外贸英语函电2建立业务关系

4. The references as to your firms financial position and integrity.
5.Your expectation of cooperation and an early reply.
Establishment of Business Relations
Establishment of Business Relations
Establishment of Business Relations
Establishment of Business Relations
Establishment of Business Relations
Establishment of Business Relations
Establishment of Business Relations
Trade Terms 1. product 2. merchandise 3. goods 4. commodity 5. cargo 6. article/item 7. line
(工厂生产的)产品 商品/货物(总称/无复数形式) 商品/货物.既可统称又可特指 商品，日用品，一般用来指类别 货物(常指运输中的货物) 表示编号的商品、列表中的商品 (一系列同类)货色，商品的一种
外贸英语函电
English Business Correspondence
主讲：David Jiang
Establishment of Business Relations 建立业务关系
Establishment of Business Relations
建立业务关系的途径：
1. Business correspondence
Establishment of Business Relations
Trade Terms 1. 2. 3. 4. 5. 6. 7. 8. embassy retail dealer/retailer wholesale dealer /wholesaler competitive price moderate price favorable price reasonable price attractive price 大使馆 零售商 批发商 有竞争力的价格 适中的价格 优惠的价格 合理的价格 有吸引力的价格
私营企业 乡镇企业 外资企业
跨国公司 老客户
Establishment of Business Relations
Trade Terms 1. sales department 2. trade in/deal in/handle 3. specialize in/be engaged in 4. business negotiation 5. trade fair 6. commercial counsellor office 7. chamber of commerce 8. commercial attaché 销售部 经营 专营 交易磋商 交易会 商务参赞处 商会 商务专员
Establishment of Business Relations
Practice 2.兹介绍，本公司是中国纺织品的主要出口商 之一，经营此项业务已有多年经验，我方愿同 贵公司建立贸易关系。 This is to introduce ourselves as one of the main exporters of Chinese textile goods, havቤተ መጻሕፍቲ ባይዱng many years’ experience in this particular line of business, and we hope to establish trade relations with you.
Establishment of Business Relations
Practice 3.我公司与此地可靠的批发商有密切联系，能 与你公司作可观的进口业务。 Being closely connected with reliable wholesaler here, we shall be able to do considerable import business with you .
Dear Sirs, We owe your name and address to the Commercial Counsellor’s Office of the Swedish Embassy in Beijing who have informed us that you are in the market for textiles. We avail ourselves of this opportunity to approach you for the establishment of trade relations with you. We are a state-operated corporation, handling both the import and export of textiles. In order to acquaint you with our business lines, we enclose a copy of our Export List covering the main items suppliable at present. We look forward to receiving your enquiries soon. Yours faithfully,
供你方参考
Establishment of Business Relations
Practice 1. 从中国国际贸易促进委员会获悉，你们有意 购买电器用品。(China Council for the Promotion Of International Trade)
We have heard from China Council for the Promotion of International Trade that you are in the market for Electric Appliances.
Establishment of Business Relations
Practice 4.本公司是本地区主要儿童用品零售商，专营 玩具、儿童服饰及婴儿用品。 Our company is one of the leading retailers of children products in local area, specializing in toys, children’s clothes and baby care.
Practice
Establishment of Business Relations
Please write a letter of establishing business relations according to the following given information: Sender’s info: Name: Louis Company: Sunshine Farm Produces Co., Ltd. Email: greenidea@hotmail.com Business scope: export of fresh fruits and vegetables Recipient’s info: Name: unknown Company: Green Products Imp and Exp Co., Ltd. Subject: business relations establishment Date: Jan. 8, 2013
Establishment of Business Relations
承蒙瑞士驻北京商务参赞处推荐，我们 得知贵公司有意进行纺织品交易。 我们借此机会望与你方建立贸易关系。 我们是一家国营公司，经营纺织品的进 出口贸易。为了是你们了解我公司商品，随 函寄去我方出口商品目录表，请查收。 我们相信你们对所附之件会感兴趣。盼 复。
Establishment of Business Relations
5.We are given to understand that (a）你公司是经营化工产品的国营公司。 （b)你公司有意在平等互有利的基础上与我公司建立业务关系。 (a) You are state-owned corporation handing chemical products. (b)You intend to establish business relations with us on the basis of equality and mutual benefit. 6.Please do not hesitate to write us (a)关于推销中国干果的任何建议。 （b)当你方需要订购中国缝纫机的时候。 （a) as for any proposals for pushing the sale of Chinese dried fruit. (b)When you are prepared to place an order for Chinese Sewing Machines.
Establishment of Business Relations
Trade Terms
1. 2. 3. 4. 5. 6. 7. 8. 9. establish business relations business scope/business line joint venture state-operated company private-owned enterprise township enterprise foreign- funded enterprise multinational corporation regular customer 建立业务关系 经营范围 合资企业 国营公司
Establishment of Business Relations
Trade Terms 1. classified catalogue 2. descriptive catalogue 3. illustrated catalogue 4. for your examination 5. for your information 6. for your reference 7. for your consideration 分类目录 有说明的目录 有插图的目录
2. Export commodities fairs
3. Exhibitions at home and abroad 4. Mutual visits by trade
delegations and group
Establishment of Business Relations
建立业务关系信件的写法：
建立业务关系回信的写法：
1.
To express thanks for the letter received. 2. To express thanks to your reader for his intention to establish relations with you. 3. To provide information requested. 4. To state clearly whether you would like to accept his proposal. 5. To express good wishes for cooperation.
1. The source of information. 2. Your purpose in writing： to build up business relations 3. Your business scope, branches and liaison offices, if any.