曼昆微观经济学经济学十大原理 英文版
微观经济学-曼昆英文版本
A Firm’s Long-Run Decision to Exit
• Cost of exiting the market: revenue loss = TR
• Benefit of exiting the market: cost savings = TC (zero FC in the long run) • So, firm exits if TR < TC
Because of 1 & 2, each buyer and seller is a
“price taker” – takes the price as given.
The Revenue of a Competitive Firm
• Total revenue (TR)
• Average revenue (AR)
Qa Q 1 Qb
Q
MC and the Firm’s Supply Decision
If price rises to P2, then the profitmaximizing quantity rises to Q2.
Costs MC P2 MR2 MR
The MC curve determines the firm’s Q at any price. P1 Hence,
Introduction: A Scenario
• Three years after graduating, you run your own business. • You must decide how much to produce, what price to charge, how many workers to hire, etc. • What factors should affect these decisions?
曼昆英文版《经济学原理》01-经济学十大原理
Marginal changes are small, incremental adjustments to an existing plan of action.
People make decisions by comparing costs and benefits at the margin.
Guns v. butter Food v. clothing Leisure time v. work Efficiency v. equity Making decisions requires trading off one goal against another.
1. People face tradeoffs. Efficiency v. Equity
1. People face tradeoffs.
"There is no such thing as a free lunch! lunch!"
1. People face tradeoffs.
To get one thing, we usually have to give up another thing.
7. Governments can sometimes improve market outcomes.
Market failure may also be caused by market power, which is the ability of a single person or firm to unduly influence market prices.
曼昆微观经济学经济学十大原理 英文版
how firms decide how much to produce, how many workers to hire（企业决策：生产（数量）、雇佣工人数量）
how society decides how to divide its resources between national defense, consumer goods, protecting the environment, and other needs（国家决策：国防、消费品、环 4 TEN PRINCIPLES OF ECONOMICS 保等）
Tradeoff的原因本质是：资源的稀缺性
TEN PRINCIPLES OF ECONOMICS
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HOW PEOPLE MAKE DECISIONS Principle #1: 人们面临权衡取舍 People Face Tradeoffs
Exampense requires resources that could
机会成本也来源于资源稀缺性，由于机会成本的存在从而需要取
舍。
机会成本是人们选择，而放弃其他全部选择中收益最大的部分。
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HOW PEOPLE MAKE DECISIONS
Principle #2: 某种东西的成本是为了得到它而放弃的东西
The Cost of Something Is What You Give Up to Get It
TEN PRINCIPLES OF ECONOMICS
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HOW PEOPLE MAKE DECISIONS
Principle #3: 理性人考虑边际量
Rational People Think at the Margin Rational people
微观经济学(曼昆)知识点梳理
1.经济学十大原理1.1.在效率（efficiency）和公平（equality）之间权衡和取舍1.2.机会成本（opportunity cost）1.3.理性人（rational people）考虑边际变动（marginal change）1.4.激励（incentive）1.5.贸易1.6.市场能够很好地组织经济活动1.7.市场需要产权（property rights），政府有时可以促进效率和平等，但也可能因为市场权力或外部性造成市场失灵（market failure）。
1.8.一国的生活水平取决于他生产产品和服务的能力，即生产率（productivity），生产率的增长率决定了平均收入的增长率。
1.9.通货膨胀（inflation）1.10.在经济周期中，人们需要平衡通货膨胀和失业2.经济思维2.1.科学的方法2.2.假设思维2.3.经济模型2.4.循环流量图（circular-flow diagram）2.5.生产可能性边界（production possibilities frontier）2.6.微观（microeconomics）与宏观（macroeconomics）2.7.实证表述（positive statements）与规范表述（normative statements）3.贸易4.供给与需求4.1.市场：某服务或物品的买者和卖者组成的群体。
4.2.需求量（quantity demand）：买者愿意并能够购买的量。
其他条件不变，价格上升，需求量减少；价格下降，需求量增加，此为需求定理（law of demand）5.弹性（elasticity）5.1.弹性是数量对于价格变动的反应程度。
替代品（substitutes）、奢侈品往往富有弹性，互补品（complements）、必需品往往缺乏弹性；广义的市场缺乏弹性（inelastic），狭义的市场富有弹性；长期比短期市场更富有弹性。
曼昆微观经济学英文答案ch01
1WHAT’S NEW:The discussions of Principle #4, “People respond to incentives,” Principle #7, “Governments cansometimes improve market outcomes,” and Principle #10, “Society faces a s hort-run tradeoff between inflation and unemployment” have been shortened. A definition for the term “business cycle” has been added. A new FYI box on “How to Read This Book” has been added and provides students with tips on studying.LEARNING OBJECTIVES: By the end of this chapter, students should understand:➢ that economics is about the allocation of scarce resources.➢ that individuals face tradeoffs.➢ the meaning of opportunity cost.➢ how to use marginal reasoning when making decisions.➢ how incent ives affect people’s behavior.➢ why trade among people or nations can be good for everyone.➢ why markets are a good, but not perfect, way to allocate resources.➢ what determines some trends in the overall economy.CONTEXT AND PURPOSE:Chapter 1 is the first chapter in a three-chapter section that serves as the introduction to the text. Chapter 1 introduces ten fundamental principles on which the study of economics is based. In a broad sense, the rest of the text is an elaboration on these ten principles. Chapter 2 will develop how economists approach problems while Chapter 3 will explain how individuals and countries gain from trade. The purpose of Chapter 1 is to lay out ten economic principles that will serve as building blocks for the rest of the text. The ten principles can be grouped into three categories: how people makedecisions, how people interact, and how the economy works as a whole. Throughout the text, references1 TEN PRINCIPLES OF ECONOMICS2 Chapter 1/Ten Principles of Economicswill be made repeatedly to these ten principles.KEY POINTS:1. The fundamental lessons about individual decisionmaking are that people face tradeoffs among alternative goals, that the cost of any action is measured in terms of forgone opportunities, thatrational people make decisions by comparing marginal costs and marginal benefits, and that people change their behavior in response to the incentives they face.2. The fundamental lessons about interactions among people are that trade can be mutually beneficial,that markets are usually a good way of coordinating trades among people, and that the government can potentially improve market outcomes if there is some sort of market failure or if the market outcome is inequitable.3. The fundamental lessons about the economy as a whole are that productivity is the ultimate sourceof living standards, that money growth is the ultimate source of inflation, and that society faces a short-run tradeoff between inflation and unemployment.CHAPTER OUTLINE:A. The word “economy” comes from the Greek word meaning “one who mana ges a household.”B. This makes some sense since in the economy we are faced with many decisions (just as a household is).C.Fundamental economic problem: resources are scarce. D. Definition of scarcity : the limited nature of society’s resources.E. Definition of economics: the study of how society manages its scarce resources.Chapter 1/Ten Principles of Economics 3A. Principle #1: People Face Tradeoffs1. “There is no such thing as a free lunch.” Making decisions requires trading of fone goal for another.2. Examples include how a student spends her time, how a family decides to spendits income, how the U.S. government spends tax dollars, how regulations mayprotect the environment at a cost to firm owners.3. A special example of a tradeoff is the tradeoff between efficiency and equity.a. Definition of efficiency: the property of society getting the most itcan from its scarce resources.b. Definition of equity: the property of distributing economicprosperity fairly among the members of society.c. For example, tax dollars paid by wealthy Americans and then distributedto those less fortunate may improve equity but lower the return to hardwork and therefore reduce the level of output produced by our resources.d.This implies that the cost of this increased equity is a reduction in theefficient use of our resources.4. Recognizing that tradeoffs exist does not indicate what decisions should be made.B. Principle #2: The Cost of Something Is What You Give Up to Get It1. Making decisions requires individuals to consider the benefits and costs of someaction.2. What are the costs of going to college?a. We cannot count room and board (at least all of the cost) because theperson would have to pay for food and shelter even if he was not inschool.b. We would want to count the value of the student’s time since he couldbe working for pay instead of attending classes and studying.4 Chapter 1/Ten Principles of Economics3. Definition of opportunity cost: whatever must be given up to obtainsome item.C. Principle #3: Rational People Think at the Margin1. Many decisions in life involve incremental decisions: Should I remain in schoolthis semester? Should I take another course this semester? Should I study anadditional hour for tomorrow’s exam?2. Definition of marginal changes: small incremental adjustments to a planof action.3. Example: You are trying to decide how many years you should stay in school.Comparing the lifestyle of an individual with a Ph.D. to that of an individual whohas dropped out of grade school would be inappropriate. You are likely decidingwhether or not to remain in school for an additional year or two. Thus, you needto compare the additional benefits of another year in school (the marginalbenefit) with the additional cost of staying in school for another year (themarginal cost).4. Another example: Suppose that flying a 200-seat plane across the country coststhe airline $100,000, which means that the average cost of each seat is $500.Suppose that the plane is minutes from departure and a passenger is willing topay $300 for a seat. Should the airline sell the seat for $300? In this case, themarginal cost of an additional passenger is very small.D. Principle #4: People Respond to Incentives1. Because people make decisions by weighing costs and benefits, their decisionsmay change in response to changes in costs and benefits.a. When the price of a good rises, consumers will buy less of it because itscost has risen.b. When the price of a good rises, producers will allocate more resources tothe production of the good because the benefit from producing the goodhas risen.2. Sometimes policymakers fail to understand how policies may alter incentives andbehavior.3. Example: Seat belt laws increase use of seat belts and lower the incentives ofindividuals to drive safely. This leads to an increase in the number of caraccidents. This also leads to an increased risk for pedestrians.If you include any incentive-based criteria on your syllabus, discuss it now. Forexample, if you reward class attendance (or penalize students who do not attendclass), explain to students how this change in the marginal benefit of attending classcan be expected to alter their behavior.Chapter 1/Ten Principles of Economics 5III. How People InteractA. Principle #5: Trade Can Make Everyone Better Off1. Trade is not like a sports competition where one side gains and the other sideloses.2. Consider trade that takes place inside your home. Certainly the family isinvolved in trade with other families on a daily basis. Most families do not buildtheir own homes, make their own clothes, or grow their own food.3. Just like families benefit from trading with one another so do countries.4. This occurs because it allows for specialization in areas that countries (or families)can do best.6 Chapter 1/Ten Principles of EconomicsB. Principle #6: Markets Are Usually a Good Way to Organize Economic Activity1. Many countries that once had centrally planned economies have abandoned thissystem and are trying to develop market economies.2. Definition of market economy: an economy that allocates resourcesthrough the decentralized decisions of many firms and households asthey interact in markets for goods and services.Chapter 1/Ten Principles of Economics 73. Market prices reflect both the value of a product to consumers and the cost ofthe resources used to produce it. Therefore, decisions to buy or produce goodsand services are made based on the cost to society of providing them.4. When a government interferes in a market and restricts price from adjustingdecisions that households and firms make are not based on the properinformation. Thus, these decisions may be inefficient.5. Centrally planned economies have failed because they did not allow the marketto work.6. FYI: Adam Smith and the Invisible Handa. Adam Smith’s 1776 work suggested that although individuals aremotivated by self-interest, an invisible hand guides this self- interest intopromoting society’s economic well-being.b. Smith’s astute perceptions will be discussed more fully in the chap ters tocome.C. Principle #7: Governments Can Sometimes Improve Market Outcomes1. There are two broad reasons for the government to interfere with the economy:the promotion of efficiency and equity.2. Government policy can be most useful when there is market failure.a. Definition of market failure: a situation in which a market left onits own fails to allocate resources efficiently.3. Examples of Market Failurea. Definition of externality: the impact of one person’s actions onthe well-being of a bystander.b. Definition of market power: the ability of a single economic actor(or small group of actors) to have a substantial influence onmarket prices.c. Because a market economy rewards people for their ability to producethings that other people are willing to pay for, there will be an unequaldistribution of economic prosperity.8 Chapter 1/Ten Principles of Economics4. Note that the principle states that the government can improve market outcomes.This is not saying that the government always does improve market outcomes. IV. How the Economy as a Whole WorksA. Principle #8: A Country’s Standard of Living Depends on Its Ability to Produce Goods andServices1. Differences in living standards from one country to another are quite large.2. Changes in living standards over time are also great.3. The explanation for differences in living standards lies in differences inproductivity.4. Definition of productivity: the quantity of goods and services producedfrom each hour of a worker’s time.5. High productivity implies a high standard of living.6. Thus, policymakers must understand the impact of any policy on our ability toproduce goods and services.B. Principle #9: Prices Rise When the Government Prints Too Much Money1. Definition of inflation: an increase in the overall level of prices in theeconomy.2. When the government creates a large amount of money, the value of moneyfalls.3. Examples: Germany after World War I (in the early 1920s), the United States inthe 1970s.C. Principle #10: Society Faces a Short-Run Tradeoff between Inflation and Unemployment1. Definition of Phillips curve: a curve that shows the short-run tradeoffbetween inflation and unemployment.2. This is a controversial topic among economists.3. This tradeoff is only temporary but it can last for several years.4. The Phillips curve is important for understanding the business cycle.5. Definition of business cycle: fluctuations in economic activity, such asemployment and production.Chapter 1/Ten Principles of Economics 96. Policymakers can exploit