企业商务英语培训计划书
美华企业商务英语培训计划书
企业商务英语技能培训计划书二O一二年三月一、市场分析2 0 1 0 年1 月4 日，国务院发布《国务院关于推进海南国际旅游岛建设发展的若干意见》。
至此，海南国际旅游岛建设正式步入正轨。
旅游业改革创新的试验区、世界一流的海岛休闲度假旅游目的地、全国生态文明建设示范区、国际经济合作和文化交流的重要平台、南海资源开发和服务基地、国家热带现代农业基地。
旅游资源非常丰富，这也为今后包括汽车品牌店、酒店业在内的多个行业的未来发展提供了广阔的市场空间。
随着国家不断的重视海南岛的发展建设，各行各业都面临着巨大的挑战和机遇，如今面对的不仅仅是全国所带来的挑战，而是将要与全球接轨。
在这座高速发展的岛屿，国内的一些大中型企业该如何更好的与国际接轨，提升企业在国际市场竞争中的能力。
二、4S品牌商店行业市场背景在这个经济高速发展的城市，人均收入大幅度的提高，人口也逐渐由外来人口逐步增加，一些高消费群体也随之产生，汽车也成为大众生活的一个重要部分。
目前海南的4S品牌店商店处处弥漫着一片繁荣的景象，现阶段的市场处于高度发展阶段，各种中、高、低端，国产、进口的汽车品牌相继进入海南市场，尤其是一些高端的国外进口品牌占据了大部分的海南市场，汽车行业已成为我省的支柱产业。
汽车消费主体转变引发变革，私人购车比例绝对增加，车主对品牌店的服务的个性化、规范化和专业化的要求也越来越高，汽车市场重点培养高端专业的服务人员已经刻不容缓。
比尔·盖茨说过：“当价值由生产转入流通环节时，服务变得比任何时候都重要，并将成为企业盈利的主要环节”。
作为影响汽车工业发展的汽车销售服务行业更显得重要，汽车销售服务体系的健全、完善将成为制约汽车工业发展的瓶颈。
经过分析，长期以来，海南汽车的服务业比较分散，经营场地多为临时建筑，服务能力也参差不齐，缺乏专业的管理、配套、环境和统一的形象，这些都是严重制约了海口汽车服务产业的发展，所以建设专业、完善、规范的现代化大型汽车品牌销售服务体系是势在必行。
英耐商务英语培训计划
英耐商务英语培训计划IntroductionIn the global business environment, effective communication is key to success. For non-native English speakers, having strong business English skills is essential for professional advancement and success in the international market. To meet the growing demand for business English training, our company has developed a comprehensive training plan to help employees improve their English language skills and enhance their ability to communicate effectively in a business setting.Training ObjectivesThe main objective of the business English training plan is to help employees develop their English language skills in a business context, including speaking, listening, reading, and writing. The specific objectives of the training plan are as follows:1. Improve employees’ fluency and accuracy in spoken English to enable them to participate confidently in business meetings, negotiations, and presentations.2. Enhance employees’ listening skills to enable them to understand and respond appropriately to English-language business communications.3. Develop employees’ reading skills to enable them to comprehend and analyze business documents, reports, and other written materials in English.4. Improve employees’ writing skills to enable them t o produce clear, effective, and professional business correspondence in English.5. Familiarize employees with business English vocabulary, terminology, and idiomatic expressions commonly used in the international business environment.Target AudienceThe business English training plan is designed for employees at all levels of the organization who require English language skills to perform their job duties effectively. This includes employees who are involved in international business, such as sales and marketing professionals, project managers, customer service representatives, and executives. The training plan is also suitable for employees who interact with English-speaking clients, partners, suppliers, and other stakeholders on a regular basis.Training ApproachThe business English training plan will utilize a variety of teaching methods and instructional materials to cater to different learning styles and preferences. The training will be delivered through a combination of in-person classes, online courses, workshops, and self-study materials. The training approach will be interactive, engaging, and practical,with a focus on real-world business situations and scenarios. The training plan will also incorporate regular assessments and feedback to monitor employees’ progress and provide support as needed.Training ContentThe business English training plan will cover a range of topics and skills relevant to the business context. The training content will be divided into modules, each focusing on a specific aspect of business English. The main topics to be covered in the training plan include:1. Business Communication Skills- Effective speaking and listening skills for meetings, negotiations, and presentations- Interpersonal communication skills for building rapport, networking, and relationship management- Cross-cultural communication skills for working with international clients, partners, and colleagues2. Business Writing Skills- Writing clear, concise, and persuasive emails, letters, memos, and reports- Formatting and structuring business documents, such as proposals, contracts, and presentations- Proofreading and editing for accuracy, professionalism, and clarity3. Business Vocabulary and Terminology- Common business English vocabulary and terminology related to finance, marketing, operations, and other business functions- Industry-specific vocabulary and expressions for different sectors, such as technology, healthcare, and manufacturing- Idiomatic expressions and colloquialisms commonly used in the business context4. Business Reading Skills- Reading and understanding business articles, news, and reports in English- Analyzing and interpreting data, charts, graphs, and other visual materials in business documents- Extracting key information and identifying main points in business textsTraining ScheduleThe business English training plan will be delivered over a period of six months, with a total of 24 training sessions. Each training session will be two hours long, and will be held twice a w eek to accommodate employees’ schedules. The training schedule will be flexible, allowing employees to choose between morning, afternoon, or evening sessions, depending on their availability. The training plan will also incorporate a self-study component, with recommended reading materials, online resources, and practice exercises for employees to work on between sessions.Assessment and EvaluationThroughout the training plan, employees’ progress will be monitored through regular assessments and evaluations. This will include listening and speaking tests, reading comprehension exercises, writing assignments, and vocabulary quizzes. In addition, employees will receive feedback on their performance from trainers and peers, and will have the opportunity to review their strengths and areas for improvement. At the end of the training plan, employees will take a final assessment to evaluate their overall proficiency in