高级商务英语听说Unit 2

Unit 2 Starting a Business
I. Teaching objectives:
---To learn some basic knowledge about starting a business;
---To grasp the listening skills-how to take notes;
--- To practice the basic listening skills.
II. Teaching Focus:：
1.How to catch the key information of listening comprehension.
2.The skill of identifying the needed info and taking notes.
III. Time Allocation: 2 periods for one lesson
IV. Teaching Methods and Strategies:
1.. Use the student-centered teaching-method the guide the students in their learning; encourage the students to think themselves and participate in class activities actively;
2. Through discussion , group work or role-play, develop the students’reading and speaking abilities in English
3.Present some additional exercise or information to them associated with TEM-
4. V. Teaching Procedures :
Step 1: In and Out
Clip 1
Exercise 1
1) Time management
2) Paying attention to the details
3) Continuous learning
4) Publicizing yourself and your products
5) Team spirit
6) Ascertain your goal
Exercise 2
1) T 2) F 3) T 4) T 5) F
Clip 2
Exercise 1
___3___ Communicate
___1___ Lead by example
___5___ Schedule meeting
___4___ Give clear details
___2___ Teach employees
___8___ Interact
___7___ Admit when wrong
___6___ Encourage performance
Clip 3
Exercise 1
Richard Branson——Virgin brand builder
Sunil Mittal——Bharti Group builder
Ashar Hafeez——Tandoori restaurant builder
Suhela Kakil Raza——women's clothing maker Richard Maponya——property and retail empire builder Donald Trump——property developer
Exercise 2
1) F 2) F 3) T 4) F 5) F 6) T
Clip 4
Exercise 1
1) Understand the risks
2) Develop a business plan
3) Develop a budget
4) Choose a name and structure
5) Get an EIN
6) Obtain licenses and permits
7) Get insurance
8) Get a location
9) Purchase equipment
Exercise 2
1) T 2) T 3) F 4) F 5) T
Clip 5
Exercise 1
1) She took part in a competition in which students prepared plans for actual businesses.
2) She plans to create a company that will send volunteers from school clubs to help retirees.
3) The National Foundation for Teaching Entrepreneurship and the financial firm Merrill Lynch.
4) The skills that students need to start a business.
5) Because this is a great way to engage students in their education. Students have to do the business plan. They have to do the economics of one unit, so they are learning about math. They have to write a business plan, so they are using their writing skills as well as their presentation skills.
Clip 6
Exercise 11) C 2) C 3) A 4) A
Step 2: Assignments
1.To review lesson one and preview lesson three;
2.To finish the dictation exercise;。