商英阅读期末试卷

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商务英语考卷(期末)

商务英语考卷（期末）一、选择题（每题1分，共5分）1. The main purpose of a business letter is to ________.A. provide detailed informationB. make a requestC. establish a personal relationshipD. All of the aboveA. IntroductionB. ConclusionC. Executive SummaryD. Bibliography3. When making a business presentation, you should________.A. speak as fast as possible to show your expertiseC. keep it simple and conciseD. focus on your own achievementsA. be vague and mysteriousC. include personal greetingsD. be written in all capital letters5. Which of the following is an example of passive voice?A. The manager approved the proposal.B. The proposal was approved the manager.C. The manager will approve the proposal.D. The proposal will be approved the manager.二、判断题（每题1分，共5分）1. Business writing always requires the use of formal language. ( )2. In a business meeting, it is acceptable to interrupt others while they are speaking. ( )3. A business plan should include a detailed financial forecast. ( )4. An elevator pitch should last for more than 5 minutes. ( )三、填空题（每题1分，共5分）1. A ________ is a written document that outlines the goals of a business and the strategies for achieving those goals.2. In a business contract, the ________ is the party that receives the product or service.四、简答题（每题2分，共10分）2. How can you effectively manage your time during a business presentation?4. Why is it important to proofread business documents?5. Describe the purpose of a SWOT analysis.五、应用题（每题2分，共10分）1. You are tasked with writing a business letter to a potential client. Outline the main sections and provide a brief description of each.2. You are preparing a business report on market trends. List three sources you would use to gather information.3. You are giving a business presentation on a new product. Describe how you would structure your presentation.5. You are creating a marketing plan for a new product. Identify three key marketing strategies you would use.六、分析题（每题5分，共10分）七、实践操作题（每题5分，共10分）八、专业设计题（每题2分，共10分）1. 设计一份商务英语课程大纲，包括课程目标、主要内容、教学方法及评估方式。

国际商务英语阅读教程(第四版)-期末复习

Unit 1~2Mercantilism 重商主义 Neomeicantilist 新重商主义者Trade surplus 贸易顺差Quota and tariff 配额和关税Government intervention 政府干预Zero-sum game 零和博弈Positive-sum game 常和博弈The theory of absolute advantage 绝对优势理论The theory of comparative advantage 比较优势理论Factor endowments 要素禀赋理论Product life cycle 产品生命周期（+theory ……理论）Economies of scale 规模经济Diminishing returns 收益递减规律Green revolution 绿色革命Voluntary restriction 自动出口限制Deposit 佣金First mover advantage 先占优势Barrier to entry 进入(市场)壁垒Porter’s diamond theory 波特的钻石理论National competitive advantage 国家竞争优势The department of commerce 商务部Letter of credit 信用证Draft /bill of exchange 汇票bill of lading B/L 提单Sight draft 即期汇票Time draft 远期汇票Banker ‘s acceptance 银行承兑（+bill …汇票）Trade acceptance 商业承兑汇票Countertrade 对等贸易Barter 易货贸易Switch trading 转手贸易Offset 抵消Counter purchase 互购贸易Compensation trade 补偿贸易Mercantilism suggests that it is in a country’s best interest to maintain a trade surplus -- to export more than it imports（重商主义就是保持贸易顺差以实现一国的最大利益---出口超过进口）Mercantilism advocates government intervention(介入) to achieve a surplus in the balance of trade （重商主义主张政府介入以便实现对外贸易顺差）It views trade as a zero-sum game - one in which a gain by one country results in a loss by another （将贸易看成零和博弈，一个国家收益一个国家受损）Absolute Advantage 绝对优势Adam Smith argued that a country has an absolute advantage in the production of a product when it is more efficient than any other country in producing it亚当斯密认为一个国家生产一种商品比其他任何国家效率都高时存在绝对优势According to Smith, countries should specialize in the production of goods for which they have an absolute advantage and then trade these goods for the goods produced by other countries 按照亚当斯密的说法，各国应该专门生产具有绝对优势的商品，然后用他们交换其他国家生产的商品The Benefit（好处） of Absolute Advantage and Free TradeThe Principle for International Division of Labor–Absolute Advantage 国际分工的原则---绝对优势The Consequence（结果） of Division of Labor and Free Trade 分工的结果和自由贸易1. To Production: the Flow of the Factor of Production 生产要素的流动； the Efficiency of Factor Distribution 要素分配效率；the Quantity of Production 产品质量。

商务英语泛读期末考试试卷A卷

2011学年第二学期期末考试试卷课程名称：商务英语泛读课程编号：■A卷题号一二三四总分得分评卷人复查人题号合分一一、Reading ComprehensionDirections: This part is to test your reading ability. There are 5 tasks f or you to f ulfill. Y ou should read the reading materials carefully and do the tasks ns you are instructed.（在每小题的四个备选答案中，选出一个正确答案，并将正确答案的序号填在题干后的括号内。

本大题有4段短文，每段短文各有5小题，共20小题，每小题2分，共40分）TASK 1Unless we spend money to spot and prevent asteroids(小行星)now，one might crash into Earth and destroy life as we know it，say some scientists.Asteroids are bigger versions of the meteoroids(流星)that race across the night sky.Most orbit the sun far from Earth and don't threaten us. But there are also thousads whose orbits put them on a collision course with Earth.Buy $ 50 million worth of new telescopes right now. Then spend $ 10 million a year for the next 25 years to locate most of the space rocks. By the time we spot a fatal one，the scientists say，we'll have a way to change its course.Some scientists favor pushing asteroids off course with nuclear weapons. But the cost wouldn't be cheap.Is it worth it? Two things experts consider when judging any risk are: 1) How likely the event is; and 2) How bad the consequences if the event occurs.Experts think an asteroid big enough to destroy lots of life might strike Earth once eve ry 500，000 years.Sounds pretty rare-but if one did fall，it would be the end of the world.“If we don't take care of these big asteroids，they'll take care of us，”says one scientist.“It's that simple.”The cure，though，might be worse than the disease.Do we really want fleets of nuclear weapons sitting around on Earth?“The world has less to fear from1. What does the passage say about asteroids and meteoroids?A) They are heavenly bodies different in composition.B) They are heavenly bodies similar in nature.C) There are more asteroids than meteoroids.D) Asteroids are more mysterious than meteoroids.2. What do scientists say about the collision of an asteroid with Earth?A) It is very unlikely but the danger exists.B) Such a collision might occur once every 25 years.C) Collisions of smaller asteroids with Earth occur more often than expected.D) It's still too early to say whether such a collision might occur..3. What do people think of the suggestion of using nuclear weapons to alter thecourse of asteroids?A) It sounds practical but it may not solve the problem.B) It may create more problems than it might solve.C) It is a waste of money because a collision of asteroids with Earth is veryunlikely.D) Further research should be done before it is proved applicable.4. We can conclude from the passage that .A) while pushing asteroids off course nuclear weapons would destroy the worldB) asteroids racing across the night sky are likely to hit Earth in the near futureC) the worry about asteroids can be left to future generations since it is unlikely to happen in our lifetimeD) workable solutions still have to be found to prevent a collision of asteroidswith Earth.5. Which of the following best describes the author's tone in this pass age?A) Optimistic. B) Critical. C) Objective. D) Arbitrary.TASK 2Believe it or not，optical illusion (错觉) can cut highway crashes. Japan is a case in point. It has reduced automobile crashes on some roads by nearly 75 percent using a simple optical illusion. Bent stripes，called chevrons (人字形)painted on the roads make drivers think that they are d riving faster than they really are，and thus drivers slow down. Now the American Association Foundation for Traffic Safety in Washington D.C. is planning to rep eat Japan's success. Starting next year, the foundation will paint chevrons and other patterns of stripes on selected roads around the country to test how well the patterns reduce highway crashes. Excessive speed plays a major role role in as much as one fifth of all fatal traffic accidents, according to the foundation .To help reduce those accidents，the foundation will conduct its tests in areas where speed - related hazards are the greatest - curves，exit slopes，traffic circles，and bridges. Some studies suggest that straight，horizontal bars painted across roads can initially cut the average speed of drivers in half. However，traffic often returns to full speed within months as drivers become used to seeing the painted bar. Chevrons，scientists say，not only give drivers theimpress ion that they are driving faster than they really are but also make a lane spear to benarrower. The result is a longer lasting reduction in highway speed and the number of traffic accidents.6. The passage mainly discusses .A) a new way of highway speed controlB) a new pattern for painting highwaysC) a new approach to training driversD) a new type of optical illusion7. On roads painted with chevrons drivers tend to feel that.A) they should avoid speed - related hazardsB) they are driving in the wrong laneC) they should slow down their speedD) they are approaching the speed limit8. The advantage of chevrons over straight，horizontal bars is that the former .A) can keep drivers awakeB) can cut road accidents in halfC) will have a longer effect on driversD) will look more attractive9. The American Association Foundation for Traffic Safety plans to .A) try out the Japanese method in certain areasB) change the road signs across the countryC) replace straight，horizontal bars with chevronsD) repeat the Japanese road patterns10. What does the author say about straight，horizontal bars painted acr oss roads?A) They are falling out of use in the United States.B) They tend to be ignored by drivers in a short period of time.C) They are applicable only on broad roads.D) They cannot be applied successfully to traffic circles..TASK 3The January fashion show, called FutureFashion, exemplified how far green design has come. Organized by the New York-based nonprofit Earth Pledge, the show inspired many top designers to work with sustainable fabrics for the first time. Several have since made pledges to include organic fabrics in their lines.The designers who undertake green fashion still face many challenges. Scott Hahn, cofounder with Gregory of Rogan and Loomstate, which uses all-organic cotton, says high-quality sustainable materials can still be tough to find. “Most designers with existing labels are finding there aren’t comparable fabrics that can just replace what you’re doing and what you r customers are used to,” he says. For example, organic cotton and non-organic cotton are virtually indistinguishable once woven into a dress. But some popular synthetics, like stretch nylon, still have few eco-friendly equivalents.Those who do make the switch are finding they have more support. Last year the influential trade show Designers & Agents stopped charging its participation fee for young green entrepreneurs（企业家）who attend its two springtime shows in Los Angeles and New York and gave special recognition to designers whose collections are at least 25% sustainable. It now counts more than 50 green designers, up from fewer than a dozen two years ago. This week Wal-Mart is set to announce a major initiative aimed at helping cotton farmers go organic: it willSome analysts （分析师）are less sure. Among consumers, only 18% are even aware that ecofashion exists, up from 6% four years ago. Natalie Hormilla, a fashion writer, is an example of the unconverted consumer. When asked if she owned any sustainable clothes, she replied: “Not that I’m aware of.” Like most consumers, she finds little time to shop, and when she does, she’s on the hunt for “cute stuff that isn’t too expensive.” By her own admission, green just isn’t yet on her mind. But—thanks to the combined efforts of designers, retailers and suppliers—one day it will be.11. What is said about Future Fashion?A）It inspired many leading designers to start going green.B）It showed that designers using organic fabrics would go far.C）It served as an example of how fashion shows should be organized.D）It convinced the public that fashionable clothes should be made durable.12. According to Scott Hahn, one big challenge to designers who will go organic is that ____.A）much more time is needed to finish a dress using sustainable materialsB）they have to create new brands for clothes made of organic materialsC）customers have difficulty telling organic from non-organic materialsD）quality organic replacements for synthetics are not readily available13. We learn from Paragraph 3 that designers who undertake green fashion ____.A）can attend various trade shows freeB）are readily recognized by the fashion worldC）can buy organic cotton at favorable pricesD）are gaining more and more support14. What is Natalie Hormilla’s attitude toward ecofashion?A）She doesn’t seem to care about it.B）She doesn’t think it is sustainable.C）She is doubtful of its practical value.D）She is very much opposed to the idea.15. What does the author think of green fashion?A）Green products will soon go mainstream.B）It has a very promising future.C）Consumers have the final say.D）It will appeal more to young people.TASK 4Why does cream go bad faster than butter? Some researchers think they the answer，and it comes down to the structure of the food，not its chemical composition - a finding that could help rid some processed foods of chemical preservatives. C ream and butter contain pretty much the same substances，so why cream should sou r much faster has been a mystery. Both are emulsions - tiny globules(小球)of one liquid evenly distributed throughout another. The difference lies in what's in the globules and what's in the surrounding liquid，says Brocklehurst，who led the investigation. In cream，fatty globules and what's in the surrounding liquid，says Brocklehurst，who led the investigation. In cream，fatty globules drift about in a sea of water. In butter，16. The significance of Brocklehurst's research is that ______ .A) it suggested a way to keep some foods fresh without preservativesB) it discovered tiny globules in both cream and butterC) it revealed the secret of how bacteria multiply in cream and butterD) it found that cream and butter share the same chemical composition17. According to the researchers. cream sours faster than butter because bacteria_____ .A) are more evenly distributed in creamB) multiply more easily in cream than is butterC) live on less fat in cream than in butterD) produce less waste in cream than in butter18. According to Brocklehurst，we can keep cream fresh by ______ .A) removing its fat B) killing the bacteriaC) reducing its water content D) altering its structure19. The word “colonies”(Line 2，Para.4) refers to ______ .A) tiny globules B) watery regionsC) bacteria communities D) little compartments20. Commercial application of the research finding will be possible if salad creamcan be made resistant to bacterial attack ______ .A) by varying its chemical composition B) by turning it into a solid lumpD) while retaining its liquid form二、Reading in DepthDirections: In this section, there is a passage with ten blanks. You are required to select one wordfor each blank from a list of choices given in a word bank following the passage. Read thepassage through carefully before making your choices. Each choice in the bank is identified by aletter. Please mark the corresponding letter for each item on Answer Sheet 2 with a single linethrough the centre. You may not use any of the words in the bank more than once.Questions 47 to 56 are based on the following passage. (将正确答案的序号填入题中的括号内，错选、多选均不得分。

