工商管理专业英语unit13 Integrated Logistics Management[精]

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物流专业英语单词

物流专业单词1．物品article2．物流logistics3．物流活动logistics activity4．物流作业logistics operation5．物流模数logistics modulus6．物流技术logistics technology 7．物流成本logistics cost8．物流管理logistics management 9．物流中心logistics center10．物流网络logistics network 11．物流信息logistics information 12．物流企业logistics enterprise 13．物流单证logistics documents 14．物流联盟logistics alliance 15．供应物流supply logistics16．生产物流production logistics 17．销售物流distribution logistics 18．回收物流returned logistics 19．废弃物物流waste material logistics 20．绿色物流environmental logistics 21．企业物流internal logistics 22．社会物流external logistics 23．军事物流military logistics24．国际物流international logistics25．第三方物流third-part logistics (TPL)26．定制物流customized logistics27．虚拟物流virtual logistics28．增值物流服务value-added logistics service 29．供应链supply chain30．条码bar code31．电子数据交换electronic data interchange (EDI) 32．有形消耗tangible loss33．无形消耗intangible loss 奖罚物流作业术语1．运输transportation2．联合运输combined transport3．直达运输through transport4．中转运输transfer transport5．甩挂运输drop and pull transport6．集装运输containerized transport7．集装箱运输container transport8．门到门door-to-door9．整箱货full container load (FCL)10．拼箱货less than container load (LCL11．储存storing12．保管storage13．物品储存article reserves14．库存inventory15．经常库存cycle stock16．安全库存safety stick17．库存周期inventory cycle time 18．前置期（或提前期）lead time 19．订货处理周期order cycle time 20．货垛goods stack21．堆码stacking22．搬运handing/carrying23．装卸loading and unloading24．单元装卸unit loading and unloading 25．包装package/packaging26．销售包装sales package27．定牌包装packing of nominated brand 28．中性包装neutral packing29．运输包装transport package30．托盘包装palletizing31．集装化containerization32．散装化containerization33．直接换装cross docking34．配送distribution35．共同配送joint distribution36．配送中心distribution center37．分拣sorting38．拣选order picking39．集货goods collection40．组配assembly41．流通加工distribution processing42．冷链cold chain43．检验inspection 奖罚物流技术装备及设施术语1．仓库warehouse2．库房storehouse3．自动化仓库automatic warehouse 4．4立体仓库stereoscopic warehouse5．虚拟仓库virtual warehouse6．保税仓库boned warehouse7．出口监管仓库export supervised warehouse8．海关监管货物cargo un der customer’s supervision 9．冷藏区chill space10．冷冻区freeze space11．控湿储存区humidity controlled space12．温度可控区temperature controlled space 13．收货区receiving space14．发货区shipping space15．料棚goods shed16．货场goods yard17．货架goods shelf18．托盘pallet19．*车fork lift truck20．输送机conveyor21．自动导引车automatic guided vehicle (AGV)22．箱式车box car23．集装箱container24．换算箱twenty-feet equivalent unit (TEU)25．特种货物集装箱specific cargo container26．全集装箱船full container ship27．铁路集装箱场railway container yard28．公路集装箱中转站inland container depot29．集装箱货运站container freight station (CFS)30．集装箱码头container terminal31．国际铁路联运international through railway transport32．国际多式联运international multimodal transport33．大陆桥运输land bridge transport34．班轮运输liner transport35．租船运输shipping by chartering36．船务代理shipping agency37．国际货运代理international freight forwarding agent38．理货tally39．国际货物运输保险international transportation cargo insurance 40．报关customs declaration41．报关行customs broker42．进出口商品检验commodity inspection 奖罚物流管理术语1．物流战略logistics strategy2．物流战略管理logistics strategy management3．仓库管理warehouse management4．仓库布局warehouse layout5．库存控制inventory control6．经济订货批量economic order quantity (EOQ)7．定量订货方式fixed-quantity system (FQS)8．定期订货方式fixed-quantity system (FIS)9．ABC分类管理ABC classification10．电子订货系统Electronic order system (EOS)11．准时制just in time (JIT)12．准时制物流just-in-time logistics13．零库存技术zero-inventory logistics14．物流成本管理logistics cost control15．物料需要计划material requirements planning (MRP)16．制造资源计划manufacturing resource planning (MRP II) 17．配送需要计划distribution requirements planning (DRP) 18．配送资源计划distribution resource planning (DRP II) 19．物流资源计划logistics resource planning (LRP)20．企业资源计划enterprise resource planning (ERP)21．供应链管理supply chain management (SCM)22．快速反映Quick response (QR)23．有效客户反映efficient customer response(ECR)24．连续库存补充计划continuous replenishment program (CRP)25．计算机付诸订货系统computer assisted ordering (CAO) 26．供应商管理库存vendor managed inventory (VMI)27．业务外包outsourcing物流中级英语（共145个）基本概念术语1．物品article 2．物流logistics 3．物流活动logistics activity 4．物流作业logistics operation 5．物流模数logistics modulus 6．物流技术logistics technology 7．物流成本logistics cost 8．物流管理logistics management 9．物流中心logistics center 10．物流网络logistics network 11．物流信息logistics information 12．物流企业logistics enterprise 13．物流单证logistics documents 14．物流联盟logistics alliance 15．供应物流supply logistics 16．生产物流production logistics 17．销售物流distribution logistics 18．回收物流returned logistics 19．废弃物物流waste material logistics 20．绿色物流environmental logistics 21．企业物流internal logistics 22．社会物流external logistics 23．军事物流military logistics 24．国际物流international logistics 25．第三方物流third-part logistics (TPL) 26．定制物流customized logistics 27．虚拟物流virtual logistics 28．增值物流服务value-added logistics service 29．供应链supply chain 30．条码bar code 31．电子数据交换electronic data interchange (EDI) 32．有形消耗tangible loss 33．无形消耗intangible loss 奖罚物流作业术语1．运输transportation 2．联合运输combined transport 3．直达运输through transport 4．中转运输transfer transport 5．甩挂运输drop and pull transport 6．集装运输containerized transport 7．集装箱运输container transport 8．门到门door-to-door 9．整箱货full container load (FCL) 10．拼箱货less than container load (LCL 11．储存storing 12．保管storage 13．物品储存article reserves 14．库存inventory 15．经常库存cycle stock 16．安全库存safety stick17．库存周期inventory cycle time 18．前置期（或提前期）lead time 19．订货处理周期order cycle time 20．货垛goods stack 21．堆码stacking 22．搬运handing/carrying 23．装卸loading and unloading 24．单元装卸unit loading and unloading 25．包装package/packaging 26．销售包装sales package 27．定牌包装packing of nominated brand 28．中性包装neutral packing 29．运输包装transport package 30．托盘包装palletizing 31．集装化containerization 32．散装化containerization 33．直接换装cross docking 34．配送distribution 35．共同配送joint distribution 36．配送中心distribution center 37．分拣sorting 38．拣选order picking 39．集货goods collection 40．组配assembly 41．流通加工distribution processing 42．冷链cold chain 43．检验inspection 奖罚物流技术装备及设施术语1．仓库warehouse 2．库房storehouse 3．自动化仓库automatic warehouse 4．4立体仓库stereoscopic warehouse 5．虚拟仓库virtual warehouse 6．保税仓库boned warehouse 7．出口监管仓库export supervised warehouse 8．海关监管货物cargo under customer’s supervision 9．冷藏区chill space 10．冷冻区freeze space 11．控湿储存区humidity controlled space 12．温度可控区temperature controlled space 13．收货区receiving space 14．发货区shipping space 15．料棚goods shed 16．货场goods yard 17．货架goods shelf 18．托盘pallet 19．叉车fork lift truck 20．输送机conveyor 21．自动导引车automatic guided vehicle (AGV) 22．箱式车box car 23．集装箱container 24．换算箱twenty-feet equivalent unit (TEU) 25．特种货物集装箱specific cargo container 26．全集装箱船full container ship 27．铁路集装箱场railway container yard 28．公路集装箱中转站inland container depot 29．集装箱货运站container freight station (CFS) 30．集装箱码头container terminal 31．国际铁路联运international through railway transport 32．国际多式联运international multimodal transport 33．大陆桥运输land bridge transport 34．班轮运输liner transport 35．租船运输shipping by chartering 36．船务代理shipping agency 37．国际货运代理international freight forwarding agent 38．理货tally 39．国际货物运输保险international transportation cargo insurance 40．报关customs declaration 41．报关行customs broker42．进出口商品检验commodity inspection 奖罚物流管理术语1．物流战略logistics strategy 2．物流战略管理logistics strategy management 3．仓库管理warehouse management 4．仓库布局warehouse layout 5．库存控制inventory control 6．经济订货批量economic order quantity (EOQ) 7．定量订货方式fixed-quantity system (FQS) 8．定期订货方式fixed-quantity system (FIS) 9．ABC分类管理ABC classification 10．电子订货系统Electronic order system (EOS) 11．准时制just in time (JIT) 12．准时制物流just-in-time logistics 13．零库存技术zero-inventory logistics 14．物流成本管理logistics cost control 15．物料需要计划material requirements planning (MRP) 16．制造资源计划manufacturing resource planning (MRP II) 17．配送需要计划distribution requirements planning (DRP) 18．配送资源计划distribution resource planning (DRP II) 19．物流资源计划logistics resource planning (LRP) 20．企业资源计划enterprise resource planning (ERP) 21．供应链管理supply chain management (SCM) 22．快速反映Quick response (QR) 23．有效客户反映efficient customer response(ECR) 24．连续库存补充计划continuous replenishment program (CRP) 25．计算机付诸订货系统computer assisted ordering (CAO) 26．供应商管理库存vendor managed inventory (VMI) 27．业务外包outsourcingAabc classificiation abc分类法.A Circular Letter 通告信/通知书Accomplish a Bill of Lading (to) 付单提货acquisition cost ordering cost 定货费Act of God 天灾activity cost pool 作业成本集activity-based costing 作业基准成本法Actual Displacement 实际排水量Ad valorem freight 从价运费Addendum (to a charter party) ( 租船合同)附件Additional for Alteration of Destination 变更卸货港附加费Additional for Optional Destination 选卸港附加费Address commission (Addcomm) 回扣佣金Adjustment 海损理算Advanced B/L 预借提单advanced shipping notice (asn) 预先发货通知A fixed day sailing 定日航班A fortnight sailing 双周班A Friday（Tuesday / Thursday）sailing 周五班agile manufacturing 敏捷制造Air Express 航空快递airline operator/freight forwarder 不营运船舶的多式联运经营人Air Waybill 航空运单Alliance 联盟All in rate 总运费率All purposes (A.P) 全部装卸时间All time saved (a.t.s) 节省的全部时间allocation―――中转？Always afloat 始终保持浮泊American Bureau of Shipping (A.B.S.) 美国船级社A monthly sailing 每月班AMT (Advanced Manufacturing Technology) 先进制造技术Anchorage 锚地Anchorage dues 锚泊费Annual survey 年度检验anticipation inventory 预期储备Anti-dated B/L 倒签提单APICS (American Production and Inventory Control Society,Inc.) 美国生产与库存管理系统Applied Manufacturing Education Series 实用制造管理系列培训教材Apron 码头前沿Arbitration award 仲裁裁决Arbitrator 仲裁员Area differential 地区差价Arrest a ship 扣押船舶AS/RS (automated storage/retrieval system) 自动化仓储系统assemble-to-order 定货组装assembly 组配Article reserves物品储备ATP (available to promise) 可供销售量automatic replenishment (ar) 自动补货系统automatic warehouse 自动化仓库Automatic guided vehicle （AGV）自动导引车automated high-rise warehouse 自动立体仓库Average adjuster 海损理算师Average bond 海损分摊担保书Average guarantee 海损担保书A weekly sailing 周班axle housing桥壳Axle load 轴负荷Bbackflushing 反冲法Backfreight 回程运费back-hauls―――回程空载Back (return) load 回程货backlog 拖欠定单back order 脱期定单, 延期交货成本（back order costs）。

