2015中国设计红星奖
合集下载
相关主题
- 1、下载文档前请自行甄别文档内容的完整性，平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益，请联系客服反馈,我们会尽快为您处理(人工客服工作时间：9:00-18:30)。
——中国设计红星奖委员会执行主席 陈冬亮
An era's mutability and immutability is now precisely reflected on China Red Star Design Award. From the
"Global Vision, National Interest" in 2013 to "Design for People" in 2014, Red Star has remained its principle. The main subject of a country is people, "for
CHINA RED STAR
DESIGN AWARD
2015
www.redstaraward.org
“ 全 大时代的“变”与“不变”，如今精确地体现到了中国设计红星奖的身上。红星奖从2013年提出 球视野，国家利益”的宗旨到2014年“设计为人民”的主张，
是一脉相承的。国家的主体是人民，“为人民”是指为民生，是关乎国家利益的大问题，而所谓国家利益，就是关乎 国家战略、生态环境、城市发展观、民众幸福感的大问题。因此，红星奖关注的不仅仅是人民的吃穿住行，而是对国 家发展、生存需求有益的事，就是中国的和平崛起，就是中国对世界的贡献。而全球视野就是没有什么能挡住你的视 线，也没有什么是你思维的边界和障碍，就是要学习和借鉴国际社会一切优秀的东西，同时又无拘泥的创新进取。我 们今年提出的设计为人民，就是秉承“全球视野，国家利益”基础之上的更广意的提法，而“APEC设计”获得红星 奖特别奖就说明红星奖表彰的不仅是中国设计智慧的表达，也正是向全世界彰显民族文化自信和国家软实力。
NEW 2015 RED STAR
红星发布
Red Star Release
20
红星发布之一——红星指数。红星指数与大数
据息息相关，是利用数据采集分析，开展行业趋 势及指数研究。刻画出设计行业动态发展变化， 创建设计市场动态晴雨表。
Red Star Index -- closely related to big data, using data collection and analysis to carry on the research and trend of the industry.
Chen Dongliang Executive Chairman of China Red Star Design Award
红星奖荣誉宣言
深圳 Shenzhen
18
广州 Guangzhou
上海 Shanghai
19
红星线上展览展示
Online Exhibition
红星奖利用官方网站（www.redstaraward.org）、官 方微博、官方微信等线上平台为企业提供获奖产品展 示、精彩案例推送、企业及设计师专访等宣传机会。 Through the official website(en.redstaraward.org), microblog and wechat etc channels, Red Star promotes winning designers, enterprises and products.
24
Qualified Product
Products which are designed or manufactured by enterprises registered in China (including Hong Kong, Macau and Taiwan) or those that are batch sold in China (including Hong Kong, Macau and Taiwan). Categories: Communication Tools, Computer Equipment, Home Living, Entertainment, Leisure & Recreation, Medical & Scientific, Packing, Transportation, Fashion & Accessories, etc .
红星发布之三——红星众筹计划。红星众
筹计划基于对设计消费和创意资源的大数据分 析，将创意、融资与电子商务融为一体。项目 将为企业解决创新产品验证、优秀设计项目培 育孵化、企业创新融资及市场渠道等问题提供 有益帮扶。
Red Star Crowd Funding -- Based on analysis of design consumption and creative resources, Red Star Crowd funding integrates creativity, finance and e-commerce. The start of the project will solve the innovation design project financing and the problem of market channels.
To bring the power of design and have fun with the designers, Red Star establishes a friends' circle of design. Every awarded enterprise is qualified to be the friend of Red Star to support Red Star Museum, and have profit from it.
and "Consumers' Favourite Prize".
NEW
SOCIAL 2015 RED STAR
22
红星之友
Red Star Friend
为了汇集设计力量，红星奖博物馆成立红星之 友。每个获奖企业均可成为红星之友资助红星奖 博物馆，并优先享受参加巡展、红星之友讲堂、 对接会等商业机会，助推企业的品牌影响力。
people" therefore points to the people's livelihood, which is a significant problem concerning the nation's interest, meanwhile, the "National Interest" is concerning the national strategy, environment, city development and the happiness of people. Hence, Red Star does not only focus on the basic necessity of life, but also those affairs good for national development and existence needs, which means the peaceful rise of China and China's devotion to the world. “Global Vision” means nothing can block your view, and nothing can be the boundary or barrier of your mind. “National Interest” means things that are beneficial for the development for the nation and needs of survival. "Design for People" is a broader statement for "Global Vision, National Interest", the "APEC Design" wins the special award illustrates that Red Star not only honors the presentation of China design wisdom, but also features the ethnical cultural confidence and the national soft power.
