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商务英语课程开场词

商务英语课程开场词English:Good morning, ladies and gentlemen. Welcome to our Business English course. In today's rapidly globalizing world, proficiency in English has become essential for success in the business arena. Whether you're communicating with international clients, collaborating with colleagues from diverse backgrounds, or negotiating deals across borders, strong English skills are indispensable. This course aims to equip you with the linguistic tools and cultural insights necessary to navigate the complexities of business communication effectively. Through interactive lessons, practical exercises, and real-world simulations, we will enhance your vocabulary, improve your grammar, and refine your speaking and writing abilities. Additionally, we will explore nuances of business etiquette and cultural norms, ensuring that you can engage confidently and appropriately in various professional settings. Our experienced instructors are dedicated to your success and will provide personalized guidance to help you achieve your learning goals. By the end of this course, you will not only have enhanced your language proficiency but also gained the confidence to thrive inthe global business landscape. Once again, welcome, and let's embark on this journey of learning and growth together.中文翻译:各位早上好。

在展览会推销产品的对话英语作文

在展览会推销产品的对话英语作文Title: Dialogues for Selling Products at an ExhibitionIntroduction:Exhibitions are great platforms for companies to showcase their products and reach out to potential customers. In order to maximize sales at an exhibition, it is important for booth representatives to engage in effective dialogues with visitors. In this article, we will explore some sample dialogues that can be used to promote products at an exhibition.Dialogue 1:Booth Representative: Hello, welcome to our booth! Are you familiar with our products?Visitor: No, I'm not. Can you tell me more about them?Booth Representative: Of course! We specialize in [product category]. Our products are known for their high quality and innovative features. Would you like to take a closer look at some of our bestsellers?Visitor: Sure, I'd love to see them.Dialogue 2:Booth Representative: Hi there! Are you looking for anything specific today?Visitor: I'm interested in [product category]. Do you have any recommendations?Booth Representative: Absolutely! Our [product] is a customer favorite. It has received rave reviews for its performance and durability. Would you like to learn more about it?Visitor: Yes, please tell me more.Dialogue 3:Booth Representative: Good afternoon! Have you heard about our latest product launch?Visitor: No, I haven't. What's new?Booth Representative: We have just introduced [product name], a cutting-edge solution that is revolutionizing the industry. Would you like to see a demonstration?Visitor: I'm intrigued, show me how it works.Dialogue 4:Booth Representative: Hello! How can we assist you today?Visitor: I'm looking for a [specific feature] product. Do you have anything that fits the bill?Booth Representative: Absolutely! Our [product] is known for its [specific feature]. It is designed to meet the needs of customers like you. Would you like to try it out?Visitor: Yes, I would like to see how it works.Dialogue 5:Booth Representative: Greetings! Are you familiar with our brand?Visitor: Yes, I have heard of your company. What sets your products apart from the competition?Booth Representative: Our products stand out for their superior quality, unmatched reliability, and exceptional customer service. We take pride in delivering the best to our customers. Would you like to experience it firsthand?Visitor: I'm interested, show me what you have to offer.Conclusion:Engaging in effective dialogues with visitors is crucial for selling products at an exhibition. By being knowledgeable about the products, showcasing their features, and addressingcustomer needs, booth representatives can attract potential customers and boost sales. With the sample dialogues provided in this article, companies can effectively promote their products and make a lasting impression on exhibition attendees.。

新商务汉语听力与口语教程上第一课

新商务汉语听力与口语教程上第一课引言概述：新商务汉语听力与口语教程是一门专门为商务人士设计的汉语教材。

第一课作为开篇，具有重要的意义。

本文将从五个大点出发，详细阐述新商务汉语听力与口语教程上第一课的内容。

正文内容：1.1 课程导入- 介绍商务汉语的重要性和应用场景- 概述课程目标和教学方法- 引导学生对商务汉语学习的兴趣和动机1.2 商务礼仪- 介绍商务场合的礼仪规范- 讲解商务交际中的礼貌用语和表达方式- 强调文化差异对商务交流的影响1.3 商务会话技巧- 阐述商务会话的基本原则和技巧- 提供商务会话的实例和练习- 强调有效沟通和交流的重要性2.1 商务电话沟通- 介绍商务电话沟通的特点和技巧- 提供商务电话交流的实例和练习- 强调电话礼仪和语言表达的准确性2.2 商务会议技巧- 阐述商务会议的组织和参与技巧- 介绍商务会议中的常用词汇和表达方式- 强调会议记录和沟通技巧的重要性2.3 商务洽谈技巧- 讲解商务洽谈的策略和技巧- 提供商务洽谈的实例和练习- 强调谈判技巧和沟通技巧的重要性总结：在新商务汉语听力与口语教程的第一课中，学生将通过课程导入了解商务汉语的重要性和应用场景。

