bec口语

1.What is important when exporting goods or services for the first time? Professional advice, Personal contactsTo staff off, seeking professional advice may be an important first step. Undoubtedly, there are many business and legal regulations related to export. But as a novice in this area, it is impossible to fully understand all the details involved. Professional advice then becomes an indispensable way to avoid expensive mistakes.Last but not least, the number of personal contacts is no small consideration either. Networking has now become an important aspect in the modern business world. The more people you know, the easier it will be for you to market products, to expand your customer base, and to close deals. The same can be said when export business is concerned.2. What is important when monitoring the quality of service provided? Feedback from customers, Checking sales figuresTo begin with, feedback from customers cannot be overlooked. There are several ways to obtain customer feedback. For instance, we can distribute questionnaires to customers and then collect them. Some companies even put a customer response card in the product package. Setting up a helpline service or customer email service is also an fast and effective means of keeping in touch with customers.Another vital thing to do is to check sales figures. Sales figures are normally strongly correlated to the quality of service provided. In today’s competi tive business environment, a firm with poor service standards will suffer the drain of repeat customers almost immediately, and perhaps permanently. Therefore, any sign of declining sales figures should serve as a warning signal to people in charge of customer service.1.What is important when aiming to improve customer service? Staff training, Customer satisfaction surveysAnother vital thing to do is to train staff who deal with customers. In today’s competitive business environment, a firm with poor service standards will suffer the drain of repeat customers almost immediately, and perhaps permanently. Staff training should thus stress appropriate appearance, basic courtesy, good manners, as well as patience and a positive attitude.Having done staff training, customer satisfaction survey cannot be overlooked, either. There are several ways to do this. For instance, we can distribute questionnaires to customers and then collect them. Some companies even put a customer response card in the productpackage. Setting up a helpline service or customer email service is also an fast and effective means of keeping in touch with customers.2.What is important when dealing with complaints from clients? Offering an apology, Suggestinga solution to the problemWell, the first and most important step to take will be an apology. Whatever the cause of the complaint, the firm must first show the customer its sincerity in resolving the issue. An unapologetic attitude on the firm’s part would only reinforce th e negative view the customer already holds.Suggesting a solution to the problem, on the other hand, is also necessary. Sometimes, the problem can be fixed by taking some minor steps. On other occasions, some forms of financial compensation, say, a coupon or voucher, is warranted if the customer has sustained a heavy loss. In any case, a follow-up investigation is should be conducted to identify the true causes of the complaint and preventive measures be taken to prevent its reoccurrence.1.What is important when choosing new office equipment? Prices and discounts, Brand namesTo begin with, like in many other things in the business world, price is the primary consideration. It is often said that you always pay for what you get, but you don’t always get what you pay for. While excessive costs can be a big minus, extremely low prices may not necessarily be a good thing either. We really have to decide what our budget is and then look at the price-quality ratio.Another important factor to take into consideration is the brand name. Without doubt, brand name products are far more expensive than generic ones. But usually, brand name products carry an assurance of quality and better after sales service pledges. Also prestige plays an important role in the choice. In any case, it is better to strike a balance between reputation and utility.2.What is important when founding a new branch? Location, Size3.What is important when choosing business premises to rent? Location, Length of contract What is important when choosing a company site? Location, Price1. What is important when relocating a business? Local workforce available, Location of siteOn top of that, local workforce available is no minor factor either when relocating a business. If an area has an abundant supply of highly skilled professionals in your industry, you are more likely to recruit the best candidate for any job. That will help reduce business costs and enhance productivity.2.What is important when planning the layout of a new store? Attractiveness, Security of goodsFor one thing, attractiveness is probably the single most important factor in store layout. In