Business_Report商务英语报告

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商务英语报告英文范文

商务英语报告英文范文Captivating the essence of business communication, theart of crafting a compelling English report in the realm of commerce is both a science and an art. The opening lines of such a report should hook the reader, setting the tone for the insights that follow. Let's dive into the intricacies of a well-structured business English report.In the fast-paced world of commerce, where every minute counts, the ability to convey information succinctly yet effectively is paramount. A business report serves as a bridge between data and decision-making, providing a comprehensive overview of a particular subject, be it financial performance, market analysis, or operational strategies. The report must be clear, concise, and carry the weight of authority, ensuring that the reader is not only informed but also persuaded by the presented arguments.Begin with a strong executive summary that encapsulates the crux of the report, highlighting key findings and recommendations. This should be followed by an introduction that sets the context, outlining the purpose and scope of the report. The body of the report should be divided into sections that address different aspects of the subject, each with a clear heading and subheadings for easy navigation.Data should be presented in a manner that is both accessible and persuasive, utilizing graphs, charts, andtables to support the narrative. The language used should be formal and professional, avoiding jargon and ensuring thatthe report is accessible to a wide audience. Each section should flow logically into the next, building a cohesive argument that leads to the conclusion.The conclusion should succinctly summarize the key points, reiterating the main findings and reinforcing the recommendations. It should leave the reader with a clear understanding of the implications and the next steps to be taken. Finally, appendices can be included for detailed data, methodologies, or additional information that supports the report's findings.In essence, a business English report is a powerful tool that, when executed with precision and clarity, can drive strategic decisions and influence the direction of a business. It is a testament to the power of well-articulated thoughtand the importance of clear communication in the corporate world.。

商务英语unit5 Business Report

The classification of Chinese and English business report are approximate similar.
According to the written form of the report, business reports can be divided into ： simple report(简式报告) and formal report(正式报告).
1.All staff are late at least once every two weeks . 2.Ten members of staff use the subway ,two use the bus ,six traved by car ,and five travel by bicycle . 3.Traveling time varies between 20 minutes and one hour . 4.All staff experienced problems. I. All members of staff experienced delays on the subway (Circle and the First Line) due to : 1)Signal problems 2)Engineering work 3)Overcrowding 4)Poor train frequency on some lines II. Members of staff who use the bus experienced delays due to traffic jams . III. Members of staff who travel by car also experienced delays due to traffic jams and two had problem parking , particularly on Monday and Tuesdays . IV. Members of staff who travel by bicycle experienced delays due to bad weather , vehicle problems and travel jams as well. Conclusions 1.All staff using public transport are late because the subway and bus services are unreliable. 2.A minority of members of staff who travel by car experienced problems with parking . 3.The office opens at 9:00 a.m . and so staff are forced to travel during the rush hour . 4.Members of staff are not leaving sufficient time for their journeys which are extended due to delays . Recommendations 1.Members of staff should leave longer for their journeys in order to allow for delays . 2.Staff should investigate alternative routes and means of transport . 3.It is recommended that staff who travel by car and experience parking problems use the new car park in Commercial Center, which opens next week . 4.It is recommended that the Personnel Director investigates the possibility of introducing a flextime system so staff do not have to travel during the rush hour .