商英期末复习题

商英期末复习题题型及分值：1.听短文填写短语。

10*2=20分2.听写句子。

10*2=20分3.听力选择。

10*2=20分4.对话翻译，包括汉语对话翻译成英语对话（10*1=10分）和英语对话翻译成汉语对话（10*1=10分）5.根据给出的情景撰写英文对话。

20分1.听短文填写短语。

10*2=20分 (除了看划线的短语，也要注意非划线部分的一些短语或词语)(1)An enquiry can be made by telephone,fax, or e-mail. If you need to give moreinformation about yourself or ask thesupplier for more information, you needto write a letter. The contents of thisletter should include: how well you knowthe supplier and the type of goods youare enquiring about. You need to tell thesupplier what sort of company you are andhow you obtain the telephone number or the e-mail address of the supplier. Itis not necessary to give a lot of information about yourself when asking for brochures, catalogues or price lists. But do remember to supply your telephone number, fax number, e-mail address or the address of your company. It will be helpful if you can briefly point out any particular items you are interested in.(2)When asking for goods or services, you need to be specific and state exactly what you want. You might want to see whata material or item looks like before placing an order. Most suppliers are willing to provide samples or patterns so that you can make a selection. However, few will send a complex piece of machinery for you to look at. In that case you will be invited to visit a showroom. Nevertheless, if it is practical, ask to see an example of thearticle you want to buy.(3)Usually a simple “thank you” is sufficient to close an enquiry. However, you could mention that a prompt reply would be appreciated. You can also indicate further business, or other lines you would be interested in if you think they could be supplied. If a supplier thinks that you may become a regular customer, rather than someone who has placed the odd order, he would be more inclined to quote competitive terms and offer concessions.When a manufacturer, wholesaler or retailer quotes a price, he may or may not include other costs and charges such as transport, insurance, and taxes. Prices which include these extra costs are known as gross prices; those which exclude them are known as net prices.A firm’s quotation is not necessarily legallybinding, i.e. they do not always have to sell you the goods at the price they quoted in their reply to an enquiry. However, when prices tend to fluctuate, the supplier will add a provision to their quotation stating that their prices are subject to change. If the company makes a firm offer, it means they will hold the goods for a certain time until you order, e.g. firm 14 days. Again, this is not legally binding, but suppliers generally keep to their offer to protect their reputation.Manufacturers and wholesalers sometimes allow discounts to be deducted from the netor gross price. They may allow a trade discount to sellers in similar trades; or a quantitydiscount for orders over a certain amount; or a cash discount if payment is made within a certain time, e.g. seven days, or a loyalty discount when firms have a long association.The most generally adopted mode ofpayment is the letter of credit which is reliable and safe, facilitating trade with unknown buyers and giving protection to both sellers and buyers. In the case of L/C payment, the opening bank offers its own credit to finance the transaction.Payment can also be made by collection through banks under the terms of Documents against Payment (D/P) or Documents against Acceptance (D/A). Payment by collection spares the expenses and the complicated procedures of using a letter of credit. However, there is obviously a risk involved, for actual payment will be made after shipping. In the case of D/P or D/A terms, the opening bank will only do the service of collecting and remitting, and will not take any liability for non-payment of the importer.D/P calls for actual payment against shipping documents. There are D/P at sight and D/P after sight. D/P at sight requires immediate payment by the importer to gethold of the shipping documents. In the case of D/P after sight, the importer is giving a certain period to make payment as 30, 45, 60, or 90 days after presentation of the documents, but he is not allowed to get hold of the documents until he pays.In the case of D/A, the importer can get hold of the shipping documents against his acceptance, which is merely a promise to pay after certain days. Therefore, D/A terms are accepted only when the financial standing of the importer is sound or when previous transactions have convinced the exporter that the importer will be good for payment.2.听写句子。

《商务英语阅读》期末考试试卷-A卷1

《商务英语阅读》试题（A 卷）第 1 页共8页《商务英语阅读》试题（A 卷）第 2页共8页教学点：年级：专业：层次: 姓名：学号：座位号:密封线内请不要答题广东外语外贸大学成人高等教育商务英语错误!未找到引用源。

