全国2014年4月高等教育自学考试电子商务英语试题课程代码:00888

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全国2014年10月高等教育自学考试电子商务英语试题00888

全国2014年10月高等教育自学考试电子商务英语试题00888

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0888自考电子商务英语练习册最完美最全资料小抄

0888自考电子商务英语练习册最完美最全资料小抄

阅读理解Books which```deal with modern life1.“how to books ---These books ```modern life.2.these “how to”---give people```to do3.before ```better---Read```succeed at it4.if ```called---“how```success5.which headline```passage?---```books in America Shopping-bag ladies```hermits who’re down.1.shopping-bag ---lady beggars2.they fill```because---they```cold out.3.which```is not true?---shopping-bag```New Y ork. The book is```ordered by subject areas.1,the passage```form---an```about e-business.2.if one```best read---appenddix A3.```knowledge```internet---part three4.if one wants```cases```best read--- pare two5.what is```passage?---the organization of the book. When did```bear?```let them float away.1.the members of ```except that---they must```602.doctors---have diffent```swinming3.accordling to```true that---cold water````in winter4.the polar```for---they find it````interesting5.the passage```about---a group```lovesThere is ,perhaps,```a brave fighter.”1. accordling to ```is---more exciting```sport2.Americans first````skiing---at lake`````19323.besides```more virtues----a sport````to learn4.according to```fact----that it can````or notThe impact of```path to profitzbility1.between1994-1997---want to````internet2.in the second ````they---have taken```internet3.what does```mean?---the earliest```e-commerce4.the earliest```of---19945.what does```mean?---the aim of taking```profit.Of all the animals```chimp is the champ.1.which is best title``?---the chimp’s brain.2.the main idea of ```that---intelligence test```3.the delayed-response``` animals’s---memory4.the passage``` elephant---are slower```chimps5.according to```3pound brain is---less clever Relaxation therapy```stress of daily life.1.the first paragraph```is that---you’re nervous2.which```not true?---the changes of```pressure.3.the second ```therapy is---to control```stress4.the last parsgraph therapy---is more```pillsCurley says the most```obvious at the start1.it can be```by technology---can provide```efficiency2.according to curley```that---their goals```understood3.e-business```in that---the pace```IT investment.4.for starters```investment is---to have```tradeoff5.executives are```that---e.-business share```business Have you ever been in a```than you think.ed---unimportant```harmful2.in what way```dreams?--- ing```to understand3.professor```that---our fears```daydreams4.the writer of```that---daydreaming is ---dreams5.which of the ```passage?---scientist believe```them Most animals have```the corals will die1.some birds like```because---they can2.the underline word```refers to---birds and sheep3.it can be```for---oxygen4.what does```discuss?---some```existence.There are many```and features.1.for redenvelop```not true?---customers don’t```site.2.the merchants```in---all of the above3.mysimon is a site that---helps customers```decisionsputer```servers---belong to products5.smith+nobel---window treamentsThe great fire of London```just of the past1.the fire```in---pudding lane2.it seems that the```that---many famous```destroyed3.why did the```pepys?---to give```the fire4.how was```the text?---house standing```pull down.5.which of the```big fire?---wind,narrow,woodCBC is a famous```used of credit cards1.about how many```1996?---2302.by about```1997?---40%3.if the categories```1997?---six4.which of ```the table?---II only.The internet will```the tax advantages.1.The world trade```to---assist developing the world2.e-business ```to---build a```domain3.in a cybersuite```can---exhibit```services4.which```not true?trade ```cysbersuite5.whay is```passage?---an introductionIf you want to learn```about birds.1.which chapter```can fly?---chapter III2.you are curious```you read?---chapterVII3.in which chapter```geese?---chapterIV4.which chapter```of birds?---chapterVIII5.if you want to know````refer to?---chapterXIV Computer people talk a```people-literate.1.which of```andcomputers?---computer ```easier2.we can```means---understanging```to use if3.the underlined```computertowns---bring```computers4.david```purpose of---popularizing computersTo deliver the type of```local representatives1.the distinction```of---the customers’```information2.some people```because---they have technical expertise.3.what is```team?---the support personnel4.josh hilliker```to---show intel```successfully5.the centeal```is---customer supportFor some time past```control1.according to which---will```of success2. papousek ```a baby---would continue```given milk3.in papousek’s ```order to---have ```on4.the babies```because---they```the lights5.according to papousek``` of---a basic``worldChinese audieneces will```his bravery1.steve spielberg---is```list2.schindler died```is---not true.3.the state of```bravery---A and CKookmin bank has```diverse demands1.the passage was```form a---new report2.it can be```in---20013.a good```requires---all of the above4.a next```that it---allows for``` interface5.lee sang ```that---more advanced```by IBMArt ,said Picasso,```how maps are created1.map is a lie that we```truth2.map resembles```that---they must```imagination3.most map```because---the user overlooks```reality4.```refer to---the techniques used to crest maps5.the last```mainly---what the```reader is Pediatrican Dr,tony```than ever before1.the relation```health---does exsit2.accidents happen---far more```families3.according to```are---both```mental4.the impression ```that---the number going upIf you do not find```to the customers1.it can be inferred```writer---discussed```on internet2.crawler is ---service3.the disadcangage it---provides too```information4.who can ```directories?---both```webmaster5.which of ```not true?---search```on ieternetMusic which is original is```of all to pass.1.a piece of ```music---has ```style2.we can```in---a piece of```in harmony3.a piece of```good if---it```way4.according to the```that---pop ````introduced5.this passage```with---how to judge musicIf we were asked```very helpful1.which of```the passage?---a written```any questions2.we know very```because---the people```by a fire3.remembered ```to---stories of, song and ````events4. remembered````when---no written```available5.it can be inferred```had---kept```eventSo your customers have````on any software1.after the customers```except---send the```possible2.in paraghph 1,---the essential issues3.the software```that---will ```labour4.the solutions```except---being plug and play5.this passage ```from---the script of a lectureThe flying fox is````of a tree.1.the passage tells us````bat in---the way they rest2.flying foxes tend to---lose a lot```3.at daybreak```to---come back to the sun4.flying foxes```fights---to occupy```places5.how to flying```young?they help```danger Personal interviewing```interpret answers1.it can be concluled```area---personal```effective2.sometimes```because---both```the interviewing3.in the second```means---an ```affairs4.in the first```refer to--- personal interviewing5.according to the last```is---the interviewer```ways The digital revolution```at a loss says wind.1.the passage was```from---an ```paper2.the paper ```by---jerry wind and vijay mahajan3.from the ```that---e-business ```consumerspared with```consumers---are```satisfy5.in the last```means---companies````expectations Most people agree that```be better off1.which of the ```passage?---there is```taxation2.you can infer ```is that.---he probably```taxes3.youcan infer```are the ---rich4.you can infer```is that---she might```taxes5.in the last```means---in a better conditionSome people argue that```is the best1.what is the```passage?---to```sport2.in the second```means---highest point3.according to ```of its---successes ```cup4. according to```he will---lose enjoyment5.what is ```games?---nations```at leastThese days,retailare are faced```platform1.the most ```in the overloaded information2.the KM tools```except---certain success in3. the KM```can---train``online4.ut can be inferred``that---PC```solutions5.what is the ```PC?---KM```overloadPeople over the age of 65```senior citizens1.people of 65---are senior citizens2.many senior citizens---feel```unsafe3.other senior citizens---all of the above4. senior citizens````because---the `````more active5.implied but---most of````lifeIn the u.s ,boy and````college expenses1.the studengts in all ----secondary---sixteen2.in America---don’t pay any---must pay of money3.the tax```doesn’t?---yes,it does4.according to---after finishing secongdary school5.about 50 per---work while studying some money for New york e-commerce`````in Armonk N.Y1.the reporter```from--- New york2.from the ```that---investors ````19993.which of ```flicker?---a company having a store4.when was this```?---20015.which of the ````university?—its```education.《电子商务英语》同步练习策 第一、二大题 翻译31. 他已成为各种贸易和商务的强有力的手段It has become a powerful medium and business transactions of all kinds2.电子贸易指网上财务往来电子商务则指有形式的网上交易E-commerce refers to financial transactions over the Web and e-business refers to all forms of transactions over the Wed 3. 客户服务已经是并将继续是一个主要的竞争因素Customer service has been and continues to be a major competitive factor 4. 电子商务的交易通常涉及几个互动的步骤E-business transactions often involve several interactive steps 5. 那将给你以极大的竞争优势That will give you a serious advantage over your competition 6.当你的公司电子商务化后,你与客户之间的关系就改变了When you become an e-business you transform your relationship with your customers 7. 客户关系管理在你的商务程序中起决定作用Your most critical business process is customer relationship management 8. 我们必须尽最大可能的利用我们已有的资源We must make the best possible use of the resources we have 9. 男孩子们依次被召入会见考官The boys were summoned in turn to see the examiner 10. 他做一切事情都不考虑后果He does everything regardless of the consequences 11.这部分我们讨论企业的产品和服务以及行业和因特网的信息In this section we discuss the firm ’s product or service along with information about the industry and internet 12.