新视野大学英语视听说教程第2册单元测试答案unittest4

Unit 4 Beware of ads!

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Unit 4 test

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Directions: Click on the speaker to the left to start playing the audio recordings for Part

I, II and III. They will be played continuously. Once the recording starts playing, please d

NOT click on either the speaker icon or the 'Unit Quiz' link in the menu bar above.

Otherwise, you may lose the chance of hearing the complete recording.

Part I Script

Directions: Listen to the short dialogs, and then choose the correct answers to

the questions. You will hear the recording twice. After the first playing, there will

be time for you to choose the correct answers. Use the second playing to check

your answers.

1. (Listen to the audio recording for the question.)

A. Because short slogans are refreshing.

B. Because short slogans can catch busy people's attention.

C. Because only short slogans are impressive.

D. Because the Coca-Cola company has set a good example.

2. (Listen to the audio recording for the question.)

A. The man asks for some money to buy bread.

B. The woman spends a lot of money shopping.

C. The woman wants to buy some spring clothes for the man.

D. The man is quite angry at the woman not buying him bread.

3. (Listen to the audio recording for the question.)

A. Ads should be made by local people.

B. The lipstick ad is more effective in Germany.

C. Ads should be adapted for particular places.

D. The same ad can be used in various places.

4. (Listen to the audio recording for the question.)

A. To show how fast one can buy things with the card.

B. To show how much he likes the card.

C. To express his disagreement with the woman.

D. To express his agreement with the woman.

5. (Listen to the audio recording for the question.)

A. She is a loyal customer to Nokia.

B. She is a loyal customer to Ericsson.

C. She is easily influenced by advertisements.

D. She is a tough consumer.

Part II Script

Directions: Listen to the following recording, and then fill in the blanks with the missing words. You will hear the recording twice. After the first playing, there will be time to write the missing words. Use the second playing to check your answers. W:So, Mr. Smith, you want to increase ridership on the buses.

M:

W:Certainly we can. First, we must of bus travel.

M:How do you do that?

W:Well, we'll to see what people really think about

taking the bus. We'll investigate and so on.

M:Will that work?