实用电子商务英语 (1)[18页]
电子商务专业英语商务英语翻译
1你能报给我这些商品的价格吗？Would you please quote me the price of these goods2 所报价格需包括到温哥华的保险和运费。
Price quoted should include insurance and freight to Vancouver3 希望您报成本加运费、保险费到温哥华的最低价格。
I’d like to you quote the lowest price of CIF to Vancouver4 请告知我们贵方能供货的价格。
Please inform us of the prices at which you can supply5 若贵方价格合理，我们可能向你们大量订货。
If your prices are reasonable, we may place a large order with you6 若我方向你们长期订货，请告知能给予多少折扣，不甚感激。
If I give you a long-term regular order, please let us know what discount you can grant，I really appreciate.7 请就下列每项货物向我方报成本加运费、保险费到西雅图的最低价格，其中包括我们百分之五的佣金。
Please quote us the lowest price of CIF to Seattle, for each of the following goods ,including our five percent commission.1.我们的包装完全适合于海运。
Our packing is completely suitable for transport by sea2.我们将完全按照你的指示包装货物。
We will packing the goods completely according to your instructions3.为了避免损坏，货物将采用木箱包装，但是这种包装的费用比较高。
电子商务专业英语词汇表
电子商务专业英语词汇表《电子商务英语词汇表》Chapter1：OverviewofElectronicCommerceTheopencase：Dell—UsingE-CommerceforSuccess【教学内容】s中的专业及非专业词汇及用1、掌握“Dell—UsingE-CommerceforSucces”法：（1）Dell——戴尔公司r——个人电脑（2）PC（personalcompute）（3）mailorder——邮件订单（通过邮件产生订单）（4）configure——配置（5）customized——定制的（6）build-to-order——按单生产（7）cornerstone——奠基石（8）businessmode—l—商业模型（9）snailmail——蜗牛邮寄（10）Web——网页（11）online-order-taking——在线订购（12）networkswitches——网络交换设备（13）auction——拍卖（14）refurbished——翻新的（refurbishedcomputers,翻新机）（15）Business-to-business——B2B（16）PremierDellService——“首要客户服务”（大客户、重要客户服务）（17）directmarketingonline——网上直销（18）notebook——笔记本电脑（19）desktop——桌面电脑t—电子采购（20）e-procuremen—（21）purchasingagent—s—采购代理、采购部门（22）preconfigured——预先配置的（23）orderfulfilled——订单履行（24）e-working——电子办公网（25）portal——门户，这里作“接口”（26）tender——投标（27）exchange——交易（系统）（28）shipper——运输商,流公（29）logistics——后勤学，这里作“物流”,logisticscompanies物司（30）inventories——库存（31）application——应用软件（32）consultingservices——咨询服务（33）communicationsystem——通信系统（34）e-collaboration——电子合作（35）webservice——web服务（36）ERP(Enterpriseresourceplanning—)—企业资源整合（37）E-customerservice——电子客户服务（38）CRM(Customerrelationshipmanagemen）t——客户关系管理（39）demand-planning——需求计划（40）factory-execution——生产执行（41）order-to-delivery——按单配送（42）high-performance——高性能，这里做“高绩效”（43）factory-scheduling——生产计划、生产进度（44）profit——利润（45）initialpublicoffering(IPO)——证券（46）charity——慈善（47）NationalCristinaFoundation——国家救济基金会（48）studentsatrisk——贫困学生（49）economicallydisadvantagedperson—s—经济困难的人群（50）recyclingprogram——回收计划（51）urban——城市（52）reassemble——重新组装（53）educationalinstitutions——教育机构（54）stage——上演（55）consumerelectronics——消费电子化1.1ElectronicCommerce:DefinitionandConcept【教学内容】1、掌握“ElectronicCommerce:DefinitionandConcept”中的专业及非专业词汇及用法：（1）electroniccommerce——电子商务（2）e-commerce——电子商务（3）guru——大师（领袖、权威）（4）commerce——商务（5）e-business——电子业务（电子商务）s—商业伙伴（6）businesspartner—（7）collaborate——合作（8）conducting——执行、实施（9）transactions——交易（10）artificialintelligence——人工智能（11）dataprocessing——数据处理（12）decisionmaking——决策支持（13）decisionmakingsystem——决策支持系统（14）policymaking——政策制定（15）profound——深刻的（16）industrystructure——产业结构、行业结构n—客户分割（17）consumersegmentatio—第2页电子商务英语词汇表第3页（18）commercial——商业（19）trade——贸易（20）delivery——交付（21）transact——交易（22）e-business——电子业务（23）dimension——维度（24）brick-and-mortar——砖加水泥（25）pure-play——专营的（电子商务）（26）click-and-mortar——鼠标加水泥（27）value-added-networks——增值网（28）inter-organizational——跨组织的（29）intra-organizational——组织内部的（30）routine——惯例1.2TheECFramework,Classification,andContent【教学内容】t中的专业及非专业1、掌握“TheECFramework,Classification,andConten”词汇及用法：（1）field——领域（2）diverse—不同的（3）framework——框架（4）exhibit——展品（5）infrastructure——基础设施（6）mandate——授权、托管（7）geographic——地理的（8）exclusively——专有的（9）majority——多数（10）category——类别（11）counterpart——配对物（12）jointventures——合资（13）operational——运作（14）directmarketing——直销（15）onlinebanking——网上银行（16）e-purchasing——电子采购（17）promotion——优惠（18）affiliate——会员、联盟（19）consortia——银行团（20）EDI(Electronicdatainterchange)——电子数据交换（21）CableTV——有线电视（22）B2B(BusinesstoBusiness—)—企业-企业)—企业-消费者（23）B2C(BusinesstoCustomer—（24）B2B2C(BusinesstoBusinesstoCustomer—)—企业-企业-消费者)—消费者-企业（25）C2B(CustomertoBusiness—)—消费者-消费者（26）C2C(CustomertoCustomer—第3页s—端到端应用（27）Peer-to-Peerapplication—（28）Mobilecommerce(m-commerce)——移动商务（29）IntrabusinessEC——企业内部电子商务)—企业-员工（30）B2E(Business-to-employees—（31）Collaborativecommerce——合作商务（32）Non-businessEC——非商业电子商务（33）E-learning——电子学习（网上学习）)—交易所对交易所（34）E2E(Exchange-exchange—（35）E-government——电子政务（36）searchengine——搜索引擎（37）VAN(valueaddednetwork)——增值网（38）WAN(wideareanetwork)——广域网（39）LAN(localareanetwork)——局域网（40）HTTP(HyperTextTransportProtocol)——超文本传输协议（41）HTML（HyperTextMarkupLanguage）——超文本标记语言（42）XML(eXtensibleMarkupLanguage)——可扩展标记语言（43）telecom——telecomminication，电讯，远程通讯（44）delivery——传送、递送、交付1.3TheDigitalRevolutionDrivesE-Commerce【教学内容】1、掌握“TheDigitalRevolutionDrivesE-Commerce”中的专业及非专业词汇及用法：（1）digitaleconomy——数字经济（2）digitalcommunicationnetwork——数字通信网（3）extranet—外联网（4）Interneteconomy——互联网经济（5）Neweconomy——新经济（6）Webeconomy——万维网（网站）经济（7）digitizableproducts——数字化产品（8）database——数据库（9）digitalcurrencies——数字货币（10）financialtokens——金融代币（11）microprocessor——微处理器（12）homeappliance——家用电器（13）automobile——汽车（14）convergence——集中、收敛（15）computing——计算（16）communication——通信（17）stimulate——刺激（18）lowinflation——低通货膨胀率（19）innovation——变革1.4TheBusinessEnvironmentDrivesE-Commerce【教学内容】1、掌握“TheBusinessEnvironmentDrivesE-Commerce”中的专业及非专业词汇及用法：（1）businessenvironmen—t—商业环境（2）CEO——ChiefExecutiveOfficer（3）QantasAirway——澳航（4）turbulent—动荡的、吵闹的（5）expedite——加速（6）theenvironment-response-supportmode—l—环境响应支持模型（7）unprofitablefacilities——不盈利机构、部门（8）criticalresponseactivities——关键响应行为（9）necessity——必要性、需要（10）workforce——劳动力（11）obsolescence——（技术）过时、退化（12）informationoverload——信息过剩（13）deregulation——解除（放松）管制（14）subsidy——补助、津贴（15）ethics——伦理道德1.5ECBusinessModels【教学内容】1、掌握“ECBusinessModels”中的专业及非专业词汇及用法：（1）businessmode—l—商业模型（2）revenue——收入、收益（3）revenue——收益模型（4）outline——概括Chapter3：RetailinginElectronicCommerce:ProductsandServices3.1InternetMarketingandElectronicRetailing【教学内容】1、掌握“InternetMarketingandElectronicRetailing”中的专业及非专业词汇及用法：（1）retailer——零售商（2）retailing——零售（业）（3）electronicretailing——电子零售（业）（4）e-retailing——电子零售（业）（5）e-tailer——电子零售商（6）operate——运作、运行（7）manufacture——制造商、制造企业（8）physical——物理的、现实的（9）electronicretail——电子零售（10）intermediary——中间环节（11）factoryoutlets——工厂店（12）wholesale——批发（13）distribution——分销（14）ubiquity—无处不在的，普遍存在的（15）catalogsales——邮购销售方式（16）vacationservice——度假服务（17）portal——门户网站（18）consolidate——合并、统一（19）revenue——收入（20）valueproposition——价值观（21）fare——费用s—旅游用品（22）travelaccessorie—（23）stand-bytickets——返航机票t—剩余的空座位（24）otherwise-emptysea—（25）steep——急剧的（26）eurailpass——欧洲铁路旅行优惠票3.2E-TailingBusinessModels【教学内容】1、掌握“E-TailingBusinessModels”中的专业及非专业词汇及用法：（1）manufacturer——生产商（2）transaction——交易（3）enterprise——企业（4）HRM——humanresourcemanagemen人t,力资源管理（5）IT——InformationTechnologe信息技术（6）SCM——SupplyChainManagementg企业资源规划（7）ERP——EnterpriseResourcePlannin，（8）CRM——CustomerRelationshipManagement客户关系管理（9）mailorder——邮购（10）directmarketing——直销（11）pure-playe-tailer——纯电子商务的电子零售（12）clickandmortar——鼠标加水泥（13）internet(online)mall——互联网商城，在线商城（14）distributionchannel——分布渠道3.3TravelandTourismServicesOnline【教学内容】1、掌握“TravelandTourismServicesOnline”中的专业及非专业词汇及用法：（1）travelonline——在线旅行、在线旅游（2）onlinetravelservice——在线旅行服务（3）conventionaltravelagency——传统的旅行中介，旅行社（4）carrentalagency——汽车租赁代理（5）revenue——收入第6页电子商务英语词汇表第7页（6）consultancyfee——咨询费（7）vacationservice——度假服务（8）reserveticket——订票（9）accommodation——住宿t—娱乐（10）entertainmen—（11）travelmagazine——旅行杂志（12）farecomparison——费用比较（13）cityguide——城市指南、向导（14）currencyconversioncalculator——现金转换计算器（15）drivingmap——驾驶地图（16）travelaccessory——旅行装备设施（17）travelbargain——旅行折扣（18）discount——折扣（19）cheapticket——廉价机票（20）chatroom——聊天室（21）stopover——中途停留l—社团旅游（22）corporatetrave—（23）intelligentAgent——智能代理软件Chapter4:ConsumerBehavior,MarketResearch,andAdvertise