影响跨文化交际的因素

Major Factors Affecting the Success in Achieving

understanging in Intercultureal communication Intercultureal communication means the communication between native and non-native language. It also means the communication between those people who have different language or cultural background. However, the difference of cultural background is a broad concept. It is not only between different cultural circle, but also between the subcultures of the same cultural background.

As we all know, at the background of globalization, people who with different cultures keep closer contact.Intercultureal communication plays an important role in the communication of the people who have different language or cultural background.Especially between China and West.

Since last century, because of reforming and opening policy, we can contact with the people and the things of western society more freguently.In such case, the communication of economy and society in Multinational domain, cross national and cross-cultural will be increasing, which provides ample opportunity for us to in contact with westerner.So many people emigrate to other countries, many young people go abroad to get further education or get a better job. Many people even get married with forigners and live together. Besides, many foreigners are curious about our country and come to our country to live and work.As the frequency between the Chinese and Western intercultural activity day by day,cases of the cultural conflict had been happened repeatedly. Because of differences on the people’s lifetyle, thinking modes, concept of value,ethics morality and national customs among various

countries.And it often make many jokes,appears circumstances which made people embarrassed.This seriously affected both two sides to associate succeed and the friendship between nations.Therefore,we are necessary to discover its deep-level reason and take some certain measures to develop the intercultural communication ability.Avoids the cultural conflict,let the social communication becoming more free and relaxed between nation and nation,and then ,becoming an enjoyment everyone wants instead of frighteen or fear.

There are many factors affecting the success in achieving understanging in intercultureal communication. Here I just list some common factors.

Ⅰ.eye contact.

Eye contact is an important body language. Different cultural background has different meaning. Let us look a case:

Professor Johnson was invited to give a guest lecture at a Chinese university in the early 1990s. He could tell the students were very attentive. They applauded warmly when the lecture came to an end. However, Professor Johnson was disappointed, because most students avoided eye contact with him as he tried to communicate with them.(来源：〖跨文化交际精品课程〗作者：国际商务系发表日期： 2010-11-23 19:44:01 )

Analysis：When conversation with people who know each other, the customs of personal individualism countries demand that there should be eye contact. Which applies to both the speaker and the listener.It shows respect for each other. If you lack of eye contact with each other when you are talking with English-speaking countries’