business English.Training MaterialsThe training plan will utilize a variety of materials and r esources to support employees’ learning and development. This will include textbooks, workbooks, audio and video recordings, sample business documents, online learning platforms, and interactive learning tools. The training materials will be selected based on their relevance, authenticity, and suitability for the business context, and will be regularly updated to reflect current trends and developments in the international business environment.TrainersThe business English training plan will be delivered by experienced and qualified trainers with expertise in English language teaching and business communication. The trainers will be native or near-native English speakers, with proficiency in the business context and a deep understanding of cross-cultural communication. They will be responsible for designing and delivering the training content, providing feedback and guidance to employees, and creating a supportive and inclusive learning environment.Cost and BenefitsThe cost of the business English training plan will be determined based on the number of employees participating, the duration and frequency of training sessions, and the choice of training materials and resources. The benefits of the training plan will include improved communication and language skills, enhanced confidence and proficiency in business English, increased job performance and productivity, and greater opportunities for career advancement and professional growth.ConclusionThe business English training plan is designed to help employees develop their English language skills in a business context, and to enhance their ability to communicate effectively in the international business environment. By providing comprehensive training in speaking, listening, reading, writing, and vocabulary, the plan aims to equip employees with the language skills and tools they need to succeed in the global marketplace. Through a combination of interactive, practical, and engaging training methods, the plan will support employees in improving their business English proficiency and becoming more confident and effective communicators.。
商务英语培训计划
商务英语培训计划
背景介绍
随着全球经济的不断发展，商务英语作为一种重要的工具语言已经成为现代职场人士必备的技能之一。
为了提升员工的商务英语沟通能力，我们制定了本次商务英语培训计划，旨在提高员工在商务场合中的英语表达能力和沟通交流能力。
培训目标
1.提升员工的商务英语听说读写能力
2.增强员工的商务英语自信心
3.增进员工在国际商务环境中的交流能力
培训内容
1.商务英语基础知识的学习
2.商务英语口语对话练习
3.商务英语写作规范及实践
4.商务英语会议演讲技巧培训
5.商务英语邮件写作实战训练
培训安排
•培训时间：每周三、周五下午2点-4点
•培训周期：共持续8周
•培训方式：线上培训
培训方法
1.线上课堂教学
2.小组讨论和交流
3.个人作业和练习
4.实际案例分析
5.角色扮演演练
考核评估
1.口语考试
2.书面作业成绩
3.期末综合考核
培训效果评估
•培训结束后，将由培训评估专员对员工的商务英语水平进行考核，评估培训效果，并提出改进建议。
预期成果
•希望通过本次商务英语培训计划，能够提升员工的商务英语水平，使他们在跨国合作、国际交流等商务环境下能够更加游刃有余地进行沟通交流，为公司的国际化发展打下坚实基础。
以上就是本次商务英语培训计划的具体内容和安排，希望通过大家的努力和参与，共同提升商务英语能力，开创更加美好的工作未来！
联系方式
•联系人：XXX
•电子邮箱：XXX
•电话：XXX
欢迎大家积极报名参加本次商务英语培训，让我们一起提升英语能力，拓展国际视野！。
天河商务英语培训学习计划
天河商务英语培训学习计划一、学习目标和需求分析天河商务英语培训学习计划主要针对需要在商务场合使用英语的学员，旨在帮助他们提高商务英语能力，提升职场竞争力。
学习目标主要包括：1. 提高商务英语听力、口语、阅读和写作能力；2. 掌握商务英语常用词汇、短语、表达方式；3. 学习商务英语交际技巧，能够和外国人进行商务沟通；4. 熟练运用商务英语进行商务活动，如会议、商务谈判等；5. 提高商务英语报告撰写能力，能够用英语表达商务见解。
二、学习内容和方法1. 商务英语听力和口语学习内容：商务英语听力材料的听写、模仿和实际应用，口语练习以商务对话、商务电话沟通和商务谈判为主要内容。
学习方法：利用商务英语听力材料和商务对话模拟练习，结合角色扮演、情景对话等方式进行口语训练，提高学员的商务英语口语表达能力。
2. 商务英语阅读和写作学习内容：商务英语阅读材料的理解和分析，商务英语写作练习包括商务邮件、商务报告、商务推广等方面的写作。
学习方法：通过商务英语阅读材料的阅读和词汇积累，搭配写作练习进行商务英语写作能力的提高，提升学员的商务英语写作水平。
3. 商务英语交际技巧学习内容：商务英语交际技巧包括商务礼仪、商务沟通技巧、商务谈判技巧等方面的学习和实践。
学习方法：通过商务案例的分析和角色扮演练习，结合实际商务活动的模拟演练，帮助学员熟练运用商务英语进行商务交流，提高沟通效果。
4. 商务英语活动实践学习内容：商务英语会议、商务谈判、商务报告等商务活动的实际操作和表达能力。
学习方法：通过商务活动的实际操作和演练，提高学员的商务英语应用能力，培养学员在商务活动中英语表达的自信和准确性。
5. 商务英语词汇和短语学习内容：商务英语常用词汇、短语、表达方式的学习和掌握。
学习方法：通过词汇和短语的记忆和应用，帮助学员快速掌握商务英语常用表达方式，丰富商务英语词汇量和表达能力。
三、学习计划1. 学习时间安排：每周学习4天，每天2小时，共计8小时。
企业商务英语培训方案
企业商务英语培训方案目录1. 企业商务英语培训方案概述1.1 市场需求分析1.2 培训内容1.3 师资力量1.4 教学方法1.5 成果评估2. 适合对象分析2.1 不同行业人群2.2 各阶层职员2.3 学员需求调研3. 培训计划制定3.1 培训周期安排3.2 培训课程设置3.3 培训目标设定4. 教学资源及工具准备4.1 教材选择4.2 多媒体设备4.3 在线学习平台5. 学员管理和跟踪5.1 学员档案管理5.2 学习记录跟踪5.3 学员反馈收集6. 效果评估和调整6.1 学员评估6.2 培训效果评估6.3 培训方案调整7. 商务英语培训意义和价值7.1 提升员工综合素质7.2 拓展企业国际视野7.3 增强企业竞争力企业商务英语培训方案概述企业商务英语培训方案是针对企业员工提供的英语学习计划，通过系统化的课程安排、专业的师资力量和科学的教学方法，帮助员工提高商务英语水平，增强沟通能力和跨文化交流能力。
市场需求分析显示，随着全球化进程加速，商务英语能力在企业经营中扮演越来越重要的角色。
因此，越来越多的企业开始注重员工的商务英语培训，以提升整体竞争力。
培训内容包括商务英语听说读写等方面，旨在帮助员工掌握商务场景下的英语表达能力和专业知识。
师资力量要求具有丰富的商务英语教学经验和实战经验，能够根据学员需求制定个性化的教学计划。
教学方法灵活多样，结合实际案例和角色扮演等方式，让学员在轻松愉快的氛围中学习提高。
培训结束后，通过成果评估来检验学员的学习效果，及时调整方案，确保培训效果。
适合对象分析不同行业人群如金融、IT、制造业等，对商务英语的需求有所不同。
不同行业特点决定了培训内容和形式需要进行针对性调整，以满足各行业员工的实际需求。
各阶层职员包括基层员工、中层管理人员和高层领导，不同级别的员工在商务英语培训方案中应有不同的重点。
基层员工注重基础词汇和日常沟通能力，中高层管理人员需注重商务礼仪和谈判技巧。
企业培训英语计划书
企业培训英语计划书1. IntroductionThe ability to communicate effectively in English is an essential skill for business professionals in today’s globalized economy. With the increasing importance of international trade and collaboration, having a strong command of business English is critical for success in the modern workplace. Our company recognizes the importance of improving the English language skills of our employees and is committed to providing comprehensive training to enhance their communication abilities.In this training program proposal, we will outline a detailed plan for a business English training program designed to improve the language skills of our employees. The program will be tailored to meet the specific needs of our organization, and will focus on developing both spoken and written communication skills in the context of business and professional settings. The primary goal of the program is to equip our employees with the language skills necessary to effectively communicate with clients, partners, and colleagues from around the world, ultimately enhancing our company’s ability to compete in the global marketplace.2. ObjectivesThe objectives of the business English training program are as follows:- Improve participants’ overall English languag e proficiency, with a focus on vocabulary, grammar, and pronunciation.- Enhance participants’ ability to communicate effectively in professional and business contexts, including meetings, presentations, negotiations, and written correspondence.