ment4.1LearningaboutConsumerBehaviorOnline【教学内容】e中的专业及非专1、掌握“LearnedLearningaboutConsumerBehaviorOnlin”业词汇及用法：（1）royalty——皇权，至上（2）critical——关键的，重要的（3）lure——吸引（4）factor——因素（5）independentvariables——自变量（6）intervening(ormoderate)variables——介入（缓解）变量（7）intervene——介入、干涉（8）moderate——中等的,适度的,适中的；减轻、缓和s—因变量（9）dependentvariable—（10）decision-making——决策的，决策（11）resell——再卖,转售（12）demographic——人口统计学的（13）ethnicity——种族划分（14）occupation——职业（15）householdincome——家庭收入（16）correlate——使相互关联（17）unfavorable——不宜的,不顺利的,相反的,令人不快的第7页电子商务英语词汇表第8页（18）psychological——心理上的（19）stimuli——鼓励,刺激物（20）marketer——销售商4.2TheConsumerDecision-MakingProcess【教学内容】s中的专业及非专业词汇及1、掌握“TheConsumerDecision-MakingProces”用法：（1）decision-making——决策、决策的（2）clarify——澄清、阐明（3）marketer——销售商（4）leadupto——先导、准备（5）culminate——告终,完结（6）purchasing-decision——购物决定（7）revert——回返（8）broker——经纪人（9）DecisionSupportSystem——决策支持系统（10）facility——工具（11）customerloyalty——客户忠诚第8页。
电子商务 中英对照E-commerce Chapter11
Learning Objectives
• How electronic wallets work
• 电子钱包是如何工作的
• The use of stored-value cards in electronic commerce
• 电子商务储值卡的使用
• Internet technologies and the banking industry
• 哪个支付方式同时对公司和用户都有利
Online Payment Basics 在线支付的基本知识
• Four different payment technologies
• 4种不同的支付方式: 1. Payment card 2. Electronic cash 3. Software wallets
–现金、支票、信用卡、借记卡 • 90% of all United States consumer payments
• 90%的美国消费者使用的支付方式
Online Payment Basics 在线支付的基本知识
• Electronic transfer: small but growing
segment
Payment Cards 支付卡
• Single-use cards 一次性卡 –Cards with disposable numbers –有一次性号码的卡 • Addresses concern of giving online vendors payment card numbers • 适合担心给供应商卡号的用户 • Valid for one transaction only • 有效期为一项交易
Payment Cards 支付卡
电子商务英语实用教程一
Байду номын сангаас
Unit 1
Text A The Ecommerce Basic Text B The Business Planning Phase
Text A The Ecommerce Basic
1.1 Introduction ☺secure, real time online credit card transactions
cross section 横截面
go through 经历, 经受
shopping cart购物车
tie together 配合 Web site 网站 search engine 搜索引擎
operating system 操作系统 figure out 解决,领会到,计算出 word of mouth 口头传播
1.4 SSL Secure Socket Layer Server Certificate
1.5 Finding a Provider of Online Transactions what exactly you need? How many transactions do you expect to be completing in a month? How many products do you have to put on your Web site? How complex does the software need to be? How much are you willing to spend?
1.6 Shopping Cart Software 1.7 Conclusion Design your site Marketing your site Strategy to cope with the increased load
电子商务英语词汇表
电子商务英语词汇表电子商务英语词汇表在当今全球化的商业环境中，电子商务已经成为企业和个人发展的重要策略。
为了更好地适应这一趋势，掌握电子商务相关的英语词汇是至关重要的。
本文将为您提供一份详尽的电子商务英语词汇表，帮助您扩展商务领域的词汇量。
一、电子商务基础词汇1. Electronic Commerce（电子商务）- The buying and selling of goods and services over the internet.2. Online Shopping（网上购物）- The act of purchasing products or services through the internet.3. E-marketplace（电子市场）- An online platform where buyers and sellers come together to conduct business transactions.4. E-tailer（电子零售商）- An online retailer that sells products directly to consumers.5. B2B (Business-to-Business)（企业对企业）- Electronic transactions between businesses.6. B2C (Business-to-Consumer)（企业对消费者）- Electronic transactions between businesses and consumers.7. E-payment（电子支付）- The electronic transfer of funds for online purchases or transactions.8. SSL (Secure Sockets Layer)（安全套接层）- A security protocol that ensures secure communication between a website and its users.9. E-commerce Platform（电子商务平台）- Online software or application that enables businesses to sell products or services online.二、电子商务经营词汇1. Digital Marketing（数字营销）- Online marketing activities to promote products or services using digital channels.2. SEO (Search Engine Optimization)（搜索引擎优化）- Strategies and techniques to improve the visibility and ranking of a website in search engine results.3. SEM (Search Engine Marketing)（搜索引擎营销）- Online advertising to promote websites by increasing their visibility in search engine results.4. Social Media Marketing（社交媒体营销）- Marketing activities that utilize social media platforms to engage with the target audience and promote products or services.5. Content Marketing（内容营销）- Creating and distributing valuable and relevant content to attract and retain customers.6. Conversion Rate（转化率）- The percentage of website visitors who complete a desired action, such as making a purchase or filling out a form.7. Customer Acquisition（获客）- The process of attracting new customers to a business.8. Customer Retention（客户保留）- Strategies and activities aimed at keeping existing customers and encouraging repeat purchases.9. CRM (Customer Relationship Management)（客户关系管理）- A system or strategy to manage and analyze interactions with current and potential customers.10. Click-through Rate (CTR)（点击率）- The ratio of users who click on a specific link to the number of total users who view a page or advertisement.三、电子商务技术词汇1. E-commerce Website（电子商务网站）- An online platform that facilitates buying and selling of products or services.2. Mobile Commerce（移动商务）- Electronic transactions conducted through mobile devices, such as smartphones or tablets.3. Responsive Design（响应式设计）- A website design that adjusts and adapts to different screen sizes, ensuring optimal viewing experience across multiple devices.4. Cloud Computing（云计算）- The practice of storing and accessing data and programs over the internet instead of using local servers or hard drives.5. Big Data（大数据）- Large and complex data sets that can be analyzed to reveal patterns, trends, and associations.6. Artificial Intelligence (AI)（人工智能）- The simulation of human intelligence by computer systems to perform tasks such as natural language processing, problem-solving, and learning.7. Blockchain（区块链）- A decentralized and transparent digitalledger that records transactions across multiple computers.8. Data Encryption（数据加密）- The process of converting data into a code to prevent unauthorized access.9. API (Application Programming Interface)（应用程序接口）- A setof rules and protocols that allow different software applications to communicate with each other.结语通过掌握这些电子商务相关的英语词汇，对于参与和拓展电子商务领域的工作或学习将会非常有帮助。
电子商务英语教师用书(中等职业学校行业英语系列教材)
电子商务英语教师用书(中等职业学校行业英语系列教材)丛书（系列）名：中等职业学校行业英语系列ISBN：978-7-5600-7582-2著译者：张海波主编作者其他书开本：16开页数：96页装订：平定价：7.9出版日期：2008-07-03读者对象：产品类型：内容简介本教材供中等职业学校电子商务类相关专业高年级学生使用，共分16个单元，内容涵盖电子商务的基本概念，B2B、B2C、C2C商务模式，网络营销的基本策略，网络广告，电子支付，现代物流等。
本书还简单讲解了与电子商务密切相关的电邮写作和网络搜索，并通过专业阅读、会话、案例、在线操作等模块，帮助学生提高英语综合技能及在未来工作中实际运用电子商务英语的能力。
