世纪商务英语阅读教程unit课件
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《世纪商务英语》课件——第一章
Somehow, one idea helped me out. I always felt it too hard mopping the floor. I was tired of bending down, putting my hands in dirty water and wringing out a mop. So, I thought, there’s gotta be a better way.
2. Do you have a career plan? Should college students start their own careers while still in college? State your own opinions about this question.
Warm-up
Listening and Speaking
目录页
Listening and Speaking
Scrik 目录页
I was 33 and divorced, had three kids under age 7, and was barely keeping up payments on my small two-bedroom home by working extra weekend hours as a waitress. There were times when I would lie in bed and think; I didn’t know how I was going to pay that bill.
Warm-up
Unit1
Starting a Career
Warm-up Listening and Speaking In-depth Reading Further Reading Practical Writing Real-Life Practice
2. Do you have a career plan? Should college students start their own careers while still in college? State your own opinions about this question.
Warm-up
Listening and Speaking
目录页
Listening and Speaking
Scrik 目录页
I was 33 and divorced, had three kids under age 7, and was barely keeping up payments on my small two-bedroom home by working extra weekend hours as a waitress. There were times when I would lie in bed and think; I didn’t know how I was going to pay that bill.
Warm-up
Unit1
Starting a Career
Warm-up Listening and Speaking In-depth Reading Further Reading Practical Writing Real-Life Practice
世纪商务英语阅读第四版基础篇Unit9
短文谈论的是pets 而不是所有动物，因此，A 的推论扩大了 范围，而没有依据短文进行推断；文中并没有谈论男人喜爱宠物的 原因，B 的推论没有依据；选项D 的推论与短文的最后一句相矛盾； 根据短文的划线部分的内容，C是本题的正确答案。
大连理工大学出版社
Reading Skill Focus
Making an inference means reading between the lines to find out what the author is really saying, or making a reasonable guess based on what the author says. Sometimes a writer will suggest or express his or her ideas indirectly in a text.
unknown made on the basis of the known”. It is a very important reading skill. It helps you not only to understand better but also to appreciate more fully what you read.
CENTURY BUSINESS ENGLISH 世纪商务英语
阅读教程（基础篇2）（第四版）
主编：王洗薇
大连理工大学出版社
dutpgz
Unit 9 Customer Service
大连理工大学出版社
dutpgz
Good customer service means making customers feel special. In customer service, there’s such a saying —“The customer is always right”. Service is everything. If a person receives poor service from a store, he will probably avoid shopping there in the future. On the other hand, customers often remain loyal to a business that has excellent service even if their prices are high. The language in this unit is rather colloquial. So, through the learning of a new reading skill—making an inference, you can read between the lines.
大连理工大学出版社
Reading Skill Focus
Making an inference means reading between the lines to find out what the author is really saying, or making a reasonable guess based on what the author says. Sometimes a writer will suggest or express his or her ideas indirectly in a text.
unknown made on the basis of the known”. It is a very important reading skill. It helps you not only to understand better but also to appreciate more fully what you read.
CENTURY BUSINESS ENGLISH 世纪商务英语
阅读教程（基础篇2）（第四版）
主编：王洗薇
大连理工大学出版社
dutpgz
Unit 9 Customer Service
大连理工大学出版社
dutpgz
Good customer service means making customers feel special. In customer service, there’s such a saying —“The customer is always right”. Service is everything. If a person receives poor service from a store, he will probably avoid shopping there in the future. On the other hand, customers often remain loyal to a business that has excellent service even if their prices are high. The language in this unit is rather colloquial. So, through the learning of a new reading skill—making an inference, you can read between the lines.
商务英语阅读课件第一章
3. When Sara was sick, her voice was almost inaudible. We couldn’t hear what she was trying to say clearly. ( B A. very loud C. very strange B. very soft D. very shy
wwቤተ መጻሕፍቲ ባይዱ
大连理工大学出版社
Business Language
Reading Skill Focus
Comprehensive Reading Practical Reading Words and Expressions
大连理工大学出版社
Reading Skill Focus
大连理工大学出版社
Reading Skill Focus
Inference/General Knowledge Clues Sometimes a word or phrase is not immediately made clear within the same sentence. Relationships, which are not directly apparent, are implied. The reader must look for clues within, before, and after the sentence in which the word is used. Contrast/Antonym Clues In some sentences, we will find two words with opposite meanings. If we know the meaning of one word, we will be able to guess the meaning of the other word. The clue words commonly used in the sentences are:
wwቤተ መጻሕፍቲ ባይዱ
大连理工大学出版社
Business Language
Reading Skill Focus
Comprehensive Reading Practical Reading Words and Expressions
大连理工大学出版社
Reading Skill Focus
大连理工大学出版社
Reading Skill Focus
Inference/General Knowledge Clues Sometimes a word or phrase is not immediately made clear within the same sentence. Relationships, which are not directly apparent, are implied. The reader must look for clues within, before, and after the sentence in which the word is used. Contrast/Antonym Clues In some sentences, we will find two words with opposite meanings. If we know the meaning of one word, we will be able to guess the meaning of the other word. The clue words commonly used in the sentences are:
世纪商务英语阅读教程2-(基础篇)unit-2PPT课件
Practical Reading Help Wanted Ads
3
Reading Skill Focus
Reading Long Sentences
Long sentences are usually complicated and difficult to understand. They often consist of one or several of the following sentence elements:
大连理工大学出版社
第五版 （基础篇II）
总主编：刘杰英 主 编：余金好 王洗薇 王显辉 审 校：Chuck Thode
1
Unit 2 Career Management
The career management process begins with setting goals or objectives. To be specific about your goals, you need to be fully aware of your talents and abilities and have adequate knowledge of career opportunities. Career management is a continuing process that is a necessity for adapting to the changing demands of the business world. The outcome of successful career management should include personal fulfillment, work/life balance, goal achievement and financial security.