工商管理专业英语unit 1 the evolution of management

Key Terms and Concepts P4
Management Science Approach: Also known as Management Science School 管理学科学（研究）方法. A body of literature characterized by its use of mathematical and statistic techniques to build models for the solution of production and operations problems.The approach's primary means for acquiring knowledge is mathematical deduction.
Key Terms and Concepts P4
Contingency or Situational Approach (to Management): (管理学）权变（研究）方法 :An analysis of management that emphasizes the fact that what managers do in practice depends on upon a given set of circumstances or the "situation” and that there is no single "best way" to manage.
After learning of the course, students should grasp the professional English vocabulary and terminology as much as possible, and be familiar with the structure of style, features and rhetorical skills in professional English.(掌握词汇和术语,熟悉文体结构、风格特征、修辞技巧)

物流方面的英语专业术语

物流方面的英语专业术语、组织名称中英对照第一节基本概念术语1 article 物品2 logistics 物流3 logistics activity 物流活动4 logistics operation 物流作业5 logistics modulus 物流模数6 logistics technology 物流技术7 logistics cost 物流成本8 logistics management 物流管理9 logistics center 物流中心10 logistics network 物流网络11 logistics information 物流信息12 logistics enterprise 物流企业13 logistics documents 物流单证14 logistics alliance 物流联盟15 supply logistics 供应物流16 production logistics 生产物流17 distribution logistics 销售物流18 returned logistics 回收物流19 waste material logistics 废弃物物流20 environmental logistics 绿色物流21 internal logistics 企业物流22 external logistics 社会物流23 military logistics 军事物流24 international logistics 国际物流25 Third Part Logistics (TPL）第三方物流26 customized logistics 定制物流27 virtual logistics 虚拟物流28 value—added logistics service 增值物流服务29 supply chain 供应链30 bar code 条码31 Electronic Data Interchange (EDI) 电子数据交换32 tangible loss 有形损耗33 intangible loss 无形损耗二、物流作业术语34 transportation 运输35 combined transport 联合运输36 throuth transport 直达运输37 transfer transport 中转运输38 drop and pull transport 甩挂运输39 containerized transport 集装运输40 container transport 集装箱运输41 door—to—door 门到门42 door to cy 门到场43 door to cfs 门到站44 Full Container Load (FCL）整箱货45 Less—than Container Load （LCL）拼箱货46 storing 储存47 storage 保管48 article reserves 物品储存49 inventory 库存50 cycle stock 经常库存51 safety stock 安全库存52 inventory cycle time 库存周期53 lead time 前置期(或提前期) 54 order cycle time 订货处理周期55 goods stack 货垛56 stacking 堆码57 handling carrying 搬运58 loading and unloading 装卸59 unit loading and unloading 单元装卸60 package/packaging 包装61 sales package 销售包装62 packing of nominated brand 定牌包装63 neutral packing 中立包装64 transport package 运输包装65 palletizing 托盘包装66 containerization 集装化67 in bulk 散装化68 cross docking 直接换装69 distribution 配送70 joint distribution 共同配送71 distribution center 配送中心72 sorting 分拣73 order picking 拣选74 goods collection 集货75 assembly 组配76 distribution processing 流通加工77 cold chain 冷链78 inspection 检验第三节物流技术装配及设施术语79 warehouse 仓库80 storehouse 库房81 automatic warehouse 自动化仓库82 stereoscopic warehouse 立体仓库83 virtual warehouse 虚拟仓库84 boned warehouse 保税仓库85 export supervised warehouse 出口监管仓库86 cargo under custom’s supervision 海关监管货物87 chill space 冷藏区88 freeze space 冷冻区89 humidity controlled space 控湿储存区90 temperature controlled space 温度可控区91 receiving space 收货区92 shipping space 发货区93 goods shed 料棚94 goods yard 货场95 goods shelf 货架96 pallet 托盘97 fork lift truck 叉车98 converyor 输送机99 Automatic Guided Vehicle （AGV) 自动导引机100 box car 箱式车101 container 集装箱102 Twenty-feet Equivalent Unit （TEU) 换算箱103 speciffic cargo container 特种货物集装箱104 full container ship 全集装箱船105 railway container yard 铁路集装箱场106 inland container depot 公路集装箱中转站107 container terminal 集装箱码头108 international through railway transport 国际铁路联运109 international multimodal transport 国际多式联运110 land bridge transport 大陆桥运输111 liner transport 班轮运输112 shipping by chartering 租船运输113 shipping agency 船务代理114 international freight forwarding agent 国际货运代理115 tally 理货116 international transportation cargo insurance 国际货物运输保险117 customs declaration 报关118 customs broker 报关行119 commodity inspection 进出口商品检验第四节物流管理术语120 logistics strategy 物流战略121 logistics strategy management 物流战略管理122 warehouse management 仓库管理123 warehouse layout 仓库布局124 inventory control 库存控制125 Economic Order Quantity (EOQ）经济订货批量126 Fixed Quantity System （FQS) 定量订货方式127 Fixed Interval System （FIS）定期订货方式128 ABC classification ABC分类管理129 Electronic Order System （EOS) 电子订货系统130 Just-in—time （JIT) 准时制131 just-in—time logistics 准时制物流132 zero—inventory logistics 零库存技术133 logistics cost control 物流成本管理134 Material Requirements Planning (MRP）物料需要计划135 Manufacturing Resource Planning (MRP Ⅱ）制造资源计划136 Distribution Requirements Planning (DRP) 配送需要计划137 Distribution Resource Planning (DRPⅡ）配送资源计划138 Logistics Resource Planning （LRP) 物流资源计划139 Enterprise Resource Planning (ERP）企业资源计划140 Supply Chain Management (SCM）供应链管理141 Quick Response （QR) 快速反应142 Efficient Customer Response (ECR) 有效客户反应143 Continuous Replenishment Program (CRP）连续库存补充计划144 Computer Assisted Ordering （CAO) 计算机辅助订货系统145 Vendor Managed Inventory (VMI）供应商管理库存146 outsourcing 业务外包第五节其他常见术语147 accounting cost 会计成本148 accuracy audit 正确性审计149 Activity Based Classification ABC分类法150 actual weight 实际重量151 added value 附加价值152 after-sales service 售后服务153 aggregate shipments 合并出货154 air pollution 空气污染155 air freight 空运货件156 Application Service Provider （ASP) 应用供应商157 arbitrage 套利158 asset recovery 资源回收159 Automated Storage and Retrieval System (ASRS）自动仓储系统160 Automated Vehicle Identification (AVI）自动车辆识别161 automated warehouse 自动仓库162 Automated Vehicle Location (AVL) 自动车辆位置163 available vehicle capacity 车辆承载能力164 average clear stacking height 平均净堆叠高度165 back haul 回程166 backwardation 现货溢价167 bar code label 条形码标签168 bar code scanner 条形码扫描机169 base stock 基本存货170 batch numbers 批号171 bay 区域172 bear 卖空者173 bear market 熊市174 belt conveyor 皮带式输送带175 bi—directional read 双向读取176 Bill of Lading (B/L) 托运单177 Bill of Materials (BOM) 物料用量清单178 broken carton 已拆箱179 broker 经纪人180 bulk carrier 散装运送业181 bulk container 散装集装箱182 bull 卖空者183 bull market 牛市184 Business Process Reengineering (BPR) 业务流程重组185 cancellation charge 取消订单费用186 cargo 货物187 cargo booking 预约托运188 cargo inspection 检查货物189 cash discount 现金折扣190 centralized dispatching 集中式派车191 centralized procurement 集中采购192 channel of distribution 分销渠道193 check in 进货清点194 Chief Logistics Officer (CLO）物流主管195 claim 索赔196 closed distribution system 封闭式配送系统197 consumer physical distribution 消费者物流198 container terminal 集装箱码头199 cooperative buying 联合采购200 cost control 成本控制201 crane 起重机202 cubed out 装载率203 customer service 客户服务204 Customer Relationship Management （CRM) 客户关系管理205 data warehousing 数据仓库206 deadhead 空回头车207 declining conveyor 倾斜式输送机208 de—consolidation center 分货中心209 delivery costs 配送成本210 delivery cycle 配送周期211 delivery error 误送212 delivery note 出货清单213 delivery terminal 配送站214 demand forecasting 需求预测215 depalletizer 卸托盘机216 design for logistics 为物流而设计217 direct distribution 直接配送218 direct store delivery 直接配送到商店219 dispatct area 出货区220 Distributed Resource Planning (DRP) 分销资源计划221 Decision Support System (DSS）决策支持系统222 domestic intercity trucking 国内长途货运223 domestic logistics 国内物流224 double floor stacking 双层堆积225 double pallets handling 双托盘处理226 double — pallet jack 双托盘设备227 duty 关税228 economic stock 经济存货229 electronic clearance 电子通关230 export 出口231 exclusive distribution 独家分销232 Executive Support System （ESS）高层主管支持系统233 fact tag 产品说明标签234 factory price 出厂价235 firewall 防火墙236 fixed rack 固定式货架237 flatbed trailer 平台拖车238 fleet 车(船)队239 furniture removal carriers 搬家公司240 gateway 转运站241 Geographic Information System (GIS) 地理信息系统242 Global Positioning System （GPS）全球定位系统243 global logistics 全球物流244 hand truck 手推车245 handheld scanner 手提式扫描仪246 heat insulating material 隔热材料247 hot tag 紧急标签248 Industrial Engineering (IE）工业工程249 integrated logistics 集成物流250 Integrated Services Digital Network （ISDN) 综合业务数据网251 interchange terminal 联运站252 inventory control 库存控制253 joint distribution 共同配送254 kanban system 看板系统255 knowledge management 知识管理256 label making machine 标签机257 laser scanner 激光扫描仪258 logistician 物流师259 logisticis engineering 物流工程260 logistics management 物流管理261 loose packages 散装262 make to order 定单生产263 market orientation 市场导向264 marking machine 打标机265 market share 市场份额266 materials handing equipment 物料搬运设备267 middleware 中间件268 multi - story warehouse 多层仓库269 net weight 净重270 noise pollution 噪音污染271 number plate 牌照272 on season 旺季273 Open DataBase Connectivity （ODBC) 开放数据库互联274 optical scanners 光学扫描仪275 order processing 定单处理276 Order Point System (OPS）定货点法277 overload 超载278 package 包裹279 process center 处理中心280 procurement 采购281 quality control 质量控制282 quarantine 检疫283 quotas 配额284 rack 货架285 regional distribution center 区域物流中心286 retail selling 零售287 safety stock 安全库存288 sealing machine 封装机289 supply chain 供应链290 Supply Chain Management (SCM) 供应链管理291 tank container 罐装集装箱292 temporary labor 临时工293 Theory of Constraint （TOC) 约束理论294 vacuum packaging 真空包装295 vehicle 车辆296 voice recognition 语音识别297 warehousing 仓储298 waste 废弃物299 wholesalers 批发商300 zero stock 零库存。

