北京城市学院经管学部2010

北京城市学院经管学部考试试卷2010_学年第_一学期期中课程名称：剑桥商务英语使用班级：07工商本（物流连锁,市场营销、人资）时间：120分钟（将所有答案答在答题纸上，答在其它地方无效）---------------------------------------------------------------------------------------------------------------------- 北京城市学院经管学部考试试卷2010_学年第_一学期期末课程名称：剑桥商务英语使用班级：07工商本（物流连锁,市场营销、人资）时间：120分钟（将所有答案答在答题纸上，答在其它地方无效）----------------------------------------------------------------------------------------------------------------------北京城市学院经管学部考试试卷2010_学年第_一学期期中课程名称：剑桥商务英语使用班级：07工商本（物流连锁,市场营销、人资）时间：120分钟（将所有答案答在答题纸上，答在其它地方无效）----------------------------------------------------------------------------------------------------------------------Part I Word Translation (20%)A.From Chinese into English1.口头广告word of mouth2.小广告spam3.横幅广告banners4.小册子brochures5.样品sample6.放权let go7.给与激励give incentives8.态度积极be positive9.避免错误avoid misunderstanding10.预算budgetB.From English into Chinese11.Tailor work to the individual 量体裁衣12.Define the expectations and objectives 明确希望和目标13.Newspaper adverts 报纸广告14.Spam小广告 commercials 电视广告16.mailshots17.enthusiasm 热情18.franchise 连锁19.abandoned 被禁止遗弃20.responsibility 责任Part II Cloze (15%)Please --- 1 --- below your quotation, which is --- 2 --- for the next four weeks. We are currently running a --- 3 --- offering you a 20% discount off your first four weeks storage. Not --- 4 --- that, we can offer you further discount of 3% if you pay in --- 5 --- for twelve weeks, or 5% for six weeks.In --- 6 --- to that, reservations by credit card four weeks in advance are --- 7 --- availability of the room size required. Our terms of storage require a security deposit and minimum of four weeks rent also --- 8 --- in advance. Both the security deposit and any unused rent (after given seven days’ notice) are --- 9 --- when you move out. Your goods must be insured to their full replacement value. We sell insurance cover; the charge you pay will --- 10 --- upon the cover you require.Obviously, we would be --- 11 --- if you would like to visit our store to see exactly what we have to offer. You will find everything you need to make your self storage --- 12 --- as easy as possible.Please find --- 13 --- our brochure and other leaflets outlining our range of services. If you ---14 --- any further information or would like to make a $25 reservation please do not --- 15 --- to call us free on 0800 546 7364, or visit www. superspace. Com.1. A. find B. enclose C. notice D. reply2. A. representative B. valid C. applicable D. up-to-date3. A. commercial B. product C. price D. promotion4. A. on B. but C. only D. either5. A. arrears B. advance C. part D. dollars6. A. addition B. fact C. special D. well7. A. given B. made C. warranted D. guaranteed8. A. cost B. priced C. payable D. returned9. A. charged B. refundable C. replaced D. reissued10. A. excess B. rely C. hang D. depend11. A. open B. delighted C. here D. realized12. A. experience B. knowledge C. awareness D. opportunity13. A. enclosed B. added C. inside D. requested14. A ask B. question C. require D. book15. A. think B. contact C.consider D. hesitatePart III Reading（50%）Passage I (10%)Most Americans would have a difficult time telling you, specifically, what the values are which Americans live by. They have never given the matter any thought.Over the years I have introduced thousands of international visitors to live in the United States.This has caused me to try to lock at Americans through the eyes of foreign visitors, I am confident that the values listed in this booklet describe most (but not all) Americans, and that understanding these values can help you, the international visitor, understand Americans.It is my belief that if foreign visitors really understand how deeply these 13 values are ingrained in Americans, they will then be able to understand 95% of American actions ---actions which might otherwise appear “strange”, “confusing”, or “unbelievable” when evaluated from the perspective of the foreigner’s own society and its values.The different behaviors of a people or a culture make sense only when seen through the basic beliefs, assumptions and values of that particular group. When you encounter an action, or hear a statement in the United States which surprises you, try to see it as an expression of one or more of the values listed in this booklet.1.Can an ordinary American tell you his/her value system?a.Yes, because this is something an American lives by.b.No, because everyone will have his/her own system.c.No, because he/she has never thought about it.d.Yes, because values are something often in their thought.2.The author lists 13 values in his booklet to ____________.a.invite foreigners to visit Americab.look at Americans through the eyes of foreign visitorsc.describe the confusing actions of most Americansd.help international visitors understand Americans3.The word “ingrained” in Paragraph 3 most probably means _________.a.rooted in the mindb.found in the grainc.planted for foodd.prepared with grain4. Visitors sometimes feel Americans behave in a strange, confusing or unbelievable way,probably because ___________.a.Americans