商务英语 Business News Report
商务英语报告英文范文
商务英语报告英文范文Captivating the essence of business communication, theart of crafting a compelling English report in the realm of commerce is both a science and an art. The opening lines of such a report should hook the reader, setting the tone for the insights that follow. Let's dive into the intricacies of a well-structured business English report.In the fast-paced world of commerce, where every minute counts, the ability to convey information succinctly yet effectively is paramount. A business report serves as a bridge between data and decision-making, providing a comprehensive overview of a particular subject, be it financial performance, market analysis, or operational strategies. The report must be clear, concise, and carry the weight of authority, ensuring that the reader is not only informed but also persuaded by the presented arguments.Begin with a strong executive summary that encapsulates the crux of the report, highlighting key findings and recommendations. This should be followed by an introduction that sets the context, outlining the purpose and scope of the report. The body of the report should be divided into sections that address different aspects of the subject, each with a clear heading and subheadings for easy navigation.Data should be presented in a manner that is both accessible and persuasive, utilizing graphs, charts, andtables to support the narrative. The language used should be formal and professional, avoiding jargon and ensuring thatthe report is accessible to a wide audience. Each section should flow logically into the next, building a cohesive argument that leads to the conclusion.The conclusion should succinctly summarize the key points, reiterating the main findings and reinforcing the recommendations. It should leave the reader with a clear understanding of the implications and the next steps to be taken. Finally, appendices can be included for detailed data, methodologies, or additional information that supports the report's findings.In essence, a business English report is a powerful tool that, when executed with precision and clarity, can drive strategic decisions and influence the direction of a business. It is a testament to the power of well-articulated thoughtand the importance of clear communication in the corporate world.。
Business_Report商务英语报告
How to write an abstract
先写报告主体部分，待完成后，再写摘要。 从导言（主要是报告的目的部分）、正文（选出最重要的 部分加以高度概括）、结论和建议（报告的结果）三方面 提炼出摘要的内容。 确保摘要短小精悍，简明扼要，同时富含信息，可读性强。 比如，不要笼统地说 “Conclusions are drawn and a recommendation is made”，而应该具体说明主要的结论 是什么，应当做什么、怎样去做的建议是什么。 让你的读者清楚地明白：你要讲述的是他们最想知道的内 容，最想听到的消息。 使用简洁、普通的词汇，不要使用专业术语，以便任何阅 读摘要的人都能理解报告的主旨。 对该部分多做修改，已充分达到其目的、发挥其作用。
I&D Investment Company Ltd. set up a new branch in Guangzhou and you are working in the HR Depart. Recently the Personnel manager Ms Wang discovered that many staff are not punctual for work. She asked you to submit a report to her.
Long Formal Report
Cover Letter（转送函） Cover Page（衬页） Title Page（主题页） SUMMARY Table of Contents（目录） INTRODUCTION DISCUSSION CONCLUSIONS RECOMMENDATIONS Reference or Bibliography（参考文献） APPENDIX Back Cover（底页）
Unit11BusinessReports世纪商务英语翻译教程(第三版)
Unit 11
Business Reports
返回
Business Reports
知识目标： 1. 了解商务报告的基本知识 2. 掌握商务报告的语言特点及其常用翻译技巧 3. 熟悉定语从句的翻译方法
能力目标： 1. 能够正确翻译商务报告中的常见词汇、语句和段落 2. 能够运用所学翻译技巧熟练地翻译各类常见商务报告 3. 能够较为熟练地翻译各类定语从句
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Sec 8
返回
SECTION 3
I. 商务报告的语言特点（1）
Sec 1
商务报告在内容上要讲求客观，忠于事实；观点上要求思路清晰，引证
Sec 2
准确；结构上要求语篇完整，布局合理；文体上讲究风格自然, 语言正式。有
人把商务报告的特点概括为：篇幅可长可短，体例必须规范；内容或繁或简，
Sec 4
Now we have our own truck to transport the building materials on the construction site. The expenditure of the department would be lower. This would enable the company to operate more smoothly.
SECTION 1
Sec 2 Sec 3 Sec 4 Sec 6 Sec 7 Sec 8
例文：
Report On An Event Date of report:23-Sept-2008
To the board of directors: With the fund granted for the purchasing of a truck of the
商务英语unit5 Business Report
The classification of Chinese and English business report are approximate similar.
According to the written form of the report, business reports can be divided into ： simple report(简式报告) and formal report(正式报告).
1.All staff are late at least once every two weeks . 2.Ten members of staff use the subway ,two use the bus ,six traved by car ,and five travel by bicycle . 3.Traveling time varies between 20 minutes and one hour . 4.All staff experienced problems. I. All members of staff experienced delays on the subway (Circle and the First Line) due to : 1)Signal problems 2)Engineering work 3)Overcrowding 4)Poor train frequency on some lines II. Members of staff who use the bus experienced delays due to traffic jams . III. Members of staff who travel by car also experienced delays due to traffic jams and two had problem parking , particularly on Monday and Tuesdays . IV. Members of staff who travel by bicycle experienced delays due to bad weather , vehicle problems and travel jams as well. Conclusions 1.All staff using public transport are late because the subway and bus services are unreliable. 2.A minority of members of staff who travel by car experienced problems with parking . 3.The office opens at 9:00 a.m . and so staff are forced to travel during the rush hour . 4.Members of staff are not leaving sufficient time for their journeys which are extended due to delays . Recommendations 1.Members of staff should leave longer for their journeys in order to allow for delays . 2.Staff should investigate alternative routes and means of transport . 3.It is recommended that staff who travel by car and experience parking problems use the new car park in Commercial Center, which opens next week . 4.It is recommended that the Personnel Director investigates the possibility of introducing a flextime system so staff do not have to travel during the rush hour .
