BEC中级大作文
剑桥商务英语中级作文
剑桥商务英语中级作文题目, Exploring Market Expansion Strategies for XYZ Company。
Introduction:In today’s dynamic business landscape, the quest for market expansion remains a paramount objective for companies seeking sustained growth and competitiveness. This essay delves into strategic considerations and approaches for XYZ Company to explore and penetrate new markets effectively.Understanding Market Dynamics:Before delving into expansion strategies, it is imperative for XYZ Company to conduct comprehensive market research. Understanding market dynamics involves analyzing consumer preferences, socio-economic factors, regulatory frameworks, and competitor landscapes. By discerning marketintricacies, XYZ can tailor its strategies to capitalize on emerging opportunities while mitigating potential risks.Identifying Target Markets:Having gained insights into market dynamics, XYZ Company should identify target markets that align with its product offerings and organizational objectives. This entails evaluating factors such as market size, growth potential, purchasing power, and cultural nuances. By prioritizing target markets based on strategic relevance, XYZ can allocate resources efficiently and maximize returns on investment.Market Entry Strategies:XYZ Company can adopt various market entry strategies depending on the nature of target markets and competitive dynamics. For instance, in mature markets with established competitors, a strategic partnership or acquisition may facilitate market entry and expedite growth. Conversely, in emerging markets characterized by regulatory complexities,a joint venture or franchising arrangement could provide local expertise and mitigate entry barriers. Additionally, leveraging digital platforms and e-commerce channels can enhance market accessibility and enable rapid scalability across diverse geographies.Building Strategic Alliances:Strategic alliances play a pivotal role in facilitating market expansion for XYZ Company. By forging partnerships with distributors, suppliers, or local businesses, XYZ can leverage existing networks and tap into market insights. Collaborative ventures enable cost-sharing, risk mitigation, and accelerated market penetration. Moreover, alliances foster synergies and innovation through knowledge exchange and resource pooling, thereby enhancing XY Z’s competitive positioning in target markets.Localization and Adaptation:Successful market expansion hinges on the ability to localize products, services, and marketing strategies toresonate with target audiences. XYZ Company must demonstrate cultural sensitivity and adaptability by tailoring offerings to meet local preferences, languages, and regulatory requirements. Localization efforts encompass product customization, branding strategies, and customer engagement initiatives aimed at fostering brand loyalty and affinity within diverse market segments.Continuous Evaluation and Adaptation:Market expansion is an iterative process that necessitates continuous evaluation and adaptation. XYZ Company should establish key performance indicators (KPIs) to monitor the effectiveness of expansion strategies and identify areas for improvement. By soliciting feedback from customers, partners, and internal stakeholders, XYZ can glean valuable insights to refine its approach and optimize resource allocation. Agility and flexibility are imperative in responding to evolving market dynamics and competitive pressures.Conclusion:In conclusion, market expansion presents both opportunities and challenges for XYZ Company. Byundertaking thorough market research, identifying target markets, and deploying appropriate entry strategies, XYZcan unlock growth potential and enhance its globalfootprint. Strategic alliances, localization efforts, and continuous evaluation are essential pillars of a successful expansion strategy. With prudent planning and execution, XYZ Company can navigate market complexities and achieve sustainable growth in an increasingly competitive landscape.。
英语作文模板bec
英语作文模板bec英文回答:Introduction。
The Business English Certificate (BEC) is a suite of English language tests that are designed to assess the English language skills of non-native speakers who work ina business environment. The BEC tests are available atthree levels: Vantage (B1), Higher (B2), and Advantage (C1). Test Format。
The BEC tests consist of four parts:Reading (50 minutes)。
Writing (60 minutes)。
Listening (40 minutes)。
Speaking (15 minutes)。
The Reading and Writing sections are combined into a single paper, and the Listening and Speaking sections are separate papers.Content。
The BEC tests cover a wide range of business-related topics, including:General business。
Finance。
Marketing。
Operations。
Human resources。
Scoring。
The BEC tests are scored on a scale of 1 to 5. A score of 5 is the highest possible score, and a score of 1 is the lowest possible score. Candidates who achieve a score of 3 or higher are considered to have passed the test.Benefits of Taking the BEC。
第三版新编剑桥BEC中级写作参考范文
第三版新编剑桥BEC中级写作参考范文以下是第三版新编剑桥BEC中级写作参考范文:在商业领域中,有效的沟通和书面交流至关重要。
一篇优秀的商务英语文档必须满足关键的标准,包括准确的用语、可读性、以及格式的正确性。
本文将提供一个实用的参考范文,以供商业人士参考。
第一部分:简介在商务领域接触到的日常文档有很多种,包括报告、备忘录、电子邮件等等。
每种文档都有其独特的形式和特点。
本文的参考文档是一份业务报告。
这种文档常需要陈述实际情况,并向对方提供可行的解决方案。
第二部分:格式业务报告一般分为以下几个部分:1. 标题页。
标题页应该包括报告名称、作者、日期等相关信息。
2. 概述。
概述是报告的开篇,要简明扼要地介绍报告内容和结论。
3. 正文。
正文应包含报告的主要内容,可以根据需要分成多个部分。
4. 结论。
在结论中,要再次说明报告的主旨和解决方案。
5. 建议。
建议是对应对方或者团队的一个提醒,对下一步的决策起到至关重要的作用。
在具体的正文部分,要注意逐个说明每个问题,并给出相应的建议。
同时,建议应该贴近事实,并且能够清楚地说明如何解决问题。
精确的数据和确凿的事实能够使报告更加可信。
第三部分:语言和用词好的商务英语文档必须用准确的措辞传递信息。
需要特别注意已经广泛运用的缩略语和行话,以保证对方能够清楚理解你的意思。
过多的行话可能会在对方中产生困惑或者不必要的误解。
另一方面,通顺的语言会使文档更易于阅读和理解。
第四部分:参考资料和附带文件如果报告涉及数据的展示和分析,则需要提供相应的附带文件以支持报告。
这些文件可能包括表格和图表等。
同时,如果引用了其他的资料,则必须在文档中提供相应的参考资料,以供后续参考。
结论建议商业人士阅读本文档作为参考,以便在编写业务英语文档时更加得心应手。
有了正确的格式、准确的语言,以及准确的参考资料和附件,就能够轻松地写出优秀的商务英语文档,满足不同情况下的商务需求。
剑桥商务英语中级写作范文
剑桥商务英语中级写作范文剑桥商务英语中级(BEC Vantage)是一种流行的商务英语考试,是许多国家的企业、学校和机构选择的一种认可的英语语言技能测试。
BEC Vantage 要求 Test takers 完成听力、阅读、写作任务和口语任务四项能力,针对商务实践中的实际应用,考验学生的商务英语水平。
下面,我们将分享几篇商务英语中级写作范文,以帮助那些正在准备BEC Vantage考试的学生提高他们的写作技巧。
1. 商务报告题目:如何解决部门间的沟通及协调问题由于每个团队都有独立的目标和分工,企业中的部门之间存在沟通和协调的问题。
下面的商务报告提供了一些有针对性的解决方案。
尊敬的总经理,这是有关如何解决部门间沟通协调问题的报告,为此我们对公司内的不同部门进行了调查。
以下是我们提出的解决方案:1. 采用线上沟通工具。
公司可以投入更多的资金来购买顶尖的在线工具,与此同时也需要给员工提供更好的网络学习资源,引导他们熟练使用这些工具。
这将极大地改善部门间的沟通效果。
2. 加强部门间的协调。
建议企业设立一个协调员,次要任务是在所有部门之间协调与促进沟通。
这位协调员将负责收集所有部门之间的信息,并与相关部门进行沟通,从而更好地协调业务。
3. 资源共享。
每个部门通常都有自己的资源,需要考虑是否可以共享这些资源,以节约成本和提高效率。
每个部门的领导人必须确定资源共享的准则,以确保共享的资源不与部门的其他职责冲突。
通过采用这些方法和策略,我们可以解决企业中部门间的沟通和协调问题,提高公司的商业运营效率,减轻压力并改善员工效率。
2. 商务信函题目:感谢信在商业领域,感谢信是非常常见的一种信函,通常用于表达谢意,或者展示感恩之心。
下面是一封感谢客户的信,可以作为商务信函范文学习。
尊敬的XXX:感谢您对我们商业改进的帮助和支持。
正是由于您的信任和支持,我们的公司在过去的几年里得以茁壮成长,获得了良好的市场份额,并将业务延伸到了全球多个国家和地区。
bec中级 作文 真题与答案
