剑桥商务英语中级真题4

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剑桥商务英语中级4

剑桥商务英语中级4

剑桥商务英语中级4.2delegating答案1、I gave John a present but he gave me nothing_____. [单选题] *A.in advanceB.in vainC.in return(正确答案)D.in turn2、The Spring Festival is on the way.Many shops have _______ huge posters with the word sales. [单选题] *A. put up(正确答案)B. put onC. put outD. put off3、Don’t talk _______. Your grandmother is sleeping now. [单选题] *A. happilyB. nearlyC. loudly(正确答案)D. hardly4、One thousand dollars a month is not a fortune but at least can help cover my living(). [单选题] *A. billsB. expenses(正确答案)C. pricesD. charges5、If you pass your exams, we’ll have a party to celebrate. [单选题] *A. 宣布B. 发表C. 解放D. 庆祝(正确答案)6、Can you give her some ______ ? [单选题] *A. advice(正确答案)B. suggestionC. advicesD. suggest7、It’s one of _______ means of transportation. [单选题] *A. cheapB. convenientC. second-handD. the most convenient(正确答案)8、The trouble turned out to have nothing to do with them. [单选题] *A. 由…引发的B. 与…有牵连C. 给…带来麻烦D. 与…不相干(正确答案)9、Tony is a quiet student, _______ he is active in class. [单选题] *A. soB. andC. but(正确答案)D. or10、You could hardly imagine _______ amazing the Great Wall was. [单选题] *A. how(正确答案)B. whatC. whyD. where11、What’s your _______ for the coming new year? [单选题] *A. playB. plantC. plan(正确答案)D. plans12、Jim is a(n) _______. He is very careful and likes to work with numbers. [单选题] *A. secretaryB. tour guideC. accountant(正确答案)D. English teacher13、She’s _______ with her present _______ job. [单选题] *A. boring; boringB. bored; boredC. boring; boredD. bored; boring(正确答案)14、I always get ______ grades than he does, so maybe I should help him more.()[单选题] *A. bestB. better(正确答案)C. goodD. well15、6.Hi, boys and girls. How are you ________ your posters for the coming English Festival at school? [单选题] *A.getting onB.getting offC.getting with (正确答案)D.getting16、—_____ are the Olympic Games held? —Every four years [单选题] *A. How longB. How often(正确答案)C. How soonD. How far17、Which is _______ city, Shanghai, Beijing or Chengdu? [单选题] *A. largeB. largerC. largestD. the largest(正确答案)18、—Can you play tennis? —______, but I’m good at football.()[单选题] *A. Yes, I can(正确答案)B. Yes, I doC. No, I can’tD. No, I don’t19、( ) ________ large the library is! [单选题] *A. WhatB. What aC. How(正确答案)D. How a20、I _______ Zhang Hua in the bookstore last Sunday. [单选题] *A. meetB. meetingC. meetedD. met(正确答案)21、The house is well decorated _____ the disarrangement of a few photos. [单选题] *A. exceptB. besidesC. except for(正确答案)D. in addition to22、My dog is very _______. It is safe to touch it if you want to. [单选题] *A. luckyB. deliciousC. friendly(正确答案)D. helpful23、一Mary wants to invite you to see the movie today. 一I would rather she(B)me tomorrow. [单选题] *A.tellsB. told (正确答案)C. would tellD. had told24、Mrs. Green has given us some _______ on how to study English well. [单选题] *A. practiceB. newsC. messagesD. suggestions(正确答案)25、For the whole period of two months, there _____ no rain in this area. Now the crops are dead [单选题] *A. isB. wasC. has been(正确答案)D. have been26、If you do the same thing for a long time, you'll be tired of it. [单选题] *A. 试图B. 努力C. 厌倦(正确答案)D. 熟练27、79.On a ________ day you can see the city from here. [单选题] *A.warmB.busyC.shortD.clear(正确答案)28、( ). I’m _____ in that ______ film [单选题] *A. interesting interestedB. interested interesting(正确答案)C. interested interestedD. interesting interesting29、Three ______ died of water pollution last winter. [单选题] *A. hundreds of villagersB. hundred villagers(正确答案)C. hundreds villagersD. hundred of villagers30、The Internet is an important means of()[单选题] *A. conversationB. communication(正确答案)C. speechD. language。

剑桥商务英语BEC中级模拟试题4(附答案)

剑桥商务英语BEC中级模拟试题4(附答案)