BUSINESSREPORT商务英语写作

BUSINESSREPORT商务英语写作商务英语写作business report――increase the department store's profit__S REPORT__ING THE __ENTSTORE’S __FOR商务英语写作business report――increase the department store's profit__ING THE __ENTSTORE’S __Prepared forJohn Smith General Manager__ department storePrepared byPeter Albert Chief advisor TWCB July 15, 2022年商务英语写作business report――increase the department store's profitMEMODATE: 07/15/2022年TO: John Smith FROM: Peter Albert__: __ING __Here is the report you requested on Jul.12, 2022年on the department store’s profits.Your uneasiness was right. As we only focused on some high-quality products, we can’t expand market share in other aspects, then the profits fell sharply.The solutions to the problem are clear. We need to take some cares in other marketing.Set up some convenience stores, discount stores and speciality stores as competition did.Expand foreign retail chains in some economically potent states like China and Japan.Make transition of service mode to follow the consumer demands.Thank you for giving me the opportunity to work on this assignment. If you have any questions about the report, please call me.商务英语写作business report――increase the department store's profitExecutive SummaryIn the past six months, the profits of Harrods department store’s f ell sharply. As a result, several similar famous store groups are now heavily in debt. The report studies the cause of the fell and recommends solutions to the problems.Causes of the fellWe have found three causes relating to the fell: Market Positioning is inflexible.The Foreign market didn’t develop well. Service concept was out of date.Some positions and service concepts are out of date, it’s lower customer satisfaction. We also found that a large number of staff numbers and managers lack awareness to follow with customer’s consumption concept. Harrods department store may start training their staff to keep up with modern customer’s idea.Measures to Increase the ProfitsSet up some convenience stores, discount stores and speciality stores as competition did.Expand foreign retail chains in some economically potent states like China and Japan.Training staff. Make transition of service mode to follow the consumer demands.Estimates for Implementing the ProposalMost of the expenses of implementing the measures will be on set up new stores and expand foreign retail chains. They are estimated to be 25, 0000 pounds.商务英语写作business report――increase the department store'sprofitTable of ContentsExecutive SummaryIntroduction 1Purpose, Scope, and Challenges MethodsThe Decreasing Profits in Harrods Department Store 25% Decreasing compared with 2022年Competition’s Average Profits in 2022年2022年Major Causes of the DecreasingImpact on Harrods Department store More Funds Needed to Increasing Profits Jeopardizing the Harrods’ Brand Reputation Methods for Increasing the Profits Three Ways to Increasing the ProfitsThe Fund Needed to Carry Out the MeasuresConclusions and RecommendationsSupplementary Parts Appendix Bibliography 1 2 2 2 2 3 4 4 4 5 5 6 6 7 7 8商务英语写作business report――increase the department store's profitPart OneIntroductionIn last several months, there’s sharply profits fell showed on the financial reporting form Harrods department store. Our company, TWCB,as requested the solution by Harrods department store’s manager, we immediately looked into the matter and found three problems which may have caused the decreasing. The fiscal third quarter of this fiscal year will end in two months. We will do everything to solve the problems before customers switch and never to return.In this report, I will describe the problems we found in the department store and propose three possible measures to solve them and the estimated cost.1. Purpose, Scope, and ChallengesPurpose: the purpose of this report is to analyze what caused the problem and how can we solve it as soon as possible. The report gives the result of the investigation.Scope: we immediately formed two teams, one of which checked the department store regularly and the other conducted a survey on customer. The first team hangs around the store for 7 days in a row and constantly does some shopping to see how the service feels like. The second team designed questionnaires collecting customer’s comments on the store. The result was not as bad as we had expected. But the store should do something before it becomes a real problem.the department store has been facing tremendouschallenges and pressure as the number of competitions grows at high speed each year. For instance, some customers select one store visitregularly out of ten. Our store is facing increasing competitive pressure.商务英语写作business report――increase the dep artment store's profit2. MethodsWe conducted the investigation through two methods: interviews and questionnaires. We sent out 1000 questionnaires and 800 customers responded to them. 300 customers chosen randomly from customer questionnaire’s nu mbers were interviewed.Part TwoThe Decreasing Profits in Harrods Department StoreIn last six months, there’s sharply profits fell showed on the financial reporting form Harrods department store. We did research on the decreasing problem.1. 25% Decreasing compared with 2022年After the research, we found that under the strategy of Harrods, to offer a wide choice of products and personalized service, the department store has worked well until recently. Last year, however, profits fell sharply and results for the first six months of this year have been disappointing. Then we did a comparing with this store’s profits from January to June in 2022年and 2022年, there is the chart:2. Competition’s Average Profits in 2022年2022年商务英语写作business report――increase the department store'sprofit3.532.521.510.5From the table, we can see that, when Harrods department store’s profits decreasing sharply in this two year, the competition has grown a lot; it gives us a great competitive pressure at now and future. We need to do something to change the bad situation.3. Major Causes of the DecreasingFrom the research, we can see the major problems which caused the decreasing, and we summarized them as follows:As we only focused on some high-quality products, we can’t expand market share in other aspects, our market positioning is inflexible. As economic globalization becomes strong, our foreign market should develop more deep and widely.Our strategy is good, but it didn’t pay attention to nowadays shopping fashion. Service concept was out of date.We must take concrete measures to solve all the problems.商务英语写作business report――increase the department store's profitImpact on Harrods Department storeThe decreasing of the profits not only made damage to the economic interests of Harrods department store, it wills also jeopardizing the Harrods’ brand reputation and then when we need more funds to increase the profits will be very hard.1. More Funds Needed to Increasing ProfitsIndeed to increasing the department store’s profits, we should do a lot of research and work. To make a perfect solution, all the projects will spend a lot of money to get the most accurate answer. During the whole things, we will cooperate with many famous companies on investigation or doing business expanding. To make sure everything is moving on schedule and is within the budget, we will make an accurate expense, and expect to complete the project without exceeding the budget.2. Jeopardizing the Harrods’ Brand ReputationWith the result of our questionnaire, we can see that: among the 800 customers, 650 are employees and rests of them are teenagers and senior citizens. In the employees group, 25% of them with an annual income of 100, 0000￡or more, and others annual income is about 30, 000 to 80,000￡. The high income group didn’t show any unsatisfactory to the service and product. But in the middle income group, many of them want valuefor money and to feel they have got a bargain and services which make life easier or save time, which they think Harrods can’t serve well.商务英语写作business report――increase the department store's profitMethods for Increasing the ProfitsThe working team has worked out methods to increase the profits of the department store. We will depend on marketing positioning, foreign market, and training new service concept as our main approaches to our customers.Three Ways to Increasing the ProfitsTo attract customers we will rebuild our department store to make a place for some discount goods. And in other city area, like communities and shopping mall, we will set up some convenience stores, discount stores and speciality stores as competition did. But as the long history and special brand charm we has, our stores will be very different from others. We will develop a new message to our potential customers, that “Luxury culture also can be an Approachable culture.” The message together with pictures showing features of our new stores will be advertised in the local papers, magazines, and our new catalogs.Although __ is a successful department store in London and has many chain stores in New York and Italian, we can’t ignore the mega consumer market in some Asian countries, like China and Japan. These countries owna large consumer population, which makes them consumer markets with great potentials. So we should try to connect with those local business men to expand our foreign retail chains and develop foreign markets.With a survey shows that: as the English population ages, oldergroups will provide opportunities for sales growth. And nowadays the English consumers want value for money and to feel they have got a bargain. Britain is moving from a luxury culture to a convenience culture. People want services which make life easier or save time. So the old service concept was out of date, we should do a series of trainings to improve staff’s awareness of the shopping fashion and商务英语写作bu siness report――increase the department store's profittheir competence in competing in the market. The training mainly focuses on how to serve customer in a pleasant way. Then most of potential customers will switch to our stores.Part FiveThe Fund Needed to Carry Out the MeasuresThe estimated costs for the measures are summarized below:Training staff 5, 0000￡Rebuild department store 12,0000￡Set up new storesExpanding foreign retail chains 8,0000￡Part SixConclusions and RecommendationsAlthough problems exist, great business potential is waiting to be exploited. We have calculated that all the measures should bring an increase in profits by 23% in three months. Under a improved service concept and create a more comfortable shopping environment, Harrods can remain high in profitability and offset the threats.The Office has worked out three recommendations:Set up a committee (composed of store’s managers, customer representatives and government staff) to monitor the service. Carry out training for the store’s staff and managers.Advertise the feature changes of the store on the local news papers.商务英语写作business report――increase the department store's profitPart SevenSupplementary PartsAppendix__NNAIRE OF THE __’GOODS AND __SThis questionnaire is designed for Harrods department store’s problems and future improvement on its goods and services. And we’d like to collect your feedback. You do not have to write your name on them. You are asked to fill in scales and write constructive suggestions to improve it. We appreciate your time and efforts very much!Select your answers as follows: 5 is a highly positive response to a particular question. 1 is a highly negative response.Use a blue/black pen or HB pencil to mark your answers.1. 2. 3. 4. 5. 6.Do you often shop at Harrods department store? 5 4 3 2 Was the shopping environment comfortable? 5 4 3 2 1 Was the staff’s attitude approachable? 5 4 3 2 1 Can you always found favorite product at there? 5 4 3 2 1 How good were the goods and service? 5 4 3 2 1 Overall, how did the store compare with the others? 5 4 3 2 17. Which do you have more desire to buy?a. Luxury goodsb. Convenience goodsc. Luxury goods with discountd. Convenience goods with discount 8. In which store would you like to buy?a. Department storesb. Discount storesc. Specialty storesd. Convenience stores9. If you may choose freely, would you like to shop at Harrods? a. Yesb. No商务英语写作business report――increase the department store's profitFor question 10-11, please write any other comments and suggestions that might be helpful and constructive. WE appreciate your time and efforts very much.10. What kind of activity you would like to join?11. Any comments to Harrods?Thanks again for your participation!BibliographyLevitt, S. D., Dubner, S. J. (2022年). Freakonomics: A rogue economist explores the hidden side of everything. New York: William Morrow.Lucas, Stephen E. “Public Speaking." Encyclopedia of Rhetoric. Ed. Thomas O. Sloane. New York: Oxford University Press, 2022年. 640-47.。