章节目录Chapter 1 A Overview of E-commerceChapter 2 Classification of E-commerceChapter 3 Network MarketingChapter 4 Electronic PaymentChapter 5 LogisticsAppendix Glossary.电子商务英语(中等职业学校行业英语系列教材)(含mp3 1张)丛书（系列）名：中等职业学校行业英语系列ISBN：978-7-5600-7581-5著译者：张海波主编作者其他书开本：16开页数：200页装订：平定价：19.3出版日期：2008-07-03读者对象：产品类型：内容简介本教材供中等职业学校电子商务类相关专业高年级学生使用，共分16个单元，内容涵盖电子商务的基本概念，B2B、B2C、C2C商务模式，网络营销的基本策略，网络广告，电子支付，现代物流等。
本书还简单讲解了与电子商务密切相关的电邮写作和网络搜索，并通过专业阅读、会话、案例、在线操作等模块，帮助学生提高英语综合技能及在未来工作中实际运用电子商务英语的能力。
章节目录Chapter 1 A Overview of E-commerceChapter 2 Classification of E-commerceChapter 3 Network MarketingChapter 4 Electronic PaymentChapter 5 LogisticsAppendix Glossary.文秘英语教师用书(中等职业学校行业英语系列教材)丛书（系列）名：中等职业学校行业英语系列ISBN ：978-7-5600-6929-6著译者：蔡昕主编作者其他书开本：16开页数：136页装订：平定价：11.9出版日期：2007-10-18读者对象：产品类型：内容简介本书以秘书工作的不同环节为主题，综合训练学生的英语听、说、读、写能力。
电子商务英语Unit1
Passage A
What is Electronic Commerce？
及物动词 vt. 1. 提供(事业,活动等的)资金 Who is funding the project?
Байду номын сангаас
谁为这一计划提供资金?
2. 积累
8 Notes To Passage A
Passage A
What is Electronic Commerce？
Broadly speaking, electronic commerce is the production, advertising, sale and distribution of products via telecommunications networks. 从广义上来讲，电子商务是指通过电讯网络进行产品的生产、 宣传、销售和配送的活动。 4注解：电子商务的定义各有千秋。维基百科() 上的定义是：从总体上来看，电子商务是指对整个贸易活动实现 电子化。从狭义上讲EC (Electronic Commerce)是指在互联网(Internet)、 企业内部网(Intranet)和增值网(VAN，Value Added Network)上以电子交 易方式进行交易活动和相关服务活动，是传统贸易活动各环节的 电子化、网络化。 8 Notes To Passage A
C Basic E-commerce English Writing Focus: The definitions of electronic commerce.
Nodus: The evolution of electronic commerce
Passage A
What is Electronic Commerce？
《实用电子商务英语》unit1
electronic commerce. From the 1990s onwards, electronic commerce would PPT模板下载：行业PPT模板： 节日PPT模板：素材下载： PPT背景图片：图表下载： 优秀PPT下载：教程： Word教程： 教程： 资料下载：课件下载： 范文下载：试卷下载： 教案下载： 字体下载：
additionally include enterprise13 resource planning systems (ERP), data mining14
and data warehousing15.
Reading
Some people find it useful to categorize electronic commerce by the types of
➢Know main categories and basic types of e-business.
➢Master words and expressions related to e-business.
目录
CONTENTS
Lead-in
Reading
Translation Skills（省略法）
Reading
mode of business extends far beyond the obvious points of convenience for the
customer and cost savings for the business. The most powerful implementations8
【商务英语】电子商务（中英）
【商务英语】电子商务（中英）1.Electronic Commerce电子商务:利用计算机技术、网络技术和远程通信技术，实现整个商务买卖过程中的电子化、数字化和网络化。
E-Commerce is doing business through electronic media or the practice of buying and selling products and services over the Internet, utilizing technologies such as the Web, Electronic Data Interchange(EDI), Email, electronic fund transfers and smart cards, without face-to-face meeting between two parties of the transactions.In brief, E-Commerce is the online exchange or sale and purchase of goods and services.2.Benefits of E-commerce 电子商务的好处：为企业带来方便的管理，提高企业及产品的知名度，挖掘更多潜在客户，扩大销售，掌握更多商务信息，赚取更多利润。
High-speed network makes geographical distance insignificant. 消除远距离带来的不便Business can gather information on products, buyers andcompetitors through the Internet so as to increase their own competitiveness. 通过网络了解产品信息从而提高其竞争力Business can maintain their competitive advantage by establishingclose contact with their customers.从与他们消费者密切建立联系儿维持他们的竞争优势The Internet provides companies with numerous chances for product promotion.产品更新换代Corporate image (企业形象) , product and service brand namescan be established effectively through the Internet.在网上树立产品服务标志。
电子商务专业英语词汇（2）
电⼦商务专业英语词汇（2）电⼦商务专业英语词汇 四、 The Digital Revolution Drives E-Commerce 【教学内容】 1、掌握“The Digital Revolution Drives E-Commerce”中的专业及⾮专业词汇及⽤法： (1) digital economy——数字经济 (2) digital communication network——数字通信⽹ (3) extranet—外联⽹ (4) Internet economy——互联⽹经济 (5) New economy——新经济 (6) Web economy——万维⽹(⽹站)经济 (7) digitizable products——数字化产品 (8) database——数据库 (9) digital currencies——数字货币 (10)financial tokens—— ⾦融代币(11)microprocessor——微处理器 (12)home appliance——家⽤电器 (13)automobile——汽车 (14)convergence——集中、收敛 (15)computing——计算 (16)communication——通信 (17)stimulate——刺激 (18)low inflation——低通货膨胀率(19)innovation——变⾰ 五、 The Business Environment Drives E-Commerce 【教学内容】 1、掌握“The Business Environment Drives E-Commerce”中的专业及⾮专业词汇及⽤法： (1) business environment——商业环境 (2) CEO——Chief Executive Officer (3) Qantas Airway——澳航 (4) turbulent—动荡的、吵闹的 (5) expedite——加速 (6) the environment-response-support model——环境响应⽀持模型 (7) unprofitable facilities——不盈利机构、部门 (8) critical response activities——关键响应⾏为 (9) necessity——必要性、需要 (10)workforce ——劳动⼒ (11)obsolescence——(技术)过时、退化 (12)information overload—— 信息过剩 (13)deregulation——解除(放松)管制 (14)subsidy——补助、津贴 (15)ethics——伦理道德 1.5 EC Business Models 【教学内容】 1、掌握“EC Business Models”中的专业及⾮专业词汇及⽤法： (1) business model——商业模型 (2) revenue——收⼊、收益 (3) revenue——收益模型 (4) outline——概括 Chapter 3：Retailing in Electronic Commerce: Products and Services 六、 Internet Marketing and Electronic Retailing 【教学内容】 1、掌握“Internet Marketing and Electronic Retailing”中的专业及⾮专业词汇及⽤法： (1) retailer——零售商 (2) retailing——零售(业) (3) electronic retailing——电⼦零售(业) (4) e-retailing——电⼦零售(业) (5) e-tailer——电⼦零售商 (6) operate——运作、运⾏ (7) manufacture——制造商、制造企业 (8) physical——物理的、现实的(9) electronic retail ——电⼦零售 (10)intermediary——中间环节 (11)factory outlets——⼯⼚店 (12)wholesale——批发(13)distribution——分销 (14)ubiquity—⽆处不在的，普遍存在的 (15)catalog sales——邮购销售⽅式 (16)vacation service ——度假服务 (17)portal——门户⽹站 (18)consolidate——合并、统⼀ (19)revenue——收⼊ (20)value proposition——价值观(21)fare——费⽤ (22)travel accessories—— 旅游⽤品 (23)stand-by tickets——返航机票 (24)otherwise-empty seat——剩余的空座位 (25)steep——急剧的 (26)eurailpass——欧洲铁路旅⾏优惠票 七、 E-Tailing Business Models 【教学内容】 1、掌握“E-Tailing Business Models”中的专业及⾮专业词汇及⽤法： (1) manufacturer——⽣产商 (2) transaction——交易 (3) enterprise——企业 (4) HRM——human resource management,⼈⼒资源管理 (5) IT——Information Technologe信息技术 (6) SCM——Supply Chain Management (7) ERP——Enterprise Resource Planning，企业资源规划 (8) CRM——Customer Relationship Management客户关系管理 (9) mail order——邮购(10)direct marketing ——直销 (11)pure-play e-taile r—— 纯电⼦商务的电⼦零售 (12)click and mortar——⿏标加⽔泥(13)internet(online) mall ——互联⽹商城，在线商城 (14)distribution channel —— 分布渠道 ⼋、Travel and Tourism Services Online 【教学内容】 1、掌握“Travel and Tourism Services Online”中的专业及⾮专业词汇及⽤法： (1) travel online——在线旅⾏、在线旅游 (2) online travel service——在线旅⾏服务 (3) conventional travel agency——传统的旅⾏中介，旅⾏社 (4) car rental agency——汽车租赁代理 (5) revenue ——收⼊ (6) consultancy fee——咨询费 (7) vacation service——度假服务 (8) reserve ticket——订票 (9) accommodation——住宿 (10)entertainment——娱乐 (11)travel magazine——旅⾏杂志 (12)fare comparison ——费⽤⽐较 (13)city guide——城市指南、向导 (14)currency conversion calculator——现⾦转换计算器 (15)driving map——驾驶地图 (16)travel accessory ——旅⾏装备设施 (17)travel bargain——旅⾏折扣 (18)discount——折扣 (19)cheap ticket——廉价机票 (20)chat room——聊天室 (21)stopover——中途停留(22)corporate travel——社团旅游 (23)intelligent Agent——智能代理软件。
电子商务英语词汇
如: similarity相似性,
semi,hemi 相当于half hemicycle半圆形
如: semiconductor半导体,
hyper, super 相当于over
如: hypertext超文本,
superscalar超级标量
电子商务英语词汇
1.2 后缀
后缀是在单词后部加上构词结构，形成新的 单词。常用后缀大致可分为名词后缀、形容词后
电子商务英语词汇
2.词缀使用频繁
词缀法是电子商务英语词汇构成中的一 种重要方法。
电子商务英语中最常用的前缀是e-(电子), online-(在线), cyber-(网络). 如 E-business(电子商务)、
online bookstore(网上书店)、 cybershopping(网上购物)。
电子商务英语词汇
1.1 前缀 采用前缀构成的单词在电子商务专业英语中