接着，学习商务礼仪，包括礼仪规范和文化差异对商务交流的影响。

商务会话技巧是本课的重点内容，学生将学习商务会话的基本原则和技巧，并通过实例和练习提升自己的交流能力。

此外，课程还涵盖了商务电话沟通、商务会议技巧和商务洽谈技巧，为学生提供了实用的沟通技巧和工作技能。

总之，新商务汉语听力与口语教程上的第一课为学生提供了全面的商务汉语学习内容，旨在帮助他们提升在商务场景下的语言表达和交流能力。

通过系统学习和实践，学生将能够更加自信地应对商务交流挑战，提升职业竞争力。

新视野商务英语视听说第四版下册u7

新视野商务英语视听说第四版下册u7第一部分：主题概述1.1 介绍在新视野商务英语学习系列中，第四版下册的第七单元是关于文化多样性的。

这个主题在今天的全球化社会中变得越来越重要，因此学习这一主题将有助于我们更好地了解不同文化之间的差异和共同点。

1.2 主题重要性和意义文化多样性不仅是我们个人成长和发展的重要组成部分，也是商务交流中需要考虑的重要因素。

通过学习这一主题，我们可以更好地了解他人的文化，增进彼此之间的理解和尊重，从而更有效地进行商务沟通和跨文化合作。

第二部分：深度探讨2.1 文化多样性的定义和范围文化多样性指的是来自不同地区、国家或民族的人们之间的文化差异。

这包括语言、宗教、价值观念、习俗、传统等方面的差异。

在商务环境中，文化多样性也体现在商务礼仪、谈判风格、决策方式等方面。

2.2 文化多样性对商务交流的影响不同文化背景的人们在进行商务交流时，往往会受到自己文化的影响。

这可能导致在沟通方式、谈判技巧、合作模式等方面出现误解和冲突。

因此了解文化多样性对商务交流的影响至关重要，可以帮助我们更好地应对跨文化交流中可能遇到的问题。

2.3 跨文化合作的挑战与机遇跨文化合作往往伴随着挑战，但同时也带来了机遇。

挑战主要来自于文化差异带来的沟通障碍、信任缺失以及合作协调的困难。

然而，跨文化合作也为我们提供了更广阔的发展空间和更丰富的思维碰撞，可以促进创新和知识的交流。

第三部分：个人观点和理解在我看来，文化多样性是我们今天这个多元化世界所必须面对和适应的。

作为一名商务人士，我们应该尊重并学会理解不同文化背景的人们，建立跨文化的合作关系。

这需要我们具备一定的跨文化交流技巧和跨文化管理能力，以更好地应对国际商务环境中的挑战和机遇。

第四部分：总结与回顾通过对新视野商务英语视听说第四版下册u7主题的深度探讨，我们更全面地了解了文化多样性对商务交流的影响，以及跨文化合作所面临的挑战与机遇。

在个人观点和理解方面，我们也意识到了尊重文化多样性的重要性。

八年级上册商务星知识点

八年级上册商务星知识点商务星知识点是指商务英语课程中的一些重要的知识点，本文主要介绍八年级上册商务星知识点。

一、商务礼仪商务礼仪是商务活动中非常重要的一环，它包括商务场合的服装要求、形象与仪态、交往礼节等方面。

在商务场合中，我们要树立良好的形象，传达出诚信、专业、礼貌的印象，从而让人对我们产生信任感，进而达成合作。

二、商务信函的写作商务信函是商务活动中非常重要的一环，它关乎到商务合作过程中的信息传递。

在写商务信函时，一定要注意使用正确的称呼、冠词、词汇选择、语法准确等方面，以免引起误解。

三、商务谈判商务谈判是指双方在商务活动中协商达成意向的过程，它包括谈判前的准备、谈判过程的掌握、以及谈判后的总结等方面。

谈判前的准备非常重要，要对对方的背景资料、谈判的涉及内容和范围等方面做到心中有数，以免在谈判过程中被对方占据主动权。

四、商务礼品的选择在商务活动中，赠送商务礼品是一种常见的方式，它不仅可以表达对对方的感谢之意，也可以增进双方的友谊。

在选择商务礼品时，要根据对方的文化背景、职业身份、以及双方的关系等因素进行考虑，以确保礼品合适、有价值。

五、商务谈判技巧商务谈判是商务活动中非常重要的环节，因此采用合适的谈判技巧是非常关键的。

谈判技巧包括主动权的把握、沟通能力的提升、对方立场的理解等多方面。

在谈判过程中，我们要把握主动权，灵活应对对方的提问和反驳，尽可能避免出现僵局。

综上所述，商务星知识点是商务英语课程中非常重要的一环，如果我们能够合理运用这些知识点，就可以在商务活动中获得更好的效果。

商场播音员播报内容范文

商场播音员播报内容范文英文回答：Good afternoon, ladies and gentlemen! Welcome to our shopping mall! We have some exciting announcements to share with you today. Firstly, we have a special promotion happening in our fashion department. All clothing items are now 50% off! Don't miss out on this fantastic opportunity to update your wardrobe with the latest trends at unbeatable prices.中文回答：下午好，女士们先生们！欢迎来到我们的购物中心！我们有一些令人兴奋的通知要与大家分享。

首先，我们的时尚部门正在进行特别促销活动。

所有服装现在都打五折！不要错过这个绝佳机会，以无可比拟的价格更新你的衣柜，追赶时尚潮流。

英文回答：In addition, our electronics department has just received a new shipment of the latest smartphones. Whether you're an Apple fan or prefer Android, we have a wide selection of top-notch devices for you to choose from. Plus, for a limited time, we are offering a free wireless charger with every purchase of a smartphone. Upgrade yourtechnology game and stay connected in style!中文回答：此外，我们的电子产品部门刚刚收到了最新款的智能手机。

新视野商务英语视听说下册1-8单元video原文unit-4(参考文本)