BUSINESSREPORT商务英语写作
BUSINESSREPORT商务英语写作商务英语写作business report――increase the department store's profit__S REPORT__ING THE __ENTSTORE’S __FOR商务英语写作business report――increase the department store's profit__ING THE __ENTSTORE’S __Prepared forJohn Smith General Manager__ department storePrepared byPeter Albert Chief advisor TWCB July 15, 2022年商务英语写作business report――increase the department store's profitMEMODATE: 07/15/2022年TO: John Smith FROM: Peter Albert__: __ING __Here is the report you requested on Jul.12, 2022年on the department store’s profits.Your uneasiness was right. As we only focused on some high-quality products, we can’t expand market share in other aspects, then the profits fell sharply.The solutions to the problem are clear. We need to take some cares in other marketing.Set up some convenience stores, discount stores and speciality stores as competition did.Expand foreign retail chains in some economically potent states like China and Japan.Make transition of service mode to follow the consumer demands.Thank you for giving me the opportunity to work on this assignment. If you have any questions about the report, please call me.商务英语写作business report――increase the department store's profitExecutive SummaryIn the past six months, the profits of Harrods department store’s f ell sharply. As a result, several similar famous store groups are now heavily in debt. The report studies the cause of the fell and recommends solutions to the problems.Causes of the fellWe have found three causes relating to the fell: Market Positioning is inflexible.The Foreign market didn’t develop well. Service concept was out of date.Some positions and service concepts are out of date, it’s lower customer satisfaction. We also found that a large number of staff numbers and managers lack awareness to follow with customer’s consumption concept. Harrods department store may start training their staff to keep up with modern customer’s idea.Measures to Increase the ProfitsSet up some convenience stores, discount stores and speciality stores as competition did.Expand foreign retail chains in some economically potent states like China and Japan.Training staff. Make transition of service mode to follow the consumer demands.Estimates for Implementing the ProposalMost of the expenses of implementing the measures will be on set up new stores and expand foreign retail chains. They are estimated to be 25, 0000 pounds.商务英语写作business report――increase the department store'sprofitTable of ContentsExecutive SummaryIntroduction 1Purpose, Scope, and Challenges MethodsThe Decreasing Profits in Harrods Department Store 25% Decreasing compared with 2022年Competition’s Average Profits in 2022年2022年Major Causes of the DecreasingImpact on Harrods Department store More Funds Needed to Increasing Profits Jeopardizing the Harrods’ Brand Reputation Methods for Increasing the Profits Three Ways to Increasing the ProfitsThe Fund Needed to Carry Out the MeasuresConclusions and RecommendationsSupplementary Parts Appendix Bibliography 1 2 2 2 2 3 4 4 4 5 5 6 6 7 7 8商务英语写作business report――increase the department store's profitPart OneIntroductionIn last several months, there’s sharply profits fell showed on the financial reporting form Harrods department store. Our company, TWCB,as requested the solution by Harrods department store’s manager, we immediately looked into the matter and found three problems which may have caused the decreasing. The fiscal third quarter of this fiscal year will end in two months. We will do everything to solve the problems before customers switch and never to return.In this report, I will describe the problems we found in the department store and propose three possible measures to solve them and the estimated cost.1. Purpose, Scope, and ChallengesPurpose: the purpose of this report is to analyze what caused the problem and how can we solve it as soon as possible. The report gives the result of the investigation.Scope: we immediately formed two teams, one of which checked the department store regularly and the other conducted a survey on customer. The first team hangs around the store for 7 days in a row and constantly does some shopping to see how the service feels like. The second team designed questionnaires collecting customer’s comments on the store. The result was not as bad as we had expected. But the store should do something before it becomes a real problem.the department store has been facing tremendouschallenges and pressure as the number of competitions grows at high speed each year. For instance, some customers select one store visitregularly out of ten. Our store is facing increasing competitive pressure.商务英语写作business report――increase the dep artment store's profit2. MethodsWe conducted the investigation through two methods: interviews and questionnaires. We sent out 1000 questionnaires and 800 customers responded to them. 300 customers chosen randomly from customer questionnaire’s nu mbers were interviewed.Part TwoThe Decreasing Profits in Harrods Department StoreIn last six months, there’s sharply profits fell showed on the financial reporting form Harrods department store. We did research on the decreasing problem.1. 25% Decreasing compared with 2022年After the research, we found that under the strategy of Harrods, to offer a wide choice of products and personalized service, the department store has worked well until recently. Last year, however, profits fell sharply and results for the first six months of this year have been disappointing. Then we did a comparing with this store’s profits from January to June in 2022年and 2022年, there is the chart:2. Competition’s Average Profits in 2022年2022年商务英语写作business report――increase the department store'sprofit3.532.521.510.5From the table, we can see that, when Harrods department store’s profits decreasing sharply in this two year, the competition has grown a lot; it gives us a great competitive pressure at now and future. We need to do something to change the bad situation.3. Major Causes of the DecreasingFrom the research, we can see the major problems which caused the decreasing, and we summarized them as follows:As we only focused on some high-quality products, we can’t expand market share in other aspects, our market positioning is inflexible. As economic globalization becomes strong, our foreign market should develop more deep and widely.Our strategy is good, but it didn’t pay attention to nowadays shopping fashion. Service concept was out of date.We must take concrete measures to solve all the problems.商务英语写作business report――increase the department store's profitImpact on Harrods Department storeThe decreasing of the profits not only made damage to the economic interests of Harrods department store, it wills also jeopardizing the Harrods’ brand reputation and then when we need more funds to increase the profits will be very hard.1. More Funds Needed to Increasing ProfitsIndeed to increasing the department store’s profits, we should do a lot of research and work. To make a perfect solution, all the projects will spend a lot of money to get the most accurate answer. During the whole things, we will cooperate with many famous companies on investigation or doing business expanding. To make sure everything is moving on schedule and is within the budget, we will make an accurate expense, and expect to complete the project without exceeding the budget.2. Jeopardizing the Harrods’ Brand ReputationWith the result of our questionnaire, we can see that: among the 800 customers, 650 are employees and rests of them are teenagers and senior citizens. In the employees group, 25% of them with an annual income of 100, 0000￡or more, and others annual income is about 30, 000 to 80,000￡. The high income group didn’t show any unsatisfactory to the service and product. But in the middle income group, many of them want valuefor money and to feel they have got a bargain and services which make life easier or save time, which they think Harrods can’t serve well.商务英语写作business report――increase the department store's profitMethods for Increasing the ProfitsThe working team has worked out methods to increase the profits of the department store. We will depend on marketing positioning, foreign market, and training new service concept as our main approaches to our customers.Three Ways to Increasing the ProfitsTo attract customers we will rebuild our department store to make a place for some discount goods. And in other city area, like communities and shopping mall, we will set up some convenience stores, discount stores and speciality stores as competition did. But as the long history and special brand charm we has, our stores will be very different from others. We will develop a new message to our potential customers, that “Luxury culture also can be an Approachable culture.” The message together with pictures showing features of our new stores will be advertised in the local papers, magazines, and our new catalogs.Although __ is a successful department store in London and has many chain stores in New York and Italian, we can’t ignore the mega consumer market in some Asian countries, like China and Japan. These countries owna large consumer population, which makes them consumer markets with great potentials. So we should try to connect with those local business men to expand our foreign retail chains and develop foreign markets.With a survey shows that: as the English population ages, oldergroups will provide opportunities for sales growth. And nowadays the English consumers want value for money and to feel they have got a bargain. Britain is moving from a luxury culture to a convenience culture. People want services which make life easier or save time. So the old service concept was out of date, we should do a series of trainings to improve staff’s awareness of the shopping fashion and商务英语写作bu siness report――increase the department store's profittheir competence in competing in the market. The training mainly focuses on how to serve customer in a pleasant way. Then most of potential customers will switch to our stores.Part FiveThe Fund Needed to Carry Out the MeasuresThe estimated costs for the measures are summarized below:Training staff 5, 0000￡Rebuild department store 12,0000￡Set up new storesExpanding foreign retail chains 8,0000￡Part SixConclusions and RecommendationsAlthough problems exist, great business potential is waiting to be exploited. We have calculated that all the measures should bring an increase in profits by 23% in three months. Under a improved service concept and create a more comfortable shopping environment, Harrods can remain high in profitability and offset the threats.The Office has worked out three recommendations:Set up a committee (composed of store’s managers, customer representatives and government staff) to monitor the service. Carry out training for the store’s staff and managers.Advertise the feature changes of the store on the local news papers.商务英语写作business report――increase the department store's profitPart SevenSupplementary PartsAppendix__NNAIRE OF THE __’GOODS AND __SThis questionnaire is designed for Harrods department store’s problems and future improvement on its goods and services. And we’d like to collect your feedback. You do not have to write your name on them. You are asked to fill in scales and write constructive suggestions to improve it. We appreciate your time and efforts very much!Select your answers as follows: 5 is a highly positive response to a particular question. 1 is a highly negative response.Use a blue/black pen or HB pencil to mark your answers.1. 2. 3. 4. 5. 6.Do you often shop at Harrods department store? 5 4 3 2 Was the shopping environment comfortable? 5 4 3 2 1 Was the staff’s attitude approachable? 5 4 3 2 1 Can you always found favorite product at there? 5 4 3 2 1 How good were the goods and service? 5 4 3 2 1 Overall, how did the store compare with the others? 5 4 3 2 17. Which do you have more desire to buy?a. Luxury goodsb. Convenience goodsc. Luxury goods with discountd. Convenience goods with discount 8. In which store would you like to buy?a. Department storesb. Discount storesc. Specialty storesd. Convenience stores9. If you may choose freely, would you like to shop at Harrods? a. Yesb. No商务英语写作business report――increase the department store's profitFor question 10-11, please write any other comments and suggestions that might be helpful and constructive. WE appreciate your time and efforts very much.10. What kind of activity you would like to join?11. Any comments to Harrods?Thanks again for your participation!BibliographyLevitt, S. D., Dubner, S. J. (2022年). Freakonomics: A rogue economist explores the hidden side of everything. New York: William Morrow.Lucas, Stephen E. “Public Speaking." Encyclopedia of Rhetoric. Ed. Thomas O. Sloane. New York: Oxford University Press, 2022年. 640-47.。
感兴趣的商业新闻英语作文
感兴趣的商业新闻英语作文English: Recently, one of the most interesting business news storiesis the announcement of a major merger in the tech industry. Two leading companies, known for their innovative products and services, have decided to join forces in order to strengthen their market position and expand their reach. The merger is expected to create a powerhouse in the industry, with a combined customer base and revenue that will rival even the biggest players in the market. This move has generated a lot of excitement and speculation among investors and analysts, with many predicting that the merger willlead to increased competition and innovation in the tech sector.Translated content: 最近，最有趣的商业新闻故事之一是科技行业一项重大合并的宣布。
两家领先公司，以其创新产品和服务而闻名，决定联合起来，以加强其市场地位和扩大覆盖范围。
这次合并预计将在该行业打造一支强大部队，其结合的客户基础和收入将与市场上甚至最大的玩家相媲美。
这一举措在投资者和分析师中引起了很多兴奋和猜测，许多人预测这次合并将导致科技行业竞争和创新的增加。
商务英语写作课件 Unit 15 Business Report
Activity 5
1. The Chinese car market is expanding because Chinese economy has grown fast recently. 2. The poor managements caused less profits for the company last year. 3. No good after-sale service for people who buy our products results in the dramatic shrinking of market in this area. 4. The poor lighting has resulted in ineffective work of our employees. 5. The promotion has caused a temporary price drop that will not last long.