剑桥商务英语BEC中级模拟试题4(附答案)一.READINGPART ONEQuestions1-7.Read these sentences and the following new reports..Which country does each sentence describe?.For each sentence mark one letter(A,B,C or D)on your Answer Sheet.Example:The head of state went to China to treat his disease.Answer:B1.The government didn't want to cancel a meeting in its capital.2.This country did something that went against the international agreements.3.The king declared that he was unable to stop the civil war.4.A fierce quarrel broke out between this country and its neighbour.5.A national budget is going to be approved by the parliament some time in July.6.An opposition.party plans to turn down its enemy who now controlls the government.7.A nuclear reactor aroused the suspicion of the United Nations which sent inspectors there to investigate.A.North Korea announced that it had begun to change the fuel at a nuclear reactor at Youngbyon without the presence of international inspectors,a move that is contrary to international agreements.B.The Khmers Rouges claimed to have captured the town of Mongkol Borei,in north-western Cambodia.As King Sihanouk prepared to leave for China to resume cancer treatment,he said he had lost hope of resolving the Cambodian conflict.C.Japan's main opposition party,the Liberal Democrats,said it would try to bring down the minority government of Tsutiomu Hata once the budget is passed by parliament in mid-July.D.The Philippines refused a demand by Indonesia to ban a conference in Manila on East Timor, provoking the worst dispute between the countries for several years.PART TWOQuestions8-12.Read this memorandum..Choose the lest sentence from the list A-I to fill each of the blanks..For each blank(8-12)mark one letter(A-I)on your Answer Sheet..De not mark any letter twice..One answer has teen given as an example.MEMORANDUMTo:Filma Williams,school of ArchitectureFrom:Ram S.Johnson,Physical Plant OperationsSubject:Air-conditioning Installation Costs for East Hall.Date:4.4.94As you requested in your memo of March15,we have studied the costs of installing air conditioning for the seven offices and two studio classrooms in Eest Hall......example....`..Office and Classroom installationEstimates were obtained from three contractors on the costs of covering the offices and classrooms......8......The work would take about three weeks.Because the central unit would be installed on the roof,some noise problems might occur during a four-or five-day period........9........Sheet metal work to build out lest in the classes could be done on weekends,and the overtime labour costs of about$1,500have been included in the estimates.Arrangements were not made to do the office space installation on weekends`.....10..... Additional InstallationBecause a larger installation,including a more powerful central unit,would be necessary to handle the halls and stairways,an additional$6,000would be required for the equipment........11........ If this additional work were delayed until a later time,a new central unit would be required along with changes in the pipe way........12........SummaryThe total job for the building would be about$35,000if done at one time.A two-stage installation would cost about$55,000.I can get official bids at your request.Example:AA As you suggested,we also sought information on the additional cost of airconditioning in the entrance halls and stairways.B All these three were in the$20,000to$25,000range.C This later installation would cost about$20,000.D However,class interruption should be minimal.E In the same way,each of these three would take at least one month.F Therefore,the total cost was this$6,000plus another$5,000.G Labour costs would be an additional S5,000,bringing the total cost of the addition to$11,000.H Each faculty member could expect to have workers in the office for about one day.I So faculty members can continue their office work as usual.PART THREEQuestions13-20..Read this letter alert explanation of business problems,and answer the questions that follow. Williams and Co.54Jermyn StreetLondon SW1Y6LXJuly,1993Manager of Export SalesHilton Motorcycles Ltd.Fenley WorksDear Sir or Madam:We received your letter dated2nd July,expressing your dissatisfaction with the present level of your sales in Nigeria.We shall try to explain as briefly as possible how it is that your competitors are doing so well so that you may see why it is that we are not.We shall also suggest ways of improving the present situation.Our difficulties may be summarized as follows:1.Your competitors pay for extensive advertising in newspapers and magazines that reach every corner of Nigeria.We receive no financial help for advertising and do not receive sufficient commission to pay for it ourselves.2.The company referred to in your letter sent a two-man team on a tour of six provinces in a specially equipped lorry containing the models they wished to publicize.Their agent had arranged displays in the towns they were due to visit and had announced them in the local press.With such backing from the manufacturer,high sales are inevitable!3.What sells well in Europe does not necessarily sell well elsewhere.Your competitors know this and plan accordingly.They give maximum publicity to three or four models that are sure to sell well here.We would suggest that you do the same and concentrate on the98cc Speedy,the250cc Hunter and the350cc Hawk.4.In spite of the excellent containership service between England and West Africa we are still having to wait for too long for orders to be shipped.Once they have placed an order,customers are impatient to receive it.Our present commission of10/00does not allow us to undertake sales tours in other regions.Nigeria covers an area of over350,000square miles and our present commission will not stand the expense of such trips.If you are prepared to increase our commissions,contribute to our travel expenses on the longer journeys and back us with advertising.We are convinced that we can do as well as your competitors.We look forward to your comments.Yours faithfully,Williams and Co.Questions13-16.For questions13-16,choose the correct title for each paragraph from the box below..For each paragraph(1-4)mark one letter(AG)on your Answer Sheet..Do not mark any letter twice.13.Paragraph1..............14.Paragraph2..............15.Paragraph3..............16.Paragraph4..............A Deliveries and commissionB A two-man teamC Proper models.D More advertisementsE Your competitors'successful methodsF Expenses for tripsG Sales promotionsQuestions17-2017.We are going to give a brief explanation..................18.Your competitors'advertisements often appear in popular publications19.Hear is our suggestion that you follow their example and.........20.If you give us more financial assistance,we believe.,-........-A.Why your competitors are doing better than us.B.that they wished to publicize.C.that we can catch up with your competitors.D.that you concentrate on three models.E.that are sure to sell well.F.which they would certainly visit.G.that reach every corner of Nigeria.PART FOURQuestions21-35.Read this text about a British business..Choose the best word to fill each gap..For each question(21-35)mark one letter(A,B,C or D)on your Answer Sheet. .One answer has been given as an example.Jack Cohen and his wife Tessa began their small grocery business on London's High Street in the early1950s.Since that......example.......the company,TESCO,has grown to become.the UK's leading food retailer with annual sales of6.4pounds billion and has......21......a new reputation for quality and service.Its384stores in England,Scotland and Wales......22..`.`.. more than nine million customers per week.In the34year old Colin Smith we can see TESCO's......23......on value plus quality and service.Upon......24......TESCO's management team in1987as trading director for fresh meats,he immediately focused......25......improving supply and distribution systems.He set up a supplier certification program with strict specifications for processing facilities and livestock quality,plus......26......quality checks at each TESCO distribution center and store. One of Smith's priorities has been mb program.TESCO could not obtain enough fresh lamb to.....28...,..deman4and was......29......to fill in with frozen product.Smith turned to Cryovac specialists who......30......with TESCO and its meat suppliers to......31......the Problem.The......32......was a new packaging system from Cryovac featuring a harder Cryovac Barrier Bag which dramatically......33......package damages.Vacuum packaged fresh lamb now arrives at TESCO stores in the best condition year-round and sales have......34......to more than than60million pounds......35......Example:A.periodB.timeC.year.D.dayAnswer:B21.A.had B.done C.made D.established22.A.sell B.serve C.meet D.hold23.A.emphasis B.idea D.import3nce24.A.becoming B.being C.entering D.joining25.A.on B.in C.at D.with26.A.nearby B.far C.further D.farther27.A.old B.improved C.impossible D able28.A.ask B.answer C.satisfy D.question29.A.tried B.forced C.led D.set30.A.cooperate B.link C.study D.sit31.A.attack B.answer C.ask D.demand32.A.next B.first C.result D.beginning33.A.prevented B.stopped C.reduced D.increased34.A.enriched B.reached C.arrived D.grown35.A.daily B.annually ually D.particularlyPART FIVESection AQuestions36-40.Read this letter to the editor of a magazine..In most of the lines(36-40)there is one extra word which does not fit in.One or two lines, however,are correct..If the line is correct,put a tick(√)in the space on your.4nswer Sheet..If there is an extra word in the line,write that word in the space on your Answer Sheet. Example:New Mexico's mineral industries make up for about one third of...forthe state's1.9billion general-fund income in fiscal year1991...√..LETTER TO THE EDITORSir-you say that New Mexico has"few natural resources".36.However,the mineral industry in New Mexico is one of the37.state's most strongest economic forces.In1991New Mexico38.ranked fourth one in the United States in production of natural gas.39.Ten combined value of those oil and gas production was S2.8billion dollars.40.New Mexico came through the recent recession in much better shape than most other states.PART FIVESection BQuestions4145.The following is an English translation of the description of a Japanese product..In each line there is one wrong word..For each numbered line(41-45)write the correct word in the space on your Answer Sheet. Example:In despite of the price we'll import this product......spite......The Sharp FO-9000works in three steps.First,you tell the machine41.the size of the photo to be sent out,and the FO-9000scans it onto their42.hard disk.Then,the fax sends the data though the phone lines43.to the fax in other office,Finally,the second fax recreates the image.44.The machine measures16inches height by18wide by17deep45.and weights88pounds.The price is high:$63,990a pair,since what use is only one?二.WRITINGPART ONEQuestion46The staff in your office decided to spend holidays together this year.While reading the new you are attracted by the advertisement of the Grand Palazzo Hotel in Italy.No one in your office has ever been to Italy.So you want your secratary to contact the hotel through telephone..Write a short message to Ms.Emily Malan,your secretary..Suggest the Visit to Italy..Give the hotel telephone number to her..Ask her to contact with that hotel..write30-40words on your Answer Sheet.PART TWOQuestion47You work for Global institute inc.,which produces softwares.You are responsible for Quality Management System.Study the following graph which shows the effort taken by your company and IBI Inc,your maincompetitor.In the graph,the Quality Management is divided into five parts..Use the information in the graph to write a short report(about100120wards)suggesting ways of improving the quality management of your company..Write on your Answer Sheet.附图三.LISTENINGPART ONEQuestions1-12.You will hear three face to face conversations..Write down one word or number in the numbered spaces on the forms below.Message One.Questions1-4Ordering ListTable No:3Name of Customer:Mr.Dishes:Drink2bottles of beer.Main Dishes:Chicken with red(3)......(4)...beef...stewardess No.10Service Time:6:30pmMessage Two.Questions5-8NEW ACCOUNT REGISTRATIONName:Lilian.(5)...Open Date:3rd,Feb..Account Type:(6)...accountDeposit Amount:(7)......Message Three.Questions9-12Immigration RegistrationFlight No:JH212Arrival Time:11:40Name:Helen RobbinsonPassport No:72931831Purpose of Visit:(9)......Temporary Staying Place:mainly with(10)...... Staying Period:about(11)...monthsLeaving Date:15th,(12)......PART TWOQuestions13-22Section OneQuestions13-17.You will hear five short pieces..For each piece decide what the speaker is talking about. .Write one letter(A-H)next to the number of the piece. .You will hear the five pieces twice.13.......14.......15.......16.......l7.......objectsA cataloguesB boxesC booksD greeting cardsE radio programmesF weatherG TV programmesH carsSection TwoQuestions18-22.You will hear another five short pieces..For each piece decide who is talking..Write one letter(AH)next to the number of the piece..You will hear the five pieces twice.18.........19.........20.........21.........22.........speakersA a librarianB a stewardessC a taxi-driverD a waitressE an investment counselorF a news broadcasterG an electricianH a pilotPART THREE.Questions23-30.You will hear a talk given by a senior economist of Germany.He talks about the German economicpolicy-M3and its real effect on German economy..You have to complete the sentences(23-30)by choosing the correct ending..Mark one letter(A,B or C).23.M3meansA limiting money supply.B Wide-ranged money supply.C exporting government bonds.24.The Bundesbank is going toA increase the money supply.B abandon the strong money supply.C raise the interest rates.25.Kiel institute of World Economics has found the evidence forA short-term fluctuation of demand for money following German unification.B long-run relationship between money supply growth and inflation.C stable long-run demand for money.26.Money supply growth will.A help increasing the government bonds.B increase the public debt.C help financing of government debt.27.Explanation of excessive money supply from the Bundesbank representatives is based onA the fact that monetary capital grew at a lower rate.B the shifts between money and money capital..C the expansion of credit which has been driving money supply growth.28.The speaker worries about the money supply becauseA it is used in productive capacity.B it is used mainly in machinery and equipment.C it is used in bousing constriction and consumption.29.Bank credit rising is mainly caused byA money supply.B public debt.C German domestic savers.30.Internal liabilities are increased in mainly byA big investment.B office consumption.C finance transfers to East Germany.BEC二级模拟试题5参考答案试题一.阅读部分PART ONE1.D2.A3.B4.D5.C6.C7.APART TWO8.B9.D10.H11.G12.CPART THREE13.D14.G15.C16.A17.A18.G19.D20.C PART FOUR21.D22.B23.A24.D25.A26.C27.B28.C29.B 30.A31.A32.C33.C34.D35.BPART FIVESection A36.most是多余,应删掉.37.one是多余,应删掉.38.those是多余,应删掉.39.dollars是多余,应删掉.40.没有多余的词.Section B41.their应改为its42.though应改为through43.other应改为another44.height应改为high45.weights应改为weighs二.写作部分PART ONEQuestion46(Sample for reference)To:EmilyAs on one in the office has been to Italy,it will be a good idea to visit it.We may stay in the Grand Palazzo Hotel and the telephone is809.775.3333.Please contact them to get further information.PART TWOQuestion47(Sample for reference)How to improve Quality Management System with limited capitals?That is the key to success.After careful study of IBI Inc'our main competitor,we find that they spend some money in Customer Service and Vender inspections which are vital to Quality Management.As we know, softwares are developed quickly.Customers and venders know clearly what they need.Therefore, we should develop programmes based on information through Customer Service and Vender inspections.Another fact with our attention is that although IBI Inc.'s Plant productivity is not high,they can sell out their new,high-quality softwares quickly as they have a very good Quality Control System.Therefore,we should adjust the capitals.三.听力部分1.white2.23.wine4.well-cooked5.Kobak6.checking7.1,000pounds8.699.on holiday10.friends11.three12.March13.F14.H15.D16.G17.A18.C19.A20.E21.B22.F23.B24.A25.A26.C27.B28.C29.B30.CTape scriptPart One.Questions1-12Message One.Questions14.F1:Hello!Welcome to our restaurant.M1:Hello!I have booked a table for2people.F1:Are you Mr.White?M1:Yes,I am.F1:Then,come this way,please!M1:Thank you.Could you show us the menu?F1:Here you are,Sir.M1:Well,well,there are so many beautiful names,but I have no idea what they really are.Can you recommend something for us?F1:I suggest you should have today's special.M1:And what's that?F1:It's chicken with red wine,mushroom,onion and garlic.M1:it sounds delicious.Well,we don't like onion and garlic.Do you have beef?F1:Yes,sir.How do you like it?M1:Well-cooked.F1:Yes,sir.Would you like something to drink?M1:Just two bottles of beer.F1:Anything else?M1:No,thank you.Message Two.Questions5-8.M1:Good morning.May I help you?F1:Yes.I have just moved here from Liverpool.As you seem to be the closest bank I'd like to open an account here.M1:Welcome to account services in our bank.What type of account would you like to open?F1:Of course,a check account.Do you have a check account policy?Is there a minimum balance required?M1:Yes,you have to open your account with five hundred pounds or more;otherwise,we'll charge a monthly service fee of five pounds.Also,we pay interest on your check account.F1:How much interest do you pay?M1:Right now,it's six percent.And we use the average daily balance to calculate the interest you've earned and credit it automatically to your account.F1:Then I'd like to open this account with a deposit of one thousand pounds.My name is Lilian Kobak.M1:Could you spell it?F1:L-I-L-I-A-N,K-O-B-A-K.M1:Ok,Ms.Kobak,you'll receive the printed checks in ten days.First,you have to fill out these forms.Message Three.Questions9-12.M1:Welcome to Paris.May I see your passport?...Oh I see you've never been here before.F1:No,this is the first time I have been to Paris.M1:Er,what's the purpose of your visit?F1:I'm on holiday.M1:Where are you going?F1:I'm going from here to London,then to Edinburgh and then back to Paris.M1:Where are you going to stay?F1:Well,mainly with my friends.M1:And how long are you going to be here?F1:Well,about three months.M1:Er,what's the date of your return?F1:Could you make it the15th of March?M1:Ok!F1:Thanks a lot.Part Two.Questions13-22.Section One.Questions13-17.Question ThirteenIt is said in the newspaper that the temperature will be in the mid-eighties Fahrenheit in the east today.No rain is expected,and the forecast says the temperature won't go below seventy-five for the next week or so.Question FourteenIt uses lighter material in the body and frame.It adopts a new kind of carburetor which cuts down on petrol consumption.That will save your money.The steering and brakes are powerful.You can take a test drive and see how it runs.Question FifteenThis looks funny,but I don't know if it has the same sense of humour as me.Thissecond one is pretty,but it doesn't have any of my personality or taste in it.Oh,I like this one.The design is attractive and the message is warm and friendly.Question SixteenI started with some game shows this morning.I answered almost all the questionscorrectly.At11:301switched to the cable channel and the film was so boring that I changed to Channel5.That's Animal World.But I was so tired that I fell asleep.Question SeventeenThere was a big box like piece of furniture with lots of long drawers that had cards inside.Each card represents a different book.These cards are all arranged in alphabetical order.If you know the name of the book,the name of the author,or the subject,you'll be able to find the book you need.Section Two.Questions18-22.Question EighteenI've been driving for about six years now.It's a good job.I meet different,interesting people.Most months the business is good.My office is the wheels instead of in high buildings.I like my job very much.Question NineteenHave you any identification which shows your address.I need to see something that verifies that you are a resident of our country.And please fill out this card.In a week,you'll receive a new library card.Question TwentyIf you put your money in long-term bonds or securities,you know what the interest is going to be. It's usually a safe way to invest.If you invest in the stock market,you may make a big profit when the price goes up.But none of us really knows what's going to.happen in the market.Question Twenty-oneWelcome to Flight721.We'll depart for Paris and will arrive at2:32pm.local time.We'll be flying at an altitude of thirty-five thousand feet,so please fasten your seat belts.Our stewardesses will come around to help you.Question Twenty-twoAfter four days of talks in Tokyo,American and Japanese negotiators have agreed on a proposal for balanced trade in modern technology products.Only after the approvals of the Japanese and American governments will the proposal take effect.Part Three.Questions23-30.As German broad money supply(M3)now seems set to exceed its target for the third year in a row,pressure on the Bundesbank is growing to ignore what Bundesbank president,Mr.Hans Tieteyer,calls an"important intermediate indicator".The Bundesbank itself has been strengthening the hand of critics of monetary targeting by lowering interest rates sharply despite very strong money supply growth in the past six months.Abandoning M3now as a signpost for monetary policy would be a grave mistake for at least two reasons.First,there is on convincing evidence so far that the long-run relationship betweenmoney supply growth and inflation has ceased to exist.Publicly available independent studies, such as those from the Kiel institute of World Economics,have found some evidence for a short-term disturbance in the demand for money in the wake of German unification.But they have failed to reject the hypothesis that the long-run demand for money has remained stable.Second,excessive money supply growth has reflected the partial monetary financing of government debt,which,if continued,could threaten the purchasing power of the D-Mark.In recent months Bundesbank representatives and other observers have attempted to explain the rampant growth of money supply on the basis of portfolio shifts between money and"monetary capital"which means the longer-term liabilities of the credit institutions.It is excluded from M3.In reality,however,expansion of credit has been driving money supply growth.At the end of 1993,total bank credit amounted to about DM3,800bn,M3money to DMI,900bn,and monetary capital to roughly DMZ,100bn.With bank credit rising at an annual rate of10.3per cent between the end of1991and the end of1993,monetary capital would have to grow substantially above this rate to neutralize the effects of credit growth on M3.In fact,monetary capital grew at an annual average rate of only7.7pre cent,so the annual rise of M3during this period was8.7per cent.If the expansion of bank lending had been used to finance investment in future productive capacity,there would have been little reason to worry.However,between the second half of1990and the second half of1993,real investment in machinery and equipment in united Germany declined by about4per cent.This suggests that most of the credit was used for housing construction and consumption.An important source of the demand for bank credit was the public sector.Between the end of 1989and mid-1993,public debt rose by52per cent.By-the end of1994,the rise will be more than115percent.The lion's share of this increase was incurred to finance transfers to eastGermany.Since the appetite of German domestic savers for government bonds was not sufficient to absorb the`new debt,the government exported part of it by selling bonds abroad,and allowed the monetization of another part.。