this tradeoff by using various policy instruments, butthe extent and desirability of these interventions is of continuing debate.D. FYI: How to Read this Book1. Economics is very useful to understand, but it can be a difficult subject to grasp.2. There are five tips to make reading and understanding the material inthe book easier.a. Summarize, don’t highlight.b. Test yourself.c. Practice, practice, practice.d. Study in groups.e. Don’t forget the real world.10 Chapter 1/Ten Principles of EconomicsSOLUTIONS TO TEXT PROBLEMS:Quick Quizzes1. The four principles of economic decisionmaking are: (1) people face tradeoffs; (2) the cost ofsomething is what you give up to get it; (3) rational people think at the margin; and (4) peoplerespond to incentives. People face tradeoffs because to get one thing that they like, they usually have to give up another thing that they like. The cost of something is what you give up to get it, not just in terms of monetary costs but all opportunity costs. Rational people think at the margin by taking an action if and only if the marginal benefits exceed the marginal costs. Peoplerespond to incentives because as they compare benefits to costs, a change in incentives maycause their behavior to change.2. The three principles concerning economic interactions are: (1) trade can make everyone betteroff; (2) markets are usually a good way to organize economic activity; and (3) governments can sometimes improve market outcomes. Trade can make everyone better off because it allowscountries to specialize in what they do best and to enjoy a wider variety of goods and services.Markets are usually a good way to organize economic activity because the invisible hand leadsmarkets to desirable outcomes. Governments can sometimes improve market outcomes because sometimes markets fail to allocate resources efficiently because of an externality or market power.3. The three principles that describe how the economy as a whole works are: (1) a country’sstandard of living depends on its ability to produce goods and services; (2) prices rise when thegovernment prints too much money; and (3) society faces a short-run tradeoff between inflation and unemployment. A country’s standard of living depends on its ability to produce goods andservices, which in turn depends on its productivity, which is a function of the education ofworkers and the access workers have to the necessary tools and technology. Prices rise whenthe government prints too much money because more money in circulation reduces the value of money, causing inflation. Society faces a short-run tradeoff between inflation and unemployment that is only temporary and policymakers have some ability to exploit this relationship usingvarious policy instruments.Questions for Review1. Examples of tradeoffs include time tradeoffs (such as studying one subject over another, orstudying at all compared to engaging in social activities) and spending tradeoffs (such as whether to use your last ten dollars on pizza or on a study guide for that tough economics course).2. The opportunity cost of seeing a movie includes the monetary cost of admission plus the timecost of going to the theater and attending the show. The time cost depends on what else youmight do with that time; if it's staying home and watching TV, the time cost may be small, but if it's working an extra three hours at your job, the time cost is the money you could have earned.3. The marginal benefit of a glass of water depends on your circumstances. If you've just run amarathon, or you've been walking in the desert sun for three hours, the marginal benefit is very high. But if you've been drinking a lot of liquids recently, the marginal benefit is quite low. The point is that even the necessities of life, like water, don't always have large marginal benefits.4. Policymakers need to think about incentives so they can understand how people will respond tothe policies they put in place. The text's example of seat belts shows that policy actions canhave quite unintended consequences. If incentives matter a lot, they may lead to a verydifferent type of policy; for example, some economists have suggested putting knives in steering columns so that people will drive much more carefully! While this suggestion is silly, it highlights the importance of incentives.5. Trade among countries isn't a game with some losers and some winners because trade can makeeveryone better off. By allowing specialization, trade between people and trade betweencountries can improve everyone's welfare.6. The "invisible hand" of the marketplace represents the idea that even though individuals andfirms are all acting in their own self-interest, prices and the marketplace guide them to do what is good for society as a whole.7. The two main causes of market failure are externalities and market power. An externality is theimpact of one person’s actions on the well-being of a bystander, such as from pollution or thecreation of knowledge. Market power refers to the ability of a single person (or small group ofpeople) to unduly influence market prices, such as in a town with only one well or only one cable television company. In addition, a market economy also leads to an unequal distribution ofincome.8. Productivity is important because a country's standard of living depends on its ability to producegoods and services. The greater a country's productivity (the amount of goods and servicesproduced from each hour of a worker's time), the greater will be its standard of living.9. Inflation is an increase in the overall level of prices in the economy. Inflation is caused byincreases in the quantity of a nation's money.10. Inflation and unemployment are negatively related in the short run. Reducing inflation entailscosts to society in the form of higher unemployment in the short run.Problems and Applications1. a. A family deciding whether to buy a new car faces a tradeoff between the cost of the carand other things they might want to buy. For example, buying the car might mean theymust give up going on vacation for the next two years. So the real cost of the car is thefamily's opportunity cost in terms of what they must give up.b. For a member of Congress deciding whether to increase spending on national parks, thetradeoff is between parks and other spending items or tax cuts. If more money goesinto the park system, that may mean less spending on national defense or on the policeforce. Or, instead of spending more money on the park system, taxes could be reduced.c. When a company president decides whether to open a new factory, the decision is basedon whether the new factory will increase the firm's profits compared to other alternatives.For example, the company could upgrade existing equipment or expand existing factories.The bottom line is: Which method of expanding production will increase profit the most?d. In deciding how much to prepare for class, a professor faces a tradeoff between thevalue of improving the quality of the lecture compared to other things she could do withher time, such as working on additional research.2. When the benefits of something are psychological, such as going on a vacation, it isn't easy tocompare benefits to costs to determine if it's worth doing. But there are two ways to think aboutthe benefits. One is to compare the vacation with what you would do in its place. If you didn'tgo on vacation, would you buy something like a new set of golf clubs? Then you can decide ifyou'd rather have the new clubs or the vacation. A second way is to think about how much work you had to do to earn the money to pay for the vacation; then you can decide if thepsychological benefits of the vacation were worth the psychological cost of working.3. If you are thinking of going skiing instead of working at your part-time job, the cost of skiingincludes its monetary and time costs, which includes the opportunity cost of the wages you aregiving up by not working. If the choice is between skiing and going to the library to study, then the cost of skiing is its monetary and time costs including the cost to you of getting a lower grade in your course.4. If you spend $100 now instead of saving it for a year and earning 5 percent interest, you aregiving up the opportunity to spend $105 a year from now. The idea that money has a time value is the basis for the field of finance, the subfield of economics that has to do with prices offinancial instruments like stocks and bonds.5. The fact that you've already sunk $5 million isn't relevant to your decision anymore, since thatmoney is gone. What matters now is the chance to earn profits at the margin. If you spendanother $1 million and can generate sales of $3 million, you'll earn $2 million in marginal profit,so you should do so. You are right to think that the project has lost a total of $3 million ($6million in costs and only $3 million in revenue) and you shouldn't have started it. That's true, but if you don't spend the additional $1 million, you won't have any sales and your losses will be $5million. So what matters is not the total profit, but the profit you can earn at the margin. In fact, you'd pay up to $3 million to complete development; any more than that, and you won't beincreasing profit at the margin.6. Harry suggests looking at whether productivity would rise or fall. Productivity is certainlyimportant, since the more productive workers are, the lower the cost per gallon of potion. Ronwants to look at average cost. But both Harry and Ron are missing the other side of theequation−revenue. A firm wants to maximize its profits, so it needs to examine both costs andrevenues. Thus, Hermione is right−it’s best to examine whether the extra revenue wouldexceed the extra costs. Hermione is the only one who is thinking at the margin.7. a. The provision of Social Security benefits lowers an individual’s incentive to save forretirement. The benefits provide some level of income to the individual when he or sheretires. This means that the individual is not entirely dependent on savings to supportconsumption through the years in retirement.b. Since a person gets fewer after-tax Social Security benefits the greater is his or herearnings, there is an incentive not to work (or not work as much) after age 65. Themore you work, the lower your after-tax Social Security benefits will be. Thus thetaxation of Social Security benefits discourages work effort after age 65.8. a. When welfare recipients who are able to work have their benefits cut off after two years,they have greater incentive to find jobs than if their benefits were to last forever.b. The loss of benefits means that someone who can't find a job will get no income at all,so the distribution of income will become less equal. But the economy will be moreefficient, since welfare recipients have a greater incentive to find jobs. Thus the changein the law is one that increases efficiency but reduces equity.9. By specializing in each task, you and your roommate can finish the chores more quickly. If youdivided each task equally, it would take you more time to cook than it would take your roommate, and it would take him more time to clean than it would take you. By specializing, you reduce the total time spent on chores.Similarly, countries can specialize and trade, making both better off. For example, suppose ittakes Spanish workers less time to make clothes than French workers, and French workers canmake wine more efficiently than Spanish workers. Then Spain and France can both benefit ifSpanish workers produce all the clothes and French workers produce all the wine, and theyexchange some wine for some clothes.10. a. Being a central planner is tough! To produce the right number of CDs by the right artistsand deliver them to the right people requires an enormous amount of information. Youneed to know about production techniques and costs in the CD industry. You need toknow each person's musical tastes and which artists they want to hear. If you make thewrong decisions, you'll be producing too many CDs by artists that people don't want tohear, and not enough by others.b. Your decisions about how many CDs to produce carry over to other decisions. You haveto make the right number of CD players for people to use. If you make too many CDsand not enough cassette tapes, people with cassette players will be stuck with CDs theycan't play. The probability of making mistakes is very high. You will also be faced withtough choices about the music industry compared to other parts of the economy. If youproduce more sports equipment, you'll have fewer resources for making CDs. So alldecisions about the economy influence your decisions about CD production.11. a. Efficiency: The market failure comes from the monopoly by the cable TV firm.b. Equityc. Efficiency: An externality arises because secondhand smoke harms nonsmokers.d. Efficiency: The market failure occurs because of Standard Oil's monopoly power.e. Equityf. Efficiency: There is an externality because of accidents caused by drunk drivers.12. a. If everyone were guaranteed the best health care possible, much more of our nation'soutput would be devoted to medical care than is now the case. Would that be efficient?If you think that currently doctors form a monopoly and restrict health care to keep theirincomes high, you might think efficiency would increase by providing more health care.But more likely, if the government mandated increased spending on health care, theeconomy would be less efficient because it would give people more health care than theywould choose to pay for. From the point of view of equity, if poor people are less likelyto have adequate health care, providing more health care would represent animprovement. Each person would have a more even slice of the economic pie, thoughthe pie would consist of more health care and less of other goods.b. When workers are laid off, equity considerations argue for the unemployment benefitssystem to provide them with some income until they can find new jobs. After all, no oneplans to be laid off, so unemployment benefits are a form of insurance. But there’s anefficiency problem why work if you can get income for doing nothing? The economyisn’t operating efficiently if people remain unemployed for a long time, andunemployment benefits encourage unemployment. Thus, there’s a tradeoff betweenequity and efficiency. The more generous are unemployment benefits, the less income islost by an unemployed person, but the more that person is encouraged to remainunemployed. So greater equity reduces efficiency.13. Since average income in the United States has roughly doubled every 35 years, we are likely tohave a better standard of living than our parents, and a much better standard of living than our grandparents. This is mainly the result of increased productivity, so that an hour of workproduces more goods and services than it used to. Thus incomes have continuously risen overtime, as has the standard of living.14. If Americans save more and it leads to more spending on factories, there will be an increase inproduction and productivity, since the same number of workers will have more equipment towork with. The benefits from higher productivity will go to both the workers, who will get paidmore since they're producing more, and the factory owners, who will get a return on theirinvestments. There is no such thing as a free lunch, however, because when people save more, they are giving up spending. They get higher incomes at the cost of buying fewer goods.15. a. If people have more money, they are probably going to spend more on goods andservices.b. If prices are sticky, and people spend more on goods and services, then output mayincrease, as producers increase output to meet the higher demand rather than raisingprices.c. If prices can adjust, then the higher spending of consumers will be matched withincreased prices and output won't rise.16. To make an intelligent decision about whether to reduce inflation, a policymaker would need toknow what causes inflation and unemployment, as well as what determines the tradeoff between them. Any attempt to reduce inflation will likely lead to higher unemployment in the short run. A policymaker thus faces a tradeoff between the benefits of lower inflation compared to the cost of higher unemployment.。