Activity 11
1.
Submitted to / To 2. Submitted from / From 3. Subject 4. Employee Name 5. Employee Title 6. Date 7. Introduction performance Findings Record
f) Small companies g) Medium-sized companies h) French i) Spanish j) salesmen a) Conclusions b) potential market a) Recommendations b) timetable c) flexible
商务英语听说(第三版)Lesson19 News Report
10. He urged President Bashar al-Assad "to show leadership and vision" and keep his promise to end the violence by this Tuesday. 译：他督促叙利亚总统巴沙尔· 阿萨德“ 彰显领导力和远见”，并信守承诺于下周 二前结束暴力。
4. What does the report look at? It looks at possible effects of water problems on United States national security interests over the next 30 years. 5. What are the areas that will be most affected by water problems? North Africa, the Middle East and South Asia.
4. Then-President Richard Nixon finally disconnected the dollar from the value of gold in 1971. 译：随后，尼克松总统终于在1971年宣 布美元脱离黄金价值。
5. The IMF also ended the required use of gold in transactions with its member countries. 译：国际货币基金组织还同时不再要求 其成员国之间使用黄金进行交易。
Part C Speaking
Work in groups and discuss the following questions. What’s your understanding about the water-related problems? Could you give some examples to show the importance of water? And what should we do in order to save water?
商务英语 新闻播报
Source from ：/story/001061133/en
1203012229
contents
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News
Words and Expressions
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Background & Information
News
LOGO
WeChat, the Chinese social media smartphone app, saw an increase in user numbers of 41 per cent year on year to 500m at the end of 2014, in a sign that parent company Tencent is extending its reach for the mobile internet. Tencent made the announcement on Wednesday, as it reported results that missed analysts’ forecasts. Fourth-quarter net profits were up 51 per cent year on year and net income for the quarter ending December increased to Rmb5.95bn. Analysts had estimated net income would be Rmb6.26bn, according to a Reuters poll but performance was weighed down by the costs of content deals with the likes of HBO and the US National Basketball Association
商务英语report简单范文
商务英语report简单范文In today's globalized business landscape, effective communication in English has become a crucial skill for professionals across various industries. The ability to articulate ideas, present information, and engage in cross-cultural negotiations is paramount for success in the modern business world. This report aims to provide a simple and straightforward template for composing a business English report, highlighting the key elements and best practices to ensure effective communication.Structure and FormattingA well-structured business report should follow a logical flow, making it easy for the reader to navigate and understand the content. The typical structure of a business report includes the following sections:1. Executive Summary: This section provides a concise overview of the report's key findings, recommendations, and conclusions. It should be written last, as it summarizes the main points of the report.2. Introduction: The introduction sets the context for the report, outlining the purpose, scope, and objectives of the study or analysis. It should provide the reader with a clear understanding of the report's focus and the rationale behind it.3. Methodology: This section explains the approach, data sources, and analytical techniques used in the report. It demonstrates the rigor and reliability of the information presented.4. Findings: This is the core of the report, where the key findings, data analysis, and relevant insights are presented. This section should be structured in a clear and logical manner, with appropriate headings and subheadings to guide the reader.5. Conclusions and Recommendations: Based on the findings, this section offers conclusions and practical recommendations to address the issues or opportunities identified in the report.6. References: If the report includes any external sources or citations, they should be properly referenced in this section, following a consistent citation style (e.g., APA, MLA, or Harvard).7. Appendices (optional): If the report includes additional supporting information, such as detailed data, charts, or glossaries, these can be included in the appendices.Language and StyleWhen writing a business English report, it is important to adopt a professional and concise tone. Avoid using overly complex language or jargon that may not be familiar to all readers. Instead, focus on clear and straightforward communication, using simple sentence structures and common vocabulary.Here are some additional tips for effective language and style in a business English report:1. Use active voice: Favor active voice over passive voice to make the writing more engaging and direct.2. Avoid redundancy: Eliminate unnecessary repetition and wordiness to keep the report concise and focused.3. Use appropriate formatting: Utilize headings, subheadings, bullet points, and other formatting techniques to enhance readability and guide the reader through the content.4. Maintain objectivity: Present the information in an impartial and factual manner, avoiding personal opinions or biases.5. Proofread and edit: Carefully review the report for any spelling,grammar, or punctuation errors before finalizing the document.Content and RelevanceThe content of a business English report should be tailored to the specific needs and interests of the target audience. Consider the following factors when determining the appropriate content:1. Audience: Understand the background, expertise, and informational needs of the report's intended readers.2. Relevance: Ensure that the report's focus and content are directly relevant to the audience's concerns or decision-making process.3. Timeliness: Provide up-to-date information and analysis that is relevant to the current business environment.4. Actionable insights: Offer practical recommendations and solutions that the audience can implement to address the issues or opportunities identified in the report.5. Visual aids: Incorporate relevant charts, graphs, or other visual elements to enhance the presentation of data and support the key findings.By adhering to these guidelines and best practices, you can create aprofessional and effective business English report that effectively communicates your message and provides valuable insights to your audience.。
BUSINESSREPORT商务英语写作
BUSINESS REPORTINCREASING THE DEPARTMENT STORE’S PROFITSFORINCREASING THE DEPARTMENT STORE’S PROFITSPrepared forJohn SmithGeneral Manager HARRODS department storePrepared byPeter AlbertChief advisorTWCBJuly 15, 2013MEMODATE: 07/15/2013TO: John SmithFROM: Peter AlbertSUBJECT: INCREASING PROFITSHere is the report you requested on Jul.12, 2013 on the department store’s profits.Your uneasiness was right. As we only focused on some high-quality products, we can’t expand market share in other aspects, then the profits fell sharply.The solutions to the problem are clear. We need to take some cares in other marketing.•Set up some convenience stores, discount stores and speciality stores as competition did.•Expand foreign retail chains in some economically potent states like China and Japan.•Make transition of service mode to follow the consumer demands.Thank you for giving me the opportunity to work on this assignment. If you have any questions about the report, please call me.Executive SummaryIn the past six months, the profits of Harrods department store’s fell sharply. As a result, several similar famous store groups are now heavily in debt. The report studies the cause of the fell and recommends solutions to the problems.Causes of the fellWe have found three causes relating to the fell:•Market Positioning is inflexible.•The Foreign market didn’t develop well.•Service concept was out of date.Some positions and service concepts are out of date, it’s lower customer satisfaction. We also found that a large number of staff numbers and managers lack awareness to follow with customer’s consumption concept. Harrods department store may start training their staff to keep up with modern customer’s idea.Measures to Increase the Profits•Set up some convenience stores, discount stores and speciality stores as competition did.•Expand foreign retail chains in some economically potent states like China and Japan.