客户将能够舒舒服服的在家里享用信息,产品和服务Customers will be able to consume information product and service from the comfort of the homes 13.在因特网上可以直接得到信息产品和服务,这就省掉了中间商,还会引起经济萎缩The internet allows direct access to information product and service which cuts out middlemen and causes economic deflation 14.投资于该计划的机构在审核该商务计划时会有兴趣了解公司任何在竞争中取胜Institutions financing the project which going through the business plan will be very interested in knowing how the company is going to beat the competition 15. 该计划应对如何达到目标市场做出描述The plan should describe how the target markets are to be reached 16.如果产品是在因特网上提供的无形信息就应该创造某种定价模式来调节价格If the product is intangible information delivered over the internet one should try to create some sort of pricing model to justify its prices 17.网站最初将包含哪些特点及未来的扩展计划是怎样的What features will be incorporated in the site initially and what are the plans for future enhancement or expansion 18. 你必须有计划的安排这些步骤以便将你的提议变成现实You must lay out the steps to make your proposal a reality 19. 务必打个电话让我们知道你已安全的回家Be sure to ring and let us know you ’ve got back safely 20.这家旅馆可以为80位客人提供住宿,此外还有几个可供客人自己开火的套间The hotel itself can accommodate 80 guests and in addition there are several self-catering apartments 21. 需要12个月来实施的战略也不可能成功A strategy that requires more than 12 months to execute is also unlikely to succeed 22.当一个企业准备建立电子商务时他应该考虑清楚实现其战略目标的其他可选择的途径When preparing to establish an e-business presence enterprises should explicitly consider alternative ways to attain the strategic objectives 23. 我们要在出发前把一切规划好We should get everything planned out before our departure 24. 正如把电子商务战略融入整体电子商务战略中是重要的一样,把商务评价系统融入进来也同样重要Just as it is important to integrate the e-business strategy into the overall business strategy it is equally important to integrate business model 25. 那样,最好的途径可能是开发新的潜能,改善现存的商业过程去实施新的商业模式In such instances the best approach may be to build new capabilities and transform existing business processes to implement a new business model 26. 评价一个人要充分考虑他的成绩We should take full account of his achievements while evaluating someone 27. 有时可以创立一个内在电子商务单位,然后把这单位分割出去成为独立的法人In some cases it may be desirable to create an internal e-business unit and then spin off the unit as a separate legal entity 28. 这一前景理论上可行但实际上吹嘘过度While possible in theory the promise was clearly oversold 29. 这当然是重要的,但是董事会层面却远远不能理解While that is certainly important the understanding needed at the board level goes well beyond that 30. 为了获得市场份额,他们必须竭尽全力To gain market share they will go to great lengths 31. 然而,他解释说,设立两种对立的定价系统在某些时候可能导致不良企图的滋生However he explains that setting up two separate pricing systems is likely to generate ill will at some point 32. 守住承诺适用于客服务过程的每一步Following through on your promises applies to every step of the customer-service process 33. 这就解释了顾客通过同类比较发现的任何差别This will account for any differential a customer uncovers using an apples-to-apples comparison 34. 我们要事先准备所有申请材料We must have all the application materials prepared in advance 35. 你需要确定顾客需要你的某种产品的原因和你的电脑怎样才能满足那种需求You need to identify why your customer needs your specific computer and how your computer meets that need 36. 在商业中,客户服务对于其成长和繁荣至关重要In any business customer service is vital to growth and prosperity 37. 网络让你们建立起确实的一对一的动态关系The internet permits you to build a dynamic relationships that are really one on one 38. 它确实需要你重新思考你的整个经营方式和管理企业的策略It really involves rethinking the entire way you do business and how you run your organization 39. 钱本身并不重要,重要的是钱的用途Money is not the end in itself but the application of it is most important 40. 一旦有人跟你联系就要回应Once you ’re contacted be responsive 41. 一开始,这个公司没有管理和业务计划,到现在为止一切进展顺利At the outset the company had no management and operations plan in place and things have worked out just fine so far 42. 我们在销售厂家的婴儿产品的同时也提供生活方式和健康方面的信息We provide lifestyle and healthcare information along with baby products that we sell for manufacturers 43. 这家公司预期1999年实现每月50%的增长The company expected a mouth-to-month growth rate of 50 percent 1999 44. 预测存货需求最初对这个公司来说是件棘手的事情,但公司仅仅用了几个月时间就在网上找到了销售和存货的感觉Predicting《电子商务英语》同步练习策 第一、二大题 翻译4inventory needs was tricky for the company at first though it only took it a few months online to develop a sense of sales and inventory 45. 现在,这家公司在刚刚建立自己的网站之后,正在寻求在其他玩具制造商曾经失败过的网上玩具商务中取得成功Now with its newly launched Wed site the company ia looking to succeed in the online toy business where others have failed 46. 网络圣杯是导致实际良好利润的专利内容The Holy Grail on the internet is proprietary content that leads to really good margins 47. 在求学的道路上,我们准备克服很多的困难On the way of study we must be ready to grapple with many difficulties 48. 至于在竞争中保持领先地位的问题,我们公司以产品挑选余地大和有两的服务和信息而引人注意When it comes to staying ahead of the competition our company distinguishes itself through a broad product selection and excellent service and information 49. 网络是一个及时的媒体,它让人为之兴奋,因为他迫使我们保证尽快送货The internet is a very timely medium which is exciting because it puts pressure on us to make sure we ’re delivering as quickly as possible 50. 我们必须想办法进入敌人的电脑获得情报We have to manage to get access to engmy ’s computer and then get the intelligence 51. CRM 的目标是在企业的销售市场和顾客服务等活动之间建立一种协作,已获得和保持客户群CRM ’s goal is to create a synergy among sales marketing and customer-service activities within an organization in order to obtain and retain customers 52. 在许多公司里,部门之间的业务是不同的,所以你需要与你的业务相匹配的软件The lines between departments are different in many companies and you want the software to match your business 53. 90年代早期这些公司摒弃了办公室哦写形式而进入了电子邮件和自动报表时代They abandoned carbon-paper forms and dove into e-mail and automated reports in the early 1990’s 54. 因为你无需定制软件包,所以你的公司只需几个礼拜而不是几个月的时间就可以实现电子化Because you don ’t need to customize these packages they can get you online within weeks instead of months 55. 严寒使水结冰Frost turns water into ice 56. 这常常需要定制软件It often calls for customized software 57. 选择一个CRM 解决方案也是一次检验你业务的机会Choosing a CRM solution is also an opportunity examine your business practices 58. 许多公司把eCRM 看做是他们呼叫中心的自然扩充Many companies see eCRM as a natural extension of their call centers 59. 每一个销售商都拥有庞大而稳固的技术支持力量和能帮助安装设备的合作伙伴Each of the vendors has a large established base of supporting and partners that can assist with installations 60. 小企业也可以利用那些致力于销售自动化的网络公司的服Smaller organizations can also take advantage of the services of dot-com companies which focus on sales-force automation 1 不论你业务的规模大小,全新的电子化结算与支付方式将使你无须再打印结算清单和支付邮资,也无须再投入大量的人力处理支付过程 No matter what size your business is, emerging alternatives will save you from having to point statements, pay for postage, and dedicate large numbers of people to processing payments. 2客户可以在线审核结算清单、即刻完成转账 Customers can review statements online and transfer funds instantly. 3 该报告声称价值源于业务的改进而非成本的节约 The report states that the value comes from business improvement rather than cost savings.4 edocs 意识到此类技术具有更大的使用范围,因而避免使用EBPP 这一术语而倾向于称其为因特网结算与客户管理Recognizing the large scope of these technologies , edocs eschews the term EBPP in favor of Internet billing and customer management.5 她说出了种种理由,但没有一条令人信服 She presented a variety of reasons ,but none was convincing6 电子化结算能简化你绝大部分支付程序 You ’ll be able tostreamline most of the process by billing your customer electronically.7 EBPP 能降低你公司用于客户支持的费用 EBPP can cut down the cost of your company ’s customer support. 8 传统的兑换方式惟有通过在结算单上填塞广告而获利 Traditional billing methods present lucrative opportunities to stuffstatements with ads. 9 对客户而言,EBPP 意味着随时随地可以了解账户数据 To the customer, EBPP means access to account data at any time , from anywhere. 10 最妙的是,消费者无需再料理一大堆乱糟糟的账单 Best of all ,customer don’t have to deal with the clutter of bills. 11 需要新的搜索方法以及能够将Web 站点自动分类的软件 Newparadigms of searching are needed as well as new software that is able to categorize web sites automatically. 12 信息和数据检索技术研发的目的在于提高检索的功用和效率 The research and development in information and date retrieval is aimedat improving the effectiveness and efficiency of retrieval 13 为了得到更好的检索结果,不仅需要提高检索引擎的技术,而且需要改进用户界面 In order to review better search results, it is not only necessary to improve the search engine technology , but alsothe user interface. 14 文本信息嵌入到了特殊文件格式的二进制结构中 The textual information is embedded into the binary structure of the particularfile format. 15你这些乱糟糟的东西占用了太多的空间 Your clutter takes up far too much space. 16 它是便宜的,但在另一方面,质量很差It ’s cheap , but on the other hand , the quality is poor. 17 在网上手动分类导致极少的搜索结果 Manual process ofclassifying on the web result in very few search results. 18 那些不说英语或不以英语为本族语的人在互联网上受到很大的限制 People who do not speak English or who are non-native Englishspeakers have many disadvantages on the web . 19 按照信息的重要性进行分类也非常有必要 It is necessary to rankinformation by importance. 20 那机会太好了,不能错过 That ’s too good an opportunity to miss. 21要在电子商务新时代获得成功,企业必须最大限度地扩大雇员在电子商务活动中的参与程度 To be successful in the new age of electronic commerce, commerce , enterprises must be able to maximize the participation of their employees in e-commerce initiatives. 22愿意买该产品或服务的人越多,价格就降的越多The more people willing to buy the product or service , the further the price drops. 23 与过去两年相比,我们几年的销售额增加了一倍 Compared with last two years , we have doubled the sales figure this year. 24 各种各样规模的企业正加入到互联网经济中来,因此电子商务正迅速地改变着商业 Enterprises of all size are joining the Internet economy and thus electronic commerce is rapidly transforming《电子商务英语》同步练习策 第一、二大题 翻译5business. 25 现在出现的一个焦点领域是间接采购,它是一项与用于企业经营的货物和服务的购买关联的开支 Presently an emerging area of focus is indirect procurement , which is the spending associated with acquiring the goods and services required to run the enterprise. 26 互联网采购自动化能够减少每一订单70%的申请费用 Internet procurement automation has the potential to reduce requisition processing costs by 70% per order. 27 规模经济得到乐实现,从而降低乐产品的成本,增加了购买组织投资的整体回报率 Economies of scale are realized , enabling lower cost of goods and increasing the buying organization ’s overall return on investment . 28 个人并不是利用实物交易的惟一实体 Individuals aren ’t the only ones taking advantage of swapping. 29 我怎么也意想不到那个时候他会突然出现 I never thought that he would pop up then. 30 这不仅可以给你带来一些本不可能的新买卖,而且还有助于你生意的发展 Not only can it 31 bring new sales that you never would have had , but it helps promote your business 32所有这些趋势都毫无疑问地对电子商务市场产生着深远的影响。

2014年4月全国高等教育自学考试电子商务概论试题及答案[1]

2014年4月全国高等教育自学考试电子商务概论试题及答案[1]