(完整版)工商管理专业英语unit13

的
• bar code: n. A code representing characters by sets of
parallel bars of varying thickness and separation that are read optically by transverse scanning. 条形码
定制的
• distributor: n. One that markets or sells merchandise,
especially a wholesaler. 发行者，销售者
• consolidator: n. 集运人 • replenishment: n. to fill up again 补给，补充 • stock up: 采购，囤积 • bin: n. A container or enclosed space for storage 箱柜 • designated: adj. To point out or call by a special name指定
Business School of Nankai University
Text
• Today, more and more companies are adopting the concept of integrated logistics management. This concept recognizes that providing better customer service and trimming distribution costs requires teamwork, both inside the company and among all the marketing channel organizations. Inside the company, the various functional departments must work closely together to maximize the company’s own logistics performance .The company must also integrate its logistics system with those of its suppliers and customers to maximize the performance of the entire distribution system.

清华大学工商管理专业课程设置

课程名称英语（第一外国语）English (First Foreign Language)组织行为学Organizational Behavior管理经济学Managerial Economics社会主义经济理论与实践Socialist Economic Theory and Practice管理导论Introducation to Management管理沟通Managerial Communication会计学Accounting运营管理Operations Management战略管理Strategic Management营销管理Marketing数据、模型与决策Data, Models and Decisions公司理财Corporate Finance商法Business Law宏观经济与政策环境Macroeconomics and Policy Environment选修课（Electives）市场营销类销售管理Sales Management网络营销Cybermarketing国际市场营销International Marketing消费行为学Consumer Behavior营销研究Marketing Research广告管理学Advertising Management战略营销Strategic Marketing服务营销Service Marketing渠道管理学Channel Management市场营销模拟Marketing Simulation整合营销传播Integrated Marketing Communication (IMC)金融与财务管理类国际金融International Finance商业银行管理Commercial Bank Management投资银行业务Investment Bank Operation投资学Theory of Investment国际贸易International Trade金融工程Principle of Financial Engineering金融市场Financial Market公司财务案例Sample of Corporate Finance证券投资学Negotiable Securities and Investment公司综合风险管理Integrated Corporate Risk Management企业价值评估Business Valuation债券市场与工具Debt Instrument and Market房地产开发与投资案例分析Real Estate Development and Investment Case Studies企业创新与创业类项目投融资决策Decision-making of Project Investment and Financing技术创新管理Management of Technological Innovation新产品开发New Product Development创业管理Entrepreneurial Management创业投资管理Enterprise Founding and Investment Management项目管理Research Project Management企业家与创新Entrepreneur and Innovation技术战略Technology and Strategy创意开发方法Creativity Approaches研究开发管理Research and Development Management公司成长管理Corporation Growing Management跨国公司的创新管理Managing Global Innovation财务分析与管理控制类税务筹划Tax Planning经营管理审计Management Auditing战略成本控制Strategic Cost Management中级财务会计Intermediate Accounting管理控制系统Management Control Systems财务报表分析Business Analysis Using Financial Statements会计与资本市场案例研究Cases in Accounting and Capital Market电子商务与供应链管理类信息管理IT Management供应链管理Supply Chain Management商务智能Business Intelligence电子商务Electronic Commerce网络时代的质量管理Quality Management in the E-era信息系统Information System企业资源规划(ERP) Enterprise Resource Planning电子采购与物流e-Procurement and Logistics战略与企业管理类企业环境与政策Business Environment and Policies公司组织与治理Corporate Organization and Management国际企业管理(MBA) International Enterprises Management (MBA)危机管理Crisis Management财经法律政策与企业经营Business Related Legal Policy and Corporate Operation企业国际化战略Globalization and Strategy企业管理咨询The Principe and Methodology of Management Consulting 战略定价Strategic Pricing人力资源与组织类商务谈判Business Negotiation领导与团队The Leader and Team企业伦理与文化Business Ethics and Culture比较管理学Comparative Management管理沟通Managerial Communication高级管理沟通Advanced Managerial Communication人力资源管理与开发Human Resource Development and Management 领导与变革Leadership and Change谈判与冲突管理Negotiation and Conflict Management战略人力资源管理Strategic Human Resource Management领导学Leadership战略领导Strategic Leadership文化、伦理与领导Culture, Ethics and Leadership职业发展Career Development组织架构、组织设计与组织控制Organizational Architecture and Design 跨文化管理Cross-Cultural Management薪酬管理与激励Compensation and Motivation研究方法与信息决策类管理研究方法论Business Research Methodology管理决策统计方法Statistical Decision Methods for Managers经济类国际经济学International Economics竞争力微观经济学Microeconomics of Competitiveness其他商务英语听说能力强化Business English: Listen and Talk。

《管理学专业英语教程(第4版)》教学课件—lesson13 The Seven Principles Of Supply Chain Management

Developing forecasts collaboratively and maintaining the required capacity across the operations.
Channel-wide S&OP can detect early warning signals of demand and takes into account vendor and carrier Fcuadpaanbilities, capacity, and constraints
Principle 1
❖Segment customers based on the service needs of distinct groups and adapt the supply chain to serve these segments profitably.
Principle 1
❖ Unsuccessful efforts:
▪ functionally defined and narrowly focused
▪ lack sustaining infrastructure ▪ uncoordinated change
activity erupts
Summary
Distill seven fundamental principles of supply chain management.
Supplier's price ↑
Inventory ↑
Principle 5 ❖Fundamental prerequisite
Maintenance
Repair
Operating supplies
Direct materials

工商管理专业英语总复习.docx

一、专业短语中英互译1、search engine optimization (SEO) 搜索引擎优化2、value-based pricing 价值导向定价3、gross margin 总临润，（销售）毛利4、franchising 特许经营权；特许专营5、licensing 许可、批准6、post-purchase behavior 购买后行为7、Merger and acquisition 合并与收购8、Direct export 直接出口9、wholly owned subsidiaries10、intermediary11、Product life cycle 产品生命周期12、Brand loyalty 品牌资产13、cost-based pricing 成本导向定价14、Value proposition 价值主张15、Convertibles 可转换债券16、tariff 关税17、transaction 交易18、wholesalers 批发商19、target profit pricing 目标利润定价20、market penetration 市场渗透21、personal selling 人员推销22、customer relationship management 客户关系管理23、Interest rate 利率二、句子翻译1、Sales for Johnson’s Baby Shampoo increased dramatically after the company positioned the product not only for babies but also for active adults who need to wash their hair frequently.(答案：强生公司将其婴儿洗发水定位为不仅用于婴儿，也可用于需要经常洗头的活跃成年人后，此产品销售额显著上升。