•Training staff. Make transition of service mode to follow the consumer demands.Estimates for Implementing the ProposalMost of the expenses of implementing the measures will be on set up new stores and expand foreign retail chains. They are estimated to be 25, 0000 pounds.Table of ContentsExecutive Summary ⅲIntroduction1Purpose, Scope, and Challenges1Methods 2The Decreasing Profits in Harrods Department Store 225% Decreasing compared with 20112Competition’s Average Profits in 2011&20132Major Causes of the Decreasing3Impact on Harrods Department store4More Funds Needed to Increasing Profits4Jeopardizing the Harrods’ Brand Reputation4Methods for Increasing the Profits5Three Ways to Increasing the Profits5The Fund Needed to Carry Out the Measures6Conclusions and Recommendations6Supplementary Parts7Appendix 7 Bibliography8Part One IntroductionIn last several months, there’s sharply profits fell showed on the financial reporting form Harrods department store. Our company, TWCB, as requested the solution by Harrods department store’s manager, we immediately looked into the matter and found three problems which may have caused the decreasing. The fiscal third quarter of this fiscal year will end in two months. We will do everything to solve the problems before customers switch and never to return.In this report, I will describe the problems we found in the department store and propose three possible measures to solve them and the estimated cost.1.Purpose, Scope, and Challenges·Purpose: the purpose of this report is to analyze what caused the problem and how can we solve it as soon as possible. The report gives the result of the investigation.·Scope: we immediately formed two teams, one of which checked the department store regularly and the other conducted a survey on customer. The first team hangs around the store for 7 days in a row and constantly does some shopping to see how the service feels like. The second team designed questionnaires collecting customer’s comments on the store.The result was not as bad as we had expected. But the store should do something before it becomes a real problem. ·Challenges: the department store has been facing tremendous challenges and pressure as the number of competitions grows at high speed each year. For instance, some customers select one store visit regularly out of ten. Our store is facing increasing competitive pressure.2.MethodsWe conducted the investigation through two methods: interviews and questionnaires. We sent out 1000 questionnaires and 800 customers responded to them. 300 customers chosen randomly from customer questionnaire’s numbers were interviewed.Part TwoThe Decreasing Profits in Harrods Department StoreIn last six months, there’s sharply profits fell showed on the financial reporting form Harrods department store. We did research on the decreasing problem.1.25% Decreasing compared with 2011After the research, we found that under the strategy of Harrods, to offer a wide choice of products and personalized service, the department store has worked well until st year, however, profits fell sharply and results for the first six months of this year have been disappointing. Then we did a comparing with this store’s profits from January to June in 2011 and 2013, there is the chart:petition’s Average Profits in 2011&2013After compared with our own store’s profits in 2011, one of our team did research on our competition’s average profitsFrom the table, we can see that, when Harrods department store’s profits decreasing sharply in this two year, the competition has grown a lot; it gives us a great competitive pressure at now and future. We need to do something to change the bad situation.3.Major Causes of the DecreasingFrom the research, we can see the major problems which caused the decreasing, and we summarized them as follows:•As we only focused on some high-quality products, we can’t expand market share in other aspects, our market positioning is inflexible.•As economic globalization becomes strong, our foreign market should develop more deep and widely.•Our strategy is good, but it didn’t pay attention to nowadays shopping fashion. Service concept was out of date.We must take concrete measures to solve all the problems.WORD资料.可编辑Part ThreeImpact on Harrods Department storeThe decreasing of the profits not only made damage to the economic interests of Harrods department store, it wills also jeopardizing the Harrods’ brand reputation and then when we need more funds to increase the profits will be very hard.1.More Funds Needed to Increasing ProfitsIndeed to increasing the department store’s profits, we should do a lot of research and work. To make a perfect solution, all the projects will spend a lot of money to get the most accurate answer. During the whole things, we will cooperate with many famous companies on investigation or doing business expanding. To make sure everything is moving on schedule and is within the budget, we will make an accurate expense, and expect to complete the project without exceeding the budget.2.Jeopardizing the Harrods’ Brand ReputationWith the result of our questionnaire, we can see that: among the 800 customers, 650 are employees and rests of them are teenagers and senior citizens. In the employees group,25% of them with an annual income of 100, 0000￡or more, and others annual income is about 30, 000 to 80,000￡. The high income group didn’t show any unsatisfactory to the service and product. But in the middle income group, many of them want value for money and to feel they have got a bargain and services which make life easier or save time, which they think Harrods can’t serve well.Part FourMethods for Increasing the ProfitsThe working team has worked out methods to increase the profits of the department store. We will depend on marketing positioning, foreign market, and training new service concept as our main approaches to our customers.Three Ways to Increasing the Profits•To attract customers we will rebuild our department store to make a place for some discount goods. And in other city area, like communities and shopping mall, we will set up some convenience stores, discount stores and speciality stores as competition did. But as the long history and special brand charm we has, our stores will be very different from others.We will develop a new message to our potential customers, that “Luxury culture also can be an Approachable culture.”The message together with pictures showing features of our new stores will be advertised in the local papers, magazines, and our new catalogs.•Although HARODDS is a successful department store in London and has many chain stores in New York and Italian, we can’t ignore the mega consumer market in some Asian countries, like China and Japan. These countries own a large consumer population, which makes them consumer markets with great potentials. So we should try to connect with those local business men to expand our foreign retail chains and develop foreign markets.•With a survey shows that: as the English population ages, older groups will provide opportunities for sales growth.And nowadays the English consumers want value for money and to feel they have got a bargain. Britain is moving from a luxury culture to a convenience culture. People want services which make life easier or save time. So the old service concept was out of date, we should do a series of trainings to improve staff’s awareness of the shopping fashion and their competence in competing in the market. The training mainly focuses on how to serve customer in a pleasant way. Then most of potential customers will switch to our stores.Part FiveThe Fund Needed to Carry Out the MeasuresThe estimated costs for the measures are summarized below: Training staff 5, 0000￡Rebuild department store& 12,0000￡Set up new storesExpanding foreign retail chains 8,0000￡Part Six Conclusions and RecommendationsAlthough problems exist, great business potential is waiting to be exploited. We have calculated that all the measures should bring an increase in profits by 23% in three months. Under a improved service concept and create a more comfortable shopping environment, Harrods can remain high in profitability andoffset the threats.The Office has worked out three recommendations:·Set up a committee (composed of store’s managers, customer representatives and government staff) to monitor the service.·Carry out training for the store’s staff and managers. ·Advertise the feature changes of the store on the local news papers.Part Seven Supplementary PartsAppendixQUESTIONNAIRE OF THE HARRODS’GOODS AND SERVICES This questionnaire is designed for Harrods department store’s problems and future improvement on its goods and services. And we’d like to collect your feedback. You do not have to write your name on them. You are asked to fill in scales and write constructive suggestions to improve it. We appreciate your time and efforts very much!Select your answers as follows: 5 is a highly positive response to a particular question. 1 is a highly negative response.Use a blue/black pen or HB pencil to mark your answers.1.Do you often shop at Harrods department store? 54 3 22.Was the shopping environment comfortable? 5 4 32 13.Was the staff’s attitude approachable?5 4 3 2 14.Can you always found favorite product at there?5 4 3 2 15.How good were the goods and service? 54 3 2 16.Overall, how did the store compare with the others?5 4 3 2 17.Which do you have more desire to buy?a. Luxury goodsb. Convenience goodsc. Luxury goods with discountd. Convenience goods with discount8.In which store would you like to buy?a. Department storesb. Discount storesc. Specialty storesd. Convenience stores9.If you may choose freely, would you like to shop at Harrods?a. Yesb. NoFor question 10-11, please write any other comments and suggestions that might be helpful and constructive. WE appreciate your time and efforts very much.10. What kind of activity you would like to join?11. Any comments to Harrods?Thanks again for your participation!BibliographyLevitt, S. D., & Dubner, S. J. (2005). Freakonomics: A rogue economis t explores the hidden side of everything. New York: William Morrow.Lucas, Stephen E. "Public Speaking." Encyclopedia of Rhetoric. Ed. Thomas O. Sloane. New York: Oxford University Press, 2001. 640-47.。