21
评审标准修订
为使国际设计更好的服务中国，红星奖与国际工业设计协会联合会（Icsid）合作在京举办研讨会，对红星奖评 审标准进行研讨和修订，使红星奖评审标准成为国际标准，树立设计行业风向标。
Screening Criteria Revision
To better the service for China Design with International resources, Red Star will co-host Seminar with Icsid to deliberate and revise the screening criteria in Beijing, standardizing it as an international one to set up the indicator.
红星发布之二——红星排行榜。红星排行榜
是根据历年企业获奖情况，对获奖数据的统计梳 理排名。它意味着红星奖一直在伴随着中国经济 的变革，伴随着中国企业的成长。
Red Star Ranking -- based on awarded enterprises from the past years ranks the awarded data which illustrates Red Star has been accompanied by China's economic transformation and growth of China's enterprises.
“最受媒体关注奖”、“最受消费者喜爱奖”
此外，2015红星奖将邀请媒体、大众评委，评选出
，
具体细则详见红星奖官网。
Besides, 2015 Red Star will invite public jury such as media and consumers to judge the "Media Focus Prize"
参评事项
How to participate
2015 红星奖参评事项
How to participate 2015 China Red Star Design Award
ຫໍສະໝຸດ Baidu参评范围
在中国（含港澳台地区）注册的企业设计、生产， 或在中国市场（含港澳台地区）有批量销售的产品 均可报名； 产品包括：电子信息、家用电器、新能源和环保、 家居用品、服装服饰、玩具、工艺美术、产品包 装、医用器械、五金建材、工业仪器、装备制造、 建筑装饰、交通工具、航空航天、展览展示、公共 设施等；
报送的产品应为2013年1月1日-2015年8月31日期间已经上市，或者已经进入量产的产品； 同一件产品只能由一家单位或个人进行申报。 每一位参评者可以申报多件产品参评。
历届中国设计红星奖获奖产品不可重复参评。 注：同一件作品如同时申报红星奖和红星原创奖，则同时取消该作品参加两个奖项的资格。
The launch time of the product should be from January 1st, 2013 to August 31st, 2015 or should the product be mass production. A product must only be submitted once by either one enterprise or an individual. Each applicant can register a number of products.
红星公开课
Red Star Open Course
将邀请中国设计红星奖专家委员会成员及特邀嘉 宾，开设“红星公开课”，举办红星沙龙。
Red Star will invite members of the Jury Committee of China Red Star Design Award and special guests to speak in the open course and hold Red Star Salon.
An era's mutability and immutability is now precisely reflected on China Red Star Design Award. From the
"Global Vision, National Interest" in 2013 to "Design for People" in 2014, Red Star has remained its principle. The main subject of a country is people, "for
CHINA RED STAR
DESIGN AWARD
2015
www.redstaraward.org
“ 全 大时代的“变”与“不变”，如今精确地体现到了中国设计红星奖的身上。红星奖从2013年提出 球视野，国家利益”的宗旨到2014年“设计为人民”的主张，
是一脉相承的。国家的主体是人民，“为人民”是指为民生，是关乎国家利益的大问题，而所谓国家利益，就是关乎 国家战略、生态环境、城市发展观、民众幸福感的大问题。因此，红星奖关注的不仅仅是人民的吃穿住行，而是对国 家发展、生存需求有益的事，就是中国的和平崛起，就是中国对世界的贡献。而全球视野就是没有什么能挡住你的视 线，也没有什么是你思维的边界和障碍，就是要学习和借鉴国际社会一切优秀的东西，同时又无拘泥的创新进取。我 们今年提出的设计为人民，就是秉承“全球视野，国家利益”基础之上的更广意的提法，而“APEC设计”获得红星 奖特别奖就说明红星奖表彰的不仅是中国设计智慧的表达，也正是向全世界彰显民族文化自信和国家软实力。
NEW 2015 RED STAR
红星发布
Red Star Release
20
红星发布之一——红星指数。红星指数与大数
据息息相关，是利用数据采集分析，开展行业趋 势及指数研究。刻画出设计行业动态发展变化， 创建设计市场动态晴雨表。
Red Star Index -- closely related to big data, using data collection and analysis to carry on the research and trend of the industry.
Chen Dongliang Executive Chairman of China Red Star Design Award
红星奖荣誉宣言
深圳 Shenzhen
18
广州 Guangzhou
上海 Shanghai
19
红星线上展览展示
Online Exhibition
红星奖利用官方网站（www.redstaraward.org）、官 方微博、官方微信等线上平台为企业提供获奖产品展 示、精彩案例推送、企业及设计师专访等宣传机会。 Through the official website(en.redstaraward.org), microblog and wechat etc channels, Red Star promotes winning designers, enterprises and products.
