管理学专业英语3
管科专业英语
1.Management ScienceManagement Science is a scholarly journal that publishes scientific research into the practice of management. Our scope includes articles that address management issues with tools from foundational fields such as computer science,economics,mathematics,operations research,political science,psychology,sociology,and statistics,as well as cross-functional,multidisciplinary research that reflects the diversity of the management science professions.Our interest extends to managerial issues in diverse organizational forms ,such as for-profit and nonprofit firms,private and public sector institutions,and formal and informal networks of individuals. We welcome theoretical,empirical,prescriptive,and descriptive contributions.管理科学是一种把科学研究用于实践管理的学术期刊。
与工具包括文章地址管理问题它的搜索范围包括以下基本领域:如计算机科学、经济学、数学、运筹学,政治科学,心理学,社会学,和统计学;以及反映管理科学专业的多样性的跨部门、多学科的研究。
管理学专业英语第四版下Unit 1 Characteristics of Management Science
Their actions affect the system's design and performance.
The Business as a Set of Beliefs
❖A unique property: the property of manmade purpose
Uncertainty in Business
more does seem possible.
Methods of empirically Describe oriented sciences
An observed pattern of business events.
Uncertainty in Business ❖Two basic questions
▪ 1. Is the scientist's systematic approach to the study of past, existing or future possible combinations of events more reliable than the businessman's intuition?
A Business as a System
❖A paradox here. For:
1. Are the simple assumptions truly representative of what men seek with the systems they have created?
A Business as a System
❖Appears that
Process of observing, deriving and disclosing
工商管理专业英语Unit1-3课件
Management science approach Focuses on the task of production and operations, uses of mathematical and statistic techniques to build models for the solution of production and operations problems.
nonroutine /nɔnru:'ti:n/ analogue ['æ nəlɒg+
Translation 1.当然,富有远见并不是成功的保证。
2.通常,一份任务报告书的目标总是聚焦于该 企业所服务的市场和顾客群。
3.这些管理人员都是能制定计划并引导企业朝 目标前进的战略家。
4.与其他人的沟通、和他们一起高效率地工作、 激励他们、领导他们,这些都是在人际关系 方面所需要的能力。
2.该领域的研究能使作为组织成员的个人更好 地理解自己的、同事的、上司的及下属的组 织行为。
The study of the field should enable you as an organizational member to better understand your own organizational behavior, as well as that of your peers, superiors, and subordinates.
English for Bu
Learning Objectives:
●This course is designed to help the students of Business Administration improve the professional English reading comprehension and the ability to use English for business communication and negotiation. (提高专业 英语阅读理解水平以及运用能力)
管理学专业英语词汇大全
管理学专业英语词汇大全Aaccounting 会计accounting cost 会计成本accounting profit 会计利润adverse selection 逆向选择allocation 配置allocation of resources 资源配置allocative efficiency 配置效率antitrust legislation 反托拉斯法arc elasticity 弧弹性Assumption 假设asymetric information 非对称性信息average 平均average cost 平均成本average cost pricing 平均成本定价法average fixed cost 平均固定成本average product of capital 资本平均产量average product of labour 劳动平均产量average revenue 平均收益average total cost 平均总成本average variable cost 平均可变成本Bbarriers to entry 进入壁垒base year 基年bilateral monopoly 双边垄断benefit 收益black market 黑市bliss point 极乐点boundary point 边界点break even point 收支相抵点budget 预算budget constraint 预算约束budget line 预算线budget set 预算集Ccapital 资本capital stock 资本存量capital output ratio 资本产出比率capitalism 资本主义cardinal utility theory 基数效用论cartel 卡特尔ceteris puribus assumption “其他条件不变”的假设ceteris puribus demand curve 其他因素不变的需求曲线Chamberlin model 张伯伦模型change in demand 需求变化change in quantity demanded 需求量变化change in quantity supplied 供给量变化change in supply 供给变化choice 选择closed set 闭集Coase theorem 科斯定理cobweb model 蛛网模型collective bargaining 集体协议工资collusion 合谋command economy 指令经济commodity 商品commodity combination 商品组合commodity market 商品市场commodity space 商品空间common property 公用财产comparative static analysis 比较静态分析compensated budget line 补偿预算线compensated demand function 补偿需求函数compensation principles 补偿原则compensating variation in income 收入补偿变量competition 竞争competitive market 竞争性市场complement goods 互补品complete information 完全信息completeness 完备性condition for efficiency in production 生产的最优条件concave 凹concave function 凹函数concave preference 凹偏好consistence 一致性constant cost industry 成本不变产业constant returns to scale 规模报酬不变constraints 约束consumer 消费者consumer behavior 消费者行为consumer choice 消费者选择consumer equilibrium 消费者均衡consumer optimization 消费者优化consumer preference 消费者偏好consumer surplus 消费者剩余consumer theory 消费者理论consumption 消费consumption bundle 消费束consumption combination 消费组合consumption possibility curve 消费可能曲线consumption possibility frontier 消费可能性前沿consumption set 消费集consumption space 消费空间continuity 连续性continuous function 连续函数contract curve 契约曲线convex 凸convex function 凸函数convex preference 凸偏好convex set 凸集corporatlon 公司cost 成本cost benefit analysis 成本收益分cost function 成本函数cost minimization 成本极小化Cournot equilihrium 古诺均衡Cross—price elasticity 交叉价格弹性Ddead—weights loss 重负损失decreasing cost industry 成本递减产业decreasing returns to scale 规模报酬递减deduction 演绎法demand 需求demand curve 需求曲线demand elasticity 需求弹性demand function 需求函数demand price 需求价格demand schedule 需求表depreciation 折旧derivative 导数derive demand 派生需求difference equation 差分方程differential equation 微分方程differentiated good 差异商品differentiated oligoply 差异寡头diminishing marginal substitution 边际替代率递减diminishing marginal return 收益递减diminishing marginal utility 边际效用递减direct approach 直接法direct taxes 直接税discounting 贴税、折扣diseconomies of scale 规模不经济disequilibrium 非均衡distribution 分配division of labour 劳动分工distribution theory of marginal productivity 边际生产率分配论duoupoly 双头垄断、双寡duality 对偶durable goods 耐用品dynamic analysis 动态分析dynamic models 动态模型EEconomic agents 经济行为者economic cost 经济成本economic efficiency 经济效率economic goods 经济物品economic man 经济人economic mode 经济模型economic profit 经济利润economic region of production 生产的经济区域economic regulation 经济调节economic rent 经济租金exchange 交换economics 经济学exchange efficiency 交换效率economy 经济exchange contract curve 交换契约曲线economy of scale 规模经济Edgeworth box diagram 埃奇沃思图exclusion 排斥性、排他性Edgeworth contract curve 埃奇沃思契约线Edgeworth model 埃奇沃思模型efficiency 效率,效益efficiency parameter 效率参数elasticity 弹性elasticity of substitution 替代弹性endogenous variable 内生变量endowment 禀赋endowment of resources 资源禀赋entrepreneur 企业家entrepreneurship 企业家才能entry barriers 进入壁垒entry/exit decision 进出决策envolope curve 包络线equilibrium 均衡equilibrium condition 均衡条件equilibrium price 均衡价格equilibrium quantity 均衡产量eqity 公平equivalent variation in income 收入等价变量excess—capacity theorem 过度生产能力定理excess supply 过度供给exchange 交换exchange contract curve 交换契约曲线exclusion 排斥性、排他性exclusion principle 排他性原则existence 存在性existence of general equilibrium 总体均衡的存在性exogenous variables 外生变量expansion paths 扩展径expectation 期望expected utility 期望效用expected value 期望值expenditure 支出explicit cost 显性成本external benefit 外部收益external cost 外部成本external economy 外部经济external diseconomy 外部不经济externalities 外部性FFactor 要素factor demand 要素需求factor market 要素市场factors of production 生产要素factor substitution 要素替代factor supply 要素供给fallacy of composition 合成谬误final goods 最终产品firm 企业firms’demand cur ve for labor 企业劳动需求曲线firm supply curve 企业供给曲线first-degree price discrimination 第一级价格歧视first—order condition 一阶条件fixed costs 固定成本fixed input 固定投入fixed proportions production function 固定比例的生产函数flow 流量fluctuation 波动for whom to produce 为谁生产free entry 自由进入free goods 自由品,免费品free mobility of resources 资源自由流动free rider 搭便车,免费搭车function 函数future value 未来值Ggame theory 对策论、博弈论general equilibrium 总体均衡general goods 一般商品Gini coefficient 吉尼系数goldenrule 黄金规则goods 货物government failure 政府失败government regulation 政府调控grand utility possibility curve 总效用可能曲线grand utility possibility frontier 总效用可能前沿Hheterogeneous product 异质产品homogeneity 齐次性homogeneous demand function 齐次需求函数homogeneous product 同质产品homogeneous production function 齐次生产函数horizontal summation 水平和household 家庭how to produce 如何生产human capital 人力资本hypothesis 假说Iidentity 恒等式imperfect competion 不完全竞争implicitcost 隐性成本income 收入income compensated demand curveincome constraint 收入约束income consumption curve 收入消费曲线income distribution 收入分配income effect 收入效应income elasticity of demand 需求收入弹性increasing cost industry 成本递增产业increasing returns to scale 规模报酬递增inefficiency 缺乏效率index number 指数indifference 无差异indifference curve 无差异曲线indifference map 无差异族indifference relation 无差异关系indifference set 无差异集indirect approach 间接法individual analysis 个量分析individual demand curve 个人需求曲线individual demand function 个人需求函数induced variable 引致变量induction 归纳法industry 产业industry equilibrium 产业均衡industry