商务报告范文英文bec
商务报告范文英文becIntroductionThe purpose of this business report is to analyze the current market trends and provide recommendations for business growth. The report will focus on key areas such as market research, customer satisfaction, and strategic planning.Market ResearchTo begin with, conducting thorough market research is essential for understanding the dynamics of the industry and identifying potential opportunities. This includes analyzing market size, customer demographics, and competitors. By understanding the target market and its needs, businesses can tailor their strategies to ensure maximum customer satisfaction.Customer SatisfactionCustomer satisfaction is a crucial element of any successful business. By prioritizing customer happiness, businesses can build loyalty and attract new customers. This can be achieved through various methods, such as offering personalized experiences, prompt customer service, and continuous improvement in product quality. Regularly collecting feedback from customers and addressing their concerns will also help enhance satisfaction levels.Strategic PlanningStrategic planning is vital for long-term success. Businesses should define their vision, mission, and objectives to align their operations with their goals. This involves analyzing internal strengths and weaknesses and identifying external opportunities and threats. By setting clear goals and implementing effective strategies, businesses can improve their overall performance and stay ahead of the competition.Marketing and PromotionEffective marketing and promotion strategies are crucial for brand awareness and increasing customer reach. This can be achieved through various channels, including social media advertising, content marketing, and email marketing. Engaging with customers through promotional events and collaborations with influencers can also attract new customers and generate brand loyalty.Financial ManagementProper financial management is crucial to ensure the financial stability and growth of a business. This includes budgeting, cash flow management, and cost control. Regular financial analysis will provide insights into the company's financial health, allowing for informed decision-making. Seeking expert advice from financial professionals can also help optimize financial management practices.ConclusionIn conclusion, this business report highlights the significance of marketresearch, customer satisfaction, strategic planning, marketing and promotion, and financial management for business growth. By prioritizing these areas and implementing effective strategies, businesses can improve their competitive edge and achieve long-term success in the market. It is crucial for businesses to adapt to changing market trends and continuously innovate to meet customer needs effectively. Regular monitoring and evaluation of the implemented strategies will ensure that businesses stay on track and adapt as necessary.。
实用商务英语写作教程 Unit9 Business Reports(商务报告)
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Language
In report writing, the most appropriate style is objective, impersonal, specific and factual. The pronouns I/We/You are avoided while third-person, reported speech is generally used, together with full sentences rather than note-form phrases. In reported speech the tense of the verb that the speaker actually says is changed by the reporter to make it conform to the grammatical requirements of the reporting verb that is being used.
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No matter how we group them, reports are often created to do one or two or more of the following, and these functions are not mutually exclusive:
商务英语写作6商务报告
the rush hour. Members of staff are not leaving sufficient time for their journeys
❖ Members of staff who travel by car also experienced delays due to traffic jams and two had problems parking, particularly on Mondays and Tuesdays.
❖ Members of staff who travel by bicycle experienced delays due to bad weather, vehicle problems and traffic jams as well park in Commercial Center, which opens next week.
It is recommended that the Personnel Director investigates the possibility of introducing a flextime system so staff do not have to travel during the rush hour.
which are extended due to delays.
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1 Case Study
Recommendations Members of staff should leave longer for their journeys in order to
business report 七篇
J O U R N A L O N EPart 1 Business NewsJun. 20, 2018Source of the news: websiteChina has its role as a global powerhouse in comsumer marketChina is shifting its growth model to one relying more on consumption and less on investment. It is also urbanising, age-ing and experiencing dynamic technological change. It should therefore offer the world’s businesses a gigantic, rapidly growing, but challenging, consumer market as it evolves from being the “workshop of the world”.Assume, instead, less optimistically, that China’s consumption share remained at a mere 40 per cent of GDP. Assume, too, that, after 2023, the growth of China’s nominal GDP (in dollars) falls to a mere 6 per cent, while that of the US remains at 4 pe cent. Then China’s aggregate consumption will still reach 55 per cent of US levels by 2027. Even under these conside r-ably less favourable assumptions, this will be a hugely important market.By 2027, 22 per cent of the Chinese population (324 million people) will be over 60. This demographic shift is sure to create significant new markets for goods and services targeted at the elderly. Meanwhile, the young adults of 2027 will virtuallyall be from one-child families and familiar with the digitally-enabled and relatively prosperous China of today. They are likely to be considerably more demanding than their elders.As elsewhere in the world, Chinese consumers will also increasingly demand and obtain personalised goods and services. In addition, argues the report, the pattern of consumption is likely to be split between those seeking a more traditionally Chinese lifestyle and those with a preference for a more westernised way of life.The dramatic development of China’s digital economy will increasingly weave together online and offline worlds. Hema, for example, is a start-up, backed by the Alibaba Group. As I witnessed during a recent visit to Alibaba’s headquarters in Hangzhou, a Hema store is a mixture of supermarket, restaurant, distribution centre and online store. I saw a possible fu-ture — and it worked.The plausible assumption, however, is that over the next decade a mass consumer society will emerge in China. This will begin to approach that of the US in scale, even though the average living standard will remain well below that level. More-over, Chinese companies are emerging as world leaders in this technology-enabled economy.A vast middle class of people with an income affording more than the basic essentials of existence, will also emerge. The-se consumers will be not only be more demanding, but will seek goods and services that enrich their lives.1Part 2 Business Terms and Knowledge in the News1. Gigantic2. Nominal3. Aggregate4. Demographic5. digitally-enabled6. Plausible2Part 3 Summary or Comments on the NewsComment:First of all, I'm honored to be a Chinese. When I was young , over the past ten years. Our country has been developing and growing. The people’s living standard has been improved. With the progress of network technology and the people’s prosperity , more and more wealthy people tend to buy luxury goods. So they are buying luxury goods abroad. Therefore, China has become a big consumer market in the world. This may be related to the level of national production. People live better and are more in-clined to foreign markets for things or goods. Except this, we can see that when they are stimulating their economic growth and their desires are satisfied, so our GDP can also grow.3J O U R N A L T W OPart 1 Business NewsJun. 21, 2018Source of the news: websiteUber stripped of London licence due to lack of corporate re-sponsibilityUber has been stripped of its London licence in a surprise move that dealt a serious blow to one of Silicon Valley’s fastest rising companies and sparked an outcry from a coalition of customers, government ministers and drivers at the ride-hailing company.The firm’s application for a new licence in London was rejected on the basis that the company is not a “fit and proper” pr i-vate car hire operator.Uber’s cars will not disappear immediately as its current licence expires on 30 September and it plans to challe nge the rul-ing by London’s transport authority in the courts immediately. The hailing app can continue to operate in the capital – where it has 3.5 million users – until the firm has exhausted the appeals process. Uber has 21 days to launch an appeal but can continue to operate until the process expires – which could take months.How will you be affected by Uber losing its licence to operate in London?Uber chief executive Dara Khosrowshahi wrote to staff on Friday confirming that the company would appeal the ruling. He said he disagreed with the decision but it was based on past behaviour.