全国2014年4月高等教育自学考试电子商务概论试题代码:00896 一、单项选择题(本大题共20小题,每小题1分,共20分)(P代表的是在书上好多页) 1.电子商务协调性、可拓展性特点的基础是 ( C ) P48A.虚拟性 B.交互性 C.集成性 D.数字化2.通过一种技术,可使网民发布评论时在原文下面显示一段包含标题、来源、摘要的引用通告,而完整的评论内容留在自己博客中。

这种技术为 ( B ) P77 A.Ajax B.Trackback C.Tag D.RSS3.电子支付中最常用的工具是 ( D ) P80A.电子支票 B.电子现金 C.电子零钱D.电子信用卡4.对EDI信息进行编码时,尽管编码对象有不同的名称或不同的描述,但必须保证一个编码的对象仅赋予一个代码,这种原则称为 ( C ) P92A.稳定性 B.简明性 C.唯一性D.可扩充性5.EDI的通信网络采用的是 ( D ) P86A.电话网 B.电视网 C.物联网 D.增值网6.Web2.0时代的生产特点是 ( D ) P194A.以产品为中心 B.以网站对消费者发布信息为主 C.商家主导D.消费者成为生产者7.受理数字证书的申请、签发数字证书和管理数字证书的服务机构是 ( B ) P111 A.政府 B.认证中心 C.物流中心 D.支付中心8.电子商务框架结构中的网络基础设施层最重要的部分是 ( A ) P113A.互联网 B.有线电视网 C.无线通信网D.远程通信网9.电子商务的基本流程中,买卖双方和其他交易各方在签约前需要开展准备活动,该阶段属于 ( D ) P125A.交易磋商 B.签订合同 C.履行合同 D.交易前准备10.淘宝网交易平台会员注册时必须进行实名认证的是 ( B ) P133~134A.买方 B.卖方 C.买卖双方D.中介服务商11.一个企业发现了某个市场机会,有一个初步的想法和假设,并验证想法的可行性,证实或否定初步的假设。

电子商务英语(00888)_自考三大部分翻译

电子商务英语(00888)_自考三大部分翻译

自考英语三大部分一.单词Advertise 做广告v.Adopt 收养,采用 v.Assumption 假定,假设 n.Achievement 成就 n.Automatic 自动的 adj.Arrangement 安排 n.Anticipate 期望,预料 v.Accordingly 因此 adv.Attribute 归因于 v.Arrange 整理,安排v.Abandon 放弃,遗弃 v.Automation 自动化,自动 n.Available 可用的,可获得的 adj.Adapt 改变,使适应v.Associate 伙同的,副的;同事 adj.& n Available 可用的,可获得的adj.Alliance 结盟,联盟 n.Attempt 尝试,试图,努力 v.& n. Absolutely 绝对的,完全的,无条件地 adv. Barrier 障碍 n.Backorder 延期交货n.Burgeon 发芽,开始生长v.Basically 基本上,根本上adv.Barely 机会没有;光秃秃的adv.Commerce 贸易,商业 n.Convenience 方便,便利 n. Correspondence 通信,信件 n.Capture 虏获,得到 v.Conversion 转变,变换 n.Critical 批评的,危机的;决定性的adj. Concise 简明的 adj.Contract 合同;契约 n.Corporate 共同的;法人团体的 adj. Consume 消耗,花费 v.Community 社会;团体 n.Cumbersome 笨重的a.Complexity 复杂 n.Conscious 清醒的,察觉的adj.Conflict 不合,分歧 n.Confidence 信心n.Confirm 证实,确定v.Crucial 极其重要的 adj. Consistent 持续的 adj.Classic 第一流的,经典的 adj. Coordinate 协调;调节 v.Customize 按顾客要求制作v. Concentrate 集中;全神贯注v.Claim 声称;认领 v.& n.Clutter 使散乱;零乱v.& n.Classify 分类,归类 v.Category 部门;种类;范畴n.Casual 偶然的,随便的 adj. Currency 流行;货币n.Counsel 建议;顾问律师 n.Cement 水泥n.结合;巩固v. Consistently 一致;一贯;相符adv. Corporation 法人团体n.Commence 开始,着手v.Comment 意见,解释;评论 n.&v. Confusion 困惑,混乱(状态)n. Consultant 顾问 n.Campaign 战役;运动 n.Competency 能力,技能;权限 n. Classical 古典的;经典地,传统的 adj.Document 文件,文献n.Dispute 争论,辩论 v.&n.Deflate 紧缩v.Distinct 清楚的,明显的 adj. Distinguish 区分v.Distribute 分配;分发;分布v. Domestically 本国的,国内的adv.Detailed 详细的adj.Downside 下调,下滑 n.Deduct 扣除;减除v.Disadvantage 不利条件 n.Domain 领土;领域,范围 n.Distract 使…分心,分散…的注意力v. Definite 清楚的,明确的;肯定的 adj.Emergence 出现,暴露n.Enhance 增强,提高 v.Estimate 估计 n.&v.Equivalent 同等的 adj.Expand 扩展,扩大v.Expectant 期望的,预期的 adj.Extensive 广阔的;广泛的adj.Equip 装备;供给所需的东西 v.Extension 延伸,伸展 n.Experienced 有经验的 adj.Executive 行政官;行政人员n.Extreme 极端的;偏激的 adj.Eliminate 除去,淘汰v.Exponential 指数的,指数方程的 adj.Essential 必须的;基本的adj.要素n. Evaporate 蒸发;消失v.Embrace 拥抱;包含v.Endeavor 努力,尽力 v.& n.Essence 本质,精髓,精华 n.Enormously 巨大地,极大地,极其adv.Enlighten 启发,启迪,教导 v.Feasible 可行的,可做的 n.Fund 基金;经费n.Fundamentally 基本地,根本地adv.Fundamental 基本的,基础的;主要的adj. Frustrate 妨碍;扰乱,使沮丧v.Favorite 最受喜欢的;宠儿 adj.& n.File 卷宗n.归档v.Facilitate 使容易;使便利 v.Foster 照顾;养育;培养v.Feasible 可行的,可做的n.Generate 产生,发生v.Guarantee 保证v.&n.Headquarters 总部,司令部 n.Horizon 地平线 n.Highlight 最精彩的部分n.强调v.Interview 采访;访问,对…进行面试 n.& v. Impossibility 不可能,无希望 n.Incumbent 有责任的;现任的;在职者 adj.& n. Inconvenient 不方便的 adj.Ineffective 无效果的 adj.Influence 影响,权力 n.Inhibit 阻止,禁止 v.Index 索引 v.& n.Initialization 预置,初始化n. Intervention 插入;干涉 n.Invoice 发票;发货单 n.Insight 洞察力n.Inevitable 不可避免的 adj. Imperative 命令的;权威a.& n. Implicit 含蓄的 a.Individual 单独的,个人的 a. Investment 投资n.Infrastructure 基础结构n.Incorporate 包含,合并v.Involve 包含;牵涉v.Intrude 闯入,侵扰v.Insurance 保险;保险费n.Identify 确定,鉴别v.Ingredient 原料;要素;成分nKeyword 关键词 n.Lucrative 可获利的,赚钱的adj. Location 地方,位置n.Legislation 立法;法规 n.Leverage 杠杆作用 n.Mortgage 抵押v.&n.Merchandise 商品,货品 n.Massive 巨大的;可观的,大量的adj. Mistakenly 弄错,误解 adv.Motivate 作为…的动机;激励v. Mavericks 持异议者,自行其是者 n。

