商务英语综合教程1 Unit7_图文.ppt
商务英语综合教程(第二版) Unit 7
Exercises
Comprehension of the Text
I. Answer the following questions according to the text. 1) What do corporate strategies typically focus on? 2) What are the basic strategies used by transnational corporation? 3) What are the examples of offensive competitive strategies? 4) How many basic types of diversification are there? 5) What is the fundamental strategic dilemma faced by all transnational
公司采取差别战略的目的是向顾客提供高附加值产品。 这句话中，主语companies为关系代词that 引导的定语从句所修饰，翻译成汉 语时要调整语序，以符合汉语表达习惯。
Notes
5. profit margin 利润边际, 意为a ratio of profitability calculated as net income divided by revenues, or net profits divided by sales. It measures how much out of every dollar of sales a company actually keeps in earnings. 6 diversification strategy 多种经营战略，指企业在当前业务活动外， 通过设立或兼并其他企业的方式，使得企业可以同时提供其他一种或 多种与当前业务相关联或不相关联的产品或服务的一种战略措施。 7. global strategy 全球战略，指在全球范围内构筑公司的整体竞争优 势，提高公司产品、服务的世界市场占有率，已获得最大限度利润。 8. Global businesses conceive and design products for world markets from the outset. 在这句话中，from the outset 意为at the beginning。如：There was trouble from the outset.
职通商务英语(第三版)综合教程1 Unit 7-1
2 E-banking 4 Financial management 6 Credit card services
Introductory Remarks
The business of banking can be broadly defined as wise management and circulation of all kinds of money in the best interest of every unit of money. Today, a bank is a financial intermediary that offers a wide range of services to meet their customers’ financial needs. Two fundamental banking services are accepting deposits and making loans. Other services include payment services; deposit and lending services; investment, pensions and insurance services and e-banking.
Warming-up Discussion
Before you read, work in pairs and discuss these questions. (1) What do you know about banking services? (2) What role do you think banking plays in our lives?
Banking also includes a great variety of additional products and services that meet customers’ financial needs. A few of these products and services include investment products, pensions and insurance services, and foreign exchange services.
新编实用英语综合教程1__Unit_7 ppt课件
the job. ______________________. See you. B: See you. 5. A: I’m really sorry, but I have to go now. My flight ________________. B: _______________. Bye-bye.
1. What are they talking about?
A. Film.
B. Job.
C. Ticket.
D. Time.
2. How many hours should Emma work?
A. 2.
B. 3.
C. 4.
D. 5.
3. When can Emma be free?
A. Monday.
• 3. flight
/flait/
• n. 飞行，航班 n. 奇思妙想，一段楼梯
n. 逃跑
v. (鸟)惊飞
新编实用英语综合教程1__Unit_7
• 4. monthly /'mʌnθli/
• adj. 每月的，持续一个月的，每月发生的 adv. 每月，按月 n. 月刊
• 5. decision
/di‘siʒən/ n. 决定，决策
B. Friday.
C. Sunday.
D. Weekend.
4. How much monthly pay does Emma hope?
A. More than 800 yuan.
B. Less than 800 yuan.
世纪商务英语综合教程一unit7
2. Which is an important competitive edge for an exporter? A. Fast delivery. C. Freight cost. B. Delivery date. D. Price quotation.
Unit 7
Transportation and Shipment
4. What purpose does B/L serve?
5. What’s the difference between a straight B/L and an order B/L?
Unit 7
Transportation and Shipment
Text A
International Cargo Transportation In foreign business transaction, the exporter and the importer are usually from different countries and the goods under the contract have to go a long distance and sometimes change several carriers in transit before they reach the importer. For this reason, transportation is of great importance in the fulfillment of the contract. It helps the seller to deliver the goods to the buyer abroad. In practice, there are several different modes of transportation, which differ in terms of operating capacity, speed and cost. The major modes are ocean transport (also called sea
新视野商务综合教程1_U7教师用书
Unit 7Travel for BusinessLead-inTask 1∙Suggested Answers1.LikesI love to communicate with people with different backgrounds.I want to experience different cultures and customs.It is a good chance to relax and gives me a break to see the world.DislikesI don’t have enough money to spend on traveling.It could be exhausting if the schedule is tight.Security might be a problem when traveling in an alien place. 2.LikesIt broadens my horizon while traveling for business.I can get more allowance if I travel for business very often.It is a chance to know my colleagues more and also an opportunity for teambuilding.DislikesTraveling for business can be lonely, especially in holidays.I hate to be far away from my family for a long time.Physically, traveling for business very often is a very energy-consuming task.Task 2Key1—d 2—a 3—e 4—c 5—bReading AStarting PointTask 1Suggested Answers●Book the hotel, and ticket for the plane/train in advance; confirm the reservations beforeleaving.●Carry all necessary items (laptop, documents, suit, travel guidance, contact information,etc).●Search for the best route to take from the airport/train station to the destination.●Make a clear and detailed schedule.●Learn something about the local habits or customs beforehand.Translation商务旅行中如何做到举止得体无论你是第一次出差还是第一百次出差，了解商务旅行中的恰当举止都十分必要。
《商务英语综合教程》 Unit (7)
Barriers to Effective Communication
Many things may interfere with or block communication. Please list six barriers to communication at work according to the following four examples.