supply curve 产业供给曲线inelastic 缺乏弹性的inferior goods 劣品inflection point 拐点information 信息information cost 信息成本initial condition 初始条件initial endowment 初始禀赋innovation 创新input 投入input—output 投入—产出institution 制度institutional economics 制度经济学insurance 保险intercept 截距interest 利息interest rate 利息率intermediate goods 中间产品internatization of externalities 外部性内部化invention 发明inverse demand function 逆需求函数investment 投资invisible hand 看不见的手isocost line 等成本线,isoprofit curve 等利润曲线isoquant curve 等产量曲线isoquant map 等产量族Llabour 劳动labour demand 劳动需求labour supply 劳动供给labour theory of value 劳动价值论labour unions 工会laissez faire 自由放任land 土地law 法则law of demand and supply 供需法law of diminishing marginal rate of technical substitution 边际技术替代率law of increasing cost 成本递增法则law of one price 单一价格法则leader—follower model 领导者--跟随者模型least—cost combination of inputs 最低成本的投入组合leisure 闲暇Leontief production function 列昂节夫生产函数licenses 许可证linear demand function 线性需求函数linear homogeneity 线性齐次性linear homogeneous production function 线性齐次生产函数long run长期long run average cost 长期平均成本long run equilibrium 长期均衡long run industry supply curve 长期产业供给曲线long run marginal cost 长期边际成本long run total cost 长期总成本Lorenz curve 洛伦兹曲线loss minimization 损失极小化1ump sum tax 一次性征税luxury 奢侈品Mmacroeconomics 宏观经济学marginal 边际的marginal benefit 边际收益marginal cost 边际成本marginal cost pricing 边际成本定价marginal cost of factor 边际要素成本marginal period 市场期marginal physical productivity 实际实物生产率marginal product 边际产量marginal product of capital 资本的边际产量marginal product of 1abour 劳动的边际产量marginal productivity 边际生产率marginal rate of substitution 边替代率marginal rate of transformation 边际转换率marginal returns 边际回报marginal revenue 边际收益marginal revenue product 边际收益产品marginal revolution 边际革命marginal social benefit 社会边际收益marginal social cost 社会边际成本marginal utility 边际效用marginal value products 边际价值产品market 市场market clearance 市场结清,市场洗清market demand 市场需求market economy 市场经济market equilibrium 市场均衡market failure 市场失败market mechanism 市场机制market structure 市场结构market separation 市场分割market regulation 市场调节market share 市场份额markup pricing 加减定价法maximization 极大化microeconomics 微观经济学minimum wage 最低工资misallocation of resources 资源误置mixed economy 混合经济model 模型money 货币monopolistic competition 垄断竞争monopolistic exploitation 垄断剥削monopoly 垄断,卖方垄断monopoly equilibrium 垄断均衡monopoly pricing 垄断定价monopoly regulation 垄断调控monopoly rents 垄断租金monopsony 买方垄断NNash equilibrium 纳什均衡Natural monopoly 自然垄断Natural resources 自然资源Necessary condition 必要条件necessities 必需品net demand 净需求nonconvex preference 非凸性偏好nonconvexity 非凸性nonexclusion 非排斥性nonlinear pricing 非线性定价nonrivalry 非对抗性nonprice competition 非价格竞争nonsatiation 非饱和性non--zero—sum game 非零和对策normal goods 正常品normal profit 正常利润normative economics 规范经济学Oobjective function 目标函数oligopoly 寡头垄断oligopoly market 寡头市场oligopoly model 寡头模型opportunity cost 机会成本optimal choice 最佳选择optimal consumption bundle 消费束perfect elasticity 完全有弹性optimal resource allocation 最佳资源配置optimal scale 最佳规模optimal solution 最优解optimization 优化ordering of optimization(social) preference (社会)偏好排序ordinal utility 序数效用ordinary goods 一般品output 产量、产出output elasticity 产出弹性output maximization 产出极大化Pparameter 参数partial derivative 偏导数partial equilibrium 局部均衡patent 专利pay off matrix 收益矩阵、支付矩阵perceived demand curve 感觉到的需求曲线perfect competition 完全竞争perfect complement 完全互补品perfect monopoly 完全垄断perfect price discrimination 完全价格歧视perfect substitution 完全替代品perfect inelasticity 完全无弹性perfectly elastic 完全有弹性perfectly inelastic 完全无弹性plant size 工厂规模point elasticity 点弹性positive economics 实证经济学prediction 预测preference 偏好preference relation 偏好关系present value 现值price 价格price adjustment model 价格调整模型price ceiling 最高限价price consumption curve 价格费曲线price control 价格管制price difference 价格差别price discrimination 价格歧视price elasticity of demand 需求价格弹性price elasticity of supply 供给价格弹性price floor 最低限价price maker 价格制定者price rigidity 价格刚性price seeker 价格搜求者price taker 价格接受者price tax 从价税private benefit 私人收益principal—agent issues 委托--代理问题private cost 私人成本private goods 私人用品private property 私人财产producer equilibrium 生产者均衡producer theory 生产者理论product 产品product transformation curve 产品转换曲线product differentiation 产品差异product group 产品集团production 生产production contract curve 生产契约曲线production efficiency 生产效率production function 生产函数production possibility curve 生产可能性曲线productivity 生产率productivity of capital 资本生产率productivity of labor 劳动生产率profit 利润profit function 利润函数profit maximization 利润极大化property rights 产权property rights economics 产权经济学proposition 定理proportional demand curve 成比例的需求曲线public benefits 公共收益public choice 公共选择public goods 公共商品pure competition 纯粹竞争rivalry 对抗性、竞争pure exchange 纯交换pure monopoly 纯粹垄断Qquantity—adjustment model 数量调整模型quantity tax 从量税quasi—rent 准租金Rrate of product transformation 产品转换率rationality 理性reaction function 反应函数regulation 调节,调控relative price 相对价格rent 租金rent control 规模报酬rent seeking 寻租rent seeking economics 寻租经济学resource 资源resource allocation 资源配置returns 报酬、回报returns to scale 规模报酬revealed preference 显示性偏好revenue 收益revenue curve 收益曲线revenue function 收益函数revenue maximization 收益极大化ridge line 脊线risk 风险Ssatiation 饱和,满足saving 储蓄scarcity 稀缺性law of scarcity 稀缺法则second—degree price discrimination 二级价格歧视second derivative --阶导数second—order condition 二阶条件service 劳务set 集shadow prices 影子价格short—run 短期short—run cost curve 短期成本曲线short—run equilibrium 短期均衡short—run supply curve 短期供给曲线shut down decision 关闭决策shortage 短缺shut down point 关闭点single price monopoly 单一定价垄断slope 斜率social benefit 社会收益social cost 社会成本social indifference curve 社会无差异曲线social preference 社会偏好social security 社会保障social welfare function 社会福利函数socialism 社会主义solution 解space 空间stability 稳定性stable equilibrium 稳定的均衡static analysis 静态分析stock 存量stock market 股票市场strategy 策略subsidy 津贴substitutes 替代品substitution effect 替代效应substitution parameter 替代参数sufficient condition 充分条件supply 供给supply curve 供给曲线supply function 供给函数supply schedule 供给表symmetry 对称性symmetry of information 信息对称Ttangency 相切taste 兴致technical efficiency 技术效率technological constraints 技术约束technological progress 技术进步technology 技术third—degree price discrimination 第三级价格歧视total cost 总成本total effect 总效应total expenditure 总支出total fixed cost 总固定成本total product 总产量total revenue 总收益total utility 总效用total variable cost 总可变成本traditional economy 传统经济transitivity 传递性transaction cost 交易费用Uuncertainty 不确定性uniqueness 唯一性unit elasticity 单位弹性unstable equilibrium 不稳定均衡utility 效用utility function 效用函数utility index 效用指数utility maximization 效用极大化utility possibility curve 效用可能性曲线utility possibility frontier 效用可能性前沿Vvalue 价值value judge 价值判断value of marginal product 边际产量价值variable cost 可变成本variable input 可变投入variables 变量vector 向量visible hand 看得见的手vulgur economics 庸俗经济学Wwage 工资wage rate 工资率Wants 需要Welfare criterion 福利标准Welfare economics 福利经学Welfare loss triangle 福利损失三角形welfare maximization 福利极大化Zzero cost 零成本zero elasticity 零弹性zero homogeneity 零阶齐次性zero economic profit 零利润目标 mission/ objective 内部环境 internal environment 外部环境 external environment 集体目标 group objective 计划 planning 组织organizing人事 staffing 领导 leading 控制 controlling步骤 process 原理 principle 方法 technique经理 manager 总经理 general manager 行政人员 administrator主管人员 supervisor 企业 enterprise 商业business 产业 industry 公司 company 效果 effectiveness 效率efficiency 企业家 entrepreneur 权利power职权 authority 职责 responsibility 科学管理scientific management现代经营管理 modern operational management 行为科学 behavior science生产率 productivity 激励 motivate 动机 motive 法律 law 法规 regulation 经济体系 economic system管理职能 managerial function 产品 product 服务 service利润 profit 满意 satisfaction 归属 affiliation尊敬 esteem 自我实现 self-actualization 人力投入 human input盈余 surplus 收入 income 成本 cost 资本货物capital goods机器 machinery 设备 equipment 建筑 building 存货 inventory经验法 the empirical approach 人际行为法 the interpersonal behavior approach集体行为法 the group behavior approach 协作社会系统法 the cooperative social systems approach社会技术系统法 the social-technical systems approach 决策理论法 the decision theory approach数学法 the mathematical approach 系统法 the systems approach随机制宜法 the contingency approach 管理任务法 the managerial roles approach经营法 the operational approach 人际关系human relation心理学 psychology 态度 attitude 压力 pressure 冲突 conflict招聘 recruit 鉴定 appraisal 选拔 select 培训train报酬 compensation 授权 delegation of authority 协调 coordinate 业绩 performance考绩制度 merit system 表现 behavior 下级subordinate 偏差 deviation检验记录 inspection record 误工记录 record of labor-hours lost 销售量 sales volume 产品质量quality of products 先进技术 advanced technology 顾客服务 customer service 策略strategy 结构 structure 领先性 primacy 普遍性pervasiveness 忧虑 fear 