00888电子商务英语单词英译汉

00888电子商务英语单词英译汉

第一课1.e-business process 电子商务程序2.online marketing 在线营销3.World-Wide-Web interface 万维网接口4.financial transaction 财务往来5.business model 商务模式 6.customer service 客户服务7.dispute resolution 解决争端8.customer relationship management 客户关系管理9.electronic billing and payment system 电子兑账与支付系统10.shipping document 运输单11.EDI 电子数据交换12.intranet 企业内部互联网13.extranet 企业外部互联网14.B2B 企业与企业之间15.final customer 最终用户16.customs clearance 清关17.B2C 企业与消费者之间18.credit card verification 信用卡鉴别19.market niche 市场领域20.software module 软件模块第二课1.Just-In-Time(JIT) 准时生产制;及时供应制2.bandwidth 带宽3.URL 统一资源定位器4.DigiCash 电子现金5.R&D 研究与开发6.profit/loss statement 损益账7.cash-flow 现金周转;现金流量8.balance sheet 资产负债表;资金平衡表9.tangible benefit 有形利益10.intangible benefit 无形利益11.business reengineering 业务重组12.global marketplace 全球市场13.broadband technology 宽带技术14.multi-media 多媒体15.target-market 目标市场16.on-line order 在线订购17.Web site 网站18.on-line payment 在线支付19.Web server 网络服务器20.pro forma 形式发票;估价单第三课1.business unit(BU) 经营单位2.new economy 新经济3.business process re-engineering(BPR) 过程创新/流程再造4.distribution channel 分销渠道5.end user 最终用户6.customer relationship management(CRM) 客户关系管理7.business-to-business(B2B) 企业对企业营销模式8.business-to-consumer(B2C) 企业对客户营销模式9.brick-and-mortar enterprise 实体企业10.buy-in 买进11.earnings per share 每股收益12.market share 市场份额 loss 净亏损14.strategic objective 战略目标15.discounted price 折扣价格16.planning horizon 规划周期17.enterprisewide 整个企业范围的18.return on investment 投资回报率19.market segmentation 市场分割20.channel effectiveness chart 渠道效率图1.automatic replenishment 自动再补给2.mail-order operation 通过邮购运作生意的方法3.local store pricing 当地商店定价4.apples-to-apples comparison 同类比较5.customer service 顾客服务mercial suicide 商务自杀;生意自杀7.online and offline 线上和线下/网上和网下/虚拟和现实8.timely delivery 及时的送货9.brick-and-mortar business 现实生活中的商店10.Backorder 拖欠定货;延期交货11.CEO(Chief Executive Officer) 总裁;首席执行官12.best-price guarantee 最佳价格保障13.UPS:United Parcel Service 联合包裹快递公司14.Federal Express 联邦快递公司15.profit margin 利润16.national catalog 全国的商品目录17.mail-order pricing 邮购定价18.product return 产品回转19.privacy policy 保护隐私的措施20.search engines 搜索引擎第五课1.online information 线上信息/网络信息rmation network 信息网3.site traffic 站点访问量4.growth rate 增长率5.customer base 顾客群6.product description 产品描述7.database 数据库8.return rate 退货率9.follow-up calls 售后服务电话10.sales figures 销售金额11.CyberCash 电子货币公司(网络银行)12.online venture 网络公司13.sales tax 销售税14.top seller 最畅销的货品15.cataloger 邮购商(公司)16.product line 产品系列/系列产品17.multiple servers 多个服务器18.chief technology officer(CTO) 首席技术官rmation technology(IT) 信息技术20.sales projections 销售预测第六课1.marketing 市场营销,销售2.eCRM 电子商务客户关系管理3.web technology 互联网技术4.client 顾客,客户5.customized software 按顾客要求制作的软件6.solution 解决方案7.customer information 客户信息8.field technician 实地技术人员9.automated reports 机器自动生成的报告10.customers’ buying preference 顾客的购物喜好11.IP address IP地址12.workflow 工作流程13.virtual private network(VPN) 虚拟专用网14.sales-force automation software 销售人员自动化软件15.customer support 用户支持16.frequently asked questions(FAQ) 经常提到的问题17.toll-free telephone 免费电话18.do the trick 解决问题19.real-time communication 实时交流20.one-time start-up fee 一次性启动费1.statements and payments 结算清单与支付2.e-money 电子货币3.electronic bill presentment and payment(EBPP) 电子账单付兑与支付4.transfer funds 基金转移5.customer care 客户关怀6.billing department 票据中心7.AT&T electronic statements A T&T电子结算清单8.cross-sell 交叉销售9.up-sell 上行销售10.in-house program 内部流程11.overhead 营业费用;经常费12.customer relations 客户关系13.credit card 信用卡14.cost savings 节约成本;节约费用15.individual spending habits 个人购物习惯;个人消费习惯16.Internet billing and customer management 因特网结算与客户管理17.account data 账户数据18.direct billing 直接结算19.centralized system 中央系统;集成系统20.data collection 数据收集第八课1.database management systems 数据库管理系统2.intelligent search engines 智能搜索引擎3.neural networks 神经网络4.directory 姓名地址簿;电话簿rmation retrieval 信息检索6.multilingual searches 多语言搜索7.text documents 文本文件8.particular file format 特殊文件格式9.image 图像10.database integration 数据库集成11.cross language search engine 跨语言搜索引擎12.retrieval and classification technologies 检索和分类技术13.prototype 原型14.web page 网页15.Natural Language Searches 自然语言搜索16.node 节点17.Image Search Engine 图像搜索引擎18.textual information 文本信息19.algorithm 算法20.natural language processor(NLP) 自然语言处理器第九课1.eProcurement 电子采购2.buying leverage 购买杠杆3.spending analysis 开支分析4.supply chains 供应链5.ERP software/system 企业资源管理软件/系统6.maverick purchasing 个性化购买7.purchase requisition cycle 购货请购周期8.order initialization 订单初始化9.availability check 有效性核查10.purchase order tracking 订单跟踪11.status tracking 状态跟踪12.Rogue/off-contract buying 非契约购买13.review and approval process 检查批准流程14.trending tools 流行手段15.back-end integration 后台整合16.Metcalf’s law 迈特卡尔夫定律17.Business-to-business barter 企业对企业实物交易18.approval cycle/channels 受理周期/渠道1.legal counsel 法律顾问2.legal environment 法律环境3.human resources 人力资源4.customer loyalty 客户忠诚5.domain name 域名6.enforceable transaction 可执行交易7.electronic payment 电子支付8.electronic signature 电子签名9.consumer protection law 消费者保护法10.legal issue 法律争端11.liability risk 责任风险12.online seller 在线卖方13.regulatory risk 管制风险14.data protection laws 数据保护法15.joint venture 合资企业;联合经营16.data ownership 数据库所有权17.sound clip 声音摘录18.legal intervention 司法干预rmation privacy 信息隐私20.intellectual property 智力资产第十一课1.e-commerce site 电子商务网站2.checkout process 结帐过程3.ineffective error messages 无效错误信息4.create an account 建立账户5.“Return” and “New” customer paths “老顾客”和“新顾客”通道6.online retailer 网络零售商7.out of business 破产8.holiday revenues 假日收入9.cash register 收银机10.site traffic 网络交通11.potential sales 潜在销售12.purchase attempts 购买企图13.shopping cart 购物车14.in vain 徒劳15.passive registration 被动注册16.credit card number 信用卡号码17.fix the error 更正18.shipping method 交货方式19.lost sales 未实现交易20.place an order 订购第十二课1.mobile telephony 移动电话技术2.interactive TV 交互式电视(技术)3.smart cards 智能卡,智能插件;灵便卡4.telecommunications 电信work economy 网络经济6.technology trends 技术趋势7.winners and losers 赢家和输家8.consumer market 消费者市场9.e-business space 电子商务商业空间10.virtual world 真实世界11.key issues 焦点12.first-movers 先驱者13.market share 市场份额14.maximum value 最大价值15.marketing department 营销部门16.advertising medium 广靠媒介17.cost-effective and efficient 经济实用18.value chain 价值链19.transaction platforms 交换平台20.automotive industry 汽车工业。

全国4月自考00888电子商务英语自学考试试题【VIP专享】

全国4月自考00888电子商务英语自学考试试题【VIP专享】

绝密★考试结束前全国2014年4月高等教育自学考试电子商务英语试题课程代码:00888请考生按规定用笔将所有试题的答案涂、写在答题纸上。

选择题部分注意事项:1. 答题前,考生务必将自己的考试课程名称、姓名、准考证号用黑色字迹的签字笔或钢笔填写在答题纸规定的位置上。

2. 每小题选出答案后,用2B铅笔把答题纸上对应题目的答案标号涂黑。

如需改动,用橡皮擦干净后,再选涂其他答案标号。

不能答在试题卷上。

一、根据句子的意思选择一个正确的答案。

(本大题共10小题,每小题1分,共10分)1. All the hotels are filled to ______.A. capacityB. strengthC. possibilityD. length2. From 1987 through 2012, about 700,000 new homes were sold in a/an______ year.A. regularB. normalC. averageD. usual3. He was ______ Number Three in the inner circle of the Government.A. classifiedB. gradedC. rankedD. leveled4. They were about to fight when their father ______.A. invadedB. participatedC. joinedD. intervened5. Time is limited. Please introduce to us the progress of your work ______.A. slowlyB. clearlyC. conciselyD. completely拥有梦想只是一种智力,实现梦想才是一种能力。

第1页(共8页)6. Although they were all worried about his safety,he insisted ______going there together with us.A. toB. onC. atD. for7. I’ll ask Mr. Smith to ring you up ______he comes back to the office.A. whenB. whereC. becauseD. although8. They regard ______as their duty to provide the best service for their customers.A. thisB. whatC. itD. that9. Not until the day before yesterday ______to give a speech at the meeting.A. he agreedB. does he agreeC. he agreesD. did he agree10. ______up at the clock on the wall,the secretary found it was already midnight.A. LookingB. LookC. To lookD. Looked二、阅读下面的短文,从A,B,C,D,四个选项中选出一个最佳答案。

全国2014年4月自考电子商务概论试题和答案【纯文字】

全国2014年4月自考电子商务概论试题和答案【纯文字】
1.电子商务协调性、可拓展性特点的基础是
A.虚拟性B.交互性
C.集成性D.数字化
正确答案:C(1分)教材P48
2.通过一种技术,可使网民发布评论时在原文下面显示一段包含标题、来源、摘要的引用通告,而完整的评论内容留在自己博客中。这种技术为
A.AjaxB.Trackback
C.TagD.RSS
正确答案:B(1分)教材P77
正确答案:B(1分)教材P111
8.电子商务框架结构中的网络基础设施层最重要的部分是
A.互联网B.有线电视网
C.无线通信网D.远程通信网
正确答案:A(1分)教材P113
9.电子商务的基本流程中,买卖双方和其他交易各方在签约前需要开展准备活动,该阶段属于
A.交易磋商B.签订合同
C.履行合同D.交易前准备
19.有实力的零售商以销售为导向,根据下游客户的需求向上游供应商提出采购清单,这类采购是
A.定制采购模式B.进货型采购模式
C.单独业务型采购模式D.战略支援采购模式
正确答案:A(1分)教材P256
20.福特生产模式是
A.定制化生产B.定制化服务
C.大规模定制D.大规模制造
正确答案:D(1分)教材P188
2.每小题选出答案后,用2B铅笔把答题纸上对应题目的答案标号涂黑。如需改动,用橡皮擦干净后,再选涂其他答案标号。不能答在试题卷上。
一、单项选择题(本大题共20小题,每小题1分,共20分)
在每小题列出的四个备选项中只有一个是符合题目要求的,请将其选出并将“答题纸”的相应代码涂黑。错涂、多涂或未涂均无分。
正确答案:C(1分)教材P207
15.携程旅行网收购北京现代运通订房系统,成为中国最大的宾馆分销商,这种市场战略类型是

自考电子商务英语2022年4月真题试题及(00888)

自考电子商务英语2022年4月真题试题及(00888)