WRITINGPART ONEYou work for a company which is going to buy a set of equipment from China. You are asked to translate a lot of specifications and instructions within four months, which is impossible. Therefor you decide to advertise for two experienced translators as soon as possible.. Write a short note to Mr. Max Remington ,the Public Relation‘s manager. Ask for an advertisement for two translators.. Explain the reason.. Mention your urgency.. Write 30-40 words on your Answer Sheet.PART TWOYou work in the Market Survey institute. After careful research ,you receive four charts.Read the following charts which show , the trend of consumer confidence, real hourly wages, employment and credit development. The years are given ,while the other numbers are not presented. But the lines in the charts clearly show , the directions of development.. Use the information in the charts to write a report (about 100- 120 words) analyzing the reason why the consumer confidence increases.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONE .Dear Mr. Max Remington ,As our company is purchasing a set of equipment ,a lot of materials -have to be translated, which is impossible to do within four months. Could you advertise for two experienced translators in the newspapers? It is urgent.PART TWONear the end of 1994, people suddenly become "rich‘’, buying a lot of things. We have received the report that the real hourly wages of workers become even less ,so they do not have enough money to buy so many things. Although the employment is rising towards the end of 1994 ,the growth is very slow. Therefore ,not many people find jobs to earn enough money to buy goods. Then where does the big consumer confidence come from? We have discovered that people overspend with various credit cards ,buying goods. And they are not worried about returning the borrowed money. This it is our turn to be concerned about this kind of consumer confidence.WRITINGPART ONEMr. Lee is going to buy a large amount of electronic componentsfrom your company. He also shows an interest in your company‘s PCX phone machine, which is in the charge of Mr. Angus Beard, your colleague. Mr. Lee would like to bring 10 samples and some brochures back home to make a trial sale.. Write a short note to Mr. Angus Beard ,one of your colleagues.. Tell him the fact that Mr. Lee is interested in PCX phone.. Mention the number he wants to have.. suggest their direct contact.. Write 30-40 words on your Answer Sheet.PART TWOYou are a clerk in Lucky Tourism Company. You are responsible for arranging travelling lines. One day ,you received the data as follows :Read the following table which shows the changes in the way people spend their holidays. The table divides the tourism business into four parts ,telling the different percentages in 1980 and in 1990 ,from which you will notice the trend of current tourism business.. Use the information in the table to write a short report (about 100-120 words) emphasizing changes of the main business for your company.. Write on your Answer Sheet.WHERE PEOPLE SPEND THEIR HOLIDAYS1980 1990Travelling abroad 12% 23%Going to seaside 38% 32%Camping 9% 35%Staying at home 41% 10%Total 100% 100%写作部分参考答案(Sample for reference)PART ONEDear Mr Beard,Mr. Lee ,one of my old clients ,has interest in our PCX phone machine. He would like to bring 10 samples and some brochures back home to make a trial sale. You may contact him directly on Tel 3108881.PART TWONowadays, less people like to spend their holidays at home. More people go camping outside or even travel abroad. The changes are caused mainly by three factors. First ,people become more open. Instead of staying at home, they visit foreign countries to know the different races. Secondly ,in the 1990s , house wives are more free from the heavy housework with more and more household utensils. Families are very happy to spend holidays outside with mothers or wives. Thirdly, travelling abroad can also mean enjoying comfortable weather in another country. Therefore less people go to crowdedseaside ,they turn to other ways.WRITINGPART ONEYou have received a fax from a customer who in the fax complained that he had received 100 green colour bicycles instead of 50 green and 50 blue colour bicycles. In order to solve the problem and find out the facts ,you write a short note to the warehouse.. Write a short note to Mr. Randy Simon ,who is in charge of delivering goods from warehouse.. Tell him about the claim.. Mention the date of delivery.. Ask for the duplicate invoice. .. Write 30-40 words on your Answer Sheet.PART TWOyou work for Alla ,a shop which sells upmarket clothing. You are asked to find a way to increase the profits of your shop.Read the following figure showing the results of a survey of two upmarket specialty shops.Point A refers to your shop. Point B refers to Betty Fashion shop ,your main competitor, near your shop. . Use the figure to write a report (about 100- 120 words)recommending ways of improving the quality and pricing of your shop.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONEDear Mr. Simon,A customer complained that he had received 100 green coloured bicycles instead of 50 green and 50 blue colour bicycles ,which had been shipped on 11th May. Could you please send me the immediate invoice under contract No. TXI 2- 1 in duplicate?PART TWOBoth Betty Fashion Shop and our shop are in city centre ,therefore ,we have almost the same customers. But there exists a fact that customers are more likely to spend their money in Betty shop. After careful research ,we notice that ,although Betty shop has higher prices ,they also have more fashionable clothes. Compared with Betty Shop, our real prices are not high, but the comparative prices to fashion are high. Therefore ,if our shop decides to increase the profits, we`should purchase highly fashionable clothes ,at least as fashionable as Betty Shop ,with the prices lower than Betty Shop's. As .customers hate increasing prices ,it is better to do this gradually.WRITINGPART ONEThe staff in your office decided to spend holidays together this year. While reading the new you are attracted by the advertisement of the Grand Palazzo Hotel in Italy. No one in your office has ever been to Italy. So you want your secratary to contact the hotel through telephone.. Write a short message to Ms. Emily Malan ,your secretary.. Suggest the Visit to Italy.. Give the hotel telephone number to her.. Ask her to contact with that hotel.. write 30-40 words on your Answer Sheet.PART TWOYou work for Global institute inc. , which produces softwares. You are responsible for Quality Management System.Study the following graph which shows the effort taken by your company and IBI Inc , your main competitor. In the graph ,the Quality Management is divided into five parts.. Use the information in the graph to write a short report (about 100 120 wards) suggesting ways of improving the quality management of your company.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONETo : EmilyAs on one in the office has been to Italy, it will be a good idea to visit it. We may stay in the Grand Palazzo Hotel and the telephone is 809. 