- Develop participants’ confidence and fluency in using English in a variety of business situations, both internal and external.- Increase participants’ cultural awareness and understanding of international business practices, etiquette, and communication norms.3. Program OverviewThe business English training program will consist of a series of modules covering a range of language skills and business communication topics. The program will be delivered through a combination of in-person workshops, online courses, and one-on-one coaching sessions, providing participants with a flexible and comprehensive learning experience. The program will be divided into the following modules:Module 1: English Language Basics- Basic grammar and sentence structure- Common business vocabulary and expressions- Pronunciation and intonationModule 2: Business Communication Skills- Effective speaking and listening in business settings- Writing professional emails and reports- Conducting meetings and presentationsModule 3: Cultural Awareness and Business Etiquette- Understanding cultural differences in business communication- Etiquette and protocol in international business- Cross-cultural communication strategiesModule 4: Advanced Language Skills- Advanced grammar and vocabulary- Business writing and editing- Public speaking and negotiation skills4. Program DeliveryThe business English training program will be delivered in a variety of formats to accommodate the diverse learning styles and schedules of our employees. The program will include the following components:- In-person workshops: Group training sessions led by experienced language instructors, focusing on interactive activities and practical exercises to improve language skills and business communication abilities.- Online courses: Access to a platform of online courses and resources, allowing participants to study at their own pace and review key language concepts and communication strategies.- One-on-one coaching: Individual tutoring sessions with language instructors to provide personalized feedback and support for participants seeking to improve specific areas of their language skills.- Group discussions and role-play exercises: Opportunities for participants to practice their language skills in real-world business scenarios, gaining confidence and fluency in using English in professional contexts.5. Program ImplementationThe business English training program will be implemented in several stages, beginning with an initial needs assessment to determine the specific language and communication skills gaps among our employees. The program will then be tailored to address the identified needs of our participants, with an emphasis on practical, job-relevant language skills and communication strategies.Once the program is launched, participants will be assigned to specific training modules based on their individual skill levels and areas for improvement. Progress will be tracked through regular assessments and evaluations, allowing for ongoing adjustments and modifications to the training program as needed.6. Program EvaluationAt the conclusion of the business English training program, participants will undergo a final assessment to measure the impact of the program on their language skills and communication abilities. This evaluation will include both objective measures of language proficiency, such as standardized tests and written assignments, as well as subjective feedback from participants regarding their perceived improvement in using English in professional contexts.In addition, participants will be encouraged to demonstrate their newly acquired language skills in real-world business situations, such as client meetings, presentations, or written correspondence, providing tangible evidence of the program’s e ffectiveness in enhancing their communication abilities.7. ConclusionThe business English training program proposed in this plan represents a comprehensive and targeted approach to improving the language and communication skills of our employees. By equipping our staff with the language abilities necessary to conduct business effectively in an international context, our company will be better positioned to compete in the global marketplace and build stronger relationships with clients and partners around the world. This training program will not only enhance the professional development of our employees, but also contribute to the overall success and growth of our organization. Thank you for considering this proposal, and we look forward to partnering with you to implement this important initiative.。
商务英语计划书
商务英语计划书商务英语计划书一、目标本次商务英语培训的目标是提升员工的商务英语能力，使他们能够熟练运用商务英语进行日常沟通和商务谈判，并能够有效地应对商务英语考试。
二、培训内容1. 商务英语基础知识：包括商务英语词汇、商务英语语法、商务英语听力等基础知识的学习和练习。
2. 商务英语口语能力：通过角色扮演、情景模拟等形式，提升员工的商务英语口语表达能力。
3. 商务英语写作能力：通过练习商务英语邮件、商务报告等写作形式，提升员工的商务英语写作能力。
4. 商务英语听力理解能力：通过听力训练，提升员工的商务英语听力理解能力，使他们能够准确理解商务会议、商务谈判等场景中的英语表达。
5. 商务英语翻译能力：通过商务英语翻译练习，提升员工的商务英语翻译能力，使他们能够准确翻译商务文件、商务合同等。
三、培训计划1. 培训时间：本次培训为期2个月，每周2次，每次2小时。
2. 培训方式：采用面授和在线学习相结合的方式进行培训，课堂上进行口语练习和听力训练，学员可以通过在线学习平台进行课后作业和练习。
3. 培训教材：选择相关商务英语教材作为培训教材，课程内容可以根据学员的实际情况进行调整和拓展。
4. 考核方式：每月进行一次商务英语考试，考核内容包括词汇、语法、听力、口语和写作等方面。
四、培训评估为了确保培训效果，我们将进行培训评估，通过以下几个方面对培训进行评估：1. 学员满意度评估：培训结束后，对学员进行满意度调查，了解他们对本次培训的评价和意见。
2. 课堂表现评估：每次课堂结束后，对学员的表现进行评估，包括听力、口语、写作等方面。
3. 考试成绩评估：每月进行一次商务英语考试，对学员的成绩进行评估，分析他们的进步和不足之处。
五、预算本次商务英语培训的预算为X万元，费用包括培训教材、讲师费用、考试费用等。
六、总结通过商务英语培训，我们期望能够提升员工的商务英语能力，为他们提供更好的工作能力和发展机会。
同时，培训评估将帮助我们了解培训效果，为今后的培训提供经验和指导。
企业商务英语培训方案
企业商务英语培训方案一、教学方案制作讲师花千骨二、培训任务与目标通过培训和课程辅导，掌握基本的工作和社交词汇，熟悉和了解日常商务社交技巧、礼仪、礼貌用语；能够进行一般的商务写作；能够流利和恰当的应用英语在各种商务场景中进行自如的交流；提升员工的职场素质，使员工更具有竞争力；同时，学会如何恰当的表达自己的观点、发表见解；能和英语母语国家的客户进行持续且良好的交谈。
三、教学方法讲授法、视频教学法、情景模拟、角色扮演、游戏等。
四、教学场地和工具公司新厂二楼会议室、电脑、投影仪、音响、麦克风、白板、白板笔、白纸、中性笔、教学道具等。
