移动商务

移动商务

Products and services available

1.Mobile banking

Banks and other financial institutions use mobile commerce to allow their customers to access account information and make transactions.

2. Mobile ticketing

Tickets can be sent to mobile phones using a variety of technologies.

3. Mobile vouchers, coupons and loyalty cards

Mobile ticketing technology can also be used for the distribution of vouchers, coupons, and loyalty cards.

4. Content purchase and delivery

Currently, mobile content purchase and delivery mainly consist of the sale of ring-tones, wallpapers, and games for mobile phones.

5. Location-based services

The location of the mobile phone user is an important piece of information used during mobile commerce or m-commerce transactions.

6. Information services

These services include:

News

Stock quotes

Sports scores

Financial records

Traffic reporting

7. Mobile Browsing

Using a mobile browser—a World Wide Web browser on a mobile device—customers can shop online without having to be at their personal computer.

8. Mobile Purchase

Catalog merchants can accept orders from customers electronically, via the customer’s mobile device.

Some merchants provide mobile websites that are customized for the smaller screen and limited user interface of a mobile device.

Feature

1.便利性

2.不受时空控制性

3.安全性

4.开放性、包容性

5.潜在用户规模大

6.易于推广

7.迅速灵活性Convenience

Uncontrolled by time and space Safety

Openness and inclusiveness Large potential user scale Easy to spread

Rapid flexibility