《工商管理专业英语》翻译汇总

1.现代管理学The modern era of management began early in the 20th century when classicaltheorists,economists,and industrial engineers offered a classical approach to increase the productivity of individuals and organizations.2.例如一种管理理论For example ,a management theory that emphasizesemployee satisfaction may be more helpful in dealing with a high employee turnover than with delays in production.3.甚至在今天Even today ,a great deal of what we know about management comesfrom the autobiographies and memoirs of men and women who are or have been practicing managers.4.尽管这些办法Although these approaches evolved in historical sequence ,laterideas have always replaced early ones.5.在过去的30年During the last 30 years or so ,there have been attempts tointegrate the three approaches to management—classical,behavioral,and management science.6.在这种情况下In this situation ,a compromise is necessary for the overall syetemto achieve its objective.7.例如严格的计划For example ,rigid plans,clearly defined jobs,antocraticleadership ,and tight controls have at times resulted in high productivity and satisfied workers.8.换言之In other words,the contingency approach seeks match differentsituations with different management methods.9.当然富有远见Of cause ,having a vision is no guarantee of success.10.通常一份任务A mission statement often focus on the market and customers thatthe company serves.11.这些管理人员These managers are the strategists who develop the plans thatguide the organization toward its goals.12.与其他人的沟通All the skills required to communicate with other people ,workeffectively with them , motive them ,and lead them are interpersonal skills.13.为了把梦想变成In order to transform vision to reality ,managers must definespecific goals and objectives.14.最好的企业目标The bestorganizational ,measurable ,relevant ,challenging ,attainable ,and time limited.15.折扣的发生A allowance occurs when a customer is not satisfied with a purchasefor some reason.16.企业在计算These refunds and price reductions must be considered when thefirm computers its net sales figure for the period.17.一系列这样的A series of these statement is a valuable tool for directing andcontrolling the business.18.商人们谈及Businesspeople commonly use accounting terms when talking aboutcosts ,prices ,and profit.19.一份损益表The basic components of an operating statement aresales ,costs ,and profit or loss.20.零售商们正在寻求Retailers are searching for new marketing strategies to attractand hold customers.21.零售商们必须对Retailers must decide on three major product variables :productassortment ,services mix ,and store atmosphere.22.多数零售商不能Too many retailers fail to define their target markets andpositions clearly.23.零售商的价格A retailer’s price policy is a crucial positioning factor and must bedecided in relation to its target market , its product and service assortment ,and its competition24.零售商使用Retailers use the normal promotion tools—advertising ,personalselling ,sales promotion ,and public relations—to reach consumers.25.零售商必须确定The retailers must determine both the product assortment’swidth and its depth.26.制定正确价格The first step in setting the right price is to establish pricing goals.27.对于产品和服务The basic ,long-term pricing framework for a good or serviceshould be a logical extension of the pricing objectives.28.因此，在销售Thus ,changing a pricing strategy can require dramatic alternationsin the marketing mix.29.低价格可以获取The low price designed to capture a large share of a substantialmarket , resulting in lower production costs.30.当生产由于技术Managers may follow a skimming strategy when productioncannot be expanded rapidly because of technological difficulties ,shortages ,or constraints imposed by the skill and time required to produce a product.31.低价格可以吸引Low price can draw additional buyers to enter the market.32.广告的基本功能The most basic function of advertising is to identify productsand differentiate them from others.33.为了提高销售额To increase their sales or profit,companies develop marketingstrategy by using various marketing elements.34.广告的另一个功能Another function of advertising to induce consumers to trynew products and to suggest reuse.35.广告涉及到通过Advertising involves presenting the message,usually through themass media,to a large group of people know as target audience.36.通过同时向许多人By informing many people at once about available productsand services,advertising greatly reduces the costs and higher profits,can ease the task of personal selling.37.广告的定义有许多The definitions of advertising are many and varied.38.广告是产品和服务Advertising is a very important tool that enables competitorsto enter the market place.39.市场营销组合是由The marketing mix includes a set of elements known as four Psand they are under the heading of product,price,place and promotion.1.The three ( T )2.In solving ( F )3.In order words ( T )4.The systems ( T )5.Managers around ( T )6.It seeks ( F )7.Between the ( F )8.Management is ( T )9.T o meet ( F ) 10.In order to ( T )11.As the ( T ) 12.A starting ( F ) 13.T echnical skills ( F ) 14.And using ( F ) 15.An operating ( F ) ually, however ( T ) 17.An allowance ( F ) 18.All this ( T ) 19.T oday, national ( T ) 20.They see ( F ) 21.Most retailers ( T ) 22.For all ( T ) rge retailers ( F )24.Small retailers ( T ) 25.A good ( T ) 26.A profit ( F ) 27.Theoretically ( T )28. A successful ( F ) 29.As a product ( T ) 30.A company’s ( T ) 31.Advertisingis ( T ) 32.Advertising can ( F ) 33.The first ( T ) 34.The freedom ( T )35.Advertising itself ( T )36.All advertising ( F ) 37.All forms of ( T ) 38.advertising has ( F )1. 古典方法Classical approach to Management2. 管理学行为方法Behavioral approach to Management3. 管理学科学方法Management science approach4. （管理学）权变情境方法Contingency or situational approach to Management 1. 远见，洞察力Vision 2. 任务表述Mission statement 3. 长期目标Goal1. 短期目标Objective2. 管理结构Management pyramid3.高层管理者Top managers 1. 战略目标Strategic goals 2. 中层管理着Middle managers 3.战术目标Tactical objectives 1.一线管理者First-line managers 2. 损益表Operating Statement1. 销售总额Gross sales 2 价格折扣Allowance 3 净利润Net profit1. 目标市场Target market2.市场定位Market positioning1. 中间商品牌Private brand or middleman brand2.价格策略Price strategy 1. 撇指定价Price skimming 2. 渗透定价Penetration pricing1. 基础价格Base price 2 促销活动Promotion campaign 3.目标受众Target audience1. 促销组合Promotional mix2.品牌忠诚Brand loyalty1.The managers described their ( generalize ) 管理者描述他们自己的管理经验，还尝试去概括他们认为可以被运用到相似情形中的那些准则。

工商管理专业英语考试整理11页word文档

一、英译中1． Vertical integration –垂直统一管理2． Markup –涨价3． Lead time –订货和交货之间的时间4． Status Quo—现状现存情况或事态5． Market positioning–-市场定位6． Market segment—市场细分7． Executive –主管、高级执行人员8． Supervisor –监督9． Elasticity –弹性10． Differentiation –差异化11． Wholesale–批发商12． Retailer –零售商13． Discount –折扣14． Margin –最低利润15． Media advertising –媒体广告16．Point of Purchase Advertising –售卖场所广告17． Sales representative –销售代表18． Compensation –薪酬19． Gross profit –毛利20． Bidder –投标人二、中译英1. 如今的消费者要面对大量的产品、品牌、价格和生产厂商。

Today’s customers face a vast array of product and brand choices, prices, and suppliers.2. 零售商们需要考虑目标市场和产品定位。

Retailer must consider target markets and product positioning. 3. 人员招聘是人力资源管理中的一个重要部分。

Recruitment is a significant part of Human Resource Management (HRM).4. 顾客的满意度和产品质量有关。

Customer satisfaction is relative to product’s quality.5. 每个企业都应该找到自身的竞争优势。

工商管理专业英语unit13 Integrated Logistics Management

Business School of Nankai University
Key Terms and Concepts
➢ Integrated logistics management: Integrated logistics management is a logistics concept that emphasizes the teamwork, both inside the company and along all the marketing channel organizations, in order to maximize the performance of the entire distribution system 综合物流管理
定制的
• distributor: n. One that markets or sells merchandise,
especially a wholesaler. 发行者，销售者
• consolidator: n. 集运人 • replenishment: n. to fill up again 补给，补充 • stock up: 采购，囤积 • bin: n. A container or enclosed space for storage 箱柜 • designated: adj. To point out or call by a special name指定
Business School of Nankai University
Text
• Building Channel Partnerships
• The members of a distribution channel are linked closely in delivering customer satisfaction and value. One company’s distribution system is another company’s supply system. The success of each channel member depends on the performance of the entire supply chain. For example, Wal-Mart can charge the lowest prices at retail only if its entire supply chain— consisting of thousands of merchandise suppliers, transport companies, warehouses, and service providers—operates at maximum efficiency.

工商管理专业英语(郑琦,华东师范大学出版社) 课后习题及翻译

Unit1二、填词翻译Contingent dynamic conflict compromise interdependent reliance popularity sufficient insights generalize memoirs classic management science behavioral integrate sole1、The managers described their own experiences and tried to (generalize) the principles they believed could be applied in similar situations.管理人员描述了自己的经历和试图推广的原则，他们认为可以应用在类似的情况下。

2、Even today ,a great deal of what we know about management comes from the autobiographies and （memoirs）of men and women who are or have been practicing managers.甚至在今天, 我们所了解的管理学也都出自于那些管理人员的自传和论文集。

3、According to the text ,the three well-established approaches to management thought are the (classical) approach ,which focuses on the task of managing work and organizations ;the (behavioral) approach ,which focuses on the task of managing people;and the (management science)approach,which focus on the task of production and operations.根据本文，管理思想中有三个行之有效的方法，分别是古典方法、行为方法和管理学科学方法，其中古典方法专注于管理工作和组织的任务,行为方法专注于管理人的任务，管理学科学方法专注于生产和运营的任务。

工商管理系课程介绍(中英对照)

工商管理系课程介绍（中英对照）序号：1课程编码：课程名称：管理学Management学分：2周学时：2开课系部：工商管理系预修课程：无修读对象：本科生课程简介：本课程以管理学的基本职能为主线，阐明管理的基本理论、基本知识及管理的基本技巧与技术，并结合案例分析管理中的实际问题，提高学生分析和解决问题的能力。

通过本课程的学习，学生应熟练掌握管理学的基本理论与基本方法，掌握管理理论与管理思想的发展历史；熟练掌握计划、组织、领导、控制等职能的相关理论、相互关系；熟练掌握管理环境及分析方法；了解管理目标的设置；掌握人员配备与培训的基础知识，掌握激励的相关理论；了解创新的基本方法。

拟用教材：《管理学——原理与方法》（第四版），周三多、陈传明、鲁明泓编著，复旦大学出版社，2004年6月第四版。

参考教材：《管理学》（第八版），斯蒂芬·P.罗宾斯（Stephen P. Robbins），清华大学出版社，2005年版。

Course Code:Course Title: ManagementDepartment: Department of Business AdministrationCredit: 2Periods per week: 2Preparatory Course: NoneStudents: UndergraduatesMain Contents: By the main line of basic function of management, this course explains the basic theory, knowledge and skills and techniques of management, andcombines with case study to promote student’s ability of problem analyzingand solving. After learning this course, students should grasp the basic theoryand technique of management; know the history of the development oftheories and ideas of management; master the basic function of managementsuch as plan, organization, lead, control, etc, as well as their correlations;grasp the analytic skills of management environment and method; know howto set up the management goal; grasp the basic knowledge of humanresource in recruitment and training; grasp the theory of inspiration and themethod of innovation.Course Book: Zhou SanDuo, Chen ChuanMing, Lu MingHong (Ed.) Management (4th edition), Fudan University Press, 2004.6Reference Book: Stephen P. Robbins, Management (8th edition), Tsinghua University Press, 2005.序号：2课程编码：、课程名称：投资经济学Investment Economics学分：3周学时：3开课系部：工商管理系预修课程：微观经济学、宏观经济学修读对象：本科生课程简介：该课程内容主要包括：投资的涵义、特点和作用；以及投资经济学研究的对象、目的和方法；投资结构、规模和运行过程；投资与经济增长之间的关系；投资效益分析；投资调控与投资体制。

