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Organizational and flow chart
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Organizational and flow chart
Marketing Organization
Dimitri Panayatapolous
Results:
–…
As of: …
Responsible: … Measures: …
–…
Support: … ... ... ... ... ... ... ... ...
Measures plan – planned individual steps
Measure: ...
No. 1. ...
Influence (4 factors)
Influence (4 factors)
Influence (6 factors)
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Input/output
–… –… – ...
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Matrix
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ຫໍສະໝຸດ Baidu
Matrix
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Matrix
Scale
Haircare
Brad Casper General Manager*
Toothpaste/Soap
Vacant General Manager
Laundry
Vacant General Manager
Skincare/Paper
Virginia Lee Vice President*
Rene Co Marketing Director
New Brand
Head & Rejoice Shoulder
s
Crest
Professiona Safeguar Zest
l Marketing
d
Camay
Ariel
Tide
JV Brands
Ulan
Media & Whisper Commercial
Production
Assistant Brand Manager, 2-5 per Brand
Individual steps
Responsible
Support
...
...
As of: …
Form of result
Start
Duration
Deadline
Project
Completed
...
... ... ... ... ...
Models
Key Steps
Step 1
• Type your phrases and sentences here
Bacardi Strategy Overlap
Will whisky help to build Bacardi rum
globally?
Develop Objectives & Strategies
• Financial
Determine Yes Goals
Whether
• Market
to
Priorities
Success Requirements
Bacardi Strategy
Feasible Scenarios • India • China • Philippines
Asia Whisky Opportunity Assessment
Are there opportunitie s for whisky in the rest of the world?
Level 1 text • Level 2 text
- Level 3 text
Level 1 text • Level 2 text
- Level 3 text
Dimension 1
Level 1 text • Level 2 text
- Level 3 text
Level 1 text • Level 2 text
Proceed Further
• Acquisition or Organic
Growth
• Product/ Marketing/ Distribution Strategies
- Level 3 text
Scale Scale
Dimension 2
Scale
Matrix
Dimension I
Label Label
Content
Content
Content
Label
Content
Label
Content
Label Dimension II
Label
Measures plan – planned activities
Ken Doi Marketing Director
Robin Oxendine Marketing Manager
Randall Beard Marketing Director
Peter Foyston Marketing Manager
Marketing Manager
Pantene Jiehua
School Program
Group
Nurses for
School Program
Organizational and flow chart
Process Map
Market Archetype Model • Sizing • Pricing
Competitive Models Market Results
Moon chart
11
Bar Bar Arrow
Ball
Multipliers
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+
+ + = Projektteams
+ +
–…
...
+ +
+ +
Multipliers
Mutuality
Mutuality
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–…
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–…
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Obstacle
Obstacle
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–…
...
–…
Obstacle
Step 2
• Type your phrases and sentences here
Step 3
• Type your phrases and sentences here
Sources
Level 1 text • Level 2 text
Step 4
• Type your phrases and sentences here
Overview: …
Activitie s
–…
Wk ...
Wk ...
Wk ...
Wk ...
Wk ...
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Wk ...
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Wk ...
Wk ...
Comments
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Measures plan – planned measures
Activity: … Objective:
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