775. 3333. Please contact them to get further information.PART TWOHow to improve Quality Management System with limited capitals? That is the key to success. After careful study of IBI Inc 'our main competitor ,we find that they spend some money in Customer Service and Vender inspections which are vital to Quality Management. As we know, softwares are developed quickly. Customers and venders know clearly what they need. Therefore, we should develop programmes based on information through Customer Service and Vender inspections. Another fact with our attention is that although IBI Inc.’s Plant productivity is not high, they can sell out their new, high-quality softwares quickly as they have a very good Quality Control System. Therefore, we should adjust the capitals.WRITINGPART ONE考试大论坛You work for a company which is going to buy a set of equipment from China. You are asked to translate a lot of specifications and instructions within four months, which is impossible. Therefor you decide to advertise for two experienced translators as soon aspossible.. Write a short note to Mr. Max Remington ,the Public Relation's manager. Ask for an advertisement for two translators.. Explain the reason.. Mention your urgency.. Write 30-40 words on your Answer Sheet.PART TWOYou work in the Market Survey institute. After careful research ,you receive four charts.Read the following charts which show , the trend of consumer confidence, real hourly wages, employment and credit development. The years are given ,while the other numbers are not presented. But the lines in the charts clearly show , the directions of development.. Use the information in the charts to write a report (about 100- 120 words) analyzing the reason why the consumer confidence increases.. Write on your Answer Sheet.写作部分参考答案(Sample for reference)PART ONEDear Mr. Max Remington ,As our company is purchasing a set of equipment ,a lot of materials -have to be translated, which is impossible to do within four months. Could you advertise for two experienced translators inthe newspapers? It is urgent.PART TWONear the end of 1994, people suddenly become "rich'’, buying a lot of things. We have received the report that the real hourly wages of workers become even less ,so they do not have enough money to buy so many things. Although the employment is rising towards the end of 1994 ,the growth is very slow. Therefore ,not many people find jobs to earn enough money to buy goods. Then where does the big consumer confidence come from? We have discovered that people overspend with various credit cards ,buying goods. And they are not worried about returning the borrowed money. This it is our turn to be concerned about this kind of consumer confidence.。
BEC剑桥商务英语中级作文模板、例题超全解析
BEC 中级作文模板、例题超全解析题型:1.商务书信类;2.商务便条便函类;3.商务信函类; 4. 商务报告类商务书信类这一题型要求考生根据所提供的短文,如书信、传真、便函、留言条(电话留言条 )等,起草一封书信,字数要求达到120 —140 词左右。
题目结构:Input: 1 situation description 2 task 3 target readerReading: texts in note, letter, fax, memo + content points (handwritten notes; second letter)Write: business letter (120-140 words)【例题】You have organised a production conference for your company which will be held on 10 October 2005. The following is the letter of confirmation you received from the Conference Centre.Read the letter and fax below, which gives details of the conference.Then, using all information from the fax, write your letter to John Smith at the Nuffield Conference Centre, explaining the changes to the arrangements.Do not include postal addresses.Write 120-140 words on separate sheet.Dear Conference Organiser,I am writing to confirm the arrangements for the conference.DATE AND TIME: NUMBER OF GUESTS: ROOMS RESERVED CATERING:10th October-10 a.m. to 5 p.m. 5010 a. m. to 12: 30 p.m. CONFERENCE HALL 32 p.m. to 5 p.m.SEMINAR ROOMS 1, 2, and 3 Coffee--11 a.m. to 11:30 a.m. Lunch-12:30p.m. to 2p.m. Conference Centre Restaurant Tea-4 p.m.We look forward to welcoming your company to the Nuffield Conference Centre.Yours faithfully,John SmithToday your Production Manager has sent you the fax below with changes he would like to make to the conference arrangementsFAXI ’ m afraid we have to make some last-minute changes to the arrangements for our production conference.1.Ten more guests have accepted.2.The President wants only one hour for lunch, and just a simple buffet-not seated in the restaurant.The Conference Speaker( Tom Moors )can’ t come until 2 pm. So he will give his presentation in the afternoon.Can we move the seminars to the morning?Sorry about this!Sam2.商务便函与便条审题:Mr Smith, your boss, told you to ask Ms Liu to attend a sales presentation on a new product.Write a note to Ms Liu:*saying who wants her to attend the sales presentation;*informing her when and where the sales presentation will be held(一)商务便函一般公司企业往往都印有按照自己公司风格的商业便函,请看下列例子:MemoTo:( 收信人 )From:(发信人)Date:(日期)Subject:(事由)Message:(正文)商务便函一般由以下几个部分组成:1、Memo: Memo 是 Memorandum 缩写,因此也可以用Memorandum 备忘录2、To:这一标题后面应写收信人的姓名与职衔,姓名前可以用尊称或不用,如:To:Mr. John Smith ,Sales Manager3、From:这一标题后应写发信人的姓名与职衔:职衔可根据需要决定写或不写,但姓名前不要用尊称。
bec中级求职信模板
bec中级求职信模板
[你的名字]
[你的地址]
[城市,州,邮编]
[你的邮箱地址]
[你的电话号码]
[日期]
[公司名称]
[公司地址]
[城市,州,邮编]
尊敬的招聘经理,
我是[你的名字],我写信给您表达我对贵公司[公司名称]的浓厚兴趣,并表达我对[职位名称]一职的渴望和热情。
我坚信我的技能和经验使我成为这个职位的理想人选。
我拥有[相关学历],并且有[相关工作经验]年的工作经验。
在过去的几年里,我一直在不同领域从事[相关工作]工作,并取得了较好的成绩。
我熟练掌握了[相关技能]等技能,并能灵活运用于工作之中。
在我之前的工作中,我展现出了出色的沟通能力和团队合作精神。
我的主要责任是[列举你的主要工作职责和成就]。
这些经历锻炼了我的领导能力和解决问题的能力,让我对面对挑战和解决问题有信心。
我对[公司名称]的产品和服务深表钦佩,我相信这个职位将是我在这个领域实现个人和职业目标的理想发展机会。
我渴望能在贵公司工作,并且相信我会为公司带来价值和贡献。
我期待着有机会面对面与您进行更详细的讨论。
我相信通过这次交流,您将更加了解我的能力和潜力。
我真诚地希望能成为贵公司团队的一员。
再次感谢您考虑我的申请。
期待能收到您的回复。
真诚地,
[你的名字]。
2020剑桥商务英语中级精选写作范文
一、2020BEC中级写作范文:经济危机The jobs crisis 失业危机It’s coming, whatever governments do; but they can make it better or worse不论政府如何努力,失业危机已经到来。
不过政府可以在这场危机中起到关键作用Illustration by Belle MellorNOTHING evokes the misery of mass unemployment more than the photographs of the Depression. You can see it in the drawn faces of the men, in their shabby clothes, in their eyes. Their despair spawned political extremism that left a stain on society; but it also taught subsequent generations that public policy has a vital part inalleviating the suffering of those who cannot get work. Thanks to welfare schemes and unemployment benefits, many of which have their origin those dark days, joblessness no longer plunges people into destitution, at least in the developed worldins再没有什么比关于经济大萧条的照片更能让人体会大量失业的痛苦。
这种痛苦显见于人们紧绷的面容,褴褛的衣衫,还有他们的眼神。
2018-2019-bec中级写作范文-优秀word范文 (2页)
2018-2019-bec中级写作范文-优秀word范文本文部分内容来自网络,本司不为其真实性负责,如有异议或侵权请及时联系,本司将予以删除!== 本文为word格式,下载后可随意编辑修改! ==bec中级写作范文小编:BEC中级写作看似是BEC中级考试中较为简单的一项,但实际上也要多下工夫才能拿高分,尤其对于不以英语为母语的中国考生来说,平时不多加练习很有可能在考试时“挤牙膏”般写生硬的句子。