忿恨 resentment 士气morale 解雇 layoff批发 wholesale 零售 retail 程序 procedure 规则rule规划 program 预算 budget 共同作用 synergy 大型联合企业 conglomerate 资源 resource 购买 acquisition 增长目标 growth goal 专利产品proprietary product 竞争对手 rival 晋升promotion 管理决策 managerial decision 商业道德 business ethics 有竞争力的价格competitive price 供货商 supplier 小贩 vendor 利益冲突 conflict of interests 派生政策derivative policy 开支帐户 expense account 批准程序 approval procedure病假 sick leave 休假 vacation 工时 labor-hour 机时 machine-hour 资本支出 capital outlay 现金流量 cash flow 工资率 wage rate 税收率 tax rate 股息 dividend 现金状况 cash position 资金短缺 capital shortage总预算 overall budget 资产负债表 balance sheet 可行性 feasibility投入原则 the commitment principle 投资回报return on investment 生产能力 capacity to produce 实际工作者 practitioner 最终结果 end result 业绩 performance个人利益 personal interest 福利 welfare 市场占有率 market share 创新 innovation 生产率productivity 利润率 profitability社会责任 public responsibility 董事会 board of director 组织规模 size of the organization 组织文化 organizational culture 目标管理management by objectives 评价工具 appraisal tool 激励方法 motivational techniques 控制手段 control device 个人价值 personal worth 优势 strength 弱点 weakness 机会 opportunity 威胁 threat个人责任 personal responsibility 顾问counselor 定量目标 quantitative objective 定性目标 qualitative objective 可考核目标verifiable objective 优先 priority 工资表payroll 策略 strategy 政策 policy 灵活性discretion 多种经营 diversification 评估assessment 一致性 consistency应变策略 consistency strategy 公共关系 public relation 价值 value 抱负 aspiration 偏见prejudice 审查 review 批准 approval 主要决定major decision 分公司总经理 division general manager 资产组合距阵 portfolio matrix 明星star 问号 question mark 现金牛 cash cow 赖狗dog 采购 procurement 人口因素 demographic factor 地理因素 geographic factor 公司形象company image产品系列 product line 合资企业 joint venture 破产政策 liquidation strategy紧缩政策 retrenchment strategy 战术 tactics 追随 followership个性 individuality 性格 personality 安全 safety 自主权 latitude 悲观的 pessimistic 静止的static 乐观的 optimistic 动态的 dynamic 灵活的 flexible 抵制 resistance 敌对 antagonism 折中 eclectic 激励 motivation 潜意识subconscious 地位 status 情感 affection 欲望desire 压力 pressure满足 satisfaction自我实现的需要 needs for self-actualization 尊敬的需要 esteem needs 归属的需要 affiliation needs 安全的需要 security needs 生理的需要physiological needs 维持 maintenance 保健hygiene 激励因素 motivator 概率 probability 强化理论 reinforcement theory 反馈 feedback 奖金 bonus 股票期权 stock option 劳资纠纷labor dispute 缺勤率 absenteeism 人员流动turnover 奖励 reward 特许经营 franchise 热诚zeal 信心 confidence 鼓舞 inspire 要素ingredient忠诚 loyalty 奉献 devotion 作风 style 品质 trait 适应性 adaptability 进取性 aggressiveness 热情 enthusiasm毅力 persistence 人际交往能力 interpersonal skills行政管理能力 administrative ability智力 intelligence 专制式领导 autocratic leader 民主式领导 democratic leader 自由放任式领导 free-rein leader 管理方格图 the managerial grid 工作效率 work efficiency 服从 obedience 领导行为 leader behavior支持型领导 supportive leadership 参与型领导participative leadership指导型领导 instrumental leadership成就取向型领导 achievement-oriented leadershipAutomated inspection 自动化检验automatic assembly system 自动化装配系统applied biomechanics 应用生物力学CAD/CAM 计算机辅助设计与制造computer integrated manufacturing system 计算机整合制造系统data structure 数据结构data base management system 数据库管理系统decision analysis 决策分析engineering economy 工程经济engineering statistics 工程统计facilities planning 设施规划factory diagnoisis and improvement method 工厂诊断与改善方法financial and cost analysis 财务与成本分析fuzzy theory and application 模糊理论与应用human-computer interaction (HCI)人因工程与计算机系统human factors engineering 人因工程human information processing 人类讯息处理human-machine system design 人机系统设计human resource management 人力资源管理human system diagnosis and improvement 人体系统诊断与改善industrial environment evaluation 工业环境评估industrial organizations and management 工业组织与管理industrial safety 工业安全information technology 信息技术intellectual property laws 智慧财产权法knowledge engineering 知识工程linear algebra 线性代数manufacturing automation 制造自动化manufacturing engineering 制造工程manufacturing management 制造管理manufacturing process 制造程序manufacturing systems and management 制造系统与管理market and marketing 市场与行销material flows automation 物流自动化mathematical programming 数学规划multicriteria decision making 多目标规划multi-criteria decision methods 多准则决策分析network analysis 网络分析numerical analysis 数值分析organization and management 组织与管理product and technology development management 产品与技术开发管理production management 生产管理production planning and control 生产计划与管制quality control 质量管理quality engineering 品质工程quality management techniques and practice 品质管理queueing theory 等候线理论reliability engineering 可靠度工程research,development and innovation management 研究发展管理semiconductor production management 半导体生产管理sequencing and scheduling 排序与排程simulation 模拟分析statistical method 统计方法stochastic processes 随机系统strategic management of technology 技术策略system analysis and design in large scale 大型系统分析与设计system performance evaluation 系统绩效评估技术system quality assurance engineering 系统品质保证工程systems engineering 系统工程systems simulation 系统仿真vision and colors 视觉与色彩work physiology 工作生理学work study 工作研究Accounting Assistant 会计助理Accounting Clerk 记帐员Accounting Manager 会计部经理Accounting Stall 会计部职员Accounting Supervisor 会计主管Administration Manager 行政经理Administration Staff 行政人员Administrative Assistant 行政助理Administrative Clerk 行政办事员Advertising Staff 广告工作人员Airlines Sales Representative 航空公司定座员Airlines Staff 航空公司职员Application Engineer 应用工程师Assistant Manager 副经理Bond Analyst 证券分析员Bond Trader 证券交易员Business Controller 业务主任Business Manager 业务经理Buyer 采购员Cashier 出纳员Chemical Engineer 化学工程师Civil Engineer 土木工程师Clerk/Receptionist 职员/接待员Clerk Typist & Secretary 文书打字兼秘书Computer Data Input Operator 计算机资料输入员Computer Engineer 计算机工程师Computer Processing Operator 计算机处理操作员Computer System Manager 计算机系统部经理Copywriter 广告文字撰稿人Deputy General Manager 副总经理Economic Research Assistant 经济研究助理Electrical Engineer 电气工程师Engineering Technician 工程技术员English Instructor/Teacher 英语教师Export Sales Manager 外销部经理Export Sales Staff 外销部职员Financial Controller 财务主任Financial Reporter 财务报告人F.X. (Foreign Exchange)Clerk 外汇部职员F.X. Settlement Clerk 外汇部核算员Fund Manager 财务经理General Auditor 审计长General Manager/ President 总经理General Manager Assistant 总经理助理General Manager's Secretary 总经理秘书Hardware Engineer 计算机硬件工程师Import Liaison Staff 进口联络员Import Manager 进口部经理Insurance Actuary 保险公司理赔员International Sales Staff 国际销售员Interpreter 口语翻译Legal Adviser 法律顾问Line Supervisor 生产线主管Maintenance Engineer 维修工程师Management Consultant 管理顾问Manager 经理Manager for Public Relations 公关部经理Manufacturing Engineer 制造工程师Manufacturing Worker 生产员工Market Analyst 市场分析员Market Development Manager 市场开发部经理Marketing Manager 市场销售部经理Marketing Staff 市场销售员Marketing Assistant 销售助理Marketing Executive 销售主管Marketing Representative 销售代表Marketing Representative Manager 市场调研部经理Mechanical Engineer 机械工程师Mining Engineer 采矿工程师Music Teacher 音乐教师Naval Architect 造船工程师Office Assistant 办公室助理Office Clerk 职员Operational Manager 业务经理Package Designer 包装设计师Passenger Reservation Staff 乘客票位预订员Personnel Clerk 人事部职员Personnel Manager 人事部经理Plant/ Factory Manager 厂长Postal Clerk 邮政人员Private Secretary 私人秘书Product Manager 生产部经理Production Engineer 产品工程师Professional Staff 专业人员Programmer 电脑程序设计师Project Staff 项目策划人员Promotional Manager 推售部经理Proof-reader 校对员Purchasing Agent 采购进货员Quality Control Engineer 质量管理工程师Real Estate Staff 房地产职员Recruitment Co-ordinator 招聘协调人Regional Manger 地区经理Research&.Development Engineer 研究开发工程师Restaurant Manager 饭店经理Sales and Planning Staff 销售计划员Sales Assistant 销售助理Sales Clerk 店员、售货员Sales Coordinator 销售协调人Sales Engineer 销售工程师Sales Executive 销售主管Sales Manager 销售部经理Salesperson 销售员Seller Representative 销售代表Sales Supervisor 销售监管School Registrar 学校注册主任Secretarial Assistant 秘书助理Secretary 秘书Securities Custody Clerk 保安人员Security Officer 安全人员Senior Accountant 高级会计Senior Consultant/Adviser 高级顾问Senior Employee 高级雇员Senior Secretary 高级秘书Service Manager 服务部经理Simultaneous Interpreter 同声传译员Software Engineer 计算机软件工程师Supervisor 监管员Systems Adviser 系统顾问Systems Engineer 系统工程师Systems Operator 系统操作员Technical Editor 技术编辑Technical Translator 技术翻译Technical Worker 技术工人Telecommunication Executive电讯(电信)员Telephonist / Operator 电话接线员、话务员Tourist Guide 导游Trade Finance Executive 贸易财务主管Trainee Manager 培训部经理Translation Checker 翻译核对员Translator 翻译员Trust Banking Executive 银行高级职员Typist 打字员Wordprocessor Operator 文字处理操作员Aaccess discrimination 进入歧视 action research 动作研究adjourning 解散 adhocracy 特别结构administrative principle 管理原则 artifacts 人工环境artificial intelligence 人工智能工巧匠 avoiding learning 规避性学习ambidextrous approach 双管齐下策略Bbalance sheet 资产负债表 bcg matrix 波士顿咨询集团矩阵bona fide occupation qualifications 善意职业资格审查bounded rationality 有限理性 bureaucracy 官僚机构benchmarking 