外贸英语函电第3章：Enquiry

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外贸函电第3章 Enquires

Dear Sirs,
We have been informed by the Bank of Canada, Vancouver, that you are one of the leading exporters of textiles in Shanghai and that you wish to extend export business to our market.
At present, we are keenly interested in bed-sheets and shall be glad if you will kindly send us your latest price list for bed-sheets in various colours specifying sizes and designs. If possible, please also rush us samples by airmail for our reference.
➢In the second part:
introduce our own business, including the goods we need, the quantity we want, the terms of trade we prefer and so on.
➢In the third one:
An enquiry letter can usually be divided into three parts.
Enquiry ➢In the first part:
Letter
tell our supplier how we obtain his/her name and why we write the letter to him or her.

chapter 3 Enquiries 《外贸英语函电》PPT课件

12
plicated color expressions
1）修饰法 adj.+color表示颜色的浓、淡、明、暗 deep/dark blue深蓝色 light/pale yellow 浅黄色 bright/rich/vivid red/green艳红，翠绿色
2）词缀法 color +ish 表示颜色的浅淡 “微带……色” whitish sky 微白的天空 yellowish leaves 淡黄的树叶 reddish face 微红的脸 greyish ashtray 淡灰色的烟灰缸
14
3.数量的表示
dozen=12 score=20 gross=144/12 dozen dozens of…数十个 3 score and ten =70 years old death pays all scores 一了百了 gross negligence 重大疏忽
15
3.数量的表示
249684 亿 twenty-four trillion nine hundred and sixty-eight billion four hundred million
56957 亿 five trillion six hundred and nety-five billion and seven hundred million
2077 亿 two hundred and seven billion and seven hundred million
3531 万 thirty-five million three hundred and ten thousand
Buyer –make enquiries Letters of Request/ Letters of Enquiries Supplier– answer the enquiries Letters of response or Letters for answering enquiries

外贸英语函电unit3Enquiries

Strategies and Techniques for Counteroffer
Use concessions strategically
Be prepared to make concessions in areas that are less important to you in order to secure a better deal in areas that are more important.
Politeness
Use polite language and a friendly tone to create a positive impression.
Tips and strategies for responding to inquiries
Example analysis: Successfully replied to inquiry
02
Inquiries and Replies
VS
An inquiry is a request for information or clarification regarding a product, service, or other business matter.
Classification
01
introduction
Purpose and background
The purpose of this unit is to introduce the concept and importance of inquiries in foreign trade, as well as to provide guidelines for writing effective inquiries in English.

外贸英语函电Chapter 3 Enquiry and reply

Guidelines in writing enquiries: P55 1. Tell the reader where you learnt of his company and its products. Moreover, you can introduce your own business and the products it deals in. The enquirer should state simply, clearly and concisely what you want– general information, a catalogue, price list, or a sample. Stress the importance of your needed information and try to flatter your receiver for getting more information. You should mention the size of your order, as large orders may obtain a favorable quotation. Also state your terms of methods of payment. Personalize your letter like the one between friends and end on an optimistic note and request an early reply.
希望能给我们最优惠的条件。
If your order is large enough, we can offer you s discount of 10%.
如果订商品）
A) make sb an offer for …

外贸函电Unit 3

3.3.1 A reply
4.Feel free to let us know Please don’t hesitate to let us know.
5. Satisfy you to the best of our ability尽可能地满足贵方 6. see that …请注意… 请贵方务必在3月底前发送此批货物。
3.3.2 General enquiry and reply
Under separate cover单独邮寄，另邮寄 Craftsmanship工艺水平 Appeal to对…有吸引力 Sight draft即期汇票
我们另邮寄样品一批（a batch of），深信一旦你们有机会查看样品，定会承认该货品质优良，工艺精湛，价格合理。
3.3.3 Specific Enquiry and Reply
A ready market有市场 Be given to understand了解到… Have confidence in … Agree with the taste of …适合…的口味 Feel confident of placing a trial order 有信心下试订单
3.3.1 A reply
7.L/C reaches us at least 30 days before…
即期信用证务必至少在装运期前30天送达我公司。因为全棉质地的衬衫经久耐穿，越来越受到市场的青睐。我们不得不扩大生产，以满足市场不断增长的需求。
3.3.1 A reply
请把贵公司的最新样品寄给我们并附上最优惠的价格，不胜感激。
3.3.2 General enquiry and reply