are hard to understandb.Americans have values which are entirely different from their ownc.They view Americans according to the values in their own societyd.It is difficult to understand any people when you first encounter them5.How can you7 understand a surprising behavior or statement of an American whenyou visit the United States?a.By linking it to the basic beliefs, assumptions and values of the Americansb.By comparing it with the values of yourself and your country.c.By expressing one or more of the values in this booklet.d.By looking at the particular group of people who behave or speak that way.Passage II (10%)To be “historically minded” is to see things in relation and in perspective, and to judge tolerantly. We must remember how differently men have thought and acted in different times. We must always keep an open mind, ready to receive and weigh new evidence. If we grasp this idea, wewill never think that a historian is someone who can remember dates. That childish idea is like calling a man a statesman because he can remember the names of voters in his district. A waiter could remember more names and a telephone operator more numbers than the greatest historian. The true historian is not content to take all his facts from other historians. Today he makes sure that his statements are based on sound “documents ”or “sources” which go back to the time of the facts themselves. But the historian needs always to be in his guard not to be misled by his sources.A document may not be a real one. Its author may be lying on purpose for some reason. He may be so greatly influenced by national, religious, party, or personal background as to be totally unfair to the other side. If honest, he may be misinformed as to the facts and mistaken in his inferences. Anyone who reads the accounts published in the different countries concerning the causes and results of wars will realize that the historian needs caution and training in handing these sources. The trained historian asks: “Did this writer mean to tell the truth?”and second: “Was he in a position or frame of mind to tell the truth even if he wants to?” Every statement must be patiently weighed and tested and combined with all other available information in order to get at the truth.A A “historically minded” researcher __________.a.always keeps an open mind to historyb.looks at one historical event without relating it to anotherc.sees things from a single point of viewd.refuses to accept new evidenceb In Paragraph 1 the author means to illustrate that __________.e.different men think and act differentlyf.the study of history is not merely a matter of remembering datesg. a statesman can remember the names of voters in his districth. a waiter can remember more names than the great historiansd The true historian should base his statements on __________.i.findings of other historiansj.documents created at the present timek.his own inferencesl.sound historical materialsc Which of the following is the topic of Paragraph 3?a. Some historical documents may not be realb. Some authors may not be honestc. Historians should be careful about their sourcese.Historians may be influenced by their own backgroundB It is emphasized in the last paragraph that _________.m.wars are accounted for differently in different countriesn.the historian needs caution and training in dealing with his sourceso.some writers may not be telling the truthp.some writers may not be in position or frame of mind to tell the truthPassage III(10%)Young people often wonder at the large number of employers who do not respond to their applications for jobs. They say that despite enclosing return envelopes they hear nothing at all or, at best, an impersonal note is sent declaring that the post for which they applied has been filled.Applicants often suspect that job vacancies are set aside for friends and relatives and that advertisements are only put to prevent this accusation. Many of them are tired of writing away and feel that if only they could obtain an interview with the right person their application would meet with success.Not to acknowledge applicants’ letters is impolite and there seems little excuse for this, yet even sending brief replies to the many who apply takes much time and money. That so-called return envelop may not have been stamped by the sender, and an office manager under the heavy workload may be reluctant to send off long letters of explanation to disappointed job-hunters. A brief note is all that can be managed and even that depends on the policy of the firm. But the difficulty is reasonably easy to remove with a little goodwill.1.It can be inferred from the first paragraph that applicants have good reasons tobelieve that the posts they apply for _________.a.are only for the purpose of advertisementb.are reserved for friends and relativesc.are not there at alld.are not good enough to satisfy their needs2.Many job-hunters think that they can get a job if __________.a.they write more letters of applicationb.they find the right personc.they have more