Business report template商务报告英文版模板工作汇总英文版PPT范本

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Just for today I will exercise my soul in three ways. I will do somebody a good turn and not get found out: If anybody knows of it, it will not count. I will do at least two things I don‘t want to do—just for exercise. I will not show anyone that my feelings are hurt: they may be hurt, but today I will not show it.
2020
BUSINESS REPORT
POWERPOINT TEMPLATE
Your life can be enhanced, and your happiness enriched, when you choose to change your perspective.
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ADD YOUR TITLE
Nothing we can do will change it. The future is before us and dynamic.
Everything we do will affect it.
ADD YOUR TITLE
Nothing we can do will change it. The future is before us and dynamic.
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ADD YOUR TITLE
Nothing we can do will change it. The future is before us and dynamic.

商务英语写作Brief Business Report

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2.1.1 Sub-heading 2.1.2 Sub-heading 2.2 Heading 2.2.1 Sub-heading 2.2.2 Sub-heading 3. CONCLUSION 4. RECOMMENDATIONS References Appendix
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2.2 Structure of a brief business report • The simplest business report :
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2.2.3 Conclusion
Conclusions The above discrepancies (不符合) clearly
indicate that my current job brief is inaccurate.
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Useful Expressions in Conclusion
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3. Statistics and Graphics
It is also advisable to use statistics as many as possible, for statistics can make your report more accurate and more convincible. Some charts and graphic are also desirable in business report, for they will make your report much more professional. With more charts and graphics, the readers of your report will be more likely to take actions as you have expected in your report.

高级商务英语写作不同类型范文

高级商务英语写作不同类型范文1. Business ReportTitle: Analysis of Market Trends in the Tech IndustryIntroduction:This report aims to analyze the current market trends in the tech industry, focusing on key areas such as consumer behavior, innovation, and competition. The analysis will provide insights into the opportunities and challenges facing tech companies and offer recommendations for strategic decision-making.Market Trends:Consumer Behavior: The tech industry is witnessing ashift in consumer behavior, with an increasing demand for smart devices, wearable technology, and digital services.This is driven by the growing reliance on technology for communication, entertainment, and productivity.Innovation: Technological innovation continues to drive the competitive landscape, with companies investing in research and development to introduce new and improved products and services. The emergence of disruptive technologies such as artificial intelligence, blockchain, and 5G networking is reshaping the industry.Competition: The tech industry is highly competitive, with established players vying for market share and startups disrupting traditional business models. This competition is fueled by the constant need to stay ahead in terms of technology, quality, and customer experience.Opportunities and Challenges:Opportunities: The shift towards digital transformation presents numerous opportunities for tech companies to tapinto new markets and expand their offerings. The rise of theInternet of Things (IoT) and cloud computing also opens up possibilities for innovation and growth.Challenges: Tech companies face challenges in terms of cybersecurity, regulatory compliance, and talent acquisition. The increasing complexity of technology also poses challenges in terms of product development and market adoption.Recommendations:To capitalize on the market trends, tech companies should focus on:- Investing in research and development to drive innovation and stay competitive- Expanding into emerging markets and diversifying product offerings- Strengthening cybersecurity measures and compliance to mitigate risksConclusion:In conclusion, the tech industry is undergoing rapid changes driven by evolving consumer behavior, technological innovation, and intense competition. By understanding these market trends and addressing the associated opportunities and challenges, tech companies can position themselves for sustainable growth and success.2. Business ProposalTitle: Proposal for Implementing a Remote Work PolicyIntroduction:This proposal outlines the benefits and strategies for implementing a remote work policy within our organization. With the increasing trend towards flexible work arrangements, it is imperative for us to adapt to the changing needs of our employees and leverage the opportunities presented by remote work.Benefits of Remote Work:1. Improved Work-Life Balance: Remote work offers employees greater flexibility in managing their personal and professional responsibilities, leading to improved overall well-being.2. Increased Productivity: Studies have shown that remote workers are often more productive due to reduced distractions and a more comfortable work environment.3. Cost Savings: Implementing a remote work policy can lead to cost savings in terms of office space, utilities, and commuting expenses.Strategies for Implementation:1. Establish Clear Guidelines: Develop a remote work policy that outlines expectations, communication protocols, and performance metrics for remote employees.2. Provide Necessary Technology: Ensure that remote employees have access to the necessary tools and technology for seamless communication and collaboration.3. Train Managers and Employees: Offer training to managers and employees on best practices for remote work, including time management, virtual collaboration, and cybersecurity.Challenges and Mitigation:Challenges of implementing a remote work policy include potential loss of team cohesion, communication barriers, and monitoring productivity. To mitigate these challenges, we will:- Foster a culture of open communication and collaboration through regular virtual meetings and team-building activities.- Implement performance metrics and accountability measures to ensure remote employees are meeting expectations.- Offer flexible scheduling options to accommodate different work styles and time zones.Conclusion:In conclusion, implementing a remote work policy can lead to numerous benefits for our organization, including improved work-life balance, increased productivity, and cost savings. By strategically addressing the challenges and leveraging the opportunities of remote work, we can create a more flexible and efficient work environment for our employees whiledriving business success.。