题目:You work in the Market Survey institute. After careful research ,you receive four charts.Read the following charts which show , the trendof consumer confidence, real hourly wages, employment and credit development. The years are given ,while the other numbers are not presented. But the lines in the charts clearly show , the directions of development.. Use the information in the charts to write a report (about 100- 120 words) analyzing the reason why the consumer confidence increases.. Write on your Answer Sheet.范文:Near the end of 1994, people suddenly become "rich'', buying a lot of things. We have received the report that the real hourly wages of workers become even less ,so they do not have enough money to buy so many things. Although the employment is rising towards the end of 1994 ,the growth is very slow. Therefore ,not many people find jobs to earn enough money to buy goods. Then where does the big consumer。
商务英语bec作文report万能句子
商务英语bec作文report万能句子全文共10篇示例,供读者参考篇1Title: My BEC Business ReportHello everyone! Today I want to share with you my experience writing a Business English Certificate (BEC) report. It was really challenging but also a lot of fun!First of all, I had to choose a topic for my report. I decided to write about the importance of teamwork in the workplace. Teamwork is so important because it helps us to achieve our goals faster and more effectively. I also talked about how teamwork can improve communication, problem-solving, and overall productivity in a company.Next, I had to do some research for my report. I read articles online, interviewed a few adults in my family who work in offices, and even watched some videos about teamwork in the workplace. It was really interesting to learn about all the different ways that people can work together to be successful.After I had all my research, I started writing my report. I made sure to include an introduction, body paragraphs with all my research findings, and a conclusion summarizing everything I had talked about. I also added some personal opinions and examples to make my report more interesting and relatable.Finally, I proofread my report to make sure there were no spelling or grammar mistakes. I also asked my teacher to read it and give me some feedback. She said it was really well-written and that she was impressed with my research and writing skills.In the end, I was really proud of my BEC business report. It was a lot of work, but I had a lot of fun doing it. I learned so much about teamwork and how important it is in the business world.I hope you enjoyed reading about my experience writing a BEC report. Thank you for listening!篇2Title: My Report on Business English Communication (BEC)Hi everyone, today I want to tell you about Business English Communication (BEC). It’s super important in the adult world, so listen up!First of all, what is BEC? Well, it’s basically a way of communicating in English in a business setting. It's all about using the right words and phrases when talking to your boss, colleagues, or clients. Sounds cool, right?One important thing in BEC is being polite. You should always say "please" and "thank you" when asking for something or receiving help. It shows respect and kindness, which are super important in business relationships.Another big part of BEC is writing emails. You should always start with a greeting like "Dear Mr./Ms." and end with "Sincerely" or "Best re gards". And don’t forget to check for spelling and grammar mistakes before hitting send. You don’t want to look silly in front of your boss!Also, in meetings, it’s good to speak clearly and confidently. Don’t mumble or talk too fast. And remember to l isten to others and give your opinions politely. It’s all about teamwork and cooperation!Lastly, in BEC, it’s important to be professional. Dress nicely, be on time, and always be prepared. Your boss will be super impressed with your professionalism and may even give you a promotion!So, in conclusion, BEC is a super important part of the business world. It’s all about using the right words, being polite, and acting professionally. If you want to succeed in your career, mastering BEC is the way to go!That’s all for now. Thanks for listening!篇3Title: My Report on Business English Certificate (BEC)Hi everyone, today I want to tell you all about the Business English Certificate (BEC) exam. It's a test that adults take to show they are good at using English in business situations.First, let me explain why the BEC exam is so important. When you are good at English, you can work with people from all over the world. You can write emails, make phone calls, and have meetings in English. This can help you get a job or do better in your current job.There are three levels of the BEC exam: BEC Preliminary, BEC Vantage, and BEC Higher. The higher the level, the harder the exam is. People who pass the exam can put it on their resume and show employers they are great at English.The exam has four parts: Reading, Writing, Listening, and Speaking. In the Reading part, you read and answer questions about business articles. The Writing part asks you to write a letter or an email. The Listening part has conversations and talks you need to listen to and answer questions about. Finally, the Speaking part is where you have a conversation with an examiner about a business topic.Some tips for doing well in the BEC exam are to practice English every day, listen to English podcasts or watch English shows, and study with friends. It's important to be confident and speak clearly during the Speaking part of the exam.In conclusion, the BEC exam is a great way to show off your English skills for business. If you work hard and practice, you can pass the exam and open up new opportunities for yourself. So, don't be afraid to take the BEC exam and show the world how great you are at English!篇4Title: My Report on Business English Communication (BEC)Hi everyone! Today I want to talk about Business English Communication (BEC). BEC is super important for when we grow up and start working. Let me tell you all about it!Firstly, BEC helps us learn how to talk to other people in a professional way. We learn how to greet customers, make phone calls, write emails, and give presentations. It's like practicing good manners but in a business setting. And good manners are always important, right?Secondly, BEC teaches us how to use proper English in the workplace. This means using the right words, grammar, and tone of voice. We want to sound polite and clear when we talk to our coworkers and bosses. It's like being respectful and friendly at the same time.Thirdly, BEC helps us understand business concepts and terms. We learn about things like marketing, sales, and finance. It might sound tricky, but it's actually really interesting to learn how businesses work. Plus, it can help us be successful in our future careers!In conclusion, BEC is a super useful skill for us to have. It helps us communicate well, sound professional, and understand the business world. So let's keep learning and practicing our BEC skills, and we'll be ready for anything that comes our way in the future!That's all for now. Thanks for listening to my report on Business English Communication (BEC). Bye-bye!