工商管理专业英语考试复习要点

Key words翻译1.Quotas:配额2.Diminishing marginal utility:边际效用递减3.Welfare capitalism：福利资本主义4.Global outsourcing:全球外包5.Individualism：个人主义6.Collectivism：集体主义7.Expatriate managers：海外（外派）经理8.Totalitarian：极权主义9.Trade barriers：贸易壁垒10.Free-trade area：自由贸易区11.Premium price：溢价12.Reverse engineering：逆向工程13.Transaction costs：交易成本14.Stock options：股票期权15.Intrinsic motivation：内在动机16.Extrinsic motivation：外在动机其他考点第一章1.The role of the business owner and manager is to be enterprisin g，tosense an opportunity to acquire and use all the other productive resources to create a product.A product is any kind of good or service that other people value and want to buy.V alue refers to how much utility a product gives customers，that is,how well it satisfies their desires or needs.In business，the most common way of measuring the value of a product is by how much customers are willing to pay for it，that is，by its price.（P8）2.Business commerce is the process through which people produce andthen trade，barter，or exchange valuable goods and services to better fulfill their wants and needs.The difference between trade and barter is that trade involves the exchange of products using money whereas barter does not.When people bart e r,they enchange one product directly for another.（P10）3.Demand，Supply，and the Market Price（P12）重点看4.How does profit differ from profitability? p14Y ou might think that making a profit and profitability are one and the same.But in fact，the two concepts are different：Prof i t is simply the total or absolute monetary difference between sales revenues and operating costs；Profitabilit y measures how well a company is making use of its capital by investing in resources that create goods and services that generate profits.5.Transaction costs related to business（P21）交易成本构成：bargaining，negotiating，monitoring，and regulating the exchanges between people in business第三章6.What does it mean by ‘creative destruction’?（p64）Economists refer to the widespread changes brought about by increaseing global competition and advancing technology as the process of “creativedestruction”.7.Levels of Managers（P66）top managers，middle managers，First-Line managers8.Efficiency and Effectiveness（P69）One simple way to differentiate between these two concepts is to view effectiveness as “doing the right things，”and efficiency as “doing things right.”9.Career Management考Stage 5:Late Career（见书本P80）第四章10.Political Systems and National Governments（见书本P92）Two principal, and opposite, kinds of political system：democracy, totalitarianism11.The role of intermediaries（P97）Sometimes companies called intermediaries act as a “go-between”to manage the sales of products between sellers and buyers.An intermediary is a company such as a broker，merchant，or wholesaler that does not make a product but acts as a supplier or distributor，buying the products of some companies and selling them to others.12.General forces in the environment? （P100）political-economic, sociocultural,demographic,legal补充：Four specific forces：suppliers, distributors,competitors, customers13.Five cultural dimensions in the Hofstede’s model of nationalculture?（p102）●Individualism versus collectivism；●Power distance；●Achievement-oriented versus a nurturing；●Uncertainty avoidance；● A long- or a short-term orientation toward life and work.14.Four global commerce challenges?（p106）●Buiding a globle competitive advantage；●Integrating the Internet into their business models；●Managing ethically；●Incorporating the effects of differences in national cultures into theirglobal planning and organizing.15.The four main ways to increase a company’s effectiveness andefficiency?（p106 ）productivity，quality，innovation，and responsiveness to customers.16.Global Organization Challenges（p114）考点：Four principal methods of global organizing：●Exporting and licensing；●Using a global network；●Joint ventures；●Creating wholly owned overseas subsidiaries.第九章eful information and knowledge（P230）The usefulness of information depends on whether it is complete，accurate and reliable，relevant，amd timely.第十章18.The Product Life Cycle（P258）a.Embryonic stage；b.Growth stage；c.Maturity stage；d.Decline stage.19.Marketing research begins by: （1）identifying customers' existingneeds for a particular product（2）uncovering unmet needs that the product does not satisify，and（3）searching for ways to make a product that better suits those unmet needs.（P259）20.Choosing Markets to Serve（P268）●First，a company might choose not to recognized that differentmarket segments exist and make a product targeted at average，or typical，customer.This results in mass marketing。

工商管理专业英语术语汇总

工商管理专业英语术语汇总专业简介: 工商管理主要研究管理学、经济学和现代企业管理等方面的基本知识和技能，包括企业的经营战略制定和内部行为管理等，运用现代管理的方法和手段进行有效的企业管理和经营决策，制定企业的战略性目标，以保证企业的生存和发展。

开设课程: 管理学原理、微观经济学、宏观经济学、技术经济学、管理信息系统、统计学、会计学、中级会计实务、财务管理、运筹学、市场营销、经济法、现代公司制概论、经营管理、公司金融、人力资源管理、企业战略管理等。