曼昆经济学原理英文版文案加习题答案10章
曼昆经济学原理英文版文案加习题答案10章EXTERNALITIESWHAT’S NEW IN THE S EVENTH EDITION:There is a new In the News feature on ―What Should We Do about Climate Change.‖LEARNING OBJECTIVES:By the end of this chapter, students should understand:what an externality is.why externalities can make market outcomes inefficient.the various government policies aimed at solving the problem of externalities.how people can sometimes solve the problem of externalities on their own.why private solutions to externalities sometimes do not work.CONTEXT AND PURPOSE:Chapter 10 is the first chapter in the microeconomic section of the text. It is the first chapter in a three-chapter sequence on the economics of the public sector. Chapter 10 addresses externalities—the uncompensated impact of one person’s actions on the well-being of a bystander. Chapter 11 will address public goods and common resources (goods that will be defined in Chapter 11) and Chapter 12 will address the tax system.In Chapter 10, different sources of externalities and a varietyof potential cures for externalities are addressed. Markets maximize total surplus to buyers and sellers in a market. However, if a market generates an externality (a cost or benefit to someone external to the market) the market equilibrium may not maximize the total benefit to society. Thus, in Chapter 10 we will see that while markets are usually a good way to organize economic activity, governments can sometimes improve market outcomes.182Chapter 10/Externalities ? 183KEY POINTS:When a transaction between a buyer and seller directly affects a third party, the effect is called an externality. If an activity yields negative externalities, such as pollution, the socially optimal quantity in a market is less than the equilibrium quantity. If an activity yields positive externalities, such as technology spillovers, the socially optimal quantity is greater than the equilibrium quantity.Governments pursue various policies to remedy the inefficiencies caused by externalities. Sometimes the government prevents socially inefficient activity by regulating behavior. Other times it internalizes an externality using corrective taxes. Another public policy is to issue permits. For example, the government could protect the environment by issuing a limited number of pollution permits. The result of this policy is largely the same as imposing corrective taxes on polluters.Those affected by externalities can sometimes solve the problem privately. For instance, when one business imposes anexternality on another business, the two businesses can internalize theexternality by merging. Alternatively, the interested parties can solve the problem by negotiating a contract. According to the Coase theorem, if people can bargain without cost, then they can always reach an agreement in which resources are allocated efficiently. In many cases, however, reaching a bargain among the many interested parties is difficult, so the Coase theorem does not apply.CHAPTER OUTLINE:I. Definition of externality : the uncompensated impact of one person’s actions on the well -being of a bystander.A. If the impact on the bystander is adverse, we say that there is a negative externality.B. If the impact on the bystander is beneficial, we say that there is a positive externality.C. In either situation, decisionmakers fail to take account of the external effects of their behavior.II. Externalities and Market InefficiencyA. Welfare Economics: A Recap1. The demand curve for a good reflects the value of that good to consumers, measured by theprice that the marginal buyer is willing to pay.2. The supply curve for a good reflects the cost of producing that good.3. In a free market, the price of a good brings supply and demand into balance in a way thatmaximizes total surplus (the difference between theconsumers’ valuation of the good and the sellers’ cost of producing it).184 ? Chapter 10/ExternalitiesB. Negative Externalities1. Example: An aluminum firm emits pollution during production.2. Social cost is equal to the private cost to the firm of producing the aluminum plus theexternal costs to those bystanders affected by the pollution. Thus, social cost exceeds the private cost paid by producers.3. The optimal amount of aluminum in the market will occur where total surplus is maximized.a. Total surplus is equal to the value of aluminum to consumers minus the cost (social cost)of producing it.b. This will occur where the social-cost curve intersects with demand curve. At this point,producing one more unit would lower total surplus because the value to consumers is less than the cost to produce it.4. Because the supply curve does not reflect the true cost of producing aluminum, the marketwill produce more aluminum than is optimal. 5. This negative externality could be internalized by a tax on producers for each unit ofaluminum sold.ALTERNATIVE CLASSROOM EXAMPLE:A coal-fired power plant emits pollution during production.Chapter 10/Externalities ? 1856. Definition of internalizing an externality: altering incentives so that people takeaccount of the external effects of their actions.7. In the News: The Externalities of Country Livinga. In The Lorax by Dr. Seuss, urbanization is criticized while country living is consideredmore environmentally friendly.b. This article from The New York Times describes research that suggests that city livingmay in fact be ―green er‖ because of the use of public transportation.C. Positive Externalities1. Example: education.2. Education yields positive externalities because better-educated voters lead to a bettergovernment. Crime rates also drop as the education level of the population rises.3. In this case, the demand curve does not reflect the social value of a good.4. If there is a positive externality, the social value of the good is greater than the private value,and the optimum quantity will be greater than the quantity produced in the market.5. To internalize a positive externality, the government could use a subsidy.Figure 3ALTERNATIVE CLASSROOM EXAMPLE:The purchase of a fire extinguisher when an individual lives in an apartment complex This is a good time to discuss why the government taxes goods like alcohol, tobacco, and gasoline. You will find that students have heard the phrase ―sin tax,‖ but they often do not understand why economists might support such taxes (given thedeadweight loss from taxes discussed in Chapter 8).186 ?Chapter 10/Externalities6. Case Study: Technology Spillovers, Industrial Policy, and Patent Protectiona. A technology spillover occurs when one firm’s research and production efforts impactanother firm’s access to technological advance.b. It is difficult to measure the amounts of technology spillover that occur and this leads toa debate over whether or not the government should pursue policies to encourage theproduction of technology.c. Patent protection is a type of technology policy of the government because it protectsthe rights of inventors who create new technologies. Without patents, there would beless incentive to develop new ideas and technologies.III. Public Policies toward ExternalitiesA. When an externality causes a market to reach an inefficient allocation of resources, thegovernment can respond in two ways.1. Command-and-control policies regulate behavior directly.2. Market-based policies provide incentives so that private decisionmakers will choose to solvethe problem on their own.B. Command-and-Control Policies: Regulation1. Externalities can be corrected by requiring or forbidding certain behaviors.2. In the United States, the Environmental Protection Agency (EPA) develops and enforcesregulations aimed at protecting the environment.3. EPA regulations include maximum levels of pollution allowed or required adoption of aparticular technology to reduce emissions.C. Market-Based Policy 1: Corrective Taxes and Subsidies1. Externalities can be internalized through the use of taxes and subsidies.2. Definition of corrective tax: a tax designed to induce private decisionmakers to takeaccount of the social costs that arise from a negative externality.a. These taxes are preferred by economists over regulation, because firms that can reducepollution with the least cost are likely to do so (to avoid the tax) while firms thatencounter high costs when reducing pollution will simply pay the tax.b. Thus, this tax allows firms that face the highest cost of reducing pollution to continue topollute while encouraging less pollution over all.Chapter 10/Externalities ?187c. Unlike other taxes, corrective taxes do not cause a reduction in total surplus. In fact,they increase economic well-being by forcing decisionmakers to take into account thecost of all of the resources being used when making decisions.3. Case Study: Why Is Gasoline Taxed So Heavily?a. In the United States, almost half of what drivers pay for gasoline goes to gas taxes.b. This is to correct for three negative externalities associated with driving: congestion,accidents, and pollution.D. Market-Based Policy 2: Tradable Pollution Permits1. Example: EPA regulations restrict the amount of pollution that two firms can emit at 300 tonsof glop per year. Firm A wants to increase its amount of pollution. Firm B agrees to decrease its pollution by the same amount if Firm A pays it $5 million.2. Social welfare is increased if the EPA allows this situation. Total pollution remains the sameso there are no external effects. If both firms are doing this willingly, it must make thembetter off.3. If the EPA issued permits to pollute and then allowed firms to sell them, this would alsoincrease social welfare. Firms that could control pollution most inexpensively would do so and sell their permits, while those who encounter high costs when reducing pollution would buyadditional permits.4. Tradable pollution permits and corrective taxes are similar in effect. In both cases, firms mustpay for the right to pollute.a. In the case of the tax, the government basically sets the price of pollution and firms thenchoose the level of pollution (given the tax) that maximizes their profit.b. If tradable pollution permits are used, the government chooses the level of pollution (intotal, for all firms) and firms then decide what they are willing to pay for these permits.188 ?Chapter 10/ExternalitiesE. Objections to the Economic Analysis of Pollution1. Some individuals dislike the idea of allowing companies to purchase the right to pollute.2. Economists point out that ―people face trade-offs‖ (Principle #1) and we must decide howmuch we would be willing to give up in exchange for no pollution. It would likely not beenough.3. A clean environment can be viewed as any other good that obeys the law of demand. Thelower the price of environmental protection, the more the public will want.F. In the News: What Should We Do about Climate Change?1. Many policy analysts believe that taxing carbon is the best approach to dealing with globalclimate change..2. This article from The New York Times explains how the revenue-neutral carbon tax works inBritish Columbia and argues for its implementation in the United States..IV. Private Solutions to ExternalitiesA. We do not necessarily need government involvement to correct externalities.B. The Types of Private Solutions1. Problems of externalities can sometimes be solved by moral codes and social sanctions.a. Do not litter.b. The Golden Rule2. Many charities have been established that deal with externalities. The governmentencourages this private solution by allowing a deduction for charitable contributions in thedetermination of taxable income.a. Sierra Club (environment)b. University Alumni Association (scholarships)3. The parties involved in this externality (either the seller and the bystander or the consumerand the bystander) can possibly enter into an agreement to correct the externality.C. The Coase Theorem1. Definition of Coase theorem: the proposition that if private parties can bargainwithout cost over the allocation of resources, they can solve the problem ofexternalities on their own.Chapter 10/Externalities ?1892. Example: Dick owns a dog Spot who disturbs a neighbor (Jane) with its barking.a. One possible solution to this problem would be for Jane to pay Dick to get rid of the dog.The amount that she would be willing to pay would be equal to her valuation of the costsof the barking. Dick would only agree to this if Jane paid him an amount greater than thevalue he places on owning Spot.b. Even if Jane could legally force Dick to get rid of Spot, another solution could occur. Dickcould pay Jane to let him keep the dog.3. Whatever the initial distribution of rights, the parties involved in an externality can potentiallysolve the problem themselves and reach an efficient outcome where both parties are betteroff.D. Why Private Solutions Do Not Always Work1. Definition of transaction costs: the costs