标杆瞄准 bounded rationality perspective 有限理性方法boundary-spanning roles 跨超边界作用Ccomputer-aided design and computer-automated manufacturing(cad/cam) 计算机辅助设计与计算机自动生产confrontation 对话 consortia 企业联合change agent 变革促进者 chaos theory 混沌理论charismatic leaders 魅力型领导者 charity principle 博爱原则coercive power 强制权 cohesiveness 凝聚力collaborative management 合作型管理comparable worth 可比较价值competitive benchmarking 竞争性基准confrontation meeting 碰头会constancy of purpose 永久性目标 contingency approach 权变理论corporate social performance 公司社会表现corporate social responsibility公司社会责任corporate social responsiveness公司社会反应critical incident 关键事件current assets 流动资产 current liabilities 流动负债culture strength 文化强度 creative department 创造性部门craft technology 技艺性技术 contextual dimension 关联性维度continuous process production 连续加工生产collectivity stage 集体化阶段clan control 小团体控制 clan culture 小团体文化coalition 联合团体 collaborative 协作网络centrality 集中性 centraliazation 集权化charismatic authority 竭尽忠诚的权力Ddecentralization 分权 democracy management民主管理departmentalization 部门化 differential rate system 差别报酬系统dialectical inquiry methods 辩证探求法division of labor 劳动分工downward mobility 降职流动 dynamic engagement 动态融合dynamic network 动态网络 domain 领域direct interlock 直接交叉 divisional form 事业部模式differentiation strategy 差别化战略 decision premise 决策前提dual-core approach 二元核心模式Eelectronic data-processing(edp) 电子数据处理employee-oriented style 员工导向型风格empowerment 授权 encoding 解码end-user computing 终端用户计算系统entrepreneurship 企业家精神equity 净资产 equity theory 公平理论espoused value 信仰价值 ethnocentric manager 种族主义的管理者expectancy theory 期望理论 expense budget 支出预算expense center 费用中心 external audit 外部审计external stakeholders 外部利益相关者 extrinsic rewards 外部奖励ethic ombudsperson 伦理巡视官 external adaption 外部适应性elaboration stage 精细阶段 entrepreneurial stage 创业阶段escalating commitment 顽固认同Ffamily group 家庭集团 financial statement 财务报表flat hierarchies 扁平型结构 flexible budget 弹性预算force-field theory 场力理论 formal authority 合法权力formal systematic appraisal 正式的系统评估franchise 特许经营权formalization stage 规范化阶段 functional grouping 职能组合formal channel of communication 正式沟通渠道Ggame theory 博弈论 general financial condition 一般财务状况geocentric manager 全球化管理者 general manager 总经理globalization 全球化 gossip chain 传言链grapevine 传言网 global strategic partnership 全球战略伙伴关系general environment 一般环境 generalist 全面战略geographic grouping 区域组合 global company 全球公司global geographic structure 全球区域结构Hhawthorne effect 霍桑效应 heuristic principles 启发性原理hierarchy 科层制度 hiring specification 招聘细则horizontal linkage model 横向联系模型 hybrid structure 混合结构high tech 高接触 high-velocity environments 高倍速环境Iimpoverished management 放任式管理 income statement 损益表information transformation 信息转换infrastructure 基础设施integrative process 整合过程 intelligent enterprises 智力企业internal audit 内部审计 internal stakeholder 内部相关者internship 实习 intrapreneurship 内部企业家精神intrinsic reward 内在报酬 inventory 库存, 存货internal integration 内部整合 interorganization relationship 组织间的关系intergroup conflict 团体间冲突 interlocking directorate 交叉董事会institutional perspective 机构的观点 intuitive decision making 直觉决策idea champion 构思倡导者 incremental change 渐进式变革informal organizational structure 非正式组织结构informal performance appraisal 非正式业绩评价Jjob description 职务描述 job design 职务设计job enlargement 职务扩大化 job enrichment 职务丰富化job rotation 职务轮换 job specialization 职务专业化Kkey performance areas 关键业务区 key result areas 关键绩效区Llabor productivity index 劳动生产力指数laissez management 自由化管理large batch production 大批量生产 lateral communication 横向沟通leadership style 领导风格 least preferred co-worker(lpc)最不喜欢的同事legitimate power 合法权力 liability 负债liaison 联络者 line authority 直线职权liquidity 流动性 liaison role 联络员角色long-linked technology 纵向关联技术 losses from conflict 冲突带来的损失low-cost leadership 低成本领先Mmanagement by objective 目标管理Managerial Grid 管理方格matrix bosses 矩阵主管 management champion 管理倡导者materials-requirements planning(MRP) 物料需求计划Mslow,s hierarchy of needs 马斯洛需求层次论marketing argument 管理文化多元化营销观 multiculturalism 文化多元主义multidivisional firm 多部门公司 moral rules 道德准则。
《管理英语》课程教学大纲
《管理科学专业英语》课程教学大纲课程代码:MANS1001课程类别:通识教育课程(或大类基础课程、专业教学课程、全校性任意选修课程等)授课对象:管理科学与工程,人力资源管理等专业开课学期:学分:3学分学时:60学时指定教材:管理英语第二版,«管理英语»教材编写祖,高等教育出版社,2007年3月第2版一、教学目的:本课程为公共专业基础课,教学基本要求的教学对象为全日制高等院校各非外语类专业已经通过全国英语应用能力考试的学生。
进入本阶段学习的学生应已掌握基本的英语语音和语法知识,认知单词3000个,在听、说、读、写、译等方面具有一定的基础。
本课程的任务是通过60学时的教学,使学生在涉及管理基础知识的英语交际能力方面有一定的提高,在管理英语基础词汇、日常会话及应用文写作方面打下较扎实的基础,为进一步学习本专业英语作好准备二、课程内容第一单元Reading: (A) Management Functions (B) A letter of Appointment Writing: Business LettersListening & Speaking: Establish Business Relationship第二单元Reading: (A) Current Assessment (B) Job Description Writing: FaxListening & Speaking: Inquiry and Offer第三单元Reading: (A) Cash Management (B) Income StatementWriting: QuotationListening & Speaking: Order第四单元Reading: (A) Total Quality Management (B) Recruitment AdWriting: Commercial InvoiceListening & Speaking: Setting Up a Joint Venture第五单元Reading: (A) The Growth of Direct Marketing and Electronic Shopping(B) Customerization AdWriting: Bill of ExchangeListening & Speaking: Technology Transfer & Technical Cooperation第六单元Reading: (A) Types of Bank (B) Letter of Credit Writing: Application for Letter of CreditListening & Speaking: Payment第七单元Reading: (A) Insurable Risks (B) Life Insurance ApplicationWriting: Insurance PolicyListening & Speaking: Insurance and Claim第八单元Reading: (A) The Stock Market (B) Newspaper Stock / Bond QuotationWriting: Bill of LadingListening & Speaking: Packing and Shipment第九单元Reading: (A) Tariff Protection (B) Notice of Invitation for BidsWriting: Sales ContractListening & Speaking: Signing a Contract第十单元Reading: (A) Business Ethics (B) Unfair and Deceptive Practices in AdvertisingWriting: Inter-office MemosListening & Speaking: Management of a Joint Venture三、各章课时分配表参考书目(1.《管理英语》,徐小贞等编,高等教育出版社,2000年;2.教育部“新世纪网络工程建设项目”高职高专管理英语网络课程3.Developing Management Skills, 5th edition, David A. Whetten & Kim S. Cameron, Pearson Education, Inc., 20024.Business English, 5th edition, Mary Ellen Guffey, Northeast University of Finance and Economics Press, 19985.《美国管理协会商务写作指南》,美国管理协会编,罗汉译,上海人民出版社,20006.《现代管理英语》,江镜朗编著,南京大学出版社,19957.《经济管理英语》,戴贤远,北京大学出版社,19948.《管理学专业英语教程》,邱东林,人民大学出版社,2000。
管理学专业英语第四版下Unit 3 The Seven Principles Of Supply Chain Management
Then, what should we do?
Principle 1
❖Develop a portfolio of services tailored to various segments.
Traditional tools: surveys, interviews, and industry research
More efficient
Principle 5
❖Manage sources of supply strategically to reduce the total cost of owning materials and services.
❖ The successful initiatives:
▪ broad efforts, combining both strategic and tactical change.
▪ holistic approach
▪ the whole improvement achieved is greater than the sum of its parts.
Tailoring distribution assets
Complex
The actual products
Principle 2
❖One paper company’s example:
2 key segments:
• Large publishers • Small regional printers
• The new inventory deployment strategy
Principle 2
❖Key characteristics:
2024年管理类联考英语词汇
2024年管理类联考英语词汇
1. 管理学专业词汇,比如organization, leadership, decision-making, strategy, innovation, change management等词汇。
2. 经济学专业词汇,比如economics, supply and demand, market equilibrium, inflation, recession, fiscal policy, monetary policy等词汇。
3. 市场营销专业词汇,比如marketing, branding, consumer behavior, market segmentation, advertising, promotion等词汇。
4. 人力资源管理专业词汇,比如human resources, recruitment, training and development, performance appraisal, employee relations, labor laws等词汇。
除了以上专业领域的词汇外,还可能涉及到一些常用的商务英语词汇,比如negotiation, contract, partnership, collaboration, communication等词汇。
在备考过程中,建议考生多阅读相关领域的英文文献和资料,
积累词汇量,同时也要注重词汇的实际运用能力,例如通过写作、
口语练习来巩固词汇的运用。
另外,可以通过参加专业词汇的培训
班或者使用在线词汇学习工具来加强词汇的记忆和理解。
综上所述,2024年管理类联考英语词汇的准备需要全面系统地掌握各个领域的
专业词汇,同时也要注重词汇的实际运用能力。
管理学专业英语第四版下Unit 5 Projects in Contemporary Organizations
Forces Fostering Project Management
❖ Another important societal force is the intense competition among institutions fostered by our economic system resulting in organizational "crusades“
Consider the two examples before
1. To increase Grade A milk production 2. To increase pig weight 3. to secure commitments
1. Lack of elasticity 2. Too solw 3. The team feel lack of rewarding
What the group do
Teams of A World Bank
Improve the productivity of 120,000 small-scale farmers in Nicaragua by 30% in 16 years
If the World Bank had kept proceeding in the traditional way on a project of this magnitude, it would have been years before managers found out or if the various work streams could be integrated— and thus if the project would ultimately achieve its goals.