Video 1Welsh: Hello, Mr. Wang. We received the samples you kindly sent to our headquarters. Thank you very much.We’re impressed by both the quality and the variety of yourproducts.Wang: Thanks, and welcome to our factory.I hope you enjoyed the tour around some of our workshops. Welsh: Yes, we actually picked up several products from your catalogue after the tour.We maybe able to give you a trial order.Now I’d like to know if we place a firm order with you,when can you deliver the goods?Wang: It depends on how many items you choose and what quantity.Normally for one container order, we can deliver the goodswithin 6days.Welsh: That’s good. OK, let’s work through this list now. Wang: Mm, I see, Mr. Welsh. You’ve only selected 4 items so we can guarantee delivery.This is the unit price of each product.Welsh: Fine. But it seems to us that your price is much higher than other suppliers in china.We are currently doing business with some factories inShenzhen.Welsh: We know some factories give lower prices but their quality is poor.You see, the surface of our products is very smooth.And after the tour, you must have an idea how well ourmanufacturing environment meets international sanitarystandards.Considering the quality, our price is very reasonable. Welsh: We don’t deny that.But if you can give us a little discount, we can start up along-term relationship.Wang: You’re really tempting me. OK, what’s your quantity then?Generally, we’re not allowed to give discount at this price.But if your order is large enough, I can offer you a specialdiscount.Welsh: For the large plastic chair and the trolley, we can take 1000 pieces of each and much more later on after this trial order. Wang: 1000 pieces…Well, since it’s our initial transaction, I’ll give you a 10% discount on these two items.Welsh: 10%? Another company gives us a 15% discount for that size of order.You know, an incentive discount encourages the buyers andhelps expand your business.Wang: Of course, I know, but that is too high a rate.F rankly speaking, the maximum discount we can grant is10%.Welsh: Then about the food box and cup container? Also 10%?We would like to order 800 food boxes and 50cup containersto start.Wang: I’m afraid we can’t do that.You know, the price of the raw material has been risingsteadily. There’s no profit margin left at that price. Welsh: Come on, of course there is. By the way, we don’t need the scale on the cup container.How about reducing the price of the container to us$2 fromyour original us$3?Wang: Well, it’s really hard…Welsh: Well, we could meet each other half-way that would conclude the deal.Wang: You certainly have a way of talking me into it.Al right, let’s each make some concession. You increase thefood box order to 1000 pieces. OK?Welsh: Fine, no problem.Wang: You really drive a hard bargain! But we look forward to a long partnership.Video 2F: Hello, Mr. Leser. I’m very glad to meet you.L: Likewise. This is interesting. Do you think the color is right for the European market?And…what is the price for this wooden angel?F: No problem, you definitely have good taste.We have many European customers who are buying this Christmas range.The price is US$8, FOB Shanghai.L: US$8? Your price is much higher than the other offers we’ve received even just in this exhibition hall.F: Well, it may appear a little higher, but the quality of our products is much better than that of other suppliers’.You must take that into consideration.L: I agree with you. That’s why I’ve come to your booth.This time I intend to large order but business is almost impossible unless you can give me a discount.F: We can talk about that later. What’s your line of business?L: We mainly sell gifts and decorations for Christmas, Easter and other traditional holidays.Christmas is our largest concern. Our annual sales can reach us$10 million.F: Good, we've been a large producer of these items for years.You see, not only is our quality much better than others’. But our product range is more diverse.You can always find the best of anything you want.L: So, if you can give me the best price for this first order, we can start a long-term relationship.For example, what is the price for these Santa clauses?F: For the metal ones: US$20.the wooden ones: US$15.There are 8different styles and 3size for each type.L: If I choose several items of this kind, what’s the minimum order? F: 100 pieces for each item number and a minimum of 10 items. L: How about the discount? I can place an order for two containers to start.F: If so, we can grant you a very special discount of 8%.L: 8% I can hardly accept that as a special term according to the offers I’ve had today.I’d say 15% would be more like it. Some other companies have already promised us that.F: That really leaves us with nothing. Our maximum is 10%.You know, the price of these products tends to go up as wintercomes and there’s heavy demand for them.L: OK. I’ll make that concession for the sake of the beautiful color of your products.By the way, have you thought of choosing a commissioned sales representative or agent overseas you promote your sales?F: Yes, so far, we have several agents abroad but none in Germany. L: We’re willing to be your agent in Germany for Christmas gifts and decorations.What’s your usual commission rate?F: Usually, we gibe a commission of 4% to our agents.L: 4% is too low. You see. We’d have a lot of work to do in promoting sales, such as advertising on radio or TV, printing brochures and so on. It all costs.F: Don’t worry, we’ll allow you a higher commission rate if you sales are substantial.F: For example, if you sell US$2 million worth of gifts annually, we can allow 3% commission.But, if the annual turnover exceeds US$5 million, we can offer a 5% commission.What do you think of that?L: It sounds OK. We’d like to sign an agency agreement with you simultaneously when we sign the contract for this trial order.F: No problem. After you‘ve chosen the products, we’ll work them both out for you to sign.We can do it within 3days.Will that be suitable?L: Fine, one more question, when can you deliver the goods?F: 60days after the sales confirmation is signed.。

初级商务英语听说 unit 13 Business Trips

3.1At the airport
A Listen to the conversation between Lucy and a bus driver after Lucy arrives at London Airport and fill in the blanks.
B Listen to the two conversations and answer the following questions.
□ Read a guidebook. □ Reserve tickets. □ Book hotel rooms. □ Buy some food. □ Talk with people who have been to the place
where you will go. □ Practice the language of the country if it is a
C Work in pairs and role-play the following dialogue.
You work in the administration department of a company, and there is a guest coming to visit your company next Wednesday and Thursday. Please book a table for him in a restaurant and help him order food..
3 After Arriving at the Target Places
After arriving at your target place, you may make a start on your business by asking directions (to get to your hotel because you are most probably a stranger), handling some expected or unexpected things, registering at a conference, attending business events and so on.

efb_06

商业英语教程English For Business第六课: 初次见面Lesson 6: First Contact各位听众好。

欢迎您收听澳大利亚澳洲广播电台和维多利亚州多元文化成人教育中心AMES联合为您编播制作的《商业英语教程》节目，我是澳广中文部的马健媛。

在第五课中我们学习了如何做自我介绍及如何对他人的自我介绍做出回应。

另外我们还练习了怎样请别人帮忙和如何提出给他人帮忙。

在今天的这一课中，我们要学习如何对他人的观点表示认同及如何回答 “Do you mind。

? ” 这类比较难于应对的问题。

讲座的最后我们还要练习一些结束对话的短语。

在开始学习新的内容之前，先让我们一起来复习一下我们在上一课中学过的内容，您也可以测验一下自己还记得多少这些学过的内容。

Lian: Hmm. This tea is interesting.Harvey: Yes, it’s from umm…Lian: It’s from the Fujian region of China…Harvey:So you know a bit about teas?Lian: A bit.Harvey: Ah. Let me introduce myself, I’m Harvey Judd. I’m the Chief Purchasing Officer at Hale and Hearty. You can call me Harvey. Lian:Pleased to meet you, Harvey. I’m Lian and this is myhusband, Lok.Lok: How do you do? I’m sorry, my English could be better. Harvey:It sounds fine to me. Do you mind if I call you Lok?Lok:Not at all.好，以上就是我们已经学过的“初次见面”这段对话的部份内容。

初级商务英语听说 unit 16Business Culture

1. 2. 3.
4.
Starting-up General Discussions on Business Cultures Specific Discussions in the Work Place Spotlighting Business Dining Etiquette
1Starting
3Specific Discussions in the Work Place
In the US the date is written as 3/25/11. It is read as “March 25th 2011”. In the UK the same date is written as 25/3/11 and is read as “the 25th of March 2011”. This simple example just illustrates how important it is for you to be aware of the different rules/customs in the work place of your client’s country/region.
Unit 16
Business Culture
In this unit we will talk about

business cultures in different countries/regions specific business rules/customs basic business dining etiquette
B Listen to the second part of the interview. Try to get as much information as possible and then match the persons in Column A with the deeds in Column B.