自考电子商务英语2022年4月真题试题及(00888)自考电子商务英语2022年4月真题解析(00888)1.[单选题] Executing the e-business strategy online requires______careful business planning—it requires the technicians to build and maintain a site that can truly support the business over time.A.better thanB.worse thanC.more thanD.less than2.[单选题] Keep all kinds of payment options available to your customers. Not everyone feels comfortable ______through a credit card, or has one.A.buyingB.buyC.boughtD.being bought3.[单选题] A computer hacker is someone who tries to ______computer systems, especially in order to get secret information.A.get outB.pull downC.bring upD.break into4.[单选题] After the online deal, you’d better immediately send a confirmation note thanking the customer, and listing all the products, prices and key terms of the purchase in ______.A.a letterB.a visitC.a callD.an email5.[单选题] Keep the customer ______of the order status at all times by email or by providing a tracking link.A.upliftedB.updatedC.rememberD.forget6.[单选题] The terms of an agreement or treaty are the ______that must be accepted by the people involved in it.A.containersB.conditionsC.confessionsD.considerations7.[单选题] He wants to transfer some money to the______of his daughter.B.titleC.dataD.account8.[单选题] Web storefronts______close. Being on the Web means our business will be open 24 hours a day, 7 days a week.A.everB.neverC.oftenD.always9.[单选题] They say China’s growth, though slower, is still very robust (强劲有力的)compared to the world’s_______economies.A.anotherB.the otherC.otherD.others10.[单选题] The report showed that 22% of Taobao customers in small towns used mobile application_______online. But the percentage declined to 17% in first-and second-tier cities.A.shopB.shoppedC.to shopping11.[单选题] Passage 1It’s a goal for millions of families every year to keep the Christmas spending within a certain amount of money, but you can still afford the gifts because your loved ones will enjoy them. This concern is becoming greater and greater these days. Even so, there are several things that you can do to help.Hit the sales. No one wants to get up at four o’clock in the morning and fight to get good deals on Black Friday (the first Friday at Christmas time). It’s surely very difficult to pick up the courage and get out there in the cold for a gold deal. But sometimes it can be well worth it. Many retailers offer specials all through the day. Some even offer online Black Friday specials, so we may still be able to get a great deal on Black Friday.Read advertisements regularly. Once the Christmas shopping season is coming, retailers will be hungry for business. They will try their best to get us into the store. Please read the weekly advertisements of sales among the major retailers from time to time. We may be lucky enough to find different prices for the same thing in different shops.Shop online.Some of us don’t like running from store to store to get the best price on the perfect gift. Some of us don’t like to go out in the cold at all, and then, we can do online shopping.The world of online shopping makes it possible for us to visit all themajor retailers and some specially store on the Internet. We can find exactly what we are looking for at the best possible price without even having to leave the house. With traditional Christmas shopping, it will always take us a long time to wait if we want to get the perfect gift.11、The underlined word “specials” in Paragraph 2 means______.A.赠品B.奢侈品C.特价商品D.圣诞礼品12.[单选题] 12、We can have more choices to get a good deal______.A.on the InternetB.in specialty storesC.from salesmenD.from retailers13.[单选题] 13、In the passage the writer wants to______.A.tell us to shop onlineB.tell us the best way to do shoppingC.show us how hard it is to do Christmas choppingD.give us advice on how to get a good deal at Christmas time14.[单选题] 14、From the passage we can infer (推断)that______.A.people are surely able to get a good deal on FridayB.it is possible for people to buy the perfect Christmas gift with lessmoneyC.retailers will be hungry because they are busy selling Christmas giftD.with traditional Christmas shopping, people can’t buy the perfect gift15.[单选题] Passage 2Searching by keywords is the most common method of using a search engine,but the problems with keywords are the relatively imprecise results and the return of a lot of irrelevant information. Keywords may have more than one meaning and search results may be found only by using a synonym of the keyword. The method of browsing on the other hand takes too much to find the relevant information. Directories like Yahoo try to (circumvent) the problem, but the manual process of classifying material on the Web takes up too much time, resulting in very few search results. Therefore new paradigms of searching are needed as well as new software that is able to categorize Web sites automatically. The majority of search engines come from the United Stales and have specialized in English resources and information reflecting the American culture. People who do not speak English or who are non-native speakers have therefore many disadvantages on the Web. The centralized approach to information retrieval has extreme difficulty in coping with the multilingual and multicultural nature of the information society. The Internet has become a success throughout the world, but the American search engines operate with a US-centric companystructure and tend to concentrate upon the English language. Although many search engines have subsidiaries in many other countries, like Japan or Italy, the way the information is presented is the American way and may not reflect the logic of the people who are using it.15、A major problem of keyword searching is______.A.too little informationB.too much irrelevant informationC.too few exact resultsD.too many meanings16.[单选题] 16、The underlined word “circumvent” in the first paragraph is closest in meaning to_______.A.avoidB.includeC.approachD.renew17.[单选题] 17、Why do non-native English speakers have many disadvantages on the Web?A.The Internet is run by native English speakers.puters are made in the United States.C.Most resources are in English and contain American cultureD.Chinese information is too difficult to retrieve18.[单选题] 18、Although search engines have their branches in manyother countries, the American way of information presentation and their logic are still______.A.easily seenB.barely seenC.unknownD.unclear19.[单选题] Passage 3E-commerce websites are now a well known concept among all net users. Every net surfer has come across or used services of e-commerce sites at some point. Customers always prefer websites that offer them secure transactions at the time of payment. As the instances of online credit card theft and hacking having increased, so is the need installing secure and reliable mode of online payment.In any given e-commerce design package three things are most important —user friendliness extended features and quality. E-commerce can help your e-business achieve greater heights and profits with the help of many features.19、According to the writer, nowadays all net user are familiar with the concept of _______.A.mode of online paymentB.design packageC.e-commerce websiteser friendliness20.[单选题] 20、The need for installing secure and reliable mode of online payment results from_______.A.credit card theft and harkingB.the extended features and qualityC.greater heights and profitsD.three important things21.[单选题] Teleshopping is becoming popular in Europe. The biggest Swedish company sells different kinds of things on TV in European countries, and in one year it can (21) about $ 100 million. In France there are two teleshopping (22)and the French spend about$ 20 million a year buying things (23)these channels for an hour every day last year. Now the government(24)opening other channels for teleshopping, including the largest American teleshopping company and a 24-hour teleshopping company. Cerman businessmen hope this new teleshopping will help them sell(25)things.Some people like teleshopping(26)they can do some shopping without leaving their homes, especially in the cities with heavy traffic.(27)at the tame time, other European do not like this new way of shopping. They call teleshopping “Junk on the Air”. They usually(28)the quality of the things sold on TV.The need(29)high quality makes the European teleshopping companies have to be different from the American companies.(30)will have to bemore careful about the quality of the things they sell if they want to make money.21、()A.saveB.earnC.spendD.lose22.[单选题] 22、()A.channelspaniesC.businessD.stations23.[单选题] 23、()A.withB.throughC.toD.from24.[单选题] 24、()A.suggestB.agreeC.allowD.accept25.[单选题] 25、()A.leastB.mostC.lessD.more26.[单选题] 26、()A.whenB.untilC.becauseD.unless27.[单选题] 27、()A.SoB.ButC.ThereforeD.Or28.[单选题] 28、()A.look atB.listen toC.worry aboutD.knock off29.[单选题] 29、()A.forB.atC.withinD.after30.[单选题] 30、()A.YouB.WeC.ID.They31.[案例题] Offline, Wal-Mart is a sprawling giant, the word’s largest (31,零售商). ItsU.S. stores number 3300 and it employs more than one million workers, which means about one out of every 300 Americans is a Wal-Mart(32,雇员).And the giant is getting bigger. Wal-Mait is (33,扩展)its line to include designer clothes like those sold in Old Navy, and building its new stores with the capacity to offer more, (34,食品杂货). Wal-Mart plans on opening 70 new supercenters in 2022.But(35,在网上), down at #13,with only 6.5 million visitors, is Wlamart. com. At the top is e-commerce wunderkind eBay, with 34.4million visitors, followed closely by Amazon with 25.6 million visitors.32.[案例题] 和益,获益n./v.b______________33.[案例题] 传递,传达,转播v.r______________34.[案例题] 额外的,附加的adj.a______________35.[案例题] 跟踪,检测,迫踪v.t______________36.[案例题] 生产率,生产力n.p______________37.[案例题] 有效率的,高效能的adj.e______________38.[案例题] 买,购买v.p______________39.[案例题] 趋势,趋向n.t______________40.[案例题] 私有的,私人的adj.p______________41.[案例题] 服务n.s______________42.[案例题] online store43.[案例题] sales strategy44.[案例题] different needs45.[案例题] company growth46.[案例题] future plan47.[案例题] current customer48.[案例题] market analysis49.[案例题] consist of50.[案例题] in stock51.[案例题] basic elements52.[案例题] financial report53.[案例题] website maintenance54.[案例题] organizational structure55.[案例题] payment options56.[案例题] a new perspective57.[案例题] buying habits58.[案例题] sales channel59.[案例题] regardless of60.[案例题] prevent from61.[案例题] place the order62.[案例题] We are looking for a new manager. Good business skills in recruitment, management, negotiation, marketing and management are_______(require).63.[案例题] In most circumstances e-business_______(refer) exclusively to Internet businesses.64.[案例题] Many large-and small-scale online grocer ventures have______(fail) or continue to lose money these months.65.[案例题] He was valued for his skill in ______(raise) money for the company.66.[案例题] They began with a good idea. They______(see) a gap between what people wanted and what was available.67.[案例题] (71) [(If you are serious about growing your online business, you need to know where your market is and how to reach it.)] (72) [(What does the future of Internet marketing look like right now? Pretty much like a teenager.] Just take a look at today’s teens, and here’s what you’ll see.)]■ IPods loaded with music they’ve selected■ (73) [(Cell phones used constantly for text messaging, sending photosor short video clips, web surfing and taking)]■ Wireless laptops that can link to the Internet from pretty much anywhere and what are these kids doing on their computers?■ Reading new blog posts, watching viral videos friends send them, hanging out at social networking sites with people who share their interests, and creating their own web content and uploading it so other people can see itThese kids tell online business owners a lot. They tell us that people are creating their own personal web experience. (74) [(They’re creating networks of trust made up of people, groups and businesses they want to hear from.)] (75) [(They’re eliminating what’s irrelevant to them and pulling in only what they consider significant.)] And they’re using a whole array of tools to do this, while accessing a full range of media. That means that if we want to market to today’s Internet audience, we’ve got to become part of their trusted networks and use the same tools and media to reach them with content they want to see. And that boils down to one thing: segment, segment, and segment.68.[案例题] 分析消费者的购物习惯是卖家的最重要的任务。

