英文版网易云音乐介绍ppt课件

C、 Product analysis dimension 2: successful product elements
Meet the needs of users
How to stick to the user?
1 > Personalized recommendation
2 > High quality comments 3 > Stars or famous DJ recommended song list
——from Netease music senior director wang lei
B、 Range layer: the functional specification and content requirements
1>
2>
3>
4>
5>
4、 The presentation layer: the sense of design
此课件下载可自行编辑修改，此课件供参考！ 部分内容来源于网络，如有侵权请与我联系删除！感谢你的观看！
evaluation
From: apple AppStore and baidu application center
Different from: three application market
voting ：
Netease cloud music and QQ music, who do you support?
Industry
1、 Award
recognitio
In 2013：
n
The 11th China international Internet culture expo
【 The best platform for mobile music to the client 】
In 2014：
【 China's top ten mobile Internet applications 】
Netease cloud music
Made by beck
Any reference
A、APP Select reason B、 The user experience factor C、 Successful product elements D、 conclusion
A、APP Select reason
So late into the music market ：
1, the boss music complex; 2, to complete the layout of the mobile Internet field; 3, social commonweal, vision, dream;
4 > Active music community and friends
D 、conclusion
Netease cloud music having a unique style of UI interface, the function of the innovation points, the user experience and unique design of digital marketing tools and so on everywhere embodies the thinking in the Internet, the product of "darkhorse" are worth further study and mining.
【 Baidu mobile 2014 outstanding visual design 】
In 2015：
The sixth gold mouse digital competition ： 【 The most digital marketing innovative brand 】 【The best mobile marketing media 】 【 Cross-media integration category 】 【 Social marketing class silver medal 】
Product positioning ：
1, the layout of the mobile Internet in the field of entertainment; 2, through the netease cloud music to break through the social domain;
＞
5559人
6177人
618人
来自百度文库
A product analysis dimensions: user experience factor
The product targets and strategic needs user！！！
1 > hear good times
2 > product positioning: to build China's largest mobile music community and open platform, forming a unique usercentered music ecosystem.