today’s competitive business environment, any store owner must try his or her best to make thestore appealing, stylish, and cozy in order to attract customers into the store. Only then is there a possibility of creating transactions with the customers.That said, security of goods should also become a consideration. Certain store layouts allow customers close access to goods. That’s reasonable because customers would buy the goods only if they have seen them clearly. Yet for precious or fragile goods, such as jewelry or porcelain, there should always be some forms of protection, say an alarm, to prevent theft or damage.1.What is important when deciding whether to attend a conference? Venue, SpeakersTo begin with, venue is an important consideration. Some conferences have good topics, but unfortunately are held overseas. This means significant cost and time commitment on the part of the participants. Also it is a question of opportunity cost. Sending staff to a faraway conference may mean the loss of product work time in the firm.Besides, we should also take into account who the speaks are at the conference. If the speakers are renowned scholars or executives of the leading firms in your industry, it is almost always worth your time and money to attend the conference. On the other hand, if the quality of the speakers is less than satisfactory, you should think twice before you decide to attend.2.What is important when exhibiting at a trade fair? Quality of display, Staff selectedFor one thing, the quality of your display is probably the single most important factor at a trade fair. In today’s competitive business environment, any fair participant must try his or her best to make the stall appealing, stylish, and cozy in order to attract potential customers. Only then is there a possibility of creating transactions with the customers.Beyond that, it is also vital to consider staff selection. For an important fair or exhibition, it is better to staff an experienced employee, as a junior or inexperienced staff member might inadvertently hurt company’s image. Besides, experienced staff m embers might help the company attract new clients at the fair and even conclude potential deals.1.What is important when entertaining clients? Types of activities, CostFirst of all, we must decide on the types of activities for the clients. Light sporting activities, such as golf and bowling, are a good choice because they allow easy communication and interaction with the clients. For clients coming from overseas, local sightseeing isn’t a bad idea either.Also a business lunch or dinner is without exception the routine in most firms.2.What is important when entertaining foreign business clients? Venue for entertainment, Cultural differenceTo begin with, the venue for entertainment should be determined. Is it going to be on the golf lawn, or in the fitness center? Or maybe the venue would be some places of interest or simply a good restaurant?Another factor to consider is the cultural difference between you and the foreign clients. That will help avoid some very, very expensive mistakes on account of cultural conflicts. The Matsushita Firm of Japan learned this at a price, when they, without knowing the negative connotations of the word in the US, first launched their products under the brand name of “National’. Only when they switched to ‘Panasonic’ did the flat sale become brisk.1.What is important when planning a presentation? Finding out about the audience, Researching the topicTo begin with, the presenter must try his best to find out about the audience. This refers to the age group, education group, and income group of the vast majority of your audience. And you can also find out about their habits and attitudes. An audience composed of teenagers should be treated totally differently from another consisting of company executives.Another important thing the presenter should do is to research the topic thoroughly. This may be done in many ways. For example, the presenter can use materials in newspapers and international business magazines, say Wall Street Journal, Fortune, Forbes, Economist, and Businessweek. Collecting information from the internet is also a neat idea. Of course, if possible, the best way is simply to do some real life research, although that may take a considerable amount of time.2.What is important when choosing a business club to join? Number of members, Types of events, Cost of joiningFirst of all, the number of members is no small consideration. Networking has now become an important aspect in the modern business world. The more people you know, the easier it will be for you to market products, to expand your customer base, and to close deals. The same can be said when a business club is concerned.What’s more, we must also look at the types of events.Light sporting activities, such as golf and bowling, are welcome because they allow easy communication and interaction with business contacts. Some other clubs also sponsor charity events for the local community, something favorable for the corporate image. Also business lunches or