供应链管理【英文】

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utdallas.edu/~metin
5
Magnitude of Supply Chain Management
Compaq estimates it lost $0.5 B to $1 B in sales in 1995 because laptops were not available when and where needed
Profit Supply Chain Cost Marketing Cost Manufacturing Cost
10% 20% 25%
Profit Supply Chain
Cost
Marketing Cost
45%
Manufacturing Cost
Effort spent for supply chain activities are invisible to the customers.
11%, 10.5% of GNP
$898 B spent domestically for SC activities in 1998.
$1,160 B of inventory in the US economy in the early 2000s.
utdallas.edu/~metin
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Traditional View: Cost breakdown of a manufactured good
Forrester Research:
– "Companies need to sense and proactively respond to unanticipated variations in supply and demand by adopting emerging technologies such as intelligent agents. To boost their operational agility, firms need to transform their static supply chains into adaptive supply networks”
Supply Chain Management Introduction
utdallas.edu/~metin
1
Outline
What is supply chain management? A supply chain strategy framework Components of a SCM Major obstacles and common problems Seven Eleven Japan
Inventory Expense
$221, $311 B
– Inventory manager in charge
– Inventory software
Administrative Expense
$27, $31 B
Transportation and inventory managers
Logistics related activity
P&G (Proctor&Gamble) estimates it saved retail customers $65 M (in 18 months) by collaboration resulting in a better match of supply and demand
When the 1 gig processor was introduced by AMD (Advanced Micro Devices), the price of the 800 meg processor dropped by 30%
utdallas.edu/~metin
4
What can Supply Chain Management do?
Estimated that the grocery industry could save $30 billion (10% of operating cost) by using effective logistics a来自百度文库d supply chain strategies
– To be responsive, it relocated its main warehouse next to FedEx hub in Memphis, TE.
National Semiconductor used air transportation and closed 6 warehouses, 34% increase in sales and 47% decrease in delivery lead time.
– A typical box of cereal spends 104 days from factory to sale – A typical car spends 15 days from factory to dealership – Faster turnaround of the goods is better?
utdallas.edu/~metin
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Importance of SCM understood by some
AMR Research:
– "The biggest issue enterprises face today is intelligent visibility of their supply chains-both upstream and down"
Laura Ashley (retailer of women and children clothes) turns its inventory 10 times a year five times faster than 3 years ago
– inventory is emptied 10 times a year, or an item spends about 12/10 months in the inventory.
utdallas.edu/~metin
2
Traditional View: Supply Chains in the Economy (1990, 1996)
Freight Transportation
$352, $455 B
– Transportation manager in charge
– Transportation software
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