初级_新编剑桥商务英语听力部分

LISTENING SCRIPTSModule 11.1 What does your job involve?Janet Good morning ,everyone .I’d like to welcome you all to this session about public speaking .My name’s Janet Coyte ,and I’ll be your trainer for today and tomorrow .I can see your names and the companies you work for on your badges ,butI’d like you to say something about your jobs and responsibilities .Katherine ,would you like to start?Katherine Certainly .Hi, I’m K atherine Alessi and I work for Marfil Solutions .I’m a management consultant. Marfil Solutions gives companies advice on their markets ,organization and processes .I interview clients ,identify problems andsuggest solutions.Mark Morning .My name’s Mark Jenkins ,I’m a sales rep for Soap Heaven ,I visit customers and leave product samples .I look for new customers ,and I support mycompany’s customer service department.Kostas Hello ,I’m Kostas Hadavas .I’m the personal assistant to the managingdirector of a company called Athens Daily Menu ,which provides catering services .I arrange the MD’s travel and accommodation for business trips ,I organise hismeetings, and I deal with correspondence.Suzanne Good morning .My name’s Suzanne Wilkes .I’m the chief financial officerof a company ,P&B Europe ,which designs gadgets and gifts .I’m responsible for the company’s accounts ,I advise the managing director on financial matters ,and Icontrol the money that comes in and goes out.Carmen Hello ,I’m C armen Selles ,I’m t he quality manager in a company that produces car seats and interiors .I arrange and carry out tests of our products and I dealwith customers’ complaints .Oh ,the name of the company is CarSpek.1.2 What does your job involve?I Hello .May I introduce myself? My name’s Ian and I work in the Asia-Pacificdivision.H Nice to meet you ,Ian. .My name’s Henry and this is my colleague, Sarah.S Hello, Ian .Do you work in the Sydney office?I No, not at the moment .My boss is in Sydney .But I’m based in Singapore.H Look! There’s Michelle over there .She’s based somewhere in Asia .I can’t remember where exactly .Do you know her?I Yes, we’re on the same project this year .She’s in Singapore ,too .H Ah, lucky you .She’s really beautiful-and clever too.I Yes, I know .It’s a real pleasure to work with her.S Well, I think I’ll leave you boys to discuss….work.H Oh ,Sarah ,you’re not jealous ,are you?S No ,I’m not…Michelle ,how lovely it is to see you again.1.3 What does your job involve?I What’s your name?K Kostas Hadavas.I How do you spell your surname?K H-A-D-A-V-A-S.I What do you do?K I’m the personal assistant to the managing director of Athens Daily Menu.I Who’s the managing director?K His name’s Georgos Solomos.I What does your job involve?K I deal with clients ,and I organise meetings and events.I Do you write reports too?K Yes, I often write reports and memos for our staff.I Do you work only in the Athens area?K No ,we don’t .We work in other parts of Greece too.I How do people react to you, man, doing this job?K Sometimes they are surprised ,but it isn’t usually a problem at all.I Do you like your job?K Yes ,I like it a lot.I Why do you like it?K Because I’m always busy, and because of the variety of things I do.Module 22.1 New projectsV HelloS Hi ,Vicky.V Hi, darling .How are things in Brazil?S Pretty good , And with you?V Fine.Where are you calling from?S My hotel in Fortaleza.It’s on the north-east coast.V Is it nice there?S Yes,the scenery is amazing.V And what are you doing in Fortaleza?S I’m woking on the plans for the shopping centre.What are you doing right now?V Oh,it’s sunny today,so I’m working in the garden.S And what are the children doing?V They’re watching TV.No,that’s not right .Tommy’s playing on his computer,and Emma’s with her friends,I think.S Good.And are you doing anything nice this weekend…2.2 Arranging a meetingD Dave Prakash.M Hi,Dave,it’s Martina.Listen,I need to discuss the designs for the new R300series with you.When can we meet?D I can’t make it today,I’ve got meetings all day.How about Monday morning?M I’m visiting the new plant on Monday morning ,but the afternoon is OK.D I’m probably taking time off in the afternoon,acturally.M Ok.Let me see…are you free on Thursday?D No,I’m visiting clients on Thursday morning,and I’m flying to Prague on Thursday afternoon.M Are you going to the trade fair?D Yes,that’s on Friday morning.I’m coming back on Friday afternoon. ,Look,whatabout Tuesday,for lunch?M No,I’m meeting the sales team on Tuesday and it’s an all-day thing.That leaves Wednesday.D Wednesday looks OK at the moment,but don’t forget the strategy meeing at 10o’clock.M Oh,that’s right,I’m going to that too.But I’m free after that.How does 12.30 sound?We could have lunch.D Great,we can talk and eat on Wednesday.Now I must run.I’ve got a meeting withthe Finance Director.2.3Arranging a meetingB Felix,are we planning to go to the New Directions Book Fair this year?F Yes ,I think so.It’s always a good event.We usually make lots of new contacts .When is it?B It’s in June this year .It’s on Thursday and Friday the 21st and 22nd.F Oh,just a second.Aren’t we going to Helsinki that week?B No,the Helsinki conference is in July.F Oh yes,that’s right.Fine,let’s go to the Book Fair.B There’s a special reception on the 21st.F Is it an lunchtime?B No,it’s in the evening an 8 o’clock.F Sounds great!Can you get everything organised?B No problem.I’ll confirm our attendance.Module 33.1Our guest today on ‘songs of my life’ is the entrepreneur Martha Lane Fox ,ofthe massively successful company lastminute..With her business partner,Brent Hoberman,Martha Lane Fox started lastminute. in Brent’s living room.The idea was simple-a website selling late flights and late hotel bookings.The company grew very quickly and expanded from the UK into France,Germany and Sweden.They bought othertravel companies,and after six years they had 1,400 stminute. wentpublic in 2000,and the shares in the company increased their value by 40 per centin two days.Martha Lane Fox left the company in 2003.True to her entrepreneurialspirit ,she wanted to start more new companies .Martha,it’s a pleasure to have you here in the studio…3.2 Company structureParker Electronix is based in Fleet,in the south of England.We are leaders inhardware and software solutions for satellite technology.My uncle ,John Parker,founded the company in the 1960s.Our lastest product is a new program foroptical instruments for the European Space Agency.Our engineers are involved in all of the stages of a project ,from planning to the final performance validation .Theindustrial department ,supervised by Gerhard Kulzer,provides regular certifiedtraining for its staff.The R&D activities,supervised by Ross Benton,are essentialfor all future applications .We have a workforce of 60 employees and a turnover of$7.5 million ,Now,let me introduce Arnaud Gamage ,our contracts &purchasing managing .Arnaud will explain to you…3.3Company structure…and now I would like to turn to the final section of the report. As you cansee ,last year was an excellent year in production .The first two quarters were rather slow ,but as a result of new orders from Asia ,our production rose dramatically inthe third and fourth quarter .This situation was reflected ,of course ,in our sales for last year.We started the year in a strong position,but in the second quarterworldwide sales fell sharply.This was a result of the high price of oil.However ,as I mentioned earlier,new orders from Asia meant that sales went up to their previous level by the end of the year.Looking now at the share price ,I am d elighted to announce that last year was also an excellent year in this respect.The share price rosesteadily for the first two quarters ,and it remained steady at its maximum for therest of the year ,All in all ,last year was a very positive year…3.4 Exam spotlight,Listening Test Part One1M Hello ,Janet. Did you send those letters to our Italian suppliers?F Yes,I sent them on 13 June.Let me check….No,sorry.I sent them on the 14th.M Great,thanks.2M1 The new management have decided to invest in staff training.M2 Oh,really?I knew nothing about that.What do they want us to do?M1 They want us to improve our performance when presenting and negotiating,andmake the most of our computer skills.Somebody has complained that our computers are out of date and so are our skills!M1 Yes,I think they’re right .Personally,I need to work on how to prepare my presentations.M1 Me too.Let’s start with presentation skills,then.3This is the answering machine for Benton Factory Outlet.We are open Monday toWednesday from 9.00am to 6.15pm.On Thursday and Friday we are open from 9.00am to7.15pm.We are closed on Saturday and Sunday.4F1 Here are the P&W logos the agency has just sent.F2 Mm,let me see…I like the colours…F1 What about the