(完整版)管理学专业英语词汇大全
管理学专业英语词汇大全Aaccounting 会计accounting cost 会计成本accounting profit 会计利润adverse selection 逆向选择allocation 配置allocation of resources 资源配置allocative efficiency 配置效率antitrust legislation 反托拉斯法arc elasticity 弧弹性Assumption 假设asymetric information 非对称性信息average 平均average cost 平均成本average cost pricing 平均成本定价法average fixed cost 平均固定成本average product of capital 资本平均产量average product of labour 劳动平均产量average revenue 平均收益average total cost 平均总成本average variable cost 平均可变成本Bbarriers to entry 进入壁垒base year 基年bilateral monopoly 双边垄断benefit 收益black market 黑市bliss point 极乐点boundary point 边界点break even point 收支相抵点budget 预算budget constraint 预算约束budget line 预算线budget set 预算集Ccapital 资本capital stock 资本存量capital output ratio 资本产出比率capitalism 资本主义cardinal utility theory 基数效用论cartel 卡特尔ceteris puribus assumption “其他条件不变”的假设ceteris puribus demand curve 其他因素不变的需求曲线Chamberlin model 张伯伦模型change in demand 需求变化change in quantity demanded 需求量变化change in quantity supplied 供给量变化change in supply 供给变化choice 选择closed set 闭集Coase theorem 科斯定理cobweb model 蛛网模型collective bargaining 集体协议工资collusion 合谋command economy 指令经济commodity 商品commodity combination 商品组合commodity market 商品市场commodity space 商品空间common property 公用财产comparative static analysis 比较静态分析compensated budget line 补偿预算线compensated demand function 补偿需求函数compensation principles 补偿原则compensating variation in income 收入补偿变量competition 竞争competitive market 竞争性市场complement goods 互补品complete information 完全信息completeness 完备性condition for efficiency in production 生产的最优条件concave 凹concave function 凹函数concave preference 凹偏好consistence 一致性constant cost industry 成本不变产业constant returns to scale 规模报酬不变constraints 约束consumer 消费者consumer behavior 消费者行为consumer choice 消费者选择consumer equilibrium 消费者均衡consumer optimization 消费者优化consumer preference 消费者偏好consumer surplus 消费者剩余consumer theory 消费者理论consumption 消费consumption bundle 消费束consumption combination 消费组合consumption possibility curve 消费可能曲线consumption possibility frontier 消费可能性前沿consumption set 消费集consumption space 消费空间continuity 连续性continuous function 连续函数contract curve 契约曲线convex 凸convex function 凸函数convex preference 凸偏好convex set 凸集corporatlon 公司cost 成本cost benefit analysis 成本收益分cost function 成本函数cost minimization 成本极小化Cournot equilihrium 古诺均衡Cross—price elasticity 交叉价格弹性Ddead—weights loss 重负损失decreasing cost industry 成本递减产业decreasing returns to scale 规模报酬递减deduction 演绎法demand 需求demand curve 需求曲线demand elasticity 需求弹性demand function 需求函数demand price 需求价格demand schedule 需求表depreciation 折旧derivative 导数derive demand 派生需求difference equation 差分方程differential equation 微分方程differentiated good 差异商品differentiated oligoply 差异寡头diminishing marginal substitution 边际替代率递减diminishing marginal return 收益递减diminishing marginal utility 边际效用递减direct approach 直接法direct taxes 直接税discounting 贴税、折扣diseconomies of scale 规模不经济disequilibrium 非均衡distribution 分配division of labour 劳动分工distribution theory of marginal productivity 边际生产率分配论duoupoly 双头垄断、双寡duality 对偶durable goods 耐用品dynamic analysis 动态分析dynamic models 动态模型EEconomic agents 经济行为者economic cost 经济成本economic efficiency 经济效率economic goods 经济物品economic man 经济人economic mode 经济模型economic profit 经济利润economic region of production 生产的经济区域economic regulation 经济调节economic rent 经济租金exchange 交换economics 经济学exchange efficiency 交换效率economy 经济exchange contract curve 交换契约曲线economy of scale 规模经济Edgeworth box diagram 埃奇沃思图exclusion 排斥性、排他性Edgeworth contract curve 埃奇沃思契约线Edgeworth model 埃奇沃思模型efficiency 效率,效益efficiency parameter 效率参数elasticity 弹性elasticity of substitution 替代弹性endogenous variable 内生变量endowment 禀赋endowment of resources 资源禀赋entrepreneur 企业家entrepreneurship 企业家才能entry barriers 进入壁垒entry/exit decision 进出决策envolope curve 包络线equilibrium 均衡equilibrium condition 均衡条件equilibrium price 均衡价格equilibrium quantity 均衡产量eqity 公平equivalent variation in income 收入等价变量excess—capacity theorem 过度生产能力定理excess supply 过度供给exchange 交换exchange contract curve 交换契约曲线exclusion 排斥性、排他性exclusion principle 排他性原则existence 存在性existence of general equilibrium 总体均衡的存在性exogenous variables 外生变量expansion paths 扩展径expectation 期望expected utility 期望效用expected value 期望值expenditure 支出explicit cost 显性成本external benefit 外部收益external cost 外部成本external economy 外部经济external diseconomy 外部不经济externalities 外部性FFactor 要素factor demand 要素需求factor market 要素市场factors of production 生产要素factor substitution 要素替代factor supply 要素供给fallacy of composition 合成谬误final goods 最终产品firm 企业firms’demand cur ve for labor 企业劳动需求曲线firm supply curve 企业供给曲线first-degree price discrimination 第一级价格歧视first—order condition 一阶条件fixed costs 固定成本fixed input 固定投入fixed proportions production function 固定比例的生产函数flow 流量fluctuation 波动for whom to produce 为谁生产free entry 自由进入free goods 自由品,免费品free mobility of resources 资源自由流动free rider 搭便车,免费搭车function 函数future value 未来值Ggame theory 对策论、博弈论general equilibrium 总体均衡general goods 一般商品Gini coefficient 吉尼系数goldenrule 黄金规则goods 货物government failure 政府失败government regulation 政府调控grand utility possibility curve 总效用可能曲线grand utility possibility frontier 总效用可能前沿Hheterogeneous product 异质产品homogeneity 齐次性homogeneous demand function 齐次需求函数homogeneous product 同质产品homogeneous production function 齐次生产函数horizontal summation 水平和household 家庭how to produce 如何生产human capital 人力资本hypothesis 假说Iidentity 恒等式imperfect competion 不完全竞争implicitcost 隐性成本income 收入income compensated demand curveincome constraint 收入约束income consumption curve 收入消费曲线income distribution 收入分配income effect 收入效应income elasticity of demand 需求收入弹性increasing cost industry 成本递增产业increasing returns to scale 规模报酬递增inefficiency 缺乏效率index number 指数indifference 无差异indifference curve 无差异曲线indifference map 无差异族indifference relation 无差异关系indifference set 无差异集indirect approach 间接法individual analysis 个量分析individual demand curve 个人需求曲线individual demand function 个人需求函数induced variable 引致变量induction 归纳法industry 产业industry equilibrium 产业均衡industry supply curve 产业供给曲线inelastic 缺乏弹性的inferior goods 劣品inflection point 拐点information 信息information cost 信息成本initial condition 初始条件initial endowment 初始禀赋innovation 创新input 投入input—output 投入—产出institution 制度institutional economics 制度经济学insurance 保险intercept 截距interest 利息interest rate 利息率intermediate goods 中间产品internatization of externalities 外部性内部化invention 发明inverse demand function 逆需求函数investment 投资invisible hand 看不见的手isocost line 等成本线,isoprofit curve 等利润曲线isoquant curve 等产量曲线isoquant map 等产量族Llabour 劳动labour demand 劳动需求labour supply 劳动供给labour theory of value 劳动价值论labour unions 工会laissez faire 自由放任land 土地law 法则law of demand and supply 供需法law of diminishing marginal rate of technical substitution 边际技术替代率law of increasing cost 成本递增法则law of one price 单一价格法则leader—follower model 领导者--跟随者模型least—cost combination of inputs 最低成本的投入组合leisure 闲暇Leontief production function 列昂节夫生产函数licenses 许可证linear demand function 线性需求函数linear homogeneity 线性齐次性linear homogeneous production function 线性齐次生产函数long run长期long run average cost 长期平均成本long run equilibrium 长期均衡long run industry supply curve 长期产业供给曲线long run marginal cost 长期边际成本long run total cost 长期总成本Lorenz curve 洛伦兹曲线loss minimization 损失极小化1ump sum tax 一次性征税luxury 奢侈品Mmacroeconomics 宏观经济学marginal 边际的marginal benefit 边际收益marginal cost 边际成本marginal cost pricing 边际成本定价marginal cost of factor 边际要素成本marginal period 市场期marginal physical productivity 实际实物生产率marginal product 边际产量marginal product of capital 资本的边际产量marginal product of 1abour 劳动的边际产量marginal productivity 边际生产率marginal rate of substitution 边替代率marginal rate of transformation 边际转换率marginal returns 边际回报marginal revenue 边际收益marginal revenue product 边际收益产品marginal revolution 边际革命marginal social benefit 社会边际收益marginal social cost 社会边际成本marginal utility 边际效用marginal value products 边际价值产品market 市场market clearance 市场结清,市场洗清market demand 市场需求market economy 市场经济market equilibrium 市场均衡market failure 市场失败market mechanism 市场机制market structure 市场结构market separation 市场分割market regulation 市场调节market share 市场份额markup pricing 加减定价法maximization 极大化microeconomics 微观经济学minimum