(完整版)剑桥商务英语中级考试历年真题荟萃

(完整版)剑桥商务英语中级考试历年真题荟萃

剑桥商务英语中级考试历年真题荟萃注:这里讲解的题目是人邮版第四辑真题TEST 1 阅读部分的Part one.Questions 1-7Look at the statements below and the article about the development of future business leaders on the opposite page.Which section of the article (A, B, C or D) does each statement (1-7) refer to?For each statement (1-7), mark one letter (A, B, C or D) on your Answer Sheet.You will need to use some of these letters more than once.1 Managers need to take action to convince high-flyers of their value to the firm.2 Organisations need to look beyond the high-flyers they are currently developing.3 There is a concern that firms investing in training for high-flyers may not gain the benefits themselves.4 Managers need expert assistance from within their own firms in developing high-flyers.5 Firms currently identify high-flyers without the support of a guidance strategy.6 Managers are frequently too busy to deal with the development of high-flyers.7 Firms who work hard on their reputation as an employer willinterest high-flyers.The Stars of the FutureA Existing management research does not tell us much about how to find and develop high-flyers, those people who have the potential to reach the top of an organisation. As a result, organisations are left to formulate their own systems. A more effective overall policy for developing future leaders is needed, which is why the London Business School has launched the Tomorrow's Leaders Research Group (TLRG). The group contains representatives from 20 firms, and meets regularly to discuss the leadership development of the organisations' high-flyers.B TLRG recognises just how significant line managers are in the process of leadership development. Unfortunately, with today's flat organisations, where managers have functional as well as managerial responsibilities, people development all too often falls victim to heavy workloads. One manager in the research group was unconvinced by the logic of sending his best people away on development courses, 'only to see them poached by another department or, worse still, another firm'. This fear of losing high-flyers runs deep in the organisations that make up the research group.C TLRG argues that the task of management is not necessarily about employee retention, but about creating 'attraction centres'. 'We must help line managers to realise that if their companies are known as ones that develop their people, they will have a greater appeal to high-flyers,' said one advisor. Furthermore, selecting people for, say, a leadership development programme is a sign of commitment from management to an individual. Loyalty can then be more easily demanded in return.D TLRG has concluded that a company's HR specialists need to take action and engage with line managers individually about their role in the development of high-flyers. Indeed, in order to benefit fully from training high-flyers as the senior managers of the future, firms must actually address the development of all managers who will be supporting the high-flyers. Without this, managers will not be in a position to give appropriate advice. And when eventually the high-flyers do move on, new ones will be needed to replace them. The next challenge will be to find a new generation of high-flyers.首先得搞明白的是这篇文章到底讲的什么。