shapes?F2 I’m not very keen on squares or rectangles.F1 So,do you prefer this one?F2 Yes,the circle is nice.5M1 Our booking for the Magic Children Expo has been confirmed.M2 Excellent!Now we have to organise the stand.By the way,where exactly is thestand?M1 Let me have a look.I’ve got the fax here.It’s number 18 in Hall J.M2 Ah,that’s the same hall as last year.M1 Yes,but last year our stand was number 80.6M1 The exhibition went better than last year.M2 Yeah,I’m really glad.It was a great success-especially for us.M1 There were more people than last year.I’ve got the figures-yes,15,312.That’sa lot more than last year.7The sales were very good in December.Then we saw the usual decrease in Januaryand February,and we recovered a bit in March.8F Hello,this is Jane Howell from Conference Room number 4.M How can I help you,Ms Howell?F We a sked for 120 bottles of water,one for each delegate at our meeting,but there are only 100.Could you send us 20 more?M Do you prefer sparkling or still water?F Still,please.M I’ll send them to you immediately.F Thanks a lot .Bye.M Bye.Module 44.1 Views on import controlsPresenter The crisis over clothing imports is still hitting the headlines,andwe spoke to some o f the people involved.In Portugal,Joao da Silva owns a small factoryin Aveiro.Joao Look,I can’t see any problem with these import controls.The European Union should protect European industry-people like me and my factory workers.We can’t produce clothing at the prices the Chinese charge.I employ a small number of people ,it’s true,but they depend on me.Where else could they work around here?My message to Mr Mandelson is this:stop the Chinese imports,support European producers.Presenter But it’s a different message from the retail clothing chain Tulip.Listen to what Dagmar Rasmussen has to say.Dagmar We in the retail trade really think we should import garments from China ,or from Malaysia,or from any country that can supply us at a good price .Why shouldthe European Union tell us where and how to do business?We are not at all happy with this situation .Our shops could be almost completely empty next week.What are wegoing to say to our customers?The European Trade Commissioner should act at once,and permit the clothes to leave the warehouses and to stock our shops.Really ,this can’t go on!4.2 Views on import controlsNewsreader1 And now for the business news from Susan Fleming.Newsreader2 Today’s headline is that China and the European Union have just announced that an end to the clothing blockade has been agreed .Millions of fashion items are sitting in ports around Europe ,where they have been since import restrictions were introduced in June .Today,however,both sides in the dispute,have reached an agreement,and the clothes,will be in the shops soon,The EU will acceptall of the 80 million items.However,only 50 per cent of these items are part of this year’s imports.The other 50 per cent will be part of next import quotas.China agreed to this solution ,which is a compromise on both sides.The agreement is a victoryfor Peter Mandelson,the EU trade commissioner.Newsreader1 And on the stock exchange…4.3 Views on import controlsR Wates’Office Supplies Ltd,can I help you?C Hello,I’d like to speak to Mariah Keaton,please?R Who’s calling.please?C This is Jane Barrett,of Bryant&Sons.R I’m afraid Ms Keaton is not in her office at the moment .Would you like to leavea message?C Yes,I would.Our order has arrived ,and you’ve sent the wrong items.We orderedthree boxes of A4 paper,five printer cartridges,two boxes of pencils,and four boxes of pens .You sent us two boxes of A5 paper ,the wrong printer cartridges,only onebox of pencils ,and no pens.R I see.Which printer cartridges did you order?C The code is HP92274A.R And which did you receive?C The code on the ones we received is FO26ND.R Ok,Ms Barrett,I’ll ask Ms Keaton to call you when she gets back.Does she haveyour number?C I think so.But I’ll give it to you all the same.It’s 0573 764812.R Can I say that back to you? 0573 764812.C That’s right.R I’ll pass your message on to Ms Keaton.C Thank you.Goodbye.4.4 Views on import controlsN Westlaine Pharmaceuticals.S Hello.I’d like to speak to Natalia Marin,please.N Speaking.S Hi,Natalia.It’s sven.I need your budget figures for the report.Can you email them to me?N They’re not ready yet,I’m afraid .I’d like to check them again.Some of thefigures aren’t quite right.S When do you think they’ll be ready?N I’m working them now,I’ll send them to you this afternoon.Is four o’clock alright?S Yes,that’s fine.I’ll write the report tomorrow morning.N Oh,by the way,Margareta is leaving next week.We’re having a little party tomorrow afternoon.Would you like to come?S Yes,I’d love to.What time?N Half past three.S Great.I’ll see you tomorrow.Bye.4.5 Telephone messages1M Good morning.Coud I speak to Mr Aitken,please?F I’m afraid he’s not in the office today.Can I take a message?M Just tell him Cailin called.F Could you spell your name,please?M Sure,it’s C-A-I-L-I-N.F Thanks so much.2F And your address is ?M 27,Mendip Road.F 27 Pendip. RoadM No,M for Madrid.Mendip.3M Hi,Sue.Can you call me back on 98 983 988?F Let me just check that-98 983 988?M Yes.Can you call me back right now,please?4F And when is the delivery due?M On the 23nd.F Did you say the 21st?M Sorry?F Do you mean the 21st,2-1,or the 23rd,2-3?M Oh I see.The 23rd,2-3.The 23rd of June.4.6 Telephone messages1R Reid ,Whelan and Blake.C Hello,I’d like to speak to Ms Chandra.R I’m afraid she’s not in today .Can I take a message?C Yes,this is Joe Panetta,from AS Associates.R I’m sorry,Panetta…is that P-A-N-E-doubleT-A?C Yes,that’s right.R And you’re from AS…C ..AssociatesR Thank you.So what’s the message,Mr Panetta?C I’m calling about the brochure Ms Chandra wanted.Can you tell her that our newbrochure is coming out in two weeks’time?Would she like to wait for that one rather than receive the old one now?R I’m sorry,did you say two days or two weeks?C Two weeks.Could you ask Ms Chandra to phone me and confirm which one she wants?R Yes,of course.Does she have your number?C I’ll give it to you.It’s 0632 158431.R Alright,Mr Panetta,I’ll pass your message on to Ms Chandra.C Thanks.R You’re welcome.bye.2R Reid ,Whelan and Blake.C Hello,can I speak to Mr Horbaczewski?R I’m afraid he’s off sick.Would you like to leave a message?C Yes,my name is Bob Davis.R Could you spell your surname,please?C Sure.D-A-V-I-S.R And what is the message?C I need a copy of my tax form for last year.Could you ask Mr Horbaczewski to emaila copy to me,please?R Certainly.Does he have your email address?C I’m not sure.I’ll give it to you anyway.It’s BD dot Davis,at hotmail dot .R All right,Mr Davis.I’ll give your message to Mr Horbaczewski.C Thank you very much .R Not at all.Goodbye.3R Reid ,Whelan and Blake.C Hello,is Maria Peters in today?R She is ,yes ,but she’s in a meeting at the moment.Can I take a message?C Yes,this is Sigrid Junge,from Hofmann GmbH.R I’m sorry,could you spell your name ,please?C Alright.Sigrid S-I-G-R-I-D-,Junge J-U-N-G-E.R And what was the name of the company?C Hofmann,that’s H-O-F-M-A-N-N-,G-M-B-H.R Thank you.Now what is the message?C I can’t fly to London on 17 April .There are no places available.But I can comeon the 18th .Could you ask Maria to confirm that she can see me on the 18th?R Yes,of course.Does she have your number?C Yes,she does.R All right,Ms Junge,I’ll give your message to Mrs Peters.C Thanks.R You’re welcome.Goodbye.4R Reid,Whelan and Blake.C Hello,I’d like to speak to Mr Dando.R His line;s engaged.Would you like to wait?C Yes ,please…R Hello,caller,I’m afraid the line is still busy.C Can I leave a message?R Certainly.What is the message?C Could you tell him that I have accepted the first offer?R You’ve accepted the first offer.OK.And could you give me your name ,please?C Oh ,yes,of course.Martin Kraemer.Thant’s K-R-A-E-M-E-R.R Thank you.I’ll give Mr Dando your message.C Thank you.4.7 Telephone messages1Gabrielle Hello,Roberto?It’s Gabrielle.Can you tell me w hen t he goods are arriving? Roberto Well,they’re leaving on 16 Feburary,and the journey takes three days .Ifeverything goes well,you’ll have them on the 19th.2Personnel officer Good afternoon,Personnel.Caller Oh,please excuse me ,I think I must have the wrong extension. I wanted tospeak to the production manager.Could you tell me her extension number ,please?Personnel officer Certainly,it’s 2319.But she’s not in her office at the moment.She’s having a lunch meeting with the managing director.3Krystof Krystof Griva s’s office. I can’t come to the phone at the moment. Please leave a message,and I’ll get back to you as soon as I can.Berndt Yeah,Krystof,it’s Berndt.The time is now one o’clock.Look,I won’t be able to make our 2.30 meeting.Can we make it a bit later-4.30 perhaps?4.8 Exam