篇5This is a report about the Business English Certificate (BEC) test. It's like a big test to check if you are good at using English in business situations. The test has different levels, like BEC Preliminary, BEC Vantage, and BEC Higher. You have to choose the level that matches your English skills.The exam has four parts: Reading, Writing, Listening, and Speaking. In the Reading part, you have to read different texts and answer questions about them. In the Writing part, you have to write a letter or an email. In the Listening part, you have to listen to conversations and answer questions. And in the Speaking part, you have to talk about a topic with the examiner.To prepare for the BEC test, you can practice reading English articles or books, writing emails or reports, listening to English podcasts or videos, and speaking English with friends or teachers. It's important to study hard and practice a lot to do well on the exam.When you take the test, remember to read the instructions carefully, manage your time wisely, and stay calm and confident. You can do your best and show your English skills to the examiners.After you finish the test, you will get a score that shows how well you did. If you pass the exam, you will receive a certificate that proves your English proficiency in business. It's like getting a gold star for your English skills!In conclusion, the BEC test is a great way to improve your English and show your ability in business situations. So study hard, practice a lot, and go for that gold star! Good luck!篇6Title: My Report on Business EnglishHey everyone! Today I'm gonna talk about Business English Communication (BEC). It's super important for us to learn because when we grow up, we might need to use it to talk to other people in the business world.First of all, let me tell you what BEC is all about. It's like a special kind of English that people use when they're working in a company or doing business with other companies. It's not the same as normal English that we use in school or with our friends.There are three different levels of BEC – Preliminary, Vantage, and Higher. Each level tests different skills like reading, writing,listening, and speaking. It's like a big challenge to see how good you are at using English in a business setting.One cool thing about BEC is that it can help us get better jobs in the future. When we know how to communicate well in English, we can work with people from all around the world. It's like opening up so many more opportunities for us.In BEC, we learn how to write emails, make phone calls, give presentations, and have meetings in English. We also learn about different business topics like marketing, finance, and management. It's like a whole new world of vocabulary and phrases that we can use to sound professional.So, why is BEC important? Well, in the business world, people need to understand each other clearly to get things done. If we can't communicate well in English, we might miss out on great opportunities. That's why learning BEC is so essential for our future success.In conclusion, Business English Communication is a super important skill for us to learn. It can help us get better jobs, work with people from all over the world, and open up new opportunities for us. So let's keep studying and practicing our BEC skills so we can be successful in the business world! Thank you for listening to my report!篇7Title: My Report on Business English CourseHi everyone! Today I want to tell you all about the Business English Course that we have been taking. It's been so much fun and I have learned a lot of cool stuff! Let me share with you all the things I have learned.First of all, in this course, we learned a lot of new words related to business. Like "profit", "investment", "budget" and many more. These words are really important if you want to work in a company or start your own business someday. I even made a list of all the new words in my notebook so I can study them later.We also practiced writing emails and business letters. It was so exciting to write our own emails pretending to be the boss of a big company. I even got to use fancy words like "sincerely" and "yours faithfully" at the end of the letter. It made me feel like a real professional!Another fun thing we did in the course was making presentations. We had to talk in front of the whole class about a topic related to business. I was a little nervous at first but then Irealized that it's not so hard. I talked about "The Importance of Communication in Business" and everyone said I did a great job!I also learned about different cultures and how to work with people from other countries. It was so interesting to know about the business customs in other countries. Did you know that in Japan, it's rude to give a business card with just one hand? You have to use both hands and bow a little. That's so cool!In conclusion, I really enjoyed taking this Business English Course. I learned a lot of new things that will help me in the future. I can't wait to use all the knowledge and skills I gained from this course. Thank you for listening to my report! Bye bye!篇8Title: My Report on Business English Communication (BEC)Hi guys! Today I want to share with you all about my Business English Communication (BEC) class. It’s super cool and I learn a lot of interesting things. Let me tell you all about it!First of all, in BEC class we learn how to write emails, reports, and letters in English. It’s importan t to know how to communicate professionally in the business world. Our teacher, Mr. Smith, always gives us tips on how to write clearly andeffectively. He tells us to use simple language and avoid using slang or emojis. It’s so fun to practice writing dif ferent types of business documents!Next, we also learn about making phone calls and giving presentations in English. We practice speaking clearly and confidently on the phone, and we learn how to structure our ideas when giving a presentation. It’s a bit scary at first, but with practice, we all get better at it. Mr. Smith always encourages us to speak up and not be shy. It’s so great to see everyone improving their communication skills!In addition to writing and speaking, we also learn about cultural differences in business communication. Different countries have different customs and etiquette when it comes to business interactions. We learn about how to greet people, how to negotiate, and how to network in different cultures. It’s so fascinating to learn about these differences and it helps us become more aware and respectful of others.Overall, my BEC class is super fun and informative. I feel more confident in my English skills and I know that I will be able to communicate effectively in an y business setting. I can’t wait to put all of this knowledge to use in the future. Thanks for reading my report on BEC! See you next time! Bye-bye!