3
Reading Skill Focus
Reading Long Sentences
Long sentences are usually complicated and difficult to understand. They often consist of one or several of the following sentence elements:
大连理工大学出版社
第五版 （基础篇II）
总主编：刘杰英 主 编：余金好 王洗薇 王显辉 审 校：Chuck Thode
1
Unit 2 Career Management
The career management process begins with setting goals or objectives. To be specific about your goals, you need to be fully aware of your talents and abilities and have adequate knowledge of career opportunities. Career management is a continuing process that is a necessity for adapting to the changing demands of the business world. The outcome of successful career management should include personal fulfillment, work/life balance, goal achievement and financial security.
世纪商务英语课件
Lisn
Wong:
OK. Today I’ve learnt a lot from you,
Voca
Miss Marley. Thank you so much for your
Spot
advice.
Miss Marley: My pleasure. Have fun in your study .
Spot
2. What is Miss Marley’s second advice? ____
A√ . Using different resources.
Disc
B. Chatting on the internet.
C. Reading more books.
1 Listening
Script
A. Because he wasn’t willing to study English well.
Unit1
B. Because he thought speaking English isn’t so important.
Voca
C√ . Because he was afraid to speak English in public.
Unit1
17 _e_ig_h_t_a_n_d__a_h_a_l_f _ percent from the year before. But only five
and a half percent of them stayed for a 18__f_u_ll __ year.
Lisn
Voca
12. business 13. eighteen 14. engineering
Unit1
increase since 2001. And it included a ten percent jump in new 3 __in_te_r_n_a_t_io_n_a_l _s_tu_d_e_n_t_s_ . Since September 11, 2001, terrorist
世纪英语第三章.ppt
据这之间的逻辑关系很容易推断：既然不是原画，
那么“replica”应是一张“复制品”。
大连理工大学出版社
Reading Skill Focus
8. He is such a shrewd businessman that he loses no money in any trade.
Reading Skill Focus
B．Let’s Try
Try to figure out the Chinese meaning of the underlined words and explain the clues.
1. The workers demolished the old houses so a new block could be built.
大连理工大学出版社
Reading Skill Focus
6. There were so many demonstrators in the Red Square that he had to elbow his way through the crowd.
elbow :________挤__，__挤__过_______________
he makes decisions without seeking the opinions of others. 由“because”引导的原因状语从句表示Tom 做决定从
来不问其他人的意见，因此可以推断出“autocratic”的意思 是“独断专行的”。
大连理工大学出版社
Comprehensive Reading
This lack of visual communication often makes students, who can communicate quite successfully in other situations, nervous and thereby hinders their communicative abilities. Add to this the typical hectic pace of business communication, and you have a particularly difficult situation.
世纪商务英语阅读教程基础1(第六版) (1)
1. Inference /General Knowledge（推论/常识） 2. Contrast /Antonym Clues（对比/反义） 3. Restatement /Synonym Clues（重述/同义） 4. Example Clues（示例） 5. Cause and Effect Relationship（因果关系） 6. Definition Clues（定义）
Part 1 Topic Introduction
Task 1：Lead-in Exercise
In this unit ， you may meet some particular terms commonly used in explaining cultures and lifestyles. Check the following words & expressions and see whether you know their meanings. Use a dictionary to help you if necessary.
Words & Expressions custom symbolism stereotype bowler hat assimilate manner personal space slang pub demeanor
Meanings
n. 习惯，风俗 n. 象征意义 n. 模式化概念 n. 圆顶高帽，礼帽 v. 使同化，吸收 n. 礼貌，举止 个人空间 n. 俚语 n. 酒吧，酒馆 n. 行为，风度，举止
Part 1 Topic Introduction
Part 2 Reading Skill Focus
Part 3 Practical Reading
Part 1 Topic Introduction
Task 1：Lead-in Exercise
In this unit ， you may meet some particular terms commonly used in explaining cultures and lifestyles. Check the following words & expressions and see whether you know their meanings. Use a dictionary to help you if necessary.