spotlight ,Speaking Test Part OneE Good afternoon.C1 and C2 Good afternoon.E My name’s Heather Barras and this is my colleague,Sharon Hutchinson.She will be listening to us.Now ,could I have your mark sheets,please?C1 Yes,here you are.C2 Here you are.E Thank you.Right .So,what’s your name?C1 My name is Christine Benferrhat.E How do you spell your surname?C1 It’s B-E-N-F-E-R-R-H-A-T.E And where are you from,Christine?C1 I’m from Brittany,in France.E And what’s your name?C2 M y name’s Joao Cordeiro and I’m from Portugal.E Joao,do you work or study in Portugal?C2 I work for an advertising company and I attend evening classes in English.E And you,Christine,do you work or study in Brittany?C1I finished school last year. I have a new job near Paris. I work for a multinational company.E And do you like your new job?C1 Yes,I like it a lot. I like speaking English with my colleagues and our customers.E And what about you,Joao?Do you like your work?C2 Yes, I like it very much. I like working with creative people.E OK.Christine,what do you do in your spare time?C1 I don’t have much spare time,but I like reading,listening to the music and Ilike swimming .When I go back to Brittany ,I also like windsurfing.E And you,Joao,do you have any hobbies?C2 Yes,I like taking photos. I have a new digital camera and I like taking pitureof towns. I also like going to the cinema and I visit art exhibitions .There area lot in Lisbon.E Do you think it’s better to live in a small town or big city?C2 I prefer big cities.It’s exciting and there’s a lot to do.E Do you agree,Christine?C1 No,I don’t agree with him. I live near Paris,but that’s because of my work.I would prefer to live in smaller town,like my home town in Brittany.Maybe becauseI like the sea.E Thank you.That’s the end of Part One of the Speaking Test.Module 55.1 Career changesP Excuse me.Could you pass me a plate?A Sure…You’re Petra Schein,aren’t you?P Yes, I am.A I thought so. You probably won’t remember me,but I came for an interview for an accountancy job with you about three years ago.P Yes,Alex,isn’t it?Belanger.A That’s right.P I seem to remember that one of your hobbies was photography.It was a real passion.A You do have a good memory!P So what happended?We offered you a job,but you went to work for our competitors–Deutsche Bank,I seem to remember.A The conditions they gave me were better, I’m sorry to say.P I can understand that.So, are you still working there?A No,I’ve given up banking altogether. I worked for Deutsche Bank for a little more than two years,but I didn’t like the job.There was too much competition among the employees,and I didn’t really like that.P Well,sometimes you have to be competitive if you want to make a progress.A I know,it wasn’t for me.P So,what do you do now?A I have become a professional photographer.P You know,that doesn’t surprise me .Are you in any particular sector?A I take portrait photos. I’ve just bought a studio,and I’m creating a libraryof photos,which I’m going to punish on my website.P You must give me your web address.A Better than that, I can give you my b usiness card…And what about you?Are you stillin human resources?P Yes ,I am.. I’ve moved to the head office,and I’m the manager there.So now I’m even busier than ever…5.2 Career changesF Hello.It’s nice to see you again.You’re looking well.B Thanks !I’m well. I’ve just come back from the Turin Book Fair.F Ah!One of your favourite events.How did it go?B Oh,the fair was quite a success.We had a lot of interest in a new series of science titles that we’ve published.And I met up with some old friends.Do you rememberNuno,from Lisbon?Yes,all in all ,it was very pleasant.And I do enjoy Italian food.F It’s delicious,isn’t it?Well then ,Berndt,has this been a good year for you?B Yes,it has.We’ve done really well in Western Europe-we’ve sold more books than ever before.And we’ve started distributing in countries in Eastern Europe aswell-for example ,in Poland and Hungary.Poland is doing very well.The demand forour books has been almost as high as in Spain and Portugal.F That’s great! I can see you’ve been very busy.B Well ,of course!You know me.F So,what’s next then? I’m sure you’ve got something new planned.B Well,we’re going to move the actual printing to Slovakia.We have a new contract with a pri nting company in Bratislava.They’re going to take over about 80 per cent of our book printing next year.It’s going to cut our costs considerably,I hope.F What a coincidence! I’ve just been to Bratislava.B Well, I’m going to be there next month. I’m going to discuss the contract withthe printers.And after that, I think I’m going to take a few day’s holiday. It’s been a very busy year.5.3 Negotiating a bank loanBM O K,well, I’ve got all the paperwork here for your loan application .Everything seems to be in order.Let’s just have a look at your business plan.Perhaps you could tell me about your ideas?JH Yes,of course.We plan to make fruit drinks,from 100 per cent fruit-no extrasugar,or additives or ‘E’ numbers.At the moment,we’ve only got a couple of flavours,strawberry and pear,but we want to expand our range to include more flavours.BM Y ou say that you’ve got some f lavours.Have you already started making and selling your drinks?JH Only on a small scale,but they’re selling really well and we can’t keep up with demand.BM Right,so why exactly do you want a loan?Are you going to expand your range orincrease you production?JH Well,both,we hope.BM And how do you plan to sell the drinks?Direct to the public?JH No,we’re going to sell through other companies.You know,in cafés,snack bars,at outlets in airports and railway stations.We’ve already had talks with the catering company that runs the ‘Travel Snack’chain.They’re going to stock our drinks intheir main outlets/BM And are you going to be able to expand quickly?JH I think so,because we’re going to keep everything simple.We plan to use the same basic plastic bottles that we’ve used until now,and we’re going to use the fruitthat is easily available locally.Our production process is very simple too.BM OK,what about your market?Who do you think is going to be your main market?JH So far most of our customers have been young people-you know,students,teenagers,people who are interested in drinking something healthy and natural .So we’re going to try to consolidate that market. I don’t think it’s a good idea to change our strategy at the moment.BM What kind of marketing have you done?JH A friend of ours has designed a great website for us,and I think we’re going to focus on the Internet for the moment.BM OK,so let’s look at these figures in more detail…Module 66.1 Flight problems1We got to the airport 30 minutes before the plane was due to take off,and we wentstraight to the check-in desk.First,the man at the desk said that the plane wasalready full because the flight was overbooked ,so we couldn’t get on.But then he changed his story.He said there were empty seats on the plane,but wewere late and the check-in desk was closed.So we missed our plane and we had to buy two tickets for another flight.You see,if the flight is overbooked,they give youa seat on a later one-but if you arrive late,you lose your money. I bet the man atthe desk was lying.2I called the airline to ask if my flight was on time ,and the man said that theremight be a delay because of the snow,But when I arrived at the airport ,there wereno flights.The woman at the information desk told me to go back to my hotel andwait.She said they were going to close the airport,and she didn’t know for how long.3I couldn’t complain about anything.The airline sent a taxi to collect me from myhotel.At the airport,they took me s traight to the desk to check my c ase in. I didn’t have to wait.Then they let me sit in the First Class Lounge,even though I didn’ｔhave a first class ticket.The woman i n the lounge said she would bring me some food from the buffet if I was hungry .Then ,when it was time to go ,they pushed mywheelchair all the way to my seat on the plane ,And during the flight,they couldn’t do enough for me.4There’s one every week.If it’s not the baggage handlers,it’s the flight attendants,or even the pilots .The last time I travelled,it was the air trafficcontrollers.Oh ,but they weren’t stopping for the whole day,just for four hours,just long enough to cause absolute chaos .The announcement said there wouldbe no cancellations that day ,only delays.But that meant that I missed my connecting flight in Frankfurt and had to fly out to Chile the following day.6.2 At the hotel1R Good afternoon.Carlton Hotel.How may I help you?G Yes,hello. I’m phoning to check if my online booking went through . I haven’t received any confirmation.R When did you make your booking?G Last Tuesday,the 14th.R Could I have your name,please?G Yes,it’ｓ Johanson.。