《商务英语综合教程》（基础）
Unit 7 Relationships
A. Brainstorming B. Business Knowledge
◆ Additional Reading C. Business Skills D. Business Actions
◆ Additional Reading E. Highlights Vocabulary Suggested Answers
Communication is an important part of our daily life. We express our thoughts and feelings and convey messages by communication. To have a co-operative, positive working environment, communication must be effective and efficient.
Teaching Objectives
• 1. to learn communication concepts; • 2. to learn the basics of relationships; • 3. to learn the basics of communication
综合商务英语一册Unit7Business Phone Calls
Speaking
• Slow down, please. • Thanks for calling. • Would you like to leave a message? • This is she. = Speaking! • May I please speak to Mr. Li? • There is a phone call for you. • You’re wanted on the phone.
• Telephone Message • From:_____________
To:_______________
• Date: _______ Time: _____________ • Message:___________________________
__________________________________ __________________________________
Language Focus
• Present progressive • The present progressive is used to denote
(表示) a temporary (暂时的) action or state that began at a previous time and continues into the present time. It is expressed by
Vocabulary
• Learn the following words and complete
the exercise in your textbook.
• guidance staff message negotiation
综合英语教程1-unit7-the-mistery-of-the-white-gardeniaPPT
Creative, talented, imaginative, good at tunes
• 3. Give at least two
6
Profession s & Jobs
Basic Qualities
Doctor Teacher
Accountant
Bus-driver Actress/ Actor Engineer Scientist Musician
Caring personality, kindly, having sympathy/ empathy towards patients Caring personality, inspiring, kindly, having sympathy/ empathy towards students, especially less-abled learners
well-disciplined, calculating, good at numbers, propensity to details kind-hearted, disciplined, hard-working, physically strong creative, artistic, sociable, talented, aspiring
Employment?
Environment?
People relationships?
8
• Useful structures and expressions:
《商务英语综合教程》 Unit (7)
2. What characteristics could be used to define good working relationship?
3. How can we build better relationship at work? 4. What kinds of certain relationships at work
◆ Additional Reading E. Highlights Vocabulary Suggested Answers
Teaching Objectives
• 1. to learn communication concepts; • 2. to learn the basics of relationships; • 3. to learn the basics of communication
relationship with your colleagues? Why?
Reading Text Building Good Work Relationships
Questions for Fast Reading
商务英语综合教程第一册Unit 7 Business and Trade Procedure[精]
![商务英语综合教程第一册Unit 7 Business and Trade Procedure[精]](https://img.taocdn.com/s3/m/b0f41c6a76c66137ee061969.png)
• Export and Import trades are two sides of one coin. When handling an import trade, the trade conditions and terms you are striving for are sometimes just the opposite to those you do in an export trade.
country's export is another country's import, hence, we will take the procedures of export transaction in the following diagram to illustrate the general procedures of export and import transaction.
Unit 7
Business and Trade Procedure
Content
Warm-up Activities Background Information Text Analysis Extended Activities Writing
Warm-up activities I. Here are some product descriptions taken from promotional literature describing the features of different products and services. What do you think is being described in each case?
商务英语综合教程第一册Unit 7
• Export and Import trades are two sides of one coin. When handling an import trade, the trade conditions and terms you are striving for are sometimes just the opposite to those you do in an export trade.
1. __________________ ● high in natural Vitamin E ● Nourishing and beneficial for dry and chapped skin ● Make the skin feeling soft, supple and smooth 2. __________________ ● grates, kneads, liquidizes, blends, chops, slices ● stainless steel blades ● clear view, shatterproof bowl ● overload cut out and automatic reset ● variable speed
Unit 7
Business and Trade Procedure
Content
Warm-up Activities Background Information Text Analysis Extended Activities Writing
Warm-up activities I. Here are some product descriptions taken from promotional literature describing the features of different products and services. What do you think is being described in each case?