that parties incur in the process ofagreeing and following through on a bargain.2. Coordination of all of the interested parties may be difficult so that bargaining breaks down.This is especially true when the number of interested parties is large. SOLUTIONS TO TEXT PROBLEMS:Quick Quizzes1. Examples of negative externalities include pollution, barking dogs, and consumption ofalcoholic beverages. Examples of positive externalitiesinclude the restoration of historicbuildings, research into new technologies, and education. (Many other examples of negativeand positive externalities are possible.) Market outcomes are inefficient in the presence ofexternalities because markets produce a larger quantity than is socially desirable when thereis a negative externality and a smaller quantity than is socially desirable when there is apositive externality. The market outcomes do not account for all of the costs (negativeexternalities) or benefits (positive externalities) to society.2. The town government might respond to the externality from the smoke in three ways: (1)regulation; (2) corrective taxes; or (3) tradable pollution permits.Regulation prohibiting pollution beyond some level is good because it is often effective atreducing pollution. But doing so successfully requires the government to have a lot ofinformation about the industries and the alternative technologies that those industries couldadopt.Corrective taxes are a useful way to reduce pollution because the tax can be increased to getpollution to a lower level and because the taxes raise revenue for the government. The tax ismore efficient than regulation because it gives factories economic incentives to reducepollution and to adopt new technologies that pollute less.The disadvantage of correctivetaxes is that the government needs to know a lot of information to pick the right tax rate.Tradable pollution permits are similar to corrective taxes but allow the firms to trade the rightto pollute with each other. As a result, the government does not need as much informationabout the firms’ technologies. The government c an simply set a limit on the total amo unt of190 ?Chapter 10/Externalitiespollution, issue permits for that amount, and allow the firms to trade the permits. Thisreduces pollution while allowing economic efficiency.3. Examples of private solutions to externalities include moral codes and social sanctions,charities, and relying on the interested parties entering into contracts with one other.The Coase theorem is the proposition that if private parties can bargain without cost over theallocation of resources, they can solve the problem of externalities on their own.Private economic participants are sometimes unable to solve the problems caused by anexternality because of transaction costs or because bargaining breaks down. This is mostlikely when the number of interested parties is large.Questions for Review1. Examples of negative externalities include pollution, barking dogs, and consumption ofalcoholic beverages. Examples of positive externalitiesinclude the restoration of historicbuildings, research into new technologies, and education. (Many other examples of negativeand positive externalities are possible.)2. Figure 1 illustrates the effect of a negative externality. The equilibrium quantity provided bythe market is Q market. Because of the externality, the social cost of production is greater thanthe private cost of production, so the social-cost curve is above the supply curve. The optimalquantity for society is Q optimum. The private market produces too much of the good becauseQ market is greater than Q optimum.Figure 13. The patent system helps society solve the externality problem from technology spillovers. Bygiving inventors exclusive use of their inventions for a certain period, the inventor cancapture much of the economic benefit of the invention. In doing so, the patent systemencourages research and technological advance, which benefits society through spillovereffects.Chapter 10/Externalities ?1914. Corrective taxes are taxes enacted to correct the effects ofa negative externality. Economistsprefer corrective taxes over regulations as a way to protect the environment from pollutionbecause they can reduce pollution at a lower cost to society.A tax can be set to reducepollution to the same level as a regulation. The tax has the advantage of letting the marketdetermine the least expensive way to reduce pollution. The tax gives firms incentives todevelop cleaner technologies to reduce the taxes they have to pay.5. Externalities can be solved without government intervention through moral codes and socialsanctions, charities, merging firms whose externalities affect each other, or by contract.6. According to the Coase theorem, you and your roommate will bargain over whether yourroommate will smoke in the room. If you value clean air morethan your roommate valuessmoking, the bargaining process will lead to your roommate not smoking. But if yourroommate values smoking more than you value clean air, the bargaining process will lead toyour roommate smoking. The outcome is efficient as long as transaction costs do not preventan agreement from taking place. The solution may be reached by one of you paying off theother either not to smoke or for the right to smoke.Quick Check Multiple Choice1. c2. b3. a4. c5. b6. cProblems and Applications1. The Club conveys a negative externality on other car owners because car thieves will notattempt to steal a car with The Club visibly in place. This means that they will move on toanother car. The Lojack system conveys a positive externality because thieves do not knowwhich cars have this technology. Therefore, they are less likely to steal any car. Policyimplications include a subsidy for car owners that use the Lojack technology or a tax onthose who use The Club.2. a. Fire extinguishers exhibit positive externalities becauseeven though people buy them fortheir own use, they may prevent fire from damaging the property of others.192 ? Chapter 10/ExternalitiesFigure 2b. Figure 2 illustrates the positive externality from fire extinguishers. Notice that the social-value curve is above the demand curve and the social-cost curve is the same as the supply curve.c. The market equilibrium level of output is denoted Q market and the efficient level of outputis denoted Q optimum . The quantities differ because in deciding to buy fire extinguishers, people don't account for the benefits they provide to others.d. A government policy that would result in the efficient outcome would be to subsidizepeople $10 for every fire extinguisher they buy. This would shift the demand curve up to the social-value curve, and the market quantity would increase to the optimum quantity. 3. a. The extra traffic is a negative externality because the social cost is greater than theprivate cost..b. Figure 3 shows the market for theater tickets. Because there is no external benefit, thesocial-value curve is the same as the demand curve in this case. However, the social-cost curve lies $5 above the supply curve at each quantity. The efficient level of output occurs where the social-value curve (which is demand in this case) and the social-cost curve intersect..Figure 3optimum market Price of TicketsChapter 10/Externalities ?193c. This is a positive externality because the social value of theater tickets is greater than theprivate value in this case.d. Figure 4 shows both the positive and the negative externalities.Figure 4e. A tax of $3 per ticket will lead to the efficient outcome. The market equilibrium quantitywill be equal to the social optimum.4. a. The market for alcohol is shown in Figure5. The social-value curve is the same as thedemand curve in this case. The social-cost curve is above the supply curve because ofthe negative externality from increased motor vehicle accidents caused by those whodrink and drive. The market equilibrium level of output is Q market and the efficient level of output is Q optimum.b. The triangular area between points A, B, and C represents the deadweight loss of themarket equilibrium. This area shows the amount by which social costs exceed socialvalue for the quantity of alcohol consumption beyond the efficient level.Figure 5194 ?Chapter 10/Externalities5. a. It is efficient to have different amounts of pollution reduction at different firms becausethe costs of reducing pollution differ across firms. If all firms were made to reducepollution by the same amount, the costs would be low at some firms and prohibitivelyhigh at others, imposing a greater burden overall.b. Command-and-control approaches that rely on uniformpollution reduction among firmsgive the firms no incentive to reduce pollution beyond the mandated amount. Instead,every firm will reduce pollution by just the amount required and no more.c. Corrective taxes or tradable pollution rights give firms greater incentives to reducepollution. Firms are rewarded by paying lower taxes or spending less on permits if theyfind methods to reduce pollution, so they have the incentive to engage in research onpollution control. The government does not have to figure out which firms can reducepollution the most?it lets the market give firms the incentive to reduce pollution on theirown.6. a. A t a price of $1.50, each Whovillian will consume 4 bottles of Zlurp. Eac h consumer’stotal willingness to pay is $14 (= $5 + $4 + $3 + $2). The total spent by each Whovillianon Zlurp is $6 (= $1.50 ? 4). Therefore, each consumer receives $8 in consumer surplus(=$14 ? $6).b. Total surplus would fall by $4 to $4.c. If Cindy Lou only consumes 3 bottles of Zlurp, her consumer surplus is $4.50. Herwillingness to pay for 3 bottles is $5 + $4 + $3 = $12. She pays $1.50 x 3 = $4.50 andthe externality is $1 x 3 = $3. Thus, Cindy Lou's consumer surplus is $12 - $4.50 - $3.00= $4.50. Cindy’s decision increases consumer surplus in Whoville by $0.50 ($4.50-$4.00).d. The $1 tax raises the price of a bottle of Zlurp to $2.50. (The entire tax will be borne byconsumers because supply is perfectly elastic.) Each resident will purchase only 3 bottlesat the higher price and each consumer’s total willingness to pay is now $12 (= $5 + $4 +$3). Each resident pays $7.50 (= $2.50 ? 3). Therefore, each resident receives $4.50($12-$7.50) in consumer surplus.Because each bottle has an external cost of $1, the per-resident external cost is $3 ($1per bottle x 3 bottles). The government collects $3 per resident in revenue. Total surpluswith the tax is equal to $4.50 - $3.00 + $3.00 = $4.50.e. Yes, because total surplus is now higher than before the tax.7. a. The externality is noise pollution. Ringo’s consumption of rock and roll music affectsLuciano, but Ringo does not consider that in deciding how loudly he plays his music.b. The landlord could impose a rule that music could not be played above a certain decibellevel. This could be inefficient because there would be no harm done by Ringo playinghis music loud if Luciano is not home.c. Ringo and Luciano could negotiate an agreement that might, for example, allow Ringo toplay his music loudly at certain times of the day. They mightnot be able to reach anagreement if the transaction costs are high or if bargaining fails because each holds outfor a better deal.Chapter 10/Externalities ?195 8. a. An improvement in the technology for controlling pollution would reduce the demand forpollution rights, shifting the demand curve to the left. Figure 6 illustrates what wouldhappen if there were a corrective tax, while Figure 7 shows the impact if there were afixed supply of pollution permits. In both figures, the curve labeled D1 is the originaldemand for pollution rights and the curve labeled D2 is the new demand for pollutionrights after the improvement in technology.Figure 6b. With a corrective tax, the price of pollution remains unchanged and the quantity ofpollution declines, as Figure 6 shows. With pollution permits, the price of pollutiondeclines and the quantity of pollution is unchanged, as Figure 7 illustrates.Figure 79. a. In terms of economic efficiency in the market for pollution, it does not matter if thegovernment distributes the permits or auctions them off, as long as firms can sell thepermits to each other. The only difference would be that the government could makemoney if it auctioned the permits off, thus allowing it to reduce taxes, which would help196 ?Chapter 10/Externalitiesreduce the deadweight loss from taxation. There could also be some deadweight lossoccurring if firms use resources to lobby for additional permits.b. If the government allocated the permits to firms who did not value them as highly asother firms, the firms could sell the permits to each other so they would end up in thehands of the firms who value them most highly. Thus, the allocation of permits amongfirms would not matter for efficiency. But it would affect the distribution of wealth,because those who got the permits and sold them would be better off.10. a. The firms with the highest cost of reducing pollution will buy permits rather than reducetheir pollution. Firms that can sell their permits for more than it costs them to reducetheir pollution will sell.Because firm B faces the highest costs of reducing pollution, $25 per unit, it will keep itsown 40 permits and buy 40 permits from the other firms, so that it can still pollute 80units. Thus, firm B does not reduce its pollution at all.Of the two remaining firms, firm A has the higher cost of reducing pollution so it willkeep its own 40 permits and reduce its pollution by 30 units at a cost of $20 x 30 units =$600.Firm C sells all 40 of its permits to firm B and reduces its pollution by 50 units at a cost of$10 × 50 = $500. The total cost of pollution reduction is。
曼昆经济学原理英文书