剑桥BEC真题中级第四辑口语解析Part2MiniPresentation

剑桥BEC真题中级第四辑口语解析Part2MiniPresentation

第四辑Test 1Topic A: WHAT IS IMPORTANT WHEN ……?Planning a presentation● Audience● Equipment needed【词汇&短语】农民工 migrant worker 被期望,被期待做某事 be expected to 图表,曲线图 graph 相应的,转而 in turn术语 technical words 最后但并不是最不重要的last but not least 准备行动,待命 stand by 备用的 spare 【句型点击】 ● 回到原话题To turn to the topic ….To get back to what I was saying…To go back to what you were saying about… ● 引起新话题 About…. I think… That reminds me of….. Talking of…., I know….. 【参考范例】When planning a presentation, speakers should first be clear about the composition of audience. The types of audience determine the techniques and languages they are going to use in the presentation. For example, if the speaker is faced with a group of migrant workers with poor educational background, he is supposed to use simple language with less graphs and technical words.Secondly, a good presentation depends on the support of equipment. Speakers must cooperate with the organizers to ensure that all needed equipment stands by and there should always be spare equipment in case anything goes wrong during the presentation. Meanwhile, the lighting and seating arrangement are to be fully prepared before the presentation.Moreover, to give a good presentation, the speaker is expected to have a thorough research on the topic. A good preparation will make the speaker confident of his performance, which in turnwill arouse the audience’s enthusiasm. Last but not least, a knowledge person is not necessarily a good presenter, so in order to improve the quality of his presentation; the speaker must learn presentation skills and practice them.Topic B: WHAT IS IMPORTANT WHEN ……?Selecting an interpreter for a meeting with foreign clients● Experience ● Reliability【词汇&短语】需要,要求call for 正直;诚实integrity积累accumulate 忽视,未注意到overlook环境,条件,情况circumstance 核心core结果outcome 互动interaction准确的accurate 咨询,协商consultation【句型点击】●常用礼貌打断语Can I ask a question?Can I interrupt for a moment?Just to change the subject for a moment, do you….?●概括性论述In most cases…..Generally speaking…On the wholeBy and large【参考范例】When selecting an interpreter for a meeting with foreign clients; to begin with, we must consider the related work experience of the interpreter. Interpretation is a skilled job which calls for a great deal of practice. A good interpreter must have accumulated plenty of experience and known how to respond quickly under different circumstances.Reliability is another important factor when choosing an ideal interpreter because he is the bridge connecting the two sides. A good business outcome depends on his accurate and fluent interpretation. Meanwhile, his personal integrity of occupation shouldn’t be overlooked because he grasps some business secrets and has the chance to touch the core technology.In addition, the personality of an interpreter should also be taken into consideration when selecting one for a meeting with foreign clients. Good personality will smooth the communication and encourage the interaction of the both sides. To some extent, a good interpreter will affect the result of business consultation.Topic C: WHAT IS IMPORTANT WHEN ……?Introducing a new product range onto the market●Timing●Advance publicity【思路点拨】【词汇&短语】产品系列product range 结束,终结terminate确保,担保ensure 提前宣传advance publicity在很大程度上to a great extent促销活动promotional events不合时宜的ill-timed 方向,定位orientation【句型点击】●常用口头衔接语Well, the point I’m trying to make it is that…Well, what I am trying to say is that…And don’t forget…●常用开场白I’d like to begin by saying…I’d like to begin by raising the issue/question of….There are two points I’d like to make…【参考范例】When introducing a new product range onto the market, timing is the most important factor. A perfect timing can ensure the success of the product range to a great extent while an ill-timed launch will terminate the development of new products.Besides, advance publicity is very important in warming up the market and arousing people’s interest in the coming of new product range. Advanced publicity is usually conducted through advertisement campaign. Good advance publicity will make people wait anxiously for the new products. And when the products are finally on sale, they couldn’t wait to possess them. At the same time, the company should organize various promotional events to stimulated people’s enthusiasm still further.What’s more, to successfully introduce a new product range onto the market, the company should have a clear orientation of the potential customers, or in other words, the product range should have target customers. Nowadays, people like to show their personality over the things they use. So the fate of a new product range heavily depends on its followers or fans.第四辑Test 2Topic A: WHAT IS IMP ORTANT WHEN ……?Aiming to improve career prospects●Reading business articles●Learning a foreign language【思路点拨】【词汇&短语】职业规划career prospect 保证guarantee系统的organic 职业能力proficiency开阔视野broaden the horizon 语言能力command of language【句型点击】Take… into account.Give you a clue of….….is becoming increasingly popular.….helps you step forward.【参考范例】When aiming to improve career prospects, I would take four factors into account, namely a good reading habit, a good command of foreign language, a further education and an organic frame of the world. To start with, a good reading habit can enrich your knowledge. When you are reading business articles, the latest business events will give you a clue of what to do on your own position. Secondly, foreign language learning is becoming increasingly popular in companies because it guaranteeseffective communication with overseas business partners. Thirdly, further education helps you to step forward. With more training, your proficiency will be improved. Last but not least, an organic knowledge system also plays an important part in the career development. A broadened horizon would enhance your professional skills.Topic B: WHAT IS IMPORTANT WHEN ……?Deciding how to transport goods●Destination●Speed目的地destination 运输中in transit立即发货prompt delivery 装货过程loading process快递流通fast turnover 最佳报价best over【句型点击】In order to…With regard to… 基于Other things being equal…同等条件下【参考范例】When you are deciding how to transport goods, the destination of the delivery is the prime element to be considered. For the sake of convenience, various means of transportation should be adopted with regard to different distance of the delivery. Furthermore, we can’t overlook speed. A more prompt delivery means a faster turnover. On the other hand, delivery and loading of the goods shouldn’t be neglected. If the goods are not taken c are of. There could be damages either in transit or during the loading and unloading process or by other reasons. If the percentage of the damaged portion is too high and the goods are in a bad condition, The Company can suffer from a huge loss. And now it comes to the last point price, other things being equal, as long as the transport company can handle the items properly, we would definitely choose the one that grants us the best offer.Topic C: WHAT IS IMPORTANT WHEN ……?Purchasing new machinery●Level of automation●Maintenance requirement【词汇&短语】生产线the production line 付款条件payment terms由电脑控制的computerized 严格检查strict inspection提高效率raise efficiency 全自动的fully automatic极具清楚crystal clear 假设出来的情况hypothetical case【句型点击】We should aware of…My interes t is towards….If we don’t take this seriously…..【参考范例】When purchasing new machinery for production line, the level of the automation should be considered first. Just imagine how much labor it will save if the whole process is computerized and fully automatic, that is exactly the reason why we buy new machineries to save labor and raise efficiency. Moreover, we should be aware of the maintenance requirement of the machineries we bought. It should be stated crystal clear in the payment terms whether it is the responsibility of the buyer or the seller to get the maintenance covered. Furthermore, quality should be viewed before the purchase. The machinery has to pass strict inspection to guarantee qualified productions of goods. Finally, if I were in charge of the purchase, my interest will be towards safety. The visual of some worker getting caught in the blade of the machinery is horrifying. If we don’t take this seriously, this image will not be a hypothetical case.第四辑Test 3Topic A: WHAT IS IMPORTAN T WHEN ……?Selecting a retail sales assistant●Previous experience●Appearance【词汇&短语】销售经理sales manager 促进销售sales promotion推销潜力sales potential 销售利润selling profit代理商Selling agent【句型点击】●表达现状We can’t ignore the fact that….No one can deny the fact….This phenomenon attracts people’s interest in…【参考范例】When selecting a retail sales assistant, several factors should be taken into consideration. Firstly, I think if the candidate has some previous experience, he or she may get a priority or privilege for the position, because as may other employers, I attach great importance to it for that matter.Secondly, I would pay attention to the personal appearance of the applicants. A good appearance can make the publicity of the company better and easier, and the clients and customers will have deep impression of a decent, neatly dressed sales assistant.Thirdly, some basic skills and qualities are necessary, such as communication skills and analysis skills. And also, to keep contact with customers is very important. It can help us to improve our achievements and make sure we have sustainable resources for the future development.Topic B: WHAT IS IMPORTANT WHEN ……?Contacting clients by telephone●Calling at the right time●Listening carefully【思路点拨】【词汇&短语】客户支持clients support 打扰disturb可供利用的available 热情的enthusiastic令人反感的annoying 时间把握timing【句型点击】I am in the middle of…我正在忙着To put it in another way..….is the key point.One of the best ways to…. Is…..【参考范例】When contacting clients by telephone, we have to cover the whole range of business matter in a limited time, so we have to be very brief and efficient in every minute available. As a matter of a fact, we talk all day, but how to talk is obviously a somewhat neglected art.To be specific, firstly, you should make sure that you call your clients at the right time, because it is impropriate, impolite and very annoying to disturb your clients when they are in the middle of something. To put it in another way, the perfect timing is the key point. Secondly, when contacting clients by telephone you should listen carefully, because one of the best ways to show your respects to your clients is to become a good listener.Thirdly, you need to have a positive attitude and to let your clients feel that you are positive and enthusiastic. Also, you can keep a harmonious circumstance between you and the clients. Of course, there are other details that you should pay attention to, such as do not hang up first. We often say that the details determine you will succeed or fail. Note that the details can help a lot to solve the problems effectively.Topic C: WHAT IS IMPORTANT W HEN ……?Managing change●Clear objectives●Communication【思路点拨】【词汇&短语】企业目标business goal 蓝图blueprint核心竞争力core competence 与时俱进keep pace with time大的市场份额The lion’s share【参考范例】In this information age, the capacity to manage change is becoming increasingly important. Consequently, more and more managers begin to put this issue in the spotlight. In my perspective, when managing change, several factors should be taken into consideration. The first one is to set a clear objective, because it is the blueprint of a company’s future development. Without the guide of a clear objective, one will get lost in the business jungle.The second factor is communication skill. An effective communication can promote cooperation, and communication is usually considered as an inevitable way to effective management.The third one is technology and qualified personnel. They are the core competitiveness of the enterprises and they are the software and hardware that drive the enterprise to work in a full speed. Without them, it is hard to keep pace with the time. The last but not the least, creativity is also important. Even a single innovative idea may be capable of helping an enterprise to take the lion’s share of the market.第四辑Test 4Topic A: WHAT IS IMPORTANT WHEN ……?Considering setting up a staff canteen●Employee’s opinions●Cost to the company【思路点拨】【词汇&短语】至关重要的crucial 策略战术tactic能被利用的available 注意be aware of….交换意见compare notes 或者alternatively长期预定long-tern reservation 可行性feasibility以员工为中心的employee-oriented 建筑,建造construction【句型点击】As far as…..concernedWith respect to….关于….To be specific 具体来说Be supposed to….应该……Conserve no effort to…不遗余力地【参考范例】With respect to setting up staff canteens, I suggest that we should be aware of the following four factors. To start with, employees’ opinions are supposed to play a crucial role. Undoubtedly, we should conserve no effort to meet the needs of the employees. We can benefit a lot from this employee-oriented tactic. To be specific, we can compare notes with employees from different departments, or, alternatively, we can make them vote for a decision.Secondly, the cost of the company deserves to be taken into consideration. If there can be other more economic options, why bother to build an extra canteen? I mean, if the company can make a long term reservation with a restaurant probably, it saves time and money.Thirdly, the financial situation tends to interfere in the decision making. If building a canteen is a better choice compared with ordering foods from restaurants in the long run, we still have to consider the expenses in building the canteen--------an undergoing construction is a big deal for the company anyway. Lastly, the location of the canteen is also quite important. If you want to build a canteen, there should be space available for it.Top ic B: WHAT IS IMPORTANT WHEN ……?Working as a teacher●Sharing expertise●Deciding responsibilities【词汇&短语】求助于resort to 零碎的piecemeal处理tackle with 前提premise倾向于apt to 灵活的策略flexible policy指派assign 唤起情绪invoke有机的,整体的organic 同时simultaneously【句型点击】The prime concern is… 首要考虑是..Given this pr emise…. 基于这样的前提Be expected to…被期待做某事,应该做某事【参考范例】When working as a teacher, the prime concern is sharing expertise. The need of the students should receive careful consideration. Through systematic training and teaching, the students should be able to resort to the professional skill of the teacher for reasonable solution of whatever problem they may come across in working experience.Secondly, the teacher is expected to decide the responsibility of his/her fellowman. In this case, it is better to tackle with the whole thing in an organic way rather than a piece meal basis. In other words, the person on the teaching position should be crystal clear of the strength and weakness of every student and assign them to the right positions based on this judgment. Given this premise, the whole team can work in an efficient way.Another crucial issue is how to monitor the students. Here we should adopt a flexible policy. It takes wisdom to let the students know that their behavior will be noticed b the supervisor and simultaneously to invoke the creative spirit out of them. In this way, we can improve the behavior pattern of the students and make full of their potentialities.Topic C: WHAT IS IMPORTANT WHEN ……?Negotiating a contract with a customer●Customer needs●Available budget【思路点拨】【词汇&短语】可持续的sustainable 共同愿望common desire双赢win-win 建立贸易机会conclude business互惠互利mutual benefit 一致coincides with通力合作close cooperation 报价quotations最新商品价格目录表latest catalogues 履行合同observe the contract商业信誉commercial integrity 国际惯例international practices【句型点击】I have some comment on…..The products meet with great favor.How to precede with 怎样来进行How to put…. Into practice….【参考范例】If I am negotiating a contract with a customer, I will firstly take the customers’ needs into consideration. The reason is ve ry simple. It is the basis of the undergoing negotiation; we are sitting around the negotiation table because we need something from each other. It is our common desire to conclude the business.On the other hand, the success of the negotiation depends on the available budget. Without financial support, all the rounds of discussin g and bargaining won’t make any sense. That is why it is an international practice to consider about the budget first and reasonable design of the contract comes after that.Besides the above mentioned points, long-term cooperation is also an essential element. Although the well-being of our own party is the main concern of us, we should insure that the prices we offered are very favorable, or we may even make some readjustment in our offer if the customer insists. The drive behind these behaviors is that sustainable profit and win-win outcome will make sure the contract can be held good for a long term. That is why we ought to make it our permanent principle to honor the contract and maintain commercial integrity.。

新编剑桥商务英语中级unit4

新编剑桥商务英语中级unit4

新编剑桥商务英语中级unit4.2答案1、In the future, people ______ a new kind of clothes that will be warm when they are cold, and cool when they’re hot.()[单选题] *A. wearB. woreC. are wearingD. will wear(正确答案)2、We are looking forward to _______ you again. [单选题] *A. seeB. sawC. seeing(正确答案)D. seen3、She found her wallet()she lost it. [单选题] *A. where(正确答案)B. whenC. in whichD.that4、Some people were born with a good sense of direction. [单选题] *A. 听觉B. 方向感(正确答案)C. 辨别力D. 抽象思维5、—When are you going to Hainan Island for a holiday? —______ the morning of 1st May.()[单选题] *A. InB. AtC. On(正确答案)D. For6、This is _________ my father has taught me—to always face difficulties and hope for the best. [单选题] *A. howB. whichC. that(正确答案)D. what7、We have _______ a double room with a bath for you in the hotel. [单选题] *A. boughtB. reserved(正确答案)C. madeD. taken8、We need two ______ and two bags of ______ for the banana milk shake.()[单选题]*A. banana; yogurtB. banana; yogurtsC. bananas; yogurt(正确答案)D. bananas; yogurts9、His handwriting is better than _____. [单选题] *A. mine(正确答案)B. myC. ID. me10、Nearly everything they study at school has some practical use in their life, but is that the only reason _____ they go to school? [单选题] *A. why(正确答案)B. whichC. becauseD. what11、77.You can watch TV when you finish________ your homework. [单选题] * A.to doB.doC.to doingD.doing(正确答案)12、The storybook is very ______. I’m very ______ in reading it. ()[单选题] *A. interesting; interested(正确答案)B. interested; interestingC. interested; interestedD. interesting; interesting13、At half past three she went back to the school to pick him up. [单选题] *A. 等他B. 送他(正确答案)C. 抱他D. 接他14、Growing vegetables()constantly watering. [单选题] *A. neededB. are neededC. were neededD. needs(正确答案)15、_______, Mr. Smith. [单选题] *A. Here your tea isB. Here is your tea(正确答案)C. Here your tea areD. Here are your tea16、33.Will Mary's mother ______ this afternoon? [单选题] * A.goes to see a filmB.go to the filmC.see a film(正确答案)D.goes to the film17、I _______ seeing you soon. [单选题] *A. look afterB. look forC. look atD. look forward to(正确答案)18、It is reported that the fire caused serious()to that school building. [单选题] *A. damage(正确答案)B. destroyC. harmD.hurt19、Every means _____ but it's not so effective. [单选题] *A. have been triedB. has been tried(正确答案)C. have triedD. has tried20、The bookstore is far away. You’d better _______ the subway. [单选题] *A. sitB. take(正确答案)C. missD. get21、He prefers to use the word “strange”to describe the way()she walks. [单选题] *A. in which(正确答案)B. by whichC. in thatD. by that22、She was seen _____ that theatre just now. [单选题] *A. enteredB. enterC. to enter(正确答案)D. to be entering23、We _______ play basketball after school. [单选题] *A. were used toB. used to(正确答案)C. use toD. are used to24、—Where did you get the book?—From my friend. I ______ it three days ago. ()[单选题] *A. lentB. borrowed(正确答案)C. keptD. returned25、He often comes to work early and he is _______ late for work. [单选题] *A. usuallyB. never(正确答案)C. oftenD. sometimes26、The little girl held _____ in her hand. [单选题] *A. five breadsB. five piece of breadsC. five piece of breadD. five pieces of bread(正确答案)27、______ in the library. ()[单选题] *A. Don’t smokingB. No smokeC. No smoking(正确答案)D. Doesn’t smoke28、It’s raining outside. Take an _______ with you. [单选题] *A. cashB. life ringC. cameraD. umbrella(正确答案)29、Look at those black clouds! Take ______ umbrella or ______ raincoat with you. ()[单选题] *A. a; anB. an; a(正确答案)C. an; anD. a; a30、--What’s the _______ like today?--Cloudy. [单选题] *A. skyB. airC. landD. weather(正确答案)。