（专科）2018学年第1学期《商务英语阅读》试题（A 卷）年级: 考试形式: 闭卷考试时间: 90分钟Part I Multiple Choices (15 points, 1 point each) Direction.Ther.ar.1.incomplet.sentence.i.thi.part.Fo.eac.sentenc.ther.ar.fou.Choice.marke.A.B..a 1. The fifth generation computers, with artificial intelligence, _______ and perfected now. A.developed B.hav .developed C.ar.bein.developedD.wil.hav .bee.develope.2. Y ou _______ her in her office last Friday; she’s been out of town for two weeks. A.needn ’.hav .seen B.mus.hav .seen C.migh.hav .seenD.can ’.hav .seen3. She’s always been kind to me – I can’t just turn ______on her now that she needs my help. A.m.back B.m.head C.m.eye D.shoulder4. Careful surveys have indicated that as many as 50 percent of patients do not take drugs _______ directed. A.like B.so C.which D.as5. The _______ goal of the book is to help bridge the gap between research and teaching, particularly the gap between researchers and teachers. A.joint B.intensive C.overall D.decisive6. W e can accept your order _______ payment is made in advance. A.i.th.belie.that B.i.orde.that C.o.th.excus.that D.o.conditio.that7. The medical experts warned the authorities of the danger of diseases in the _______ of the earthquake. A.consequence B.aftermath C.results D.effect8. Research universities have to keep up with the latest computer and scientific hardware _______ price. A.o.accoun.of B.regardles.of C.i.additio.to D.no.t.mention 9. I am surprised _______ this city is a dull place to live in. A.tha.yo.woul.think B.b.wha.yo.ar.thinkin. C.tha.yo.shoul.think D.wit.wha.yo.wer.thinking 10. Don’t let the child play with scissors _______ he cuts himself. A.i.case B.s.that C.no.that D.onl.if 11. They always give the vacant seats to _______ comes first. A.whoever B.whomever C.who D.whom12. Doing your homework is a sure way to improve your test scores, and this is especially true _______ itcomes to classroom tests. A.when B.since C.before D.after13. Personal computers are no longer something beyond the ordinary people; they are _______ available these days.A.promptlyB.instantlyC.readilyD.quickly14. Owing to _______ competition among the airlines, travel expenses have been reduced considerably . A.fierce B.strained C.eager D.critical 15. Doctor often ______uneasiness in the people they deal with. A.smell B.sense C.hear D.tough Part II Word Match (15 points, 1 point each) Direction.Matc.th.followin.word.wit.thei.definition.withi.eac.grou.o.fiv.words.Writ.dow.th.matche Group 11. authentic A.havin.power.o.learning.reasonin.o.understanding2. commitment B.twist.changin.shape3. exaggerate C..promis.o.decisio.t.d.something4. intelligent D.real.tru.an.accurate5. distortion E.sa.mor.tha.th.trut.abou.something Group 26. authority A.basic.central.formin.th.necessar.basi.o.something7. donate B.somethin.tha.i.considere.mor.importan.tha.othe.matters8. substantial C.th.righ.o.abilit.t.control9. priority D.giv .somethin.fo.th.benefi.o.others 10.fundamentalPart III Sentence Completion (10 points, 1 point each)1. Georg.i.no.onl..skillfu.painter.bu.als.._____.writer.(talent)2. Th._______.Joh.t.Mar.wa.announce.i.th.newspaper.yesterday .(engage)3. .lov .th.movi.becaus.th.______.i.m.favorite.(act)《商务英语阅读》试题（A 卷）第 3 页共8页《商务英语写阅读》试题（A 卷）第 4 页共8页密封线4. ______.t.say .thi.absent-minde.professo.lef.hi.umbrell.i.th.classroo.again. (need)5. I'.afrai.th.gir.i..littl._______.fo.he.ag.an.height.(weight)6. Becaus.o.hi.______mitte.suicide.(responsibility)7. Readin.Englis.novel.help.______.you.vocabulary .(large)8. Hi.conduc._____.wit.hi.words.s.no.nobod.believe.i.him.(agree) 9..wa.annoye.b.tha._________.man.(mind.narrow)10. Mos.peopl.thin.tha.w.hav .mor.natura.resource.tha.w .need.bu.i.i.no._______. true.(necessary)Part IV Cloze (20points, 1 point each) Direction.Fo.eac.blan.i.th.followin.passage.choos.th.mos.suitabl.wor.fro.thi.lis.o.word.provide.un.A Thirsty World Th.worl.i.no.onl.hungry.i.i.als.thirst.fo.water.Thi.ma.see.strang.t.you.(1.____.nearl.7.pe.cen.o.th.earth ’.surfac.i.covere.wit.water.Bu.abou.9.pe.cen.o.thi.hug.(2.____.th.(3.____..pe.cen..th.fres.wate.(4.____.(5.____.o.that.becaus.som.o.i.i.i.th.(6.____.o.iceberg.an.glaciers.However.(7.____.thing.stan.today .thi.smal.amoun.o.fres.water.whic.i.constantl.(8.____.replace.b.rainfall.i.stil.en .Bu.ou.nee.(9.____.wate.i.increasin.rapidl..almos.da.b.day .Onl.i.w .(10.____.step.t.dea.wit.thi.proble.no.(11.____te.on..limite.wate.suppl.woul.hav .(12.____.ba.effec.o.agricultur.an.industr y .W .al.hav .t.lear.(13.____.t.sto.wastin.ou.preciou.water.On.o.th.firs.step.w .(14.____.tak.i.t.develo.way .o.reusin.it.Expe riment.hav .alread.bee.don.i.thi.field.bu.onl.(15.____..smal.scale.(16.____.eve.i.ever.cit.purifie.an.reuse.it.water.w .stil.woul.no.hav .(17._____.Al.we ’.hav .o.th.vas.(18.____.o.se.wate.i.th.worl.i.(19.____.th.salt.An.the.we ’l.b.i.(20.____.dange.o.dryin.up.Part V Reading Comprehension (40 points,2 points each) Directions.Ther.ar.fiv.passage.i.thi.part.Eac.passag.i.followe.b.fiv.question.o.unfinishe.statements.Fo.eac.question.ther.ar.fou.choice.marke.A.B..an.D.Y o.shoul.choos.th.bes.answer.The.mar.th.correspondin.lette.o.th.Answe.Shee.wit..singl.lin.throug.th.center. Passage 1 Ever.anima.i..livin.radiato..hea.forme.i.it.cell.i.give.of.throug.it.skin.W arm-bloode.animal.maintai..stead.temper atur.b.constantl.replacin.los.surfac.heat.smalle.animals.whic.hav .mor.ski.fo.ever.ounc.o.bod.weight.mus.produc.hea.fa ste.tha.bigge.ones.Becaus.smalle.animal.bur.fue.faster.scientist.sa.the.liv .faster. e.oxyge.eigh.time.a.fast.i.i.sai.tha.th.mouse-lik.shre.i.livin.eigh.time.a.fas.a.th.chicken.Th.smalles.o.th.warm-bloode.creatures.th.hummingbird.live..hundre.time.a.fas.a.a.elephant. Ther.i..limi.t.ho.smal..warm-bloode.anima.ca.be..mamma.o.bir.tha.weighe.onl.tw .an..hal.gram.woul.starv .t.deat h.I.woul.bur.u.it.foo.to.rapidl.an.woul.no.b.abl.t.ea.fas.enoug.t.suppl.mor.fuel. 1. The passage says that every animal is a living radiator because it_____. A.produce.hea.i.it.bod.cells B.burn.fue.t.produc.heatC.send.ou.hea.fro.it.bodiesD.require.oxyge.t.produc.heat 2. W arm-blooded animals maintain a steady temperature by_____.A.restorin.hea.continuallyB.storin.hea.i.thei.bod.cellsC.regulatin.th.amoun.o.hea.producedD.regulatin.th.amoun.o.hea.give.off 3. The amount of oxygen an animal uses depends on_____. A.ho.muc.i.weighs B.wha.foo.i.eatsC.wha.i.i.likeD.ho.lon.i.lives4. An animal weighing less than 2.5 grams would starve because it would not be able to _____.A.ge.enoug.oxygenB.maintai.it.bod.temperatureC.bur.it.foo.fas.enoughD.ea.fas.enoug.t.suppl.fuel 5. What is implied but not stated in the passage? rg..warm-bloode.anima.ca.be. B.Th.hummingbir.live.faste.tha.an.othe.warm-bloode.creature. C.Smal.animal.hav rg.ones.D.Th.hummingbir.i.th.smalles.o.th.warm-bloode.animals. Passage 2 n.ofte.li.ver.clos.t.on.another. Peopl.livin.i.Bakersfield.fo.instance.ca.visi.th.Pacifi.Ocea.an.th.coasta.plain.th.fertil.Sa.Joaqui.Valley.th.ari.Moj es.I.othe.area.i.i.possibl.t.g.sno.skiin.i.th.mornin.an.surfi n.i.th.evenin.o.th.sam.day.withou.havin.t.trave.lon.distances.Contras.abound.i.California.Th.highes.poin.i.th.Unite.State.(outsid.Alaska.i.i.California.an.s.i.th.lowes.poin.(inc ludin.Alaska)es. kes.I.ha.kes.lik.O kebeds. kes.valleys.deserts.an.plateaus.Californi.ha.it.Pacifi.coastline.stretchin.longe.tha.th.coastli bined.《商务英语阅读》试题（A 卷）第 5 页共8页《商务英语阅读》试题（A 卷）第 2页共8页教学点：年级：专业：层次: 姓名：学号：座位号:密封线内请不要答题6. Which of the following is the lowest point in the United States? k.Tulainyo. B.Mojav.Desert. C.Deat.Valley. D.Th.Salto.Sea.7. Where is the highest point in the United States located? k.Tahoe. B.Sierr.Nevada. C.Moun.Whitney. D.Alaska.8. How far away is Death Valley from Mount Whitney? es. es. C.28.feet. D.1.49.feet.9. Which of the following is not mentioned in the passage as being within a radius of about 100 miles of Bakersfield? A.Th.Pacifi.Ocean. B.Sa.Joaqui.Valley. C.Mojav.Desert. D.Orego.an.Washington.10. Which statement best demonstrates that California is a land of variety and contrast? k.Tulainyo. B.I.i.possibl.t.g.surfin.an.sno.skiin.i.som.part.o.Californi.withou.havin.t. trave.lon.distance. C.Sierr.Nevada.Sa.Joaqui.Valley.Mojav.Deser.an.th.Pacifi.Ocea.al.li.withi.. es. k.a.all. Passage 3 Childre.ar..relativel.moder.invention.Unti..fe.hundre.year.ag.the.di.no.exist.I.medieva.an.Renaissanc.pai ntin.yo.se.pint-size.me.an.women.wearin.grown-u.clothe.an.grown-u.expressions.performin.grown-u.tasks.C hildre.di.no.exis.becaus.th.famil.a.w.kno.i.ha.no.evolved. Childre.toda.no.onl.exist.the.hav.take.over.i.n.plac.mor.tha.i.America.an.a.n.tim.mor.tha.now.I.i.alway.Kids.Countr.here.Ou.civilizatio.i.child-centered.child-obsessed..kid ’.bod.i.ou.physica.ideal.I.Kid ’e. W.ar.th.firs.societ.i.whic.parent.expec.t.lear.fro.thei.children.Suc..topsy-turv.(颠倒.abou.a.leas.i.par.because.unlik.th.res.o.th.world.our.i.a.immigran.society.an.fo.immigran.t h.onl.hop.i.i.th.kids.I.th.Ol.Country.tha.is.Europe.hop.wa.i.th.farther.an.ho.muc.wealt.h.coul.accumulat.an.pa s.alon.t.hi.children.I.th.growt.patter.o.Americ.an.it.ever-expandin.frontier.th.youn.ma.wa.eve.advise.t.G.WE ST.th.farthe.wa.eve.inheritin.fro.hi.son.Kids.Countr.ma.b.th.inevitabl.result. .true.I.was.afte.all..boy ’.gam.t.g.t.th.moo n. If in the old days children did not exist, it seems equally true today that adults, as a class, have begun to disappear, condemning all of us to remain boys and girls forever, jogging and doing push-ups (俯卧撑) against eternity .11. The author uses the example of the Renaissance painting to show that _______. A.adult.showe.les.concer.fo.childre.tha.w .d.now B.adult.wer.smalle.an.thinne.a.tha.time.bu.the.stil.ha..lo.o.wor.t.do C.childre.looke.an.acte.lik.adult.a.tha.time D.childre.wer.no.permitte.t.appea.i.famil.painting.a.tha.time12. In the third paragraph, the Old Country is contrasted with America _______. A.t.sho.difference.i.famil.size B.t.sho.difference.i.attitude.toward.famil.relations C.t.so.tw .kind.o.geography D.t.sho.tw .differen.kind.o.economi.relation.betwee.generations 13. Going to the moon is an example of _______. A.America ’.dream.an.creativity B.America ’.childis.an.quee.behavior C.wh.Americ.hasn ’.grow .up D.wh.Americ.i.considere.th.greates.countr.i.th.world 14. According to the passage, which of the following is true? A.I.i.ver.difficul.fo.th.middle-age.t.liv .i.America. B.Americ.i.Kids.Countr.becaus.th.majorit.o.it.peopl.ar.youn.an.vigorous. C.Kids.Countr.wa.takin.shap.i.Americ.whe.immigrant.poure.int.th.country D.Americ.i.mor.o.Kids.Countr.tha.an.othe.countrie.i.th.world.15. By saying “condemning all of us to remain boys and girls forever, jogging doing push -ups against eternity ,” the author means that _______. A.sh.think.peopl.shouldn ’.b.s.concerne.abou.physica.fitness B.sh.feel.to.ol.an.tire.t.d.suc.har.exercise C.America.societ.i.overemphasizin.yout.an.physica.appearance D.wha.happene.t.childre.centurie.ag.ma.occu.t.adult.i.Americ.soon Passage 4 mo.snak.i.Britai.i.th.adder.I.Scotland.i.fact.ther.ar.n.othe.snake.a.all.Th.adde.i.als.th.onl.Britis.sn ak.wit..poisonou.bite.I.ca.b.foun.almos.anywhere.bu.prefer.sunn.hillside.an.roug.ope.country .includin.hig.ground.I.Ire lan.ther.ar.n.snake.a.all. Mos.peopl.regar.snakebite.a..fata.misfortune.bu.no.al.bite.ar.serious.an.ver.fe.ar.fatal.Sometime.attempt.a.emerg enc.treatmen.tur.ou.t.b.mor.dangerou.tha.th.bit.itself.wit.amateur.heroically .bu.mistakenly .tryin.do-it-yoursel.surger.an .othe.unnecessar.measures. Al.snake.hav .smal.teeth.s.i.follow .tha.al.snake.ca.bite.bu.onl.th.bit.o.th.adde.present.an.danger.Britis.snake.ar.sh.animal.an.ar.fa.mor.frightene.o.yo.tha.yo.coul.possibl.b.o.them.Th.adde.wil.attac.onl.i.i.feel.threatened.a.ca.happe.i.yo .tak.i.b.surpris.an.ste.o.i.accidentall.o.i.yo.tr.t.catc.i.o.pic.i.up.whic.i.dislike.intensely .I.i.hear ing.i.wil.normall.g e.ou.o.th.wa.a.quickl.a.i.can.bu.adder.canno.mov .ver.rapidl.an.ma.attac.befor.movin.i.yo.ar.ver.close. Th.effec.o..bit.varie.considerably .I.depend.upo.severa.things.on.o.whic.i.th.body-weigh.o.th.perso.bitten.Th.big ge.th.person.th.les.harmfu.th.bit.i.likel.t.be.whic.i.wh.childre.suffe.fa.mor.seriousl.fro.snak.bite.tha.adults..health.perso .wil.als.hav .bette.resistanc.agains.th.poison. V ery few people actually die from snakebites in Britain, and though these bites can make some people very ill, there are probably just as many cases of bites having little or no effect, as there are of serious illness. 16. Which of the following statements is NOT true? A.Th.adde.i.th.onl.poisonou.snak.i.Britain. B.I.Scotlan.ther.ar.n.othe.snake.excep.th.adder. C.Snak.bite.see.mor.dangerou.tha.the.actuall.are. D.People ’.attempt.a.emergenc.treatmen.ar.utterl.unnecessary . 17. Adder.ar.mos.likel.t.b.foun._______. A.i.wilde.part.o.Britai.an.Ireland B.i.Scotlan.an.nowher.else n.throughou.Britain D.i.shad.field.i.England18. W e are told that British snakes are _____. A.afrai.o.huma.beings B.poisonou.includin.th.adder C.dangerou.excep.th.adder D.friendl.toward.huma.beings班级____________________ 学号______----------------------------------------密-------------------------------------《商务英语阅读》试题（A 卷）第 7 页共8页《商务英语写阅读》试题（A 卷）第 8 页共8页密封线19. When will the adder not attack you? A.Whe.yo.tr.t.catc.it.B.Whe.yo.ar.som.distanc.awa.fro.it.C.Whe.yo.happe.t.ste.o.it.D.Whe.yo.tr.t.pic.i.up.20. If an adder hears you coming, it will usually ______. A.attac.yo.immediately B.disappea.ver.quickly C.wai.t.frighte.you D.mov .ou.o.th.way B.Drunke.Drivers.C.Drunke.Pedestria.Accidents.D..Sever.Highwa.Safet.Problem.。