商务礼仪Bussiness-etiquette

Women’s dress
• coordinate with office’s tone and atmosphere • stable modelling • avoid plicated character
Gift-presenting etiquette
In the practical international commercial etiquette,presenting holds the quite important position to face frequently.People always would send gifts to each other in order to promote friendship ,expand common grounds and deepen cooperation.
Qrder
Firstly,introduce yourself Secondly,introduce others according to person’s position,from low to high. Finally,give others business card before introduction
Handshake etiquette
Brief introduction
• Handshake etiquette originated from the ancient Europeans to each other that the hands of unarmed and show friendly meaning. Subsequently become vogue, prevailing in Europe and the United States.After the revolution of Xin Hai China also seem ceremony.In today's business contacts, a handshake is the most commonly used meeting etiquette

新时代经贸汉语口语

新时代经贸汉语口语随着全球化的发展和经济的繁荣，汉语作为一种重要的国际交流语言，其在经贸领域的应用也越来越广泛。

在新时代的经贸汉语口语中，不仅需要我们掌握基本的会话技巧，还需要具备一定的商业知识和文化背景。

本文将从几个方面介绍新时代经贸汉语口语的重要内容。

一、商务场合的问候与交流在商务场合，一个良好的问候和交流方式可以为我们赢得合作伙伴的好感和信任。

通常，我们可以使用以下常用的商务问候语：1.你好，请问您是…先生/女士吗？（Hello, may I ask if you areMr./Ms…?）2.很高兴见到您！（Nice to meet you!）3.您来得正好，我们正要商讨一个项目。

（You are just in time. Wewere about to discuss a project.）4.在这次会议上，我想向您介绍我们的产品。

（In this meeting, Iwould like to introduce our products to you.）5.如果您有任何问题，请随时提问。