商务英语report简单范文

商务英语report简单范文In today's globalized business landscape, effective communication in English has become a crucial skill for professionals across various industries. The ability to articulate ideas, present information, and engage in cross-cultural negotiations is paramount for success in the modern business world. This report aims to provide a simple and straightforward template for composing a business English report, highlighting the key elements and best practices to ensure effective communication.Structure and FormattingA well-structured business report should follow a logical flow, making it easy for the reader to navigate and understand the content. The typical structure of a business report includes the following sections:1. Executive Summary: This section provides a concise overview of the report's key findings, recommendations, and conclusions. It should be written last, as it summarizes the main points of the report.2. Introduction: The introduction sets the context for the report, outlining the purpose, scope, and objectives of the study or analysis. It should provide the reader with a clear understanding of the report's focus and the rationale behind it.3. Methodology: This section explains the approach, data sources, and analytical techniques used in the report. It demonstrates the rigor and reliability of the information presented.4. Findings: This is the core of the report, where the key findings, data analysis, and relevant insights are presented. This section should be structured in a clear and logical manner, with appropriate headings and subheadings to guide the reader.5. Conclusions and Recommendations: Based on the findings, this section offers conclusions and practical recommendations to address the issues or opportunities identified in the report.6. References: If the report includes any external sources or citations, they should be properly referenced in this section, following a consistent citation style (e.g., APA, MLA, or Harvard).7. Appendices (optional): If the report includes additional supporting information, such as detailed data, charts, or glossaries, these can be included in the appendices.Language and StyleWhen writing a business English report, it is important to adopt a professional and concise tone. Avoid using overly complex language or jargon that may not be familiar to all readers. Instead, focus on clear and straightforward communication, using simple sentence structures and common vocabulary.Here are some additional tips for effective language and style in a business English report:1. Use active voice: Favor active voice over passive voice to make the writing more engaging and direct.2. Avoid redundancy: Eliminate unnecessary repetition and wordiness to keep the report concise and focused.3. Use appropriate formatting: Utilize headings, subheadings, bullet points, and other formatting techniques to enhance readability and guide the reader through the content.4. Maintain objectivity: Present the information in an impartial and factual manner, avoiding personal opinions or biases.5. Proofread and edit: Carefully review the report for any spelling,grammar, or punctuation errors before finalizing the document.Content and RelevanceThe content of a business English report should be tailored to the specific needs and interests of the target audience. Consider the following factors when determining the appropriate content:1. Audience: Understand the background, expertise, and informational needs of the report's intended readers.2. Relevance: Ensure that the report's focus and content are directly relevant to the audience's concerns or decision-making process.3. Timeliness: Provide up-to-date information and analysis that is relevant to the current business environment.4. Actionable insights: Offer practical recommendations and solutions that the audience can implement to address the issues or opportunities identified in the report.5. Visual aids: Incorporate relevant charts, graphs, or other visual elements to enhance the presentation of data and support the key findings.By adhering to these guidelines and best practices, you can create aprofessional and effective business English report that effectively communicates your message and provides valuable insights to your audience.。