篇9Title: My Business English ReportHi everyone! Today I want to share with you about my experience in learning Business English Communication (BEC). It was super fun and I learned a lot of new things that I want to tell you guys about.First of all, BEC is all about learning how to communicate in a professional way for work. We learned how to write emails, make phone calls, and have meetings in English. It was so cool because I've never thought about how important it is to be good at these things.In the class, we practiced writing emails to clients and colleagues. It was tricky at first, but our teacher helped us a lot. We learned about the right way to start an email, how to ask for information politely, and how to end it nicely. It was like learning a secret code to talk to grown-ups!We also practiced making phone calls. We had to pretend to call our boss or a customer and talk to them politely. It was so nerve-wracking at first, but after some practice, I got the hang of it. Now I'm not scared to pick up the phone anymore!The coolest part was when we learned how to have a meeting in English. We had to practice speaking in front of the class and sharing our ideas. It was so exciting to hear what everyone had to say and to give my own input too. I felt like a real business person!Overall, I had so much fun learning Business English Communication. I feel more confident now in talking to people at work and in writing emails. I can't wait to use all the things I learned in the future.I hope you guys enjoyed hearing about my BEC experience. Maybe you can try learning it too! It's super fun and you'll learn a lot of cool things. Thanks for listening! Bye!篇10Hello everybody! Today I am going to tell you about my report on Business English Communication (BEC). BEC is super important for anyone who wants to work in the business world.First of all, BEC helps you to communicate with your colleagues, clients, and partners in a professional way. It teaches you how to write emails, reports, and business letters. It also helps you to speak confidently in meetings and presentations.Secondly, BEC gives you the skills to negotiate and make deals with other companies. You learn how to discuss prices, terms, and contracts. This is really useful when you need to work with different businesses.In addition, BEC helps you to understand business documents and agreements. You learn how to read financial reports, market analysis, and legal documents. This knowledge is essential for anyone working in business.Furthermore, BEC teaches you about different cultures and business practices around the world. This is important when you are dealing with international companies. You need to be aware of their customs and traditions.Finally, BEC helps you to advance your career. When you have good communication skills in English, you can get better job opportunities and promotions. Employers value employees who can communicate effectively in a business environment.In conclusion, BEC is a valuable skill for anyone who wants to succeed in the business world. It helps you to communicate professionally, negotiate deals, understand business documents, be culturally aware, and advance your career. So, if you want to be successful in business, make sure to study Business English Communication! Thank you for listening to my report.。
商务英语作文四篇
商务英语作文四篇商务英语作文篇1Thank you for your letter of 2 November. We are delighted to hear that you are to pleased with the refurbishment of your hotel. As your know .in our line of work, we depend on good ,reports about our projects to win further business. Our clients always shop around and look for references before committing themselves. With your permission, we would like to use your hotel as a reference when we discuss similar refurbishments in the hotel industry . Would you agree to our suggesting that future clients should call you? It would also be most helpful if we could occasionally bring a client to look at your hotel . We would , of course , stay overnight at least.I’ll call you next week to hear your reaction. Thanks again for you kind words.从11月2日的来函得悉阁下对贵饭店的整修感到满足,此消息对本公司实是一鼓舞。
设计行业重视声誉,客人在选择设计公司时必定会有所比较。
剑桥商务英语中级写作范文
剑桥商务英语中级写作范文为了让大家更好的预备商务英语BEC考试,我给大家整理了剑桥商务英语中级写作范文,下面我就和大家共享,来观赏一下吧。
剑桥商务英语中级写作范文(1)PART ONEI have just heard that an important client is visiting Shanghai next week. He cannot re-arrange his visit, and it is important we meet for discussions. Could we postpone my visit to your office until the week commencing 5 September?(40 words)Part twoAlthough Nikko tractors are average in price, the people in the survey considered our tractors cheaper. They also commented highly on the standard of servicing we provide. However, the quality and reliability of Nikon tractors were rated much higher than ours, and I recommend working on methods of making our tractors more robust and less prone to mechanical failure. Moreover, since Nikon tractors were considered more attractive in appearance, I suggest experimenting with new designs for our next model. Above all, people were impressed by the availability, particularly in some of the northern rural areas.剑桥商务英语中级写作范文(2)WHAT IS IMPORTANT WHEN ……?Exporting goods or services for the first timePersonal contactsProfessional advice【词汇短语】个人交往personal contact 质量检查quality inspection商业信用commercial integrity 互利mutual profit商业原则approach to business 不变的宗旨permanent principles 【句型点击】……..conclude business with….. …..与…….做成生意……..can do no harm……..is the soul of an enterprise……..is no exception….【参考范例】If you are in the exporting business for the first time, you have to build some personal contact with foreign importers in order to export goods or services. The two sides should have a rough idea of the approach to business and commercial integrity of each other, and then conclude the exporting business. Besides, some professional advice from experience exporters can do no harm. Personally, I believe quality is the soul of an enterprise. It is no exception with exporting. To maintain a sound reputation, you have to put quality as the first consideration. All products have to go through strict inspection before they are launched into the market. Lastly, negotiating skills can help a lot. Mutual profit is the common desire of both the exporter and the importer, it is thereforepreferred if contracts are honored and commercial integrity is maintained. It is a permanent principle.剑桥商务英语中级写作范文(3)WHAT IS IMPORTANT WHEN ……?Choosing transport for a business tripConvenienceCost-effectiveness【词汇短语】一揽子交易package deal 动身时间departure time优待票excursion pass 途中转机、转车stop over宾馆预订hotel reservation 晚点delay【句型点击】……other things being equal 同等条件下It is not uncommon to …. 