占了很大比例，通过下面的实例可以了解这些常
用前缀构成的单词。
multi-多
hyper-超级
multimedia 多媒体
hypercard 超级卡片
multiprocessor 多处理器 hypermedia 超媒体
multiplex 多路复用
CA (Certificate Authority) 认证 SET(Secure Electronic Transaction) 安全电子交易协议。
电子商务英语词汇
4.利用数字符号构词
电子商务英语吸收了网络词汇的特点，用数字 代替相应的英语单词，并将数字与英语字母连用 构成新词，形式新颖、拼写简单，很容易记忆。 最典型的是用“2”代替“to”,例如: B2B (Business-to-business)企业与企业之间的网上 交易
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跨境电商实用英语
Chapter 1
Concept and Characteristics of Cross - border E-commerce
Unit 1 Overview of Cross-border E-commerce
Unit Goals
After studying this chapter, you are expected to：
PART 1 Warming-up
B. If you make customers unhappy in the physical world, they
might each tell six friends. If you make customers unhappy on the Internet, they can each tell 6,000.
电子商务英语专业名词
电子商务英语专业名词1. IntroductionWith the advancement of technology and the widespread use of the internet, electronic commerce (e-commerce) has become an integral part of our dly lives. As a result, the need for specialized vocabulary and terminology in the field of e-commerce has also grown. In this document, we will explore some of the mostcommonly used English terms in the realm of e-commerce.2. E-commerce Terminology2.1. B2C (Business-to-Consumer)B2C refers to the business model in which businesses sell products or services directly to individual consumers. This is a common model used by online retlers such as Amazon and eBay.2.2. B2B (Business-to-Business)B2B is a business model in which businesses sell products or services to other businesses. This type of e-commerce often involves bulk purchases and long-term relationships between buyers and sellers.2.3. C2C (Consumer-to-Consumer)C2C refers to e-commerce transactions that take place between individual consumers. These transactions typically occur on platforms likeCrgslist or eBay, where individuals can buy and sell products directly to each other.2.4. DropshippingDropshipping is a fulfillment method in which online retlers do not keep the products they sell in stock. Instead, they partner with suppliers who ship the products directly to the customer. This allows retlers to operate without the need for inventory or a physical store.2.5. E-paymentE-payment refers to the electronic payment methods used in online transactions. Popular e-payment methods include credit/debit cards, digital wallets, and cryptocurrency.2.6. SSL (Secure Socket Layer)SSL is a security protocol used to ensure secure communication between a web server and a client’s web browser. It encrypts the data transmitted, protecting it from potential threats such as hacking or interception.2.7. SEO (Search Engine Optimization)SEO is the practice of optimizing a website’s visibility and ranking on search engine results pages. This involves techniques such as keyword research, content optimization, and link building, with the goal of increasing organic traffic to the website.2.8. CRM (Customer Relationship Management) CRM is a strategy and software system used by businesses to manage interactions with customers. It involves collecting and analyzing customer datato improve customer service and develop targeted marketing strategies.2.9. Conversion RateConversion rate is the percentage of website visitors who complete a desired action, such as making a purchase or filling out a contact form. It is an important metric used to evaluate the effectiveness of marketing campgns and website design.2.10. Omni-channelOmni-channel refers to the integration of multiple channels, such as physical stores, websites, and mobile apps, to provide a seamless shopping experience for customers. It allows customers to switch between channels while mntning consistent service and access to products.3. ConclusionAs e-commerce continues to grow and evolve, it is important for professionals in the field to be familiar with the specialized terminology used.This document has provided an overview of some of the most commonly used English terms in the realm of e-commerce. By understanding and using these terms correctly, professionals can effectively communicate and navigate the world of e-commerce.。
电商设计英语
电商设计英语
电商设计英语是指在电子商务领域中，用于描述和表达网站、APP、营销活动等相关设计方面的英语术语和词汇。
以下是一些电商设计英语的例子：
1. User interface (UI)：用户界面
2. User experience (UX)：用户体验
3. Responsive design：响应式设计
4. Landing page：落地页
5. Call-to-action (CTA)：呼吁行动
6. Conversion rate optimization (CRO)：转化率优化
7. Above the fold：网页顶部可见区域
8. Wireframe：线框图
9. Prototype：原型
10. A/B testing：A/B 测试
11. Visual hierarchy：视觉层级
12. Grid system：网格系统
13. Typography：排版设计
14. Color scheme：配色方案
15. Image optimization：图像优化
16. Mobile-first design：移动优先设计
17. Navigation：导航
18. Sticky navigation：固定导航
19. Mega menu：超级菜单
20. Product page：产品页面
若您在从事电商设计领域的工作或学习，掌握这些专业术语将会对您的工作或学习有所帮助。
电子商务专业英语单词及相关术语
电子商务专业英语单词及有关术语"advancement, payment on account"垫付"fair, meeting"洽商会"off-grade goods, rejects"等外品"two-for-one offer, buy one get one free"买一送一IPRs (Intellectual property rights)知识产权20% off / 20% discount八折above target profit超目标收益active balance of payments；balance of payments surplus国际进出顺差administered price内订价Administrative sanction行政处罚advance notification of payment支付前通知advance shipment notice装运前通知adverse balance逆差adverse balance of trade. trade deficit. trade gap贸易逆差Adverse inference反向推测after-sale service售后服务agency；agent ；attorney ；proxy代理人agents commission代理费agreement tariff协议关税airport construction fee机场建设费amount of fund raised筹资额amount of subscribed capital出资额anti-fake label防伪标记anti-smuggling缉私anti-subsidy duty反补助税articles of daily use日用百货articles of handicraft art工艺品articles to be declared应申报物件articles under customs seal海关加封物件assistance in kind实物救助at fair price / reasonable price价钱公正attract foreign capital吸引外资attract foreign investment对外招商attract/bid for/invite investments (from overseas)招商引资authentication身份认证authority of agency；power of agency；proxy代理权automated clearing houses自动互换中心automated teller machine (ATM)自动取款机award of contract定标backing support担保贮备balance of international payments/ balance of payment国际收支balance of payments account 国际进出账户balance of trade 贸易差额 banker ’s order 按期付款指令Banking exchange system银行结售汇系统bar code 商品条码bar coding条形码bargain chip谈判的筹码bargain 侃价bargain-priced goods特价商品base tariff level基础税率bazaar 集市be cleared by the customs通关be commissioned to sell代售be on sale上市be on the sale / selling行销be reluctant to sell out惜售bean product豆制品bid for. tender for招标bid opening开标 bid proposals招标报价书bidder 招标人big offering大贱卖Bill of Lading提单blind signature伪署名bond note海关保税输出证bonded area保税区bonded warehouse ；customs warehouse保税库房border free trade zone边疆自由贸易区border trade边疆贸易border trade point边贸点brand effect品牌效应brandnames名牌货breach of contrac违犯合同break-even analysis保本剖析bridal market新婚市场(指买卖兴盛的市场) bucket shop谋利商号built-in agenda既定日程bull operation哄抬价钱Bulletin Board Service (BBS)通告板服务Burden of proof举证责任Business flourishes买卖兴旺business hours营业时间business lobby营业厅business registration certificate工商登记证business registration工商登记buyer ’s market买方市场buyers market买方市场by-product / sideline product副产品call for bid / tender invitation招标capacity of the market市场容量capital export资本输出capital preservation