最新广告类型英文ppt讲课讲稿
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is to adopt various ways to introduce the characteristics and advantages of the products, and persuade people to buy.
Title in here
The forms of advertising are generally directly, such as food, health care products and ect , mainly focus on the product's characteristics and advantages.
广告类型英文ppt
Advertising ----types
1.
品牌广告
企业广告
2.
.
3.
产品广告
公益广告
4.
.
Brand advertising---品牌广告
Brand advertising to establishing product
brand image, enhance the brand market
Swatch
Corporate advertising 企业广告
Corporate advertising, also known as corporate image advertising. The direct purpose of this ad is to establish a corporate image, promote
good impression and finally accelerate (加速）the development of the enterprise .企业广告，又称企
业形象广告。是以树立企业形象，宣传企业理念Text
，提高企业知名度为直接目的的广告。它的优点 在于它所要传达观念或理念往往能够改善和促进
企较业美和好公的众印的象关，系对，加使速企企业业在的公发T众展ex心具t 目有中其留他下类了别
的广告所不可具备Te的xt 优势，是一种战略意义上的 广告。
Text
Fra Baidu bibliotek
Goal--------产品广告
The goal of the advertisement is to sell the production, its core（核心）
此课件下载可自行编辑修改，仅供参考！ 感谢您的支持，我们努力做得更好！ 谢谢!
share for direct purpose, outstanding
spreading brand in the consumer's mind
definite position.
品牌广告（Brand advertising）以树立产品品 牌形象,提高品牌的市场占有率为直接目的,突 出传播品牌在消费者心目中确定的位置的一种 方法.
enterprise's(企业） idea and enhance corporate visibility (知名度).The advantage of this ad is that
it conveys ideas or concepts which are able to promote the relationship between business and public , so that enterprises could left the public a
公益广告----welfare advertisement
• welfare advertisement includes many different types. Like the No smoking, the safety of traffic , the Environmental protection and ect .
• It is obvious that the welfare advertisement have no commercial purpose. And it only through such a way to promote people to live in a Safe ,Healthy and Harmonious life .
Title in here
The forms of advertising are generally directly, such as food, health care products and ect , mainly focus on the product's characteristics and advantages.
广告类型英文ppt
Advertising ----types
1.
品牌广告
企业广告
2.
.
3.
产品广告
公益广告
4.
.
Brand advertising---品牌广告
Brand advertising to establishing product
brand image, enhance the brand market
Swatch
Corporate advertising 企业广告
Corporate advertising, also known as corporate image advertising. The direct purpose of this ad is to establish a corporate image, promote
good impression and finally accelerate (加速）the development of the enterprise .企业广告，又称企
业形象广告。是以树立企业形象，宣传企业理念Text
，提高企业知名度为直接目的的广告。它的优点 在于它所要传达观念或理念往往能够改善和促进
企较业美和好公的众印的象关，系对，加使速企企业业在的公发T众展ex心具t 目有中其留他下类了别
的广告所不可具备Te的xt 优势，是一种战略意义上的 广告。
Text
Fra Baidu bibliotek
Goal--------产品广告
The goal of the advertisement is to sell the production, its core（核心）
此课件下载可自行编辑修改，仅供参考！ 感谢您的支持，我们努力做得更好！ 谢谢!
share for direct purpose, outstanding
spreading brand in the consumer's mind
definite position.
品牌广告（Brand advertising）以树立产品品 牌形象,提高品牌的市场占有率为直接目的,突 出传播品牌在消费者心目中确定的位置的一种 方法.
enterprise's(企业） idea and enhance corporate visibility (知名度).The advantage of this ad is that
it conveys ideas or concepts which are able to promote the relationship between business and public , so that enterprises could left the public a
公益广告----welfare advertisement
• welfare advertisement includes many different types. Like the No smoking, the safety of traffic , the Environmental protection and ect .
• It is obvious that the welfare advertisement have no commercial purpose. And it only through such a way to promote people to live in a Safe ,Healthy and Harmonious life .