五、教学时长2015年8月至2016年1月，每星期选择2个晚上开课，每节课2h六、培训对象需要进行实用商务英语培训及商务英语会话提高的企业成人学员七、教学提纲及课时Part 1、模块一：对公众说话（8h）时间内容2015.8.22 18:30-20:30 1、应征面谈2、就任新职3、呈报题案4、面对客户2015.8.23 18:30-20:30 5、介绍公司6、推销产品7、调查报告8、庆功宴上2015.8.29 18:30-20:30 9、问题沟通10、升职感言11、主持会议12、总结会议2015.8.30 18:30-20:30 13、带领新人14、欢送场合15、圣诞晚会16、阶段测试Part 2、模块二：用英语开会（8h）时间内容2015.9.5 18:30-20:30 1、主持会议2、同意与反对3、请求说明2015.9.6 18:30-20:30 4、表示立场5、问与答的技巧2015.9.12 18:30-20:30 6、提出解决方案7、比较方案8、面对紧急事件2015.9.13 18:30-20:30 9、以反建议辩驳原议10、结束会议11、阶段测试Part 3、模块三：商业谈判英语（8h）时间内容2015.9.19 18:30-20:30 1、买卖过招第一回2、你来我往价格战3、把手言欢定合约2015.9.20 4、远来贵宾谈代工18:30-20:30 5、谈判得失细思量6、技术转移互得利2015.9.26 18:30-20:30 7、争取产品代理权8、先决条件谈得拢9、期限佣金好商量10、运筹帷幄转颓势2015.9.27 18:30-20:30 11、进退分寸拿得准12、二分天下谈行销13、阶段测试Part 4、模块四：洽谈国际贸易（8h）时间内容2015.10.3 18:30-20:30 1、价钱2、询价3、报价2015.10.4 18:30-20:30 4、市场5、样品6、品质2015.10.10 18:30-20:30 7、付款8、订货9、包装10、保险2015.10.11 18:30-20:30 11、装船12、索赔13、阶段测试Part 5、模块五：国际商业礼仪（8h）时间内容2015.10.17 18:30-20:30 1、接机前的准备2、初次会见客户3、正式与客户见面2015.10.18 18:30-20:30 4、招待吃饭5、会议筹备6、商业午餐2015.10.24 18:30-20:30 7、打高尔夫8、在家宴客9、取消会议10、提出辞呈2015.10.25 18:30-20:30 11、祝贺初为人父12、带领新进下属13、阶段测试Part 6、模块六：参加国际商展（8h）时间内容2015.10.31 18:30-20:30 1、飞机上攀谈2、住进旅馆3、找自己的摊位2015.11.1 18:30-20:30 4、开幕酒会5、寻求帮助6、招呼上门的顾客2015.11.7 18:30-20:30 7、造访竞争对手8、小餐部用餐9、旅馆中做生意10、参加研讨会2015.11.8 18:30-20:30 11、推销试用订单12、亲自拜访买家13、阶段测试Part 7、模块七：接待外国商旅（8h）时间内容2015.11.14 18:30-20:30 1、热情招待2、欢畅洗尘2015.11.15 18:30-20:30 3、参观工厂4、参观故宫5、上健身房2015.11.21 18:30-20:30 6、达成协议7、机场送别8、面对新客户2015.11.22 18:30-20:30 9、价格磋商10、接待技师11、阶段测试Part 8、模块八：用英语做简报（8h）时间内容2015.11.28 18:30-20:30 1、开场白2、使用试听器材2015.11.29 18:30-20:30 3、数据与数字4、图标会说话5、比较事实2015.12.5 18:30-20:30 6、展望未来7、提出重点与目标8、表达假定设想2015.12.6 18:30-20:30 9、总结简报10、问答时间11、阶段测试Part 9、模块九：接听电话英语（8h）时间内容2015.12.12 18:30-20:30 1、入门句型2、留话3、难以通话4、打错电话2015.12.13 18:30-20:30 5、越洋电话6、长途电话7、问候邀请8、深夜电话2015.12.19 18:30-20:30 9、致歉的电话10、取消订位11、要求饭店服务12、叫车2015.12.20 18:30-20:30 13、预约14、投诉15、处理紧急事故16、阶段测试Part 10、模块十：海关商务旅游（8h）时间内容2015.12.26 18:30-20:30 1、如何入境通关2、行李寄放在机场3、向旅馆报到4、如何租车上路2015.12.27 18:30-20:30 5、看望商场老友6、信用卡不见7、我要确定机位8、确定会面时间2016.1.2 18:30-20:30 9、晕机怎么办10、行李未随班机抵达11、在纽约搭地铁2016.1.3 18:30-20:30 12、极力争取订单13、在餐厅用餐14、接洽旅游事宜2016.1.918:30-20:3015、考核八、考核方式考核以百分制给出每位学员成绩，考核方式按照以下三个方面的内容：1、学员的出勤情况；2、课堂互动配合、活动展示情况；3、笔试（考试试卷）成绩。
商务英语培训计划书
竭诚为您提供优质文档/双击可除商务英语培训计划书篇一：商务英语学习计划武汉培训学校----------------------------------------------------------------------------------------------------------------------精编资料关于甲方受乙方讲师商务英语培训一事，乙方向甲方提出以下合作建议。
商务英语商务英语培训计划书businessenglishtrainingproposal一．内容content1.方式甲方到乙方所在地进行一对一授课2.人数一人no.ofstudentsone3.计划每周上课2次，每次授课2小时，50周，共200小时甲方和乙方将会根据实际情况进步不确认上课次数及时间plantwiceperweek,2hourseachtime,50week,200hoursintotalpartyaand partybshallfurthernegotiatetoconfirmthespecifictime 4.目的提高学生的英语口语，阅读水平和信函阅读写作能力andwriting5.内容1.英语口语能力：语法，词汇，发音，日常口语对话交流2.英语阅读能力：原版英语文章，bbc,voa等基础性文章3.信函写作能力：e-mail写作，报告的写作方法及规格，书信，各种留言写作，具体教学大纲及计划安排由乙方在问卷调查后再根据实际情况制定6.形式采取模块教学moduleteaching量身定制针对性课程customizedcourses二.服务service1.前期准备1对目标学员得英语水平进行评定earlymethodlevelcheckfortargetstudentspreparations11.笔试（约40分钟）writtentest（about40minutes）2.口试（一对一，约十分钟）spokentest（onetoone,about10minutes）2.前期准备2培训需求调查分析earlymethodanalysisofsurveyontrainingneedspreparati ons2针对个人personalmanagement3.前期准备3甲方根据乙方提供以下分析报告决定方案的选择earlymethodpartyachoosestheprogrambasedonthepartyb’sanalysisreportpreparations31.测试和分析报告assessmentandanalysisreport2.培训方案合同trainingprogramandcontract4.实施过程1.组织和安排培训的实施organizeandarrangethetrainingprogressof2.培训中反馈意见调查implementationinvestigatethefeedbackfromthetraining3.根据调查分析做合适调整makeproperadjustmentaccordingtotheinvestigationanalysis4．提供阶段性评估offerperiodicassessment5.提供评估报告和建议offerassessmentreportandadvice三.费用quotation1.长度200小时length200hours2.培训费rmbtrainingfee3.资料费rmb4.付费方式信用卡或现金paymentmethodcreditcardandcash四.建议大纲suggestedtrainingoutline篇二：商务英语学习计划商务英语学习计划一、时间10月15日~12月31日每周上课时间：周二、四上午10:00~10:30（暂定）二、学习内容：1商务情景会话businessconversation2商务书信写作businessletterwriting4商务个案分析practicalcasestudy三、家庭作业：根据授课内容进行布置四、考核方式：1口头考核：课堂上采用随机方式考核2笔试：每月最后一个周五组织考试（暂定）篇三：办公室人员商务英语培训计划办公室人员商务英语培训计划1、培训时长：20XX年11月1日-20XX年6月30日2、培训时间：每周三下午5:00-6:30上课，如每个p 段最后一周工作量过大，可放在下个p段的第一周周二。
商务英语培训计划方案
商务英语培训计划方案1. IntroductionBusiness English is crucial for communication in the global business environment. In today's competitive world, having strong English communication skills is essential for professionals to succeed in their careers. This training program aims to provide participants with the necessary skills and knowledge to effectively communicate in the business world.2. Training Objectives- Improve participants' English language proficiency, with a focus on business vocabulary, grammar, and writing skills.- Enhance participants' business communication skills, including speaking and presentation skills.- Provide participants with a solid understanding of business communication etiquette and cultural differences in the business environment.3. Target AudienceThis training program is designed for professionals who are seeking to enhance their English language and business communication skills. It is suitable for individuals who work in international business, sales and marketing, customer service, or any other business-related roles.4. Training MethodologyThe training program will be delivered through a combination of lectures, interactive activities, group discussions, and role-plays. Participants will also have the opportunity to practice their English communication skills through real-life business scenarios and case studies.5. Training ModulesThe training program will consist of the following modules:Module 1: Business English Fundamentals- Introduction to business English- Business vocabulary and grammar- Writing effective business emails and reportsModule 2: Business Communication Skills- Effective verbal communication in the business context- Presentation skills and public speaking- Negotiation and persuasion techniquesModule 3: Cross-Cultural Communication- Understanding cultural differences in business communication- Etiquette and protocols in different business cultures- Building relationships and networking in a global context6. Training ScheduleThe training program will be conducted over a period of 8 weeks, with each module taking 2 weeks to complete. Each week, participants will attend two 2-hour training sessions, totaling 16 hours of training for each module.Week 1-2: Business English FundamentalsWeek 3-4: Business Communication SkillsWeek 5-6: Cross-Cultural CommunicationWeek 7-8: Final Assessment and Graduation7. Assessment and CertificationAt