外贸英语函电unit3Enqu

We shall place substantial orders with you provided your new products are excellent in quality and competitive in price.
只要你方产品质量优良，价格有竞争性，我们将向你们大量订购。
兹复你方3月28日函，我们附上最新的带有插图的目录单，供你方参考。
请报最好的CIF上海价格，注明最早装运期。
Please quote us your best CIF Shanghai prices, stating the earliest date of shipment.
如果你方价格有竞争力，我们愿首次订购1200打，即每种型号各400打。
firm offer 实盘
agree with the taste of our market
适合我方市场需要
prompt: [ prɔmpt ] a. 迅速的, 立刻的
vt. 激起,促进,推动
e.g.:He is always prompt in answering letters. 他总是迅速回复来信。
Couple: [ ‘kʌpl ]
n. 对,夫妇,数个
v. 加倍,成双,连结
E.g: They are a nice couple. 他们是很美满的一对。
Coupled with 连同,与...一起
E.g: Her name was coupled with his. 她的名字与他的连在一起。
03
Discount : 折扣 quantity discount: 数量折扣 cash discount：现金折扣
01
The highest discount we can allow(give,make,grant)on this article is 10%.

外贸英语函电Unit03询盘及回复1

We are pleased to enclose …（我们很高兴附寄给您……。）
（2）
表示很高兴寄…… 给对方
We have pleasure in enclosing …（我们很高兴附寄给您……。）
（3）请求对方寄送目录、价格表和样品
Will you please send us your illustrate/ latest catalogue and price-list.（请您寄给我们带插图的/ 最新的产品目录和价格表。）
We should like to receive a copy of your latest catalogue and full details of your export prices and terms of payment, together with samples.（我们非常希望获得贵公司的最新产品目录和有关出口价格、付款条件以及样品的详细材料。）
（6）表示定购货物的可能性
Please let us know by return of post whether you would be interested in such an order.（请发信告知我们，你方是否对这样的订单感兴趣。）
回复询盘信函的写作步骤及常见表达方式：
写作步骤
付条件 We require the goods delivery would be effected 和期望 within six weeks of order.（我们要求在下订单后六周的交货内供货。）
时间
Will you please let us know by 4 April so that we can place our order promptly.（请在4月4日前告知我们，以便我方及时下单订货。）

Unit 3Enquiry《外贸英语函电》PPT课件

with a range of samples of the various skins used in the manufacture of our gloves and shoes.We think the colors will be just what you want for the fashionable trade，and the beauty and elegance of our designs，coupled with the superb workmanship，should appeal to the discriminating buyers.
Unit 3 Enquiry
Text
Байду номын сангаас
A
Dear Sirs， We learn from the British Embassy that you are producing for
export hand⁃made shoes and gloves in pure hide and other natural materials.
We look forward to receiving an order from you. Yours faithfully，
Text
B
Dear Sirs， We have received your letter of March 11 inquiring about the
possibility of selling your Men's Shirts，Gold⁃deer Brand in our market.
your interest in our products. We are glad to tell you that we are in a position to supply the items enquired

外贸函电第二版-Unit03询盘及回复

Aiman Elshazly 36 Rostrade Egypt 82.201.175
Dear sir , Kindly be informed that I am so interesting with fresh pasta “ pasta machine” . I am asking for you to send your best offer for this machine fresh pasta machine with all any equipments to make diff. type of fresh pasta such as fresh pasta as follow: Pasta fresca type : 1- Fettuccine (宽面) 2- sheet （面片） 3- Rigatoni （通心粉） showing machine types and capacity ,Waiting for your urgent reply, Pls. feel free to contact me any time Best Regards
价格表和 We should like to receive a copy of your latest 样品 catalogue and full details of your export prices and terms of payment, together with samples.（我们非常希望获得贵公司的最新产品目录和有关出
place an order with sb for sth 向某人订购某物
place a large (substantial) order with sb for sth 向某人大量订购某物
If your price is reasonable, we may place a large order with you. 若你方价格合理，我方可能向你方大量订购。