曼昆经济学原理英文书The Economics Principles by MankiwChapter 1: Ten Principles of EconomicsChapter 2: Thinking Like an EconomistChapter 3: Interdependence and the Gains from Trade Chapter 4: The Market Forces of Supply and Demand Chapter 5: Elasticity and Its ApplicationChapter 6: Supply, Demand, and Government Policies Chapter 7: Consumers, Producers, and Efficiency of Markets Chapter 8: Application: The Costs of TaxationChapter 9: Application: International TradeChapter 10: ExternalitiesChapter 11: Public Goods and Common Resources Chapter 12: The Design of the Tax SystemChapter 13: The Costs of ProductionChapter 14: Firms in Competitive MarketsChapter 15: MonopolyChapter 16: Monopolistic CompetitionChapter 17: OligopolyChapter 18: The Markets for Factors of Production Chapter 19: Earnings and DiscriminationChapter 20: Income Inequality and PovertyChapter 21: Introduction to MacroeconomicsChapter 22: Measuring a Nation's IncomeChapter 23: Measuring the Cost of LivingChapter 24: Production and GrowthChapter 25: Saving, Investment, and the Financial System Chapter 26: The Basic Tools of FinanceChapter 27: UnemploymentChapter 28: The Monetary SystemChapter 29: Money Growth and InflationChapter 30: Open-Economy Macroeconomics: Basic Concepts Chapter 31: A Macroeconomic Theory of the Open Economy Chapter 32: Aggregate Demand and Aggregate SupplyChapter 33: The Influence of Monetary and Fiscal Policy on Aggregate DemandChapter 34: The Short-Run Trade-Off between Inflation and UnemploymentChapter 35: The Theory of Consumer ChoiceChapter 36: Frontiers of MicroeconomicsChapter 37: Monopoly and Antitrust PolicyChapter 38: Oligopoly and Game TheoryChapter 39: Externalities, Public Goods, and Environmental Policy Chapter 40: Uncertainty and InformationChapter 41: Aggregate Demand and Aggregate Supply Analysis Chapter 42: Understanding Business CyclesChapter 43: Fiscal PolicyChapter 44: Money, Banking, and Central BankingChapter 45: Monetary PolicyChapter 46: Inflation, Disinflation, and DeflationChapter 47: Exchange Rates and the International Financial SystemChapter 48: The Short - Run Trade - Off between Inflation and Unemployment RevisitedChapter 49: Macroeconomic Policy: Challenges in the Twenty - First CenturyEpilogue: 14 Big IdeasNote: The chapter titles have been abbreviated for simplicity and brevity purposes.。
曼昆经济学原理(双语)1.1
曼昆经济学原理（双语）带你读经济学原理，每日更新/欢迎来主页查看/翻译经过校对第一章经济学十大原理The word economy comes from the Greek woid oikonomos,which means “one who manages a household." At first, this origin might seem peculiar. But in fact, households and economies have much in common. A household faces many decisions. It must decide wliich household members do which tasks and what each member receives in return: Wlio cooks diimer? Wlio does the laundiy? Who gets the extra dessert at dinner? Who gets to drive the car? In short, a household must allocate its scarce resources （time, dessert, car mileage） among its various members, taking into account each member's abilities, efforts, and desires.经济这个词来源于希腊语，其意为“管理一个家庭的人”。
乍一看，这个起源似乎有点奇特。
但事实上，家庭和经济有着许多共同之处。
一个家庭面临着许多决策。
它必须决定哪些家庭成员去做什么，以及作为回报每个家庭成员能得到什么：谁做晚饭？谁洗衣服？谁在晚餐时多得到一块甜点？谁有权选择看什么电视节目？简言之，家庭必须考虑到每个成员的能力、努力和愿望，以在各个成员中配置稀缺资源（时间，甜点，车辆英里程）。
曼昆微观经济学英文版
to accompany
Principles of Economics, Third Edition
N. Gregory Mankiw
Prepared by Mark P. Karscig, Central Missouri State University.
Copyright © 2004 South-Western/Thomson Learning
TEN PRINCIPLES OF ECONOMICS
• How people interact with each other.
• Trade can make everyone better off. • Markets are usually a good way to organize
Principle #1: People Face Tradeoffs.
To get one thing, we usually have to give up another thing.
• Guns v. butter • Food v. clothing • Leisure time v. work • Efficiency v. equity
produced? • What resources should be used in production? • At what price should the goods be sold?
Copyright © 2004 South-Western/Thomson Learning
TEN PRINCIPLES OF ECONOMICS
TEN PRINCIPLES OF ECONOMICS
经济学十大原理 英文
The Ten Principles of EconomicsEconomics is a social science that studies how individuals, businesses, and governments make decisions regarding the allocation of scarce resources to satisfy their unlimited needs and wants. Through a systematic analysis of economic behavior, economists have formulated several principles that underpin the study of economics. These principles help us understand how the economy operates and how individuals and societies make economic choices. Here are the ten fundamental principles of economics:Principle 1: People Face Trade-offsIndividuals face trade-offs due to limited resources. A person can only allocate their time, money, and energy to certain activities, which necessitates sacrificing others. For example, a student must choose between studying for an exam and going out with friends. Similarly, governments face trade-offs when allocating their budgets between defense, healthcare, education, and other areas.Principle 2: The Cost of Something is What You Give Up to Get ItMaking decisions always involves considering opportunity costs. Opportunity cost refers to the value of the next best alternative that is forgone when making a choice. For instance, if you choose to spend your money on a new smartphone, the opportunity cost is the vacation you could have taken instead. Understanding opportunity costs is essential for making rational decisions.Principle 3: Rational People Think at the MarginRational decision-making involves weighing the marginal benefits against the marginal costs. The marginal benefit is the additional benefit derived from consuming or producing one more unit of a good or service, while the marginal cost is the additional cost of producing or consuming that unit. Rational individuals make decisions by comparing these marginal benefits and costs.Principle 4: People Respond to IncentivesIncentives play a crucial role in economics. An incentive is anything that influences the behavior of individuals or firms. People respond to incentives in predictable ways. For example, when the price of a product increases, consumers tend to buy less of that product. Understanding incentives helps predict how people will react to changes in prices, taxes, subsidies, or regulations.Principle 5: Trade Can Make Everyone Better OffTrade allows individuals and countries to specialize in what they do best, leading to increased productivity and overall welfare. By specializing in their comparative advantage and engaging in trade, individuals can consume a greater variety of goods and services at a lower opportunity cost. Trade allows for the efficient allocation of resources and can make everyone involved better off.Principle 6: Markets Are Usually a Good Way to Organize Economic ActivityMarkets have proven to be effective in organizing economic activity. The interaction of buyers and sellers in a market determines prices and quantities. Prices serve as signals to individuals and firms, guiding them on how to allocate resources. Markets also encourage competition, leading to efficiency and innovation. However, there are cases where markets may fail to allocate resources efficiently, such as when there are externalities or monopoly power.Principle 7: Governments Can Sometimes Improve Market OutcomesGovernments intervene in the economy to address market failures and promote the general welfare. They enforce property rights and contracts, provide public goods and services, and regulate market activities. Additionally, governments aim to correct market failures caused by externalities, information asymmetry, or natural monopolies. However, government intervention can also lead to unintended consequences and inefficiencies if not carefully implemented.Principle 8: A Country’s Standard of Living Depends on Its Ability to Produce Goods and ServicesProductivity is the key driver of a nation’s standard of living. Countries with high levels of productivity can produce more goods and services per unit of input. Productivity growth is essential for sustained improvements in living standards over time. Factors that contribute to productivity growth include investments in physical and human capital, technological advancements, and efficient institutions.Principle 9: Prices Rise When the Government Prints Too Much MoneyInflation is primarily caused by the excessive growth of the money supply. When the government prints more money, the value of money decreases, leading to higher prices. Inflation erodes the purchasing power of individuals and businesses, distorts price signals, and hampers economic stability. Central banks play a key role in managing the money supply and controlling inflation.Principle 10: Society Faces a Short-Run Trade-off between Inflation and UnemploymentThe Philips curve illustrates the short-run trade-off between inflation and unemployment. In the short run, policies that aim to reduce unemployment may lead to higher inflation, and policies that aim to decrease inflation may result in higher unemployment. This trade-off highlights the challenges faced by policymakers in balancing price stability and low unemployment rates.These ten principles provide a foundation for understanding the complexities of economics. By applying these principles, economists can analyze economic behavior, develop models, and make predictions about the effects of policy changes. Understanding these principles is not only important for economists but also for individuals, businesses, and policymakers in making informed decisions to improve economic outcomes.。
曼昆经济学原理微观名词解释(中英)
曼昆经济学原理（第七版）微观经济学分册名词解释中英文归纳CHAPTER 1Ten Principles of EconomicsScarcity: the limited nature of society’s resources稀缺性:社会资源的有限性Economics: the study of how society manages its scarce resources经济学:研究社会如何管理自己的稀缺资源。
Efficiency: the property of society getting the most it can from its scarce resources效率:社会能从其稀缺资源中得到最大利益的特性Equality: the property of distributing economic prosperity uniformly among the members of society平等：经济成果在社会成员中平均分配的特性Opportunity cost: whatever must be given up to obtain some item机会成本:为了得到某种东西所必须放弃的东西。
Rational people: people who systematically and purposefully do the best they can to achieve their objectives理性人:系统而有目的地尽最大努力实现其目标的人Marginal change: a small incremental adjustment to a plan of action边际变动:对行动计划的微小增量调整Incentive: something that induces a person to act激励:引起一个人做出某种行为的某种东西。
Market economy: an economy that allocates resources through the decentralized decisions of many firms and households as they interact in markets for goods and services市场经济:当许多企业和家庭在物品与服务市场上相互交易时，通过它们的分散决策配置资源的经济。
经济学十大原理英文
Economics Ten Fundamental PrinciplesIntroductionEconomics is a field of study that examines how individuals, businesses, and societies allocate resources to satisfy their unlimited wants and needs. The study of economics is built upon ten fundamental principles that provide insights into how economic decisions are made and the impacts they have on various aspects of a society. In this document, we will explore these ten principles and their significance.1.People Face Trade-offsThe first principle recognizes that individuals and societies face trade-offs when making decisions. For instance, a government may need to choose between spending on education or defense. Similarly, an individual may choose to spend their money on healthcare or entertainment. Trade-offs necessitate decision-making based on the most desirable outcome.2.The Cost of Something is What You Give Up to Get ItThis principle relates to the concept of opportunity cost. When making a choice, the cost of that decision is not just the monetary value but also the value of the best alternative foregone. For example, if you choose to go to a concert, the cost is not only the ticket price but also the value of the time spent at the concert rather than doing something else.3.Rational People Think at the MarginEconomists assume that individuals are rational and make decisions based on marginal costs and benefits. Marginal analysis involves comparing the additional benefits and costs of a decision and making adjustments accordingly. For instance, a rational consumer will buy more of a good as long as the marginal benefit exceeds the marginal cost.4.People Respond to IncentivesIncentives are crucial in economics as they influence people’s behavior. When individuals or firms face incentives, they are more likely to change their actions. For example, higher taxes on tobacco products are intended to discourage smoking.5.Trade Can Make Everyone Better OffTrade allows individuals and nations to specialize in what they do best and exchange goods and services. By specializing in the production of certain goods, individuals can benefit from increased productivity and trade those goods for other items they need. This mutual benefit improves the overall well-being of all parties involved.6.Markets Are Generally EfficientMarket forces of supply and demand generally lead to efficient outcomes. The invisible hand, a term coined by economist Adam Smith, explains that individuals pursuing their self-interest in competitive markets can inadvertently promote the well-being of society as a whole. This principle emphasizes the importance of free markets and limited government intervention.ernments Can Improve Market OutcomesWhile free markets are generally efficient, there are situations where government intervention can improve market outcomes. Market failures, such as externalities or monopolies, may require government intervention to ensure fairness and efficiency. Additionally, governments can implement policies to promote equality and social welfare.8. A Country’s Standard of Living Depends on Its Ability to ProduceGoods and ServicesProductivity is a key driver of a country’s standard of living. The ability to produce goods and services efficiently and effectively leads to economic growth and higher living standards. Investments in human capital, technology, and infrastructure are essential in increasing productivity.9.Prices Rise When the Government Prints Too Much MoneyThis principle highlights the relationship between inflation and the money supply. When the government prints excess money, it devalues the currency, leading to higher prices for goods and services. Maintaining a stable money supply is crucial for economic stability.10.Society Faces a Short-Run Trade-off Between Inflation andUnemploymentThis principle pertains to the Phillips curve, which illustrates the inverse relationship between inflation and unemployment in the short run. It suggests that policymakers face a trade-off when attempting to reduce unemployment. Stimulating the economy may lead to higher inflation, while combating inflation could result in increased unemployment.ConclusionThese ten fundamental principles of economics provide a framework for understanding how individuals, businesses, and societies make decisions and allocate resources. By considering the trade-offs, costs, incentives, and market forces, policymakers and individuals can make more informed choices. Economics allows us to analyze the complex interactions within an economy and develop strategies to promote economic growth, efficiency, and social welfare.。
经济学十大原理—英文版
Principle 1: People Face Trade-offs
The first lesson about making decisions is summarized in the adage “There is no such thing as a free lunch.” To get one thing that we like, we usually have to give up another thing that we like. Making decisions requires trading off one goal against another.