全国2014年4月高等教育自学考试基础英语试题

全国2014年4月高等教育自学考试基础英语试题

全国2014年4月高等教育自学考试基础英语试题 课程代码:00088 请考生按规定用笔将所有试题的答案涂、写在答题纸上。

选择题部分 注意事项: 1. 答题前,考生务必将自己的考试课程名称、姓名、准考证号用黑色字迹的签字笔或钢笔填写在答题纸规定的位置上。

2. 每小题选出答案后,用2B铅笔把答题纸上对应题目的答案标号涂黑。

如需改动,用橡皮擦干净后,再选涂其他答案标号。

不能答在试题卷上。

一、词汇应用和语法结构(本大题共30小题,每小题1分,共30分) (一)词汇应用(15分) 选择最佳答案完成句子,错选、多选或未选均无分。

1. Did he give a ______ account of what have happened?A. truthfulB. wastefulC. stressfulD. harmful 2. It can kill you if you don’t notice the ______ signals.A. warnedB. misleadingC. warningD. fancy-sounding 3. Then it’s time to join a relaxation class or ______ dancing, painting or gardening.A. take upB. take intoC. get downD. get into 4. By using UPC, the computer can print out the ______ price of the item.A. averageB. accurateC. activeD. artificial 5. The potato chip bags weigh 75 grams ______.A. pieceB. apieceC. alikeD. a like 6. Many other trains were stopping and ______ their passengers, and there were thousands of people in the station.A. unfoldingB. unlockingC. unloadingD. unfastening 7. Rust ______ very quickly when iron is not protected from dampness by paint, or in some other way.A. makesB. comesC. formsD. refines 8. —What’s wrong with him? —He is quite ______ about his chances of getting a decent job.A. excitedB. interestedC. confidentD. pessimistic 9. Being away for more than a decade, he is still strongly ______ to his homeland.A. appliedB. assortedC. attachedD. allocated 10. He thought he could ______ from attending the MBA program. That’s why he quit the job.A. benefitB. gainC. promoteD. achieve 11. The president ______ a plan to cut the government spending in the following year.A. put offB. put onC. put forwardD. put out 12. You are in a very ______ position to apply for this job. Have a try!A. comparableB. crucialC. exclusiveD. advantageous 13. All the speakers are required to ______ their speech to this topic.A. restrictB. limitC. referD. confine 14. He has been ______ in advertising for a number of years. Maybe you could turn to him for some advice?A. estimatedB. exposedC. engagedD. embodied 15. Don’t worry. He’s very much ______ of finishing the job on his own.A. capableB. strongC. ableD. wise (二)语法结构(15分) 选择最佳答案完成句子,错选、多选或未选均无分。

00888电子商务英语必考单词表

00888电子商务英语必考单词表

Unit 1 A
Unit 1 A
Unit 1 A
Unit 1 A
Unit 1 A
Unit 1 A
Unit 1 A
Unit 1 A
Unit 1 A
Unit 1 A
Unit 1 A
Unit 1 A
Unit 1 A
Unit 1 A
Unit 1 A
Unit 1 A
1 A
82 investor 83 likehood 84 habit 85 preference 86 target 88 channel 89 conflict 90 concern 91 associate 92 sensitive 93 bypass 94 niche 95 specific 96 attempt 97 cover 98 gap 99 exploit 100 fit 101 align 102 accounting 103 inventory 104 pricing 105 perspective 106 ensure 107 consistency 108 prevent 109 stock 110 profile 111 overlook 112 duplicate 113 package 114 ship 115 evaluate 116 available 117 update 118 outsource 119 adequately 120 address
支持的 员工 招聘 洽谈 创业的 改革 危险 积极主动 主动性 实行 负责人 足够的 观念 超现代化的 更好的
争取--的支持 目录 堆积 子种类 做的过分 淹没,压倒 多重的 信用 (英)支票 欺诈,骗子 变换器 安全 隐私,秘密 重要的 结账 促销的 退订 详细资料 插座 保证 恶意的

全国自考(电子商务英语)真题试题及(一)

全国自考(电子商务英语)真题试题及(一)

全国自考(电子商务英语)真题试题及(一)全国自考(电子商务英语)真题解析(一)一、单选题(共20题,共40分)1.His wife, to whom he __________ for thirty years, was childless.A.has marriedB.has been marriedC.had marriedD.had been married2.They are __________ a mass production movement.A.firingunchingC.introducingD.presenting3.Professor Tate __________ about him.A.heard the students to talkB.heard the talk by the studentsC.heard the students talkingD.heard the students to talking4.__________ some of the suggestions prove of value to you as well?A.CouldB.CanD.May5.The research pro ject has only been under way for three months, so it ’too s early to _______its success.A.figureB.considerC.rateD.evaluate6.What do you think of his motion that we __________ a play at the English evening?A.should put onB.shall put onC.would put onD.will have put on7.We can visit your company on Monday or Tuesday, our plans are fairly __________.A.flexibleB.elasticC.supplepliant8.Nothing can stop us now, __________?A.can ’ t itC.could itD.does it9.All of my efforts to__________ peace failed.A.reserveB.conserveC.persistD.preserve10.I was greatly shocked by the way __________ things were done there.A.howB.thatC.asD.which11.There is a(n) __________ between logic and metaphysics.A.bargainB.treatypactD.alliance12.Neither of the drivers who are being held by the police__________ whom to blame for his trouble.A.knowB.knowsD.have known13.All citizens in this nation are__________ to the law.A.subjectB.objectC.exposedD.dependent14.I made up my mind that under no circumstances__________ to such principle.A.couldn ’ t I agreeB.I couldn ’ t agreeC.I could agreeD.could I agree15.Einstein ’ s new theory on optics changed__________ scientific idea about light.A.technicalB.originalC.classicalD.mechanical16.The time has come for the company to __________ after years of rapid expansion.A.consistB.considerC.consolidatebine17.__________ were naturally a musical family .A.A ShawB.The ShawsC.The ShawD.Shaws18.Nothing can __________ being unkind to children.A.adjustB.reasonC.justifyD.reassure19.That kind of shoes are __________ expensive for me.A.moreB.far moreC.far tooD.much20.Next time I __________ there, I ’ ll ask them about it.A.will goB.have goneC.am goingD.go二、填空题(共16题,共40分)21.收入;岁入n. r_______________22.闯入;侵扰v. i_______________23.承担责任的adj. r_______________24.繁荣n. p_______________25.证实,确认v. c_______________26.持续的adj. c_______________27.按顾客要求制做v. c_______________28.交易;事务;处理n. t_______________29.发票;发货单n. i_______________30.视力;洞察力n. v_______________31.流行;货币n. c______________32.必要的;基本的adj.要素,要点n. e_______________33.领土;领域,范围n. d_______________34.预言,预报n . p_______________35.口令;密码n. p_______________36.完型填空(本大题共10 小题,每小题1 分,共10 分)从选项中选择一个最适合短文的选项,错选、多选或未选均无分。

全国2014年4月自考国际商务英语试题和答案

全国2014年4月自考国际商务英语试题和答案
28. devaluationh. competence
29. confirming banki. total resources of a business, such as cash, accounts receivable, real estates, etc.
30. modesj. that which incites, rouses or encourages a person
Ⅶ. Translate the following into English(25%)
42.中国现在的人均收入为1100美元以上,为中等收入国家,但几年前它还是个低收入国家。
34. soft loans
35.Байду номын сангаасVER
Ⅴ. Answer the following questions in English(20%)
36. What is a letter of credit?
37. What are common carriers?
38. What is documentary collection?
2. political entity
3. free trade area
4. banknotes
5. legal obligations
6. BOT
7. trademark
8. staple goods
9. council of ministers
10. parent company
Ⅱ. Translate the following words and expressions from Chinese into English(10%)
Ⅳ. Make brief explanations of the following terms or give the full name of the abbreviation in English(10%)

电子商务英语00888,历年真题

电子商务英语00888,历年真题

电子商务英语00888,历年真题全国2003年10月高等教育自学考试电子商务英语试题课程代码:00888第一部分选择题(共50分)(一) 词汇和语法(本大题共20小题,每小题1分,共20分)根据句子的意思选择一个正确的答案。

答案标在答题纸上。

1.Flight nineteen from New Y ork and Washington is now arriving at _____.A. the two gateB. gate twoC. the gate twoD. second gate2.Since 1971 there have been two _____ in this city.A. woman mayorsB. woman mayorC. women mayorD. women mayors3.It rains _____ in Shanghai _____ in Beijing.A. as often; thanB. more often; thanC. as oftener; asD. much often; as4.It _____ for two days and the field were all under water.A. rainedB. had been rainingC. was rainingD. would have rained5.A new type of computer is going to _____ next year.A. turn outB. being turned outC. have turned outD. turned out6.Having the highest marks in his class,_____.A. the college offered him a scholarshipB. a scholarship was offered him by the collegeC. he was offered a scholarship by the collegeD. a college scholarship was offered to him7.He _____ in London by eleven o’clock, but he started too late.A. should beB. must have beenC. ought to have beenD. might have been8.If you _____ that late movie last night, you wouldn’t be sleepy now.A. hadn’t watchedB. didn’t watchC. haven’t watchedD. wouldn’t have watched9.It is because English is useful _____.A. why we study it hardB. which we study hardC. what we study hard D .that we study it hard10.We do not believe their nice words _____ intimidated by their bluster.A. so aren’t weB. neither we areC. we are notD. nor are we11.There are _____ benefits in the new system.A. conciseB. precise第 1 页C. tangibleD. metal12.The time has come for the company to _____ after years of rapid expansion.A. consistB. considerC. consolidateD. combine13.It is important for university to keep _____ with the changes in science and technology.A. stepB. stageC. spaceD. pace14.Critics _____ the writer with a lack of originality.A. criticizedB. chargedC. condemnedD. scolded15.They have _____ themselves as dedicated social workers.A. distinguishedB. seenC. definedD. differed16.The plane is _____ to take off at 4.A. enlistedB. enrolledC. promptedD. scheduled17.People will not believe a person who always _____.A. magnifiesB. enlargesC. broadensD. exaggerates18.Y ou should sign a contract to make your job situation _____.A. normalB. commonC. regularD. usual19.All citizens in this nation are _____ to the law.A. subjectB. objectC. exposedD. dependent20.Let’s fix a _____ date for the next meeting.A. infiniteB. plainC. distinctD. definite(二)完型填空(本大题共10小题,每小题1分,共10分)从选择项中选择一个最适合短文的选项。

