Innovation创新.pptx

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• What sort of people are they? 他们哪种人 • How do they do things? 他们如何做事
Putting Creativity to Work
让创造性发挥作用1
• Creativity - original thinking, a new way of perceiving or reconfiguring data.
80年代:自然动机;因为你感兴趣(读历史书?)
• 1990s: Social and Org. context
90年代:社会与组织环境
The Creative Individual创造性个人
• Identify people (famous or known to you) whom you believe to be creative. 找出你认为有创造性的个人(你认识或 出名者)
suggests to you写下该术语使你联想起的任何词 语
CREATIVITY创造性
• Newness: unusualness and originality. Also relative novelty (something that is novel to the perceiver), eg eating with chopsticks
Source:Trott, 2002
Innovation in the
Organisation
组织中创新
Begins with creativity 起始于创造性
CREATIVITY 创造性
• Land, labour, capital 土地,人工,资本 • Creativity, knowledge, innovation, wenku.baidu.comearning
60年代:可以学到的思想灵活性
• 1970s: Relevant experience that could guide
70年代:可以作为指导的相关经验
• 1980s: Intrinsic motivation; because you are interested (reading history books?)
新鲜:不寻常和新颖,相对比较新奇 (对接受 者具有新意的东西)如用筷子吃饭
• Appropriateness: different and apt. The receiving audience accept the idea and find it appealing. Blue bananas? Vanilla Coke?
• 创新--创造性思维的实现。 “赋予具有新的能力的资
源以创造财富” (杜拉克)发条收音机例子
Why 为何 study 学习
“innovation” 创新
? ...and what is it 创新是什么
Innovation equals... 创新等于
Innovation创新 = Conception 概念+ Invention发明
+ Exploitation利用
Typology of Innovations创新类别
• 创造性—新颖思维,新的认识方法或数据的重新组合
• Innovation - is the implementation of creative thinking. “endowing resources with a new capacity to create wealth” (Drucker). The case of the Clockwork Radio
创造性与运气和特殊人群相关,如作家,画家,音乐家等
• 1950s: Creativity was an ability granted to the gifted few
50年代: 创造性是少数有天赋者的能力
• 1960s: Mental flexibilty that could be learnt
• 恰当性:不同和适当。受众接受该主意并发现 它有吸引力,蓝香蕉?香草可乐?
Can anyone be creative? 人人都有创造性?
An historical perspective 历史角度
• Creativity associated with luck and perhaps special people; writers, painters, musicians
Innovation创新
Lecture slides
Hefin David 赫芬 戴维
Innovation MBA 创新
• Innovation in Context 创新环境 • Innovative Leaders Individuals and Teams
创新领导人,个人和团队 • How Organisations Kill Creativity
组织如何窒息创新 • Networks, Relationships and Their Impact • 网络,关系及影响 • Learning and Problem Solving • 学习与问题解决 • Reflective Practice and Business Development • 反思实践与企业发展
• Product Innovation 产品创新 • Process Innovation 过程创新 • Organisational Innovation 组织创新 • Management Innovation 管理创新 • Production Innovation 生产创新 • Commercial/ Marketing Innovation 商业/营销创新 • Service Innovation 服务创新
eg Microsoft, Google, RSC创造性,知识,创新 ,学习 如微软, Google, RSC等
• Exercise: 练习 • How would you define creativity?你如何界定创
造性 • Write down any words or phrases that the term
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