Although the study of economics has many facets, the field is unified by several central ideas. In this chapter, we look at Ten Principles of Economics. Don’t worry if you don’t understand them all at first or if you don’t find them completely convincing. In later chapters, we will explore these ideas more fully. The ten principles are introduced here to give you an overview of what economics is all about. You can think of this chapter as a “preview of coming attractions.”
中英对照经济学十大原理
中英对照，轻松学会十大经济学原理。
格里高利·曼昆在《经济学原理》一书中提出了十大经济学原理，他们分别是：人们如何做出选择How People Make Decisions十大经济学原理一：人们面临权衡取舍。
人们为了获得一件东西，必须放弃另一件东西。
决策需要对目标进行比较。
People Face Tradeoffs. To get one thing, you have to give up something else. Making decisions requires trading off one goal against another.例子：这样的例子很多，典型的是在“大炮与黄油”之间的选择，军事上所占的资源越多，可供民用消费和投资的资源就会越少。
同样，ZF用于生产公共品的资源越多，剩下的用于生产私人品的资源就越少；我们用来消费的食品越多，则用来消费的衣服就越少；学生用于学习的时间越多，那么用于休息的时间就越少。
十大经济学原理二：某种东西的成本是为了得到它所放弃的东西。
决策者必须要考虑其行为的显性成本和隐性成本。
The Cost of Something is What Y ou Give Up to Get It. Decision-makers have to consider both the obvious and implicit costs of their actions.例子：某公司决定在一个公园附近开采金矿的成本。
开采者称由于公园的门票收入几乎不受影响，因此金矿开采的成本很低。
但可以发现伴随着金矿开采带来的噪声、水和空气的污染、环境的恶化等，是否真的不会影响公园的风景价值？尽管货币价值成本可能会很小，但是考虑到环境和自然生态价值会丧失，因此机会成本事实上可能很大。
十大经济学原理三：理性人考虑边际量。
理性的决策者当且仅当行动的边际收益超过边际成本时才采取行动。
曼昆《微观经济学》答案(英文版)_Chapter_1~5[1]
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Chapter 1Problems and Applications1. a. A family deciding whether to buy a new car faces a tradeoff between the cost of thecar and other things they might want to buy. For example, buying the car mightmean they must give up going on vacation for the next two years. So the real costof the car is the family's opportunity cost in terms of what they must give up.b. For a member of Congress deciding whether to increase spending on national parks,the tradeoff is between parks and other spending items or tax cuts. If more moneygoes into the park system, that may mean less spending on national defense or on thepolice force. Or, instead of spending more money on the park system, taxes couldbe reduced.c. When a company president decides whether to open a new factory, the decision isbased on whether the new factory will increase the firm's profits compared to otheralternatives. For example, the company could upgrade existing equipment orexpand existing factories. The bottom line is: Which method of expandingproduction will increase profit the most?d. In deciding how much to prepare for class, a professor faces a tradeoff between thevalue of improving the quality of the lecture compared to other things she could dowith her time, such as working on additional research.2. When the benefits of something are psychological, such as going on a vacation, it isn't easy tocompare benefits to costs to determine if it's worth doing. But there are two ways to think about the benefits. One is to compare the vacation with what you would do in its place. If you didn't go on vacation, would you buy something like a new set of golf clubs? Then you can decide if you'd rather have the new clubs or the vacation. A second way is to think about how much work you had to do to earn the money to pay for the vacation; then you can decide if the psychological benefits of the vacation were worth the psychological cost of working.3. If you are thinking of going skiing instead of working at your part-time job, the cost of skiingincludes its monetary and time costs, plus the opportunity cost of the wages you're giving up by not working. If the choice is between skiing and going to the library to study, then the cost of skiing is its monetary and time costs plus the cost to you of getting a lower grade in your course.4. If you spend $100 now instead of investing it for a year and earning 5 percent interest, youare giving up the opportunity to spend $105 a year from now. The idea that money has a time value is the basis for the field of finance, the subfield of economics that has to do with prices of financial instruments like stocks and bonds.5. The fact that you've already sunk $5 million isn't relevant to your decision anymore, sincethat money is gone. What matters now is the chance to earn profits at the margin. If you spend another $1 million and can generate sales of $3 million, you'll earn $2 million in marginal profit, so you should do so. You are right to think that the project has lost a total of $3 million ($6 million in costs and only $3 million in revenue) and you shouldn't have started it. That's true, but if you don't spend the additional $1 million, you won't have any sales and your losses will be $5 million. So what matters is not the total profit, but the profit you can earn at the margin. In fact, you'd pay up to $3 million to complete development; any more than that, and you won't be increasing profit at the margin.6. Harry suggests looking at whether productivity would rise or fall. Productivity is certainlyimportant, since the more productive workers are, the lower the cost per gallon of potion.Harry wants to look at average cost. But both Harry and Ron are missing the other side of the equation−revenue. A firm wants to maximize its profits, so it needs to examine both costs and revenues. Thus, Hermione is right−it’s best to examine whether the extra revenue would exceed the extra costs. In addition, Hermione is the only one who’s thinking at the margin.7. a. Since a person gets fewer after-tax Social Security benefits the greater is his or herincome, there's an incentive not to save for retirement. If you save a lot, yourincome will be higher, and you won't get as much after-tax Social Security income assomeone who didn't save as much. The unintended consequence of the taxation ofSocial Security benefits is to reduce saving; yet the Social Security system arosebecause of worries that people wouldn’t save enough for retirement.b. For the same reason, you'll tend not to work (or not work as much) after age 65.The more you work, the lower your after-tax Social Security benefits will be. Thusthe taxation of Social Security benefits discourages work effort after age 65.8. a. When welfare recipients who are able to work have their benefits cut off after twoyears, they have greater incentive to find jobs than if their benefits were to lastforever.b. The loss of benefits means that someone who can't find a job will get no income atall, so the distribution of income will become less equal. But the economy will bemore efficient, since welfare recipients have a greater incentive to find jobs. Thusthe change in the law is one that increases efficiency but reduces equity.9. By specializing in each task, you and your roommate can finish the chores more quickly. Ifyou divided each task equally, it would take you more time to cook than it would take your roommate, and it would take him more time to clean than it would take you. By specializing, you reduce the total time spent on chores.Similarly, countries can specialize and trade, making both better off. For example, suppose it takes Spanish workers less time to make clothes than French workers, and French workers can make wine more efficiently than Spanish workers. Then Spain and France can both benefit if Spanish workers produce all the clothes and French workers produce all the wine, and they exchange some wine for some clothes.10. a. Being a central planner is tough! To produce the right number of CDs by the rightartists and deliver them to the right people requires an enormous amount ofinformation. You need to know about production techniques and costs in the CDindustry. You need to know each person's musical tastes and which artists theywant to hear. If you make the wrong decisions, you'll be producing too many CDsby artists that people don't want to hear, and not enough by others.b. Your decisions about how many CDs to produce carry over to other decisions. Youhave to make the right number of CD players for people to use. If you make toomany CDs and not enough cassette tapes, people with cassette players will be stuckwith CDs they can't play. The probability of making mistakes is very high. Youwill also be faced with tough choices about the music industry compared to otherparts of the economy. If you produce more sports equipment, you'll have fewerresources for making CDs. So all decisions about the economy influence yourdecisions about CD production.11. a. Efficiency: The market failure comes from the monopoly by the cable TV firm.b. Equityc. Efficiency: An externality arises because secondhand smoke harms nonsmokers.d. Efficiency: The market failure occurs because of Standard Oil's monopoly power.e. Equityf. Efficiency: There's an externality because of accidents caused by drunk drivers.12. a. If everyone were guaranteed the best health care possible, much more of our nation'soutput would be devoted to medical care than is now the case. Would that beefficient? If you think that currently doctors form a monopoly and restrict healthcare to keep their incomes high, you might think efficiency would increase byproviding more health care. But more likely, if the government mandated increasedspending on health care, the economy would be less efficient because it would givepeople more health care than they would choose to pay for. From the point of viewof equity, if poor people are less likely to have adequate health care, providing morehealth care would represent an improvement. Each person would have a more evenslice of the economic pie, though the pie would consist of more health care and lessof other goods.b. When workers are laid off, equity considerations argue for the unemploymentbenefits system to provide them with some income until they can find new jobs.After all, no one plans to be laid off, so unemployment benefits are a form ofinsurance. But there’s an efficiency problem why work if you can get income fordoing nothing? The economy isn’t o perating efficiently if people remainunemployed for a long time, and unemployment benefits encourage unemployment.Thus, there’s a tradeoff between equity and efficiency. The more generous areunemployment benefits, the less income is lost by an unemployed person, but themore that person is encouraged to remain unemployed. So greater equity reducesefficiency.13. Since average income in the United States has roughly doubled every 35 years, we are likelyto have a better standard of living than our parents, and a much better standard of living than our grandparents. This is mainly the result of increased productivity, so that an hour of work produces more goods and services than it used to. Thus incomes have continuously risen over time, as has the standard of living.14. If Americans save more and it leads to more spending on factories, there will be an increasein production and productivity, since the same number of workers will have more equipment to work with. The benefits from higher productivity will go to both the workers, who will get paid more since they're producing more, and the factory owners, who will get a return on their investments. There's no such thing as a free lunch, though, because when people save more, they're giving up spending. They get higher incomes at the cost of buying fewer goods.15. a. If people have more money, they're probably going to spend more on goods andservices.b. If prices