2023年全国自学考试电子商务英语试题

2023年全国自学考试电子商务英语试题

全国2023年1月自学考试电子商务英语试题课程代码:00888请考生按规定用笔将所有试题旳答案涂、写在答题纸上。

选择题部分注意事项:1. 答题前,考生务必将自己旳考试课程名称、姓名、准考证号用黑色字迹旳签字笔或钢笔填写在答题纸规定旳位置上。

2. 每题选出答案后,用2B铅笔把答题纸上对应题目旳答案标号涂黑。

如需改动,用橡皮擦洁净后,再选涂其他答案标号。

不能答在试题卷上。

一、词汇和语法(本大题共20小题,每题1分,共20分)根据句子旳意思选择一种对旳旳答案,并将“答题纸”旳对应代码涂黑。

错涂、多涂或未涂均无分。

1. Tom has lived in London and Manchester, but he doesn’t like ______ city very much.A. eitherB. bothC. neitherD. every2. It is proved that this substance reacts ______ as fast as the other one.A. one-tenthsB. first-tenC. one-tenD. one-tenth3. ______ were naturally a musical family, all of whom were excellent pianists.A. A ShawB. The ShawsC. The ShawD. Shaws4. Nothing can ______ being unkind to small children.A. adjustB. reasonC. justifyD. reassure5. English ______ all over the world as a universal language.A. is teachingB. is taughtC. teachesD. teaching6. A new type of computer is going to ______ next year.A. turn outB. be turned outC. have turned outD. turned out7. They are ______ a mass production movement to meet so many foreign orders.A. firingB. launchingC. introducingD. presenting8. When we got to the theatre, the play hadn’t started yet, so we ______.A. needn’t hurryB. didn’t need to hurryC. needn’t to hurryD. needn’t have hurried9. You have never met each other before, ______?A. have youB. haven’t youC. do youD. don’t you10. Frequent cultural exchanges will certainly help ______ friendly relation between our two universities.A. feedB. supportC. fosterD. tend11. We wouldn’t lose courage even if we ______ again.A. were to failB. would failC. failD. have failed12. It is most important that one of the brakes on your bicycle ______ properly.A. will workB. has workedC. worksD. work13. These factories are ______ to the foreign trade company.A. subsidiaryB. coordinateC. substantialD. substantive14. Let’s sing together, ______ ?A. will youB. shall weC. won’t youD. shan’t we15. If you don’t pay your bill, they will ______ your gas.A. sendB. frustrateC. discourageD. disconnect16. All of my efforts to ______ peace failed at last.A. reserveB. conserveC. persistD. preserve17. The laws to be made have to ______ to various special interest groups.A. leadB. caterC. satisfyD. serve18. Four weeks ______ for making the necessary preparations.A. has allowedB. allowedC. were allowedD. was allowed19. ______ in my present work, I would be quite willing to do what you ask me to.A. Were I not engagedB. I were not engagedC. Engaged I were notD. Were not I engaged20. It’s ______ on you to advise your students before they leave school.A. obligedB. incumbentC. satisfactoryD. specific二、完形填空(本大题共10小题,每题1分,共10分)从选项中选择一种最适合短文旳选项,并将“答题纸”旳对应代码涂黑。

电子商务英语00888-历年真题

电子商务英语00888-历年真题

电⼦商务英语00888-历年真题全国2003年10⽉⾼等教育⾃学考试电⼦商务英语试题课程代码:00888第⼀部分选择题(共50分)(⼀) 词汇和语法(本⼤题共20⼩题,每⼩题1分,共20分)根据句⼦的意思选择⼀个正确的答案。

答案标在答题纸上。

1.Flight nineteen from New York and Washington is now arriving at _____.A. the two gateB. gate twoC. the gate twoD. second gate2.Since 1971 there have been two _____ in this city.A. woman mayorsB. woman mayorC. women mayorD. women mayors3.It rains _____ in Shanghai _____ in Beijing.A. as often; thanB. more often; thanC. as oftener; asD. much often; as4.It _____ for two days and the field were all under water.A. rainedB. had been rainingC. was rainingD. would have rained5.A new type of computer is going to _____ next year.A. turn outB. being turned outC. have turned outD. turned out6.Having the highest marks in his class,_____.A. the college offered him a scholarshipD. a college scholarship was offered to him7.He _____ in London by eleven o’clock, but he started too late.A. should beB. must have beenC. ought to have beenD. might have been8.If you _____ that late movie last night, you wouldn’t be sleepy now.A. hadn’t watchedB. didn’t watchC. haven’t watchedD. wouldn’t have watched9.It is because English is useful _____.A. why we study it hardB. which we study hardC. what we study hard D .that we study it hard10.We do not believe their nice words _____ intimidated by their bluster.A. so aren’t weB. neither we areC. we are notD. nor are we11.There are _____ benefits in the new system.A. conciseB. preciseC. tangibleD. metal1 / 5612.The time has come for the company to _____ after years of rapid expansion.A. consistB. considerC. consolidateD. combine13.It is important for university to keep _____ with the changes in science and technology.A. step14.Critics _____ the writer with a lack of originality.A. criticizedB. chargedC. condemnedD. scolded15.They have _____ themselves as dedicated social workers.A. distinguishedB. seenC. definedD. differed16.The plane is _____ to take off at 4.A. enlistedB. enrolledC. promptedD. scheduled17.People will not believe a person who always _____.A. magnifiesB. enlargesC. broadensD. exaggerates18.You should sign a contract to make your job situation _____.A. normalB. commonC. regularD. usual19.All citizens in this nation are _____ to the law.A. subjectB. objectC. exposedD. dependent20.Let’s fix a _____ date for the next meeting.A. infinite(⼆)完型填空(本⼤题共10⼩题,每⼩题1分,共10分)从选择项中选择⼀个最适合短⽂的选项。

全国自考电子商务法概论2014年4月试题和答案

全国自考电子商务法概论2014年4月试题和答案

绝密★考试结束前全国2014年4月高等教育自学考试电子商务法概论试题课程代码:00996请考生按规定用笔将所有试题的答案涂、写在答题纸上。

选择题部分注意事项:1.答题前,考生务必将自己的考试课程名称、姓名、准考证号用黑色字迹的签字笔或钢笔填写在答题纸规定的位置上。

2.每小题选出答案后,用2B铅笔把答题纸上对应题目的答案标号涂黑。

如需改动,用橡皮擦干净后,再选涂其他答案标号。

不能答在试题卷上。

一、单项选择题 (本大题共25小题,每小题1分,共25分)在每小题列出的四个备选项中只有一个是符合题目要求的,请将其选出并将“答题纸”的相应代码涂黑。

错涂、多涂或未涂均无分。

1.B2G是一种2A.企业与消费者之间的商务B.消费者与消费者之间的电子商务C.企业与政府方面的电子商务D.企业与企业之间的电子商务2.功能等同原则是指10A.商业交易的公平理念B.在本国电子商务活动与国际性电子商务活动的法律待遇上,应一视同仁C.一种将数据电文的效力与纸面形式的功能进行类比的方法D.电子商务对传统口令法和非对称公开密钥法等认证方法,不可厚此薄彼3.将我国互联网服务商分为经营性和非经营性两类分别加以规范的法规是22A.《互联网信息服务管理办法》B.《互联网电子公告服务管理规定》C.《电信条例》D.《中华人民共和国计算机信息网络国际联网管理暂行规定》4.我国域名注册实行的原则是A.优先注册B.先申请先注册C.商标注册D.自动注册5.以特定的机构,对电子签名及其签署者的真实性进行验证的具有法律意义的服务即为74 A.认证B.电子认证C.交叉认证D.PKI体系认证6.电子资金划拨的流动性风险是指106A.电子资金划拨系统中的计算机和通讯设备出现技术故障而使得整个电子资金划拨系统陷入瘫痪的可能性B.延迟结算支付债务的风险C.人为的假冒、伪造、盗窃活动给电子资金划拨当事方造成损失的可能性D.指令人或接受银行无法按期清偿债务的风险7.电子商务对现行税法的影响不包括......126A.纳税主体难以确认B.税率难以界定C.征税客体定性无明确法律依据D.纳税地点确认原则适用困难8.国际社会对电子商务的税收问题达成了一些共识,这些共识是138A.税收中性原则,公平税负原则,操作简便原则,征管透明原则B.税收中性原则,公平税负原则,便于征管原则,简单透明原则C.税收公平原则,税负中性原则,便于征管原则,简单透明原则D.税收公平原则,税负中性原则,操作简便原则,征管透明原则9.比特税理论最早诞生于137A.美国B.澳大利亚C.加拿大D.荷兰10.电子商务中常用的避税方式是利用133A.零关税协议和零税率理论避税B.主体转移、客体转移和避税港等方式避税C.属人原则和属地原则避税D.独立服务器避税11.SPAM的含义是145A.垃圾邮件B.隐性广告C.搜索广告D.强制插播广告12.ISP在网络广告中的基本义务不包括......161A.协助调查义务B.事先审查义务C.事后控制义务D.事中监控义务13.广告法所称的广告是指142A.所有广告B.政府广告C.商业广告D.公益广告14.主机服务提供者是148A.Internet Presence Provider B.Internet Access ProviderC.Internet Content Provider D.Internet Host Provider15.下列不属于...个人数据的特点的是171A.个人数据的所有权为该数据的生成者所拥有B.个人数据的内容是数据主体可被识别的个人信息C.个人数据构成个人隐私的重要内容D.个人数据控制权丧失后具有可恢复性16.网站在搜集13岁以下儿童的个人信息前必须征得其父母的允许,否则每违规一例将被处以11000美元罚款。

2014年4月全国高等教育自学考试外贸英语写作真题

2014年4月全国高等教育自学考试外贸英语写作真题

2014年4月全国高等教育自学考试外贸英语写作真题课程代码:00097请考生按规定用笔将所有试题的答案涂、写在答题纸上。

选择题部分注意事项:1. 答题前,考生务必将自己的考试课程名称、姓名、准考证号用黑色字迹的签字笔或钢笔填写在答题纸规定的位置上。

2. 每小题选出答案后,用2B铅笔把答题纸上对应题目的答案标号涂黑。

如需改动,用橡皮擦干净后,再选涂其他答案标号。

不能答在试题卷上。

Part One: Questions 1-20Directions: There are 20 sentences in this part. For each sentence there are four choices marked A, B, C and D. Choose the ONE that best completes the sentence. (在下列各题中选择一个最佳答案填空。