dinners are without exception the routine in most clubs.1.What is important when aiming to improve production quality? Up-to-date equipment, Staff trainingWell, first of all, up-to-date equipment is essential. Nowadays with the development of new technology, production equipment becomes obsolete much more rapidly. Although frequentchanges of equipment might be a heavy cost burden, this is also the only choice if the manufacturer wants to stay ahead in the market.Another vital thing to do is to train staff to use the equipment. Without training, staff cannot become familiar with the equipment. And thus, it is more likely that the new equipment will be damaged during usage. Training will not only reduce repair costs but also help staff become highly skilled workers.2.What is important when aiming to reduce production costs? Efficiency of production line, Cost of raw materialsWell, one the first and foremost things to consider is efficiency. Improvement of efficiency will significantly reduce production downtime and enhance productivity. As a result, the same input will produce more output. To put it another way, efficiency will lead to the reduction of unit cost.1.What is important when managing a project? Encouraging teamwork, Keeping to scheduleWell, one the most important things to consider is teamwork. No single person is almighty. The strength of a group is almost always greater than the individuals. Encouraging teamwork will not only enhance staff members’ interpersonal skills, but also foster collaborative spir its in everyday work. This is especially true when project management is concerned.Another important thing to keep in mind is keeping to schedule. When a heavy workload is at hand, we should always start early, in order to meet deadlines. Also we can resort to technology, such as software, to speed up the processing of certain routine tasks. And we must not neglect the ordering of priorities in that time should be planned according to the importance of the tasks we need to deal with. But most importantly of all, we should allocate blocks of time to specified tasks, so as to have a definite idea of when we should complete a certain task.2. What is important when dealing with competition? Pricing policies, Advertising strategies3. What is important when choosing transport for a business trip? Convenience,Cost-effectivenessWell, for one thing, we should choose convenient transportations. For overseas trips, air travel is almost always necessary. But in the case of short distance trips, driving should be the most practical. Obviously, driving to the airport just to take an one-hour flight is hardly worth the effort.★★★In developing new products, I think market research is very important. By carrying out market research, a company can get such information as whether there exists a niche market for a new product, and what are customers＇needs and tastes for the new product, therefore, the new product will sell well when it is launched into market.Next, I think costs are also important. A product＇s cost determines the product＇s price. Other costs like for marketing, advertising and managing will also be involved in. So cutting down theunnessary costs is a crucial step.Finally, screening is also a significant factor, because it separates ideas with potential from those that cannot meet company objectives. Poor screening may lead to product failure.★★★When planning health and safety training for employees, it is important to select the right and related topics. Take chemical training as an example, relevant and important topics should be included, such as the methods used to detect the presence or release of hazardous chemicals, the physical and health problems posed by hazardous chemicals, and the ways by which employees can protect themselves from chemical dangers and so on. High topics achieve purposes.In addition to selecting topics, selecting related staff to attend is also important. If it can serve for target people and meet certain requests, the company can achieve the training purpose.Besides, the length of training and opportunity for re-training can be important as well because safety and health knowledge needs to be emphasized and reinforced from time to time, and lengthy training can be boring and have negative effects on trainees.★★★In cost management, efficiency of production is an important aspect to consider. When introducing a production line, it is important to consult an ergonomics expert and see that it＇s user-friendly and will not cause too much physical stress and strain. Meanwhile, workers should get fully-trained to work more efficiently on the line.It is also important to cut down the cost of raw materials, as to a large extent, it helps to determine the product prices. Cost-conscious companies always seek to work with good suppliers who can offer quality raw materials with reasonable prices. Low quality materials from suppliers are actually a waste of money.Measures should also be taken to eliminate waste. On top of that, management should develop good benefits system to boost the morale of the workers.