剑桥商务英语中级真题4

剑桥商务英语中级真题4

剑桥商务英语中级真题4剑桥商务英语中级真题4RE AD I N GPART O N E●L ook at the statements below and the article about meetings on the opposite page.●Which section (A, B, C or D) does each statement (1-7) refer to?●For each statement (1-7), mark one letter (A, B, C or D) on your Answer Sheet.●You will need to use some of these letters more than once.Business M ee t i n gsA. Many organisations are developing ways of minimising the time workers spend sitting in meetings in order to give them more hours working at their desks. They realise that reducing the number of meetings is problematic, but some are using a device called a Meeting Meter to determine how much money is wasted through the widespread practice of over-populated and time-inefficient meetings. A general meeting in a big company can cost £9000 an hour. Even staff in UK government departments have been told to make less elaborate presentations and to get through them more quickly.B. A solution has often been to take things at breakneck speed or abolish meetings altogether. Olivia Dacourt, CEO of a retail chain, makes a point of not letting anyone sit down in her meetings. 'We cover more material in a 15-minute meeting than you'd see in a two-hour sit-down meeting,' she says. She drills her employees to shout'pass' if they have no comment to make, thereby saving ahastily mumbled agreement with the previous speaker. In this way, her last staff meeting clocked in at six minutes.C. Website designer Barry Hare has gone so far as to charge his clients a meeting 'tax'. If they ask for a meeting, he doubles his design fee of £85 an hour. 'Everyone I talk to hates meetings, but they don't know what to do about them,' he says. 'Well, I've actually done something.' Similarly, at JP Products, managers have instigated a No Meetings Day every Friday. The scheme was devised by in-house industrial psychologist Ada Pearson after hearing employees joke about the need for a 'meeting-free day'.D. But abolishing meetings is not as simple as clearing them from your diary. At JP Products some workers have felt the need to get round the No Meetings Day directive by holding spontaneous 'huddles' and 'nice to knows' to update each other on progress. After her success in reducing the meetings quota, Pearson is under pressure from meeting-weary managers to implement days that are free of emails and telephone calls. But unfortunately she has other priorities-thanks to a lengthy meeting with the chief executive.1. a way of ensuring that meetings are less likely to take placeC2. the common situation of too many people attending meetingsA3. a way of ensuring communication can take place without breaking company rulesD4. a policy discouraging repetition of ideasB5. staff attitudes towards meetings resulting in action toreduce their frequencyC6. a policy of cutting down on the amount of detail given in long speechesA7. people who attend meetings requesting limitations on other forms of communicationDPART T W O●R ead the article below about professional headhunters.●C hoose the best sentence from the opposite page to fill each of the gaps.●For each gap (8-12), mark one letter (A-G) on your Answer Sheet.Professional headhunters are now key players in many kinds of r ec r u itme n t.But how do you gain their attention? Matthew Lynn i n v estig a tes.In the past, companies would use the services of headhunters to recruit principally at boardroom level. But these days, they are also responsible for filling a much wider range of middle management and specialist posts, and consequently, they have huge influence in the commercial world.(0)(G) The first is that economic expansion has, in many countries, left the labour market tight. In a number of industries, and in growth sectors such as technology and media, there is now a severe shortage of skilled and talented people. This has forced companies to go out and look for the staff they need and not wait for them to arrive at the door. The second reason is that companies are now critically dependent on the skills andknowledge of their key people. They are very aware that having the right staff may determine their survival in a competitive marketplace. 1So, how do you make sure you get noticed by the headhunters? In the days when jobs were mainly advertised in newspapers, you could search the appointment pages and apply for anything that interested you. 2 Unless you are in contact with them, it is unlikely you will even be considered for a post.Most headhunters will devote time and energy to tracking down talented people in large organisations. 3 So, while it would be nice to think the headhunters will find you, in fact, you often have to find them. 'Executives must be proactive in the search process by building on current skills, being fully prepared for interviews and by keeping CVs up to date" says Julia Fernandez, manager of PB Executive Search.It is also important that you set time aside to talk to headhunters. At some point, you may be contacted by a headhunter to recommend someone in a related field or provide a reference for someone you have dealt with professionally. If you simply deal with the enquiry as quickly as possible, you may be failing to exploit the potential benefit to yourself. 4 Fernandez advises that, 'All contact with headhunters is potentially useful, and you should have one or two headhunters that you know personally and make a point of keeping in touch with.5 Make sure that the people around you will always be motivated to say something positive about you if approached. Your potential employers are watching you constantly.'A. But it is hard for them to establish contact unless these skilled individuals have been brought to their attention.B. They are consequently a lot more willing to turn toheadhunters than in the past.C. Moreover, headhunters are all in the business of having as big a network as possible and working it to their advantage.D. In addition, the fact that headhunters are always looking for talent means that great care needs to be taken with the image you project in the workplace.E. Now, it is only junior or unskilled jobs that are filled this way; most of the best jobs are filled by headhunters.F. Not making the most of such an approach would definitely be a mistake.G. There are two reasons for this growing use of headhunters.1.B2.E3.A4.F5.DPART THREE●R ead the article below about Marc Hooper, CEO of the confectionery group Spartan Ketley, and the questions Marc Hooper, CEO of Spartan K e t leyMarc Hooper, not long promoted to CEO of confectionery giant Spartan Ketley (SK), is very different from his predecessors. He is a corporate lawyer by training, and his background has clearly shaped his management style. He was taught that no work should go unchecked and that no statement can go out withouteverything, being fully defined. 'The legal world teaches you to think in a synthetic way, to take contrasting ideas and thread them together to form a strategy.' Hooper, with little marketing experience, was not at the top of market observers' lists for the job. But here he is, just over a year into the role and seemingly on top of things.Educated at Harvard University, Hooper started his career with well-known New York consultants Cox & Leight (C&L), and became a specialist in mergers and acquisitions. 'It was a tremendous training ground and I could have stayed in mergers and acquisitions-I found the work interesting.' But another opportunity presented itself: SK offered him a job as general advisor. Hooper knew SK well because C&L was its main New York consultancy firm and Hooper looked after its account.Hooper liked SK and when they came calling, several factors weighed on his mind. 'I admired SK and thought it would be a great place to work. C&L had told me I was only five years through a ten-year journey to become a partner. Also, for three years in a row my pay at C&.L had stayed the same. Finally, I was working very long hours in a large, impersonal office and it seemed like an intelligent lifestyle decision to take a job with a different company.'Hooper became established at SK, and soon felt ready for a higher position, but was told that no one could get on at SK unless they had been in sales and marketing. 'I had to make a move,' says Hooper. 'I took a risk; I became head of marketing in Europe.' In fact this was a sideways move-not for more money but to add to his knowledge and to further his career. The first challenge was that he found himself in charge of 25 bright young marketing people. 'I had to work hard to keep up,' he admits.Throughout, he has remained focused, his eye always on the main prize. His elevation to CEO, he says, is proof of SK's inclusiveness. 'We are always open to people with fresh ideas. As CEO I support anyone who is willing to take a chance and who wants to stretch themselves. If you are keen to develop and prove you can succeed, this company will provide the challenge you need.' And in line with this philosophy, Hooper is not an autocratic leader: his style is to consult, to seek advice, then to act.SK has grown quickly, mostly by acquisition. Hooper sits at the head of an empire that employs 50,000 people in 130 factories. His chief mission is to reduce waste in the company, to bring down costs, and to produce funds to reinvest-all the time keeping ahead of competitors. 'We must generate growth on a consistent basis. We've also got to generate more cash for investment in marketing.' The latest development, the purchase of a chocolate manufacturer for $42 billion-a deal managed by Hooper-has made it one of the largest confectionery groups in the world.1. The choice of Marc Hooper as Spartan Ketley's CEO was surprising becauseA.he knew more about law than marketing.B.hehad little experience of strategic planning. C.hehad been with the company for a short time.D.he intended to take the company in a different direction.A2. What does Hooper say about his first job?A.He regarded the job as a means to a more interesting career.B.He gained useful skills while he was with the company.C.He found that his education prepared him well for the job.D.He enjoyed working for such a prestigious company.B3. One of the reasons for Hooper leaving Cox and Leight wasA.he had no chance of becoming a partner.B.he was not happy with the working conditions.B4. After some time at Spartan Ketley, Hooper changed departments becauseA.he did not find his current job financially rewarding enough.B.he wanted to have experience of working in Europe.C.it was an opportunity to work with young people.D.it improved his chances of promotion.D5. Hooper says that his policy as CEO is toA.develop a sense of competition within his workforce.B.train people to become proficient in a wide range of skills.C.hire staff who are not afraid to make important decisions.D.encourage employees to be innovative in their approach to work.D6. What does Hooper see as his main future task as CEO of Spartan Ketley?A.to bring greater diversity to the marketing of new productsB.toincrease the size of the company by acquiring a competitor C.tofacilitate investment by improving the company's efficiencyD.to investigate the possibility of diversifying into othermanufacturing sectorsCPART F O U R●R ead the article below about a company that sells household products.●C hoose the best word to fill each gap from A, B, C or D on the opposite page.●For each question (19-33), mark one letter (A, B, C or D) on your Answer Sheet.DA C's Margins Hit in Battle of the B r a nd sIn a surprise trading statement, DAC Household Products yesterday gave warning of lower margins and weak profits growth. Shares in the company slumped by 22p to 459p after DAC said that its forecast of double-digit earnings growth in 2009 had been 1 to low single digits. The company 2 that it had failed to spend enough on promoting its own brands and conceded that its market share in India was under assault from 3 discounting by various competitors. Its major rival, KC Products, is offering big price discounts to attract consumers from DAC brands, which have traditionally 4 the household products sector. DAC also predicted a downturn in consumer 5 and strong price competition in Europe, and signalled that it was making 6 for an expensive brands battle.DAC's chairman, David Chan, said that sales volumes had behaved as predicted, but that waves of discounting and store promotions from rivals had adversely 7 price forecasts. As a 8 the company now needed to increase investment in advertising and introduce keener pricing.DAC had until 9 sought to increase revenue growth at the same time as improving profit margins. However, Chanconfirmed that margins would be 10 as DAC increased spending on advertising and promotion to 11 those products under attack from competing brands. This commitment means 12 the long-term health of the business ahead of the 13 of short-term financial targets,' he said.Rudy Mitcham, DAC's finance director, said that the company's recent cost-cutting programme would be 14 to help finance the increased spending, although he declined to reveal the 15 amount of money it would invest in additional advertising and promotion.1.A.diminishedD2.A.admittedB.expressedmunicatedD.confidedA3.A.sternB.heavyC.harshD.stiffB4.A.directedernedC.dominatedD.ruledC5.A.assuranceB.confidenceC.beliefD.convictionB6.A.actionsB.measuresC.preparationsD.stepsC7.A.touchedB.affectedC.changedD.impactedB8.C.reactionD.development B9.A.presentlyB.formerlyC.previouslyD.recentlyD10.A.sacrificedB.ruinedC.surrenderedD.destroyedA11.A.maintainB.supportC.holdD.encourage B12.A.fixingB.settingC.puttingD.bringingC13.A.performanceB.achievementpletionD.production B14.A.hurriedB.advancedC.forwardedD.accelerated DA.exactB.correctC.accurateD.definiteAPART F I V E●R ead the text below about a company's approach to social responsibility.