双汇简介 中英文对照

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中原大地,沙澧两岸,中国首家食品名城——漯河,孕育出了一个中国最大的肉类加工基地——双汇集团。在万隆董事长的带领下,双汇坚持走规模化发展、品牌化经营、产业化联动的创新之路,用30年的时间打造出了一个资产200亿元、员工7万人、年肉类产销量300多万吨、年销售收入500亿元的特大型食品集团。

Located in central China and on the shores of the Shali River is the city of Luohe, the nation’s premier city for food products. This setting has given rise to Shuanghui Group, China’s largest meat processing company. Under the leadership of Chairman Wan Long, Shuanghui has pursued scale-driven growth and brand-centric management, and blazed a path of innovation through industrial linkages. Over three decades of development, the Company has grown into a large food processing group with total assets of RMB20 billion, work force of 70,000 and annual production output of over 3 million tons, generating annual sales revenue of RMB50 billion.

双汇集团始终坚持围绕“农”字做文章,围绕肉类加工上项目,实施产业化经营。以屠宰和肉类加工业为核心,向上游发展饲料业和养殖业,向下游发展包装业、物流配送、商业、外贸等,形成了主业突出、行业配套的产业群,推动了企业持续快速发展:80年代中期,企业年销售收入不足1000万元,1990年突破1亿元,2012年达到400亿元,年均复合增长率35%。

Shuanghui has always stayed true to its agricultural roots in implementing projects related to meat processing sector, and in conducting industrialized operations. With hog slaughtering and meat processing business as the core of its business, Shuanghui has achieved vertical integration of the meat industry by extending its operations to upstream sectors including feed mills and hog production, as well as to downstream sectors including packaging, logistics and distribution, domestic commerce as well as international trading. Such a fully-integrated industrial chain has driven the Company’s sustained and rapid growth. In the mid-1980s, Shuanghui had an annual revenue of less than RMB10 million. This figure has since climbed steadily over the years, reaching RMB100 million in 1990, over RMB40 billion in 2012, translating to a compound annual growth rate of 35%.

双汇集团实施六大区域的发展战略,立足河南、面向全国,在黑龙江、辽宁、内蒙古、河北、山东、江苏、浙江、湖北、河南、江西、四川、广东、安徽、广西、上海等15个省

市建设了20多家现代化肉类加工基地,在31个省市建有300多个销售分公司和现代化的物流配送中心,在美国、西班牙、日本、韩国、香港、新加坡、菲律宾等建立有办事机构,形成了纵横全国、辐射海外的生产销售网络,使双汇产品走出河南、遍及全国、走向世界。

Headquartered in Henan province, Shuanghui is organized under six regional operation divisions to better serve the businesses throughout China. The Company has established more than 20 modern meat processing bases in 15 cities and provinces across the country, including Heilongjiang, Liaoning, Inner Mongolia, Hebei, Shandong, Jiangsu, Zhejiang, Henan, Jiangxi, Sichuan, Guangdong, Anhui, Guangxi and Shanghai. In its downstream operations, Shuanghui has over 300 sales branches and modern logistic distribution centers in 31 cities and provinces. In addition, Shuanghui has overseas representative offices in the U.S., Spain, Japan, Korea, Hong Kong SAR, Singapore and the Philippine. It has extensive production and distribution networks covering both domestic and foreign markets, bringing Shuanghui’s products across China and the world.

双汇集团坚持引进先进的技术和设备,改造传统肉类工业。先后投入40多亿元,从欧美等发达国家引进先进的技术设备4000多台套,通过消化、吸收和再创新,实现技术与国际接轨。双汇集团率先把冷鲜肉引入国内,实行“冷链生产、冷链销售、冷链配送、连锁经营”的肉类经营新模式,实施肉类的品牌化经营,结束了中国卖肉没有品牌的历史,开创了中国肉类品牌。

Shuanghui has a long-standing commitment to modernizing the meat industry, and has continuously strengthened its capabilities with state-of-the-art technology and facilities. The Company has invested more than RMB4 billion in over 4,000 sets of advanced production lines and equipment imported from Europe, America and other developed countries. By extracting the best of imported technology and further re-innovation, the Company has maintained its level of technology at world-class standards. Shuanghui is a pioneer in the launch of chilled fresh meat into China through the ‘cold-chain production, distribution and sales system and retail chain’ business model. By implementing brand building and management, Shuanghui pioneered the country’s first meat brand, ending an era of unbranded meat sales in China.

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