商务英语相关短语

Colleague / co-worker / peer 同事

Superior 上级

Subordinate 下级

Recruit 招募

Orientation 介绍性知道

Promotion 晋升

Training opportunity 培养机会

Pay

Performance appraisal / evaluation / review / assessment 绩效评价

De—表示相反的过程

Inflation —deflation 通货膨胀

—通货紧缩

Centralize —decentralize 置于中央控制之下（集权）—权力下放（分权）

Regulate —deregulate 控制、管制

—放松管制

解雇

Fire / Dismiss /

Get the sack / Lay-off /

Separate(员工遣散「正式」) /

Make sb. redundant(terminate) /

Downsize / discharge

Quit / resignation 辞职

职位空缺

Vacancy vacant-position

Opening open-position

校园招聘/ 宣讲

Campus recruiting / talk

head-hunter 猎头

paid/incentive travel/holiday带薪假

resume(美) c.v.(英) 简历

cover letter 求职信

pre-screen 筛选short list

policy 政策

office / internal politics勾心斗角

360-degree 全方位的Deposit / down payment 首付

Merger & Acquisition(take over) n.

合并& 并购

重组

Reorganize / restructure / reengineer Radical（激进、根本性的变化）

Thriving / flourish / boom / prosper 繁荣

Turnover 营业额

库存周转率

Inventory / stock turnover

Recession / down 经济衰退

Unemployment rate 失业率

Immediate supervisor 直接上级

Career path / ladder 职业路径/阶梯

Dead-end road 死路

Daily-routine 日常事务

薪酬

Pay / salary / wage /

remuneration / compensation

假期：

Day off

Sick leave 病假

Personal leave 事假

Maternity leave 产假（女）；Paternity leave 产假（男）

Paid holiday 带薪假

Annual leave 年假

Lead = prospect

Allowance 补贴Well-fair 社会福利Benefit 公司福利

Established business / company / product 成熟的商务/公司/产品

Job description：

TDRS（task /duties / responsibilities）

Job specification：

KASO(knowledge/abilities/skill/other)

Advantage of recruiting from within ：

Familiar ；

Loyalty / motivation / incentive ；

Cost-efficient 。

Disadvantages ：

Linited pool ；

No fresh ideas / blood ；

Promotion by seniority（in-breeding /internal policies）

Account manager 客户经理

Delivery-to-your-door 送货上门

Brand loyalty / switcher /

品牌忠诚/ 转换

Brand awareness / dilution

品牌知晓度/ 稀释

Product quality / service / warranty

产品质量/ 服务/ 保单

Price ：

Going rate 通行定价

Skimming 撇脂定价

Penetration 渗透定价

Loss leader

Mark up 加成定价

Place ：

Mass distribution 集中分销

Exclusive distribution 独家分销

Promotion ：

Advertising / publicity /

Personal selling / sales promotion

Sales promotion ：

Discount / refond & rebate /

Two for one / premium（赠品）

Food voucher / coupon / free trial

Memebership card / endorse（代言）

Bonus pack（加量不加价）The statue of liberty 自由女神像

Industrial relation 雇佣(劳资)关系

N．P．D ：

Idea exploration / generation 开发Idea screening 筛选Marketing mix 营销组合Text marketing 市场检测Final launch 推进市场

Premium market / Up-market

High-end market 高端市场Hybrid car 混合动力车

A sun-rising industry

A infant industry 朝阳产业A take-off industry 腾飞产业

High-profile ceremony / wedding

高调的仪式/ 婚礼Low-key person 低调的人A high-tech park / zone 高新区

文化上的差异：

1. Individualism Vs. Collectivism

2. Power distance index

3. Masculinity Vs. Feminity

4. Uncertainty avoidance index

5. Long-term orientation

Demoralize 使消沉，

使道德败坏，使士气低落Demotivate 使消沉CSR ：

Corporate social responsibility

Slack season 淡季Slack employee 懒散的员工

Hyper-text 超文本Hyper-link 超链接

Under- 不如，不够Out- 超过，胜过Over- 过分了