中央广播电视总台 central radio and television station
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中央广播电视总台central radio and television station
The reform involves restructuring dozens of central departments. Among them, a notable move is the establishing of a central station for radio and television, which will bring together the current China Central Television, China National Radio and China Radio International.
改革方案涉及多个中央国家机构的重组,其中值得注意的是,将整合中央电视台(中国国际电视台)、中央人民广播电台、中国国际广播电台,组建中央广播电视总台。
中央广播电视总台(central radio and television station)的主要职责是,宣传党的理论和路线方针政策(publicize the theories and policies of the Party),统筹组织重大宣传报道,组织广播电视创作生产(organize major journalistic events and the production of radio and television products),制作和播出广播电视精品(produce and broadcast high-quality works of radio and television),引导社会热点,加强和改进舆论监督(strengthen the media's supervision),推动多媒体融合发展,加强国际传播能力建设,讲好中国故事(enhance the capability of international communications to tell good China stories)等。
组建中央广播电视总台旨在加强党对重要舆论阵地的集中建设和管理(strengthen the Party's leadership over public opinion),增强广播电视媒体整体实力和竞争力(make the whole TV and broadcasting industry more competitive),推动广播电视媒体、新兴媒体融合发展(the development of the TV and broadcasting industry must be combined with the development of new media)。