“The truth is that there is a high cost to a bad reputation,” he wrote. “It really matters what people think of us, especially in a global business like ours.“It’s critic al that we act with integrity in everything we do, and learn how to be a better partner to every city we operate in. That doesn’t mean abandoning our principles—we will vigorously appeal TfL’s decision—but rather building trust through our actions and our behavior. In doing so, we will show that Uber is not just a really great product, but a really great company that is meaningfully contributing to society, beyond its business and its bottom line.5Khosrowshahi, who was brought in to run the firm after a ser ies of scandals, also tweeted an appeal to Londoners to “work with us” in solving the issue. “Dear London: we are far from perfect but we have 40k licensed drivers and 3.5mm Londoners depending on us. Please work with us to make things right,” he tweeted.The decision by the London mayor’s transport body, Transport for London, was backed by Sadiq Khan, employment rights campaigners, and the trade body for the capital’s black-cab drivers, who have been staunch opponents of the US-based com-pany.However, it d rew immediate criticism from Uber users, drivers and Greg Hands, the trade minister. One of Uber’s 40,000 drivers in the capital, James Farrar, who has campaigned for better working conditions at the firm, said TfL’s decision was a “devastating blow”.TfL said it had rejected the company’s application to renew its licence because “Uber’s approach and conduct demonstrate a lack of corporate responsibility” in relation to reporting serious criminal offences, obtaining medical certificates and dr iver background checks.The licensing body also said it was concerned by Uber’s use of Greyball, software that can be used to block regulatory bo d-ies from gaining full access to its app and undertaking regulatory or law enforcement duties.The decision to remove Uber from one of its biggest markets is the latest blow for a US-based company that has shot to a $70bn (£52bn) valuation since it was founded in 2009 but has been hobbled by opposition from national and municipal gov-ernments around the world – including in Italy and Rio de Janeiro – due to concerns over safety or the threat to existing taxi businesses. Andre Spicer, a professor at Cass Business School in London said the decision was a “potentially mortal blow” to Uber, adding: “In the past Uber operated at the edge of the law with new technology as an alibi. Now its rogue business model is proving to be a big liability.”Khan said he fully supported the decision to revoke Uber’s licence, saying all companies needed to “play by the rules”.He said: “I want London to be at the forefront of innovation and new technology and to be a natural home for exciting new com-panies that help Londoners by providing a better and more affordable service.“However, all companies in London must play by the rules and adhere to the high standards we expect – particularly when it comes to the safety of customers.”But Hands, who is also minister for London, said: “At the flick of a pen Sadiq Khan is threatening to put 40,000 people out of work and leave 3.5 million users of Uber stranded.Uber must address safety concerns and it is important there is a level play-ing field across the private hire market.’“But a blanket ban will cause massive inconvenience to millions of Londoners, all while showing that the Mayor of Lon-don is closed to business and innovation. ”Sam Gyimah, a Conservative justice minister and MP for East Surrey, said it was “po s-sible to have effective regulation of Uber without penalising the consumers who benefit from more choice and lower prices”.How will TfL's decision affect Uber?Steve McNamara, general secretary of the Licensed Taxi Drivers’ Association, which represents black-cab drivers, said the mayor had made the right decision.“Since it first came on to our streets Uber has broken the law, exploited its drivers and refused to take responsibility for the safety of passengers. This immoral company has no place on London’s streets,” he said.Uber said in a statement the decision would “show the world that, far from being open, London is closed to innovative companies”.6Farrar, a co-claimant in a landmark employment tribunal decision against Uber and chair of the Independent Workers’ U n-ion of Great Britain’s private hire drivers’ branch, said TfL should have stepped in earlier to protect drivers.“To strip Uber of its licence after five years of laissez-faire regulation is a testament to a systemic failure at TfL,” he said.The majority of Uber users responding to a Guardian request for comment opposed the decision to revoke the company’s licence.Helen, from Walthamstow in east London, criticised the decision and said TfL should be working more closely with Uber. “With a lack of staff and police visible [on public transport], I often feel unsafe travelling alone and Uber has given me an af-fordable alternative to get home safely,” she said.Leo, a wheelchair user, said less than 30% of the tube network was accessible to him and buses were slow. “Uber has been a lifesaver for me. It has got me to visit family at short notice when the nearest accessible station was miles away and the bus took two hours,” he said.Uber is treating its drivers as sweated labour, says reportIn London, Uber has faced criticism from unions, lawmakers and traditional black-cab drivers over working conditions. Un-ions including the IWGB and GMB called on TfL to insist Uber guaranteed basic employment rights under the terms of its new five-year licence.Employment rights campaigners said TfL’s decision was a warning shot to so-called gig economy companies, which include apps such as Deliveroo and delivery firms such as Hermes who argue their drivers and riders are self-employed.Frank Field, the Labour MP who led a parliamentary inquiry which found that Uber drivers were treated as Victorian-style “sweated labour” said: “This is a gamechanger for the gig economy. Uber must now respond to TfL’s decision by totally rese t-ting its business model.”7Part 2 Business Terms and Knowledge in the News1.Be stripped of2.Deal a serious blow3.Spark an ourcry4. A coalition of5.Ride-hailing6.On the basis of7.Appeal process8.But rather9.Bottom line10.Employment right campaigners11.The trade body12.Regulatory body813.Be hobbled by14.At the forefront of15. A blanket ban16. A level playing fieldissez-faire18.Gig economy19.Self-employedPart 3 Summary or Comments on the NewsComment:Uber has been stripped of its London licence. TfL said it had rejected the company’s application to renew its licence because “Uber’s approach and conduct demonstrate a lack of corporate responsibility”. Uber’s cars will not disappear immediately as its current licence expires on 30 September and it plans to challenge the ruling by London’s transport authority in the courts immediately.The decision drew immediate criticism from Uber users, drivers. Many Uber’s drivers who ha ve campaigned for better working conditions at the firm, thought TfL’s decision was a “devastating blow”. Some consumers thought, a blanket ban will cause massive inconvenience and penalise the consumers who benefit from more choice and lower prices.But the authority instists that all companies needed to “play by the rules”. They thought that re-move Uber from one of its biggest markets because it stands on the opposition from national and mu-nicipal governments around the world and it was used to block regulatory bodies from gaining full ac-cess to its app and undertaking regulatory or law enforcement duties.Personally I think a company’s values should grow and change with the size of the company, break the rules and regardless of the cost for the development is not fit for a long-term developement, these9values may be useful at the period they started, but when Uber has become a company which nearly $70 billion, it should take on more responsibility and risk, and need to obey the rules of the market, un-dertake social responsibility.Uber exposed various security problem, because of poor supervision. If Uber want to improve cred-it, drivers must be checked strictly, and it could use high-tech to monitor trade process, guarantee pas-sengers safety insurance.10J O U R N A L T h r e ePart 1 Business NewsJun. 