BUSINESSREPORT商务英语写作

BUSINESS REPORTINCREASING THE DEPARTMENT STORE’S PROFITSFORINCREASING THE DEPARTMENT STORE’S PROFITSPrepared forJohn SmithGeneral Manager HARRODS department storePrepared byPeter AlbertChief advisorTWCBJuly 15, 2013MEMODATE: 07/15/2013TO: John SmithFROM: Peter AlbertSUBJECT: INCREASING PROFITSHere is the report you requested on Jul.12, 2013 on the department store’s profits.Your uneasiness was right. As we only focused on some high-quality products, we can’t expand market share in other aspects, then the profits fell sharply.The solutions to the problem are clear. We need to take some cares in other marketing.•Set up some convenience stores, discount stores and speciality stores as competition did.•Expand foreign retail chains in some economically potent states like China and Japan.•Make transition of service mode to follow the consumer demands.Thank you for giving me the opportunity to work on this assignment. If you have any questions about the report, please call me.Executive SummaryIn the past six months, the profits of Harrods department store’s fell sharply. As a result, several similar famous store groups are now heavily in debt. The report studies the cause of the fell and recommends solutions to the problems.Causes of the fellWe have found three causes relating to the fell:•Market Positioning is inflexible.•The Foreign market didn’t develop well.•Service concept was out of date.Some positions and service concepts are out of date, it’s lower customer satisfaction. We also found that a large number of staff numbers and managers lack awareness to follow with customer’s consumption concept. Harrods department store may start training their staff to keep up with modern customer’s idea.Measures to Increase the Profits•Set up some convenience stores, discount stores and speciality stores as competition did.•Expand foreign retail chains in some economically potent states like China and Japan.•Training staff. Make transition of service mode to follow the consumer demands.Estimates for Implementing the ProposalMost of the expenses of implementing the measures will be on set up new stores and expand foreign retail chains. They are estimated to be 25, 0000 pounds.Table of ContentsExecutive Summary ⅲIntroduction1Purpose, Scope, and Challenges1Methods 2The Decreasing Profits in Harrods Department Store 225% Decreasing compared with 20112Competition’s Average Profits in 2011&20132Major Causes of the Decreasing3Impact on Harrods Department store4More Funds Needed to Increasing Profits4Jeopardizing the Harrods’ Brand Reputation4Methods for Increasing the Profits5Three Ways to Increasing the Profits5The Fund Needed to Carry Out the Measures6Conclusions and Recommendations6Supplementary Parts7Appendix 7 Bibliography8Part One IntroductionIn last several months, there’s sharply profits fell showed on the financial reporting form Harrods department store. Our company, TWCB, as requested the solution by Harrods department store’s manager, we immediately looked into the matter and found three problems which may have caused the decreasing. The fiscal third quarter of this fiscal year will end in two months. We will do everything to solve the problems before customers switch and never to return.In this report, I will describe the problems we found in the department store and propose three possible measures to solve them and the estimated cost.1.Purpose, Scope, and Challenges·Purpose: the purpose of this report is to analyze what caused the problem and how can we solve it as soon as possible. The report gives the result of the investigation.·Scope: we immediately formed two teams, one of which checked the department store regularly and the other conducted a survey on customer. The first team hangs around the store for 7 days in a row and constantly does some shopping to see how the service feels like. The second team designed questionnaires collecting customer’s comments on the store.The result was not as bad as we had expected. But the store should do something before it becomes a real problem. ·Challenges: the department store has been facing tremendous challenges and pressure as the number of competitions grows at high speed each year. For instance, some customers select one store visit regularly out of ten. Our store is facing increasing competitive pressure.2.MethodsWe conducted the investigation through two methods: interviews and questionnaires. We sent out 1000 questionnaires and 800 customers responded to them. 300 customers chosen randomly from customer questionnaire’s numbers were interviewed.Part TwoThe Decreasing Profits in Harrods Department StoreIn last six months, there’s sharply profits fell showed on the financial reporting form Harrods department store. We did research on the decreasing problem.1.25% Decreasing compared with 2011After the research, we found that under the strategy of Harrods, to offer a wide choice of products and personalized service, the department store has worked well until st year, however, profits fell sharply and results for the first six months of this year have been disappointing. Then we did a comparing with this store’s profits from January to June in 2011 and 2013, there is the chart:petition’s Average Profits in 2011&2013After compared with our own store’s profits in 2011, one of our team did research on our competition’s average profitsFrom the table, we can see that, when Harrods department store’s profits decreasing sharply in this two year, the competition has grown a lot; it gives us a great competitive pressure at now and future. We need to do something to change the bad situation.3.Major Causes of the DecreasingFrom the research, we can see the major problems which caused the decreasing, and we summarized them as follows:•As we only focused on some high-quality products, we can’t expand market share in other aspects, our market positioning is inflexible.•As economic globalization becomes strong, our foreign market should develop more deep and widely.•Our strategy is good, but it didn’t pay attention to nowadays shopping fashion. Service concept was out of date.We must take concrete measures to solve all the problems.WORD资料.可编辑Part ThreeImpact on Harrods Department storeThe decreasing of the profits not only made damage to the economic interests of Harrods department store, it wills also jeopardizing the Harrods’ brand reputation and then when we need more funds to increase the profits will be very hard.1.More Funds Needed to Increasing ProfitsIndeed to increasing the department store’s profits, we should do a lot of research and work. To make a perfect solution, all the projects will spend a lot of money to get the most accurate answer. During the whole things, we will cooperate with many famous companies on investigation or doing business expanding. To make sure everything is moving on schedule and is within the budget, we will make an accurate expense, and expect to complete the project without exceeding the budget.2.Jeopardizing the Harrods’ Brand ReputationWith the result of our questionnaire, we can see that: among the 800 customers, 650 are employees and rests of them are teenagers and senior citizens. In the employees group,25% of them with an annual income of 100, 0000￡or more, and others annual income is about 30, 000 to 80,000￡. The high income group didn’t show any unsatisfactory to the service and product. But in the middle income group, many of them want value for money and to feel they have got a bargain and services which make life easier or save time, which they think Harrods can’t serve well.Part FourMethods for Increasing the ProfitsThe working team has worked out methods to increase the profits of the department store. We will depend on marketing positioning, foreign market, and training new service concept as our main approaches to our customers.Three Ways to Increasing the Profits•To attract customers we will rebuild our department store to make a place for some discount goods. And in other city area, like communities and shopping mall, we will set up some convenience stores, discount stores and speciality stores as competition did. But as the long history and special brand charm we has, our stores will be very different from others.We will develop a new message to our potential customers, that “Luxury culture also can be an Approachable culture.”The message together with pictures showing features of our new stores will be advertised in the local papers, magazines, and our new catalogs.•Although HARODDS is a successful department store in London and has many chain stores in New York and Italian, we can’t ignore the mega consumer market in some Asian countries, like China and Japan. These countries own a large consumer population, which makes them consumer markets with great potentials. So we should try to connect with those local business men to expand our foreign retail chains and develop foreign markets.•With a survey shows that: as the English population ages, older groups will provide opportunities for sales growth.And nowadays the English consumers want value for money and to feel they have got a bargain. Britain is moving from a luxury culture to a convenience culture. People want services which make life easier or save time. So the old service concept was out of date, we should do a series of trainings to improve staff’s awareness of the shopping fashion and their competence in competing in the market. The training mainly focuses on how to serve customer in a pleasant way. Then most of potential customers will switch to our stores.Part FiveThe Fund Needed to Carry Out the MeasuresThe estimated costs for the measures are summarized below: Training staff 5, 0000￡Rebuild department store& 12,0000￡Set up new storesExpanding foreign retail chains 8,0000￡Part Six Conclusions and RecommendationsAlthough problems exist, great business potential is waiting to be exploited. We have calculated that all the measures should bring an increase in profits by 23% in three months. Under a improved service concept and create a more comfortable shopping environment, Harrods can remain high in profitability andoffset the threats.The Office has worked out three recommendations:·Set up a committee (composed of store’s managers, customer representatives and government staff) to monitor the service.·Carry out training for the store’s staff and managers. ·Advertise the feature changes of the store on the local news papers.Part Seven Supplementary PartsAppendixQUESTIONNAIRE OF THE HARRODS’GOODS AND SERVICES This questionnaire is designed for Harrods department store’s problems and future improvement on its goods and services. And we’d like to collect your feedback. You do not have to write your name on them. You are asked to fill in scales and write constructive suggestions to improve it. We appreciate your time and efforts very much!Select your answers as follows: 5 is a highly positive response to a particular question. 1 is a highly negative response.Use a blue/black pen or HB pencil to mark your answers.1.Do you often shop at Harrods department store? 54 3 22.Was the shopping environment comfortable? 5 4 32 13.Was the staff’s attitude approachable?5 4 3 2 14.Can you always found favorite product at there?5 4 3 2 15.How good were the goods and service? 54 3 2 16.Overall, how did the store compare with the others?5 4 3 2 17.Which do you have more desire to buy?a. Luxury goodsb. Convenience goodsc. Luxury goods with discountd. Convenience goods with discount8.In which store would you like to buy?a. Department storesb. Discount storesc. Specialty storesd. Convenience stores9.If you may choose freely, would you like to shop at Harrods?a. Yesb. NoFor question 10-11, please write any other comments and suggestions that might be helpful and constructive. WE appreciate your time and efforts very much.10. What kind of activity you would like to join?11. Any comments to Harrods?Thanks again for your participation!BibliographyLevitt, S. D., & Dubner, S. J. (2005). Freakonomics: A rogue economis t explores the hidden side of everything. New York: William Morrow.Lucas, Stephen E. "Public Speaking." Encyclopedia of Rhetoric. Ed. Thomas O. Sloane. New York: Oxford University Press, 2001. 640-47.。

商务报告英文格式

商务报告英文格式Business Report in English FormatIntroduction:The purpose of this report is to provide an overview of the current state of our business and the strategies that we have in place to maintain and improve our success.Body:Section 1: Overview of Business OperationsIn this section, we will provide an overview of our current business operations, including what products and services we offer, our target market, and our current customer base. We will also discuss any challenges that we have faced, such as increased competition or changes in the market.Section 2: Financial PerformanceHere, we will provide a detailed analysis of our financial performance over the past year, including revenue and profit margins. We will also discuss any key financial indicators or ratios that areimportant to our business, such as return on investment or debt-to-equity ratio.Section 3: Marketing and Sales StrategiesIn this section, we will discuss the marketing and sales strategies that we have in place to reach our target market and increase customer acquisition. We will also highlight any recent successes or failures in our marketing initiatives and make recommendations for future strategies.Section 4: Operations and LogisticsHere, we will discuss the operations and logistics of our business, including any challenges we have faced in this area and any improvements that have been made. We will also discuss any changes to our operations that have been made in response to customer feedback or changing market conditions.Section 5: Human ResourcesFinally, we will provide a summary of our human resources practices, including our approach to recruitment, training, and retention. We will also highlight any key HR challenges that we have faced and our strategies for addressing them in the future.Conclusion:In conclusion, we have provided an overview of our business operations and strategies, financial performance, marketing and sales strategies, operations and logistics, and human resources practices. Overall, our business is performing well, but we will continue to focus on improving in all areas to ensure continued success in the future.。