product保本产品cargo / supervision and central over freight transport货运看管Carrier承运人cash price现金价cash register收款机catalogue产品目录ceiling price最高限价central business district (CBD)中央商务区certification authority认证机构certified goods / up-to standard goods正品charges花费区分cheap goods大路货checking核对chose in action. intangible assets无形财产clearance paper出入港允许证clearance price清仓价clearance sale. be on sale甩卖collapse / crash/ heavy decline / slump/ nose-dive /plunge暴跌collection of duty征收关税collection of duty short-paid补税combined operation/ management合业经营commerce net商务网Commercial presence商业存在commercial service商业服务commercial speculation商业炒作commercialization商品化commercialization of public housing公房商品化commission agent代销店commodities for the home market内销商品commodity circulation商品流通commodity inspection 商品检验corporate trade exchange企业交易汇兑corporate trade payments企业交易支付cost and freight成本加运费cost insurance and freight（CIF) ；freight到岸价钱cost price 成本价；原价cost, insurance and freight (CIF)到岸价钱costs of EDI电子数据互换成本countercharge ；counterclaim反诉counterfeit and shoddy products冒充伪劣产品crack down on counterfeit goods打假credit card信誉卡cross border supply跨境交托（服务贸易）Cross-border supply跨境交托currency fluctuation；currency movement汇率改动currency server钱币服务器customs bond 海关保税customs certificate海关证明书customs clearance结关customs clearance清关customs clearing procedure for export出口报关手续Customs Co-operation Council海关合作理事会customs decision海关处罚通知单customs declaration报关customs declaration for goods货物报关单customs detention海关拘禁customs draw back海关退税customs entry报关customs examination验关customs fine海关罚款customs formalities海关手续customs frontier关税国境customs house broker报关行customs inspection海关检检验关customs inspector海关检查员customs invoice海关发票Customs Law 《海关法》Customs Liquidation清关customs rules and regulations海关规章制度及法律commodity inspection and testing bureau商品检验局Commodity Inspection Bureau商检局comparable price可比价钱竞投 competitive bidding竟价招标concluded price成交价Condemned Goods有问题的货物conditional sale. tie-in sale搭售consumer EDI 花费者电子数据互换consumer price index (CPI)花费物价指数consumers’association花费者协会consumption abroad境外花费contract for sales包销contract sale合同销售contract term of a joint venture合营限期contracting party合同当事人contracting party合约方contracts of carriage and insurance运输和保险合同contractual joint venture合作经营contractual obligation合约责任contractual obtigation合同义务contractual provision；contractual terms合同条款contractual right合同权益controlling foreign equity外商控股。
电子商务英语--已排版
Advertise做广告adopt采用收养Assumption假定假设Achievement 成就Automatic 自动的Arrangement 安排Anticipate 期望预料Arrange 整理安排Abandon 放弃遗弃Automation 自动化自动Available 可用的可获得的Adapt 改编使适应Associate 伙同的副的同事Alliance 结盟联盟Attempt尝试试图努力Absolutely 绝对的完全的无条件的Barrier 障碍Backorder 延期交货Burgeon 发芽开始生长Basically 基本上根本上Barely 几乎没有光秃秃的Commerce 贸易商业Convenience 方便便利correspondence 通信信件conversion 转变变换critical批评的决定性的危急的concise 简明的contract合同契约corporate 共同的法人团体的consume 消耗花费community 社会团体cumbersome 笨重的complexity 复杂conscious 清醒的觉察的conflict 不和分歧confidence 信心confirm 证实确认crucial 极其重要的consistent 持续的classic 第一流的经典的coordinate 协调调节customize 按顾客要求制作concentrate 集中全神贯注claim 声称认领clutter使散乱零乱classify 分类归类category 部门种类范畴casual 偶然的随便的currency 流行货币counsel 建议顾问律师cement 水泥结合巩固consistently 一贯相符corporation 法人团体commence 开始着手comment 意见解释评论confusion困惑混乱状态consultant 顾问campaign 战役运动competency能力技能权限classical 古典的经典的传统的document 文件文献dispute 争论辩论deflate紧缩distinct 清楚的明显的disconcert 使…不安distinguish区分domestically 本国的国内的detailed 详细的downside下调下滑distribute 分配分发分布deduct 扣除减除disadvantage 不利条件domain 领土领域范围distract 使..分心,分散..注意力definite 清楚的明确的肯定的emergence 出现暴露enhance增强提高estimate 估计equivalent同等的expand 扩展扩大expectant期望的预期的extensive 广阔的广泛的equip 装备共给所需的东西extension 延伸伸展experienced有经验的estimate 估计executive行政官行政人员extreme 极端的偏激的eliminate 除去淘汰exponential 指数的指数方程的essential 必要的基本的要素要点evaporate 蒸发消失embrace拥抱包含endeavor 努力尽力Essence 本质精髓精华enormously 巨大地极大地极其enlighten 启发启迪教导开导feasible 可行的可做的fund 基金经费facilitate 使容易是便利foster 照顾养育培养file 卷宗归档fundamental 基本的基础的主要的frustrate 妨碍扰乱使沮丧favorite 最受欢迎的宠儿fundamentally 基本地基础地根本地generate 产生发生guarantee 保证highlight最精彩的部分，强调horizon 地平线headquarters总部司令部involve 包含牵涉insurance保险保险费identify 确认鉴别ingredient原料要素成分incorporate 包含合并intrude闯入侵扰imperative命令的权威implicit含蓄的individual单独的个人的investment投资infrastructure基础结构inevitable不可避免的insight洞察力invoice发票发货单index索引intervention插入干涉initialization预置初始化influence影响权力inconvenient不方便的ineffective无效果的interview采访访问对..进行面试impossibility不可能无希望incumbent有责任的现任者在职者keyword关键词location地方位置legislation立法法规lucrative可获利的赚钱的leverage杠杆作用mortgage抵押merchandise商品货品maverick持异议自行其是者maximize使达到最高限度modify使缓和使改善修饰massive巨大的可观的大量的mistakenly弄错误解motivate作为..动机激励notify通知报告numerous很多的许多的outline轮廓刚要originally开始overhead营业费用经常费overview概述process步骤程序过程propose建议提议potential潜在的潜力productive多产的prosperity繁荣premium保险费participate参与参加philosophy哲学思想体系prior较早的proprietary所有权的promote宣传提高升职preference偏好更喜欢precise精确的明白的parallel平行的类似的productivity能生产多产生产力preserve保护防护predict预言预报pursue妨碍扰乱使沮丧password口令密码proof证据证物证明证实query疑问询问reaction反应responsible承担责任的restructure重组重建revenue收入岁入replenishment充实充盈regarding关于respond回答回应recommendation推荐retain保留保持reside定居居住review回顾检查reap收割收获relevant有关的中肯的restrict限制约束reduce减少改变requisition需要征用rogue恶徒流氓radical基本的彻底的激进的register登记注册regime政体政权管理方式reputation名声名誉registration＜ｎ＞登记注册release放走释放免除…的义务或责任recruitment吸收征募reward报答报酬奖赏summary总结概要submit服从顺从提交substantial数目巨大得实质的storefront店面店头scale规模程度范围similarly同样地strategy战略策略stuff塞满塞紧synonym同义词specialize专攻使专用于subsidiary辅助的附属的scan细察扫视standardize使合乎规格使标准化survive幸存比..长命successfully获得成功达到目的transform改变..的外观或特性transmit传递传播tendency倾向趋势timeliness及时准时timeframe时间安排期限taxing费力的困难的trend<n>趋势倾向technician技术员工艺师transfer转移调动tedious厌烦的乏味的unnecessary不必要的多余的undoubtedly无疑肯定毋庸置疑venture冒险,冒险事业vendor卖主卖方vertical垂直的直立的vision视力洞察力vehicle车辆媒介传播媒介yield产生屈服让步＜单词或术语＞e-business process电子商务程序online marketing在线销售Word-Wide-Web interface万维网接口financial transaction财务往来business model商务模式customer service客户服务disputeresolution解决争端customerrelationship management客户关系管理electronic billing andpayment system电子兑账与支付系统shipping document运输单EDI 电子数据交换Intranet企业内部互连网extranet企业外联网B2B企业与企业之间final customer最终客户customs clearance清关B2C企业与消费者之间marketniche市场领域softwaremodule软件模块R&D研究与开发credit card Verification信用卡鉴别Just-In-time及时供应bandwidth 带宽URL统一资源定位器DigiCash电子支付profit/loss statement损益账 cash-flow现金周转,现金流量 balance sheet资产负债表Tangible benefit有形利益intangible benefit无形利益business reengineering义务重组 global marketplace全球市场 broadband technology宽带技术multi-media多媒体target-market目标市场on-line order在线订购Web site网站online payment在线支付Web server网络服务器pro forma形式发票估价单Business unit(BU)经营单位new economy新经济distribution channel分销渠道Business process re-engineering(BPR)过程创新流程再造end user最终用户buy in买进customer relationship management(CRM)客户关系管理net loss净亏损business-to-business(B2B)企业对企业营销模式brick-and-mortar enterprise 实体企业market share市场份额business-to-consumer(B2C)企业对客户营销模式earnings per share每股收益strategic objective战略目标discounted price折扣价格planning horizon规划周期enterprise wide整个营业范围return on investment投资回报率market segmentation市场分割channel effectiveness chart 渠道效率图automatic replenishment自动再补给mail-order operation邮购运作生意的方法local store pricing当地商店定价customer service客户服务apples-to-apples comparison 同类比较commercial suicide 商务自杀,生意自杀online and