[「最新」1380国开电大本科《商务英语3》历年期末考试(第三大题阅读选择)题库]

[「最新」 1380 国开电大本科《商务英语 3》历年期末考试（第三大题阅读选择）题库 ][最新 ]国开电大本科《商务英语3》历年期末考试 (第三大题阅读选择 )题库 2021 年 1 月试题 21-25 题：阅读以下短文，从A、B、C 三个选项中选出一个正确答案，并将答案序号写在答题纸上。

Passage l Hard sell and soft sell are important business terms and useful strategies for sales staff to know and understand.Both of them can work.The effect depends on the type of customersand the type of products. A hard sell is a kind of more direct and forceful sales tactics.The salesperson just keeps explaining how good the product is ， why people should buy it and even howthe prices might in er ease if the consumer walks off. A soft sell is a different approach.The salesperson tries to build trust with consumers.He doesn ＇t put pressure on them to buy things ， just recommending a product and letting the consumers make their own decisions. An example of soft sell is to distribute free samplesto which customers often respond favorably.Businesses can usefree samples to build rapport and engage customers in productsor services ， Recommending products between friends is a littlebit like doing soft seling.People don ＇ t really care if someoneelse buys the product.They are just giving their honest opinionsand trying to be helpful. Humor in advertising is also used to attraet the consumer’sattention and get them interested in theproducts or services.Customers often resist hard sales tactics ，thus making soft-selling much more effective for success.21.Customers often_________hard sales tactics， thus making soft- selling more effective for success ， A.resist B.oppose C.object [ 答案 ]A 22.Examples of soft sell mentioned in the passage include_________. A.collecting free samples from customer B.recommending products among friends C.telling customersthat the products advertisements is areonegoodof[the答案 ]B 23.Making humorousapproaches companies useto_________A..reduce selling costs B.attract people ＇s interests C.avoid the shortage of sales staff [答案]B 24.According to the passage the author indicates that_________. A.soft sell is preferred by business companies B.hard sell is rarely resisted by customers C.soft sell is expensive [答案 ]A 25.What ＇s the topic and main ideaof the passage? A.Selling Strategy-Sales Staff B.Sales Staff—What Sales Staff Should Know C.Selling Strategy Hard Sell and Soft Sell Strategies [ 答案 ]C 2020 年 7 月试题21-25 题：阅读以下短文，从 A、B、C 三个选项中选出一个正确答案，并将答案序号写在答题纸上。

