《McKinsey图形库》PPT课件

possessed by
demographics, not
the organization as a whole as
Strategy
individual personalities
distinct from the individuals.
Skills
Staff
Style
Some companies
LEVEL SEPARATE 4
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LINKS 3
Plan
Implement
Support
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2X2 CUBED
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2X2 TOWER
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SIZES IN
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Skills Systems
Structure
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FORCES AT WORK
New entrant
Suppliers
Industry competitors
Buyers
Substitutes
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5Ps MARKETING
Product offering
Product
Package
Place
Price
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BOX
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BOX
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CYCLE 1
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CYCLE 2
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UPON 2
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CYCLE 3
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CYCLE 4
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A coherent set of integrated
Capabilities
actions aimed at gaining a sustainable advantage over competition
Structure
The people in the organization, considered in terms of corporate
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CYCLE 5
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CYCLE 6
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CYCLE 7
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CYCLE 8
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FLOW 5 TITLE
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behave with respect to use of time, attention and symbolic actions
and/or individual behavior>
which are typical of the
The processes and procedures
organization and common through which things get done
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STARS 3D
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RINGS 3D
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PERSPECTIVE 3D
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ARROW 3D
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CUBES1 3D
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CUBES2 3D
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CUBES3 3D
* Footnote
Source:
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SCALE
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SCALES
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ARROWS
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FLOW 4
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FLOW 4 TITLE
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in terms of corporate
demographics, not individual
The processes and procedures through which things get done from day to day
personalities Staff
The way managers collectively behave with
Shared
perform extraordinary
values
feats with ordinary
The way managers collectively
people
Those ideas of what is right and desirable <in corporate
Systems
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LINEAR A
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LINEAR B
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LINEAR C
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LINEAR D
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LINEAR E
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LINEAR F
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INCOMING
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RIBBON
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RING
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CONTINUOUS
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CUTOUT
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COUPLED VERT
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FOCUSED
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PARALLEL
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SPLIT
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SURROUND
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TWISTED
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UP & AWAY
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AT WORK
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FORCES AT WORK
New entrant
Suppliers
Industry competitors
Buyers
Substitutes
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COUPLED HORIZ
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FLOW 2
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FLOW 2 TITLE
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FLOW 3
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FLOW 3 TITLE
Customer
Clients
Distributors Suppliers
Competitors
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3S-4S
The organization chart and
accompanying baggage that show
who reports to whom and how
tasks are both divided up and
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BLADES
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Systems
Style
respect to use
Skills
of time, attention,
and symbolic
Capabilities possessed by the organization
Structure
Shared Values
actions
as a whole as
Those ideas of what
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LINEAR N
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LINEAR P
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LINEAR Q
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PROPELLER
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STEP 5
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2 ON 1
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AGAINST
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LINEAR P 3D
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LINEAR Q 3D
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LINEAR Q 3D
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PROPELLER 3D
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SPIRAL1 3D
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SPIRAL2 3D
Brakes Spiral
Tube in tube
Text
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UP & DOWN
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2S-5S
A coherent set of actions aimed at gaining a sustainable Strategy advantage over competition
The people in the
organization, considered
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LINEAR D 3D
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LINEAR E 3D
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LINEAR G 3D
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LINEAR I 3D
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LINEAR J 3D
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LINEAR N 3D
distinct from the individuals. Some companies perform extraordinary feats with ordinary people
The organization chart and accompanying baggage that show who reports to whom and how tasks are both divided up and integrated
to most of its members
from day-to-day
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7S
A coherent set of actions aimed at gaining a sustainable
The way managers collectively behave with respect to use of time, attention and symbolic actions
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JOINT
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SPOTLIGHT
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STAIRCASE
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7S
Style
Strategy Staff
Shared values
is right and desirable <in corporate and/or individual behavior> which are typical of the organization and common to most of its members
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3Cs TRIANGLE
Positioning promotion
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WIRE CUBES
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CUTOUT 3D
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LINEAR A 3D
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LINEAR B 3DText NhomakorabeaText
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LINEAR C 3D
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LEVEL 1
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LEVEL 2
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LEVEL 3
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LEVEL 4
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LEVEL 5
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LEVEL 6
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LINEAR G
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LINEAR H
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LINEAR I
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