the end of the training program, participants will be required to complete a final assessment to evaluate their learning outcomes. Upon successful completion of the assessment, participants will be awarded a certificate of completion.8. Training MaterialsParticipants will be provided with a set of training materials, including textbooks, workbooks, and online resources. They will also have access to learning materials such as audio and video recordings, case studies, and business articles.9. TrainersThe training program will be delivered by experienced and qualified trainers with expertise in business English and communication skills. The trainers will provide personalized feedback and support to participants throughout the program.10. Evaluation and FeedbackContinuous evaluation and feedback will be conducted to monitor the progress of participants and make adjustments to the training program if necessary. Participants will be encouraged to provide feedback on the training content and delivery to ensure the effectiveness of the program.11. ConclusionThis business English training program aims to equip participants with the necessary skills and knowledge to excel in the global business environment. By enhancing their English language proficiency and business communication skills, participants will be able to effectively interact with clients, colleagues, and business partners, ultimately contributing to their professional success.。
商务英语培训学习计划
商务英语培训学习计划I. IntroductionIn today’s global business environment, the ability to communicate effectively in English is essential for professionals across various industries. Whether it’s negotiating with international clients, giving presentations, or conducting meetings, having strong business English skills is crucial for success.This training program is designed to help participants improve their business English language skills and gain the confidence to communicate effectively in a professional setting. The program will focus on developing speaking, writing, listening, and reading skills, as well as building vocabulary and grammar knowledge specific to the business world.II. Goals and ObjectivesThe goals of this training program are to:1. Improv e participants’ business English language skills2. Enhance their ability to effectively communicate in a professional setting3. Build confidence in using English for business purposes4. Expand their business vocabulary and knowledge of business English grammar5. Provide practical language practice in various business scenariosIII. Training ModulesThe training program will cover the following modules:Module 1: Business Communication Skills- Developing effective communication skills in a business context- Practicing professional emailing and writing reports- Learning how to communicate persuasively and negotiate in EnglishModule 2: Business Vocabulary- Building a strong business vocabulary- Learning industry-specific terms and expressions- Identifying and using common business idioms and phrasal verbsModule 3: Presentation Skills- Developing effective presentation skills in English- Learning how to structure and deliver a compelling presentation- Practicing speaking with clarity and confidenceModule 4: Meetings and Discussions- Participating in and leading business meetings in English- Practicing active listening and effective communication in group discussions- Learning how to express opinions and ideas assertively in a team settingModule 5: Business Writing- Improving professional writing skills for business purposes- Practicing writing effective proposals, memos, and business letters- Learning how to compose clear and concise business documentsIV. Training MethodsThe training program will utilize a variety of methods to ensure a comprehensive learning experience, including:- Instructor-led classroom sessions- Interactive group discussions and activities- Role-playing and simulation exercises- Listening and speaking practice through audio and video materials- Writing and grammar exercises- Individual and group presentationsV. Training ScheduleThe training program will be conducted over a period of 12 weeks, with sessions held twice a week for 2 hours each. The schedule is as follows:Week 1-2: Business Communication SkillsWeek 3-4: Business VocabularyWeek 5-6: Presentation SkillsWeek 7-8: Meetings and DiscussionsWeek 9-10: Business WritingWeek 11-12: Review and PracticeVI. Evaluation and AssessmentParticipants will be evaluated through ongoing assessments, including:- Written assignments and tests- Oral presentations and group discussions- Role-playing and simulation exercises- Active participation in class activitiesVII. Training MaterialsParticipants will be provided with the following training materials:- Textbooks and workbooks focusing on business English- Audio and video materials for listening and speaking practice- Supplementary reading materials for vocabulary and grammar development- Business case studies and real-world examples for practical applicationVIII. ConclusionBy the end of this training program, participants will have developed strong business English language skills and the confidence to effectively use English in a professional setting. They will be able to communicate with clarity and professionalism, negotiate and persuade with confidence, and write with precision and impact. This training program will provide a solid foundation for success in the global business world and set participants apart as effective and proficient business English communicators.。
商务英语培训计划书