24
Qualified Product
Products which are designed or manufactured by enterprises registered in China (including Hong Kong, Macau and Taiwan) or those that are batch sold in China (including Hong Kong, Macau and Taiwan). Categories: Communication Tools, Computer Equipment, Home Living, Entertainment, Leisure & Recreation, Medical & Scientific, Packing, Transportation, Fashion & Accessories, etc .
红星发布之三——红星众筹计划。红星众
筹计划基于对设计消费和创意资源的大数据分 析，将创意、融资与电子商务融为一体。项目 将为企业解决创新产品验证、优秀设计项目培 育孵化、企业创新融资及市场渠道等问题提供 有益帮扶。
Red Star Crowd Funding -- Based on analysis of design consumption and creative resources, Red Star Crowd funding integrates creativity, finance and e-commerce. The start of the project will solve the innovation design project financing and the problem of market channels.
To bring the power of design and have fun with the designers, Red Star establishes a friends' circle of design. Every awarded enterprise is qualified to be the friend of Red Star to support Red Star Museum, and have profit from it.
and "Consumers' Favourite Prize".
NEW
SOCIAL 2015 RED STAR
22
红星之友
Red Star Friend
为了汇集设计力量，红星奖博物馆成立红星之 友。每个获奖企业均可成为红星之友资助红星奖 博物馆，并优先享受参加巡展、红星之友讲堂、 对接会等商业机会，助推企业的品牌影响力。
people" therefore points to the people's livelihood, which is a significant problem concerning the nation's interest, meanwhile, the "National Interest" is concerning the national strategy, environment, city development and the happiness of people. Hence, Red Star does not only focus on the basic necessity of life, but also those affairs good for national development and existence needs, which means the peaceful rise of China and China's devotion to the world. “Global Vision” means nothing can block your view, and nothing can be the boundary or barrier of your mind. “National Interest” means things that are beneficial for the development for the nation and needs of survival. "Design for People" is a broader statement for "Global Vision, National Interest", the "APEC Design" wins the special award illustrates that Red Star not only honors the presentation of China design wisdom, but also features the ethnical cultural confidence and the national soft power.
21
评审标准修订
为使国际设计更好的服务中国，红星奖与国际工业设计协会联合会（Icsid）合作在京举办研讨会，对红星奖评 审标准进行研讨和修订，使红星奖评审标准成为国际标准，树立设计行业风向标。
Screening Criteria Revision
To better the service for China Design with International resources, Red Star will co-host Seminar with Icsid to deliberate and revise the screening criteria in Beijing, standardizing it as an international one to set up the indicator.
红星发布之二——红星排行榜。红星排行榜
是根据历年企业获奖情况，对获奖数据的统计梳 理排名。它意味着红星奖一直在伴随着中国经济 的变革，伴随着中国企业的成长。
Red Star Ranking -- based on awarded enterprises from the past years ranks the awarded data which illustrates Red Star has been accompanied by China's economic transformation and growth of China's enterprises.
“最受媒体关注奖”、“最受消费者喜爱奖”
此外，2015红星奖将邀请媒体、大众评委，评选出
，
具体细则详见红星奖官网。
Besides, 2015 Red Star will invite public jury such as media and consumers to judge the "Media Focus Prize"
参评事项
How to participate
2015 红星奖参评事项
How to participate 2015 China Red Star Design Award
ຫໍສະໝຸດ Baidu参评范围
在中国（含港澳台地区）注册的企业设计、生产， 或在中国市场（含港澳台地区）有批量销售的产品 均可报名； 产品包括：电子信息、家用电器、新能源和环保、 家居用品、服装服饰、玩具、工艺美术、产品包 装、医用器械、五金建材、工业仪器、装备制造、 建筑装饰、交通工具、航空航天、展览展示、公共 设施等；
报送的产品应为2013年1月1日-2015年8月31日期间已经上市，或者已经进入量产的产品； 同一件产品只能由一家单位或个人进行申报。 每一位参评者可以申报多件产品参评。
历届中国设计红星奖获奖产品不可重复参评。 注：同一件作品如同时申报红星奖和红星原创奖，则同时取消该作品参加两个奖项的资格。
The launch time of the product should be from January 1st, 2013 to August 31st, 2015 or should the product be mass production. A product must only be submitted once by either one enterprise or an individual. Each applicant can register a number of products.
红星公开课
Red Star Open Course
将邀请中国设计红星奖专家委员会成员及特邀嘉 宾，开设“红星公开课”，举办红星沙龙。
Red Star will invite members of the Jury Committee of China Red Star Design Award and special guests to speak in the open course and hold Red Star Salon.