一、管理学原理术语术语术语术语术语管理 (Management)经营管理 (BusinessManagement)管理过程 (ManagementProcess)管理功能 (ManagementFunctions)管理层次 (ManagementLevels)管理者 (Manager)领导者 (Leader)领导风格 (LeadershipStyle)领导理论 (LeadershipTheory)领导技能 (LeadershipSkills)决策 (Decision Making)决策类型 (DecisionTypes)决策模型 (DecisionModels)决策方法 (DecisionMethods)决策过程 (DecisionProcess)规划 (Planning)规划类型 (PlanningTypes)规划原则 (PlanningPrinciples)规划工具 (PlanningTools)规划控制 (PlanningControl)组织 (Organization)组织结构(OrganizationalStructure)组织设计(Organizational Design)组织文化(OrganizationalCulture)组织变革(OrganizationalChange)激励 (Motivation)激励理论 (MotivationTheory)激励方法 (MotivationMethods)激励因素 (MotivationFactors)激励效果 (MotivationEffects)控制 (Control)控制类型 (ControlTypes)控制原则 (ControlPrinciples)控制方法 (ControlMethods)控制过程 (ControlProcess)沟通 (Communication)沟通模型(Communication Model)沟通方式(Communication Mode)沟通技巧(Communication Skills)沟通障碍(CommunicationBarriers)协调 (Coordination)协调机制 (CoordinationMechanism)协调原则 (CoordinationPrinciples)协调方法 (CoordinationMethods)协调效果(CoordinationEffects)管理环境(Management Environment)管理伦理(ManagementEthics)管理创新(ManagementInnovation)管理战略(ManagementStrategy)管理评价(ManagementEvaluation)二、微观经济学术语术语术语术语术语微观经济学(Microeconomics)市场(Market)需求(Demand)供给(Supply)市场均衡(MarketEquilibrium)弹性(Elasticity)消费者行为(ConsumerBehavior)效用(Utility)边际效用(MarginalUtility)预算约束(BudgetConstraint)消费者选择(ConsumerChoice)无差异曲线(IndifferenceCurve)边际替代率(Marginal Rateof Substitution)消费者剩余(Consumer Surplus)需求曲线(DemandCurve)生产者行为(ProducerBehavior)生产函数(ProductionFunction)边际产品(MarginalProduct)规模报酬(Returns toScale)成本(Cost)短期成本(Short-runCost)长期成本(Long-runCost)边际成本(Marginal Cost)平均成本(AverageCost)供给曲线(Supply Curve)市场结构(Market Structure)完全竞争(PerfectCompetition)垄断(Monopoly)寡头(Oligopoly)垄断竞争(MonopolisticCompetition)价格歧视(Price Discrimination)博弈论(Game Theory)纳什均衡(NashEquilibrium)策略(Strategy)支配策略(DominantStrategy)外部性(Externality)公共品(Public Good)信息不对称(AsymmetricInformation)逆向选择(AdverseSelection)道德风险(Moral Hazard)市场失灵(MarketFailure)政府干预(GovernmentIntervention)税收(Taxation)补贴(Subsidy)福利经济学(WelfareEconomics)三、宏观经济学术语术语术语术语术语宏观经济学(Macroeconomics)国民收入(NationalIncome)国内生产总值(GrossDomestic Product)国民生产总值(GrossNational Product)消费者物价指数(Consumer PriceIndex)通货膨胀(Inflation)失业(Unemployment)菲利普斯曲线(Phillips Curve)经济增长(EconomicGrowth)经济周期(EconomicCycle)经济波动(Economic Fluctuation)经济危机(EconomicCrisis)经济衰退(EconomicRecession)经济萧条(EconomicDepression)经济恢复(EconomicRecovery)总需求(Total Demand)总供给(Total Supply)总需求总供给模型(Aggregate Demand andAggregate Supply Model)短期均衡(Short-runEquilibrium)长期均衡(Long-runEquilibrium)消费(Consumption)投资(Investment)政府支出(GovernmentSpending)净出口(Net Exports)国民收入恒等式(National IncomeIdentity)消费函数(Consumption Function)边际消费倾向(MarginalPropensity to Consume)投资函数(InvestmentFunction)边际效率投资(MarginalEfficiency ofInvestment)多重效应(MultiplierEffect)货币(Money)货币供应量(MoneySupply)货币需求量(Money Demand)货币市场平衡(MoneyMarket Equilibrium)利率(Rate ofInterest)货币政策(MonetaryPolicy)中央银行(Central Bank)开放市场操作(Open MarketOperations)存款准备金率(ReserveRequirement Ratio)贴现率(DiscountRate)财政政策(FiscalPolicy)政府预算(GovernmentBudget)财政赤字(Fiscal Deficit)公共债务(Public Debt)自动稳定器(AutomaticStabilizer)国际贸易(InternationalTrade)国际收支(Balance ofPayments)汇率(Exchange Rate)贸易政策(Trade Policy)汇率制度(ExchangeRate Regime)四、技术经济学术语术语术语术语术语技术经济学(Technical Economics)技术(Technology)技术创新(TechnologicalInnovation)技术进步(TechnologicalProgress)技术水平(TechnologicalLevel)技术选择(Technological Choice)技术评价(TechnologicalEvaluation)技术效益(TechnologicalBenefit)技术风险(TechnologicalRisk)技术转让(TechnologicalTransfer)技术方案(TechnicalScheme)技术参数(TechnicalParameter)技术指标(TechnicalIndicator)技术标准(TechnicalStandard)技术规范(TechnicalSpecification)工程项目(EngineeringProject)工程设计(EngineeringDesign)工程造价(EngineeringCost)工程投资(EngineeringInvestment)工程回收期(EngineeringPayback Period)工程效益分析(Engineering BenefitAnalysis)工程经济效益(Engineering EconomicBenefit)工程社会效益(Engineering SocialBenefit)工程环境效益(EngineeringEnvironmental Benefit)工程综合效益(EngineeringComprehensive Benefit)资金(Fund)资金需求(FundDemand)资金来源(FundSource)资金成本(Fund Cost)资金利润率(Fund ProfitRate)现金流量(Cash Flow)现金流量表(Cash FlowStatement)现金流量分析(CashFlow Analysis)现金流量折现(Discounted Cash Flow)现值净值(Net PresentValue)内部收益率(Internal Rate of Return)敏感性分析(SensitivityAnalysis)变动成本(MarginalCost)变动收益(MarginalRevenue)边际分析(MarginalAnalysis)五、管理信息系统术语术语术语术语术语管理信息系统(Management Information System)信息系统(InformationSystem)信息技术(InformationTechnology)信息资源管理(InformationResource Management)信息系统规划(Information SystemPlanning)信息需求分析(Information Requirement Analysis)信息系统设计(Information SystemDesign)信息系统开发(Information SystemDevelopment)信息系统实施(InformationSystem Implementation)信息系统维护(Information SystemMaintenance)数据(Data)数据库(Database)数据库管理系统(DatabaseManagement System)数据模型(Data Model)数据字典(DataDictionary)数据仓库(Data Warehouse)数据挖掘(DataMining)数据分析(DataAnalysis)数据可视化(DataVisualization)数据安全(Data Security)网络(Network)计算机网络(Computer Network)网络拓扑(NetworkTopology)网络协议(NetworkProtocol)网络架构(NetworkArchitecture)局域网(Local AreaNetwork)广域网(Wide AreaNetwork)因特网(Internet)互联网(Internet of Things)网络安全(NetworkSecurity)系统(System)计算机系统(Computer System)操作系统(OperationSystem)系统分析(SystemAnalysis)系统设计(SystemDesign)软件(Software)软件工程(SoftwareEngineering)软件生命周期(SoftwareLife Cycle)软件开发方法(SoftwareDevelopment Method)软件质量(SoftwareQuality)硬件(Hardware)计算机硬件(ComputerHardware)输入设备(Input Device)输出设备(Output Device)存储设备(StorageDevice)处理器(Processor)内存(Memory)总线(Bus)接口(Interface)外设(Peripheral)人工智能(Artificial Intelligence)机器学习(MachineLearning)深度学习(DeepLearning)神经网络(Neural Network)自然语言处理(NaturalLanguage Processing)专家系统(Expert System)智能代理(IntelligentAgent)模糊逻辑(Fuzzy Logic)遗传算法(GeneticAlgorithm)人工神经网络(ArtificialNeural Network)电子商务(E-commerce)电子商务模式(E-commerce Model)电子商务平台(E-commerce Platform)电子支付(ElectronicPayment)电子商务安全(E-commerce Security)电子政务(E-government)电子政务模式(E-government Model)电子政务平台(E-government Platform)电子政务服务(E-government Service)电子政务安全(E-government Security)知识管理(Knowledge Management)知识(Knowledge)知识类型(KnowledgeType)知识获取(KnowledgeAcquisition)知识表示(KnowledgeRepresentation)知识组织(Knowledge Organization)知识共享(KnowledgeSharing)知识创新(KnowledgeInnovation)知识库(Knowledge Base)知识系统(KnowledgeSystem)六、统计学术语术语术语术语术语统计学(Statistics)统计方法(StatisticalMethod)统计推断(StatisticalInference)统计分析(StatisticalAnalysis)统计软件(StatisticalSoftware)数据(Data)数据类型(Data Type)数据来源(Data Source)数据收集(DataCollection)数据清洗(Data Cleaning)数据描述(Data Description)数据展示(DataPresentation)数据摘要(DataSummary)数据分布(DataDistribution)数据变换(DataTransformation)变量(Variable)变量类型(Variable Type)自变量(IndependentVariable)因变量(DependentVariable)控制变量(Control Variable)单变量分析(UnivariateAnalysis)双变量分析(BivariateAnalysis)多变量分析(MultivariateAnalysis)相关分析(CorrelationAnalysis)回归分析(RegressionAnalysis)随机变量(RandomVariable)概率(Probability)概率分布(ProbabilityDistribution)期望值(ExpectedValue)方差(Variance)标准差(StandardDeviation)均值(Mean)中位数(Median)众数(Mode)四分位数(Quartile)极差(Range)变异系数(Coefficient ofVariation)偏度(Skewness)峰度(Kurtosis)正态分布(NormalDistribution)抽样(Sampling)抽样方法(SamplingMethod)抽样误差(SamplingError)抽样分布(SamplingDistribution)中心极限定理(Central LimitTheorem)点估计(Point Estimation)区间估计(IntervalEstimation)置信区间(ConfidenceInterval)置信水平(ConfidenceLevel)标准误差(Standard Error)假设检验(HypothesisTesting)原假设(Null Hypothesis)备择假设(AlternativeHypothesis)显著性水平(Significance Level)拒绝域(Rejection Region)检验统计量(Test Statistic)P值(P-value)类型一错误(Type IError)类型二错误(Type IIError)功效(Power)参数检验(ParametricTest)非参数检验(Nonparametric Test)单样本检验(One-sample Test)双样本检验(Two-sample Test)配对样本检验(Paired-sample Test)Z检验(Z-test)T检验(T-test)F检验(F-test)卡方检验(Chi-squareTest)方差分析(Analysis ofVariance)七、会计学术语术语术语术语术语会计学(Accounting)会计对象(AccountingObject)会计要素(AccountingElement)会计科目(Accounting Subject)会计方程(AccountingEquation)会计核算(Accounting Calculation)会计原则(AccountingPrinciple)会计假设(AccountingAssumption)会计政策(Accounting Policy)会计准则(AccountingStandard)会计期间(AccountingPeriod)会计年度(AccountingYear)会计报告期(AccountingReporting Period)会计循环(Accounting Cycle)会计业务(AccountingBusiness)记账(Bookkeeping)记账方法(BookkeepingMethod)记账凭证(BookkeepingVoucher)记账账簿(Bookkeeping Book)记账账户(BookkeepingAccount)记账分录(Bookkeeping Entry)借贷记账法(Double-entryBookkeeping Method)借方(Debit Side)贷方(Credit Side)借贷平衡(Balance of Debitand Credit)会计报表(Accounting Statement)资产负债表(BalanceSheet)利润表(IncomeStatement)现金流量表(CashFlow Statement)所有者权益变动表(Statementof Changes in Owner'sEquity)会计科学(AccountingScience)会计理论(AccountingTheory)会计方法(AccountingMethod)会计技术(AccountingTechnique)会计创新(AccountingInnovation)财务会计(Financial Accounting)管理会计(ManagementAccounting)成本会计(CostAccounting)审计会计(AuditingAccounting)税务会计(Tax Accounting)资产(Asset)负债(Liability)所有者权益(Owner'sEquity)收入(Income)费用(Expense)收益(Revenue)损失(Loss)利润(Profit)毛利(Gross Profit)净利(Net Profit)存货(Inventory)应收账款(AccountsReceivable)预付账款(PrepaidExpenses)固定资产(FixedAssets)无形资产(Intangible Assets)应付账款(AccountsPayable)预收账款(UnearnedRevenue)长期负债(Long-termLiabilities)资本(Capital)留存收益(Retained Earnings)折旧(Depreciation)摊销(Amortization)减值(Impairment)计提(Accrual)结转(Carryover)对冲(Hedging)杠杆(Leverage)财务比率(FinancialRatio)资本结构(CapitalStructure)资本预算(Capital Budgeting)八、中级会计实务术语术语术语术语术语会计 (Accounting)资产 (Asset)负债 (Liability)所有者权益 (Owner'sEquity)收入 (Revenue)费用 (Expense)损益 (Profit or Loss)现金流量 (Cash Flow)资产负债表 (BalanceSheet)利润表 (IncomeStatement)现金流量表 (Cash FlowStatement)所有者权益变动表(Statement of Changesin Owner's Equity)附注 (Notes)记账凭证 (Voucher)记账方法 (AccountingMethod)原始凭证 (Original Document)记账分录 (Journal Entry)总分类账 (GeneralLedger)明细分类账 (SubsidiaryLedger)总账科目 (GeneralAccount)明细科目 (SubsidiaryAccount)借方 (Debit)贷方 (Credit)借贷平衡原则 (Double-entry Principle)记账方向 (AccountingDirection)试算平衡表 (Trial Balance)调整分录 (AdjustingEntry)调整后试算平衡表(Adjusted TrialBalance)结转分录 (ClosingEntry)结转后试算平衡表(Post-closing TrialBalance)存货制度 (InventorySystem)存货核算方法 (InventoryAccounting Method)先进先出法 (FIFOMethod)后进先出法 (LIFOMethod)加权平均法 (WeightedAverage Method)科学成本法（Specific Identification Method）存货跌价准备（Allowance forInventory Decline）存货盘点（InventoryCounting）存货盈亏（InventoryProfit or Loss）固定资产（FixedAsset）折旧（Depreciation）折旧方法（DepreciationMethod）直线法（Straight-lineMethod）双倍余额递减法（Double-decliningBalance Method）年数总和法（Sum-of-the-years'-digitsMethod）残值（Residual Value）折旧年限（Useful Life）净残值率（SalvageRate）固定资产清理（Disposal of FixedAsset）无形资产（IntangibleAsset）商誉（Goodwill）知识产权（IntellectualProperty）专利权（Patent）商标权（Trademark）著作权（Copyright）长期股权投资（Long-term Equity Investment）成本法（Cost Method）权益法（EquityMethod）投资收益（InvestmentIncome）投资性房地产（InvestmentProperty）资产减值（Asset Impairment）减值损失（ImpairmentLoss）可回收金额（RecoverableAmount）可变现净值（NetRealizable Value）使用价值（Value inUse）金融资产（FinancialAsset）金融负债（FinancialLiability）公允价值（FairValue）利息收入（InterestIncome）利息支出（InterestExpense）汇兑收益（ExchangeGain）汇兑损失（ExchangeLoss）应收账款（AccountsReceivable）坏账损失（Bad DebtLoss）坏账准备（Allowancefor Bad Debt）应付账款（Accounts Payable）预收账款（UnearnedRevenue）预付账款（PrepaidExpense）应计收入（AccruedRevenue）应计费用（AccruedExpense）职工薪酬（Employee Compensation）工资与奖金（Wages andBonuses）社会保险费用（SocialInsurance Expense）住房公积金费用（Housing ProvidentFund Expense）职工福利费用（Employee WelfareExpense）借款费用 (BorrowingCost)资本化 (Capitalization)资本化利率(Capitalization Rate)资本化期间(Capitalization Period)资本化暂停(CapitalizationSuspension)现金等价物 (Cash Equivalent)现金流量表附表(Supplemental