商务英语培训计划书1. IntroductionIn today's globalized business environment, effective communication in English is vital for success. Many businesses require their employees to have a good command of English in order to communicate with clients, negotiate business deals, and participate in international conferences and events. Therefore, it is crucial for employees to improve their English language skills in a professional context.This training program proposal aims to improve the Business English proficiency of our employees, enabling them to communicate more effectively and confidently in English, thus enhancing the overall performance of our company.2. Training ObjectivesThe main objectives of the Business English training program are as follows:- To improve employees' Business English speaking, listening, reading, and writing skills.- To enhance employees' Business English vocabulary and grammar.- To develop employees' confidence and skills in communicating effectively in various business situations, including presentations, negotiations, teleconferences, and written correspondence.- To improve employees' ability to understand and use business-related terminology and idiomatic expressions.3. Training ContentThe training program will cover the following areas:- Business English speaking and pronunciation: Focus on developing clear communication skills, effective public speaking, and the correct use of intonation and stress patterns in English.- Business English listening: Improve employees' ability to understand business conversations, instructions, presentations, and meetings in English.- Business English reading and writing: Develop employees' skills in reading and understanding business documents, reports, emails, and other written materials, as well as their ability to write effective business correspondence, reports, and proposals.- Business English vocabulary and grammar: Expand employees' business-related vocabulary and improve their grasp of English grammar, including tenses, sentence structure, and idiomatic expressions commonly used in business contexts.- Business communication skills: Train employees to communicate effectively in various business situations, including formal and informal meetings, negotiations, presentations, teleconferences, and networking events.4. Training MethodsThe training program will utilize a variety of methods to cater to different learning styles, including:- Classroom-based instruction: Engage employees in interactive classroom sessions that emphasize practical communication skills and real-life business scenarios.- Role-plays and simulations: Provide employees with opportunities to practice business English in simulated workplace situations, such as meetings, negotiations, and presentations.- Case studies and business simulations: Use real-life business case studies and simulations to improve employees' understanding of business concepts and terminology in English.- Language labs and self-study materials: Provide employees with access to language labs and self-study materials, such as online courses, podcasts, and videos, to reinforce their learning outside of the classroom.- Individual coaching and feedback: Offer personalized coaching and feedback to employees to address their specific language needs and challenges.5. Training ScheduleThe training program will be conducted over a period of six months, with a total of 80 hours of instruction. Sessions will be held twice a week, with each session lasting two hours. The schedule will be flexible to accommodate employees' work commitments and may include weekend sessions if necessary.6. Training MaterialsA variety of training materials and resources will be used, including textbooks, audiovisual materials, online resources, and self-study materials. These materials will be carefully selected to meet the specific needs and interests of our employees and to provide them with practical, relevant, and up-to-date content.7. Assessment and CertificationEmployees' progress will be regularly assessed through quizzes, tests, assignments, and oral presentations. At the end of the training program, employees who successfully complete the course will receive a certificate of achievement to recognize their efforts and accomplishments.8. TrainersExperienced and qualified trainers with expertise in Business English training will be selected to deliver the program. Trainers will be chosen based on their knowledge, skills, and experience in teaching Business English to professionals in a corporate environment.9. BudgetA budget will be allocated for the training program to cover the costs of instructors' fees, training materials, facilities, and any other related expenses. The budget will be carefully managed to ensure the effective use of resources and the successful implementation of the program.10. ConclusionIn conclusion, the Business English training program will provide our employees with the essential language skills and confidence they need to excel in today's competitive business world. By investing in this training program, we are investing in the professional development of our employees and the overall success of our company. We are confident that the program will yield positive results and contribute to our employees' growth and success in their careers. Thank you for considering this proposal, and we look forward to your support in implementing this important initiative.。
商务英语培训方案
THANKS
感谢观看
对未来培训的展望与计划
培训目标和计划
根据本次培训的经验和教训，制定未来培训的目标和计 划，包括培训内容、教师队伍、培训方式等方面。
拓展合作渠道
积极寻求与其他机构、企业或学校的合作机会，开展更 为广泛的商务英语培训项目，提高培训质量和影响力。
持续改进与创新
不断更新培训内容和方法，引入新的教学技术和手段， 提高培训的针对性和实效性。同时加强与其他领域的交 流与合作，拓展商务英语的应用范围和领域。
增强学员在商务环 境中的应对能力和 自信心。
培训内容
商务英语口语培训
注重提高学员的口语表达能力和语音语调 。
商务英语阅读培训
培养学员快速阅读和理解商务材料的能力 。
商务英语听力培训
加强学员对英语听力材料的理解和反应速 度。
商务英语写作培训
帮助学员掌握商务信函、报告等写作技巧 。
培训重点
商务词汇
熟悉和掌握商务场合常用的专业词 汇和短语。
04
培训后支持与跟进
学习资料分享与推荐
精选商务英语相关学习资料，包括但不限于商务口语、写作 、阅读、听力等方面的学习资源，帮助学员全面提升商务英 语能力。
定期向学员推荐优质的商务英语学习资源，包括书籍、网站 、应用程序等，以保持学员的学习兴趣和动力。
学员交流与互动平台
建立线上或线下的学员交流与互动平台，让学员之间能够分享学习心得、交流学习经验，形成良好的 学习氛围。
评估流程与实施
设定评估目标
明确培训效果评估的具体指标和重点 ，如提高语言水平、掌握商务知识、
提升综合素质等。
制定评估计划
确定评估时间节点、评估内容、评 估人员等，确保评估工作的有序进
企业商务英语培训方案
企业商务英语培训方案企业商务英语培训方案：1. 需求分析：首先需要对企业员工的英语水平进行全面的评估，了解他们的英语能力和需求。
可通过英语水平测试、面试等方式进行评估。
2. 制定培训目标：根据员工的英语水平和企业的需求，制定明确的培训目标。
例如，提高员工的英语听、说、读、写能力，培养商务英语沟通能力等。
3. 设计培训课程：根据培训目标，设计符合企业需求的培训课程。
可以包括口语训练、听力训练、阅读理解、商务写作等内容。
可以根据员工的英语水平划分不同的级别，提供不同难度的课程。
4. 确定培训方式：根据企业的实际情况，确定培训的方式，可以选择线下培训、在线培训或混合培训。
线下培训可以安排专业的英语教师进行面对面教学，在线培训可以利用各种在线学习平台进行学习。
5. 配置教材和资源：根据课程设计，选择合适的教材和学习资源，如教科书、学习软件、多媒体课件等。
确保培训材料符合培训目标，内容丰富、实用。
6. 定期评估和反馈：在培训过程中，定期进行评估，检查员工的学习进展和培训效果。
可以采用测试、考试等方式进行评估。
根据评估结果，及时调整培训计划，提供针对性的辅导和反馈。