★★★When organizing work time, time management skills are important. They are essential skills for effective people. Having clear objectives would help you concentrate on the right things which are important and urgent.In addition, keeping a diary would remind you of all essential tasks to be finished. It＇s a powerful method of organizing yourself and a way of reducing stress. Thus you can tackle problems in order of importance, which allows you to separate important jobs from the many time-consuming trivial ones.Apart from the two points I have mentioned, it＇s also important to get cooperation from those around you. Let your colleagues, spouse, family members, and others know about your efforts to manage a busy schedule, and thus you can be free from interruption.★★★In deciding packaging for a product, it＇s important to choose the colour, texture and design that provide the best image or appearance of the product. A firm can create desirable appearance by designing a package that conveys signals of taste and food content. Many manufactures have upgraded the packaging of their food product to convey high-quality images.Next, I think the health and safety is especially important for food product. When designing the package, we should not only put emphasis on color, size, even graphics, but also the materials of the package whether it is environmentally friendly or not and whether it will contaminate the food inside or not.Finally, I think offering consumers convenience is also important. Packaging should be designed in such as way to make it easier for consumers to open the container and enjoy the product.★★★When aiming to improve customer service, it is very important for a company to train the staff first. By inviting some experts to train the staff, it will improve staff＇s friendliness, the speed of service and learn to deal with customer complaintsPhase II: Good morning/afternoon. I’m … and this is my colleague …. S/he’s just going to listen to us. Could I have your mark sheets,please? (To A) What’s your name? Where are you from? A:回答I: Thank you. (To B) And you? B:回答I: Thanks. Do you work or are you a student, B? B: 回答I: (What do you do? What do you study?) B:回答I: What about you, A? (What do you do? What do you study?) A: 回答I: What do you like most about your job/studies, A? A:回答I: (Why?) A:回答I: What about you, B? B:回答Phase II1I: A, which specific skills will you need most in your career? (Why?) A:回答I: How about you, B? (Why?) B:回答I: B, what qualities does a good employee need to have? (Why?) B:回答I: What do you think, A? A:回答I: A, to what extent is it possible to train people in interpersonal skills? (Why/Why not?) A:回答I: B, which special qualities do you think managers need to have? (Why?) B:回答2.I: Do you find the internet useful for your work/studies, A? (Why/Why not?) A:回答I: How about you, B? (Why/Why not?) B:回答I: Do you think the internet will become more widely used by companies in the future, B? (Why/Why not?)B:回答I: What do you think, A? A:回答I: Do you think that the internet is an effective channel for marketing a company’s products, A? (Why/Why not?) A:回答I: Do you think other forms of advertising will continue to be more important than the internet, B? (Why/Why not?) B:回答3.I: How ambitious are you for your career, A? (Why/Why not?) A:回答I: How about you, B? (Why/Why not?) B:回答I: Do you think you are or would be a good manager, B? (Why/Why not?) B:回答I: A, what do you think? (Why/Why not?) A:回答I: Would you rather be a manager in a small company or a large corporation, A? (Why) A:回答I: Would you like to be the head of your own business, B? (Why/Why not?) B:回答4.I: How do you feel about being away from home on business, A? (Why) A:回答I: What about you, B? (Why?) B:回答I: Do you think all hotels should provide special facilities for business people, B? (Why/Why not?) B:回答I: How about you, A? What do you think? (Why/Why not?) A:回答I: Do you think it is an advantage to stay in a large international hotel rather than a small hotel when on business, A? (Why/Why not?) A:回答I: Do you prefer to stay in a hotel on your own or with colleagues, B? (Why?) B:回答5.I: How important is it to you to have flexible working hours, A? (Why/Why not?) A:回答I: What about you, B? (Why/Why not?) B:回答I: Do you think that companies should control the number of extra hours staff work, B?(Why/Why not?) B:回答I: How about you, A? What do you think? (Why/Why not?) A:回答I: Do you work more effectively at certain times of the day, A? (Why/Why not?) A:回答I: Do you work faster when you have to meet a deadline, B? (Why/Why not?)6.I: Are you influenced by company logos when you choose services or products, A? (Why/Why not?)A:回答I: What about you, B? (Why/Why not?) B:回答I: What kinds of popular events or personalities do you think companies should be involved in sponsoring, B? (Why?) B:回答I: What are you, A? What do you think? (Why?) A:回答I: Do you think that sponsoring sports events or personalities is the most effective form of advertising, A? (Why/Why not?) A:回答I: B, do you think companies will make more use of sponsorship in the future as a way of advertising? (Why/Why not?) B:回答。