商务函电Chapter 3

similar expressions: note that , be informed that, get to know that, get information from…that e.g.从你处10月3日来信获悉这项业务属于你方经营范围。 We learn from your telegram of October 7 that the goods lie within the scope of your business.
10. Be in a position to do sth. 能够做某事 11. Competitive prices 竞争性的价格 12. Financial standing, business capacity and character 资金情况，业务能力和信誉 13. Selling season 销售季节 14. Supply from stock 现货供应 15. In our favour 以我方为受益人 16. import licence 进口许可证 17. Proforma Invoice 形式发票 18. L/C at sight 即期信用证 Quote CIF London 报CIF伦敦价 20. Confirmed ,irrevocable L/C 保兑的，不可撤销的信用证
Terms
17、尺码 Size 18、存货 Stock 19、批发商 Wholesalers 20、零售商 Retailers 21、分销商 Distributors 22、毛利 Gross Profit 23、样式 Style 24、花样 pattern 定期订购 Place regular orders
1. learn from…that be given to understand…that 从…得知, 获悉 e.g. 从贵方6月21日信中得悉，贵方对我们的盒式磁带录音机感兴趣。 We learned from your letter of June 21 that you are interested in our tape recorder.

外贸英语函电Unit_03_询盘及回复1

（5） We should like to know if you allow discounts.（我们询问对想知道，你方是否给我们折扣。）
方所能
提供的
折扣， Please let us have your lowest FOB prices, together 写清你 with your terms of business, and state your best 所能接 delivery date.（请告知贵公司最低离岸价和交易条件，受的支并说明最早交货日期。）
付条件 We require the goods delivery would be effected 和期望 within six weeks of order.（我们要求在下订单后六周的交货内供货。）
时间
Will you please let us know by 4 April so that we can place our order promptly.（请在4月4日前告知我们，以便我方及时下单订货。）
3.2 Writing Skills（写作技巧）
写作步骤
表达方式
（1） Your name has been given us by the Chamber of
说明信 Commerce/ the… Embassy/ the… bank in…).（我们
息来源（告知
从在……地方的商会/从……使馆/从……银行获悉你方名称。）
（6）表示定购货物的可能性
Please let us know by return of post whether you would be interested in such an order.（请发信告知我们，你方是否对这样的订单感兴趣。）

外贸英语函电第3章：Enquiry

We quoted this article at US$278 per case. 这种商品每箱报价二百七十八美元。
Would you please quote us your best price FOB Dalian for (or: on) 1,000 pieces of leather jacket. 请报一千件皮夹克的最好大连船上交货价。
2. State the purpose of writing the letter. For example, the writer may explain to the recipient what he wants, give a description or specification of the goods he requires or express his willingness to enter into business relations with the recipient, etc..
We will really appreciate it if you quote us your most favorable terms.
Yours faithfully,
商务英语写作>>Unit Three Enquiries
Useful Information
Kinds of enquiry(2) Specific inquiry
Specific Enquiry
Dear Sir/Madam,
Thank you for your fax of August 8, 2005 from which we learn that you are an exporter of medicine.
Please quote the lowest prices on CIF Rotterdam for the following: 1. 2 MT Vitamin E 50% 2. 4 MT Vitamin B complex Packing: 25KGS/BAG Terms of payment: By Irrevocable L/C at sight Time of Shipment: September 20th, 2005

外贸英语函电Chapter 3

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Task 5 Making a Credit ＆ Status Enquiry
• We shall be most grateful for any information you give us. • Needless to say, any information you may give us will be kept
• One thing that you need to bear in mind is that making such an enquiry means that you are asking for a favor.
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Task 5 Making a Credit ＆ Status Enquiry
• We look forward to your favorable response. • Best wishes, • Tim Liu • Notes: • 1.counter⁃offer n.＆ vt.还盘 • We regret to say that we are not able to accept your
counter⁃offer. • 很遗憾, 我方无法接受你方的还盘。 • The price you counter⁃offered is out of line with the ruling
market.
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Task 5 Making a Credit ＆ Status Enquiry
• PartⅠ: n
• Credit and status enquiries, often referred to as bank references, are those written communications in which traders request information concerning the financial position, credit,reputation and business methods of other firms.