offline线上和线下网上和网下虚拟和现实timely delivery及时送货brick-and-mortar business实体商店Backorder延期交货CEO(Chief Executive Officer)总裁首席执行官best-price guarantee最佳价格保障UPS United Parcel Service 联合包裹快递公司FederalExpress联邦快递公司profitmargin利润national catalog发放到全国的商品目录mail-order pricing发放到全国的邮购定价product return产品回转privacy policy保护隐私的措施search engines搜索引擎online information线上信息information network信息网site traffic站点访问量growth rate增长率customerbase顾客群productdescription产品描述database数据库return rate退还率follow-up calls售后服务电话sales figures销售金额CyberCash电子货币公司onlineventure网络公司sales tax销售税营业税top seller最畅销的玩具cataloger邮购商product line产品系列系列产品multiple servers 多个服务器information technology（IT）信息技术sales projections销售预测chief technology officer（CTO）首席技术官marketing市场营销销售eCRM电子商务客户关系管理Web technology互联网技术client顾客客户customized software按照顾客要求制作的软件solution解决方案field technician实施技术人员customer information客户信息automated reports机器自动生成的报告customers IPaddress IP地址buyingpreference顾客购物喜好workflow工作流程virtualprivate network（VPN）虚拟专用网sales-force automationsoftware销售人员自动化软件customer support用户支付frequently asked questions（FAQ）经常提到的问题toll-free telephone免费电话do the trick解决问题Datacollection数据收集real-time communication实时交流one-time start-up fee一次性启动费statements andpayments结算清单与支付e-money电子货币Transferfunds基金转移Up-sell上行销售Electronic bill presentmentand payment (EBPP)电子账单对付与支付Customer care客户关怀Billing department票据中心AT&T electronic statementsAT&T电子结算清单cross-sell交叉销售In-house program内部流程Overhead营业费用经常费Customer relations客户关系Credit card信用卡Costsavings节约成本节约费用Individual spending habits个人购物习惯个人消费习惯Internet billing and customermanagement因特网结算与客户管理Account data账户数据Direct billing直接结算Centralized system中央系统集成系统database managementsystems数据库管理系统Intelligent search engines智能搜索引擎Neural networks神经网络Image图像Directory姓名地址簿电话簿Information retrieval信息检索Multilingual searches多语言搜索Text documents文本文件particular file format特殊文件格式Database integration数据库集成Cross language search engine跨语言搜索引擎Retrieval and classificationtechnologies检索和分类技术Prototype原型Web page网页Natural language Searches自然语言搜索Node网点Image search engine图像搜索引擎Textual information文本信息Algorithm算法Natural language processor(NLP)自然语言处理器eProcurement电子采购Buyingleverage购买杠杆Spending analysis开支分析Supply chains供应链ERPsoftware/system企业资源管理软件/系统Maverick purchasing个性化购买Purchase requisition cycle购货请购周期Orderinitialization订单初始化Availability check有效性核查Purchase order tracking订单跟踪Status tracking状态跟宗Rogue/off-contract buying非契约购买Review and approval process检查批准流程Tending tools流行手段Back-end integration后台整理Metcalf’s law迈特卡尔夫定理Business-to-business barter企业对企业实物交易Approvalcycle/channels受理周期/渠道legal counsel法律顾问Legalenvironment法律环境Human resources人力资源Customer loyalty客户忠诚Domain name域名Legal issue法律争端Enforceable transaction可执行交易Electronic payment电子支付Electronic signature电子签名Consumer protection law消费者保护法Liability risk责任风险Online seller在线卖方Regulatory risk管制风险Dataprotection laws数据保护法Joint venture合资企业联合经营Data ownership数据所有权Sound clip声音摘录Legalintervention司法干预Information privacy信息隐私Intellectual property智力资源e-commerce site电子商务网站Checkout process结账过程Ineffective error messages无效错误信息Create an account建立帐户Online retailer网络零售商“rectum”and“new”customer paths老顾客和新顾客通道Out of business破产Holiday revenues假日收入Cash register收银机Site traffic网络交通Potential sales潜在销售Purchase attempts购买企图Shopping cart购物车In vain 徒劳Passive registration波动注册Credit card number信用卡号码Fix the error更正Shipping method交货方式Lost sales未实现交易Place an order订购mobile telephony 移动电话技术Interactive TV 交互式电视（技术）Smart cards智能卡智能插件灵便卡Telecommunications电信Network economy网络经济Technology trends技术趋势Winners and losers赢家和输家Consumer market消费者市场e-business space 电子商务商业空间Virtual world真实世界Key issues焦点First-movers 先驱者Market share市场份额Maximum value最大价值Marketing department营销部门Advertising medium广告媒介Cost-effective and efficient 经济实用Value chain价值链Transaction platforms交换平台Automotive industry汽车工业英译汉Over the last few years the Internet has evolved from在过去的数年中，因特网已经从一个仅用于科研的网络发展成了一个使新一代商务模式成为可能的平台Nowadays we can buy goods online ,book holidays or have 时下，通过因特网，我们可以在顷刻间完成网上购物、预定旅程及文本翻译。
《电子商务英语常用词汇》
电子商务英语常用词汇改变…的外观或特性 v. transform步骤，程序，过程 n. process做广告 v. advertise出现，暴露 n. emergence贸易，商业 n. commerce方便，便利 n. convenience重建；重组 v. restructure文件；文献 n. document通信；信件 n. correspondence包含；牵涉 v. involve俘获；得到 v. capture争论，辩论 v. & n. dispute抵押 v. & n. mortgage保险；保险费 n. insurance产生；发生 v. generate确认；鉴别 v. identify转变，变换 n. conversion原料；要素；成分 n. ingredient批评的；危急的；决定性的 adj. critical收入；岁入 n. revenue1.e-business process 电子商务程序2.online marketing 在线营销3.World-Wide-Web interface 万维网接口4.financial transaction 财务往来5.business model 商务模式6.customer service 客户服务7.dispute resolution 解决争端8.customer relationship management 客户关系管理9.electronic billing and payment system 电子兑账与支付系统10.shipping document 运输单11.EDI 电子数据交换12.intranet 企业内部互联网13.extranet 企业外联网14.B2B 企业与企业之间15.final customer 最终客户16.customs clearance 清关17.B2C 企业与消费者之间18.credit card verification 信用卡鉴别19.market niche 市场领域20.software module 软件模块1．轮廓；纲要 n. outline2．总结；概要 n. summary3．简明的 adj. concise4．合同；契约 n. contract5．共同的；法人团体的 adj. corporate6．消耗；花费 v. consume7．传播；传递 v. transmit8．紧缩 v. deflate9．社会；团体 n. community10．采用；收养 v. adopt11．服从，顺从；提交 v. submit12．提议，建议 v. propose13．地方，位置 v. location14．包含；合并 v. incorporate15．增强；提高 v. enhance16．障碍 n. barrier17．闯入，侵扰 v. intrude18．立法；法规 n. legislation19．潜在的 adj. 潜力 n. potential20．最精彩的部分 n. 强调 v. highlight1.Just-In-Time (JIT) 准时生产制;即使供应制2.bandwidth 带宽3.URL 统一资源定位器4.DigiCash 电子现金5.R&D 研究与开发6.profit/loss statement 损益帐7.cash-flow 现金周转;现金流量8.balance sheet 资产负债表;资金平衡表9.tangible benefit 有形利益10.intangible benefit 无形利益11.business reengineering 业务重组12.global marketplace 全球市场13.broadband technology 带宽技术14.multi-media 多媒体15.target-market 目标市场16.on-line order 在线订购17.Web site 网站18.on-line payment 在线支付19.Web server 网络服务器20.pro forma 形式发票;估价单1．命令；权威a .&n . imperative2．地平线 n . horizon3．可行的，可做的 n . feasible4．假定，假设 n . assumption5．反应 n . reaction6．含蓄的 a . implicit7．笨重的 a . cumbersome8．清楚的，明显的 a . distinct9．单独的，个人的 a . individual10．承担责任的 a . responsible11．倾向，趋势 n . tendency12．数目巨大的；实质的 a . substantial13．复杂 n . complexity14．投资 n . investment15．清醒的；察觉的 adj . conscious16．增强 v . enhance17．基础结构 n . infrastructure18．估计 n .& v . estimate19．不合，分歧 n . conflict20．成就 n . achievement1.business unit (BU) 经营单位2.new economy 新经济3.business process re-engineering ( BPR) 过程创新/流程再造4.distribution channel 分销渠道5.end user 最终用户6.customer relationship management (CRM) 客户关系管理7.business-to-business (B2B) 企业对企业营销模式8.business-to-consumer (B2C) 企业对客户营销模式9.brick-and-mortar enterprise 实体企业10.buy-in 买进11.earnings per share 每股收益12.market share 市场份额 loss 净亏损14.strategic objective 战略目标15.discounted price 折扣价格16.planning horizon 规划周期17.enterprisewide 整个企业范围的18.return on investment 投资回报率19.market segmentation 市场分割20.channel effectiveness chart 渠道效率图1.自动的 adj . automatic2.充实，充盈 n . replenishment3.同等的 adj . equivalent4.多产的 adj . productive5.繁荣 n . prosperity6.扩展，扩大 v . expand7.延期交货 n . backorder8.使…不安 a . disconcert9.信心 n . confidence10.关于 prep . regarding11.安排 n . arrangement12.及时,准时 n . timeliness13.回答,回应 v . respond14.证实,确认 v . confirm15.不可避免的 adj . inevitable16.商品,货品 n . merchandise17.期望,预料 v . anticipate18.保险费 n. premium19.参与,参加 v . participate20.保证 v .