很常见…… to seal the deal with 与…..谈妥某事…… without any doubt….【参考范例】When choosing a transport for a business trip, convenience shouldcome first. I mean, other things being equal, you should choose the one that takes your minimal effort. In business world, time is money. You don’t want delayed departure time or unexpected stop-over on the way. At the same time, it is not uncommon to refund a ticket or change a one-way ticket to a round trip ticket, if the transportation company can deal with these things effectively, undoubtedly we will choose it. Secondly,cost-effectiveness is also important. If a transportation company can offer us excursion pass, why not make it our choice? Thirdly, the quality of the transportation should also be concerned. A good rest during the trip can make you in a good shape to seal the deal with your business partners. Lastly, if the transporter can offer some package deal such as hotel reservation, it would be a wise choice.剑桥商务英语中级写作范文(4)WHAT IS IMPORTANT WHEN ……?Aiming for promotionQuality of performanceCompany loyalty【词汇短语】由……负责be in charge of 热忱的enthusiastic重要的,关键的crucial 细小的工作small errands长期的long-range 价值merit剑桥商务英语中级写作范文(5)PART ONEBecause of shortage of space, employees have put heavy boxes near fire doors. There should be access to fire doors as workers must leave the building quickly if there is a fire. Fire doors should be unblocked and obstructions removed.(40words)PART TWOThis year the company has made a profit of RMB67 million compared with RMB33million last year. This profit has result largely from a reduction of RMB27 million in expenditure, achieved because of two factors; first, the lower cost of raw materials and secondly more efficient methods of production. Moreover, although sales in the home market have fallen, international sales have more than compensated for this fall. It is thought that sales in the home market have been poor because of the difficult economic situation in our country. In view of this, it is recommended that the company tries to identify more markets abroad and increase its exports.管理的administrative 监督supervise【句型点击】That is to say…..It is very crucial to………..is known to all【参考范例】If you are aiming for a promotion, primarily, you should show a satisfactory performance. That is to say, if you want to be in charge of something, you start from small errands and show your long-range merits.You have to show people what you are capable of. This is very crucial. Secondly, demonstrate your loyalty to the company, because no manager wants an outstanding but undependable to take an administrative role and supervise a department. Thirdly, show your intelligence in the field you are working, face to the challenge that others fear to take, and then, your professional skills would be known to all. The last point, try to build an easy-going and enthusiastic personality. A brilliant yet not welcomed employee is definitely not qualified for a promotion.。
剑桥商务英语BEC中级写作
剑桥商务英语BEC中级写作剑桥商务英语BEC中级写作模板The way to learn a language is to practice speaking it as often as possible. 以下是店铺为大家搜索整理的剑桥商务英语BEC中级写作模板,希望对正在关注的您有所帮助!商务便条商务便条一般有四个组成部分:日期、称呼、正文、签名。
一些公司有印好的便条笺。
如:例:让秘书通知推迟约会分类:1 告知信息 inform2 布置安排 arrange3 征求意见 request4 询问信息 enquire5 求助申请 apply6 推荐建议 suggest* asking staff to use only the new name after that time.收购与兼并 merger and aquisition范文:As a result of our merger with Mason&Co., the name of our company will be changed MasonGolding. Please start to use the new name on 1 March 2006. You are reminded that only the new name can be used from then on.remind/ advise总结:告知用词tell notify mention express inform explain note report adviseI am writing to tell/inform you that…..I am writing to explain…. (tell your boss why you cannot attend)I am writing to express (my regret)例题You are the training manager of a company which has won a large export order. You have been asked to organise foreign language training for some of your staff.Write a memo to staff:explaining why the courses are necessarysaying which members of staff should attendannouncing when the courses will startWrite 40-50 words on a separate sheet.[范文]To: All staffFrom: the Training ManagerDate: 1 March 2005Subject: A Foreign Language Training CourseI was asked to organise a foreign language training course because of the large export order we received recently. It will start on 15 March and will last 2 weeks. Those who will deal with orders should attend this course.2. 布置安排类· You are Head of Research for an international car manufacturer. You have to make an urgent trip tomorrow to visit Pierre Blanco, a colleague who works for a subsidiary.· Write a memo of 40-50 words to your secretary:· telling her who you are going to see and when· asking her to book flight tickets and accommodation· telling her what work you would like her to do in yo ur absence.· Write on your Answer Sheet.subsidiary, parent company, holding company, affiliate, branch, headquarters, representative office范文:I need to have an urgent meeting with Pierre Blanco of our Paris office tomorrow. Please book a return ticket to Paris and a hotel room for me as soon as possible. During my absence, please keep me informed of the progress of the project. If there is anything urgent, give me a phone call.注意口气:比较open the door;please open the door;could you please open the door?I would be grateful if you could open the door for me.I would appreciate it if you could open the door.[例文]You are the manager of a small export company. Peter Watson, an important client, is visiting your company for threedays from 22 October.Write a note of 40-50 words to your secretary:Asking her to book a hotel roomSaying where the hotel should beGiving her the dates[范文]比较下面三篇作文,注意内容点和语气的区别。
bec商务英语中级小作文memo写作
bec商务英语中级小作文memo写作English:Subject: Sales Report AnalysisTo: All Sales Department StaffFrom: [Your Name]Date: [Today’s Date]I would like to draw your attention to the sales report for the past quarter. After analyzing the data, it is evident that there has been a significant increase in sales in the eastern region, while the western region has shown a decline. In order to maintain and further improve our sales performance, it is crucial to identify the factors contributing to the success in the eastern region and address the issues in the western region. I encourage all staff to brainstorm and collaborate to come up with effective strategies to enhance sales in the western region. Additionally, I would like to remind everyone to consistently update the CRM system with accurate and up-to-date customer information, as it is essential for effective sales management. Let's work together to ensure that we meet and exceed our sales targets for the upcoming quarter.Translated content:主题:销售报告分析致:全体销售部门员工来自:[您的名字]日期:[今天的日期]我想要您关注过去季度的销售报告。
剑桥商务英语中级大作文
剑桥商务英语中级大作文Cambridge Business English Intermediate Writing Task: Write an essay on the impact of technology on business communication.The Impact of Technology on Business Communication。