Scheduleof Cash Flow Statement)经营活动现金流量(Cash Flow fromOperating Activities)投资活动现金流量(Cash Flow fromInvesting Activities)筹资活动现金流量(Cash Flow fromFinancing Activities)直接法 (Direct Method)间接法 (Indirect Method)现金流量净额 (NetCash Flow)现金流量增减表(Statement of Changesin Cash Flow)现金流量比率 (CashFlow Ratio)利润表 (Income Statement)收入确认原则 (RevenueRecognition Principle)营业收入 (OperatingRevenue)营业成本 (OperatingCost)营业税金及附加(Business Tax andSurcharges)销售费用 (Selling Expense)管理费用 (AdministrativeExpense)财务费用 (FinancialExpense)营业利润 (OperatingProfit)营业外收入 (Non-operating Income)营业外支出 (Non-operating Expense)利润总额 (Total Profit)所得税费用 (IncomeTax Expense)净利润 (Net Profit)每股收益 (EarningsPer Share)所有者权益变动表(Statement of Changes in Owner's Equity)股本 (Capital Stock)资本公积 (CapitalReserve)盈余公积 (SurplusReserve)未分配利润 (RetainedEarnings)九、财务管理术语术语术语术语术语财务管理 (Financial Management)财务目标 (FinancialObjective)财务决策 (FinancialDecision)财务计划 (FinancialPlan)财务控制 (FinancialControl)资金 (Fund)资金需求 (FundDemand)资金供给 (FundSupply)资金流动 (Fund Flow)资金结构 (FundStructure)资本 (Capital)资本成本 (CapitalCost)资本结构 (CapitalStructure)资本预算 (CapitalBudget)资本收益率 (CapitalReturn Rate)投资 (Investment)投资项目 (InvestmentProject)投资评价 (InvestmentEvaluation)投资回收期 (PaybackPeriod)净现值 (Net PresentValue)内部收益率 (Internal Rate of Return)敏感性分析 (SensitivityAnalysis)风险分析 (RiskAnalysis)投资组合理论 (PortfolioTheory)资本资产定价模型(Capital Asset PricingModel)现金管理 (Cash Management)现金预测 (CashForecasting)现金流量预算表 (CashBudget)现金流量周期 (CashCycle)现金余额 (Cash Balance)应收账款管理 (AccountsReceivableManagement)应收账款周转率(Accounts ReceivableTurnover Ratio)坏账率 (Bad DebtRatio)应收账款账龄分析法(Aging Method ofAccounts Receivable)应收账款折现法（Discount Method ofAccounts Receivable）存货管理（Inventory Management）存货周转率（InventoryTurnover Ratio）经济订货量（Economic OrderQuantity）安全存量（SafetyStock）订货点（Reorder Point）短期融资（Short-term Financing）银行贷款（BankLoan）商业票据（CommercialPaper）应付账款融资（Accounts PayableFinancing）保兑仓融资（WarehouseReceipt Financing）长期融资（Long-term Financing）债券（Bond）债券价格（BondPrice）债券收益率（BondYield）债券评级（BondRating）股票（Stock）股票价格（StockPrice）股票收益率（StockReturn Rate）股息政策（DividendPolicy）股权融资（EquityFinancing）杠杆效应（LeverageEffect）操作杠杆系数（Operating LeverageCoefficient）财务杠杆系数（Financial LeverageCoefficient）综合杠杆系数（Combined LeverageCoefficient）杠杆调整原则（LeverageAdjustment Principle）十、运筹学术语术语术语术语术语运筹学 (Operations Research)决策 (Decision)决策变量 (DecisionVariable)目标函数 (ObjectiveFunction)约束条件 (Constraint)线性规划 (Linear Programming)图形法 (GraphicalMethod)单纯形法 (SimplexMethod)对偶理论 (DualityTheory)敏感性分析 (SensitivityAnalysis)整数规划 (Integer Programming)分支定界法 (Branch andBound Method)割平面法 (CuttingPlane Method)隐枚举法 (ImplicitEnumeration Method)0-1规划 (0-1Programming)非线性规划 (Nonlinear Programming)拉格朗日乘子法(Lagrange MultiplierMethod)KKT条件 (KKTCondition)梯度法 (GradientMethod)牛顿法 (Newton Method)动态规划 (Dynamic Programming)阶段 (Stage)状态 (State)决策 (Decision)最优值函数 (OptimalValue Function)贝尔曼方程 (BellmanEquation)网络优化 (NetworkOptimization)关键路径法 (CriticalPath Method)最短路问题 (ShortestPath Problem)最小生成树问题(Minimum Spanning TreeProblem)最大流问题 (Maximum Flow Problem)最小费用流问题(Minimum Cost FlowProblem)匹配问题 (MatchingProblem)背包问题 (KnapsackProblem)指派问题 (AssignmentProblem)非线性整数规划（Nonlinear Integer Programming）分数规划（FractionalProgramming）凸规划（ConvexProgramming）目标规划（GoalProgramming）多目标规划（Multi-objective Programming）随机规划（Stochastic Programming）鲁棒优化（RobustOptimization）参数规划（ParametricProgramming）可行方向法（FeasibleDirection Method）序列二次规划（Sequential QuadraticProgramming）队列论（QueueingTheory）到达过程（ArrivalProcess）服务过程（ServiceProcess）排队系统（QueueingSystem）排队模型（QueueingModel）M/M/1模型（M/M/1Model）M/M/c模型（M/M/cModel）M/G/1模型（M/G/1Model）G/M/1模型（G/M/1Model）排队长度（QueueLength）平均排队时间（Average Queueing Time）平均服务时间（AverageService Time）到达率（ArrivalRate）服务率（ServiceRate）利用率（UtilizationRate）十一、市场营销术语术语术语术语术语市场营销 (Marketing)市场营销管理(MarketingManagement)市场营销环境(MarketingEnvironment)市场营销计划(Marketing Plan)市场营销组合 (MarketingMix)市场 (Market)市场需求 (MarketDemand)市场细分 (MarketSegmentation)市场定位 (MarketPositioning)市场目标 (MarketTargeting)消费者行为 (ConsumerBehavior)消费者需求 (ConsumerNeed)消费者动机 (ConsumerMotivation)消费者态度(Consumer Attitude)消费者满意度 (ConsumerSatisfaction)产品 (Product)产品生命周期 (ProductLife Cycle)产品创新 (ProductInnovation)产品差异化 (ProductDifferentiation)产品定价 (Product Pricing)价格 (Price)价格策略 (PricingStrategy)价格弹性 (PriceElasticity)价格歧视 (PriceDiscrimination)价格竞争 (PriceCompetition)促销 (Promotion)促销策略 (PromotionStrategy)促销组合 (PromotionMix)广告 (Advertising)公关 (Public Relations)销售促进（Sales Promotion）个人销售（PersonalSelling）直接营销（DirectMarketing）网络营销（InternetMarketing）社会媒体营销（SocialMedia Marketing）分销（Distribution）分销渠道（DistributionChannel）分销策略（DistributionStrategy）物流（Logistics）运输（Transportation）库存管理（Inventory Management）订货量（OrderQuantity）经济批量（EconomicBatch Quantity）订货点（ReorderPoint）安全库存（Safety Stock）市场调研（Market Research）调研目的（ResearchObjective）调研方法（ResearchMethod）调研设计（ResearchDesign）调研样本（ResearchSample）数据收集（Data Collection）数据分析（DataAnalysis）数据呈现（DataPresentation）调研报告（ResearchReport）调研误差（ResearchError）十二、经济法术语术语术语术语术语经济法 (Economic Law)经济活动 (EconomicActivity)经济主体 (EconomicSubject)经济权利 (EconomicRight)经济责任 (EconomicResponsibility)经济法律关系 (Economic Legal Relationship)经济合同 (EconomicContract)经济纠纷 (EconomicDispute)经济诉讼 (EconomicLitigation)经济仲裁 (EconomicArbitration)民商事法律体系 (Civiland Commercial LegalSystem)民法典 (Civil Code)商法典 (CommercialCode)合同法 (Contract Law)物权法 (Property Law)侵权责任法 (Tort LiabilityLaw)民事诉讼法 (CivilProcedure Law)商事诉讼法(CommercialProcedure Law)仲裁法 (Arbitration Law)消费者权益保护法（Consumer Rights andInterests Protection Law）公司法（CompanyLaw）合伙企业法（PartnershipEnterprise Law）独资企业法（SoleProprietorshipEnterprise Law）外商投资企业法（Foreign InvestmentEnterprise Law）公司治理（CorporateGovernance）股东（Shareholder）董事会（Board ofDirectors）监事会（Board ofSupervisors）高级管理人员（SeniorManagement）股东大会（Shareholders'Meeting）股份（Share）股权（StockRight）股票（Stock）股本（Capital Stock）股利（Dividend）债券（Bond）债权（Debt Right）债务（Debt）债务人（Debtor）债权人（Creditor）破产（Bankruptcy）破产程序（BankruptcyProcedure）破产申请（BankruptcyApplication）破产管理人（BankruptcyAdministrator）破产债权人会议（Bankruptcy Creditors'Meeting）十三、现代公司制概论术语术语术语术语术语现代公司制 (Modern Corporation System)公司 (Company)公司法人 (CorporateLegal Person)公司治理 (CorporateGovernance)公司社会责任 (CorporateSocial Responsibility)股份有限公司 (Joint-stock Company)有限责任公司 (LimitedLiability Company)股东 (Shareholder)股份 (Share)股权 (Stock Right)董事会 (Board of Directors)监事会 (Board ofSupervisors)高级管理人员 (SeniorManagement)股东大会(Shareholders'Meeting)公司章程 (Articles ofAssociation)注册资本 (RegisteredCapital)实收资本 (Paid-inCapital)资本公积 (CapitalReserve)盈余公积 (SurplusReserve)未分配利润 (RetainedEarnings)股利 (Dividend)股息率 (DividendRate)现金分红 (CashDividend)股票分红 (StockDividend)分红政策 (Dividend Policy)上市公司（Listed Company）发行股票（IssueStock）募集资金（RaiseFunds）首次公开募股（InitialPublic Offering）再融资（Refinancing）股票市场（Stock Market）证券交易所（StockExchange）证券监管机构（SecuritiesRegulatory Authority）证券法（SecuritiesLaw）证券合同（SecuritiesContract）股票价格（StockPrice）股票指数（StockIndex）市盈率（Price-earningsRatio）市净率（Price-bookRatio）市场效率（MarketEfficiency）投资者保护（Investor Protection）信息披露（InformationDisclosure）内幕交易（InsiderTrading）操纵市场（MarketManipulation）证券欺诈（SecuritiesFraud）十四、经营管理术语术语术语术语术语经营管理 (Business Management)经营目标 (BusinessObjective)经营策略 (BusinessStrategy)经营模式 (BusinessModel)经营效率 (BusinessEfficiency)经营效果 (Business Effectiveness)经营创新 (BusinessInnovation)经营风险 (BusinessRisk)经营伦理 (BusinessEthics)经营文化 (BusinessCulture)组织 (Organization)组织结构(OrganizationalStructure)组织设计(OrganizationalDesign)组织变革 (OrganizationalChange)组织发展 (OrganizationalDevelopment)协调 (Coordination)协调机制 (CoordinationMechanism)协调原则(Coordination协调方法 (CoordinationMethod)协调技巧 (CoordinationSkill)Principle)控制 (Control)控制系统 (ControlSystem)控制过程 (ControlProcess)控制标准 (ControlStandard)控制反馈 (ControlFeedback)激励（Motivation）激励理论（MotivationTheory）激励因素（MotivationFactor）激励方法（MotivationMethod）激励机制（MotivationMechanism）资源（Resource）物质资源（MaterialResource）人力资源（HumanResource）财务资源（FinancialResource）信息资源（InformationResource）活动（Activity）生产活动（ProductionActivity）销售活动（SalesActivity）采购活动（PurchasingActivity）研发活动（Research andDevelopment Activity）目标（Objective）目标管理（ObjectiveManagement）目标设定（ObjectiveSetting）目标分解（ObjectiveDecomposition）目标评价（ObjectiveEvaluation）十五、公司金融术语术语术语术语术语公司金融 (CorporateFinance)投资决策 (InvestmentDecision)融资决策 (FinancingDecision)分红决策 (DividendDecision)资本结构 (CapitalStructure)资本成本 (CapitalCost)资本预算 (Capital Budget)现金流量 (Cash Flow)净现值 (Net PresentValue)内部收益率 (InternalRate of Return)敏感性分析(Sensitivity Analysis)风险分析 (Risk Analysis)投资组合理论 (PortfolioTheory)资本资产定价模型(Capital Asset PricingModel)证券市场线 (SecurityMarket Line)贝塔系数（Beta Coefficient）无风险利率（Risk-freeRate）市场风险溢价（MarketRisk Premium）资本市场线（CapitalMarket Line）有效边界（EfficientFrontier）杠杆效应（LeverageEffect）操作杠杆系数（OperatingLeverage Coefficient）财务杠杆系数（Financial LeverageCoefficient）综合杠杆系数（Combined LeverageCoefficient）杠杆调整原则（Leverage AdjustmentPrinciple）股权融资（Equity Financing）债务融资（DebtFinancing）权益融资（Quasi-equity Financing）混合融资（HybridFinancing）转换债券（ConvertibleBond）可赎回债券（Redeemable Bond）可交换债券（Exchangeable Bond）优先股（PreferredStock）可转换优先股（Convertible PreferredStock）权证（Warrant）十六、人力资源管理术语术语术语术语术语人力资源管理 (Human Resource Management)人力资源规划 (HumanResource Planning)人力资源分析 (HumanResource Analysis)人力资源需求 (HumanResource Demand)人力资源供给 (HumanResource Supply)招聘 (Recruitment)招聘渠道 (RecruitmentChannel)招聘广告 (RecruitmentAdvertisement)招聘成本 (RecruitmentCost)招聘效果 (RecruitmentEffectiveness)选拔 (Selection)选拔方法 (SelectionMethod)选拔标准 (SelectionCriterion)选拔工具 (SelectionTool)选拔过程 (SelectionProcess)培训 (Training)培训需求分析 (TrainingNeeds Analysis)培训目标 (TrainingObjective)培训内容 (TrainingContent)培训方法 (TrainingMethod)培训评估（Training Evaluation）培训效果（TrainingEffectiveness）培训反馈（TrainingFeedback）培训转移（TrainingTransfer）培训成本（TrainingCost）术语术语术语术语术语评估（Performance Appraisal）评估目的（PerformanceAppraisal Purpose）评估标准（PerformanceAppraisal Criterion）评估方法（PerformanceAppraisal Method）评估结果（PerformanceAppraisal Result）激励（Motivation）激励理论（MotivationTheory）激励因素（MotivationFactor）激励方法（MotivationMethod）激励机制（MotivationMechanism）薪酬（Compensation）薪酬结构（CompensationStructure）薪酬水平（CompensationLevel）薪酬调整（CompensationAdjustment）薪酬管理（CompensationManagement）十七、企业战略管理术语术语术语术语术语企业战略管理(Corporate Strategy Management)战略 (Strategy)战略管理过程(Strategy ManagementProcess)战略分析 (StrategyAnalysis)战略制定 (StrategyFormulation)战略实施 (Strategy Implementation)战略评估 (StrategyEvaluation)战略控制 (StrategyControl)战略调整 (StrategyAdjustment)战略创新 (StrategyInnovation)环境分析(Environmental Analysis)宏观环境分析 (Macro-environmentalAnalysis)行业环境分析 (IndustryEnvironmentalAnalysis)微观环境分析 (Micro-environmental Analysis)PEST分析法（PESTAnalysis Method）波特五力模型（Porter's Five Forces Model）SWOT分析法（SWOT AnalysisMethod）VRIO分析法（VRIOAnalysis Method）价值链分析法（ValueChain Analysis Method）核心竞争力分析法（Core CompetenceAnalysis Method）目标管理（Objective Management）SMART原则（SMART Principle）平衡计分卡（BalancedScorecard）关键绩效指标（KeyPerformance Indicator）目标层次结构（ObjectiveHierarchy）战略选择（StrategyChoice）战略类型（StrategyType）成本领先战略（CostLeadership Strategy）差异化战略（DifferentiationStrategy）聚焦战略（FocusStrategy）集团化战略（Diversification Strategy）垂直一体化战略（Vertical IntegrationStrategy）水平一体化战略（HorizontalIntegration Strategy）国际化战略（InternationalizationStrategy）蓝海战略（Blue OceanStrategy）。