& n . guarantee1.automatic replenishment 自动再补给2.mail-order operation 通过邮购运作生意的方法3.local store pricing 当地商店定价4.apples-to-apples-comparison 同类比较5.customer service 顾客服务mercial suicide 商务自杀;生意自杀7.online and offline 线上和线下/网上和网下/虚拟和现实8.timely delivery 及时的送货9.brick-and-mortar business 现实生活中的商店10.Backorder 拖欠定货;延期交货11.CEO(Chief Executive Officer) 总裁,首席执行官12.best-price guarantee 最佳价格保障13.UPS: United Parcel Service 联合包裹快递公司14.Federal Express 联邦快递公司15.profit margin 利润16.national catalog 全国的商品目录17.mail-order pricing 邮购定价18.product return 产品回转19.privacy policy 保护隐私的措施20.search engines 搜索引擎21.区分 v. distinguish期望的，预期的 adj expectant广阔的，广泛的 adj extensive开始 n outset哲学，思想体系n philosophy因此 adv accordingly推荐 n recommendation归因于 v attribute较燥的adj prior时间安排，期限 n timeframe费力的，困难的 adj taxing本国的，国内的adv domestically冒险，冒险事业 n venture所有权的 adj proprietary宣传，提高，升职 v promote详细的 adj detailed极其重要的 adj crucial洞察力 n insight店头，店面 n storefront持续的 adj consistent1、online information 线上信息/网络信息2、information network 信息网3、site traffic 站点访问量4、growth rate 增长率5、customer base 顾客群6、product description 产品描述7、database 数据库8、return rate 退货率9、follow-up calls 售后服务10、sales figures 销售金额11、Cyber－Cash 电子货币公司（网络银行）12、online venture 网络公司13、sales tax 销售税14、top seller 最畅销的货品15、cataloger 邮购商16、product line 产品系列17、multiple servers 多个服务器18、chief technology officer (CTO) 首席技术官19、information technology (IT) 信息技术20、sales projections 销售预测1、保留保持 v retain2、整理，安排 v arrange3、第一流的，经典的 adj. classic4、技术员，工艺师 n technician5、放弃，遗弃 v abandon6、装备，供给所需的东西 v equip7、自动化，自动 n automation8、卖主，卖方 n vendor9、延伸，伸展 n extension10、偏好，等喜欢 n preference11、规模，程度，范围 n scale12、有经验的adj experienced13、定居，居住，v reside14、协调，调节 v coordinate15、同样地 adv similarly16、按顾客要求制做 v customize17、可用的，了获得的 adj available18、下调。
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Unit1 Introduction to Electronic Commerce学习指导：本章将介绍：·什么是电子商务·电子商务的发展·电子商务的类型·电子商务的优势·电子商务的劣势1.1 Electronic Commerce and Electronic BusinessTo many people, the term "electronic commerce" means shopping on the part of the Internet called the World Wide Web (the Web). However, electronic commerce (or e-commerce) also includes many other activities, such as businesses trading with other businesses and internal processes that companies use to support their buying, selling, hiring, planning, and other activities. Some people use the term “electronic business (or e-business)”when they are talking about electronic commerce in this broader sense. For example, IBM defines electronic business as "the transformation of key business processes through the use of Internet technologies." Most people use the terms "electronic commerce" and "electronic business" interchangeably. In this book, the term electronic commerce (or e-commerce) is used in its broadest sense and includes all business activities that use Internet technologies. Internet technologies includes the Internet, the World Wide Web, and other technologies such as wireless transmissions on mobile telephone or personal digital assistants (PDAs).1.2 The Development and Growth of Electronic CommerceOver the thousands of years that people have engaged in commerce with one another, they have adopted the tools and technologies that became available. For example, the advent of sailing ships in ancient times opened new avenues of trade to buyers and sellers. Later innovations, such as the printing press, steam engine, and telephone, have each changed the way in which people conduct commerce activities. The Internet has changed the way people buy, sell, hire, and organize businessactivities in more ways and more rapidly than any other technology has in the history of business.Although the Web has made online shopping possible for many businesses and individuals in a broader sense, electronic commerce has existed for many years. For more than 30 years, banks have been using electronic funds transfers (EFTs, also called wire transfers), which are electronic transmissions of account exchange information over private communications networks.Businesses also have been engaging in a type of electronic commerce, known as electronic data interchange, for many years. Electronic data interchange (EDI) occurs when one business transmits computer-readable data in a standard format to another business. In the 1960s, businesses realized that many of the documents they exchanged were related to the shipping of goods, for example, invoices, purchase orders, and bills of lading. These documents included the same set of information for almost every transaction. Businesses also realized that they were spending a good deal of time and money entering this data into their computers, printing paper forms, and then reentering the data on the other side of the transaction. Although the purchase order, invoice, and bill of lading for each transaction contained much of the same information---such as item numbers, descriptions prices, and quantities---each paper form usually had its own unique format for presenting that information. By creating a set of standard formats for transmitting that information electronically, businesses were able to reduce errors, avoid printing and mailing costs, and eliminate the need to reenter the data. Businesses that engage in EDI with each other are called trading partners. The U.S. government, which is one of the largest EDI trading partners in the world, also was instrumental in bringing businesses into EDI.1.3 Categories of Electronic CommerceSome people find it useful to categorize electronic commerce by the types of entities participating in the transactions or business processes. The five general electronic commerce categories are business-to-consumer, business-to-business, business processes, consumer-to-consumer, and business-to-government. The three categories that are most commonly used are:·Consumer shopping on the Web, often called business-to-consumer (or B2C) ·Transactions conducted between businesses on the Web, often called business-to-business(or B2B)·Transactions and business processes in which companies, governments, and other organizations use Internet technologies to support selling and purchasing activities.To understand these categories better, consider a company that manufactures stereo speakers. The company might sell its finished product to consumers on the Web, which would be B2C electronic commerce. It might also purchase the materials it uses to make the speakers from other companies on the Web, which would be B2B electronic commerce. Businesses often have entire departments devoted to negotiating purchase transactions with their suppliers. These departments are usually named supply management or procurement. Thus, B2B electronic commerce is sometimes called e-procurement.In addition to buying materials and selling speakers, the company must also undertake many other activities to convert the purchased materials into speakers. These activities might include hiring and managing the people who make the speakers, renting or buying the facilities in which the speakers are made and stored, shipping the