外研社新标准商务英语综合教程1
外研社新标准商务英语综合教程1New Standard Business English CourseUnit One: Introduction to Business CommunicationIn this unit, you will learn about the basics of business communication. You will learn about different types of communication tools, the purpose of communication and how to choose the right communication method and message.Communication ToolsBusiness communication can be done in many ways, including verbal and written communication. Verbal communication can happen in person or over the phone, while written communication can be in the form of emails, letters, or memos.Purpose of CommunicationThe purpose of communication is to convey information from one person or group to another. In business, the purpose of communication can be to convey information about a particular product or service, to invite someone to an event or to simply keep people informed about changes in the company.Choosing the Right Method and MessageEffective communication depends on choosing the right method and message for your intended audience. Consider your audience before choosing the method of communication and tailor yourmessage to fit their needs.Unit Two: Business WritingThis unit will focus on writing skills for business. You will learn about formal and informal writing, how to write emails, letters and memos, and how to write an effective business report.Formal and Informal WritingFormal writing is used in professional communication and requires a specific style and tone. Informal writing is used in everyday communication and tends to be less structured and more conversational.Writing Emails, Letters and MemosEmails, letters and memos are all important forms of business communication. In this unit, you will learn the key elements of each type of writing and how to write clear and effective messages.Writing a Business ReportA business report is a formal document that provides information on a particular topic. In this unit, you will learn how to structure a business report, how to collect and analyze data, and how to present your findings effectively.Unit Three: Presentations and Public SpeakingThis unit will teach you how to give effective presentations and become a confident public speaker. You will learn how to structure a presentation, create effective visuals and use body language to convey your message.Structuring a PresentationEffective presentations require careful planning and organization. In this unit, you will learn how to structure a presentation that captures your audience's attention and conveys your message effectively.Creating Effective VisualsVisual aids can enhance the impact of a presentation. In this unit, you will learn how to create effective visual aids that support your message and engage your audience.Using Body LanguageBody language is an important part of communication, especially in public speaking. In this unit, you will learn how to use body language effectively to convey confidence and professionalism.Unit Four: Negotiation SkillsThis unit will teach you the skills needed for successful negotiation in business. You will learn about negotiation styles, techniques and strategies, and how to negotiate effectively with different personalities.Negotiation Styles, Techniques and StrategiesNegotiation requires careful planning and preparation. In this unit, you will learn about different negotiation styles, techniques and strategies that can be used to achieve a successful outcome.Negotiating with Different PersonalitiesEffective negotiation requires an understanding of different personality types. In this unit, you will learn how to identify different personality types and how to adapt your negotiation style to work effectively with each personality type.Unit Five: Cross-Cultural CommunicationIn a global business environment, cross-cultural communication is essential. This unit will teach you how to communicate effectively with people from different cultures and how to avoid common cultural mistakes.Communication Across CulturesDifferent cultures have different communication styles and norms. In this unit, you will learn about different communication styles and how to adapt your own communication style to work effectively with people from different cultures.Avoiding Cultural MistakesCultural differences can lead to misunderstandings and mistakes. In this unit, you will learn how to avoid common cultural mistakes and how to communicate effectively across cultural divides.ConclusionThe New Standard Business English Course is designed to provide you with the skills and knowledge needed to communicate effectively in a business environment. The course covers a range of topics, from business writing and negotiation skills to presentations and cross-cultural communication. By completing this course, you will be well-prepared to communicate confidently and professionally in any business situation.Unit One: Introduction to Business CommunicationCommunication is essential in business, and the ability to communicate effectively can make a significant difference in the success of any endeavor. In Unit One, you will learn about the basics of business communication.The purpose of communication is to convey information from one person or group to another. In business, the purpose of communication can be to convey information about a particular product or service, to invite someone to an event, or to simply keep people informed about changes in the company. Communication can take place verbally or in written form. Verbal communication can happen in person or over the phone, while written communication can be in the form of emails, letters, or memos. Choosing the right method and message for your intendedaudience is essential for effective communication. Consider your audience before choosing the method of communication and tailor your message to fit their needs. For instance, if you are communicating with clients or customers, you may want to use more formal language. In contrast, if you are communicating with colleagues, informal language might be more appropriate.Unit Two: Business WritingEffective writing skills are essential in business. In this unit, you will learn about formal and informal writing, how to write emails, letters, and memos, and how to write an effective business report.Formal writing is used in professional