商务报告范文英文bec

商务报告范文英文becIntroductionThe purpose of this business report is to analyze the current market trends and provide recommendations for business growth. The report will focus on key areas such as market research, customer satisfaction, and strategic planning.Market ResearchTo begin with, conducting thorough market research is essential for understanding the dynamics of the industry and identifying potential opportunities. This includes analyzing market size, customer demographics, and competitors. By understanding the target market and its needs, businesses can tailor their strategies to ensure maximum customer satisfaction.Customer SatisfactionCustomer satisfaction is a crucial element of any successful business. By prioritizing customer happiness, businesses can build loyalty and attract new customers. This can be achieved through various methods, such as offering personalized experiences, prompt customer service, and continuous improvement in product quality. Regularly collecting feedback from customers and addressing their concerns will also help enhance satisfaction levels.Strategic PlanningStrategic planning is vital for long-term success. Businesses should define their vision, mission, and objectives to align their operations with their goals. This involves analyzing internal strengths and weaknesses and identifying external opportunities and threats. By setting clear goals and implementing effective strategies, businesses can improve their overall performance and stay ahead of the competition.Marketing and PromotionEffective marketing and promotion strategies are crucial for brand awareness and increasing customer reach. This can be achieved through various channels, including social media advertising, content marketing, and email marketing. Engaging with customers through promotional events and collaborations with influencers can also attract new customers and generate brand loyalty.Financial ManagementProper financial management is crucial to ensure the financial stability and growth of a business. This includes budgeting, cash flow management, and cost control. Regular financial analysis will provide insights into the company's financial health, allowing for informed decision-making. Seeking expert advice from financial professionals can also help optimize financial management practices.ConclusionIn conclusion, this business report highlights the significance of marketresearch, customer satisfaction, strategic planning, marketing and promotion, and financial management for business growth. By prioritizing these areas and implementing effective strategies, businesses can improve their competitive edge and achieve long-term success in the market. It is crucial for businesses to adapt to changing market trends and continuously innovate to meet customer needs effectively. Regular monitoring and evaluation of the implemented strategies will ensure that businesses stay on track and adapt as necessary.。

商务报告英文范文

商务报告英文范文Business Report。

To: [Recipient’s Name]From: [Your Name]Date: [Date]Subject: Quarterly Performance Report。

Introduction。

The purpose of this report is to provide an overview of the company’s performance for the past quarter. The report will cover key financial indicators, sales performance, marketing initiatives, and an analysis of the company’s overall performance. This information will be used to make informed decisions and develop strategies for the upcoming quarter.Financial Performance。

The company’s financial performance for the past quarter has been strong. Total revenue increased by 10% compared to the same period last year, reaching a total of $5 million. This growth can be attributed to a combination of factors, including an increase in sales volume and improved pricing strategies. Additionally, the company’s operating expenses were effectively managed, resulting in a 15% increase in net profit.Sales Performance。

英语商务报告的格式

英语商务报告的格式English Business Report FormatA well-structured business report is essential for communicating effectively in a professional environment. Here's a standard format for an English business report:1. Title Page- Report - Author's Name: Your name or the name of the team.- Company Logo: If applicable.- Date of Report: The date when the report is completed.- Confidential Statement: If necessary, indicate the confidentiality level of the report.2. Table of Contents- A list of the main sections and subsections with page numbers for easy navigation.3. Executive Summary- A brief overview of the report's purpose, findings, conclusions, and recommendations. Aim for 1-2 pages.4. Introduction- Background information on the topic.- The purpose of the report.- Objectives or questions the report aims to address.5. Methodology- Describe the research methods, data collection, and analysis techniques used.6. Body of the Report- This is divided into sections and subsections, each addressing a specific aspect of the report. Common sections include:- Market Analysis- Financial Analysis- SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats)- Recommendations7. Findings- Present the data collected, using tables, charts, and graphs where appropriate to enhance understanding.8. Discussion- Interpret the findings, analyze their implications, and relate them back to the objectives.9. Conclusions- Summarize the main points and findings, reiterating the significance of the report.10. Recommendations- Provide clear, actionable recommendations based on the findings and analysis.11. Appendices- Include any additional information, such as raw data, detailed calculations, or extended research materials.12. References- A list of all sources cited in the report, formatted according to a recognized citation style (e.g., APA, MLA, Chicago).13. Glossary (if necessary)- Definitions of technical terms or jargon used in the report.14. Acknowledgements- Thank any individuals or organizations that contributed to the report.15. Distribution List- A list of individuals or departments to whom the report is being distributed.Ensure that the report is written in a clear, concise, and professional tone. Use headings and subheadings to organize the content and make it easy to read. Proofread carefully to avoid any grammatical or spelling errors.。

(参考PPT)BUSINESSREPORTS商务报告

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2．商务旅行报告（business trip reports）
商务旅行报告通常属于非正式报告，一般用个人名义以备忘录的形式发给自己的上司，其目的是使上司及有关人员了解项目、工作或所参加会议的情况。
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3．调查报告（investigation reports）
BUSINESS REPORTS 商务报告
商务报告是业务工作及其进展的记录，是信息交流的重要手段，也是企业决策者做出决策、制定政策的重要依据。
报告的种类很多，功能多样，最常见的有日常报告、调查报告和可行性报告。日常报告主要用于汇报工作；调查报告向报告接收人揭示事实真相；可行性报告对各种可选方案进行分析，提出自己的见解。
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译文：该调研成果分九小类，论述个人福利。
教育补助
国际空运的外籍职工享受教育补助（英语教育基金学校或国外教育福利），而他们的本地职工不能享受。然而，在跨太平洋海运，所有职工均享受此福利。
人寿保险
虽然两家公司在职工人寿保险方面有同样的安排，国际空运一次付52个月的基础工资（包括了准备基金款），而跨太平洋运付36个月的基础工资（不包括准备基金款）。
篇幅可长可短，体例必须规范；
内容或繁或简，格式非常关键；
题目有大有小，成败全看语言。
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商务报告在语言方面的一些特点
商务报告在的一些语言特点我们可以概括为以下几点：
一、语法正确(correct) 二、语意明了(understandable) 三、可读性强 (readable) 四、直截了当 (straight) 五、归化自然(natural)

实用商务英语写作教程 Unit9 Business Reports(商务报告)

2) Long Reports
A long report may contain many reports of varying lengths and types. The format outlined below is one of the most frequently adopted structures for long business reports. It is important that readers have a clear idea of the components it contains. Also important to note is that this outline below can be identical to the contents page of a formal report. For that purpose, all readers have to do is to add page numbers on the right to each item in the major framework. Also, if need be, readers can alter or replace most of the items in this outline to suit your actual report requirements.
Business report is an orderly, objective message used to convey information from one organizational area to another to assist in decision-making or problem-solving.