●In most of the lines (34-45), there is one extra word. It is either grammatically incorrect or does not fit in with the meaning of the text. Some lines, however, are correct.●If a line is correct, write CORRECT on your Answer Sheet.●If there is an extra word in the line, write the extra word in CAPITAL LETTERS on your Answer Sheet.●T he exercise begins with two examples (0 and 00).Elco and social r es p o n si b ili t y0 Elco is a leading electrical retailer based in France. The company has been involved in00 issues of social responsibility for many years and has always aimed to achieve as a1 positive social impact while tackling the environmental issues are raised by electrical2 retailing. As a consequence, Elco has been an integrated approach to social and environmental3 issues and is particularly involved it in community schemes and recycling projects. As4 part of this commitment, Elco helps to run like a two-year programme that trains5 people with learning difficulties to make repair domestic electrical appliances. These6 appliances are collected by Elco from customers' homes so when new products are7 delivered. About 10% of them are suitable for repair, leaving the other 90% to be dismantled8 and sold them for appropriate industrial treatment. Therepaired appliances are then sold on9 the second-hand market at a low price and with a one-year guarantee. Elco is also10 currently working to reduce in the impact its own transport system has on the11 environment. Drivers attend training sessions, which offered in partnership with car suppliers12 and transport companies, to learn from how to drive in a way that respects the environment.1.ARE2.BEEN3.IT4.LIKE5.MAKE6.SO7.CORRECTTHEM9.CORRECT10.IN11.WHICH12.FROMWR I T I N GPART O N E1. ●T he multinational company you work for is arranging its annual conference for Human Resources managers.●Write an email to the company's Human Resources managers:●i nforming them of the date of the conference●explaining why it is important for them to attend●s aying what they must do if they would like to make a presentation.●Write 40-50 words.Sample ASample B[解析] Sample AScales Mark C o mm e n t a r yContent 5 All content is relevant to the task and the target reader would be fully informed.Communicative Achievement 3Uses email conventions to hold the reader's attention. The register and toneare appropriate for an email (I'd like to inform you...) . The text communicates straightforward ideas to the target reader.Organisation 3 The email is well-organised using a variety of organisational features, e.g. linking words (because) and pronominal referencing (please show it ) .Language 4 Uses a range of vocabulary (take place; recruitment) and both simple and complex grammatical forms (If you prepare...please...) . Errors are minimal (in the type of PP T) .Sample BScales Mark C o mm e n t a r yThe second content element has to be inferred. The third content element is Content 2Communicative Achievement 3unclear and the target reader would be only partially informed (Wish every m a n a ge can make a presentation on time) .Uses email conventions to hold the reader's attention and communicatestraightforward ideas (the annual conference will be held...) .Organisation 3 The text is well-organised and coherent.Uses some everyday business vocabulary (training courses) and some complexLanguage 2 grammatical forms (I would like to inform you that; you must offer) . Errors are noticeable but meaning can still be determined (new staffs; please noted; every manage) .PART T W O1. ●T he international retail company you work for is concerned about the performance of its New York store. Your line manager has asked you to write a proposal making recommendations for the store's future.●L ook at the information below, on which you have already made some handwritten notes.●T hen, using all your handwritten notes, write y our p r o p os a l.●Write 120-140 words.The New York store is in a v e ry good locat ion.but if i tsperformanc e doesn't i mprove,we may have to c l ose it.Please make some recomm e ndat ionsaspects of performance:high cost of running storeunhappy staff-+-------------!...{fal l ing sales ?SampleCProposal: ''New York store"After reviewing the activi ties o f our NY store, some measureB seem to be necessary to im prove the performa nce of th e s tore and keep it open:first of all, we s ho uld cut t he cost of runn in g the s to re by opt i mising thelogis t i cs of the s to r e.Additiona ll y,the store mana ge r shou ld be rep lace d and some team b uildin gactivit i es shou ld be conducted be cau s e t h e staff is very u nh appy with th ep resen t management.in o rder to r ise sal es a gain,we s h ould in vest on the one h a n d i n someadve r t ising and on t he o ther hand i n a new store des i gn.Thi s mig h ta l so imp rove t he p oor sto re image.A ll me asu r es should start a s soon as possible be c ause o th e rw ise we may hav e toclose t h i s very good locat ed store.SampleD[解析] Sample CScales Mark C o mm e n t a r yContent 5 All content is relevant and expanded where appropriate. The target reader would be fully informed.CommunicativeAchievement5 Organisation 5Language 5 Sample D The format, tone and register are all appropriate to the conventions of a proposal (After reviewing; All measures should start) and would have a positive effect on the target reader.The proposal is well-organised and coherent, with effective use of a variety of organisational features, including bullet points and cohesive devices, e.g. linkers (First of all; Additionally; on the one hand.., on the other hand) and referencing (keep it open; This might...).The proposal uses a good range of grammatical structures and vocabulary (optimising the logistics; team building activities should be conducted; othe r w ise we may have to...) . Errors are minimal and do not impede communication (to r ise sales; thisvery good located sto r e).Scales Mark C o mm e n t a r yContent 4 All the content is relevant and the target reader would be informed but some of the content is not fully expanded e.g. content element 5.Communicative Achievement3 Organisation 3 Language 3 Generally uses the conventions of a proposal effectively to hold the reader's attention, although there are some inconsistencies in register (but it doesn't m a tte r; and that's all) .The proposal is well-organised with a range of linking words (Therefore; Secondly) and use of pronouns to avoid repetition (the New Y o r k store... It has some troubles) .Uses a range of lexis and structures (the biggest issue; we should build a lively atmosphere) . There are a number of errors (has some troubles; of running store; let green plants all around) but these do not impede communication.L I S TE N I N GPART O N E●You will hear three telephone conversations or messages.●Write one or two wo r d s or a number in the numbered spaces on the notes or forms below.●Aft er you have listened once, replay each recording.Conversation O n e1.WARE(-)HOUSE (GATE)[听力原文]Good morning. This is Gupta Ramesh from Morgan and Turnbull. We've been having a few security problems lately, so we've reviewed our delivery arrangements. First of all, until further notice, drivers should use the warehouse gate instead of the main factory gate. That's the one in Station Road.A second point I want to discuss is-as you have heard-we're issuing IDs to replace the general permits drivers are using at the moment. We're sending couriers with them tomorrow morning. They should be placed on the inside of the windscreen to activate the sensor in the gate. It's very important they don't forget to do it because after this week there'll only be automatic access to the yard-we're putting a stop to manual access. And finally-this is a safety measure to reduce vehicle movement in the yard-in future drivers should proceed to the parking area before checking in at reception. I hope this is all clear. Please call me if you have any problem. Bye.2.(SECURITY) IDS/ID (CARD(S))3.MANUAL4.PARKING AREAConversation T wo●L ook at the form below.●You will hear a woman phoning an architect to discuss a problem with a building project.1.AIR(-)CONDITIONING[听力原文]Man: Hello, Frank Bauer speaking.Woman: Hello this is Antonia Radford from Speedlink. I'm phoning about a problem with our extension project at the factory.Man: Ah. I thought everything was on schedule...Woman: So did I, until today. I called the site foreman because the air conditioning was due to be put in this week, but the subcontractors weren't there. They'd left a message thateverything was on hold.Man: What reason did they give?Woman: I thought it'd be a transport delay because the system's coming from the States. Apparently though, there's a hold up at the supplier's end, a quality control issue at the plant, actually.Man: I see.Woman: Now, as you know, the rest of the construction work is more or less finished, but we can't start the assembly line until this system is operational for health and safety reasons. We were due to begin production next week...Man: Right. That's why we drew up a contract that allowed you to claim compensation in these circumstances. Woman: Absolutely. So could you please inform the building company we will be expecting that for each day's further delay.2.(THE) QUALITY (CONTROL)3.ASSEMBLY LINE4.COMPENSATIONConversation T h r ee●L ook at the notes below.1.CASE STUDY[听力原文]Woman: Hello John, it's Kim. You wanted some advice about your presentation.Man: Please. That's the first time I've given it and I'm repeating it next month.Woman: Well, the introduction was clear and you finished on time without appearing hurried. The case study you analysed seemed a bit long though.Man: You're right. I'll cut it a bit.Woman: Now the slides-you had the right amount. Personally, I'd use a larger font though-it helps in a big hall. But the graphs made your point well.Man: Good. I worked hard at those.Woman: Another tip-you didn't turn your back on the audience-but be careful not to block their view of the screen-it's frustrating if they can't see what the presenter's referring to.Man: I was so nervous.Woman: You didn't sound it. You spoke very clearly. Think about your body language though. You don't want to stand absolutely still, but avoid too much movement if you can.Man: That's really helpful.Woman: You're welcome.2.FONT3.SCREEN4.(BODY) MOVEMENTPART T W OSection O n e●You wil l hear five short recordings. Five people are explaining why they rejected a candidate for a job.●For each recording, decide why the speaker rejected the candidate.●Write one letter (A-H) next to the number of the recording.●Do not use any letter more t han once.●Aft er you have listened once, replay the recording.A. lack of relevant experienceB. poor leadership skillsC. lack of motivationD. lack of long-term commitmentH. poor references1.E [听力原文]I thought he was a very interesting candidate with wide experience who would probably work effectively, despite not having been to university. However, this job requires someone who can work closely with colleagues, and I'm not quite sure he'd be the team-player we want. Although, he's got possible leadership qualities, I thinkhe'd be better in a job where he can make his own decisions, and that's not what we want for this position.2.A[听力原文]Well, she showed a lot of enthusiasm and ambition, and I liked the way she presented herself and expressed her ideas. Because she'd be working with young people, her youth wouldbe an advantage. However, that's not enough for this job which needs someone who's already worked in the industry, so the fact that she hasn't goes against her. She'd probably be the ideal candidate in a few years' time once she's got the right track record.3.G[听力原文]She was a difficult person to interview, although once she got going her answers were very interesting. But in this business, we need young people who can express themselves assertively and clearly. It's a pity, because her background is very suitable-especially her ability to work alone and her qualifications. The salary we're offering was also very acceptable to her, but I don't believe she would be very good in face-to-face situations.4.D[听力原文]He's certainly got the determination to succeed. He's definitely very experienced in the field, and the MBA would have been an added bonus. He's very keen to get to the top of his profession, so I don't think he'd be content staying in one job for any length of time, and that could be a problem for us. If he aims to reach the top by the time he's thirty, he'll need experience of several companies.5.C[听力原文]He was a strange candidate. Lots of experience in the industry according to his CV, although he hadn't got a degree,。