are sticky, and people spend more on goods and services, then output mayincrease, as producers increase output to meet the higher demand rather than raisingprices.c. If prices can adjust, then people's higher spending will be matched with increasedprices, and output won't rise.16. To make an intelligent decision about whether to reduce inflation, a policymaker would needto know what causes inflation and unemployment, as well as what determines the tradeoff between them. Because prices are sticky, an attempt to reduce inflation will lead to higher unemployment. A policymaker thus faces a tradeoff between the benefits of lower inflation compared to the cost of higher unemployment.Chapter 2Problems and Applications1. Many answers are possible.2. a. Steel is a fairly uniform commodity, though some firms produce steel of inferiorquality.b. Novels are each unique, so they are quite distinguishable.c. Wheat produced by one farmer is completely indistinguishable from wheat producedby another.d. Fast food is more distinguishable than steel or wheat, but certainly not as much asnovels.3. See Figure 2-5; the four transactions are shown.Figure 2-54. a. Figure 2-6 shows a production possibilities frontier between guns and butter. It isbowed out because when most of the economy’s resources are being used to pr oducebutter, the frontier is steep and when most of the economy’s resources are being usedto produce guns, the frontier is very flat. When the economy is producing a lot ofguns, workers and machines best suited to making butter are being used to makeguns, so each unit of guns given up yields a large increase in the production of butter;thus the production possibilities frontier is flat. When the economy is producing alot of butter, workers and machines best suited to making guns are being used tomake butter, so each unit of guns given up yields a small increase in the productionof butter; thus the production possibilities frontier is steep.b. Point A is impossible for the economy to achieve; it is outside the productionpossibilities frontier. Point B is feasible but inefficient because it’s inside theproduction possibilities frontier.Figure 2-6c. The Hawks might choose a point like H, with many guns and not much butter. TheDoves might choose a point like D, with a lot of butter and few guns.d. If both Hawks and Doves reduced their desired quantity of guns by the same amount,the Hawks would get a bigger peace dividend because the production possibilitiesfrontier is much steeper at point H than at point D. As a result, the reduction of agiven number of guns, starting at point H, leads to a much larger increase in thequantity of butter produced than when starting at point D.5. See Figure 2-7. The shape and position of the frontier depend on how costly it is to maintaina clean environment the productivity of the environmental industry. Gains inenvironmental productivity, such as the development of a no-emission auto engine, lead to shifts of the production-possibilities frontier, like the shift from PPF1 to PPF2 shown in the figure.Figure 2-76. a. A family’s decision about how much income to save is microeconomics.b. The effect of government regulations on auto emissions is microeconomics.c. The impact of higher saving on economic growth is macroeconomics.d. A f irm’s decision about how many workers to hire is microeconomics.e. The relationship between the inflation rate and changes in the quantity of money ismacroeconomics.7. a. The statement that society faces a short-run tradeoff between inflation andunemployment is a positive statement. It deals with how the economy is, not how itshould be. Since economists have examined data and found that there’s a short-runnegative relationship between inflation and unemployment, the statement is a fact,thus it’s a positive statement.b. The statement that a reduction in the rate of growth of money will reduce the rate ofinflation is a positive statement. Economists have found that money growth andinflation are very closely related. The statement thus tells how the world is, and soit is a positive statement.c. The statement that the Federal Reserve should reduce the rate of growth of money isa normative statement. It states an opinion about something that should be done,not how the world is.d. The statement that society ought to require welfare recipients to look for jobs is anormative statement. It doesn’t state a fact about how the world is. Instead, it is astatement of how the world should be and is thus a normative statement.e. The statement that lower tax rates encourage more work and more saving is apositive statement. Economists have studied the relationship between tax rates andwork, as well as the relationship between tax rates and saving. They’ve found anegative relationship in both cases. So the statement reflects how the world is, andis thus a positive statement.8. Two of the statements in Table 2-2 are clearly normative. They are: “5. If the federalbudget is to be balanced, it should be done over the business cycle rather th an yearly” and “9.The government should restructure the welfare system along the lines of a ‘negative income tax.’” Both are suggestions of changes that should be made, rather than statements of fact, so they are clearly normative statements.The other statements in the table are positive. All the statements concern how the world is, not how the world should be. Note that in all cases, even though they’re statements of fact, fewer than 100 percent of economists agree with them. You could say that positive statements are statements of fact about how the world is, but not everyone agrees about what the facts are.9. As the president, you’d be interested in both the positive and normative views of economists,but you’d probably be most interested in their positive views. Economists are on your staff to provide their expertise about how the economy works. They know many facts about the economy and the interaction of different sectors. So you’d be most likely to call on them about questions of fact posit ive analysis. Since you’re the president, you’re the one who has the make the normative statements as to what should be done, with an eye to the political consequences. The normative statements made by economists represent their views, not necessarily ei ther your’s or the electorate’s.10. There are many possible answers.11. As of this writing, the chairman of the Federal Reserve is Alan Greenspan, the chair of theCouncil of Economic Advisers is Martin N. Baily, and the secretary of the treasury is Larry Summers.12. There are many possible answers.13. As time goes on, you might expect economists to disagree less about public policy becausethey’ll have opportunities to observe different policies that are put into place. As new policies are tried, their results will become known, and they can be evaluated better. It’s likely that the disagreement about them will be reduced after they’ve been tried in practice.For example, many economists thought that wage and price controls would be a good idea for keeping inflation under control, while others thought it was a bad idea. But when the controls were tried in the early 1970s, the results were disastrous. The controls interfered with the invisible hand of the marketplace and shortages developed in many products. As a result, most economists are now convinced that wage and price controls are a bad idea for controlling inflation.But it’s unlikely that the differences between economists will ever be completely eliminated.Economists differ on too many aspects of how the world works. Plus, even as some policies get tried out and are either accepted or rejected, creative economists keep coming up with new ideas.Chapter 3Problems and Applications1. In the text example of the farmer and the rancher, the farmer’s opportunity cost of producingone pound of meat is two pounds of potatoes because for every 20 hours of work, he can produce one pound of meat or two pounds of potatoes. With limited time at his disposal, producing a pound of meat means he gives up the opportunity to produce two pounds of potatoes. Similarly, the rancher’s opportunity cost of producing one pound of meat is 1/8 pound of potatoes because for every hour of work, she can produce one pound of meat or 1/8 pound of potatoes. With limited time at her disposal, producing a pound of meat means she gives up the opportunity to produce 1/8 pound of potatoes.2. a. See Figure 3-2. If Maria spends all five hours studying economics, she can read100 pages, so that is the vertical intercept of the production possibilities frontier. Ifshe spends all five hours studying sociology, she can read 250 pages, so that is thehorizontal intercept. The time costs are constant, so the production possibilitiesfrontier is a straight line.Figure 3-2b. It takes Maria two hours to read 100 pages of sociology. In that time, she couldread 40 pages of economics. So the opportunity cost of 100 pages of sociology is40 pages of economics.3. a.Workers needed to make:One Car One Ton of GrainU.S. 1/4 1/10Japan 1/4 1/5b. See Figure 3-3. With 100 million workers and four cars per worker, if eithereconomy were devoted completely to cars, it could make 400 million cars. Since aU.S. worker can produce 10 tons of grain, if the U.S. produced only grain it wouldproduce 1,000 million tons. Since a Japanese worker can produce 5 tons of grain, ifJapan produced only grain it would produce 500 million tons. These are theintercepts of the production possibilities frontiers shown in the figure. Note thatsince the tradeoff between cars and grain is constant, the production possibilitiesfrontier is a straight line.Figure 3-3c. Since a U.S. worker produces either 4 cars or 10 tons of grain, the opportunity cost of1 car is 2½ tons of grain, which is 10 divided by 4. Since a Japanese workerproduces either 4 cars or 5 tons of grain, the opportunity cost of 1 car is1 1/4 tons of grain, which is 5 divided by 4. Similarly, the U.S. opportunity cost of1 ton of grain is 2/5 cars (4 divided by 10) and the Japanese opportunity cost of 1 tonof grain is 4/5 cars (4 divided by 5). This gives the following table:Opportunity Cost of:1 Car (in terms of tons ofgrain given up) 1 Ton of Grain (in terms ofcars given up)U.S. 2 1/2 2/5Japan 1 1/4 4/5d. Neither country has an absolute advantage in producing cars, since they’re equallyproductive (the same output per worker); the U.S. has an absolute advantage in producing grain, since it’s more productive (greater output per worker).e. Japan has a comparative advantage in producing cars, since it has a loweropportunity cost in terms of grain given up. The U.S. has a comparative advantage in producing grain, since it has a lower opportunity cost in terms of cars given up. f. With half the workers in each country producing each of the goods, the U.S. wouldproduce 200 million cars (that’s 50 million workers times 4 cars each) and 500 million tons of grain (50 million workers times 10 tons each). Japan would produce 200 million cars (50 million workers times 4 cars each) and 250 million tons of grain(50 million workers times 5 tons each).g. From any situation with no trade, in which each country is producing some cars andsome grain, suppose the U.S. changed 1 worker from producing cars to producinggrain. That