In today's fast-paced and interconnected world, technology has revolutionized the way businesses communicate. From emails to video conferences, the use of technology has transformed the way businesses interact with their customers, partners, and employees. In this essay, we will explore the impact of technology on business communication and discuss its implications for the future.One of the most significant impacts of technology on business communication is the speed and efficiency with which information can be exchanged. With the advent of email, instant messaging, and other digital communication tools, businesses can now communicate with theirstakeholders in real-time, regardless of their location. This has not only accelerated the pace of decision-making but has also enabled businesses to respond to customer inquiries and concerns more promptly.Furthermore, technology has also facilitated the globalization of business communication. Through video conferencing and online collaboration tools, businesses can now communicate with their international partners and customers as if they were in the same room. This has not only eliminated the barriers of distance but has also enabled businesses to expand their reach and tap into new markets.Moreover, technology has also transformed the way businesses market their products and services. With therise of social media and digital advertising, businesses can now reach their target audience more effectively and at a lower cost. This has not only leveled the playing field for small businesses but has also enabled businesses to personalize their marketing efforts and create more engaging content.However, the impact of technology on business communication is not without its challenges. One of themost significant challenges is the risk of information overload. With the constant stream of emails, messages, and notifications, employees can easily become overwhelmed and struggle to prioritize their tasks. This can not onlyhinder productivity but can also lead to a decline in the quality of communication.Furthermore, the reliance on digital communication has also raised concerns about data security and privacy. With the increasing frequency of cyber-attacks and data breaches, businesses must now invest in robust security measures to protect their sensitive information. This not only requires a significant financial investment but also necessitates a shift in the way businesses approach data management and protection.In conclusion, technology has had a profound impact on business communication, revolutionizing the way businesses interact with their stakeholders. While it has acceleratedthe pace of communication and facilitated the globalization of business, it has also presented challenges such as information overload and data security. As technology continues to evolve, businesses must adapt their communication strategies to leverage its benefits while mitigating its risks.。
2021bec中级作文
2021bec中级作文我在学校的日子可有趣啦。
我每天早早地来到学校。
一进校门,就能听到鸟儿在树上叽叽喳喳地叫。
那声音就像是在唱歌欢迎我呢。
我们的教室可漂亮啦。
墙上贴满了同学们画的画。
有一幅画是小红画的,画的是我们在操场跳绳的场景。
五颜六色的跳绳就像一道道彩虹。
老师上课的时候也特别有趣。
有一次,老师在讲数学题,为了让我们明白,他拿了好多小木棍。
他把小木棍摆来摆去,就像在变魔术一样。
我们一下就懂了那道难题。
课间休息的时候,大家都跑出去玩。
男孩子们喜欢在操场踢足球。
他们跑得满头大汗,就像一群小疯子,但是都特别开心。
女孩子们呢,就喜欢跳绳或者玩跳皮筋。
我最喜欢跳皮筋啦,我们一边跳一边念着有趣的歌谣。
学校的午餐也很美味。
有香喷喷的米饭,还有各种好吃的菜。
我最喜欢吃红烧肉啦,那肉炖得软软的,咬一口满嘴留香。
我爱我的校园生活,在这里我每天都过得很快乐。
我最爱的小动物是小狗。
小狗长得超级可爱。
它有一双水汪汪的大眼睛,就像两颗黑宝石。
耳朵总是耷拉着,跑起来的时候一颠一颠的。
它的毛软软的,摸起来可舒服啦。
我家邻居就有一只小狗,叫小白。
小白可聪明啦。
每次我去邻居家玩,我还没到门口呢,它就听到我的脚步声,开始汪汪叫。
等我一进门,它就摇着尾巴围着我转。
有一次,我拿着一根骨头逗小白。
我把骨头举得高高的,小白就跳起来去够骨头。
它跳起来的样子特别滑稽,两条后腿用力一蹬,整个身子都腾空了。
小白还很忠诚呢。
有一天晚上,有个陌生人在邻居家门口晃悠。
小白就一直汪汪叫,把那个人吓跑了。
我觉得小狗是世界上最可爱、最聪明、最忠诚的小动物啦。
我希望以后我也能有一只属于自己的小狗。
我有一个特别好的小伙伴,他叫小明。
小明长得高高的,脸蛋圆圆的,笑起来有两个小酒窝。
我们经常一起玩。
有一次,我们去公园放风筝。
公园里的花开得可漂亮啦,五颜六色的。
风一吹,花朵就像在跳舞。
我们拿着风筝跑啊跑,可是风筝就是飞不起来。
我们没有灰心,一直在找原因。
后来发现是风筝的尾巴太短啦。
商务英语考试:中级写作样题解析汇总
商务英语考试:中级写作样题解析汇总为了帮助大家提高写作水平,下面小编给大家带来商务英语考试:中级写作样题解析汇总,一起来学习吧。
商务英语考试:中级写作样题解析1BEC考试的显着特点就是把商业实际和英语运用结合起来,分成初、中、高三级(BEC Preliminary, BEC Vantage, BEC Higher),其中BEC中级最符合广大考生的求职需求。
BEC中级考试分成听、说、读、写四项考查,各占总成绩1/4,其中写作部分与听、说、读相比,因其考查形式固定,内容要求有限,因而最易得高分。
写作部分包含两个部分:Part One, 备忘录或电子邮件(Memo or Email),占写作成绩的1/3;Part Two, 商务信件、报告或提议(Letter, Report or Proposal),占写作成绩的2/3。
两部分相比,Part One要求简单,较之Part Two 更容易提高,本文以《剑桥BEC真题集(中级) 第二辑》的T est Two, Part One为例,详细分析Part One的写作流程,并在最后给出BEC 写作的复习资料。
样题You are the Managing Director of a company whose profits have recently increased and you would like to reward staff for this.Write a memo to all staff:Thanking them for their contributionExplaining why profits increasedTelling them what their reward will be.Write 40~50 words题目解读BEC中级写作考试总时长为45分钟,根据词数要求和分值,通常小作文写作不超过15分钟。
应试创作可分成以下三步:1.审题构思Read & Plan (3 mins);2.写作Write (10 mins);3.检查Check (2 mins)。
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大作文真题一: 题目讲解及范文
首先我们来看商务报告的写作要求:
◇You work in the Customer Services Department of a mail-order company. You have been asked to prepare a short report for your line manager about complaints.
◇Look at the information below, on which you have already made some handwritten notes.
◇Then, using all your handwritten notes, write your report.
◇Write 120~140 words.
题目解读
根据商务信函中提到的“1事2人1材料5要点”提示信息归纳,我们可分析出该题中的“1事”为报告顾客投诉情况;“2人”:“你”是邮购公司客服部的员工,阅读者是“你”的顶头上司,即line manager,直译为“直线经理”;“1材料”是1月至3月的顾客投诉统计图表和对三个月投诉原因的百分比分析。
内容与形式
内容方面,商务报告强调材料和手写要点缺一不可,比如报告中应当包括图表数据变化的特征,如2月投诉锐增,3月投诉减少,对应的手写要点1和2是对图表数据变化原因的分析,如2月投诉锐增是因为计算机系统崩溃,而3月投诉减少的原因是引入新的订货系统。
又如报告中应提到顾客抱怨的主要原因是投递时间过长,占总投诉的56%,而要点3、4和5是提出减少投诉的方法,如3
月误投的减少;降低投递时间,内容可展开为增加投递员工或者更好地划分投递区域等;改进所投递产品的质量,重新选择产品生产公司等,这里需要一定的商务背景知识。
其实读者不难发现,BEC写作题目体现了提出问题、分析问题、解决问题的思路,在潜移默化地传递着解决商业实际问题的思考过程。
形式方面,商务报告一般需要标题,本题可采用Report on Customer Complaints (2002 Jan.~Mar.)作为标题。
主体部分通常采用大写的小标题理清结构:介绍(INTRODUCTION),概括写报告的目的,比如汇报顾客投诉情况,分析原因,并提出解决办法。
发现(FINDINGS),发现部分应根据内容进行分段,比如按照月份投诉情况和三个月投诉原因分析分成两大部分:首先概括图表特征,包括1和2两个要点,接下来整体分析1月到3月投诉原因的百分比并提出解决办法,包括3、4和5三个要点。
段落内部也可以采用商业报告中常用的项目符号标记要点。
结论(CONCLUSIONS),对投诉情况和解决办法进行概括,比如针对顾客投诉问题,已经采取了有效的对策。
范文:
Report on Customer Complaints (2002 Jan.~Mar.)
INTRODUCTION
This report has the purpose of presenting the reasons for customer complaints in 2002.
FINDINGS
The customer complaints received in 2002 were 300 in January. Then they increased to 540 in February because of the computer system’s breakdown. In March they fell to 230 because an improved order system was introduced.
The reasons for complaints from January to March were analyzed:
●First, the company received complaints for incorrect o rders delivered. Such errors were fewer in March.
●Second, the delivering time is too long, and the company has planned to recruit new agents.
●Finally, customers complained about the poor product quality. In order to solve this problem more quality controls have been introduced.
CONCLUSIONS
At the moment not all the customers are satisfied but some measures have been taken to improve their satisfaction.。