1、供应链管理(1)

Flow through the Supply Chain 1-9
Supplier Carrier
Distribution center
Carrier
Carrier Supplier
Carrier
Manufacturing site
Customer Customer Customer Customer
JAMESR.S TOCK
DOUGLAS MBE
RT
McGraw-Hill/Irwin
1-1
STRATEGIC LOGISTICS MANAGEMENT
FOURTH EDITION
Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
McGraw-Hill/Irwin
Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Key Logistics Activities
1-8
• Customer service • Demand forecasting • Inventory
McGraw-Hill/Irwin
Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Future Challenges and Areas for 11-1-12b Performance Improvement (cont.)
flow and storage of goods, services, and related
information from the point-of-origin to the
point-of-consumption in order to meet customers’ requirements.
Information resources
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Customer service Demand forecasting Inventory management handling Order processing Parts and service support
•Suppliers •Intermediate customers •Final customers
Integrated effort
•Product •Price •Promotion •Place (distribution)
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Company profit
•Maximize long-term profitability •Lowest total costs given an acceptable level of customer service
CHAPTER 1
Logistics’ Role in the Economy and the Organization
Logistics Management Defined 1-3
That part of the supply chain process that plans,
implements, and controls the efficient, effective
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Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Marketing/Logistics
1-5
Management Concept
Customer satisfaction
Carrier Supplier
McGraw-Hill/Irwin
Carrier Distribution
center
Customer Customer
Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Strategic Profit Model
Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Cost Trade-offs in Marketing 1-6 and Logistics
MARKETING
LOGISTICS
Price
Inventory carrying costs Lot quantity costs
• Accounting for logistics costs • Logistics as a boundary-spanning activity • Global logistics • Increasing skill requirements • Logistics information systems • Strategic alliances, partnerships, and
Future Challenges and Areas for 11-1-11a Performance Improvement
• Supply Chain Management • Strategic Planning • Total Quality Management • Just-in-Time • Quick Response • Efficient Consumer Response • Logistics as a Competitive Weapon
$
+
Fixed expenses
$
Inventory
$
+
Current assets
+
Accounts
Total assets
Net sales
$
Total assets $
receivable
$
+
+
Fixed assets Other current
$
assets
$
Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Net profit margin
%
Net profit
$
+
Sales
Gross margin
$
-
Total expenses
-
Cost of goods sold
$
Variable expenses
$
Net profit Net sales
x Asset turnover
$
Sales
$
$
-
Income taxes
Plant & warehouse site selection Procurement Packaging
Proprietary asset
Reverse logistics
Traffic and transportation Warehousing and storage
Copyright © 2001 by The McGraw-Hill Companies, Inc.
Management
Council of Logistics
McGraw-Hill/Irwin
Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Inputs into logistics
Natural resources
• Procurement • Reverse logistics • Traffic and
transportation • Warehousing and
storage
McGraw-Hill/Irwin
Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
management • Logistics
communications • Material handling • Order processing • Packaging
• Parts and service support
• Plant and warehouse site selection
Components of Logistics Management
Management actions
Planning Implementation Control
1-4
Outputs of logistics
Competitive advantage
Logistics management
Human resources
Sales 1-10
$
Return on net worth
Financial Return on leverage assets
=
x
%
Net profit = Total assets x Net profit
Net worth Net worth Total assets
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Copyright © 2001 by The McGraw-Hill Companies, Inc. All rights reserved.
Relationship of Logistics