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Belle seeking for you
5
Target market selection
Internet Mall
Store counter
Direct retail stores
Belle seeking for you
6
Target market selection
Large cities open more stores, small cities to open large stores.
2
history
1970 BELLE (Belle) incorporated in Southeast Asia
1998 The second own brand STACCATO (Staccato) began operations in mainland China
1999 Agents operating in Hong Kong famous brand JOY & PEACE (really beautiful poem), TEENMIX (Teenmix)
dollars to buy" Millie ' s" ( Hermione ) brand chain sales company In November 11th, invested 1600000000 yuan to buy Jiangsu Sendashonga shoe
2008年 In February 28th, to 1670000000 Hong Kong dollar buys beautiful Po
2001
BELLE (Belle) Women Wing out of the national market sales of similar
products in the first, has to keep straight
2002
Agents operating in American famous brand jeans ( Levi's ' S LEVI )
Belle seeking for you
3
history
2005年 The company completed the acquisition of the United States of America Belle seasons company shares, to a whollyowned holding Belle ( USA ) Company limited;
Autonomous
Select the shopping up a franchise.
Negotiate the use of multibrand and shopping malls. Perfect online shopping mall.
Belle seeking for you
and DOCKERS ( degree of leisure brand Yashi )
2003
A formal takeover TEENMIX ( Teenmix ) brand, group brand
reached number three
Exclusive agent of global chain of Bata brand products
Agent the United States ranked second in the sports brand New Balance
The United States established Belle company, brand name for Belle USA
2004 Acting European well-known sports brand ADIDAS
Belle seeking for you
4
Sales system
Our retail network is divided and managed by 11 geographical regions. They are Northeastern region, Northern region, Northwestern region, Shandong & Henan region, Eastern region, Central region, Southwestern region, Southern region, Guangzhou region, Yunnan & Guizhou region, and Hong Kong & Macau region.
belle [bel]
Belle seeking for you
1
Group
left:Chairman 邓耀 right:CEO 盛百椒
Belle seeห้องสมุดไป่ตู้ing for you
➢China 's largest clothing retailer ➢The main fashion footwear and sports apparel ➢Direct sales system covering 200 City ➢Network of more than 7000. ➢A number of modern footwear processing base and product research and Development Center ➢From product design to the terminal retail integration of supply chain system.
2006年 Have sports apparel brand NIKE ( Nike ), ADIDAS ( Adidas ) China National agent ; 2007年 In August 14th, $48000000 takeover of Italy FILA brand trademark in China In October 29th, investment 600000000 Hong Kong