BEC中级真题第三辑TEST4

BEC中级真题第三辑TEST4

READING 1 hour 剑桥 BEC 真题集中级 第三辑 Test 4PART ONEQuestions 1-7• Look at the statements below and the advice given by fourmarket experts to aholiday company on the opposite page.• Which expert ’s advice (A, B, C or D ) does each statement (1-7) refer to?• For each statement (1-7), mark one letter (A, B, C or D ) onyour Answer Sheet.• You will need to use some of these letters more than once.1 SunTours runs a risk by selling similar holidays tocustomers in different income brackets.2 It is worth offering holidays at a discount to increase thenumber of bookings.3 SunTours needs to reflect on its marketing methods if itwants to boost repeat custom.4 It would be a good idea to sell holidays to locationswhich other promoters have ignored.5 SunTours has been disadvantaged by its approach in the past.6 In certain locations, SunTours may be able to negotiate morefavourable contracts.7 There is an alternative to discount holidays that would bemore satisfactory forSunT ours’ customers.Four market experts offer advice to Sun Tours, themiddle-market tour operatorARobert WorthMarketing to a wider audience could lead to more people buying direct from SunTours rather than going through travel agents, and the consequent reduction in agents’commissions might boost company profits. Towards the end of the season, reducing the cost of holidays would attract last-minute customers, thus avoiding any possible loss on unfilled accommodation and flights. The company could also increase profits by selling more specialised holidays here in Britain, perhaps by offering breaks at historic sites and coastal destinations.B Steven WorrelWhether it’s worth discounting surplus holidays is an arguable point, as it not only cuts into profits, but also results in budget-conscious holidaymakers being put next to SunT ours’more affluent customers, thus damaging the brand. lt may seem attractive at first because of tight margins, but SunTours should think twice before taking up this option. Currently, SunTours is planning to sell higher-margin holidays to previously ‘un marketed’ destinations for which demand is greater than supply. It is likely that accommodation providers in these emerging holiday destinations will be more flexible when it comes to setting terms. The firm should go ahead with this policy.C Ursula CapalboGood risk management and higher sales can guarantee higher profits. Although SunTours has always been averse to planning, the company would in fact benefit from a risk model that forecasts the impact of discounting on cash flow and profitability l throughout the year. SunTours would then be able to change direction when things go wrong, as they inevitably do from time to time. Diversification can increase rather than spread risk, so caution is needed as the company enters regions where facilities for tourists are not yet fully developed. Targeting customers nearing retirement age, whose disposable income and leisuretime are increasing, would be ideal.D Gillian WilmotSunTours knows that good relationships with customers is the key to success in the travel business. With this in mind, the company should consider that brochure mailings, unlike electronic communications, can attract customers and maximise year-round opportunity. They encourage summer tourists to take another break and can even be used to send a thank-you letter to returning customers. Selling holidays at a reduced price is definitely not a sensible option. A better choice would be value-added promotions which can improve profitability and build on SunTours customers' desire for high-quality service.PART TWOQuestions 8-12• Read the article below about the importance of human resource(HR) management.• Choose the best sentence from the opposite page to fill each of the gaps.• For each gap (8-12), mark one letter (A-G ) on your Answer Sheet. • Do not use any letter more than once.• There is an example at the beginning, (0).Human resourcemamagementIt is nearly a century since the car manufacturer Henry Ford sai d, ‘You can destroy my factories and offices, but give me my people and I will build the business right back up again.’(0) G But a few business theorists are beginning to argue that managing people wellcan add more to the bottom line than anything else.Mike Manzotti, a leading American author in this area, has strong views about the growing importance of human resources intoday ’s business world.(8) . A company withhigh staff commitment, for example,has an asset that its rivals findhard to copy. Research in Britain wouldappear to support this notion. Arecent business school survey intothe performance of eightmultinationals found that peoplemanagement could be the mostdecisive factor in a company ’sperformance.Another study indicated the same thing in medium-sized manufacturing firms. (9) . After all, how can an organisation evaluate the commitment of its staff?For this reason, the researcherGeorge Hessenberg argues that a scientific approach is needed. He feels that when HR professionals suggest changing anorganisation ’scompensation structure orbeing more selective in recruiting, they are asking for things that require resources.(10) .Some new approaches areemerging that attempt to do justthat, including the scheme devisedby consultants Couze jordan. Thescheme, which covers communication,recruitment, and use of resources,predicts that significantimprovements in these areasachieve an increase in shareholdervalue of up to 30 per cent.Another programme, launchedbyjames Lesten an independenthuman resources expert, approachesthe problem from a perspectivethat is designed to appeal to awide range of managers.(11) . Both, heargues, involve appropriatedecisions being made about theallocation of resources within aparticular budget.Lester ’s expertise enableshim to carry out anorganisational audit for hisclients to identify which areas ofHR are in most need of improvement.This is because there is no pointin businesses spending largeamounts without knowing if theinvestment is worthwhile.(12) . Lester ’sadvice, however, is forcompanies to think twice beforehiring people, since it isvital they assess whether they are getting value for money.Example: 0 A B C D E F GA But the findings are inconclusive because of thedifficulty of collecting reliable evidence.B He argues that the role of a skilled, motivated andflexible workforce has become more significant as traditional sources of competitive advantage diminish.C For example, a common mistake is to spend a fortune onrecruitment to cover up for deficiencies in training.D However, most leading experts in the field believe thatthere is sufficient evidence to support this model of workplace dynamics.E He compares the positive use of human resources toeffective fund management, as this is something that senior executives can relate to.F He believes, however, that the only way they willgain approval for these potentially expensive initiatives is to have some data that demonstrates positive financial benefits.G In the light of this statement, it is odd that peoplemanagement has taken so many years to move up the agenda.PART THREEQuestions 13-18·Read the article below about common problems affecting mergers, and thequestions on the opposite page.· For each question (13-18), mark one letter (A, B, C or D) on your Answer Sheet.Achieving a successfulmergerHowever attractive the figures may look on paper, in the long run the success or failure of a merger depends on the human factor. When the agreement has been signed and the accountants have departed, the real problems may only just be beginning. lf there is a culture clash between the two companies in the way their people work, then all the efforts of the financiers and lawyers to strike a deal may have been in vain.According to Chris Bolton of KS Management Consultants, 70% of mergers fail to live up to their promise of shareholder value, not through any failure in economic terms but because the integration of people is unsuccessful. Corporates, he explains, concentrate theirefforts before a merger on legal, technical and financial matters. They employ a range of experts to obtain the most favourable contract possible. But even atway to avoid this is to work with focus groups to see how employees view the existing culture of their organisation. Inone example, where two global organisations in the food sector were planning to merge, focus groups discovered that the companies displayed very different profiles. One was sales-focused, knew exactly what it wanted to achieve and pushed initiatives through. The other got involved in lengthy discussions, trying out options methodically and making contingency plans. The first responded quickly to changes inthe marketplace; the second took longer, but the option it eventually chose was usually the correct one. Neither company’s approach would have worked for the other.The answer is not to adopt one company’s approach, or even totry to incorporate every aspect of boththese early stages, people issues must be taken into consideration. The strengths and weaknesses of both organisations should be assessed and, if it is a merger of equals, then careful thought should be given to which personnel, from which side, should take on the key roles.This was the issue in 2001 when the proposed merger between two pharmaceutical companies promised to create one of the largest players in the industry. For both companies the merger was intended to reverse falling market share and shareholder value. However, although the companie s’ skill bases were compatible, the chief executives of the two companies could not agree which of them was to head up the new organisation. This illustrates the need to compromise if a merger is to take place.But even in mergers that do go ahead, there can be culture clashes. One organisations, but to create atotally new culture. This meanstaking the best from both sidesand making a new organization thateveryone can accept. Or almosteveryone. Inevitably there will bethose who cannot adapt to adifferent culture. Research intothe impact of mergers has foundthat companies with differingmanagement styles are the onesthat need to work hardest atcreating a new culture.Another tool that can help toget the right cultural mix isintercultural analysis. Thisinvolves carrying out researchthat looks at the culture of acompany and the business cultureof the country in which it isbased. It identifies how people,money and time are managed in acompany, and investigates thebusiness customs of the countryand how its politics, economicsand history impact on the waybusiness is done.13 According to the text, mergers can encounter problems whenA contracts are signed too quickly.B experts cannot predictaccurate figures. C conflictingattitudes cannot be resolved. Dstaff are opposed to the terms ofthe deal.14 According to Chris Bolton, what do manyorganisations do in preparation for a merger?A ensure their interests are representedB give reassurances to shareholdersC consider the effect of a merger on employeesD analyse the varying strengths of their staff15 The proposed merger of two pharmaceutical groups failedbecauseA major shareholders were opposed.B there was a fall in the demand for their products.C there were problems combining their areas of expertise.D an issue of personal rivalry could not be resolved.16 According to the text, focus groups can help companies toA develop new initiatives.B adopt contingency plans.C be decisive and react rapidly.D evaluate how well matched they are.17 Creating a new culture in a newly mergedorganisation means thatA management styles become more flexible.B there is more chance of the merger working.C staff will find it more difficult to adapt to the changes.D successful elements of the original organisations are lost.18 According to the text, interculturalanalysis will showA what kind of benefits a merger can lead to.B how the national context affects the way a company is run.C how long it will take for a company culture to develop.D what changes companies should make before a merger takesplace.PART FOURQuestions 19-33•Read the article below about a bank with areputation for excellence.• Choose the best word to fill each gap from A, B, C or D onthe opposite page.• For each question (19-33), mark one letter (A, B, C or D) on your Answer Sheet.•There is an example at thebeginning, (0).The bank withideasWith several hundred years of history behind it, the APL Bank has few problems in (0) B businesses that it is a reputable and secure (19) of a range of banking services. Now, it is demonstrating to business customers that it is flexible and responsive enough to (20) their changing needs in the 21st century.Based in London, APL offers banking services to businesses throughout the UK via its branch (21) . Most customer service provision is (22) out by personal account managers based in local branches, together with (23) staff at companyheadquarters.An important (24) for APL has been to make it easy for customers to (25) ............ business with the bank. They can contact their account manager by direct line or email; if the manager is on holiday, a carefully chosen colleague becomes the‘account contact' and (26) with the customer duringthe manager’s (27) . In addition, for those who want (28) to their bank at any time of day or night there is now a 24-hourphone-based service.In order to remain competitive and build customer loyalty, thebank guarantees to turn around urgent loan (29) within 24hours. This focus on the customer has also been a driving (30) in APL’s recruitment and development policy. For example, newlyinducted staff (31) a ‘custo mer service review' to findout what it is like to be on the other side of the desk, asking toborrow money.Together, these (32) in banking have achievedexcellent results. The customer (33) is growing fast,and last year the bank gained 36,000 new business accounts.1ABCD giver 2 AB reachC meetD assist 2 A system B web C grid D network 2 A taken B C D put2 A aid B C D backing 2 A B CD scheme 2 A do B run C make D have 2 A copes B C D deals2 AB C D retirement 2 A access B C D opening 2 AB CD orders 3 A power B C force D pressure 3 A take B go C set D put up3 ABC D modernisations 33A sourceB baseC centreD foundationPART FIVE Questions 34-45• Read the text below about expenses claims.• In most of the lines (34-45) there is one extra word. It is either grammatically incorrect or does not fit in with the meaning of the text. Some lines, however, are correct.• If a line is correct, write CORRECT on your Answer Sheet.• If there is an extra word in the line, write the extra word in CAPITAL LETTERSOVERDealing With Expenses吉林工商学院教案(首页)0 Most companies use forms or spreadsheets to process travel and entertainment0 expenses claims. As a result, it can be difficult to control over spending across the34 organisation, and unfortunately when data often needs to beprocessed again and entered35 into the firm’s other such accounting systems. One solution is an automatedexpenses36 management system. But if there are various measures you can implement to make37 your existing procedures more efficient. Firstly, tryensure that all expenses claims are38 independently been authorised. Who approves seniorm anagers’ claims, forexample?39 Don’t waste time for reviewing all expenses claims; only look in detail at a sample,but40egularlyupdatethefirm’sexpensespo|icy,andquerywithallclaimsthatfallout sideit.You41 should also avoid duplicating effort; if line managerscheck expenses, there is little point42 in the accounts department are doing so. You could tryto cut down on cash advances and43 corporate credit cards; making staff to use their own credit cards encourages them44 to submit claims on time. It is also a good idea to identifyand remind staff who do not45 submit or approve claims promptly. Finally, aim to recharge every expenses tocustomers where your business model allows.WRITING 45 minutesPART ONE• Your department needs to employ some temporary staff.• Write an email to the Human Resources Manager:• saying how many staff you need and giving the date you want them to start• explaining why you need them• stating what skills they should have.PART TWO• You are the manager of Arvon Industrial Park and you have just received the letter below from FNT Ltd, a potential customer.• Look at the information below, on which you have already made some handwrittenn example of service offeredArvon IndustrialParkUnits between 1000 m 2 and3000 m 2Short or long-term rental contractsCompetitive pricesContactArvonIP@ for further informationExplain benefits of long-term rental吉林工商学院教案(首页)LISTENING 40 minutes (including10 minutes’ transfer time)PART ONEQuestions 1-12• You will hear three telephone conversations or messages.• Write one or two words or a number in the numbered spaces on the notes or forms below.• After you have listened once, replay each recording.Conversation One(Questions 1-4)• Look at the note below.• You will hear a woman discussing production problems with her boss..MEETINGNOTESCost of (1) have increased.Some of our (2) have sighed exclusive contracts with suppliers.No time to discuss problems at (3) meeting.Product quality problems due to lack of suitably trained (4)Conversation Two(Questions 1-4)• Look at the notes below.•You will hear a woman phoning her company’s legal department about employment contracts.Phone Message for SimonSmithEmma Paynton has a query about contracts for new(5) ........................................................ .She needs t o know the maximum length allowed for a(6) .............................................................. .. .Also. if(7) ..........................................................isrequired, can she include it in the hourly rate?Could you check a contract from a new(8) .................................................... ?Conversation Three(Questions 9-12)• Look at the notes below.•You will hear two colleagues discussing what to include in their company’snewsletter.NEXT MONTH'SNEWSLETTERWhat to include:Decision to introduce (9) forall staff.Positive feedback on the new models shown at (10)las t month.Board are coming to final decision on the (11) of G and Q.N.B. Need to reassure staff that no (12) will be necessary.PART TWOQuestions 13-22Section One(Questions 13-17)• You will hear five short recordings.•For each recording, decide what opinion the speaker has about the company they work for.• Write one letter (A-H) next to the number of the recording.• Do not use any letter more than once.• After you have listened once, replay the recordings.13 A The after-sales service is poor.B The company brochure should be updated.14 C More money should beinvested in research and development.15D Employment contracts should be standardised.16 E A member of staff should be dismissed.F Some new trainees should be recruited.17G The company insurance provision is not sufficient.H Product delivery agreements need to beclearer.Section Two(Questions 18-22)• You will hear another five recordings.• For each recording, decide what the speaker is trying to do.• Write one letter (A-H) next to the number of the recording.• Do not use any letter more than once.• After you have listened once, replay the recordings.18 A to place a repeat orderB to query aninvoice19 C to accept a quotationD to confirm an appointment20E to enquire about a change21 F to ask for a refundG to book a conference venue22H to arrange a demonstrationPART ThreeQuestions 23-30•You will hear an insurance salesman, Dan, talking to a friend, Helen, about the appraisal interview he has just had.• For each question (23-30), mark one letter (A, B or C) for the correct answer.• After you have listened once, replay the recording.23 What does Dan say about his appraisal interview?A He learned more from it than he had expected.B His line manager now understands him better than before.C He got a clearer idea of his future direction in the company.24 Dan took a step down to his present job because heA found management too difficult.B wanted to spend less time at work.C missed the contact with customers.25 What reaction from other people to his change of job does he mention?A Some employees from his previous company moved with him.B His present colleagues are suspicious of his motives.C Some people assume that he wants to change jobs again.26 According to Dan, one of his strengths is hisA knowledge of insurance.B computer skills.C ability to memorise details.27 According to Dan, a disadvantage of working with customers is having toA stay patient with people who are slow to make decisions.B seem friendly towards people that he doesn’t like.C make complex policies easy to understand.28 Dan’s line manager has agreed to change Dan’sA work base.B basic salary.C working hours.29 Dan’s idea for developing sales is toA allow sales reps to visit any part of the country.B reward customers for giving leads to new business.C increase the amount of advertising.30 In Dan’s opinion, his line manager is good atA motivating her staff.B managing her time.C listening to her staff.You now have 10 minutes to transfer your answers to your Answer Sheet.SPEAKING 14minutesSAMPLE SPEAKING TASKSPARTONEIn this part, the interlocutor asks questions to each ofthe candidates in turn. You have to give information aboutyourself and express personal opinions. PART TWOIn this part of the test, you are asked to give a short talk on e business topic. You haveto choose one of the topics from the three below and then talk for about one minute. You have one minute to prepare your ideas.A: What is important when . . . ?Aiming to keep good staff• Promotion opportunities• Salaries••B: What is important when…?Organising a conference• Conference speakers• Facilities at conference centre••C: What is important when . . . ?Producing amarketing plan• Identifying target customers• Setting a budget••PARTTHREEIn this part of the test, you are given a discussion topic. You have 30 seconds to look at the task prompt, an example of which is below, and then about three minutes to discuss the topic with your partner. After that, the examiner will ask you more questions related to the topic.For two candidates吉林工商学院教案(首页)Sales Managers ConferenceYour company is organising a conference for the sales managers working in its offices around the world. You have been asked to help plan the conference.Discuss the situation together, and decide:• what information you will need to send to the sales managers before the conference• what activities you could organise to help people to get to know each other better.For threecandidatesSales Managers ConferenceYour company is organising a conference for the sales managers working in its ofiices around the world. You have been asked to help plan the conference.Discuss the situation together, and decide:• what information you will need to send to the sales managers before the conference• what activities you could organise to help people to get to know each other better• whether to invite a guest speaker to give a talk.Follow-on questions• Do you think a company benefits from holding conferences for its employees? (Why? / Why not?)• Do you think you would enjoy going to a conference? (Why? / Why not?)• How important is location to the success of a conference? (Why? / Why not?)• Could it be a problem if several managers in a company are away at conferences at the same time? (Why? /Why not?)• Should a company stop sending staff to conferences if it is having financialdifficulties? (Why? / Why not?)•Apart from having conferences, what other ways can companies encourage teamwork among their employees? (Why?)KEYTest 4 ReadingPart11B 2A 3D 4B 5C 6B 7DPart28B 9A 10F 11E 12C Part3剑桥BEC 真题集中级第三辑Test 41 3 C14 A15 D16 D17 B18 B1 9 C220 C221 D222 C223 B2P34 WHEN38 BEEN41 CORRECT 35 SUCH39 FOR42 ARE45 EVERY36 IF40WITH43 TO37TRYTest 4WritingPart 1Sample AAs you know, we always have increasing number of orders before Christmas. I need t0 hire 3 people for two weeks for packaging. I d0n’t require any specific skills. I need them by the end of the next week at latest.Regards.AnjaVinogradovaBand 5All the content points are covered and there is evidence of a wide range of vocabulary and good language control. The email is clear and concise and the register is appropriate.Samp吉林工商学院教案(首页)le BTo: Human ResourcesManagerFrom:Cao HuiAs the company’s expanding sales, you know it is not enough for 5 people in our department. We need 10 temporary staff to finish the more and more deal in our department. I wish the new staff has the “o ffice", "0rac le”skills and basic English skills. We prefer to the exercise people. If they can come to work by the next month, it is very find.Thankyou.Band 2Whilst all the content points have been addressed, the message is not clearly conveyed吉林工商学院教案(首页)due to the frequent errors which distract the reader. At times, the register of the email is not entirely appropriate.Part 2Sample CDearSirsWith reference to your letter dated 18 October 2004 concerning rental for a new factory unit suitable.I am writing to inform you that our company, Arvon Industrial Park will meet your need. Firstly, our park is located immediately to the high way. The transportations here are very convenient. There is also a railway station around. Secondly, our industrial park offers 24-hours security services and auto fire-resistant system. Thirdly, we have enough parking places for staff parking, which can accommodate 300 cars. Furthermore, our electricity facilities were improved last year. Now we can offer whole day electricity supply. Finally I would like to tell you that if you have long-term rental with us, we will provide you with 10 percent discount for the first two year s’ rental.I do hope we can be your supplier in the future, please contact us at our earliest convenience.YoursfaithfullyBand 4The letter addresses all the content points and these are expanded upon appropriately. The register and format are consistently appropriate and the content is well organised. Good language control is demonstrated, and a wide range of vocabulary and grammar structures is used.Sample DThank you for your interest in renting a unit atour Industrial Park.I am sure, that Arvon Industrial Park is the right choice for you as it’s very close to the airport and the city centre. The railway station is also nearby. The access to the Motorway is only 200m away.。

