商务英语翻译大二上学期chapter商务信函汉英翻译资料

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Chinese-English Translation For International Business
Saturday, June 20, 2020
Chapter 4 商务信函的汉英翻译
Chinese –English Translation of Business letter
Saturday, June 20, 2020
Saturday, June 20, 2020
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商务信函格式
Full Blocked Style(完全齐头式)
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❖7 Essential Parts
商务信函基本格式
❖ 1. 信头 (Heading/The letter head),即寄信人的地址 ❖ 2. 日期(Date) ❖ 3. 信内地址(Inside address),即收信人的地址 ❖ 4. 称呼(Salutation) ❖ 5. 正文(The Body) ❖ 6. 结束语/函尾套语(Complimentary close) ❖ 7. 发信人姓名(Signature )
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Seven “C”
外贸信函基本原则
❖ 1、Courtesy 礼貌 ❖ 2、Consideration 体谅 ❖ 3、Completeness 完整 ❖ 4、Clarity 清楚 ❖ 5、Conciseness 简洁 ❖ 6、Concreteness 具体 ❖ 7、Correctness 正确
1.词汇特点及翻译
Saturday, Junewk.baidu.com20, 2020
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(1)用词礼貌客气
• 1. 贵公司X年X月X日的贸易查询函收悉。
❖We are pleased to receive your inquiry of…
• 2.敬请告知贵方是否需要更多的宣传手册或在展示会场发 放的其他材料。
❖ 3.事由(Subject) ❖ 4.附件(Enclosure) ❖ 5.副本/抄送(CC.,即Carbon Copy) ❖ 6.附言/又及事项(P.S.,即Postscript)
Saturday, June 20, 2020
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Saturday, June 20, 2020
Saturday, June 20, 2020
English College
中英文商务信函的特点及翻译
Saturday, June 20, 2020
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你不理财,财不理你
If you leave “Managing Money” alone,Money will manage to leave you alone
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Introduction of Business Letter
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商务信函的分类:Types of Business Letter
❖ 1.建立业务关系函 ❖ Set new business relationship ❖ 2.询盘函 ❖ Make an inquiry ❖ 3.报盘函 ❖ Make an offer ❖ 4.还盘函 ❖ Make a counter-offer ❖ 5.接受函 ❖ Acceptance
❖ 6.付款函
❖ Payment
❖ (1)汇付(Remittance),包括信汇(Mail Transfer, M/T ),电汇(Telegraphic Transfer, T/T)和票汇(Demand Draft);(2)托收(Collection )(3)信用证(L/C)
❖ 7.装运通知函 ❖ Shipment ❖ 8. 索赔函 ❖ Claim ❖ 9. 保险函 ❖ Insurance
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❖3.可能因一时疏忽,支票还未签名,现寄还贵方, 烦请补签。
• Please kindly let us know whether you would like additional brochures or any of the materials that were handed out at the exhibition.
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Saturday, June 20, 2020
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商务信函可忽略部分
❖6 Parts that can be omitted
❖ 1. 文档号(Reference),如:Our ref: WFX/SQ, Your ref: JS201/SD707
❖ 2.主办人(Attention), 如:Attention: The Sales Manager
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Contents of Lecture Two
❖Part 1 Introduction of Business Letter ❖Part 2 Translation of Business Letter ❖Part 3 Assignment
Saturday, June 20, 2020
中药材广告:“药材好,药才好。”
Only fine medicinal herbs Make fine herbal medicines.
“要想皮肤好,早晚用大宝”
Applying “Dabao” morning and night Makes your skincare a real delight.
建设银行龙卡的广告语: 衣食住行,有龙则灵。 Your everyday life is very busy,
Our Long Card can make it easy.
翻译广告语时要有很强的“翻译意识”, 即脑子里要为外国读者着想。所以对含 有汉语拼音的词要做认真的处理。即: LongCard 就不能写成long card。更不 能翻译成“Dragon Card”同时把“龙” Long 变成斜体,以便与英语中的 long 一词相区别。
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