Chapter One Part C

Activities to Part C
2. Practice to Part C
10. Writing Practice
1) Try to answer the following questions: a) Based on what we have learned, which is the most formal format for a letter? Full-Block b) If paragraphs are indented, where will the signature be? Aligned under the date c)If the date is flush right, where is the inside address in indented style? Flush left 2) Discuss the characteristic of the three letter styles you have learned. 3) Write a letter to Mr. Johnson, invite him to attend the anniversary of your nine years of business enterprise, use a proper format and sign your own name.
Activities to Part C
1. Extended Activities
9. Here is an example of a letter written in a modified blocked style:
3303 West Valley Cove Round Rock, Texas 78664 August 5, 1990 Personnel Assistant JD Employee Credit Bank of Texas P.O. Box 32345 Austin, Texas 78745 Dear Personnel Assistant: I am writing about your newspaper ad in the August 1 Austin-American Statesman concerning your need for an experienced programmer in the database environment. I believe that I have the qualifications and experience that you are looking for. Enclosed you will find a resume, which will give you additional information on my background and qualifications. I would welcome a chance to talk further with you about the position you are seeking to fill. I can be reached by phone between 9:00 a.m. and 6:00 p.m. at (512) 545-0098. Sincerely, Virginia Encl.: resume
Activities to Part C
2. Extended Activities
4. Full-block Style The commonest layout for the business letter today is known as the blocked style. It is considered the most formal. In this style all new lines of typing are ranged to the left, all text starts at the left margin. 5.Features of full-blocked format include: 1)All text starts at the left margin 2) No punctuation in the addresses 3) No punctuation in the greeting 4) No punctuation in the farewell 5) Inside address, salutation, closing and signature are all on the left 6)An empty line separates each paragraph 7) Four spaces for the signature
Activities to Part C
3. Extended Activities
7. Semi-block Style This format is a combination of indented style and block style, all the paragraphs are blocked against the left margin except letter heading, date, complimentary close and signature to the right of the center of the paper. 8. Features of a modified block format include: 1) Your address is on the right handБайду номын сангаасside of the page 2) There is no punctuation in the addresses 3) The date is on the right hand side of the page 4) The farewell is on the right hand side of the page 5) An empty line separates each paragraph 6) Inside address, salutation and body parts all start at the left margin.
Dear Ms Bell, Thank you for your inquiry about our radio communications software. I am enclosing our brochure and price list of our products. Our communications products are widely used and have a proven record of value for money and reliability. If you have further questions, please contact us. Yours sincerely Jane Broker
Basic Marketing English Reading
Activities to Part C
2. Extended Activities
6. Here is an example of a letter written in a full-blocked style:
Radio Products 123 Main Rd COVILLE VIC 3241 16 October 1998 Rosa Bell General Television Services 234 Grand Ave MONTPELLIER NSW 2345
Activities to Part C
1. Extended Activities
3. Here is an example of a letter written in an indented style:
56 Yang-go Rd BROGALA VIC 3321 20 October 1998 45 Carlton St. GREENS CAPE VIC 3467 Dear Greg, It was great to hear from you. I cannot believe you will be turning 40 next month. I can remember our high school days so well. My wife and I would be delighted to come to your 40th birthday party. We are really looking forward to it. Regards John
Chapter One Chapter One
Part C
Notes To Part C
Part C
Teaching Aims
Objective: In this part , you will learn: The Differences between American and Chinese To do some reading and writing Focus: The basic knowledge of writing
Activities to Part C
2. Practice to Part C
Assignment:
1. To learn the language points to this chapter by heart. 2. To do the exercises on Page 20. 3. To prepare the new lesson
1. Extended Activities
1. Indented Style Indented style is easier to read. But it is rarely used in business. It is a slightly less formal modification of full block format. Some people still use it for hand written personal letters. 2. Features of the indented format include: 1) Your address is on the right hand side of the page 2) The date is on the right. 3) The closing, signature, and printed name are all indented to the right half of the page. 4) The greeting is flush left. 5) The first line of each paragraph is indented, it starts 1 cm from the margin. 6) A line is not placed between each paragraph.