speakers, maintaining accounting records, purchasing insurance, developing advertising campaigns, and designing new versions of the speakers. An increasing number of these transactions and business processes can be done on the Web. Manufacturing processes (such as the fabrication of the speakers) can be controlled using Internet technologies within the business. All of these communication, control, and transaction-related activities have become an important part of electronic commerce. Some people include these activities in the B2B category; others refer to them as underlying or supporting business processes.Figure 1-1 shows the three main elements of electronic commerce. The figure presents a rough approximation of the relative sizes of these elements. In terms of dollar volume and number of transactions, B2B electronic commerce is much greater than B2C electronic commerce. However, the number of supporting businessprocesses is greater than the number of all B2C and B2B transactions combined.Figure1-1 Elements of electronic commerceThe large oval in Figure 1-1 that represents the business processes that support selling and purchasing activities is the largest element of electronic commerce.Some researchers define a fourth category of electronic commerce, called consumer-to-consumer (or C2C), which includes individuals who buy and sell items among themselves. For example, C2C electronic commerce occurs when a person sells an item through a Web auction site to another person. In this book, C2C sales are included in the B2C category because the person selling the item acts much as a business would for purposes of the transaction.Finally, some researchers also define a category of electronic commerce called business-to-government (or B2G); this category includes business transactions with government agencies, such as paying taxes and filing required reports. In this book, B2G transactions are included in our discussions of B2B electronic commerce.1.4 Advantages of Electronic CommerceFirms are interested in electronic commerce because, quite simply, it can help increase profits. All the advantages of electronic commerce for businesses can be summarized in one statement: electronic commerce can increase sales and decrease costs. Advertising done well on the Web can get even a small firm’s promotional message out to potential customers in every country in the world. A firm can use electronic commerce to reach small groups of customers that become ideal targetmarkets for specific types of products or services.Just as electronic commerce increases sales opportunities for the seller, it increases purchasing opportunities for the buyer. Businesses can use electronic commerce to identify new suppliers and business partners. Negotiating price and delivery terms is easier in electronic commerce because the Internet can help companies efficiently obtain competitive bid information. Electronic commerce increases the speed and accuracy with which businesses can exchange information, which reduces costs on both sides of transactions. Many companies are reducing their costs of handling sales inquiries, providing price quotes, and determining product availability by using electronic commerce in their sales support and order-taking processes.Electronic commerce provides buyers with a wider range of choices than traditional commerce because buyers can consider many different products and services from a wider variety of sellers.The benefits of electronic commerce extend to the general welfare of society. Electronic payments of tax refunds, public retirement, and welfare support cost less to issue and arrive securely and quickly when transmitted over the Internet. To the extent that electronic commerce enables people to telecommute, everyone benefits from the reduction in commuter-caused traffic and pollution. Electronic commerce can also make products and services available in remote areas. For example, distance education is making it possible for people to learn skills and earn degrees no matter where they live or which hours they have available for study.1.5 Disadvantages of Electronic CommerceSome business processes may never lend themselves to electronic commerce. For example, perishable foods and high-cost, unique items, such as custom-designed jewelry, might be impossible to inspect adequately from a remote location, regardless of any technologies that might be devised in the future. In addition to technology and software issues, many businesses face cultural and legal obstacles to conducting electronic commerce. Some consumers are still fearful of sending their credit card numbers over the Internet and having online merchants-merchants they have nevermet—know so much about them. Other consumers are simply resistant to change and are uncomfortable viewing merchandise on a computer screen rather than in person. The legal environment in which electronic commerce is conducted is full of unclear and conflicting laws. In many cases, government regulators have not kept up with technologies. However, as more businesses and individuals find the benefits of electronic commerce to be compelling, many of these technology and culture-related disadvantages will be resolved or seem less problematic.These disadvantages will disappear as electronic commerce matures and becomes more available to and accepted by the general population.VocabularyInternet /'intənet/ /-tərn-/ n.（国际）互联网，因特网，网路web /web/ n.网状物，网络，错综复杂的事物commerce /kɒmɜːs/ n.（尤指国际间的）贸易，商业，商务internal /intɜːrnl/ a.内在的，国内的（[反]external 外部的）process /prə'ses/ n.（为达到某一目标的）过程，进程v.加工，处理transmission /træns'miʃən/ n.变速器，传动，传输，透射engage /ɪn'ɡeidʒ/ vt.使忙碌，雇佣，预定，使从事于，使参加vi.答应，从事，交战，啮合advent /'ædvent/ n.(尤指不寻常的人或事)出现，到来avenue /'ævə'nu/ n.林荫道，大街，方法，途径，路innovation /'inə'veʃən/ n.改革，创新conduct /kən'dkt/ n.行为，操行v. 引导，管理，为人，传导private /'praivət/ n.列兵，卒a. 私人，私营，私有network /'netwɜːk/ n.互联网络网路，网络v. 广播transmit /træns'mit/ v. 播放，传达，传导，传递format /'fɔːmæt/ n. 版式，规格，格式v. 格式化invoice /'invɔis/ n. 发票，发货单，货物v. 开发票，记清单description /di'skripʃən/ n. 描述，描写eliminate /i'limə'net/ v. 除，排斥，清除，消除，消灭instrumental /instrə'mentl/ a. 仪器的，器械的，乐器的stereo /'stɛrio/ prefix表示“立体”的意思n. 立体声，体视procurement /prə'kjuəmənt/ n. 获得，取得，采购facilities /fə'siləti/ n. 设备，事业insurance /in'ʃurəns/ n.保险，保险费，保险业version /'vɝʒən/ n.版本，翻译，说法，文本fabrication /fæbri'keiʃən/ n. 制作，构成，伪造物，装配工element /'elimənt/ n. 成份，因素，元件，元素，组成approximation /ə'prɑksə'meʃən/ n. 接近，走近，/数/近似值oval /'ov ḷ/ a. 卵形的，椭圆的n. 卵形，椭圆形auction /'ɔkʃən/ n. 拍卖vt. 拍卖secure /sə'kjur/ v. 保险，镇守a.牢固，安稳，安全component /kəm'ponənt/ n.部件，分枝，构件，组成a.组成的decrease /di'kris/ n.还原，减少v.减少，缩小，下降bid /bid/ v. 出价，投标n. 出价，投标quote /kwəʊt/ v. 引用，引证，提供，提出，报(价) welfare /'welfeə(r)/ n. 福利perishable /'periʃəbl/ a. 容易腐烂的mature /mə'tʃur/ a. 成熟的，到期的，票据等)到期的vt. 使成熟vi. 成熟，到期merchant /'mɜːtʃənt/ n.商贸，商人a.商业的merchandise /'mɜːtʃənda i s/n.货，货物，商品v.交易，买卖conflict /'kɑnflikt/ n. 冲突，抵触，摩擦v.冲突，抵触，摩擦，争执Phrasesphysical locations 物理位置bills of lading 提货单trading partners 贸易伙伴e-procurement 电子采购advertising campaigns 广告战略Abbreviationswww World Wide Web 万维网，web的同义词。