7. 强化实践和应用：在培训过程中，注重实践和应用，提供实际场景的模拟和案例分析。
通过角色扮演、讨论等方式，让员工在实际商务情境中应用所学的英语知识和技能。
8. 培训效果评估：在培训结束后，进行培训效果评估，了解员工的英语水平提升情况，同时收集员工对培训的反馈和建议。
根据评估结果，对培训方案进行总结和改进。
9. 持续跟进和支持：培训结束后，为员工提供持续的跟进和支持。
可以设置英语学习社群、提供学习资源等，鼓励员工持续学习和提升英语能力。
10. 评估效果和调整：定期评估培训效果，根据评估结果对培训方案进行调整和优化，确保培训的长期可持续发展。
企业商务英语培训计划
企业商务英语培训计划1. IntroductionIn today's global economy, effective communication in English is crucial for businesses to thrive and succeed. Whether it's for negotiating deals, conducting meetings, or simply networking with international partners, having a strong command of business English can make a huge difference in the success of a company. With this in mind, we have developed a comprehensive Business English Training Plan to help our employees improve their English language skills and become more confident and proficient in their business communication.2. ObjectivesThe main objectives of the Business English Training Plan are:- To improve employees' English language skills, including speaking, listening, reading, and writing.- To enhance employees' business communication skills, including negotiation, presentation, and networking.- To increase employees' confidence and proficiency in using English in a business context.3. Training ContentThe training program will cover a range of topics related to business English, including:- Business vocabulary and terminology- Effective communication in meetings and negotiations- Writing business emails and reports- Making presentations in English- Networking and socializing in a business context- Cross-cultural communication and understanding4. Training MethodsThe training will be conducted through a combination of methods, including:- Classroom-based lessons: These will be led by experienced English language trainers who will provide interactive and engaging lessons to help employees improve their language skills.- Online resources: Employees will have access to online materials, such as videos, articles, and exercises, to supplement their learning and practice their English language skills outside of the classroom.- Role-playing and simulations: Employees will have the opportunity to engage in role-playing and simulation exercises to practice their business communication skills in a realistic setting.- Language exchange programs: Employees will be encouraged to participate in language exchange programs to practice their English language skills with native speakers.5. Training ScheduleThe training program will be divided into modules, with each module focusing on a specific topic related to business English. The schedule will be as follows:- Module 1: Business vocabulary and terminology (2 weeks)- Module 2: Effective communication in meetings and negotiations (3 weeks)- Module 3: Writing business emails and reports (2 weeks)- Module 4: Making presentations in English (3 weeks)- Module 5: Networking and socializing in a business context (2 weeks)- Module 6: Cross-cultural communication and understanding (3 weeks)Each module will consist of a combination of classroom-based lessons, online resources, role-playing exercises, and language exchange programs.6. EvaluationTo assess employees' progress and ensure the effectiveness of the training program, regular evaluations will be conducted at the end of each module. The evaluations will include written tests, speaking assessments, and practical exercises to measure employees' language skills and business communication abilities.7. Monitoring and SupportThroughout the training program, employees will receive ongoing support and guidance from the training team, as well as access to additional resources and materials to help them progress in their language learning journey. Employees will also have the opportunity to provide feedback on the training program to help improve its quality and relevance.8. ConclusionBy implementing this Business English Training Plan, we aim to equip our employees with the necessary language and communication skills to succeed in the global business arena.With improved proficiency in business English, our employees will be better equipped to engage with international partners, negotiate deals, and represent our company effectively on the global stage. We believe that investing in our employees' language skills will ultimately contribute to the success and growth of our business in the long term.。
商务英语学习计划书（全文5篇）
商务英语学习计划书（全文5篇）第一篇：商务英语学习计划书武汉培训学校-------------------------精编资料关于甲方受乙方讲师商务英语培训一事，乙方向甲方提出以下合作建议。
商务英语商务英语培训计划书Business English training proposal一．内容Content1.方式甲方到乙方所在地进行一对一授课MethodParty A come to the place of Party B to have one-to-one classes2.人数一人No.of studentsone3.计划每周上课2次，每次授课2小时，50周，共200小时甲方和乙方将会根据实际情况进步不确认上课次数及时间PlanTwice per week, 2 hours each time, 50 week, 200 hours in totalParty A and Party B shall further negotiate to confirm the specific time4.目的提高学生的英语口语，阅读水平和信函阅读写作能力Purposeimprove students’ spoken and comprehension English and letter readingand writing5.内容1.英语口语能力：语法，词汇，发音，日常口语对话交流2.英语阅读能力：原版英语文章，BBC,VOA 等基础性文章3.信函写作能力：e-mail 写作，报告的写作方法及规格，书信，各种留言写作，具体教学大纲及计划安排由乙方在问卷调查后再根据实际情况制定6.形式采取模块教学Module teaching量身定制针对性课程Customized courses二.服务Service1.前期准备1对目标学员得英语水平进行评定Early methodLevel check for target studentsPreparations 11.笔试（约40分钟）Written test（about 40 minutes）2.口试（一对一，约十分钟）Spoken test（one to one, about 10 minutes）2.前期准备2培训需求调查分析Early methodanalysis of survey on training needsPreparations 2针对个人Personal management3.前期准备3甲方根据乙方提供以下分析报告决定方案的选择Early methodParty A chooses the program based on the Party B’s analysis report Preparations 31.测试和分析报告Assessment and analysis report2.培训方案合同Training program and contract4.实施过程1.组织和安排培训的实施Organize and arrange the training Progress of2.培训中反馈意见调查Implementationinvestigate the feedback from the training3.根据调查分析做合适调整Make proper adjustment according to the investigation analysis4．提供阶段性评估Offer periodic assessment5.提供评估报告和建议Offer assessment report and advice三.费用 Quotation1.长度200小时 Length200 hours2.培训费RMB Training fee3.资料费RMB4.付费方式信用卡或现金Payment methodCredit card and cash四.建议大纲 suggested training outline第二篇：商务英语：如何写商业计划书商务英语：如何写商业计划书（现状分析）这部分尽可能简明扼要而又全面地介绍公司的情况，以及公司所在行业的信息。
