英语词汇、短语和句型。
(1) 词汇方面
commercial
e.g. The TV show was interrupted by too many commercials.
prospect
e.g. He called on some prospects but failed to make a sale.
make
e.g. These products are of Chinese make.
商务英语复习讲义.doc
l.Give the Following Trade Abbreviations Full Names, and Then Translate into Chinese.
(10X2=20)
FOB Free on Board 离岸价 S.S Steamship 轮船
CIF Cost, Insurance and Freight 到岸价格 T/T Telegraphic Transfer 电汇
CFR Cost and Freight 成本加运费 M/T Mail Transfer 信汇
L/C Letter of Credit 信用证 D/D Demand Draft 票汇
B/L Bill of Lading 提单 ETA Estimated Time of Arrival 预计到达时间
PO Purchasing Order 订单 D/A Document Against Acceptance 承兑交单
N.W Net Weight 净重 D/P Document Against Payment 付款交单
G.W Gross Weight 毛重
屮性包装 neutral packing 装运通知 shipping advice
装运须知 shipping instructions 俏售确认书 sales
confirmation 一切险 All Risks
T •安险 Free from Particular Average (FPA) 水渍险
With Particular Average (WPA) 最终用户end-user
国际商务英语Chapter 2-1
wind up:上紧发条;使结束 a. to bring to a state of great tension; excite (usually used in the past participle): He was all wound up before the game. b. to bring or come to an end; conclude: to wind up a sales campaign. c. to settle or arrange in order to conclude: to wind up one's affairs. d. to become ultimately: to wind up as a country schoolteacher.
fictional: adj.
fiction: n. 3. something feigned, invented, or imagined; a made-up story: We've all heard the fiction of her being in delicate health. 4. the act of feigning, inventing, or imagining. 5. an imaginary thing or event, postulated for the purposes of argument or explanation.
International Business English 国际商务英语(英文版)
International Business English
国际商务英语
Lesson 1 International Business
第一课国际商务
*International business refers to transaction between parties from different countries. Sometimes business across the borders of different customs areas of the same country is also regarded as import and export, such as business between Hong Kong and Taiwan.
*International business involves more factors and thus is more complicated than domestic business. The following are some major differences between the two.
1). The countries involved often have different legal systems, and one or more parties will have to adjust themselves to operate in compliance with the foreign law.
国际商务英语串讲讲义
经贸知识英语串讲讲义
第一课
1)How would you define international trade?
Answer: 第三页第一段第一句。
2)How did international trade first begin?
Answer: The distribution of natural resources is uneven. That is the reason why international trade first began.
3)What is the new incentive for trade that arose with the development of manufacturing and technology?
Answer: 第三页第二段(international specialization)。
4)Explain the theory of absolute advantage and its application in international trade.
Answer: If a country is more efficient, or spends less resources such as capital, land and labor than other countries in producing a commodity, we say this country has an absolute advantage in producing this commodity. The theory of absolute advantage implies that every country produces and exports commodities in which they have absolute advantage while importing commodities where other countries have absolute advantage. (参看第三页第四段到第四页第二段结束)
商务英语讲义第一章
Exercises
Complete the following the conversation
1. Woman: How do you do? Man: ………………../ 2. Woman: Pleased to meet you. Man: ……………………. 3. Woman: Good morning. My name ….. Man: Pleased to meet you, Ms…….. 4. Man: Hello, I am Paul….. Woman: How do you do, …… Timmerman? Man: Please …….. me Paul.
1. I’d like to introduce myself. My name is … 2. May I introduce myself? My name is…. 3. Hello, I’m ….from… 1. May I present / introduce Mr. X? 2. Allow me to introduce Mr.X . 3. I’d like you to meet Mr.X. 4. Please meet Mr.X. 5. I’m delighted / pleased/ glad to meet you. 6. This is Mr.x.
Grammar: Present simple Form
国际商务谈判(英文)教案讲义chapter1InternationalBusinessNegotia
国际商务谈判
International Business Negotiation
A negotiation is a meeting or a series of meetings in which the parties need each other ' s agreement to reach a specific objective.
The fundamental principles of negotiation
1. Negotiation is an element of human behavior.
2. Negotiation takes place only over issues that are negotiable.
3. Negotiation takes place only between people who have the same interest.
4. Negotiation takes place only when negotiators are interested not only in taking but also in giving.
5. Negotiation takes place only when negotiating parties trust each other to some extent.
Chapter 1 Negotiation motives and key terminology 谈判动机与关键词语Negotiation 谈判Conflicts 冲突
商务英语讲义
商务英语口语
第一课时
Introduction
ⅰ、Why take BEC exams?
strong growth
rigorous quality control
wide suitability
wide business context
value for study and business career
international recognition for work and study
ⅱ、What is International Business English? 什么是国际商务英语?