商务英语阅读期末考试

《商务英语阅读》期末考试试卷任课教师朱维学生姓名一、改错（2’×10=20’）:A．在下面这段话中，有的句子中有多余的单词，有的句子完全正确。

找出句子中多余的．．．单词，并将它．．写在句子后面的括号中。

在正确的句子后面打√。

（2’×5=10’）The competition, which there is held every two years, is organized by the International （）Training Organization. All U.K. competitors qualify for the team by getting through （）a tough national competition. Their backgrounds are vary from arts to sciences, （）and students to the self-employed. Since they do not know which skill area they （）will be tested in, they must to train for everything before the start of the competition. （）B．在下面这段话中，每一．．．．．．写．．句．都有错用的单词，找出句子中错误的．．．单词，并将正确的单词在句子后面的括号中。

（2’×5=10’）Before you start a business, it is importance to undertake market research （）and to assess the results with great care: you need to finding out about your （）potential customers and the state of the market, included your competitors. （）The more detailed your market research are, the more profitable your business is （）likely to be. Carry out your study thorough, and repeat it to ensure your results are reliable.（）二、完形填空（1’×15=15’）Employment Opportunities for Graduates with the Provincial Bank. The Provincial Bank is one of the biggest financial institutions in the U.K. With its 1,900 branches and 58,000 employees, it has (1) a household name. Almost 4,000 of these employees (2) managerial or executive positions. The bank has an outstanding (3) of profitability, which has been achieved by introducing innovations at the same time as maintaining leadership of the (4). The bank's comprehensive training programme concentrates on (5) the most important skills that graduates need in order to (6) early management responsibility. Trainees take responsibility for their own continuous self-development through visiting other branches and departments, and by (7) courses in management skills. They also receive training in order to increase their knowledge of the bank's (8). The bank supports (9) of staff who wish to take professional examinations, and its Graduate Training Scheme is (10) to the nationally recognized Diploma in Management. Obviously the quality of its mangers is of (11) importance to the bank's performance. It welcomes good graduates in any subject area, (12) they can demonstrate the ability to influence events, and have the potential to (13) both as leaders and as part of a team. Most graduate trainees join the Retail Banking division initially. Those starting on this programme will soon have the (14) to work in other parts of the bank and can (15) a varied and flexible working life.（）1 A opened B entered C turned D become（）2 A hold B do C keep D own（）3 A career B catalogue C record D experience（）4 A area B trade C record D market（）5 A making B reaching C developing D heightening（）6 A present B treat C deal D handle（）7 A observing B attending C involving D staying（）8 A services B goods C creations D abilities（）9 A colleague B members C people D persons（）10 A qualified B combined C fastened D linked（）11 A main B vital C necessary D superior（）12 A therefore B thus C provided D only（）13 A succeed B realize C gain D overcome（）14 A choice B chance C likelihood D probability（）15 A forecast B believe C suppose D expect三、英译汉（14’）1、The bank had doubled profits in the past year via a string of successful mergers, but on Apr. 21 it reported that its securities portfolio had unrealized losses of nearly $131 million.（2’）2、Fewer American workers will get pay rises in the next few months than at any time for the past 30 years. Instead, at one company in 20, wages have been declining, and at three-quarters pay is flat.（2’）3、In recent years, with the increase in globalization and diversity in the workplace, cross cultural management has become an important element of organizational life.（2’）4、The style of the ad is also important, because comparative ads, while acceptable and even common in the United States and Canada, are less commonly used in the United Kingdom, un acceptable in Japan, and illegal in India and Brazil.（4’）5、Even if one country can make everything more cheaply than every other it still gains from focusing on the goods in which its relative advantages is greatest——ie, in which it has a comparative advantage——and importing the rest.（4’）四、阅读（3’×17=51’）A．请根据A、B、C、D四个段落，找出1-7这7个句子所指的工作范围，在括号中用A、B、C、D注明，字母可重复使用。

《商务英语》期末考试试卷附答案

《商务英语》期末考试试卷附答案Ⅰ. Translate the following words and expressions from English into Chinese. (10小题*3=30)1. in a detour2. competitive devaluation3. consignor4. customer mobility5. escape clauses6. share holders7. potential loss8. carrying vessel9. negligent10. specific dutyⅡ. Translate the following words and expressions from Chinese into English. (10小题*3=30)11.债权国12.国际合同13.定期付款/分阶段付款14.被保险人15.人口计划16.特惠税17.基础设施项目18.装箱单19.破产20.土地和劳动力Ⅲ. Answer the following questions in English. (4小题*5=20)21. What are the five major modes of the modern freight transportation system?22. What do “valued” policies mean?23. What is the purpose to establish GSP(the Generalized System of Preference)?24.What is the relationship between MNEs and their host countries?Ⅳ.Translate the following into Chinese. (2小题*10=20)25. The Bank for International Settlement (BIS) is a unique institution. Many ofits operations are of types normally performed by a commercial bank, but it is owned principally by central banks, and managed by central banks and its principal customers are central banks. The objects of BIS are to promote the cooperation among central banks and to provide additional facilities for international operations.26. In the 1970s and 1980s counter trade was different from the old practice although some similarities remained. Current counter trade partners are not necessarily familiar partners and goods exchanged are sometimes vertically related. Current counter trade can be categorized as follows.商务英语参考答案1.迂回2.竞争性贬值3.寄售人4.客户流动性5. 豁免条款6. 股东7. 潜在损失8.运载船只9. 粗心大意10. 从量税11.The credit country 12.International contract 13.Term payment14.The insured 15.The population plan 16.The preferential duty 17.Infrastructure construction project 18.Shipping list 19.Disruptednd and labor force21.Water, air, road, rail, pipeline22.Valued policies mean that a country provide investors with preferential policies for insured return in order to attract foreign investment.23.The purpose of GSP is to help development of developing countries by provide tariff concession to them.24.The relationship of MNEs and their host countries is interdependable and interactive.25.国际结算银行是一个独特的机构。

1360高级商务英语阅读-国家开放大学2021年1月期末考试真题及答案-商务英语(国际)

多年一线信息化项目建设经验具有网络工程师数据பைடு நூலகம்系统工程师国家军工保密资格认定专家
试卷代号： 1360
国家开放大学 2020 年秋季学期期末统一考试
高级商务英语阅读试题
2021 年 1 月
注意事项一、将你的学号、姓名及分校（工作站）名称填写在答题纸的规定栏内。考试结束后，把试卷和答题纸放在桌子上。试卷和答题纸均不得带出考场。监考人收完考卷和答题纸后才可离开考场。
China will continue to work with other countries with common responsibilities. We should make concerted efforts to strengthen the co-ordination of macroeconomic policies, fight protectionism, improve the international monetary system and tackle climate change and other challenges. We should welcome the fast development of emerging economies, respect different models of development, increase help to least developed countries to enhance their capacity for self-development, and promote strong, sustainable and balanced growth of the global economy. Now match the statements (1-7) to the letter (A, B, C or D}.

商务英语期末试题及答案

商务英语期末试题及答案一、选择题（每题2分，共20分）1. What is the most common method of payment in international trade?A. CashB. Letter of CreditC. ConsignmentD. Barter答案：B2. Which of the following is not a function of a sales contract?A. To define the terms of the saleB. To serve as a legal documentC. To increase the sales volumeD. To specify the rights and obligations of the parties答案：C3. In business negotiations, what is the purpose of making a counteroffer?A. To reject the initial offerB. To show interest in the dealC. To indicate a willingness to compromiseD. To end the negotiation答案：C4. What is the meaning of "FOB" in international trade terms?A. Free On BoardB. Freight On BoardC. Full OverloadD. Forward Operating Base答案：A5. Which of the following is a benefit of using a franchise business model?A. Complete control over the businessB. Reduced risk due to established brand recognitionC. The ability to set your own pricesD. No need to follow the franchisor's business system答案：B6. What is the primary role of a business plan?A. To secure financingB. To provide a detailed roadmap for the businessC. To advertise the businessD. To serve as a legal document for the business答案：B7. In the context of business, what does ROI stand for?A. Return on InvestmentB. Risk of InvestmentC. Rate of InterestD. Revenue of Income答案：A8. What is the main difference between a sole proprietorship and a partnership?A. The number of ownersB. The type of business activitiesC. The legal structureD. The level of liability答案：A9. Which of the following is an example of a tangible asset?A. A brand nameB. A patentC. A piece of machineryD. A customer database答案：C10. What is the term used to describe the process of exchanging goods or services for other goods or services without using money?A. BarterB. TradeC. ExchangeD. Commerce答案：A二、填空题（每空1分，共10分）1. The term "B2B" stands for __________, which refers to business transactions between two businesses.答案：Business to Business2. In a business context, "SWOT" analysis stands for Strengths, Weaknesses, Opportunities, and __________.答案：Threats3. The process of evaluating a potential investment's profitability is known as __________ analysis.答案：Financial4. A __________ is a document that outlines the terms and conditions of a sale between a buyer and a seller.答案：Invoice5. The concept of "just-in-time" (JIT) inventory managementis often associated with the __________ production system.答案：Lean6. When a company's net income is divided by its total assets, the result is the __________ ratio.答案：Return on Assets (ROA)7. The __________ is the process of identifying and understanding the needs and wants of a target market.答案：Market Research8. A __________ is a type of contract where the ownership of goods is transferred to the buyer upon payment.答案：Sales Contract9. The term "due diligence" refers to the process of__________ before making a business decision.答案：Careful investigation10. In marketing, "4Ps" stands for Product, Price, Place, and __________.答案：Promotion三、简答题（每题10分，共20分）1. Explain the concept of "Net Present Value" (NPV) and its importance in investment decisions.答案：Net Present Value (NPV) is the difference between the present value of cash inflows and the present value of cash outflows over a period of time. It is used to analyze the profitability of an investment or project. NPV is important because it provides a method to compare the value of different investments, taking into account the time value of money. A positive NPV indicates that the investment is expected to generate more cash than the cost, making it a potentially profitable opportunity.2. Describe the role of a "Board of Directors" in a company.答案：A Board of Directors is a group of。

