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•ABOUT ME
•For the last 20 years my sole occupation has been about “Getting Customers” for my clients. •In some cases I was responsible for running and managing their entire marketing system and campaigns. •In other cases I was a consultant or coach in either Internet Marketing or Business Networking.
•1) You must understand how to TRIGGER your Prospects Attention…
•2) How to get your prospect Focussed and Engaged…
•3) How to create curiosity in the mind of your prospect… so they want to know more
•THE KEY TO A GREAT PITCH •The KEY is Psychology •Understanding how the Human Psychological and Emotional Systems Work. •Understanding how human’s really make decisions.
•Are Human’s RATIONAL?
•RATIONAL?
•Are YOU RATIONAL?
•Buying decisions are rarely logical or rational - even though the mind truly believes they are.
•The PERFECT Psychological Model •- - - -
电梯演说30秒内赢得客 户
2020年6月5日星期五
•WHY are we all Networking?
•WHY NETWORKING?
•TO GET MORE CUSTOMERS
•We all NEED a Consistent and Ever-Growing Steady Stream of New Customers so we can build our business and make the amount of money we’ve convinced ourselves that we deserve.
•MARKETING
•After working with hundreds and hundreds of marketing & networking clients, generating thousands of leads, referrals and sales, marketing all kinds of products and services, I came to a realization that merged from asking a very basic question to myself…
•HOW DO HUMANS REALLY MAKE DECISIONS?
•Dr. Paul D. MacLean - Neuroscientist
•Developed a model called The Triune Brain Model.
•An evolutionary ຫໍສະໝຸດ Baiduodel that describes how our human brains developed over millions of years...
•He say’s we humans actually have 3 brains in 1.
•TRIUNE BRAIN MODEL
•The FIRST brain to form is called the Reptilian Brain or Automatic Brain
•Over the Reptilian Brain, grew the Mammalian Brain, which is our Emotional Brain
•Face-to-Face - Referrals - Networking
•GETTING CUSTOMERS
•To be truly successful at getting customers you have to FIRST… be able to do 3 things extremely well:
•Then finally, much later over those 2 brains grew the NeoCortex or our thinking Brain
•TRIUNE BRAIN MODEL
•So inside our brain we have a Reptile, a Mammal and a Thinker.
•What is the essence of Marketing? The word Marketing is very Abstract
•Search Engine Marketing - Social Media Marketing - Video Marketing
•Advertising: Radio, Television, Print
•Face-to-Face Marketing - Networking - Referrals - Sales
•WHAT IS THE ESSENCE OF MARKETING? •The Essence of Marketing is... Getting Customers •In my experience, the most powerful form of marketing is...