国际商务英语,指的是人们从事国际商务活动中所使用的具有行业特征的英语,这些行业包括:国际贸易、国际金融、国际会计、国际运输、国际商法、保险、银行、经济、营销、物流、企业管理、商业服务等。由此看来,商务英语不是一种独立的语言,它仍然是英语,是在国际商务背景下使用的英语。
ⅲ、How to learn International Business English? 怎样学习国际商务英语?
掌握一定的商务英语词汇、短语和句型。
(1) 词汇方面
commercial
e.g. The TV show was interrupted by too many commercials.
prospect
e.g. He called on some prospects but failed to make a sale.
make
e.g. These products are of Chinese make.
The factory manufactured five makes of tractors.
negotiation-国际商务英语-大学课件
When offer becomes invalid?
Over the time-limits Rejection by the offeree Counter offer by the offeree Revocability of offer
Revocability of offer
CISG Article 16 (1) Until a contract is concluded an offer may be revoked if the revocation reaches the offeree before he has dispatched an acceptance. (2) However, an offer cannot be revoked: (a) if it indicates, whether by stating a fixed time for acceptance or otherwise, that it is irrevocable; or (b) if it was reasonable for the offeree to rely on the offer as being irrevocable and the offeree has acted in reliance on the offer.
Chapter 13
Business Negotiation
国际商务英语谈判串讲
1. Language Skills in Negotiation
Please focus on: • Function in Every Chapters • Extracurricular Activities in Every Chapters 1.1 What is Negotiation? (P.4) 1.2 Four Main phases of Negotiation (P.2) 1.3 Four Stages of Business Negotiation (P.4) 1.4 Some Issues that Chinese Corporations and Negotiators Need to Address (P.8) 1.5 China’s Foreign Trade Policy (P.50-55) 1.6 What is Win-Win Negotiation? (P.56)
• • • • •
•
Enquiry (询盘) Offer (发盘,发价) Counter-Offer (还盘,还价) Acceptance (接受) Conclusion of a Contract (合同的签订)
★ Of course, it is not necessary to have all the five links taken for every transaction. Sometimes, only offer and acceptance will do. It is stipulated in the laws of some countries that only offer and acceptance are the two required factors, failure of which will make no contract.
derek callan 商务英语讲义
derek callan 商务英语讲义引言概述:
Derek Callan商务英语讲义是一本专门针对商务领域的英语学习教材。本文将从五个大点出发,详细阐述该讲义的内容,包括语法、词汇、商务写作、商务口语以及商务文化等方面的内容。最后,通过总结,将强调该讲义的专业性和详细性。
正文内容:
1. 语法:
1.1 语法基础知识:Derek Callan商务英语讲义首先介绍了商务英语中的基础语法知识,包括时态、语态、语法结构等方面的内容。
1.2 商务语境下的语法应用:该讲义通过实例和练习,帮助学习者理解和应用商务语境下的语法规则,例如商务信函中的语法要求、会议讨论中的语法应用等。
2. 词汇:
2.1 商务词汇积累:Derek Callan商务英语讲义提供了丰富的商务词汇,帮助学习者扩展商务领域相关的词汇量。
2.2 词汇运用技巧:该讲义通过词汇练习和实际案例,教授学习者如何正确运用商务词汇,包括词汇搭配、词义辨析等方面的技巧。
3. 商务写作:
3.1 商务信函写作:Derek Callan商务英语讲义详细介绍了商务信函的写作要点,包括信函格式、用语规范、礼貌用语等内容。
3.2 商务报告写作:该讲义通过案例和范文,指导学习者如何撰写商务报告,包括结构、语言风格、数据分析等方面的要求。
4. 商务口语:
4.1 会议讨论技巧:Derek Callan商务英语讲义教授学习者在商务会议中的口语表达技巧,包括提出建议、阐述观点、回应问题等方面的技巧。
4.2 商务演讲技巧:该讲义通过实例和练习,帮助学习者提高商务演讲的能力,包括演讲结构、语言运用、肢体语言等方面的技巧。
国际商务英语chapter1 Introduction to International Trade
the establishment of international trade expands the number of potential markets in which a country can sell its goods.
Free trade
The movement of goods and services among nations without political or economic obstruction.
Pros and Cons of free trade.
International trade vs. foreign trade
What are traded internationally?