企业英语培训方案三篇
企业英语培训方案三篇篇一：企业英语培训方案一、培训背景和条件随着海外销售市场范围逐步扩大，业务销售量呈现出蓬勃发展的态势，我公司已成功进驻东亚、东南亚、中亚、非洲及南美等国家和地区，但仍然处于探索和成长阶段，业务沟通交流面临着语言障碍，公司迫切需要具备良好英语沟通能力的复合型人才。
如何让世界倾听的声音与怎样去了解世界的需要成为了当务之急。
在此背景之下，在内部进行英语培训，提高企业员工使用英语的频率和英语能力水平成为应对新形势下成功开拓国际市场的内在要求和有力保障。
海外销售部现有员工中不乏具有英语专业八级和六级的人才，有条件对英语水平较差的员工进行全面的、持续的、专业的英语培训。
二、培训目的为应对客户群体广泛性和国际性不断提升的问题，促使企业员工适应不断发展的新形势，在国内、国际市场竞争中保持并提升自身优势，增强员工的学习意识，提高员工的英语沟通交流水平，提升自身的价值和服务质量，通过组织英语培训、考核鉴定、反思总结的方式，达到能够在日常工作中灵活使用英语进行沟通交流，满足工作需要，使对外业务顺利实现的目的，并在培训过程中不断提升培训对象的自身综合素质。
三、培训对象范围1.培训面向营销组织全员，包括国内销售部、海外销售部、品牌传播部、客户服务部、技术支持一部、技术支持二部、销售管理部和大客户部所有员工。
2.采取指定加自愿的形式，部门长根据工作实际需求，提报名单，人数不低于部门人数50%，其余人员自愿参与。
四、培训原则1.坚持理论联系实际的原则；2.坚持当前需求与长远需求相结合的原则；3.坚持培训与工作并举的原则；4.坚持节俭办培训的原则。
五、培训组织为顺利推进英语培训流程、实现预期目标，特成立英语教学组，由***担任组长，***任副组长，***任教务，***任教员，***、***和***任教学助理。
六、职能分工英语教学组负责英语培训的全部事宜，具体职能分工如下：1.组长/副组长（1）确定培训方案和培训计划；（2）确定培训方向和范围；（3）监督指导培训过程实施。
企业商务英语学习计划
企业商务英语学习计划English:In order to effectively learn business English for the enterprise, it is important to create a comprehensive study plan that covers all aspects of language learning. This plan should include a focus on general business vocabulary and phrases, as well as specialized terminology related to the specific industry or sector in which the enterprise operates. In addition to vocabulary and terminology, the study plan should also incorporate opportunities for practical application, such as engaging in role-play exercises, participating in business English classes or workshops, and practicing communication skills through real-world business scenarios. Furthermore, the plan should integrate reading and listening comprehension exercises to improve understanding of business-related texts and dialogues. Finally, it is crucial to set specific goals and timelines for achieving mastery of business English, and regularly track and assess progress to ensure continuous improvement. By following a well-structured study plan, individuals can enhance their communication capabilities and contribute to the success of the enterprise in the global business environment.中文翻译:为了有效地学习企业商务英语，建立一个全面的学习计划至关重要，该计划应涵盖语言学习的各个方面。
企业商务英语培训方案
2018年度企业商务英语专修班培训方案策划书一、现状与目标公司现状是销售队伍大概一半可以比较流利地跟客户沟通，但是还有一定的提升空间；另一半的口语水平比较薄弱。
技术部门整体口语水平较薄弱。
通过系统的计划和学习，实现全销售队伍能够流利地跟外国客户沟通，且技术部门同样能够比较流利地跟客户沟通。
二、培训主要形式及内容1、主要通过面授、口语互动、考核评价(口语+笔试)、训后作业等主要形式。
2、课程内容及教学考核形式（如下表）：序号课程设置与内容教学形式与考核方式1 1.1 公司介绍、个人信息、介绍他人、公司业绩（公司的结构、主营业务、产量、销售额、股票价格等）1.2 书面评估目前学员的英语沟通表达能力（第一次评估）1、分主题进行讲解；2、分组口语练习及活动3、商务邮件写作指导4、每节课后交电子版作业5、行业常用词汇的表达；2 日程安排、会议安排、确认会议、接受邀请等3 电话沟通、处理投诉、电话留言、请求许可、提出建议要求4 赞成与反对、职业变化、电子邮件与工作进展报告的写作（内部交流、业绩与计划、谈论成果、商谈银行贷款等）5 商务旅行（航班问题、旅行安排、酒店设施与服务、预订等）6 产品与服务（顾客的服务问卷调查）、订单与合同（形状与尺寸、下订单、服务供应商、更换供应商等）7 问题与解决办法（讨论问题、解决问题、道歉信写作）、健康与安全（标识、参观工厂、报告事故、安全建议等）；8 组织会议（邀请函写作、预算、建议、回复邀请）、工作满意度、工作中出现的问题解决等；9 结业测试（书面测试+口头表达）（第二次测试）；三、培训对象范围1、培训面向海外贸易部、产品事业部经理、部门技术骨干、应届大学生等。
2、采取指定+自愿的形式，部门根据工作实际需求提报名单，每制造部门至少3人以上，其余人员自愿参与。
3、正式学员控制在25人以内，旁听学员不限。
具体名单如附件！四、培训地点及讲师1、培训地点：公司专用多媒体培训教室。
- 1、下载文档前请自行甄别文档内容的完整性，平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益，请联系客服反馈,我们会尽快为您处理(人工客服工作时间：9:00-18:30)。
企业商务英语技能培训计划书
二O一二年三月
一、市场分析
2 0 1 0 年 1 月 4 日，国务院发布《国务院关于推进海南国际旅游岛建设发展的若干意见》。
至此，海南国际旅游岛建设正式步入正轨。
旅游业改革创新的试验区、世界一流的海岛休闲度假旅游目的地、全国生态文明建设示范区、国际经济合作和文化交流的重要平台、南海资源开发和服务基地、国家热带现代农业基地。
旅游资源非常丰富，这也为今后包括汽车品牌店、酒店业在内的多个行业的未来发展提供了广阔的市场空间。
随着国家不断的重视海南岛的发展建设，各行各业都面临着巨大的挑战和机遇，如今面对的不仅仅是全国所带来的挑战，而是将要与全球接轨。
在这座高速发展的岛屿，国内的一些大中型企业该如何更好的与国际接轨，提升企业在国际市场竞争中的能力。
二、4S品牌商店行业市场背景
在这个经济高速发展的城市，人均收入大幅度的提高，人口也逐渐由外来人口逐步增加，一些高消费群体也随之产生，汽车也成为大众生活的一个重要部分。
目前海南的4S品牌店商店处处弥漫着一片繁荣的景象，现阶段的市场处于高度发展阶段，各种中、高、低端，国产、进口的汽车品牌相继进入海南市场，尤其是一些高端的国外进口品牌占据了大部分的海南市场，汽车行业已成为我省的支柱产业。
汽车消费主体转变引发变革，私人购车比例绝对增加，车主对品牌店的服务的个性化、规范化和专业化的要求也越来越高，汽车市场重点培养高端专业的服务人员已经刻不容缓。
比尔·盖茨说过：“当价值由生产转入流通环节时，服务变得比任何时候都重要，并将成为企业盈利的主要环节”。
作为影响汽车工业发展的汽车销售服务行业更显得重要，汽车销售服务体系的健全、完善将成为制约汽车工业发展的瓶颈。
经过分析，长期以来，海南汽车的服务业比较分散，经营场地多为临时建筑，服务能力也参差不齐，缺乏专业的管理、配套、环境和统一的形象，这些都是严重制约了海口汽车服务产业的发展，所以建设专业、完善、规范的现代化大型汽车品牌销售服务体系是势在必行。
三、酒店行业市场背景
在海南国际旅游岛建设的带动下，海南整个酒店行业发展迎来了新的机遇，海南已逐步成为全球顶级酒店品牌最集中、酒店多元化水平较高的区域。
截至到现在这个面积万平方公里、常住人口854万的海岛，未来3年内，五星级以上酒店数量将超过50家，密度居全国之首。
这些酒店将遍布整个海南的海滨和腹地，以东线和南线最为集中。
即使在被认为旅游资源条件并不优越的西岸，也已经有大型度假区域的规划在制定之中。
海南省旅游发展委员会表示，目前全岛在建的五星级以上酒店至少30家，且全部是高水平开发。
现阶段的社会经济的发展带动了旅游和商务旅行的兴盛，酒店业才随之迅速发展起来。
海南酒店业在未来的发展趋势主要分为三个特点：
(一)海南省已成为国内外高档酒店的聚集地，要着力加强五星级酒店的软硬件建设。
20家国家知名酒店管理集团的驻入，提升了海南酒店业的整体形象和管理水平，促进海南酒店业向规模化，国际化和品牌化发展。
(二)海南是国内高档度假酒店发展的重点。
要把海南建设成为国际一流的海岛度假旅游胜地，得天独厚的旅游资源优势必不可少，但是度假酒店的发展也至关重要。
(三)海南是经济型酒店的发展圣地，他们凭借优质的服务和较低的价格正在飞速占领海南酒店行业市场。
海南在大力发展旅游业的同时，也带动了热带农业、文化产业等一批新型产业的发展，所以海南酒店业未来的发展前景将十分可观，为海南建设国际旅游岛提供了。
酒店业作为旅游业的支柱产业也得到长足发展，而酒店业对人才，尤其是国际化人才的需求也空前高涨。
面对酒店业国际化人才紧缺的情况，如何减少优秀人才的流失率，如何培养优秀的人才使其更适应酒店发展的需要，如何引导优秀人才在工作阶段就有针对性的进行学习和锻炼，从而快速达到酒店对国际化人才的素质要求，是酒店管理专业教育一个重要的
问题，深入了解酒店行业对国际化人才的素质要求，给优秀人才提供明确的发展方向，具有非常重要的意义。
四、打造企业国际化团队
酒店和汽车行业是海南国际旅游岛经济建设的重点，在今后的发展中，建造国际化团队是国内企业发展的一种必然趋势，在走向国际化的进程中，人才国际化是个关键。
对国际化人才的理解，不能仅仅的认为是能讲外语、熟悉国外环境等。
但现实中，国际化人才应该从两个方面来理解前者是个人，二者是团队。
首先第一方面，就是看个人的能力和素质，能不能适应国际市场这种竞争的需要，能不能够在跨出国门以后适应国际市场创造价值；而从第二个方面来讲，就是能不能构建一个适应国际化人才生存并发展的环境。
只有国际化潜质的人，没有适应国际化人才发展的环境，也不可能培养出国际化人才来。
对于国际化人才，不懂外语是万万不能的，但外语不是万能的，外语是国际化人才的最基本要求。
国际化人才的培养依赖于专业教育培训机构的国际化。
只有高素质的培训机构才能培养出一流的国际化人才。
国际化人才的基本素质应该在优秀培训师上得到大部分的体现，使培训机构成为国际化的标杆。
如果教育机构没有国际化水平，恐怕很难让学员达到国家化。
美华是一家专门提供高质量的外语人才培训机构，对在职的企业人才进行专业的国际化人才培训和不定期的知识结构更新训练，使之实现与国际化对接，选择美华，我们将通过合理的科学配置，实现素质与结构的和谐发展，优化国际化人才培训体系，培养出一批具有国际化专业的团队。
企业商务英语技能培训计划书
一、内容（Content）
1)培训目标：为企业打造国际化团队，提升服务质量，提高国际化旅游城市的发展能力，建
立多元化合作伙伴，创造卓越业绩。
2)培训内容：a、提升销售服务、日常工作交流语言基础、口语交际水平。
b、日常办公商务英语，商业会晤对话用语。
3)培训对象：各品牌4S店、酒店，业务接待、主管、销售员、配件销售员。
4)培训方式：具备TESOL国际英语教师资格证书外籍教师及高等院校毕业的特级中籍教师。
5)培训人数：≤20人/班。
6)培训形式：采用美式原版教材，量身定制针对性课程。
7)教学软件：美国原版教材Creative teaching press、Star fall、Benchmark。
8)教学硬件：最先进的高科技多媒体教学软件和设备。
9)测评体系：美国著名常春腾公司，世界最大的考试认证公司Mcgraw-hill。
10)培训场地：XX
11)培训时间：XXXX年XX月XX日
二、服务（Service）
1)评估测试：对学员的英语水平进行评定。
2)能力分级：根据测试结果，由教师从分级标准中选择相应的课程进行针对性的教学。
3)培训需求调查：填写调查问卷，分析培训对象的情况和主要学习方向。
4)制定培训方案：分析完成调查结果，结合我们的教学特点，由专业的老师制定出培训方案。
a、对培训客户公司进行分析调查，了解客户公司的发展方向，为客户公司
提供相对应的英语培训。
b、根据公司员工日常工作的实际需求，制定出一套相对应的培训方案体
系，以便在今后日常工作中满足工作需求。
5)阶段性测试：a、检验阶段性学习成果。
b、根据测试成绩报告，教师选用标准教案中相应单元为学员提出建议。
6)其他：结合学员所学的知识，由我方教师担任实战对象，进行实战演练，检验学员在工作
中是否还存在不足之处，以便及时更改教学方案。
甲方：乙方：
电话：电话：
地址：地址：。