商务翻译Unit 11 商务报告

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日常报告主要用于汇报工作，指定期或不定期地向有关部门或上级领导就企业生产情况、经营状况、工作业绩等所做的汇报。最常见的有日报、周报、月报、季度报告和年度报告；调查报告主要用于揭示事实真相，一般指受单位或个人委托，对某一情况进行调查后写出的反映客观事实的报告，作为委托人进行相关决策的重要依据。如果是属于公证部门出具的调查报告，那么该报告将是以后解决争议、进行索赔和理赔的合法证据；可行性报告主要用于对可选方案进行分析、论证，最终提出论证结论。
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Ⅱ．给下列句子选择合适的译文，并说出理由。（3） 3． Steadily rising demand is why we decided to focus on the laser disc market. 译文一：因为需求稳步上升，所以我们决定把LD市场作为主要市场。译文二：我们决定把LD市场作为主要市场是因为需求稳步上升。 ANSWER 译文一
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译文：
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Ⅲ．把下文中划线的定语从句译成汉语。（2） We now agree that the breakdown was extremely unfortunate, which we must admit that, under the circumstances, was not entirely unexpected. We now believe that we have managed to sort out the major problems that we had been having with the conveyor equipment. And also when the new robots are installed in September, we feel certain that such problems as causes the breakdown of machines will become a thing of the past. Added to this, the fact that the personnel department has been successful in recruiting some highly qualified maintenance staff makes us confident that a repetition of the events of 17 May now seems entirely unlikely. 译文：但我们必须承认，在现有条件下，这种情况时有发生传输设备曾发生的

商务英语report及翻译

商务英语report及翻译随着全球贸易的不断扩大，商务英语在商务交流中扮演着越来越重要的角色。

作为国际商务交流的一种重要形式，商务英语report是商务交流中的一种常见文档。

在本文中，我们将探讨商务英语report及其翻译。

一、商务英语report概述商务英语report是商务沟通中的一种重要文档，它通常是一份详细的商业文件。

商务英语report通常被用于向同事、上司、客户或其他重要利益相关者提供关于某个产品、项目或公司的信息。

商务英语report的目的是使读者了解该产品或项目的主要特点、优点和缺点，以及有关该产品或项目的其他重要信息。

商务英语report通常包括以下几个部分：1. 报告摘要：报告摘要通常是报告的开头，它介绍了报告的主题、目的以及报告的结论。

2. 报告背景：报告背景介绍了该产品或项目的历史、当前情况以及未来发展趋势。

3. 内容分析：内容分析介绍了该产品或项目的主要特点、优点和缺点以及相关的数据和信息。

4. 结论和建议：报告的结论和建议是商务英语report最重要的部分。

在这部分，撰写者会总结报告的主题，并提出一些建议和解决方案。

二、商务英语report翻译技巧商务英语report翻译需要遵循一定的技巧和规则。

为了确保翻译质量，需要遵守一些基本原则：1. 语言流畅：翻译商务英语report时，必须确保语言流畅，避免使用机器翻译等工具。

2. 准确翻译：翻译商务英语report时，必须确保准确理解原文中的含义，并采用适当的词汇和语法。

3. 专业术语：商务英语report通常包含许多专业术语，翻译时必须熟练掌握相关术语，确保翻译准确无误。

4. 文化背景：翻译商务英语report时，还需要考虑文化背景。

例如，美国和中国的商业文化和做法有很大的不同。

在翻译过程中应注意避免对文化差异的忽视或误解。

5. 格式和排版：商务报告的格式和排版对于翻译准确性和阅读体验也非常重要。

在翻译商务英语report时，应确保按照原文的格式和排版方式进行翻译。

商务英语商业报告格式范文

商务英语商业报告格式范文Here is a business English report format sample with more than 1000 words:The Importance of Effective Business Communication in the Modern Business EnvironmentEffective business communication is a critical skill for success in the modern business world. Clear, concise, and professional communication is essential for building relationships, disseminating information, and achieving business objectives. Whether communicating with clients, colleagues, or stakeholders, the ability to convey ideas effectively can make the difference between success and failure.One of the primary reasons effective business communication is so important is its role in building and maintaining relationships. In the business world, relationships are the foundation upon which success is built. Strong relationships with clients, partners, and other stakeholders can lead to repeat business, referrals, and new opportunities. However, these relationships can only be developed and maintained through effective communication.When communicating with clients, for example, the ability to listen actively, ask the right questions, and provide clear and helpful responses can go a long way in building trust and rapport. Clients want to feel heard and understood, and effective communication demonstrates that the business values their needs and is committed to providing solutions. Similarly, strong communication with colleagues and team members can foster a collaborative and supportive work environment, leading to greater productivity and better outcomes.Effective business communication is also essential for the dissemination of information within an organization. Whether it's sharing updates on projects, communicating changes in policies or procedures, or providing feedback and guidance, the ability to convey information clearly and concisely is critical. When information is communicated effectively, it can help to align team members, ensure that everyone is on the same page, and facilitate the smooth execution of tasks and projects.In contrast, poor communication can lead to confusion, misunderstandings, and a breakdown in collaboration. This can result in missed deadlines, inefficient use of resources, and ultimately, a negative impact on the bottom line. Effective communication, on the other hand, can help to minimize these issues and ensure thateveryone is working towards the same goals.Another important aspect of effective business communication is its ability to help businesses achieve their objectives. Whether it's securing a new client, securing funding, or launching a new product or service, the ability to communicate effectively can be a key differentiator. A well-crafted proposal, a persuasive presentation, or a compelling marketing campaign can all help to drive business success.Effective communication can also be a valuable tool for navigating complex business situations. When faced with challenges or conflicts, the ability to communicate clearly and diplomatically can be the difference between a positive resolution and a damaging outcome. Strong communication skills can help to de-escalate tense situations, find common ground, and reach mutually beneficial solutions.In today's globalized and technologically-driven business environment, effective communication skills are more important than ever. With teams and stakeholders often spread across multiple locations and time zones, the ability to communicate effectively across different mediums and platforms is essential. Whether it's a video conference, an email, or a written report, the ability to convey information clearly and concisely can make a significant difference in the success of a business.In conclusion, effective business communication is a critical skill for success in the modern business world. From building and maintaining relationships to disseminating information and achieving business objectives, the ability to communicate effectively can be a powerful tool for any organization. By developing and honing their communication skills, businesses can position themselves for long-term success in an increasingly competitive global marketplace.。