Merchandise Exports and Imports They are also referred to as visible exports and imports because their movements across international borders are visible to observers. They constitute a crucial link in the international economy and are the major source of international revenue and expenditure for most countries.
大学商务英语综合课件chapter 1
13. The need has become recognized for a continuing business intelligence activity of considerable complexity to identify and predict international risks. 人们逐渐认识到继续进行相当复杂的商务 情报活动来辨认和预计国际风险是必要的。 (pay attention to the translation.)
International business has emerged as a separate branch or management training, because the growing scale and complexity of business transactions across natioanl boundaries give rise to new and unique problems of management and governmental policy that have received inadequate attention in traditional areas of business and economics. 跨境业务活动给管理及政府政策方面带来了新颖独特的 问题,这些问题在传统的商业及经济领域一直未得到充 分的关注,致使国际业务以独立的管理培训分支机构形 式出现。
国际商务英语教程
1 .许多国家和地区工农业生产的巨大增长Tremendous growth in many countries and regions, industrial and agricultural production
2 .导致工业国对食品和原料的需求迅速增长Resulting in industrial countries, the rapidly growing demand for food and raw materials
3 .增至十五倍的工业品进口量Increased to fifteen times the amount of industrial imports
4 .对发展中国家农业出口产品需求的剧烈增长Intense growth of agricultural exports in developing countries needs
5 .对棉花和天然橡胶等天然原料需求的减少Cotton and natural rubber and other natural raw materials needs to reduce
6 .合成代用品生产的发展及其产量的增加The development of synthetic substitutes production and increase in production
7 .有助于发展中国家的工业发展和经济增长Help developing countries' industrial development and economic growth
国际商务英语Chapter 2 Business Negotiation
Identify the team leader and other members of the negotiating team;
Set up the lines of communication and the reporting system.
The negotiation brief should:
Define the negotiating objective in terms if the major issues to be discussed;
State the minimum acceptance level for each of the major items;
Legal: responsible for contract documents, terms and conditions of contract, insurance, legal interpretation.
Negotiating brief and Negotiating Plan
The negotiation brief consists of the instructions given to the team leader by the management, while the negotiating plan is developed by the negotiating team and represents the manner they propose to implement the instructions stated in the negotiating brief.
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2 We have been in this line for more than twenty years.
3 The workmanship of our products appeals very much to foreign customers. .
4 In order to acquaint you with the textiles we handle, we take pleasure in sending you by air our latest catalogue for your perusal. .
⑴ The source of information ⑵ The intention of writing letter (to establish business
relations)
⑶ Self-introduction (Generally, it includes two parts: the introduction of the company and the introduction of its main products. Under certain circumstances, catalogues, samples, and pricelist may also be enclosed.)
Seller
from Internet etc.,a large exporter of , commodity, experience, business scope , willingness
The foreign merchants may approach each other through the following channels: (1) Web (2) Banks (3) Commercial Counselor's Office (4) Chambers of Commerce (5) Trade Directory (6) Advertisements (7) Attendance at trade fairs and exhibitions held at home and
abroad (8) Mutual visits by trade delegations and group etc.
【Writing Tips】
When writing a letter to establish business relations,
the following points should be covered:
⑷ Your expectation from the addresses
Useful Sentenses
Number
Sentenses
1 We’ve learnt from your web site that you are a major supplier of automobile parts in Shanghai .
国际商务英语
International Business English
Unit Baidu Nhomakorabeane
Seeking Business Opportunity
【Task】 1.In what sources can you get the names and addresses
of new firms concerned ? 2.How do you write a letter to express your desire to
Company provide in the first enquiry? 2. How to attract a potential supplier’s attention to
your enquiry? 3. What should be mentioned in making a firm offer? 4. How do you write a letter to make an offer with
General enquiry
The buyer only asks for catalogues ,price lists, samples or some other reference materials, just for getting some general information of his partner.
comfortable tone and show active attitude?
Enquiry
Specific enquiry
The buyer has a particular article or product in mind and wants the seller to make an offer for this item.
Unit Two
Enquiry and Offer
Enquiry & Offer
General enquiry Specific enquiry Firm offer Non-firm offer
【Task】 1. What information about should Johnson’s
Offer
Firm offer
A firm offer is a definite promise to sell goods at a fixed price within a stated period of time.
Non-firm offer
A non-firm offer is an offer without engagement. It is not binding upon the sellers and the details of the offers may change in certain situation.
establish business relations with XX Foodstuffs Import & Export Corp in Holland?
Business Relations
Buyer
from Internet etc.,a large importer of , commodity, experience, business scope , willingness