21, 2018Source of the news: websiteWhat fixes does the euro really need?Uber We are in the final stretch of economic diplomacy before the European Council summit at the end of June is sup-posed to agree reforms to strengthen the euro. Cue growing tension as deadlines loom to strike a compromise, as well as inflating grandiloquen ce about the historic chance of completing the Europe’s monetary union. But the formulaic rhetoric that goes with the territory is not good for clear thinking; it could lead us to forget what the whole point of the exercise is. What does “completing” a currency actually mean, and what (and why) is the “convergence” that is supposedly indispe n-sable?In the first of a series of Free Lunches on eurozone reform, let us take time to specify which problems we need to seek solutions for. Otherwise, we can hardly j udge in a few weeks’ time whether the summit outcomes will have been a success or a failure.Most importantly, we should pour cold water on any idea that the euro’s success is synonymous with strong growth and prosperity in all its members. There is little reason to think that a currency regime by itself is a strong determinant of eco-nomic growth. That some currency arrangement should reform imperfect policymakers and political leaders into economic geniuses is unrealistic. That it should force economic improvement by short-circuiting democratic and political processes altogether is undesirable. This is true everywhere —if the US president ruins his country’s economy, no one will blame the dollar — and it should be recognised as true in Europe, too. Do not blame the currency for problems that are not for it to solve.What should be expected of a monetary union, however, is that it should be a source of stability rather than instability, both for the real economy (so that the mechanisms of a currency do not make downturns worse or otherwise create un-necessary economic costs) and for itself (so as to end any speculation that a member country might leave the currency).Mario Draghi, the euro’s central banker, inimitably set out what this means in his speech in F lorence last month; the single best guide to the eurozone’s challenges. What must not happen again, he showed, was the downward spiral in the crisis in which troubles in public finances, banks, and private companies and households all reinforced one another. This intensi-fied the downturns, as governments consolidated their budgets instead of stimulating demand, banks restricted credit and private sector demand shrivelled away. With no source of demand, downward spirals set in that left economies in bad equilibria. On top of this and because of it, capital flight set in on the fear that a country might see that the only way out is leaving the euro.12Part 2 Business Terms and Knowledge in the News1. Rhetoric2. Regime3. Downturns4. Inimitably5. Consolidate6. Spiral13Part 3 Summary or Comments on the NewsComment:With governments consolidating budgets instead of stimulating demand, banks are restricting cred-it and shrinking private sector demand, a vicious circle that exacerbates the recession. Because there is no demand source, vicious circle puts the economy in an unfavorable equilibrium. Most importantly, because of a vicious circle, capital will flee, for fear that the only way out for member states may be to leave the euro area.It can be seen that the problems faced by the eurozone may not be as simple as we imagined, but the words of isin are more alert to us, and whether the euro area should be reformed? However, what we can know is that Italy is also going to have a referendum against Europe, and some European coun-tries have said they want to take off Europe. It seems that the management of the European Union is not satisfactory, and will the future EU really disappear? As the largest national community, how should the EU play a leading role in the future? These will all be the problems facing the EU in the future, not just GDP and inflation.14J O U R N A L F O U RPart 1 Business NewsJun. 24, 2018Source of the news: websiteRenminbi weakens past Rmb6.6 per dollarThe renminbi weakened past the Rmb6.6 per dollar mark for the first time in six months on Wednesday amid expectations that China’s central bank will move to prevent it from falling too far.The onshore exchange rate, which is limited by a trading band of 2 per cent in either direction, softened 0.5 per cent to Rmb6.606 per dollar - the weakest level since late December.The less tightly managed offshore exchange rate was 0.4 per cent weaker at Rmb6.6063.Analysts have suggested that since a currency war on top of a trade war with the US would further upset nervous markets and potentially spur capital flight, the PBoC is likely to limit moves by the currency before it weakens too much.Commerzbank analysts have said the PBoC would likely “step into the market” as it has done before. “We at least see no signs that the Chinese authorities are using the currency as a weapon in the t rade war.”16Part 2 Business Terms and Knowledge in the News1. OnshorePart 3 Summary or Comments on the NewsComment:Today, I want to talk about the effect of the depreciation of the RMB. First, after the depreciation of the RMB, the reduction in the import of the domestic market will reduce the competition in the do-mestic market, the increase in the sales of domestic goods and the increase in the employment position, and the increase in the export profits will result in the increase of employment opportunities.Secondly, the depreciation of the RMB exchange rate will cause the price of imported goods to rise at home and promote the overall level of prices.Every year, the state needs to import large quantities of oil, iron ore, timber, soybeans, grain and other production and consumer goods, all of which are settled in US dollars. If the RMB continues to depreciate, the import price of these consumer goods will increase, which will increase the cost of the whole industrial chain and eventually pass on to the consumer and produce inflation.17J O U R N A L F O U RPart 1 Business NewsJun. 24, 2018Source of the news: websiteRenminbi weakens past Rmb6.6 per dollarThe renminbi weakened past the Rmb6.6 per dollar mark for the first time in six months on Wednesday amid expectations that China’s central bank will move to prevent it from falling too far.The onshore exchange rate, which is limited by a trading band of 2 per cent in either direction, softened 0.5 per cent to Rmb6.606 per dollar - the weakest level since late December.The less tightly managed offshore exchange rate was 0.4 per cent weaker at Rmb6.6063.Analysts have suggested that since a currency war on top of a trade war with the US would further upset nervous markets and potentially spur capital flight, the PBoC is likely to limit moves by the currency before it weakens too much.Commerzbank analysts have said the PBoC would likely “step into the market” as it has done before. “We at least see no signs that th e Chinese authorities are using the currency as a weapon in the trade war.”19Part 2 Business Terms and Knowledge in the News2. OnshorePart 3 Summary or Comments on the NewsComment:Today, I want to talk about the effect of the depreciation of the RMB. First, after the depreciation of the RMB, the reduction in the import of the domestic market will reduce the competition in the do-mestic market, the increase in the sales of domestic goods and the increase in the employment position, and the increase in the export profits will result in the increase of employment opportunities.Secondly, the depreciation of the RMB exchange rate will cause the price of imported goods to rise at home and promote the overall level of prices.Every year, the state needs to import large quantities of oil, iron ore, timber, soybeans, grain and other production and consumer goods, all of which are settled in US dollars. If the RMB continues to depreciate, the import price of these consumer goods will increase, which will increase the cost of the whole industrial chain and eventually pass on to the consumer and produce inflation.20J O U R N A L S i xPart 1 Business NewsJun. 26, 2018Source of the news: websiteJapan’s Abe skips visit, arranges offering at controversial Yasukuni ShrineRecently, an offering was given at Yasukuni Shrine on behalf of Japanese Prime Minister Shinzo Abe. However, the prime minister will not pay an in-person visit to the shrine during this year’s autumn worship, which ends on Oct. 20. According to Japanese media analysis, Abe is likely giving priority to bettering Japan’s relationships with China and Korea, since the three countries recently coordinated on plans for a summit meeting.On Oct. 10, Toshihiro Nikai, secretary-general of the Liberal Democratic Party (LDP), Japan’s governing party, indi-cated that Abe may dissolve the House of Representatives and conduct a new election. Abe’s term will end in D e-cember 2018. If the LDP is able to extend Abe’s tenure and win the election, then Abe will remain in office at least until early 2021.Japan’s Kyodo News Agency offered the theory that, behind Abe’s skirting of the delicate historical dispute is the politician’s intention to remain in power for longer, giving him more time to realize his political agenda. In order to r e-vise t he constitution, Abe will first attempt to reduce friction with Japan’s neighboring countries, who are otherwise likely to support his opposition.At a memorial ceremony for victims of World War II on Aug. 15, Abe claimed that Japan would adopt a modest per-spective on world history, but neglected to mention introspection or offer an apology.Moreover, the question of how to keep his own support base and still mollify the right wing is an important one for Abe, especially in relation to the annual Yasukuni Shrine controversy. Abe suspended his visits four years ago, but still organizes offerings from afar.22Part 2 Business Terms and Knowledge in the News1.Yasukuni Shrine 靖国神社2.Prime Minister 总理3.Shinzo Abe 安倍晋三4.in-person visit 个人拜访，亲自拜访（pay an in-person visit在此处指安倍晋三没有亲自去参拜）5.be likely doing sth 意在做某事6.give priority to 优先做（Abe is likely giving priority to bettering Japan’s relationships with China and Korea安倍此举可能是想借此来改善日本与中韩两国的关系）7.secretary-general of the Liberal Democratic Party (LDP) 自民党秘书长erning party 执政党9.dissolve the House of Representatives 解散众议院（dissolve原指溶解）10.extend the tenure 延长任期11.revise the constitution 修改宪法12.reduce friction with Japan’s neighboring countries减少日本与邻国（中韩）之间的摩擦13.neglected to mention introspection or offer an apology.