Words & Expressions custom symbolism stereotype bowler hat assimilate manner personal space slang pub demeanor
Meanings
n. 习惯，风俗 n. 象征意义 n. 模式化概念 n. 圆顶高帽，礼帽 v. 使同化，吸收 n. 礼貌，举止 个人空间 n. 俚语 n. 酒吧，酒馆 n. 行为，风度，举止
Part 1 Topic Introduction
Part 2 Reading Skill Focus
Part 3 Practical Reading
Unit4 Leadership 课件(共47张PPT)- 《世纪商务英语阅读教程基础篇Ⅱ》同步教学
Guided Example
Part 2 Reading Skill Focus
Guided Example
Part 2 Reading Skill Focus
Guided Example
Part 2 Reading Skill Focus
Task 2：Let’s Try
Skim the following paragraphs and passages, and choose the best answers.
Part 2 Reading Skill Focus
Task 2：Let’s Try
Skim the following paragraphs and passages, and choose the best answers.
Practice 2 Managers and leaders are two completely different roles, although we often use the terms
people via communication.”
C
The paragraph mainly talks about _______.
A. Ren Zhengfei’s influence on China’s economy
B. the mission of Huawei
C. the core of Ren Zhengfei’s leadership
to design the most effective strategies to ensure that Huawei has grown into a world leading company. The
core of Ren Zhengfei’s leadership is that he is very clear about the purpose of Huawei, which is to help
Part 2 Reading Skill Focus
Guided Example
Part 2 Reading Skill Focus
Guided Example
Part 2 Reading Skill Focus
Task 2：Let’s Try
Skim the following paragraphs and passages, and choose the best answers.
Part 2 Reading Skill Focus
Task 2：Let’s Try
Skim the following paragraphs and passages, and choose the best answers.
Practice 2 Managers and leaders are two completely different roles, although we often use the terms
people via communication.”
C
The paragraph mainly talks about _______.
A. Ren Zhengfei’s influence on China’s economy
B. the mission of Huawei
C. the core of Ren Zhengfei’s leadership
to design the most effective strategies to ensure that Huawei has grown into a world leading company. The
core of Ren Zhengfei’s leadership is that he is very clear about the purpose of Huawei, which is to help
世纪商务英语阅读教程基础1(第六版) (8)
Unit 8
Unit 8 Communication Skills
In this unit, you will
• read about various styles of communication; • increase your understanding of business communication; • practice how to identify patterns of paragraphs; • be required to finish 9 tasks so as to achieve the objectives.
The six patterns above will be discussed from Unit 8 to Unit 10. In this unit, we will begin with Classification Pattern and Listing Pattern.
Part 2 Reading Skill Focus
Part 2 Reading Skill Focus
Classification Paragraph This pattern of organization is used to group or categorize information. The writer
attempts to analyze where events, ideas, or facts fit in with other events, ideas, or facts. In the passage of Classification, it is important to recognize topic sentences and signal words, which are very helpful for readers to understand and remember the information. Here are some signal words often used in Classification:
Unit 8 Communication Skills
In this unit, you will
• read about various styles of communication; • increase your understanding of business communication; • practice how to identify patterns of paragraphs; • be required to finish 9 tasks so as to achieve the objectives.
The six patterns above will be discussed from Unit 8 to Unit 10. In this unit, we will begin with Classification Pattern and Listing Pattern.
Part 2 Reading Skill Focus
Part 2 Reading Skill Focus
Classification Paragraph This pattern of organization is used to group or categorize information. The writer
attempts to analyze where events, ideas, or facts fit in with other events, ideas, or facts. In the passage of Classification, it is important to recognize topic sentences and signal words, which are very helpful for readers to understand and remember the information. Here are some signal words often used in Classification:
世纪商务英语unit.ppt
Unit Introduction
This unit shows how companies can greatly improve their competitive position and profitability by a better price structure so as to expand the market faster and assist in gaining market share.
sell abroad and the others chose the
domestic market.
(
分销渠道
)
9. If you sell goods abroad at a price below that
charged in the domestic market, we call it
“dumping”. (
3-2
Comprehensive Reading
An efficient reader can identify the main point in a text by reading only the first one or two paragraphs and the last one or two. This is especially the case in long articles where you may see the words Introduction, Summary or Conclusion. We can call this a “beginning/end principle”. The beginning and the end of long texts often have the most important information. Now you may practice this principle by reading Text A.
世纪商务英语阅读教程基础1(第六版) (7)
Part 2 Reading Skill Focus
Task 2：Let’s Try
Read the following paragraphs and complete the table on the structure of each paragraph.
Practice 1
It takes just a quick glance, maybe three seconds, for someone to evaluate you when you meet him/her for the first time. In this short time, the other person forms an opinion about you based on your appearance, your body language, your demeanor, your manners, and how you are dressed. Do you have confidence and integrity? Are you friendly and selfassured? Or are you arrogant and disrespectful? That first impression will likely be longlasting and hard to change.
Part 2 Reading Skill Focus
Guided Example
Part 2 Reading Skill Focus
ห้องสมุดไป่ตู้
Part 2 Reading Skill Focus
Part 2 Reading Skill Focus