wage 最低工资misallocation of resources 资源误置mixed economy 混合经济model 模型money 货币monopolistic competition 垄断竞争monopolistic exploitation 垄断剥削monopoly 垄断,卖方垄断monopoly equilibrium 垄断均衡monopoly pricing 垄断定价monopoly regulation 垄断调控monopoly rents 垄断租金monopsony 买方垄断NNash equilibrium 纳什均衡Natural monopoly 自然垄断Natural resources 自然资源Necessary condition 必要条件necessities 必需品net demand 净需求nonconvex preference 非凸性偏好nonconvexity 非凸性nonexclusion 非排斥性nonlinear pricing 非线性定价nonrivalry 非对抗性nonprice competition 非价格竞争nonsatiation 非饱和性non--zero—sum game 非零和对策normal goods 正常品normal profit 正常利润normative economics 规范经济学Oobjective function 目标函数oligopoly 寡头垄断oligopoly market 寡头市场oligopoly model 寡头模型opportunity cost 机会成本optimal choice 最佳选择optimal consumption bundle 消费束perfect elasticity 完全有弹性optimal resource allocation 最佳资源配置optimal scale 最佳规模optimal solution 最优解optimization 优化ordering of optimization(social) preference (社会)偏好排序ordinal utility 序数效用ordinary goods 一般品output 产量、产出output elasticity 产出弹性output maximization 产出极大化Pparameter 参数partial derivative 偏导数partial equilibrium 局部均衡patent 专利pay off matrix 收益矩阵、支付矩阵perceived demand curve 感觉到的需求曲线perfect competition 完全竞争perfect complement 完全互补品perfect monopoly 完全垄断perfect price discrimination 完全价格歧视perfect substitution 完全替代品perfect inelasticity 完全无弹性perfectly elastic 完全有弹性perfectly inelastic 完全无弹性plant size 工厂规模point elasticity 点弹性positive economics 实证经济学prediction 预测preference 偏好preference relation 偏好关系present value 现值price 价格price adjustment model 价格调整模型price ceiling 最高限价price consumption curve 价格费曲线price control 价格管制price difference 价格差别price discrimination 价格歧视price elasticity of demand 需求价格弹性price elasticity of supply 供给价格弹性price floor 最低限价price maker 价格制定者price rigidity 价格刚性price seeker 价格搜求者price taker 价格接受者price tax 从价税private benefit 私人收益principal—agent issues 委托--代理问题private cost 私人成本private goods 私人用品private property 私人财产producer equilibrium 生产者均衡producer theory 生产者理论product 产品product transformation curve 产品转换曲线product differentiation 产品差异product group 产品集团production 生产production contract curve 生产契约曲线production efficiency 生产效率production function 生产函数production possibility curve 生产可能性曲线productivity 生产率productivity of capital 资本生产率productivity of labor 劳动生产率profit 利润profit function 利润函数profit maximization 利润极大化property rights 产权property rights economics 产权经济学proposition 定理proportional demand curve 成比例的需求曲线public benefits 公共收益public choice 公共选择public goods 公共商品pure competition 纯粹竞争rivalry 对抗性、竞争pure exchange 纯交换pure monopoly 纯粹垄断Qquantity—adjustment model 数量调整模型quantity tax 从量税quasi—rent 准租金Rrate of product transformation 产品转换率rationality 理性reaction function 反应函数regulation 调节,调控relative price 相对价格rent 租金rent control 规模报酬rent seeking 寻租rent seeking economics 寻租经济学resource 资源resource allocation 资源配置returns 报酬、回报returns to scale 规模报酬revealed preference 显示性偏好revenue 收益revenue curve 收益曲线revenue function 收益函数revenue maximization 收益极大化ridge line 脊线risk 风险Ssatiation 饱和,满足saving 储蓄scarcity 稀缺性law of scarcity 稀缺法则second—degree price discrimination 二级价格歧视second derivative --阶导数second—order condition 二阶条件service 劳务set 集shadow prices 影子价格short—run 短期short—run cost curve 短期成本曲线short—run equilibrium 短期均衡short—run supply curve 短期供给曲线shut down decision 关闭决策shortage 短缺shut down point 关闭点single price monopoly 单一定价垄断slope 斜率social benefit 社会收益social cost 社会成本social indifference curve 社会无差异曲线social preference 社会偏好social security 社会保障social welfare function 社会福利函数socialism 社会主义solution 解space 空间stability 稳定性stable equilibrium 稳定的均衡static analysis 静态分析stock 存量stock market 股票市场strategy 策略subsidy 津贴substitutes 替代品substitution effect 替代效应substitution parameter 替代参数sufficient condition 充分条件supply 供给supply curve 供给曲线supply function 供给函数supply schedule 供给表symmetry 对称性symmetry of information 信息对称Ttangency 相切taste 兴致technical efficiency 技术效率technological constraints 技术约束technological progress 技术进步technology 技术third—degree price discrimination 第三级价格歧视total cost 总成本total effect 总效应total expenditure 总支出total fixed cost 总固定成本total product 总产量total revenue 总收益total utility 总效用total variable cost 总可变成本traditional economy 传统经济transitivity 传递性transaction cost 交易费用Uuncertainty 不确定性uniqueness 唯一性unit elasticity 单位弹性unstable equilibrium 不稳定均衡utility 效用utility function 效用函数utility index 效用指数utility maximization 效用极大化utility possibility curve 效用可能性曲线utility possibility frontier 效用可能性前沿Vvalue 价值value judge 价值判断value of marginal product 边际产量价值variable cost 可变成本variable input 可变投入variables 变量vector 向量visible hand 看得见的手vulgur economics 庸俗经济学Wwage 工资wage rate 工资率Wants 需要Welfare criterion 福利标准Welfare economics 福利经学Welfare loss triangle 福利损失三角形welfare maximization 福利极大化Zzero cost 零成本zero elasticity 零弹性zero homogeneity 零阶齐次性zero economic profit 零利润目标 mission/ objective 内部环境 internal environment 外部环境 external environment 集体目标 group objective 计划 planning 组织organizing人事 staffing 领导 leading 控制 controlling步骤 process 原理 principle 方法 technique经理 manager 总经理 general manager 行政人员 administrator主管人员 supervisor 企业 enterprise 商业business 产业 industry 公司 company 效果 effectiveness 效率efficiency 企业家 entrepreneur 权利power职权 authority 职责 responsibility 科学管理scientific management现代经营管理 modern operational management 行为科学 behavior science生产率 productivity 激励 motivate 动机 motive 法律 law 法规 regulation 经济体系 economic system管理职能 managerial function 产品 product 服务 service利润 profit 满意 satisfaction 归属 affiliation尊敬 esteem 自我实现 self-actualization 人力投入 human input盈余 surplus 收入 income 成本 cost 资本货物capital goods机器 machinery 设备 equipment 建筑 building 存货 inventory经验法 the empirical approach 人际行为法 the interpersonal behavior approach集体行为法 the group behavior approach 协作社会系统法 the cooperative social systems approach社会技术系统法 the social-technical systems approach 决策理论法 the decision theory approach数学法 the mathematical approach 系统法 the systems approach随机制宜法 the contingency approach 管理任务法 the managerial roles approach经营法 the operational approach 人际关系human relation心理学 psychology 态度 attitude 压力 pressure 冲突 conflict招聘 recruit 鉴定 appraisal 选拔 select 培训train报酬 compensation 授权 delegation of authority 协调 coordinate 业绩 performance考绩制度 merit system 表现 behavior 下级subordinate 偏差 deviation检验记录 inspection record 误工记录 record of labor-hours lost 销售量 sales volume 产品质量quality of products 先进技术 advanced technology 顾客服务 customer service 策略strategy 结构 structure 领先性 primacy 普遍性pervasiveness 忧虑 fear 忿恨 resentment 士气morale 解雇 layoff批发 wholesale 零售 retail 程序 procedure 规则rule规划 program 预算 budget 共同作用 synergy 大型联合企业 conglomerate 资源 resource 购买 acquisition 增长目标 growth goal 专利产品proprietary product 竞争对手 rival 晋升promotion 管理决策 managerial decision 商业道德 business ethics 有竞争力的价格competitive price 供货商 supplier 小贩 vendor 利益冲突 conflict of interests 派生政策derivative policy 开支帐户 expense account 批准程序 approval procedure病假 sick leave 休假 vacation 工时 labor-hour 机时 machine-hour 资本支出 capital outlay 现金流量 cash flow 工资率 wage rate 税收率 tax rate 股息 dividend 现金状况 cash position 资金短缺 capital shortage总预算 overall budget 资产负债表 balance sheet 可行性 feasibility投入原则 the commitment principle 投资回报return on investment 生产能力 capacity to produce 实际工作者 practitioner 最终结果 end result 业绩 performance个人利益 personal interest 福利 welfare 市场占有率 market share 创新 innovation 生产率productivity 利润率 profitability社会责任 public responsibility 董事会 board of director 组织规模 size of the organization 组织文化 organizational culture 目标管理management by objectives 评价工具 appraisal tool 激励方法 motivational techniques 控制手段 control device 个人价值 personal worth 优势 strength 弱点 weakness 机会 opportunity 威胁 threat个人责任 personal responsibility 顾问counselor 定量目标 quantitative objective 定性目标 qualitative objective 可考核目标verifiable objective 优先 priority 工资表payroll 策略 strategy 政策 policy 灵活性discretion 多种经营 diversification 评估assessment 一致性 consistency应变策略 consistency strategy 公共关系 public relation 价值 value 抱负 aspiration 偏见prejudice 审查 review 批准 approval 主要决定major decision 分公司总经理 division general manager 资产组合距阵 portfolio matrix 明星star 问号 question mark 现金牛 cash cow 赖狗dog 采购 procurement 人口因素 