（If you have any questions, pleasefeel free to ask.）二、商务洽谈的常用表达方式在商务洽谈中，我们需要具备一定的表达能力和技巧，以下是一些常用的表达方式：1.我们希望能与贵公司建立长期合作关系。

（We hope to establish along-term partnership with your company.）2.我们的产品质量和价格都非常有竞争力。

（Our products have greatcompetitiveness in terms of quality and price.）3.我们可以提供定制化的解决方案，以满足您的需求。

（We canprovide customized solutions to meet your needs.）4.我们愿意与贵公司分享我们的市场经验和资源。

商务英语视听说听力原文马龙海第七单元

商务英语视听说听力原文马龙海第七单元Marlon Hai unit 7- Marketing and SalesMarketing and sales are crucial aspects of any business. Effective marketing and sales strategies can help a company increase revenue and profit margins in a competitive market. In this unit, we will look at the key concepts and techniques involved in marketing and sales.Marketing is the process of identifying customer needs and wants and developing a strategy to promote and sell products or services to meet those needs. The four Ps of marketing are product, price, promotion, and place. Product refers to the actual goods or services that are sold to customers. Price is the amount that customers pay for a product or service. Promotion includes all the activities that are used to promote the product, such as advertising, sales promotions, and public relations. Place refers to the distribution channels through which the product is sold and delivered to customers.Sales, on the other hand, involves the actual selling of a product or service to a customer. Salespeople must be knowledgeable about the product or service they are selling. They must also be able to identify the needs and wants of the customer and match them with the features and benefits of the product. Successful salespeople also use a variety of techniques to build rapport with customers, such as active listening, asking open-ended questions, and using positive body language.One important aspect of marketing and sales is market research.Market research involves gathering and analyzing information about customers, competitors, and market trends. This information can be used to develop effective marketing and sales strategies. Market research can be conducted through surveys, focus groups, and other methods.Another key concept in marketing and sales is the sales funnel. The sales funnel is a model that represents the various stages that a customer goes through before making a purchase. The stages of the sales funnel are awareness, interest, desire, and action. At each stage, the customer becomes more engaged with the product or service, until eventually they make a purchase. Successful marketing and sales strategies understand the importance of each stage of the sales funnel and use strategies to engage customers at each stage.Finally, it is important to consider the role of technology in marketing and sales. Technology has revolutionized the way businesses market and sell products. Digital marketing, for example, has become increasingly important in reaching customers through channels such as social media, email, and search engine marketing. Salespeople can also use technology to manage customer relationships and track sales performance.In conclusion, marketing and sales are critical components of any business strategy. By understanding the key concepts and techniques involved in marketing and sales, businesses can develop effective strategies to increase revenue and profitability. This includes understanding the four Ps of marketing, the sales funnel, market research, and the role of technology.。

商务礼仪Bussiness etiquette

着装得体：根据场合选择合适的着装展现专业形象
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诚信守时：遵守承诺准时出席会议和活动
沟通技巧：使用礼貌用语保持良好的沟通态度和技巧
商务场合中的礼仪
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商务会议礼仪
着装得体：穿着正式符合商务场合要求准时到场：提前到达会场避免迟到尊重他人：保持安静不打断他人发言积极参与：积极提问提出建设性意见注意细节：保持手机静音避免干扰他人结束礼仪：会议结束后感谢主持人和参与者
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中西方商务礼仪的差异
餐桌礼仪：西方分餐制中国合餐制
商务着装：西方正式中国休闲
见面礼仪：西方握手中国鞠躬
商务沟通：西方直接中国委婉
美国、日本、阿拉伯国家的商务礼仪特点
美国：注重时间观念注重个人隐私注重直接沟通
日本：注重礼仪注重细节注重等级观念
阿拉伯国家：注重礼节注重尊重注重家庭观念
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商务礼仪
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汇报时间：20XX/01/01
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商务礼仪的定义
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商务场合中的礼仪
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商务沟通中的礼仪
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商务服饰与仪态
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不同国家的商务礼仪
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商务礼仪的定义
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商务礼仪的概念
商务礼仪是指在商务活动中遵循一定的行为规范和礼仪原则以维护个人和企业的形象促进商务活动的顺利进行。
商务旅行礼仪
穿着得体：根据目的地的文化和习俗选择合适的服装
尊重当地习俗：了解并尊重当地的风俗习惯和宗教信仰

新丝路初级速成商务汉语考试卷

新丝路初级速成商务汉语考试卷摘要：一、新丝路初级速成商务汉语考试卷简介1.新丝路初级速成商务汉语考试卷的目的2.新丝路初级速成商务汉语考试卷的适用对象3.新丝路初级速成商务汉语考试卷的内容及题型二、新丝路初级速成商务汉语考试卷的内容及题型详解1.听力部分2.阅读理解部分3.语法及词汇部分4.写作部分三、如何备考新丝路初级速成商务汉语考试卷1.熟悉考试大纲及题型2.提高商务汉语词汇量3.加强听力及阅读理解练习4.多做真题，总结经验四、新丝路初级速成商务汉语考试卷对于商务汉语学习的重要性1.检验学习成果2.提升商务汉语实际运用能力3.为职场发展提供助力正文：新丝路初级速成商务汉语考试卷是一套针对初学者及有一定商务背景的人士的商务汉语考试卷。

该考试卷旨在测试考生的商务汉语听、说、读、写能力，帮助考生检验自身的商务汉语水平，提升在职场中的竞争力。

新丝路初级速成商务汉语考试卷包括听力、阅读理解、语法及词汇、写作四个部分。

听力部分主要测试考生对商务场合的语言材料的理解能力；阅读理解部分主要测试考生对商务汉语文章的阅读及理解能力；语法及词汇部分主要测试考生的商务汉语语法及词汇运用能力；写作部分主要测试考生的商务汉语写作能力。

要顺利通过新丝路初级速成商务汉语考试卷，考生需要做好充分的备考工作。

首先，要熟悉考试大纲及题型，了解各部分的考试要求；其次，要提高商务汉语词汇量，掌握常用商务词汇及短语；再次，要加强听力及阅读理解练习，提高对商务汉语材料的理解能力；最后，要多做真题，总结经验，熟悉考试流程，增强考试信心。

总之，新丝路初级速成商务汉语考试卷对于商务汉语学习者具有重要意义。

通过备考及参加考试，考生可以检验自身的商务汉语水平，提升商务汉语实际运用能力，为职场发展提供助力。