国际商务函电作业-Chapter3EnquiryandReply

国际商务函电作业-Chapter3EnquiryandReply第一篇：国际商务函电作业-Chapter 3 Enquiry and Reply Chapter 3 Enquiry and Reply学号姓名成绩I.Translate the following sentences into Chinese:1.One of our customers takes interest in the model 123, and we would like to receive a sample and quotation.2.I’m interested in your Green Tea.I think some of the items will find a ready market at our end.I’d like to have your lowest quotation CIF Victoria.3.We are in the market for men’s shirts illustrated in your catalogue No.4.Please quote us your lowest price with the best discount and the date of delivery.4.Please quote your lowest price CIF Singapore for each of the following items, inclusive of our 3% commission.5.We hope that your prices will be workable and that business will result to our mutual benefit.6.We have seen your advertisement in the Overseas Journal and would be glad to have price list and details of your terms.7.We understand that you are manufacturers of air conditioners and would like to know whether you can supply the items as specified below.8.Enclosed: please find samples of our Nylon Socks.If you are able to supply us with 5000 dozen, we would be pleased to have you quote a favorable price CIF Hong Kong.9.The articles we require are listed on the attached sheet.If you have them in stock, please tell us the quantity and also the lowest CIF Hong Kong price.10.Some of our customers have an interest in your canned goods and we wish to have your CIF quotations with samples and full particulars.II.Translate the following sentences into English:1.我们拟购男式皮手套，请报最优惠价格为荷。

外贸英语函电3咨询、旬盘及回复

6.quality n. 质量 adj.高质量的质量, Quality is the essence of this order. 质量是这笔订货的关键。 This is a quality product. 这是一种高质量的产品。
平均质量精选的质量最好的质量 average quality choice quality best quality 一般水平以上的质量 above the average quality 一般水平以下的质量 below the average quality 尚好的质量大路货 fair quality fair average quality(F.A.Q) 次质量低质量 inferior quality low quality
询价的回复
在回复询价时一定要及时认真，因为每接收到一封询价信，就意味着有了做成交易的机会。即使一时没货，也不要置之不理或者简单的说句“无货”了事。要采取积极主动的态度，有礼貌地、得体地作出回复。注：假如不能提供对方感兴趣的商品，暂时无货的，假如不能提供对方感兴趣的商品，暂时无货的，可以在交货期上做文章，长期无货的，可以在交货期上做文章，长期无货的，可以向对方推荐类似的产品。推荐类似的产品。 Could you accept delivery in July or September? May I draw your attention to item 14?
5.(a) under separate cover =by separate post =by separate mail 另封，另邮寄 We are mailing you, under separate cover, photographs of the ordered goods. 我们另寄你所订货的照片。 (b) under cover=herewith 随函 We are sending you under cover a copy of our price list.= We are enclosing(herewith) a copy of our price list.随函寄去我方价目表一份。

Unit 3 Enquiries 外贸英语函电课件

4）to be desirous of sth. 想要… • We are desirous of establishing (to establish)
business relations with you.
2. Enquiry
Part 2 The Specimen Letters
• Dear Sir, • You were recommended to our company by the Bank of Communications,
New York Branch, which told us that you export Chinese textiles. • Our company imports general merchandise. We have been in business
• If appropriate, you might want to include additional information about your organization, the products or services you sell, or the subject matter of the inquiry, beyond the scope of the original inquiry.
and please send us a copy of your illustrated catalogue with details of the prices and terms of payments.我们对不同尺寸的自行车感兴趣，请寄一份
带插图的目录并详告价格和付款方式。
3) to be in the market for sth.要购买…… • The Indians are in the market for copper. • We’ll mail you as soon as we are in the market.

外贸函电Unit3 Status Enquiries

BANK OF CHINA Shanghai Branch Shanghai China
China National Import & Export Corp. Shanghai Branch Shanghai China Dear Sirs
April 10, 2004
In reply to your letter of 25th March, we wish to inform you that we have now received from the Standard Chartered Bank, Karachi Branch, the information you require. Messrs. J. A. Hussain & Co., P. O. Box 386, Karachi, was established in 1979 with a capital of $ 1,000,000. Their chief line is the import and export of machine tools and electric goods. Their suppliers’ business with them is reported to have been satisfactory. We consider them good for small business engagement up to an amount of $ 5,000. For large transactions we suggest payment by sight L/C. The above information is strictly confidential and is given without any responsibility on this bank. Yours faithfully Bank of China