demographic factor 地理因素 geographic factor 公司形象company image产品系列 product line 合资企业 joint venture 破产政策 liquidation strategy紧缩政策 retrenchment strategy 战术 tactics 追随 followership个性 individuality 性格 personality 安全 safety 自主权 latitude 悲观的 pessimistic 静止的static 乐观的 optimistic 动态的 dynamic 灵活的 flexible 抵制 resistance 敌对 antagonism 折中 eclectic 激励 motivation 潜意识subconscious 地位 status 情感 affection 欲望desire 压力 pressure满足 satisfaction自我实现的需要 needs for self-actualization 尊敬的需要 esteem needs 归属的需要 affiliation needs 安全的需要 security needs 生理的需要physiological needs 维持 maintenance 保健hygiene 激励因素 motivator 概率 probability 强化理论 reinforcement theory 反馈 feedback 奖金 bonus 股票期权 stock option 劳资纠纷labor dispute 缺勤率 absenteeism 人员流动turnover 奖励 reward 特许经营 franchise 热诚zeal 信心 confidence 鼓舞 inspire 要素ingredient忠诚 loyalty 奉献 devotion 作风 style 品质 trait 适应性 adaptability 进取性 aggressiveness 热情 enthusiasm毅力 persistence 人际交往能力 interpersonal skills行政管理能力 administrative ability智力 intelligence 专制式领导 autocratic leader 民主式领导 democratic leader 自由放任式领导 free-rein leader 管理方格图 the managerial grid 工作效率 work efficiency 服从 obedience 领导行为 leader behavior支持型领导 supportive leadership 参与型领导participative leadership指导型领导 instrumental leadership成就取向型领导 achievement-oriented leadershipAutomated inspection 自动化检验automatic assembly system 自动化装配系统applied biomechanics 应用生物力学CAD/CAM 计算机辅助设计与制造computer integrated manufacturing system 计算机整合制造系统data structure 数据结构data base management system 数据库管理系统decision analysis 决策分析engineering economy 工程经济engineering statistics 工程统计facilities planning 设施规划factory diagnoisis and improvement method 工厂诊断与改善方法financial and cost analysis 财务与成本分析fuzzy theory and application 模糊理论与应用human-computer interaction (HCI)人因工程与计算机系统human factors engineering 人因工程human information processing 人类讯息处理human-machine system design 人机系统设计human resource management 人力资源管理human system diagnosis and improvement 人体系统诊断与改善industrial environment evaluation 工业环境评估industrial organizations and management 工业组织与管理industrial safety 工业安全information technology 信息技术intellectual property laws 智慧财产权法knowledge engineering 知识工程linear algebra 线性代数manufacturing automation 制造自动化manufacturing engineering 制造工程manufacturing management 制造管理manufacturing process 制造程序manufacturing systems and management 制造系统与管理market and marketing 市场与行销material flows automation 物流自动化mathematical programming 数学规划multicriteria decision making 多目标规划multi-criteria decision methods 多准则决策分析network analysis 网络分析numerical analysis 数值分析organization and management 组织与管理product and technology development management 产品与技术开发管理production management 生产管理production planning and control 生产计划与管制quality control 质量管理quality engineering 品质工程quality management techniques and practice 品质管理queueing theory 等候线理论reliability engineering 可靠度工程research,development and innovation management 研究发展管理semiconductor production management 半导体生产管理sequencing and scheduling 排序与排程simulation 模拟分析statistical method 统计方法stochastic processes 随机系统strategic management of technology 技术策略system analysis and design in large scale 大型系统分析与设计system performance evaluation 系统绩效评估技术system quality assurance engineering 系统品质保证工程systems engineering 系统工程systems simulation 系统仿真vision and colors 视觉与色彩work physiology 工作生理学work study 工作研究Accounting Assistant 会计助理Accounting Clerk 记帐员Accounting Manager 会计部经理Accounting Stall 会计部职员Accounting Supervisor 会计主管Administration Manager 行政经理Administration Staff 行政人员Administrative Assistant 行政助理Administrative Clerk 行政办事员Advertising Staff 广告工作人员Airlines Sales Representative 航空公司定座员Airlines Staff 航空公司职员Application Engineer 应用工程师Assistant Manager 副经理Bond Analyst 证券分析员Bond Trader 证券交易员Business Controller 业务主任Business Manager 业务经理Buyer 采购员Cashier 出纳员Chemical Engineer 化学工程师Civil Engineer 土木工程师Clerk/Receptionist 职员/接待员Clerk Typist & Secretary 文书打字兼秘书Computer Data Input Operator 计算机资料输入员Computer Engineer 计算机工程师Computer Processing Operator 计算机处理操作员Computer System Manager 计算机系统部经理Copywriter 广告文字撰稿人Deputy General Manager 副总经理Economic Research Assistant 经济研究助理Electrical Engineer 电气工程师Engineering Technician 工程技术员English Instructor/Teacher 英语教师Export Sales Manager 外销部经理Export Sales Staff 外销部职员Financial Controller 财务主任Financial Reporter 财务报告人F.X. (Foreign Exchange)Clerk 外汇部职员F.X. Settlement Clerk 外汇部核算员Fund Manager 财务经理General Auditor 审计长General Manager/ President 总经理General Manager Assistant 总经理助理General Manager's Secretary 总经理秘书Hardware Engineer 计算机硬件工程师Import Liaison Staff 进口联络员Import Manager 进口部经理Insurance Actuary 保险公司理赔员International Sales Staff 国际销售员Interpreter 口语翻译Legal Adviser 法律顾问Line Supervisor 生产线主管Maintenance Engineer 维修工程师Management Consultant 管理顾问Manager 经理Manager for Public Relations 公关部经理Manufacturing Engineer 制造工程师Manufacturing Worker 生产员工Market Analyst 市场分析员Market Development Manager 市场开发部经理Marketing Manager 市场销售部经理Marketing Staff 市场销售员Marketing Assistant 销售助理Marketing Executive 销售主管Marketing Representative 销售代表Marketing Representative Manager 市场调研部经理Mechanical Engineer 机械工程师Mining Engineer 采矿工程师Music Teacher 音乐教师Naval Architect 造船工程师Office Assistant 办公室助理Office Clerk 职员Operational Manager 业务经理Package Designer 包装设计师Passenger Reservation Staff 乘客票位预订员Personnel Clerk 人事部职员Personnel Manager 人事部经理Plant/ Factory Manager 厂长Postal Clerk 邮政人员Private Secretary 私人秘书Product Manager 生产部经理Production Engineer 产品工程师Professional Staff 专业人员Programmer 电脑程序设计师Project Staff 项目策划人员Promotional Manager 推售部经理Proof-reader 校对员Purchasing Agent 采购进货员Quality Control Engineer 质量管理工程师Real Estate Staff 房地产职员Recruitment Co-ordinator 招聘协调人Regional Manger 地区经理Research&.Development Engineer 研究开发工程师Restaurant Manager 饭店经理Sales and Planning Staff 销售计划员Sales Assistant 销售助理Sales Clerk 店员、售货员Sales Coordinator 销售协调人Sales Engineer 销售工程师Sales Executive 销售主管Sales Manager 销售部经理Salesperson 销售员Seller Representative 销售代表Sales Supervisor 销售监管School Registrar 学校注册主任Secretarial Assistant 秘书助理Secretary 秘书Securities Custody Clerk 保安人员Security Officer 安全人员Senior Accountant 高级会计Senior Consultant/Adviser 高级顾问Senior Employee 高级雇员Senior Secretary 高级秘书Service Manager 服务部经理Simultaneous Interpreter 同声传译员Software Engineer 计算机软件工程师Supervisor 监管员Systems Adviser 系统顾问Systems Engineer 系统工程师Systems Operator 系统操作员Technical Editor 技术编辑Technical Translator 技术翻译Technical Worker 技术工人Telecommunication Executive电讯(电信)员Telephonist / Operator 电话接线员、话务员Tourist Guide 导游Trade Finance Executive 贸易财务主管Trainee Manager 培训部经理Translation Checker 翻译核对员Translator 翻译员Trust Banking Executive 银行高级职员Typist 打字员Wordprocessor Operator 文字处理操作员Aaccess discrimination 进入歧视 action research 动作研究adjourning 解散 adhocracy 特别结构administrative principle 管理原则 artifacts 人工环境artificial intelligence 人工智能工巧匠 avoiding learning 规避性学习ambidextrous approach 双管齐下策略Bbalance sheet 资产负债表 bcg matrix 波士顿咨询集团矩阵bona fide occupation qualifications 善意职业资格审查bounded rationality 有限理性 bureaucracy 官僚机构benchmarking 标杆瞄准 bounded rationality perspective 有限理性方法boundary-spanning roles 跨超边界作用Ccomputer-aided design and computer-automated manufacturing(cad/cam) 计算机辅助设计与计算机自动生产confrontation 对话 consortia 企业联合change agent 变革促进者 chaos theory 混沌理论charismatic leaders 魅力型领导者 charity principle 博爱原则coercive power 强制权 cohesiveness 凝聚力collaborative management 合作型管理comparable worth 可比较价值competitive benchmarking 竞争性基准confrontation meeting 碰头会constancy of purpose 永久性目标 contingency approach 权变理论corporate social performance 公司社会表现corporate social responsibility公司社会责任corporate social responsiveness公司社会反应critical incident 关键事件current assets 流动资产 current liabilities 流动负债culture strength 文化强度 creative department 创造性部门craft technology 技艺性技术 contextual dimension 关联性维度continuous process production 连续加工生产collectivity stage 集体化阶段clan control 小团体控制 clan culture 小团体文化coalition 联合团体 collaborative 协作网络centrality 集中性 centraliazation 集权化charismatic authority 竭尽忠诚的权力Ddecentralization 分权 democracy management民主管理departmentalization 部门化 differential rate system 差别报酬系统dialectical inquiry methods 辩证探求法division of labor 劳动分工downward mobility 降职流动 dynamic engagement 