BUSINESSREPORT范文

.BUSINESS REPORTTopic: Business report for Toyota Written by:Date:;Content1.Executivesummary (2)2.Introduction of theToyota (3)3.Issues…………………………………………………………………………………..34.SWOTanalysis (4)4.1internalanalysis (4)4.2externalanalysis (5)5.Recommendation……………………………………………………………………...66.Conclusion…………………………………………………………………………….77.Reference……………………………………………………………………………...8Executive summaryThe aim of this paper is to analysis Toyota Auto corporation’s strengths, weaknesses, opportunities and the threats through using SWOT method. At the same time, human resource development displayed in the process of case analyzing. The major problems in this article are ‘what makes Toyota become the world first Auto manufacture?’ ‘What are the Toyota’s strategies?’ ‘The prospects of the Toyota’ and so on, the main purpos e is to identify Toyota’s problems and shortcomings; and finally to find out the reasons caused these problems, in the end of the article, the author forward his own opinions and recommends for the Toyota’s developing.Introduction of the ToyotaToyota is Japan's largest car manufacturer, which was founded in 1933, and Toyota Company is headquartered in Toyota City. Initially is one of the Toyota Automatic Loom’s production departments. In 1937, Toyota mergedinto Toyota Motor Co., since then, Toyota established several related companies, including Toyota Machinery Co., Ltd. in1941, and Toyota Body Co. in 1945, In the 1960s and 1970s, Toyota's expansion rapidly, the vehicle volume even sold to foreign markets. And in 1982, the company obtained its present name-Toyota. Today, Toyota has assembly plants and distributors in many countries, the company also has the subsidiary which produce the motor vehicles line and the other parts, rubber and cork materials, steel, synthetic resin, automatic loom and the cotton wool and so on. (Arkadi B., 2010)Issues of the articleWith the economic globalization development, more and more automobile manufacturers appeared, followed by the more and more intense competitive pressure, in addition, global economics’ instability a nd uneven makes a great impact on the automotive industries’ development. Economic depression and rising costs of raw materials and labor, competition in the automotive industry is also growing, and so on. All these questions caused every company must reposition its self, recreate the developing strategy.SWOT analysis of ToyotaInternal environmentStrengths: in research and development sector, Toyota Company in order to be the leader in innovation way, it has continuously involved in research and development activities and uses this point as one of its strategies to stay in the market. The research and development activity done has been a success as Toyota is now able to produce a customer car in five days. In addition, Toyota is also able to produce a commercially viable hybrid car,with this two newly found strategies, Toyota has continued to revolutionize the auto industry. (Y. Arayici, P. Coates, L.Koskela, 2011)In Toyota’s management process, with Toyota’s production system (TPS), all work are done according to schedule, employees follow a well-defined sequence of steps for a particular job, this shows that every employee follows he rules and this reflects that Toyota’s management team has done a good job in managing the employees. Welltrained employees are more committed to their jobs and indirectly, it will help to boost the production volume. (João-P. B., 2011)Weaknesses: in year 2008-2009, the global financial crisis bring a great impact to Toyota’s sales income, with the weak and slow-moving economic around the world, hardly enable for Toyota to abstain a higher profit-margin as to compared to recent years, the closing of some of its plants in China proves that Toyota’s financial or liquidity state unable to support its explanation of production in other countries like China. Therefore, it would be a weakness for Toyota during the global economic crisis whereby losses of closing its plant and the cost of construction shall be bared by Toyota which naturally caused the corporation’s liquidity to fa ll. (S.K. Breja, D.K. Banwet, 2011)External environmentOpportunities: before Toyota takes on any strategies, Toyota must take the effort to understand the role played by the scientific process in its culture, Toyota took one step further to evaluate its problem-solving process. Toyota makes itself fully understand its current state of affairs and also the norms before planning for improvements, this is important, and needed to be done beforehand because by implementing the wrong plan or plan that contradicts, with the culture of either party (the company itself or the market), the market may be turned off and lose interest as well as confidence towards Toyota. (Donna A., 2010)With the advancement of technology, the pathway of Toyota’s product and services has become simpler and simpler. Technology has enable Toyota to have more use-friendly machines which in turn benefits the production line at Toyota, production line in Toyota can be set up so easily in now days, and has nor fail to follow the specified path, indirectly, it will boost the efficiency level in production department, and thus, more products can be produced in the same period as the time before more advanced machines were brought in. (Chuck W., 2008)Threats: Looking at the buying pattern of today’s people, this kind of consumption becomes more and more less, and this is due to the current situation faced by people during recession. At this point of time where economy is not doing quite well though improving, people tend to save more money for rainy days. (Patrick V., Stijn H., 2010) As a result, people send lesson their wants, Toyota should fell the impact of session because people now spend less and they are not willing to spend thousands of money just buy a car when they already have one. As an effect, Toyota’s sales figure will drop while all other fixed cost such as utilities expenses, floor rent, etc. are needed to be paid, if this is to be continue for a long time, most of the Toyota’s factories may be closed down. (Nabyla D., 2011)RecommendationAs the largest automobile manufacturing company, Toyota attracted in the world-wide attention, Toyota’s any decision may become the focus, no matter the strengths, weaknesses or the opportunities and threats, Toyota was staring at by the medias all over the world, because Toyota is the first. (Marios I. K., 2006) To continuous maintain the first position is a big challenge for the company itself, increasing cost of raw materials and workers, emerging new technologies, Increasing competitors and so on, all these lead the first position is not forever. So, to keep the first position in a longer time, what Toyota has to do is innovation, not only in human resource sector, but also in operation and information selection.ConclusionThe case lead the author detailed analysis of the company's strengths and weaknesses, and its faced opportunities and threats, highlight the opportunities and threats that for Toyota’s further development, in the end, the author forward his own opinion for Toyota, that is implement the talents strategy and continuously innovation.ReferencesArkadi Borowski. (2010). Report on the Toyota Company. GRIN VerlagChuck Williams. (2008). Effective management. Cengage LearningDonna Anselmo. (2010). Marketing Demystified. McGraw-Hill ProfessionalJoão-Paulo Bola Sousa. (2011). Research in Rural Sociology and Development. Emerald Group PublishingMarios I. Katsioloudes. (2006). Strategic management: global cultural perspectives for profit and non-profit organizations. Butterworth-HeinemannNabyla Daidj. (2011). Developments in Corporate Governance and Responsibility. Emerald Group PublishingPatrick Van Bommel, Stijn Hoppenbrouwers. (2010). The Practice of Enterprise Modeling. SpringerS.K. Breja, D.K. Banwet, K.C. Iyer. (2011). Quality strategy for transformation: a case study, The TQM Journal. Vol 23, pp: 5-20Y. Arayici, P. Coates, L.Koskela, M.Kagioglou, C. Usher, K. O’Reilly. (2011). BIM adoption and implementation for architectural practices, Structural Survey. vol 29, pp: 7-15。