worker would produce 4 fewer cars and 10 additional tons of grain.Then suppose the U.S. offers to trade 7 tons of grain to Japan for 4 cars. The U.S.will do this because it values 4 cars at 10 tons of grain, so it will be better off if thetrade goes through. Suppose Japan changes 1 worker from producing grain toproducing cars. That worker would produce 4 more cars and 5 fewer tons of grain.Japan will take the trade because it values 4 cars at 5 tons of grain, so it will be betteroff. With the trade and the change of 1 worker in both the U.S. and Japan, eachcountry gets the same amount of cars as before and both get additional tons of grain(3 for the U.S. and 2 for Japan). Thus by trading and changing their production,both countries are better off.4. a. Pat’s opportunity cost of making a pizza is 1/2 gallon of root beer, since she couldbrew 1/2 gallon in the time (2 hours) it takes her to make a pizza. Pat has anabsolute advantage in making pizza since she can make one in two hours, while ittakes Kris four hours. Kris’s opportunity cost of making a pizza is 2/3 gallons ofroot beer, since she could brew 2/3 of a gallon in the time (4 hours) it takes her tomake a pizza. Since Pa t’s opportunity cost of making pizza is less than Kris’s, Pathas a comparative advantage in making pizza.b. Since Pat has a comparative advantage in making pizza, she will make pizza andexchange it for root beer that Kris makes.c. The highest price of pizza in terms of root beer that will make both roommates betteroff is 2/3 gallons of root beer. If the price were higher than that, then Kris wouldprefer making her own pizza (at an opportunity cost of 2/3 gallons of root beer)rather than trading for pizza that Pat makes. The lowest price of pizza in terms ofroot beer that will make both roommates better off is 1/2 gallon of root beer. If theprice were lower than that, then Pat would prefer making her own root beer (she canmake 1/2 gallon of root beer instead of making a pizza) rather than trading for rootbeer that Kris makes.5. a. Since a Canadian worker can make either two cars a year or 30 bushels of wheat, theopportunity cost of a car is 15 bushels of wheat. Similarly, the opportunity cost of abushel of wheat is 1/15 of a car. The opportunity costs are the reciprocals of eachother.b. See Figure 3-4. If all 10 million workers produce two cars each, they produce atotal of 20 million cars, which is the vertical intercept of the production possibilitiesfrontier. If all 10 million workers produce 30 bushels of wheat each, they produce atotal of 300 million bushels, which is the horizontal intercept of the productionpossibilities frontier. Since the tradeoff between cars and wheat is always the same,the production possibilities frontier is a straight line.If Canada chooses to consume 10 million cars, it will need 5 million workers devotedto car production. That leaves 5 million workers to produce wheat, who willproduce a total of 150 million bushels (5 million workers times 30 bushels perworker). This is shown as point A on Figure 3-4.c. If the United States buys 10 million cars from Canada and Canada continues toconsume 10 million cars, then Canada will need to produce a total of 20 million cars.So Canada will be producing at the vertical intercept of the production possibilitiesfrontier. But if Canada gets 20 bushels of wheat per car, it will be able to consume200 million bushels of wheat, along with the 10 million cars. This is shown as pointB in the figure. Canada should accept the deal because it gets the same number ofcars and 50 million more bushes of wheat.Figure 3-46. Though the professor could do both writing and data collection faster than the student (that is,he has an absolute advantage in both), his time is limited. If the professor’s comparative advantage is in writing, it makes sense for him to pay a student to collect the data, since that’s the student’s comparative advantage.7. a. English workers have an absolute advantage over Scottish workers in producingscones, since English workers produce more scones per hour (50 vs. 40). Scottishworkers have an absolute advantage over English workers in producing sweaters,since Scottish workers produce more sweaters per hour (2 vs. 1). Comparativeadvantage runs the same way. English workers, who have an opportunity cost of1/50 sweaters per scone (1 sweater per hour divided by 50 scones per hour), have acomparative advantage in scone production over Scottish workers, who have anopportunity cost of 1/20 sweater per scone (2 sweaters per hour divided by 40 sconesper hour). Scottish workers, who have an opportunity cost of 20 scones per sweater(40 scones per hour divided by 2 sweaters per hour), have a comparative advantagein sweater production over English workers, who have an opportunity cost of 50scones per sweater (50 scones per hour divided by 1 sweater per hour).b. If England and Scotland decide to trade, Scotland will produce sweaters and tradethem for scones produced in England. A trade with a price between 20 and 50scones per sweater will benefit both countries, as they’ll be getting the traded good ata lower price than their opportunity cost of producing the good in their own country.c. Even if a Scottish worker produced just one sweater per hour, the countries wouldstill gain from trade, because Scotland would still have a comparative advantage inproducing sweaters. Its opportunity cost for sweaters would be higher than before(40 scones per sweater, instead of 20 scones per sweater before). But there are stillgains from trade since England has a higher opportunity cost (50 scones per sweater).。
曼昆经济学原理(微观部分)-经济学十大原理课件
原理1: 人们面临着交替关系
People Face Tradeoffs. 天下没有免费的午餐！
“There is no such thing as a free lunch!”
曼昆经济学原理(微观部分)-经济学十大原理
原理1: 人们面临着交替关系
People Face Tradeoffs.
曼昆经济学原理(微观部分)-经济学十大原理
原理8: 生活水平取决于一国的生 产
• Almost all variations in living standards are explained by differences in countries’ productivities.
• 生活水平的几乎所有差异都可以用各个国家生产率 的差异加以解释。
• an externality, which is the impact of one person or firm’s
actions on the well-being of a bystander. • 外部性---一个人或企业的行为对局外人福利的影响。
• market power, which is the ability of a single person or
是你为
曼昆经济学原理(微观部分)-经济学十大原理
原理2：某一事物的成本是你为了 获得它而放弃的东西
LA Laker 的篮球明星 Kobe Bryant 选择放弃上大学，从高 中直接进入职业球队，因此他 可以赚到成百上千万美元。
曼昆经济学原理(微观部分)-经济学十大原理
原理3: 理性人进行边际思考
resources through the decentralized decisions of many firms and households as they interact in markets for goods and services.市场经济是一种通 过许多企业和家庭的分散决策配置资源的经济，与 此同时企业和家庭在商品和服务市场上发生相互作 用。
曼昆微观经济学英文版01ten_principles
Principle #1: People Face Tradeoffs.
To get one thing, we usually have to give up another thing.
• • • • Guns v. butter Food v. clothing Leisure time v. work Efficiency v. equity
Copyright © 2004 South-Western/Thomson Learning
TEN PRINCIPLES OF ECONOMICS
Economics is the study of how society manages its scarce resources.
Copyright © 2004 South-Western/Thomson Learning
• Adam Smith made the observation that households and firms interacting in markets act as if guided by an “invisible hand.”
• Because households and firms look at prices when deciding what to buy and sell, they unknowingly take into account the social costs of their actions. • As a result, prices guide decision makers to reach outcomes that tend to maximize the welfare of society as a whole.
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教材（英文版）：Principles of Economics, 7ed.
written by N. Gregory Mankiw
中文版：《经济学原理（微观经济学分册）》，梁小明、
梁砾译，北京大学出版社
参考书：《经济学原理学习指南》，大卫· 哈克斯著，梁小
民译，北京大学出版社；《曼昆<经济学原理（微观经济学 分册）>笔记和课后习题（含考研真题）详解》，圣才考研 网主编，中国石化出版社
万美元时，高中篮球明星科 比.布赖恩特（Kobe Bryant ）决定不读大学而直接进入 职业篮球联盟（ NBA ）。
TEN PRINCIPLES OF ECONOMICS
11
Examples:
Choice A B C D E Revenue 200$ 150$ 180$ 201$ 200$ opportunity cost 201$ 201$ 201$ 200$ 201$
1
CHAPTER
1
Ten Principles of Economics （经济学十大原理）
Economics
PRINCIPLES OF
N. Gregory Mankiw
© 2015 CUFE
In this chapter, look for the answers to these questions:
society gets the most from its scarce resources
Equality:经济成果在社会成员中公平分配的特性 when
prosperity is distributed uniformly among society’s members.
Tradeoff: To achieve greater equality, income could be
经济学研究什么问题？ What kinds of questions
does economics address?
人们如何作出决策？ What are the principles of
how people make decisions?
人们如何相互影响？What are the principles of how
机会成本也来源于资源稀缺性，由于机会成本的存在从而需要取
舍。
机会成本是人们选择，而放弃其他全部选择中收益最大的部分。
9
HOW PEOPLE MAKE DECISIONS
Principle #2: 某种东西的成本是为了得到它而放弃的东西
The Cost of Something Is What You Give Up to Get It
how firms decide how much to produce, how many workers to hire（企业决策：生产（数量）、雇佣工人数量）
how society decides how to divide its resources between national defense, consumer goods, protecting the environment, and other needs（国家决策：国防、消费品、环 4 TEN PRINCIPLES OF ECONOMICS 保等）
HOW PEOPLE MAKE DECISIONS
Principle #2: 某种东西的成本是为了得到它而放弃的东西
The Cost of Something Is What You Give Up to Get It
Making decisions requires comparing the costs and
TEN PRINCIPLES OF ECONOMICS
12
HOW PEOPLE MAKE DECISIONS
Principle #3: 理性人考虑边际量
Rational People Think at the Margin Rational people
定义：systematically（系统地） and purposefully（有
Examples: What is the opportunity cost of going to college for a year? The spend on tuition (学费), books, room and board（食宿）?
A. tuition B. books C. room and board D. The forgone wages （失去的工资） （最准确的表达： 放弃这一年可以做其他事情的选择）
The principles of HOW PEOPLE MAKE DECISIONS （人们如何做决策的 原理）
HOW PEOPLE MAKE DECISIONS Principle #1: 人们面临权衡取舍 People Face Tradeoffs
All decisions involve tradeoffs. Examples:
7
Society faces an important tradeoff:
HOW PEOPLE MAKE DECISIONS Principle #1: 人们面临权衡取舍
效率 (efficiency) vs. 平等 （equality）
Efficiency: 社会能从稀缺资源获得最大利益的特性 . when
边际是高等数学微分的概念；理性人决策：边际收益>边际成
本（Do）;边际收益<边际成本（Undo）
13
HOW PEOPLE MAKE DECISIONS
Principle #3: 理性人考虑边际量
Rational People Think at the Margin Examples:
When a student considers whether to go to
目的） do the best they can to achieve their objectives.（理性人系统而有目的地尽最大努力去实现 其目标；利益最大化）
make decisions by evaluating costs and benefits of
marginal changes – incremental adjustments to an existing plan. 边际变动—对当前行动计划微小的增量调整。
TEN PRINCIPLES OF ECONOMICS
15
钻石
水
人没有钻石不会受到太大影响，没有 水的话则很难生存。然而钻石却比 水贵？
TEN PRINCIPLES OF ECONOMICS
16
ACTIVE LEARNING
1
Applying the principles
You are selling your 1996 Mustang. You have already spent $1000 on repairs.
课外阅读：《经济学的思维方式》，保罗· 海恩著，马昕译，
世界图书出版公司 or 机械工业出版社 （13版）
课程简介
任课教师：方意
研究方向： 系统性风险；宏观审慎监管
联系方式：nkkunta@
微信公众号：方意金融教学与研究
微博：fangyi_cufe
TEN PRINCIPLES OF ECONOMICS
resources（社会拥有的资源有限）
Economics: the study of how society manages its
scarce resources（经济学研究社会如何管理自己的稀 缺资源）, e.g.
how people decide what to buy, how much to work, save, and spend（居民决策：消费（数量、品种）、工作、储蓄）
otherwise be used to produce consumer goods. (guns or butter?) 大炮 v. 黄油
举例：
大炮与黄油的生产
组合 黄油 (butter) 大炮 (guns) 方式 万吨 万门 A 0 15 B 1 14 C 2 12 D 3 9 E 4 5 F 5 0 TEN PRINCIPLES OF ECONOMICS
Going to a party the night before your midterm leaves
less time for studying. 聚会 v. 备考 （时间资源决策）
Having more money to buy stuff requires working longer
output, she compares the cost of the needed labor and materials to the extra revenue.
TEN PRINCIPLES OF ECONOMICS
14
Principle #3: 理性人考虑边际量
Rational People Think at the Margin 讨论：一架200座的飞机，在某航线上飞行 一次的成本是10万美元，在飞机即将起飞之 前仍有10个空位，此时航空公司会不会以低 于500美元（如300美元）的价格出售飞机票？ 决策：边际收益≥边际成本
redistributed from wealthy to poor. But this reduces incentive to work and produce, shrinks the size of the economic ―pie.‖
政府分配“蛋糕”的方式会影响“蛋糕”大小：平等影响效率 8