successd.they can get an interview3.The chief reason for a manager not to acknowledge applicants’letters isthat___________.a.it takes a lot of time and moneyb.in takes a lot of troublec.it requires a lot of effortsd.it requires a lot of energy4.The author thinks that a letter to an applicant should be _________.a. a long oneb. a short onec. a brief one with a little goodwilld.one with full explanation5.What is major complaint of job-hunters?a.They have no chance to see the managerb.Their letters of application often get no responsec.Job advertisements are totally a lied.Writing application letters takes up too much of their time.Passage IV(10%)As the first report of the accident came in, Burton was sitting in his office on the top floor of the building. Immediately, realizing the seriousness of the whole incident, he gave over to the investigation a ground floor room with a small waiting-room leading off it and took charge himself, leaving his second-in-command to take over all other cases.He interviewed the first witness almost at once, making sure that everything was done that could be done to put him at his ease. However, the witness was evidently nervous and Burton tookconsiderable pains to go over the ground thoroughly, choosing and checking each word to be precise and taking the mans statement down in long-hand himself. The witness had called the police, he had waited until the ambulances began to arrive then when the first police car arrived on the scene he had been asked to report to the station which is what he had done.Burton explained that regrettably it would be necessary for him to go to court because of the serious nature of the disaster. More he could not say at present. He would be grateful if the man would stay in contact with the police.When he had gone, Burton put his head in his hands and considered before asking for the next witness. The man couldn’t be regarded as a hundred percent witness because he had been behind a wall when the explosion occurred. But in spite of his nerves, Burton had the impression that he was reliable, not afraid of incriminating himself and a fairly accurate observer.Well there would be other accounts and no doubt all these would be slotted into place like a jigsaw and whole picture would become clear. He raised his head and pressed the buzzer on his desk.1.The writer implies that Burton moved to the ground floora.because the ground floor room had a small waiting-room leading off it.b.Because he felt the need to be accessible since the affair was so serious.c.Because he was not pleased to work on the top floor.d.Because it would be easier for him to talk with the people.2.Burton made sure that the first witnessa.was to be interviewed without any delay.b.Was sent to a hospital before the police arrived.c.Was kept in an Intensive Care Unit in a hospitald.Was calmed down as far as possible.3.What was the attitude of the witness during the interview?a.Obviously somewhat frightened.b.Excited at seeing the incident.c.Anxious to give a report to the police station.d.Calm and unhurried.4.“a hundred per cent witness” most probably meansa.he was patient and talkative.b.He was well-informed.c.He was the only person interviewed in the incident.d.He was totally reliable witness.5.Burton’s final impression of the witness was thata.he report was not clear though he was honest.b.He was afraid of being involved and refused to cooperate with the police.c.His observation was good but he was not very clear-headed.d.He was dependable and reasonable observant.Passage V(5%)“Many years before he death,” said Mr. Murbles, “Lady Dormer made a will. Her husband and daughter were then dead and Henry Dormer had left money to his relations, who were therefore rich. He had also left seven hundred thousand pounds to his wife, Lady Dormer, and she divided her money as follows. Twelve thousand pounds were to go to Miss Ann Dorland. All the rest wasto go to her brother, General Fentiman, if he was still alive at her death. But if he should die before her, most of the money was to go to Miss Ann Dorland, and fifteen thousand pounds were to be equally divided between Major Robert Fentiman and his brother, George. However, it is a most awkward situation. Lady Dormer died at exactly 10:37 a.m. on November 11th. General Fentiman died that same morning at some time, probably after tem O’clock, which was his usual hour for arriving at the Club, and certainly before 7 p.m.., when his death was discovered. If he died immediately on his arrival, or at any time up to 10:36, then Miss Dorland receives a lot of money and the Fentiman brothers get only about seven thousand pounds each. But if his death took place even a few seconds after 10:37, Miss Dorland receives only twelve thousand pounds. The old General, in the short time between the deaths, received the rest, and so we must follow his wished as shown in his will. Therefore George Fentiman gets the small amount left to him by his grandfather’s will; but Rober, who, as you remember, receives what is left gets more than half a million