) 20%1. It is requested that shipment ______ before the end of this month.A. is effectedB. be effectedC. should effectD. effects2. ______ your letter of March 5, we are pleased to inform you that the L/C has been received.A. Replying toB. Replying forC. Replied toD. Replied for3. We cannot see any possibility of business ______ your price is too high.A. thoughB. whileC. sinceD. that4. We are extremely sorry about this delay, ______ you will realize was due to circumstances beyond our control.A. thatB. whatC. ifD. which5. The sellers must pack the goods as ______ in the contract.A. stipulatedB. stipulatingC. stipulateD. stipulates6. Generally speaking, a growing demand can result ______ increased price.A. fromB. inC. forD. with7. We are looking forward to developing together with friends at home and abroad and ______ a glorious future.A. build upB. building upC. buildD. building8. I would appreciate your sending us an ______ for your building materials.A. up to date price listB. price list of up to dateC. up-to-date price listD. price list of up-to-date9. Since the article you require is not available for supply at present, we should like to recommend ______ as follows.A. similar somethingB. some similar oneC. some similar thingD. some similar ones10. Your L/C calls for an insurance amount for 130% of the invoice value. ______ ,we would request you to amend the insurance clause.A. The case being itB. The case is like thisC. Such is the caseD. Such being the case11. Our two ______ both asked for leaves of absence in June.A. C.P.A.SB. CPASC. CPA’sD. CPAs12. They ______ about the turnover of the company.A. feel badlyB. badly feelC. feel badD. feel well13. Either Jane or other managers ______ the board meeting next week.A. are attendedB. are to attendC. is attendedD. is to attend14. Ron’s account of the disagreement was ______ than Sue’s version.A. more accurateB. accuraterC. more nearly accurateD. more near accurate15. Bring the proposed agenda to either Brad ______ .A. or meB. or IC. or usD. and I16. We must do ______ to adjust the procedure.A. some thingB. some thingsC. anythingD. something17. ______ traveling first class was questioned by the manager.A. HisB. HeC. HimD. He’s18. The larger the foreign exchange exposure, ______ the exchange risk.A. greaterB. the more greaterC. the greaterD. more great19. If he had been Managing Director, the company ______ collapsed.A. wouldB. shouldC. would haveD. would have been20. Mr. Howard, ______ his study of the situation, was ready to talk about it when I arrived.A. completedB. having completedC. had completedD. being completed非选择题部分注意事项:用黑色字迹的签字笔或钢笔将答案写在答题纸上,不能答在试题卷上。

008961410高等教育自学考试 电子商务概论试题

008961410高等教育自学考试 电子商务概论试题

2014年4月高等教育自学考试《电子商务概论》试题课程代码:00896一、单项选择题1.下列关于SSL协议的描述不正确的是( B )A.包含握手协议B.不会存在商家欺诈C.在网络上普遍使用D.包含消息加密协议2.将标准化的商业文件从计算机到数据通讯网络,再到商业伙伴的计算机,中间不需要人工干预,采用这种信息传送方式的是( A )A.EDI B.传真C.电传D.电子邮件3.我们通常指的EDI标准是( D )A.ANSIX.12 B.TDCC C.ISO/IEC D.UN/EDIFACT4.电子商务服务商是电子商务系统的服务性要素之一,根据其提供服务的对象不同,阿里巴巴属于( A )A.B2B B.B2C C.C2C D.ASP5.按商务流程的规模划分,某超市新供应商的商品引进流程属于( C )A.宏观的商务流程B.中观的商务流程C.微观的商务流程D.供应的商务流程6.卖方备货、组织货源,同时进行报关、保险、取证等活动所处的交易阶段是( D )A.交易前准备B.交易磋商 C. 签订合同D.履行合同和索赔7.网络商品直销的商务模式属于( C )A.B2B模式 B. C2B模式 C. B2C模式D.C2C模式8.关于英式拍卖正确的说法是( B )A.起始价高B.公开拍卖C. 由卖方出价D.鲜花适合该拍卖方式9.适合采用电子商务隐形进攻战略的网站是( D )A.大型水平网站B.成熟社区网站C.大型专业垂直网站D.后起的、弱小的网站10.电子商务系统结构的框架组成是( A )A.三个层次和两个支柱B.两个层次和三个支柱C.三个层次和三个支柱D.两个层次和两个支柱11.电子商务领域最为常见的市场结构是( D )A.完全竞争B.垄断 C. 垄断竞争D.寡头垄断12.音乐唱片属于数字产品中的( C )A.过程B.服务C.信息和娱乐产品D.象征、符号、概念13.从网络内容、数据、文档中发现有用信息,挖掘出隐藏在网络数据或文档中的知识内容,这一过程是( C )A.Web[3志挖掘B.Web结构挖掘C.Web内容挖掘D.Web使用模式挖掘14.提供操作手册、电话支持等服务,是产品三个构成层次的( B )A.核心产品B.外围产品 C. 外延产品D.无形产品15.下列产品或服务中,不适合版本定价策略的是( A )A.农副产品B.电子报纸C.网络游戏D.计算机软件16.企业根据交易水平的供给状况即时确定出售产品或服务的价格,这种定价策略是( C )A.联盟定价B.低位定价C.动态定价D.个性化定价17.下列关于企业市场进攻战略特点的描述中,不正确的是( D )A.开拓性强B.风险性大C.潜在利润高D.短期的投资活动18.全球定位系统的英文缩写是( B )A.GIS B.GPS C.GDP D.ERP19.联系强度是指企业与目标客户之间开展的链接的程度和数量。

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绝密★考试结束前全国2014年4月高等教育自学考试电子商务英语试题课程代码:00888请考生按规定用笔将所有试题的答案涂、写在答题纸上。

选择题部分注意事项:1. 答题前,考生务必将自己的考试课程名称、姓名、准考证号用黑色字迹的签字笔或钢笔填写在答题纸规定的位置上。

2. 每小题选出答案后,用2B铅笔把答题纸上对应题目的答案标号涂黑。

如需改动,用橡皮擦干净后,再选涂其他答案标号。

不能答在试题卷上。

一、根据句子的意思选择一个正确的答案。

(本大题共10小题,每小题1分,共10分)1. All the hotels are filled to ______.A. capacityB. strengthC. possibilityD. length2. From 1987 through 2012, about 700,000 new homes were sold in a/an______ year.A. regularB. normalC. averageD. usual3. He was ______ Number Three in the inner circle of the Government.A. classifiedB. gradedC. rankedD. leveled4. They were about to fight when their father ______.A. invadedB. participatedC. joinedD. intervened5. Time is limited. Please introduce to us the progress of your work ______.A. slowlyB. clearlyC. conciselyD. completely6. Although they were all worried about his safety,he insisted ______going there together with us.A. toB. onC. atD. for7. I’ll ask Mr. Smith to ring you up ______he comes back to the office.A. whenB. whereC. becauseD. although8. They regard ______as their duty to provide the best service for their customers.A. thisB. whatC. itD. that9. Not until the day before yesterday ______to give a speech at the meeting.A. he agreedB. does he agreeC. he agreesD. did he agree10. ______up at the clock on the wall,the secretary found it was already midnight.A. LookingB. LookC. To lookD. Looked二、阅读下面的短文,从A,B,C,D,四个选项中选出一个最佳答案。

(本大题共10小题,每小题2分,共20分)Passage 1Check-in RequirementsPassengers and their baggage must be checked in at least 45 minutes before departure for domestic flights and 60 minutes for international flights. Government-issued photo identification is required for all passengers. Passengers traveling across any international boundary (边界) are responsible for obtaining all necessary travel documents. Passengers may be denied boarding if travel documents are not in order. When check-in requirements are not met,a passenger may be separated from his/her bag. Frontier Airlines will www albxzyymgw com gladly hold the bag in the destination baggage service office for pick-up at the passenger’s convenience. Passengers must be at the gate 20 minutes before departure for boarding.Free Baggage Allowance for Each Ticketed PassengerFrontier Airlines,Inc. will accept,per ticketed passenger,two free checked bags not to exceed 62 inches and 50 pounds per piece—one carry—on bag and one personal item(purse,laptop,etc.).NOTE:A ticketed passenger may check one carry-on bag if it is within established limitations. All carry-on items must be put under a shared overhead compartment (行李舱).Excessive (超重) Baggage ChargesAn excess charge will be made for each piece of baggage over the free allowance and for each piece of oversized or over-weight baggage.11. An international flight passenger should check in at least______.A. 20 minutes before departureB. 30 minutes before departureC. 45 minutes before departureD. 60 minutes before departure12. What is required of all domestic and international passengers for check-in?A. An invitation letter.B. A comp any’s job offer.C. An official photo identification.D. An official immigration permit.13. How much baggage is a ticketed passenger allowed free of charge?A. One piece.B. Two pieces.C. Three pieces.D. Four pieces.14. What will passengers have to do if their baggage is over the free allowance?A. To pay extra money.B. To carry it themselves.C. To ask for special permit.D. To drop the excessive item.15. This passage is probably taken from ______.A. an advertisement of an airlineB. a notice for airline passengersC. a schedule of an international flightD. an introduction to an airline companyPassage 2Melbourne,with a population of over 3.5 million,is the second largest city in Australia. It is clean,safe,dynamic and exciting,and well known internationally for its universities and other educational institutions.The city has well-planned tree-lined beautiful parks and gardens. It has a good transport system of roads,buses,trains,and trams (电车). The La Trobe University (拉特罗布大学) campus is connected to the Central Business District by trams,express buses,and bus and train connections.Melbourne is a culturally rich city,and is home to large communities of people from all parts of Europe,the Americas,Africa,and Asia. The city is fam albxzyymgw comous for its restaurants,theatres,music,opera,ballet,art,culture,and shops,and a lively and dynamic nightlife. Melbourne people are enthusiastic about sports,and the city hosts many famous international sports events. Near Melbourne there are beautiful coastlines with excellent beaches,national parks,forests,wineries (葡萄酒厂) ,winter snowfields and summer resorts.The climate is temperate and comfortable,with warm summers and cool winters. In summer,maximum daytime temperatures range from 26℃to 36℃,and in winter from 12℃to 18℃. The weather in Melbourne can be variable from day to day. In 2002, Melbourne was rated the world’s best city to live in by the Economist Intelligence Unit.16. Melbourne is well-known in the world for its ______.A. large populationB. educational institutionsC. transport systemD. beautiful parks and gardens17. According to the passage,Melbourne is a city where ______.A. rich people choose to liveB. the best wine is producedC. various cultures existD. Asian food is popular18. Melbourne people are very interested in ______.A. sportsB. sunbathingC. sightseeingD. traveling19. The word temperate in the sentence “The climate is temperate…”,most probably means ______.A. hotB. mildC. dryD. cold20. The best title for the passage might be ______.A. An Ideal Place for ShoppingB. A City with the Best ClimateC. The World’s Best City to Live inD. The World’s Most Beautiful City三、完形填空(本大题共15分)第一部分: 从所提供的选择项中选择一个最佳选项。

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