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New Words & Expressions
3. quotev. 报价 quote sb. a price for (or: on) sth. 报给某人某种商品的价格
Please quote us your lowest prices for persona3. End the letter by expressing the expectation for an early reply.
Useful Information
Generally an enquiry includes many parts:
✓the name of goods ✓quality ✓quantity ✓terms of price ✓terms of payment ✓time of shipment ✓packing methods, etc.
Unit Three
Enquiries
Objectives
To learn basic knowledge of enquiry. To learn useful terms and expressions for making enquiries.
To practice writing letters of enquiry.
If you allow us 5% discount, we will order 5,000 dozen. 如果你方给予5%的折扣，我方将订购5000打。
New Words & Expressions
7. discount n. 折扣，折价，贴现 allow/give/make/grant …% discount off (on) the prices of goods 按货价给予……%的折扣
商务英语写作>>Unit Three Enquiries
Introduction
Useful Information
Definition of an inquiry:
An inquiry is a request for information. In the international business the importer may send an inquiry to an exporter, inviting a quotation and or an offer for the goods he wishes to buy or simply asking for some general information about these goods.
商务英语写作>>Unit Three Enquiries
Useful Information
Kinds of enquiry(1)
Sample 1
A General Enquiry
Dear Sir/Madam,
Thank you very much for your letter of December 12th from which we know that you are exporting Electric Products. We have an enquiry here for your products and their packing in detail as soon as possible for our reference. We would also like to have your price list.
In which the buyer hopes that the seller can quote prices for specific commodities.
商务英语写作>>Unit Three Enquiries
Useful Information
Kinds of enquiry(2)
Sample 2
We quoted this article at US$278 per case. 这种商品每箱报价二百七十八美元。
Would you please quote us your best price FOB Dalian for (or: on) 1,000 pieces of leather jacket. 请报一千件皮夹克的最好大连船上交货价。
The garments on display at the fair were attractive, especially their fashionable styles interested the visitors very much. 交易会上展出的服装很吸引人，特别是时尚的款式令参观者非常感兴趣。
2. State the purpose of writing the letter. For example, the writer may explain to the recipient what he wants, give a description or specification of the goods he requires or express his willingness to enter into business relations with the recipient, etc..
We thank you for your inquiry for sunflower seeds. 我们感谢你方有关向日葵籽的询盘。
Upon receipt of your specific inquiry, we shall send you our quotations and samples. 一收到你方具体询盘，我方立即给你方寄出我方的报价及样品。
If possible, tell the reader where you learnt of his company or its products.
Useful Information
Kinds of enquiry(1) General enquiry
In which the buyer hopes to get the general information about the goods he wants to buy from the seller.
In a Specific Inquiry( 具体询价 ), the importer points out what products he needs and asks for a quotation or an offer for this item.
Introduction
Useful Information
We will really appreciate it if you quote us your most favorable terms.
Yours faithfully,
商务英语写作>>Unit Three Enquiries
Useful Information
Kinds of enquiry(2) Specific inquiry
New Words & Expressions
2. be interested in… 对(某商品)有兴趣，常用以表示有意购买某种商品，是打算购买某种商品的初步表示。
They have customers who are interested in your six designs of Ornamental Cloth. 他们有客户对你方六种图样的装饰布感兴趣。
Specific Enquiry
Dear Sir/Madam,
Thank you for your fax of August 8, 2005 from which we learn that you are an exporter of medicine.
Please quote the lowest prices on CIF Rotterdam for the following: 1. 2 MT Vitamin E 50% 2. 4 MT Vitamin B complex Packing: 25KGS/BAG Terms of payment: By Irrevocable L/C at sight Time of Shipment: September 20th, 2005
New Words & Expressions
4. market come to the market find a market a good (poor) market in the market for an advancing market a brisk market a strong market
The following structure may be referred to in writing an inquiry:
1. State the source of the information and make a selfintroduction at the beginning of the letter.
The goods are not marketable in our area at the price you quoted. 按你方报价，这种产品在我们地区没有销路
New Words & Expressions
5. place v. 发出，置于，售出 place an order with sb. 向某人下订单
New Words & Expressions
6. order n. 订单 place (or: make, send) an order for sth. 订购某项货物 If your price is in line, we will send you an order for 1,000 sets. 如果你方价格与市价相符，我方将订购1000 台。