山东财经大学工商管理专业英语

英语专业术语1.management ：is the process of utilizing human and capital resources appropriately to achieve the firm”s goals and objectives.2.marketing ：isresponsible to see that the right product is available to the right customers, at the right time ,in the right place ,and at the right price.3.Finance：is the processof acquiring ,controlling ,and planning the use of a business ”funds in order to accomplish the goals and objectives of the business effectively and efficiently.4.Strategy ：refers to top managem ent”s plans to develop and sustain competitive advantage so that the organization”s mission is fulfilled.5.Strategic management：is a broader term that includes top management”s analysis of the environment in which the organization operates prior to formulating a strategy ,as well as the plan for implementation and control of the strategy.moditization：refers to the increasing difficulty firms have distinguishing their products and services from those of their rivals.7.Mass customization：refers to the ability to individualize product and service offerings to meet specific buyer needs.8.Economies of scale ：the decline in unit costs of a product or service that occurs as the absolute volume of production increases.9.The production era ：was characterized by increased use of machines and new organizational techniques that vastly increased the amount of goods that could be made . 10The sale era ：was characterized by a belief that customers were reluctant to by ,in part because so many companies were competing for their attention.11.the marketing era ：saw the view of selling as a large activity than that of the individual sales representative “overcoming ”the objections of buyers.12.the marketing company era ：in the marketing company era ,overall business strategy is developed with extensive participation by the marketing departmeng and the use of marketing research to help the company decide how to better serve customers.简答题：1.what are the five key functions of business?1)management;2)Marketing;3)Accounting4)Finance;5)Information systems2.what is marketing’s function?Marketing is responsible to see that the right product is available to the right customer,at the right time,in the right place,and at the right price.3.what are the theoretical frameworks of strategic management?1)industrial organization2)Resource-based3)Contingency theory4.what resources can be used for sustained competitive advantage?If resources are to be used for sustained competitive advantage-----a firm‟s ability to enjoy strategic benefits over an extended period of time---those resources must be valuable,rare,not subject to perfect imitation,and without strategically relevant substitutes.valuable resources are those that contribute significantly to the firm‟s effectiveness and efficiency.rare resources are possessed by only a few competitors,and imperfectly imitable resources cannot be fully duplicated by rivals.5.what is the influence of the internet on strategic management?1)movement toward information symmetry2)Internet as distribution channel3)Speed4)Interactivity5)Potential for cost reductions and cost shifting.6.what are two key trends that changed the context of strategic management?1)commoditization refers to the increasing difficulty firms have distinguishing their products and services from those of their rivals.2)Mass customization,refers to the ability to individualize product and service offerings to meet specific buyer needs. 7.what are the five eras ofmarketing identified byPerreault and McCarthy?1)the simple trade era2)The production era3)The sales era4)The marketing departmentera5)The marketing companyera8.what are the”4Ps”inmarketing activities?1)Product2)Place3)Price4)Promotion9.when is personal sellingof great importance?In general,if the cost of aproduct is high,the product iscomplex,the risk of making apoor choice is great,or theuses and benefits of theproduct ate difficult tounderstand,then personalselling activities may be themost important part of thepromotion effort coordinatedby the seller.10.what are the two kinds ofsales promotions?1)trade promotions are salespromotions used bymanufacturers to provideincentives to firms in thechannel of distribution toincrease the activity of thosefirms in moving the producttoward retail outlets.2)Consumer promotions aresales promotions targetingend-user of the product.翻译句子：第一单元：1.There are primarily two thatbear upon our discussion.与我们的讨论有关的定义主要有两个。