跨文化交际实训课件Chapter-2

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跨文化交际实训
ISBN:978-7-81134-892-7 2010年11月 第1版
Chapter 2 Verbal Communication
Learning Objectives In this chapter, you should be able to Understand some commonly observed differences between English and Chinese verbal communication. Learn to make cross-cultural comparisons and analysis in the following aspects: • Cultural differences on lexical semantics level • Cultural differences on pragmatic level Learn to carry out oral communication. Learn to carry out written communication.
I. Verbal Communication 言语交际
Language and culture 语言和文化
I. Verbal Communication 言语交际
High-context and Low-context language
高语境和低语境语言
High Context Less verbally explicit communication, less written/formal information More internalized understandings of what is communicated Multiple cross-cutting ties and intersections with others Long term relationships Strong boundaries- who is accepted as belonging vs. who is considered an "outsider" Knowledge is situational, relational. Decisions and activities focus around personal face-to-face relationships, often around a central person who has authority. Examples: Small religious congregations, a party with friends, family gatherings, expensive gourmet restaurants and neighborhood restaurants with a regular clientele, undergraduate on-campus friendships, regular pick-up games, hosting a friend in your home overnight.
Biblioteka Baidu
I. Verbal Communication 言语交际
The Relationship Between Language and Culture 语言与文化的关系
▪ Language and culture are like a living organism. Language is flesh, while culture is blood. Without culture, language would be dead; without language, culture would have no shape.
I. Verbal Communication 言语交际
Low Context Rule oriented, people play by external rules More knowledge is codified, public, external, and accessib Sequencing, separation--of time, of space, of activities, of relationships More interpersonal connections of shorter duration Knowledge is more often transferable Task-centered. Decisions and activities focus around what needs to be done, division of responsibilities. Examples: large US airports, a chain supermarket, a cafeteria, a convenience store, sports where rules are clearly laid out, a motel.
Warm-up How do people carry out their communication?
What is verbal communication? What do plum blossom, orchid, bamboo, and
chrysanthemum stand for in Chinese? Do they have the same meanings in English? How many terms do you know when you express thanks in Chinese? What topics do you think is appropriate when you first meet a foreigner from America?
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