16-17-2《剑桥商务英语》期末试卷(C)(适用班级：161商务英语)

上海石化工业学校 2016-2017学年第二学期《剑桥商务英语》期末考试卷(C)（适用班级：161商务英语班）第一部分：Vocabulary and Grammar （30分）第一节：单项选择（15分）从A、B、C、D四个选项中，选出可以填入空白处的最佳选项．1.After reading the story, we came to know nobody can be successful ______ any efforts.A) for B) in C) on D) without2. When we face(面对) any danger, we should keep __________.A) calm B) careful C) quiet D) frightened3. The place is too expensive to hold our party. We should find a __________ one.A) cheap B) cheaper C) cheapest D) the cheapest4. We can’t do listening exercise, _______ the teacher’s recorder doesn’t work.A) for B) but C) or D) and5. Teenagers will learn more knowledge from real life ______ they have more chances to experience it.A) although B) if C) before D) unless6. The ______ one draws, or writes, or does anything, the ______ the end result will be.A) much … good B) more … betterC) most … best D) many … well7. We listened eagerly and carefully, ______ he brought news of our families.A) and B) but C) so D) for8. ______ it is to shop on the Internet!A) What easy B) What an easy C) How easy D) How easily9. Passengers ______ stay seated during the take-off and landing.A) can B) may C) should D) must10. In recent years, natural disasters ______ great damage to many tourist attractions.A) will cause B) have caused C) had caused D) were causing11. Twenty children aged between 5 and 10 ______ in a campus shooting last month.A) kill B) killed C) are killed D) were killed12. Some road workers ______ up the road ou tside my house, so I can’t get my car back into the garage (车库).A) dig B) are digging C) were digging D) will dig13. Researchers at Xerox designed an icon system. But Apple was the first ______ it popular.A) make B) to make C) making D) made14. We h adn’t seen each other for ages, so we spent the evening ______ up on each other’s第 1 页共8 页news.A) to catch B) catch C) catching D) to catching15. ______ he was tired after the daily hard work, Mo Yan was hungry for books.A) Since B) As soon as C) Although D) Until第二节：填空（15分）A Complete the following passage with the words or phrases in the box. Each word can only be used once.（将下列单词或词组的序号填入空格。

14-15-2《剑桥商务英语》期末试卷(C)(适用班级：141商务英语)

上海石化工业学校 2014-2015学年第二学期《剑桥商务英语》期末考试卷(C)（适用班级：141商务英语班）第一部分：Vocabulary and Grammar （30分）第一节：单项选择（15分）从A、B、C、D四个选项中，选出可以填入空白处的最佳选项．1.After reading the story, we came to know nobody can be successful ______ any efforts.A) for B) in C) on D) without2. When we face(面对) any danger, we should keep __________.A) calm B) careful C) quiet D) frightened3. The place is too expensive to hold our party. We should find a __________ one.A) cheap B) cheaper C) cheapest D) the cheapest4. We can’t do listening exercise, _______ the teacher’s recorder doesn’t work.A) for B) but C) or D) and5. Teenagers will learn more knowledge from real life ______ they have more chances to experience it.A) although B) if C) before D) unless6. The ______ one draws, or writes, or does anything, the ______ the end result will be.A) much … good B) more … betterC) most … best D) many … well7. We listened eagerly and carefully, ______ he brought news of our families.A) and B) but C) so D) for8. ______ it is to shop on the Internet!A) What easy B) What an easy C) How easy D) How easily9. Passengers ______ stay seated during the take-off and landing.A) can B) may C) should D) must10. In recent years, natural disasters ______ great damage to many tourist attractions.A) will cause B) have caused C) had caused D) were causing11. Twenty children aged between 5 and 10 ______ in a campus shooting last month.A) kill B) killed C) are killed D) were killed12. Some road workers ______ up the road ou tside my house, so I can’t get my car back into the garage (车库).A) dig B) are digging C) were digging D) will dig13. Researchers at Xerox designed an icon system. But Apple was the first ______ it popular.A) make B) to make C) making D) made14. We h adn’t seen each other for ages, so we spent the evening ______ up on each other’s第 1 页共8 页news.A) to catch B) catch C) catching D) to catching15. ______ he was tired after the daily hard work, Mo Yan was hungry for books.A) Since B) As soon as C) Although D) Until第二节：填空（15分）A Complete the following passage with the words or phrases in the box. Each word can only be used once.（将下列单词或词组的序号填入空格。