communication and requires a specific style and tone. It is usually used for more official purposes and has a more structured format than informal writing. Informal writing is used in everyday communication and tends to be less structured and more conversational.Emails, letters, and memos are all important forms of business communication. In this unit, you will learn the key elements of each type of writing and how to write clear and effective messages. Writing clear emails is an essential part of business communication, as it is a quick and convenient method of communication. A well-written email can convey your message effectively and make a positive impression on the recipient.A business report is a formal document that provides information on a particular topic. In this unit, you will learn how to structure a business report, how to collect and analyze data, and how topresent your findings effectively.Unit Three: Presentations and Public SpeakingPublic speaking is a crucial skill for business professionals, and the ability to give effective presentations can be a valuable asset. In this unit, you will learn how to structure a presentation, create effective visuals, and use body language to convey your message.Effective presentations require careful planning and organization. In this unit, you will learn how to structure a presentation that captures your audience's attention and conveys your message effectively. The key elements of an effective presentation include an engaging opening, clear objectives, a compelling argument, supportive evidence, and a memorable conclusion.Visual aids can enhance the impact of a presentation. In this unit, you will learn how to create effective visual aids that support your message and engage your audience. The key to creating effective visuals is to keep them simple, relevant, and visually appealing. Body language is an important part of communication, especially in public speaking. In this unit, you will learn how to use body language effectively to convey confidence and professionalism. Effective use of body language can help you connect with your audience and build rapport, making your presentation more effective.Unit Four: Negotiation SkillsNegotiation is an essential part of business, and the ability to negotiate effectively can make a significant difference in the success of any endeavor. In this unit, you will learn about negotiation styles, techniques, and strategies, and how to negotiate effectively with different personalities.Negotiation requires careful planning and preparation. In this unit, you will learn about different negotiation styles, techniques, and strategies that can be used to achieve a successful outcome. By learning how to effectively negotiate, you can better manage conflict, build stronger relationships, and achieve mutually beneficial outcomes.Effective negotiation requires an understanding of different personality types. In this unit, you will learn how to identify different personality types and how to adapt your negotiation style to work effectively with each personality type. By understanding the different communication styles and behavior patterns, you can better navigate the negotiation process and improve your chances of success.Unit Five: Cross-Cultural CommunicationIn today's global business environment, cross-cultural communication is essential. In this unit, you will learn how to communicate effectively with people from different cultures and how to avoid common cultural mistakes.Different cultures have different communication styles and norms. In this unit, you will learn about different communication stylesand how to adapt your own communication style to work effectively with people from different cultures. By understanding cultural differences and adapting your style accordingly, you can better communicate with people from different backgrounds and build stronger relationships.Cultural differences can lead to misunderstandings and mistakes. In this unit, you will learn how to avoid common cultural mistakes and how to communicate effectively across cultural divides. By learning how to navigate cultural differences, you can better understand and engage with people from different cultures, improving your chances of success.ConclusionThe New Standard Business English Course is designed to provide you with the skills and knowledge needed to communicate effectively in a business environment. By completing this course, you will be well-prepared to communicate confidently and professionally in any business situation. With a focus on business writing, presentations and public speaking, negotiation, and cross-cultural communication, this course provides a comprehensive overview of essential skills for success in the workplace.。
职通商务英语(第三版)综合教程1 Unit 7-2
the same street as me, and now our children play together almost
every day. For the last ten years, Ben and I 4)_h_a_v_e_p_l_a_y_e_d(play) for the
same hockey team every Sunday. Jack is a better player than I
Career Express Business English （Third Edition）
Comprehensive Course 1
Unit 7 Banking
CONTENT
Language Focus Business Writing Listening Communication Skills Speaking
Language Focus
5. Fill in the blanks with the verbs in brackets in their proper forms.
He 7)_h_a_s_s_e_e_n_ (see) the doctor several times about his knee, but the doctor doesn’t know what is causing his pain. Jack 8)_h_a_s_d__ec_i_d_e_d(decide) to take a break from hockey for a while, so that his knee can recover. It’s going to be lonely on the team without him!
Business Writing
体验商务英语第一册unit7ppt课件
listening B
ቤተ መጻሕፍቲ ባይዱ
Listen to the second part of the conversation. Then answer these questions.
1.How long did John work with this colleague? Five years
2.What were two good things about John’s colleague? He was punctual and practical.
They …
1.like to spend time with other people 2.want to reach the top in their career 3.have a lot of new ideas 4.do what they promise to do 5.are usually calm 6.Spend a lot of time doing a good job 7.like to be on time 8.encourage other people to work well 9.are good at making things work 10.like to do things for other people
6. at the company / long / was he / How / ? How long was he at the company?
7. he / was /good at / What / ? What was he good at?
8. did / leave /the company / he / Why / ? Why did he leave the company?