忽略了反省和道歉14.mollify the right wing 安抚右翼23Part 3 Summary or Comments on the NewsComment:We all know that whatever the Japanese authorities admit or not, the atrocity they did in the World War Ⅱ has be-come an admitted fact to the World. People won’t forget the great harm they did. There is no doubt that civilization has advanced since so many years, but the peace is always a eternal goal of the people of the World.The act of Shinzo Abe pay an in-person visit to the Yasukuni Shrine has roused the Chinese people and Korean to great indignation in the last few years.The fact is that we won’t forgive they until they offer an apology.24J O U R N A L S e v e nPart 1 Business NewsJun. 29, 2018Source of the news: websiteChina welcomes Putin’s comment on bilateral tiesChina on Monday welcomed Russian President Vladimir Putin’s comment on the two countries’ relations at his ann u-al year-end press conference.Russia and China have a relationship that is more than a simple strategic partnership, which will be further promot-ed, Putin said during his annual press conference."China highly appreciates the positive attitude in developing bilateral ties by the Russian side," spokesperson Hua Chunying said Monday at a daily press briefing.Currently, the China-Russia comprehensive strategic partnership of coordination is at a historic high, she said, add-ing that the two countries’ all-round cooperation not only brings benefits to the two countries and two peoples, but also contributes to world prosperity and stability."Strategic coordination between China and Russia, which goes beyond bilateral level, serves as the ballast to safe-guarding world peace and stability," she said.China stands ready to work with Russia to continue consolidating and developing their comprehensive strategic partnership of coordination, so as to safeguard regional and world peace, security and stability, Hua said.26Part 2 Business Terms and Knowledge in the News1.press conference 新闻发布会2.strategic partnership 战略伙伴关系3.press briefing 新闻发布会prehensive strategic partnership 全面战略合作伙伴关系5.at a historic high 处于历史上（前所未有）的高度6.contributes to world prosperity and stability. 有助于世界的繁荣和稳定so as to safeguard regional and world peace, security and stability 已维护地区和世界的和平，安全和稳定’Part 3 Summary or Comments on the NewsComment:The relationship between China and Russia is always the topic of the Chinese people relish. In our daily life we call the Russian “Combat ethnic”, we can see that the Chinese people treat the Russian with a great sense of friendliness. The friendship between China and Russia can be an alarm to the America and Japan, not only China and Russiaget the benefit, but the other country in the world.As the Hua said, “Strategic coordination between China and Russia, which goes beyond bilateral level, serves as the ballast to safeguarding world peace and stability.”27。
商务英语report及翻译
商务英语report及翻译随着全球贸易的不断扩大，商务英语在商务交流中扮演着越来越重要的角色。
作为国际商务交流的一种重要形式，商务英语report是商务交流中的一种常见文档。
在本文中，我们将探讨商务英语report及其翻译。
一、商务英语report概述商务英语report是商务沟通中的一种重要文档，它通常是一份详细的商业文件。
商务英语report通常被用于向同事、上司、客户或其他重要利益相关者提供关于某个产品、项目或公司的信息。
商务英语report的目的是使读者了解该产品或项目的主要特点、优点和缺点，以及有关该产品或项目的其他重要信息。
商务英语report通常包括以下几个部分：1. 报告摘要：报告摘要通常是报告的开头，它介绍了报告的主题、目的以及报告的结论。
2. 报告背景：报告背景介绍了该产品或项目的历史、当前情况以及未来发展趋势。
3. 内容分析：内容分析介绍了该产品或项目的主要特点、优点和缺点以及相关的数据和信息。
4. 结论和建议：报告的结论和建议是商务英语report最重要的部分。
在这部分，撰写者会总结报告的主题，并提出一些建议和解决方案。
二、商务英语report翻译技巧商务英语report翻译需要遵循一定的技巧和规则。
为了确保翻译质量，需要遵守一些基本原则：1. 语言流畅：翻译商务英语report时，必须确保语言流畅，避免使用机器翻译等工具。
2. 准确翻译：翻译商务英语report时，必须确保准确理解原文中的含义，并采用适当的词汇和语法。
3. 专业术语：商务英语report通常包含许多专业术语，翻译时必须熟练掌握相关术语，确保翻译准确无误。
4. 文化背景：翻译商务英语report时，还需要考虑文化背景。
例如，美国和中国的商业文化和做法有很大的不同。
在翻译过程中应注意避免对文化差异的忽视或误解。
5. 格式和排版：商务报告的格式和排版对于翻译准确性和阅读体验也非常重要。
在翻译商务英语report时，应确保按照原文的格式和排版方式进行翻译。
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New media has hold on kidsDigital devices are playing an increasing role in children's development after school, according to a survey released on Wednesday.A boy plays with a tablet while waiting for his parents at a sales office in Guangzhou, South China's Guangdong province. Provided to China DailyIn the survey, conducted in March and April, more than 5,000 students from 50 primary schools and youth centers in Guangzhou, Guangdong province, were asked about their new media habits."In an era of mass information, children are now living in an environment of diversified media. They have easy access to emerging media devices such as iPads and cell phones," said Zhang Haibo, of the Guangzhou working committee of China Young Pioneers, a youth organization for Chinese children ages 6 to 14.According to the survey, up to 90% of children regularly use entertainment applications such as Fruit Ninja and Angry Birds on iPads and cell phones. 82% of respondents log onto the Internet daily, and 84% have used QQ, a popular Chinese instant messenger. More than half of respondents have used micro blogs on Sina Weibo and Tencent."I like to go online to learn because the things you find there have a fun way of teaching," said Lin Qiucheng, an 8-year-old student at Nanwu Primary School.Li Juan, the mother of a 4-year-old daughter, said it is hard for parents to avoid using new media applications in front of children."We know it's not good for children to use digital gadgets. But they easily learn how to use them. That makes me sad because my daughter doesn't have many friends in such a lonely society," she said.Liu Xuemei, a teacher at Nanwu Primary School, said that instead of barring children from digital media, parents should give children more guidance in using them safely."Parents and teachers should show children the right way to use the iPad. They shouldn't just be passive recipients," he said.To better provide entertainment facilities for children, local authorities started setting up youth centers in residential communities, said Yang Jundong, director of the Guangzhou Children's Palace."The youth centers in residential communities enable children to better enjoy specially designed public education and entertainment," Yang said.Some 30 new experimental centers will be built this year, according to Yang.【My View】Compared with traditional media such as newspapers and television, digital media can easily harm children because they cannot judge whether or not the things they encounter there are appropriate for them.But it is not wise to bar children from digital media, because actually they are surrounded by digital products. Instead, parents should give them more guidance to help them form a habit of using new media appropriately.Food safety dilemmaThere are many TV programs on Chinese cuisines, but few are like A Bite of China. The latest seven-part high-definition documentary offers insights into the geographical, historical and cultural dimensions of what Chinese eat.关于中国美食的电视节目数不胜数，但很少有像《舌尖上的中国》这样的节目。
这部最新的七集高清纪录片，从地域、历史以及文化这几个方面深入探讨了中国人的饮食。
However, a series of food safety incidents has damaged the country’s reput ation for fine cuisine. Experts say that an insufficiency of institutional food safety supervision is harming the public’s faith in food.然而，一系列食品安全事件却令中华美食名声受损。
有关专家表示，长期以来食品安全监管机制存在的缺陷正在摧毁公众对食品的信心。
Figures from the Ministry of Agriculture show China consumes over 2 million tons of food every day from over 400,000 food manufacturers, and 3.23 million related businesses.农业部的统计数据显示，中国每天消耗200多吨的食品，这些食品来自于40多万家食品生产商，以及323万家相关企业。
To tackle complicated problems concerning food safety, the State Council Food Safety Commission chaired by Vice-Premier Li Keqiang was set up in 2010.为了解决复杂的食品安全问题，2010年我国设立了国务院食品安全委员会，由国务院副总理李克强出任主席。
However, under the current framework of food safety supervision, more than a dozen departments are involved with six bureaus and ministries directly responsible for stages from farm to table.然而，现实情况是，在目前的食品安全监管体系下，涉及到六大部委的十几个部门均参与其中，直接负责监管从田间到餐桌的每一个环节。
Luo Yunbo, dean of the food sciences college at China Agricultural University (CAU), says the more agencies involved, the less likely the problem will be solved efficiently. 中国农业大学食品科学院院长罗云波表示，参与监管的机构越多，就越难有效地解决问题。
“There is no clear cut division of responsibility for food safety,” said Luo. “That makes effective supervision a problem. It is very common for officials to pass the buck. M eanwhile, the problems don’t go away.”“在食物安全这个问题上，目前还没有明确的责任划分。