商务英语精读第二学期期末考试试卷1.doc

1. to them.2. The party ____ really ______ new students so they can meet each othe 匚3. A large majority of elderly Americans _______ government old age income.4. ______ his advice, I decided to change my paper's subject.5. Any driver who drives his or her car at a speed of 160km an hour on this highway will be $500.6. Many natural disasters such as storms and floods _________ crops, buildings and roads,causing great damage to people's life.7. The university _________ 16 schools with a total number of over 25,000 students.& _________ whether he is right or wrong, we have to follow his advice ・9. What one thinks and feels is, in the eyes of social scientists, mainly ________ tradition,habit and education.10. Francis had ___________ one difficulty after another before he fin ally became aprofessional football playe 匸IIL Reading Comprehension.(30 %)Question 1 to 5 are based on the following passageHotels were among the earliest facilities that bound the United States togethe 匚 They were both creatures and creators of communities, as well as symptoms of the frenetic quest for community. Even in the first part of the nineteenth century, Americans were already forming 考生姓名： __________考牛学号： __________考生专业： __________考生班级： __________ L Match (10%) Column BColumn A 1. cautious a. examine and judge carefully 2. omit b. judge or decide the amount, value, quality or importance of 3. source c. careful to escape danger or risk 4. evaluate d. succeed in doing 5. survive e. continue to live, especially after coming close to death 6. accomplish f. a place from which sth. comes or is required7. assure g. worth having; be wished for & appropriate h. make (oneself) sure of certain; convince 9. assess i. right for the occasion; proper; suitable or fitting 10. desirable j. not include something 06级商务英语新视野英语第二学期期末考试试卷（1）可出题人：李长华1: 审核人：于瑶 1 athe habit of gathering from all corners of the nation for both public and private, business and pleasure purposes. Conventions were the new occasions, and hotels were distinctively American facilities making conventions possible・ The first national convention of a major party to choose a candidate for President (that of the National Republican Party, which met on December 12, 1831, and nominated Henry Clay for President was held in Baltimore, at a hotel that was then reputed to be the best in the country. The presence in Baltimore of Barnum's City Hotel, a six-story building with two hundred apartments, helps explain why many other early national political conventions were held there.In the longer run, too, American hotels made other national conventions not only possible but also pleasant and convivial. The growing custom of regularly assembling from afar the representatives of all kinds of groups一not only for political conventions, but also for commercial, professional, learned, and vocational ones—in turn supported the multiplying hotels. By the mid-twentieth century, conventions accounted for over a third of the yearly room occupancy of all hotels in the nations; about eighteen thousand different conventions were held annually with a total attendance of about ten million people・The nineteenth-century American hotel keepers, who were no longer the genial, deferential "hosts，，of the eighteenth-century European inn, became leading citizens. Holding a large stake in the community, they exercised power to make it prosper. As owners or managers of the local "palace of the public，； they were makers and shapers of a principal community attraction. The travelers from abroad were mildly shocked by this high social position.1.The word “bound” (L.l, Para.l) is closest in meaning to “ _____A.ledB. protectedC. tied D・ strengthened2.The National Republican Party is mentioned in L・ 6-9, Para・ 1 as an example of agroup _______ .A. from BaltimoreB. of learned peopleC・ owning a hotel D. holding a convention3.The word “it'' (L. 3, Para. 3) r efers to ______ .A. the European innB. the host C・ the community D. the public4.It can be inferred from the passage that early hotel keepers in the United Stateswere _______ .A. active politiciansB. European immigrantsC・ professional builders D. influential citizens5.Which of the following statements about early American hotels is NOT mentioned in thepassage?A. Travelers from abroad did not enjoy staying in them.B.Conventions were held in them.C.People used them for both business and pleasure・D.They were important to the community・Question 6 to 10 are based on the following passageFor most people, the word "fashion" means "clothes： When people ask the question, “What's in fashion in Italy?" they normally mean, "What clothes are in fashion?" And they use the adjec tive, "fashionable" in the same way. “She was wearing some fashionable hoots.^ “His shirt was a really fashionable color/5But, of course, there are fashions in many things, not only in clothes. There are fashions in holidays, in restaurants, in films and books・ There are even fashions in university courses, jobs...and in languages・ A few years ago, it was quite fashionable to study Russian. Now quite a lot of students want learn Chinese・ Of course, there are many reasons for this——some students can now visit China・ They read about China in the newspapers・ There are programs about China on television. A number of Chinese students now study in Western Europe・There are fashions in all sorts of things. Even in a language text book! Look at the book you use to learn English・ If it was published in Britain during the last five years, it probably has a lot of pictures. There will probably be handwritten letters and postcards. There may be a story and photographs of the characters at the beginning of the book・There will be oral exercises which you can do in pairs or small groups・ And there will probably be cassette recordings of people who speak “naturally”・ There may even be songs on the cassette・There have been a lot of new ideas about learning languages in the last few years. And new ideas need new kinds of books・ Or is it just fashion?Fashions change naturally. If you look at pictures of people or objects from the past, you will see that fashions have always changed. An English house of 1750 was different from one of 1650. A fashionable man in 1780 looked very different from his grandson in 1860.There are obvious reasons for this. The man of 1860 lived in an industrial age. His way of life was different from his grandfather^, so his clothes were different. He listened to different sorts of music and looked at different styles of paintings・ Fashions had changed・Nowadays, fashions change very quickly. Some of this is natural. We hear about things much more quickly than in the past. Newspapers, radio, telex and television send information from one country to another in a few hours・But there are other reasons・New fashions mean that people will buy new things. Fashion is helped by clever advertising and journalism. There is money in fashion!6・ For most people, the word "fashion： means ______ .A・ books B・ clothes C・ boots D. shirts7.Now quite a lot of students want _______ .A. to visit ChinaB. to read about China in the newspapersC. to see programs about China on TV D・ to study Chinese8.If the book was published in Britain during the last five years it probably has ______ ・A. a lot of pictures B・ lots of popular songsC. lots of mapsD. a lot of photographs of the author9.Newspapers, radio, telex and television send ______ ・A. picturesB. photographs C・ program D. information10.Which of the following is false according to the information given in the passage?A・Fashions change very quickly・B・New fashions mean that people will buy new things.C・ There is money in fashion. D・ Fashion is helped by factories.Question 11 to 15 are based on the following passageDecember 25 is celebrated as the birthday of Christ・ No one is certain why this day was chosen・ It was chosen probably because, according to the calendar then in use, December 25 was the time of the year when winter days begin to grow longer in the Northern Hemisphere. The sun-worshippers had celebrated this day as the promise of spring・Over the years, a number of special customs associated with Christmas have grown up. Many of these have been introduced from Europe, while others have their origin in America.Christmas music is loved by all who hear and sing it every year. Christmas songs, bells, and merry music have been a part of Christmas for centuries・ The Christmas tree is the symbol of the spirit of Christmas in many homes. Trees were not used in English homes until a German prince married Queen Victoria. The prince had the first decorated Christmas tree set up at Windsor Castle in 1841. The first Christmas trees in the New World were introduced by Hessian soldiers in 1776, during the Revolutionary War. Later German immigrants brought the tradition into wider use in the United States.The custom of decorating a community tree for outdoor display began in the early 19001 and is a favorite custom all over America today. Since 1933, Rockerfeller Plaza, in New York City, has put up a giant tree, beautifully decorated with lights. The trees are about 30 meters tall. Some 7,000 colored lights have been used to light them. Each year at Washington, D. C・,there is a national tree lighting ceremony. The President of the United States pulls the switch that lights the brightly decorated new community Christmas tree on the White House lawn.Some families open their presents on Christmas Eve; others wait for the next morning. Some boys' and girls' presents are placed in stockings and hung at the foot of their beds; others find their gifts under the Christmas tree.Greeting cards began in England. One of the first artists to design and send a Christmas card in 1843 was John C・ Horsley. The cards were printed in black and white and colored by hand. About 1000 of them were sold in London that year. At about the same time, another English artist, William Egley, designed a card and had it printed. He sent it to his friend with thenow f amiliar message "A Merry Christmas and A Happy New Year”.A German immigrant, Louis Prang, designed and sold colored Christmas cards in 1874. In less than 10 years his shop was turning out 5,000,000 cards a year.Today greeting cards have become a big industry and billions of cards are sent all over the world every Christmas. Whatever language the greetings are written in, the message is the same——a wish for peace and goodwill among all people・11. A number of special customs associated with Christmas have been introduced ______ .A. from GermanyB. from EuropeC. from AmericaD. from both Europe and America12.The Christmas tree first set up in Britain was in ______ ・A. 1776B. 1841C. 1933D. 184313.In many homes the symbol of the spirit of Christmas is _____ .A. the Christmas treeB. the Christmas song C・the Christmas card D・the Christmas present14・ December 25 is not only celebrated as the birthday of Christ but also as _____A. New YearB. the Spring Festival C・ the promise of spring D・ Thanksgiving Day 15. This passage is mainly about __________ .A. the origin of ChristmasB. how Americans celebrate the birthday of Christ C・ special customs associated with Christmas D・ Christmas trees and Christmas cards IV Marking the corresponding letter for each item. (10%)They understood instinctively that ____ 1____ involves having a personal standard of__ 2___ and ___ 3 ____ that does not sell out to ____ 4 ____ and that is not relative to the situation at han d. I nlegrily is an _5 ________________ _____ 6 forjudging your behavior. Unfortunately, integrity is in short supply today -and getting ___ 7 ____ • But it is the real bottom line in every area of society and a discipline we must demand of ourselves. A good test for this value is to _8 _______________ what I call the "Integrity _9 ____________ 二which 10 of three key principles.1 • I had my first book accept for publication that year.a be d2.George explained that this was the official dress for taking examinations, many of thema b cwere held in June.d3.When all the instruments had been checked up, he signaled that he was ready to star! upa b c dthe engine・4.He is lost in that I call "blind happiness：5. He cannot manage a small shop, more less a big company, a b c d VI. Cloze (10%) There was a time when parents whowanted an educational present for their children would buy a typewriter, a globe or an encyclopedia ・ Now those ] seem hopelessly old-fashioned; this Christmas, there were a lot of 2 computers under the tree. computers are the key to success, parents are also frantically insisting that children 4 taught using them in school 一 as early as possible.The problem for school is that when it 5 computers, parents donl always know best.Many schools are 6 parental impatience and are purchasing hardware 7 sound educational planning. So they can say, “OK, wele moved into the computer age.” Teachers found themselves 8 in the middle of the problem — between parent pressure and wise 9 decisions ・Educators do not even agree _10 how computers should be used ・ A lot of money is going for computerized educational materials 11 search has shown can be taught 12 with pencil and pape 匚 Even those who believe that all children should 13— to computers, warn of potential 14 to the very young.The temptation remains strong largely because young children 15so well to computers. First graders have been 16— willing to work for two hours on match skills ・ Some have an attention span of 20 minutes. 17_ school can afford to go into computing, and that creates 18 another problem: a division between the haves and the have-nots ・ Very few parents are agitating 19 computer instruction in poor school districts, 20 there may be barely enough money to pay the reading teacher.I. A. toysB. setsC. itemsD. series 2. A. childrenB. school C ・ private D. personal 3. A. GivenB. ProvidedC. ConvincedD. Believed 4. A. areB. are beingC. be D were 5. A. comes toB. comes across C ・ comes out D. comes in 6. A. blamingB. yieldling to C ・ ignorant of D. turning a deaf ear to 7. A. withoutB. withC. forD. through & A. catchB.caught C ・ catching D. catched 9. A. childrenB. socialC. educationalD. political 10.A. onB. withC. toD./ 11. A. whatB. itC. thatD. however 12. A. in the same wayB ・ equally C. just as well D. not as well 13. A. be open B. have accessC ・ look D. turn3 that14. A. approaches B・ exposure C. dangers15. A. adopt B.adapt C. adept16. A. watched B. seen C.told17. A. Not every B.No C. Any18. A. already B・ of course C. in addition19. A. for B. against C. to buy20. A. in any case B. although C. forVile Translation>(10%)1.她对那可怜的病孩充满了同情。

《商务英语阅读》期末考试试卷附答案

《商务英语阅读》期末考试试卷附答案Ⅰ)Match each one on the left with its correct meaning on the right（2*10=20）1.motivation A. to make continual efforts to gain sth.2. pursue B. the action of obtaining, esp. by efforts of careful attention.3. mark up C. which by is its nature can not be known by senses, notclear and certain, not real.4. procurement D. the goods (freight) carried by a ship, plane or vehicle.5. intangible E. the amount by which a price is raised.6. cargo F. profit, interest.7. royalty G. the net value of assets or interest, invest.8. equity股本，资产净值H. not needing other things or people, taking decisions alone.9. yield 投资收益，回报I. a share of the profits.10. independent J. need or purpose.Ⅱ)Fill in the blanks with the words or expressions given below and if necessary, put the word in the right form.（12*3=36）A. orientationB. diversifyC. seek outD. differentiate…fromE. take advantage ofF. undergoG. bring aboutH. correspondI. abandon J. amount to K. Come after L. approach1.That factory is trying to its products to sell in different markets.2. A successful businessman is always skilled in every possible opportunity.3. Reforming and opening to the world has great changes in our lives.4. Can you this kind of operating the others?5. Private firm going in for international business have a profit6. He his company and family and went away with all the money.7. The of winter brings cold weather.8. The manager’s words a refusal to the proposal.9. Company is always the best way to gain more while cost less.10. The city has many changes during the last ten years.11. Direct investment usually a firm has experience in exporting or importing.12. The goods don’t to the list of these I ordered.Ⅲ)Translate the following sentences into English.（44分）1.国际贸易有助于所有的国家促进经济的发展。

【2019年7月1391国开电大本科《商务英语4》期末考试试题及答案】

【2019年7月1391国开电大本科《商务英语4》期末考试试题及答案】2019年7月1391国开电大本科《商务英语4》期末考试试题及答案一、交际用语(共计10分，每小题2分) 1-5题：根据对话内容选择恰当的选项，并将答案序号写在答题纸上。