动态融合dynamic network 动态网络 domain 领域direct interlock 直接交叉 divisional form 事业部模式differentiation strategy 差别化战略 decision premise 决策前提dual-core approach 二元核心模式Eelectronic data-processing(edp) 电子数据处理employee-oriented style 员工导向型风格empowerment 授权 encoding 解码end-user computing 终端用户计算系统entrepreneurship 企业家精神equity 净资产 equity theory 公平理论espoused value 信仰价值 ethnocentric manager 种族主义的管理者expectancy theory 期望理论 expense budget 支出预算expense center 费用中心 external audit 外部审计external stakeholders 外部利益相关者 extrinsic rewards 外部奖励ethic ombudsperson 伦理巡视官 external adaption 外部适应性elaboration stage 精细阶段 entrepreneurial stage 创业阶段escalating commitment 顽固认同Ffamily group 家庭集团 financial statement 财务报表flat hierarchies 扁平型结构 flexible budget 弹性预算force-field theory 场力理论 formal authority 合法权力formal systematic appraisal 正式的系统评估franchise 特许经营权formalization stage 规范化阶段 functional grouping 职能组合formal channel of communication 正式沟通渠道Ggame theory 博弈论 general financial condition 一般财务状况geocentric manager 全球化管理者 general manager 总经理globalization 全球化 gossip chain 传言链grapevine 传言网 global strategic partnership 全球战略伙伴关系general environment 一般环境 generalist 全面战略geographic grouping 区域组合 global company 全球公司global geographic structure 全球区域结构Hhawthorne effect 霍桑效应 heuristic principles 启发性原理hierarchy 科层制度 hiring specification 招聘细则horizontal linkage model 横向联系模型 hybrid structure 混合结构high tech 高接触 high-velocity environments 高倍速环境Iimpoverished management 放任式管理 income statement 损益表information transformation 信息转换infrastructure 基础设施integrative process 整合过程 intelligent enterprises 智力企业internal audit 内部审计 internal stakeholder 内部相关者internship 实习 intrapreneurship 内部企业家精神intrinsic reward 内在报酬 inventory 库存, 存货internal integration 内部整合 interorganization relationship 组织间的关系intergroup conflict 团体间冲突 interlocking directorate 交叉董事会institutional perspective 机构的观点 intuitive decision making 直觉决策idea champion 构思倡导者 incremental change 渐进式变革informal organizational structure 非正式组织结构informal performance appraisal 非正式业绩评价Jjob description 职务描述 job design 职务设计job enlargement 职务扩大化 job enrichment 职务丰富化job rotation 职务轮换 job specialization 职务专业化Kkey performance areas 关键业务区 key result areas 关键绩效区Llabor productivity index 劳动生产力指数laissez management 自由化管理large batch production 大批量生产 lateral communication 横向沟通leadership style 领导风格 least preferred co-worker(lpc)最不喜欢的同事legitimate power 合法权力 liability 负债liaison 联络者 line authority 直线职权liquidity 流动性 liaison role 联络员角色long-linked technology 纵向关联技术 losses from conflict 冲突带来的损失low-cost leadership 低成本领先Mmanagement by objective 目标管理Managerial Grid 管理方格matrix bosses 矩阵主管 management champion 管理倡导者materials-requirements planning(MRP) 物料需求计划Mslow,s hierarchy of needs 马斯洛需求层次论marketing argument 管理文化多元化营销观 multiculturalism 文化多元主义multidivisional firm 多部门公司 moral rules 道德准则。
管理学专业英语词汇大全
发展的观点
1. 世界是永恒发展的,发展的实质是新事物的产生和旧事物的灭亡。2. 事物发展的总趋势是前进的,但道路是曲折的,新事物必然战胜旧事物。3. 事物的发展是内外因共同作用的结果,内因是事物发展的根本原因,外因是事物发展的必要条件。
认识论
实践与认识的关系
1. 实践是认识的基础,实践决定认识。2. 认识对实践具有反作用,正确的认识能够指导实践取得成功,错误的认识则会把实践引向歧途。3. 实践是检验认识真理性的唯一标准,认识在实践中产生、发展和接受检验。
认识的发展过程
1. 认识是从感性认识到理性认识的飞跃,再从理性认识到实践的飞跃。2. 认识的发展是循环往复、无限上升的,每一次循环都是对前一次循环的超越和深化。
人生观和价值观
社会存在与社会意识的关系
1. 社会存在决定社会意识,社会意识是社会存在的反映。2. 社会意识具有相对独立性,对社会存在具有能动的反作用。
价值观
1. 价值观是人们对事物价值的总的看法和根本观点。2. 正确的价值观对人们的行为具有积极的导向作用,错误的价值观则会把人们的行为引向歧途。3. 价值观具有社会历史性,随着社会实践的发展而不断变化。
矛盾的观点
1. 矛盾是事物发展的动力,矛盾双方既对立又统一,推动事物的运动和变化。2. 矛盾的普遍性指矛盾存在于一切事物中,贯穿于一切事物发展过程的始终。3. 矛盾的特殊性指不同事物的矛盾各有其特点,同一事物的矛盾在不同发展过程和阶段上各有不同的特点。4. 矛盾的普遍性和特殊性是相互联结的,普遍性寓于特殊性之中,并通过特殊性表现出来。
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Using “rules of thumb(经验)” to simplify decision making.
• Overconfidence Bias
Holding unrealistically positive views of one’s self and one’s performance.
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LEARNING OUTLINE
• 3.1 The Decision-Making Process • 3.2 The three approaches managers can use to make decision • 3.3 The types of decisions and decisionmaking conditions • 3.4 Group decision making • 3.5 Decision making in today
• Anchoring Effect锚定效应
Fixating注视 on initial information and ignoring subsequent information.
是一种重要的心理现象。就是指当人们需要对 某个事件做定量估测时,会将某些特定数值作 为起始值,起始值像锚一样制约着估测值。在 做决策的时候,会不自觉地给予最初获得的信 息过多的重视(心理学家特沃斯基和塔尼曼曾 因此发现获诺贝尔奖)。
Exhibit 2
Assessed Values of Laptop Computers Using Decision Criteria
Exhibit 3 Evaluation of Laptop Alternatives Against Weighted Criteria
Step 6: Selecting an Alternative
Criteria and Weights for Computer Replacement Decision
Criterion
Memory and Storage Battery life Carrying Weight Warranty
Weight
10 8 6 4
Display Quality
Refer to P61
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PRE-REQUEST
• Give you 5” to read the story in P57, then give me the main idea.
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Question
• How do you make a decision? Can you tell me the psychological process when you make a decision? Give an example. • What is the problem in your making decision?
Step 3: Allocating Weights to the Criteria
Decision criteria are not of equal importance: Assigning a weight to each item places the items in the correct priority order of their importance in the decision making process.
• Choosing the best alternative The alternative with the highest total weight is chosen. Step 7: Implementing the Alternative • Putting the chosen alternative into action. Conveying the decision to and gaining commitment(义务) from those who will carry out the decision.
Chapter 3
Foundations of Decision Making
Notes
• 法国哲学家和诺贝尔文学奖,让.保罗.萨 特(Jean-Paul Sartre)说过:人类存在 的整个过程,就始终处于选择中,绝对 自由的选择,也意味着绝对的责任。
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Notes
Managers make a lot of decisions— some minor and some major. The overall quality of those decisions goes a long way in determining an organization’s success or failure
Step 2: Identifying Decision Criteria
Decision criteria :
are factors that are important (relevant) to resolving the problem.
computer
• Memory and Storage, Battery life • Carrying Weight, Warranty, Display Quality
15–24
Decision-Making Biases and Errors (cont’d)
• Selective Perception Bias选择性知觉
Selecting organizing and interpreting events based on the decision maker’s biased perceptions. • Confirmation Bias确认(先入为主)
• What common errors are committed in the decision-making process?
15–19
Exhibit 4
Common Decision-Making Errors and Biases
Decision-Making Biases and Errors
• 两家卖粥的小店,每天顾客的数量和粥店的服务 质量都差不多,但结算的时候,总是一家粥店的 销售额高于另一家。探其究竟,原来效益好的那 家粥店的服务员为客人盛好粥后,总问:“加一 个鸡蛋还是两个?”而另一家粥店的服务员总问 :“加不加鸡蛋?”接收到第一个问题的客人考 虑的是加几个鸡蛋的问题,而接收到第二个问题 的客人考虑的是加不加鸡蛋的问题。
Costs that will be incurred (investments required)
Risks likely to be encountered (chance of failure) Outcomes that are desired (growth of the firm)
• Randomness Bias 随意性的 Creating unfounded meaning out of random events.
Decision-Making Biases and Errors (cont’d)
• Sunk Costs Errors已支付成本(只关ing the Decision’s Effectiveness
• The soundness of the decision is judged by its outcomes. How effectively was the problem resolved by outcomes resulting from the chosen alternatives? If the problem was not resolved, what went wrong?
Seeking out information that reaffirms(重申) past choices and discounting contradictory information.
Decision-Making Biases and Errors (cont’d)
• Framing Bias取景或框架 Selecting and highlighting certain aspects of a situation while ignoring other aspects.
• Appraising each alternative’s strengths and weaknesses An alternative’s appraisal is based on its ability to resolve the issues identified in steps 2 and 3.
• Availability Bias可得性偏差 Losing decision-making objectivity by focusing on the most recent events.
Decision-Making Biases and Errors (cont’d)
• Representation Bias 代表偏见(寻找相似情景) Drawing analogies类推法and seeing identical situations when none exist.
• Immediate Gratification即时满足 Bias
Choosing alternatives that offer immediate rewards and that to avoid immediate costs.
Decision-Making Biases and Errors (cont’d)
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Decision Making
• Decision:
Making a choice from two or more alternatives.