礼仪在商务谈判中的作用(英文版)

The Etiquette In Business Negotiations

Zhangwanqun

Abstract:Business negotiations means that the two parties help to bring about a trade,or in order to resolve their disputes and uphold their economic interests that they take a kind of bilateral information dissemination. It is one of the conmon behaviors of business activitie.The two parties build up trade relations with each on the basis of equality friendship and mutual benefit .For a suecessful negotiation they need to reach agreement and eliminate the differences.In the successful business negotiations,there is nonecessary factors to get success by abserving negotiation etiquette,but if they against it,there will many needless problems for them to solve,even threaten to reach the agreement.

Keywords:business negotiation;etiquette;agreement.

1The connection between the etiquette and the business negotiation：Nowdays,the busness negotiaion is not only a sinence,but also an art. As a good negotionator,it requires not only his or her mastery of professional kowledge,mastery of sociology,psychology lingnistics,but also the knowledge of etiquette,which will help him or she to copy with

the business negotiation very well.The business market just likes a battlefield.Under the conditions of the market economy,between all trades and professions,and the enterpris,the merchant always fight for every inch ofprofit for their own economic interests.Of course,all this kind of business are not real battlefiled.The competition is not a real swords and spears,is not a life-and-death flight.The trials of streagth in the business market are the behavior of elegance.If the negotiators in both side have any dispute or they are deadlocked,then all their words must be polite.All in all,whatever the effort of the negotiation is satisfied or not finally,it is also important for the two parties to pay attention to the etiquette.It is said that the main body of the business negotiation is the person,and people’s contacts are sure to accord with a specified standard of etiquette.If we violate the standard of etiquette,there will be kinds of blunt behaviors,which will not only influence the emotion exchang of the two parties,but also influence people’s apraise on your accomplishment,identity and ability,even influence the result of the negotiation.People judge you at first by what they see, so particular attention should be paid to your personal appearance.In a word ,the etiquette plays an imporant role in business negotiations.

2 The mian effects about the etiquette in the business negotiations:

In the business negotiation,there are five imporant sides about etiquette for the negotiators to care about：At first,the common etiquette in