pounds.”1.According to the passage, if General Fentiman died after 10:37 a.m.a.Robert Fentiman would get 7500 pounds.b.George Fentiman would get 7500 pounds.c.Miss Dorland would get 13000 pounds.d.Robert Fentiman would get more than half a million pounds.2.According to the passage, if Lady Dormer died before General Fentiman,a.Miss Dorland would receive 698000 pounds.b.Robert Fentiman would get 12000 ponds.c.George Fentiman would get 7500 pounds.d.General Fentiman would get more than half a million pounds.3.If Lady Dormer died after General Fentimana.Miss Dorland would get would get more money than if Lady Dormer died first.b.Miss Dorland would get less money than if Lady Dormer died first.c.George Fentiman would get more money than if Lady Dormer died first.d.George Fentiman would get less money than if Lady Dormer died first.4.It can be inferred from the passage thata.Miss Dorland had a very good reason for hoping that General Fentiman died afterLady Dormer.b.Robert Fentiman had a very good reason for hoping that General Fentiman diedafter Lady Dormer.c.George Fentiman had a very good reason for hoping that General Fentiman diedafter Lady Dormer.d.George Fentiman had a very good reason for hoping that General Fentiman diedbefore Lady Dormer.5.The passage implies thatdy Dormer loved Miss Dorland more than she loved her brother.dy Dormer loved George more than she loved Robert.c.General Fentiman loved George more than he loved Robert.d.General Fentiman loved Robert more than he loved George.Passage VI.(5%)He looked around him with interest and began to make a mental inventory of the place. Hanging from the ceiling, and looking as if they were about to drop on his head at any moment, were all kinds of pots and pans, saucepans and cooking equipment clustering thickly and, Morris suspected, gathering dust and cobwebs. Among these objects of an ironmonger’s shop(probably dating from a former owner) he could detect a huge copper kettle, once obviously having been gleaming and bright, now furred with dust and greenish with age. There was also, Morris noted a warming pan of what might be considerable antiquity. He turned his attention to the shelves, only dimly visible behind the counter at the back of the shop and cluttered up with semi-recognisable objects. Sitting at the front, gazing unhappily at him out of its black, boot-button eyes was a large toy rabbit, which had obviously once been pale pink in colour; now grayish and slightly shabby, it seemed to be in keeping with the dust-furred pots and pans dangling from the ceiling. Next to the rabbit, an array of assorted tins piled high, their bright labels proclaiming their newness gave Morris a curious feeling of unreality. New things somehow did not belong here, he looked down at his feet. Lying among the dusty packets of long out-of-date products, resting luxuriously on a doormat that had seen better days and purring gently was the largest cat Morris had ever seen. He was about to play with the cat (for Morris was extremely fond of all cats, and particularly ginger ones) when a voice from the back of the shop inquired quaveringly “Can I help you?”It was Mr Wedderburn himself.1.According to the passage, among the objects hanging from the ceiling there wasa) a huge copper kettle.b) a large toy rabbit.c) a large ginger cat.d)an assorted tin2.This passage implies thata)Morris was the owner of the shop.b)Mr Wedderburn was the owner of the shop.c)Morris was an ironmonger.d)Morris was a former owner of the shop.3.According to the passage, a warming pan wasa)hanging from the ceiling.b)lying on the shelf.c)hanging behind the counter.d)lying on the doormat.4.Morris noticed that the copper kettle wasa)grayish and shabby.b)greenish and dusty.c)gleaming and bright.d)shabby and out-of-date.5.Morris saw many objects on the floor excepta) a large ginger cat.b)several packets of old product.c)an old doormat.d)an array of assorted tins.Part IV. WritingYou are a seminar organizer. You want to check details for an event next week with your two assistants. Write an email to your staff. With more than 80 words.a.Say which room you booked for the event.b.Ask them to confirm the schedule with security.c.Explain that one participant will be late.Dear Mr.Ben:Good afternoon!I am writing in reference to check details for an event next week with you. And I booked the room007 of Hilton Hotel for the event.Another thing is please make sure that the security's schedule beforehand.And I'm afraid that Lucy will be late because she is on business for the moment.Please attend the meeting on schedule.Thank you!Mike23 May,2010北京城市学院经管学部考试试卷2009-2010_学年第_一学期期末课程名称：剑桥商务英语使用班级：5工商本（物流连锁、市场营销、人资）时间：120分钟（将所有答案答在答题纸上，答在其它地方无效）Part I. Word Translation (20%)1. 11.2．12.3．13.4．14.5．15.6．16.7．17.8．18.9．19.10．20.Part II. Cloze (15%)1. 2. 3. 4. 5.6. 7. 8. 9. 10.11. 12. 13. 14. 15. Part III. Reading (50%)Passage I. 1. 2.. 3. 4. 5.Passage II. 1. 2. 3. 4. 5.Passage III. 1. 2. 3. 4. 5.Passage IV.. 1. 2. 3. 4. 5.Passage V. 1. 2. 3. 4. 5. Passage VI. 1. 2. 3. 4. 5. Part IV. Writing (15%)。