1.―We＇ve done very well so far but if we want to see serious growth，_________. ―Yeah...maybe.But I have my doubts A.it might be time to stick to original business model B.it might be time not to change company model C.it might be time to ditch our old business model and go public [答案]C2.―Thanks for inviting me，John，but I＇ve already made other plans. ―__________Maybe another time. A.I hope you enjoy it.B.That＇s good.C.Oh!I＇m sorry to hear that. [答案]C 3.―Have you ever tried shopping online? ―No，never.__________，especially for clothes and shoes. A.I prefer to actually see and touch what I＇m buying before I pay for it B.I prefer not to actually see and touch what I＇m buying before I pay for it C.I would rather surf online and I pay for it immediately [答案]A 4.―Aunt Cindy，do you shop online often? ―___________________ A.No，I don＇t think so. B.That＇s a good idea. C.Yes.It＇s very convenient and the price is often lower than in store. [答案]C 5.―Betty，we＇ll have a buffet party next Saturday.Will you join us? ―_________，Susan.Thank you! A.I＇d love to B.I＇m afraid not C.By no means [答案]A 二、词汇与结构(共计30分，每小题2分) 6-20题：阅读下面的句子，从A、B、C三个选项中选出一个能填入空白处的正确选项，并将答案序号写在答题纸上 6.That＇s something you can improve by talking to human_________. A.courses B.resources C.sources [答案]B 7.Then your_________will be sold by auction.A.stiffB.staffC.stuff [答案]C 8.At the same time，the negotiator keeps things secret_________would limit his/her ability to negotiate. A.who B.what C.that [答案]C 9.Travelers，when_________the checks，have to sign the checks in the presence of the bank or service clerks. A.buy B.buying C.to buy [答案]B 10.They wanted to_________a discussion on economics.A.initiativeB.initiateC.initial [答案]B 11.Better understanding of teamwork can make you a more effective employee and give you an extra_________in your corporate office. A.edge B.badge C.age [答案]A 12.It＇s said that some measures have been taken_________this problem. A.dealing with B.to deal with C.dealt with [答案]B 13.His ideas are linked to the theory_________marketsare efficient，which means market actors taking all available information to create the correct price for things at any given time.A.whichB.whoC.that [答案]C 14.If people_________we＇re very valuable they won＇t buy our stock. A.do think B.think C.don＇t think [答案]C 15.Even though he＇s_________out of college and still a bit green，he is a great co-worker. A.flesh B.fresh C.flash [答案]B 16.Looking your customers in the eye shows that we are listening to them and hearing_________. A.why are they saying B.how are they saying C.what they are saying [答案]C 17.Some stores even offer_________lanes for customers with 10 items or less to checkout quickly. A.express B.expire C.exact [答案]A 18.Sometimes I surf online shops to check some related information，and then goto a physical store to do the_________shopping. A.virtual B.simulated C.actual [答案]C 19.While the other people_________and discussed the problem together，Ted ignored them. A.interacted B.intensive C.interviewed [答案]A 20.We can＇t manage that_________you pay for the installation. A.if B.until C.unless [答案]C 三、阅读理解(共计40分，每小题2分) 21-25题：阅读下列短文，从A、B、C三个选项中选出一个正确答案，并将答案序号写在答题纸上。

国家开放大学电大2022年春季期末考试《商务英语阅读》试题(试卷代号4050)

试卷代号：4050国家开放大学2022年春季学期期末统一考试商务英语阅读试题2022年9月注意事项一、将你的学号、姓名及分校(工作站)名称填写在答题纸的规定栏内。

考试结束后，把试卷和答题纸放在桌子上。

试卷和答题纸均不得带出考场。

监考人收完考卷和答题纸后才可离开考场。

二、仔细读懂题目的说明，并按题目要求和答题示例答题。

答案一定要在答题纸的指定位置上，写在试卷上的答案无效。

三、用蓝、黑圆珠笔或钢笔答题，使用铅笔答题无效。

Information for the examinees:This examination consists of three sections.They are:Section One:Grammar and Word Practice(40points)Section Two:Reading Comprehension(40points)Section Three:Translation(20 points)The total marks for this examination are 100 points.Time allowed for completing this examination is90minutes.Section One:Grammar and Word Practice(40points)Part1Questions1—10.(20points)Each of the sentences below is followed by three choices marked A,B and C.Choose the one answer that best completes the sentence.(2points each)1.I think what he said was unnecessary,inaccurate and unjustified.A.activelyB. totallyC.extensively2.Do you know how to the volume of your mobile phone?A.turn downe downC. get down3.International business covers all business activities that involve exchanges national boundaries.A. withinB.outsideC.across4.We believe that business can be a powerful for social change.A.agencyB.agendaC.agent5.Your performance in this office over the last two or three months has been unsatisfactory.A. unfairlyB. unfortunatelyC.financially6. He failed in his exam, p roves that he hadn't worked hard enough.A.whatB.whichC.that7.She studied at university and is now an economist with a big international company.A.economicB.economiesC.economics(4050号)商务英语阅读试题第1页(共5页)8.Most short-term financing is unsecured. ‘Unsecured’here meansA.no interest chargeB. no collateral is requiredC.no bank loans9.The 21st-Century Maritime Silk Road is designed to go from China's coast to Europe through the South China Sea and the Indian Ocean ,and from China's coast through the South China Sea to the South Pacific in the other.A.in one routeB.in one directionC. through the way10.Markets are a s consumer and industrial markets.A.classifiedB.classifyingC.classifiesPart 2 Questions 11—20.(20 points)Choose the correct word or words from the box to complete the following sentences.(2points each)11.Carrying out the business of such a huge company requires12.These share in the company's profits and elect a board of directors to oversee the professional managers who run the company.13. Top managers set policies, s trategies,and oversee all of a firm's major decisions.14.Each of the plant managers reports directly to the vice president for production who,,reports to the president.15.Most business prepare organizational charts that the company's structure and how employee where they fit into the firm's operations.16.In poetry the rose is often a for love.(4050号)商务英语阅读试题第2页(共5页)17.We may all claim the moral high ground,but how many of us can resist the?18.Innovation is the result of creativity—the process that produces one or more innovations.19. is a paid,non-personal message communicated to a select audience through a mass medium.20.A firm that does not introduce new products to declining products will eventually fail.Section Two:Reading Comprehension(40points)Questions21—30Read the following passage and decide whether the following statements are true or false.(4 points each)Manners and CustomsChanges occurring in manners and customs must be carefully monitored,especially in cases that seem to indicate a narrowing of cultural differences among peoples. Phenomena such as McDonald's and Coke Cola have met with success around the world,but this does not mean that the world is becoming westernized. Modernization and westernization are not at all the same,as can be seen in Saudi Arabia,for example.Understanding manners and customs is especially important in negotiations,because interpretations based on one's own frame reference may lead to a totally incorrect conclusion. Universal respect is needed in cross-cultural negotiation. To negotiate effectively abroad,all types of communication should be read correctly.Americans often interpret inaction and silence as negative signs. As a result,Japanese executives tend to expect that their silence can get Americans to lower prices or sweeten a deal. Even a simple agreement may take days to negotiate in the Middle East because the Arab party may want to talk about unrelated issues or do something else for a while. The aggressive style of Russian negotiators and their usual last-minute change requests may cause astonishment and concern on the part of ill-prepared negotiators.(4050号)商务英语阅读试题第3页(共5页)21.Changing manners and customs should receive careful attention when doing international business.22.The success of McDonald's and Coke means the world has been westernized.23.Americans consider doing nothing and keeping silent as a sign of disagreement.24.Japanese executives tend to expect that their silence can get Americans to lower prices or sweeten a deal. ‘Sweeten a deal'here means to pay more money for the deal.25.Arab businessmen tend to concentrate on business during the process of negotiation. Read the following passage and choose the best answer(A,B,or C)to each question.(4point s each)People and DirectorsAll business involves people; very frequently the skill level,motivation and initiative of the people in the business determine its success.The Personnel or Human Resource Management departments exist to select,train,and organize the employees according to the needs of each department. If a business fails to achieve the best from its employees(who include everyone who works in the business from workforce to managers and directors)then the performance of the business may suffer.As a business grows,the managers become more involved in the day-to-day running of the business and sometimes the longer-term perspective is ignored.The directors are responsible for considering the long-term objectives of the business and for ensuring that resources are organized carefully so that long-term objectives are achieved.Directors are also responsible for reporting to shareholders in company reports,and it is the directors,not the managers,who bear the brunt of shareholders'scorn when profits are down,as well as receiving shareholders'praise when profits are up.Ironically,although directors are not known as managers, their whole job is about management!26.The Human Resource Management department is set to train employeesA.according to customers’requirementsB. according to the needs of each departmentC.according to the instructions from the CEO(4050号)商务英语阅读试题第4页(共5页)27. if the employees are not good enough.A.The business won't be successfulB. The workforce is not better chosenC. The managers failed to gain profit28.The long-term perspective is considered byA.employeesB. managersC.directors29.Managers and directors have the same i n companies.A.responsibilitiesB. salariesC. working hours30.Directors report toA.managersB. shareholdersC. departmentsSection Three:Translation(20points)Translate the following passage into Chinese.(20point s)31.Coca-Cola uses very simple materials in its production process. The actual product is made of carbonated water,sugar,colouring and flavouring. It is packaged in an aluminum can,with red and white ink on the side. The total cost of the labour and materials is probably less than 10 pence,although the retail price is invariably more than 35 pence. The difference between these two figures is known as added value. Every business should try to add value in everything it does. Decisions are assessed according to the amount of added value which will result. The more efficient businesses will try to remove all those process which add costs without adding value.(4050号)商务英语阅读试题第5页(共5页)。