BEC真题第4辑 中级 test 4

BEC真题第4辑 中级 test 4

1 A cautious approach can be used when calculating what a company is worth.2 Consider personnel issues so that you have sufficient resources to fulfill your objectives.3 In order to know if you can make a return on your investment, assess how you can add to the company you are buying.4 Providing sufficient support for staff during the acquisition process can havea favourable outcome.5 Take into account you r long-term requirements to ensure you have the resources you need.6 Even after investing some effort in the acquisition, it may still be necessary to withdraw.7 Terms initially negotiated can be changed after the acquisition.13 According to the first paragraph, improved communications have enabled companies toA offer a wider variety of products and services.B expand beyond their domestic markets.C perform better than their international competitors.D open more manufacturing facilities abroad.14 Some companies have succeeded at an international level even though they haveA produced inferior goods.B failed to adapt products for local markets.C ignored the standards set by their competitors.D reduced the standard of the service they offer.15 Approaches to doing business vary between countries because ofA local economic considerations.B the existence of cultural differences.C strong wishes to remain independent,D regulations about business practices.16 The writer thinks that the use of modern technology willA speed up the process of language interpretation.B never replace the need for face-to-face interaction.C help solve the problems involved in maintaining strong teams.D not lead to greater communication between companies and clients.17 A common weakness of training courses is that theyA are developed by the wrong team.B do not give good value for money.C are provided only if there is an immediate need.D do not deal with a company's specific requirements.18 Why should companies do business in the language of the countries they are operating in?A to prevent other companies taking their businessB to help them find new international partnersC to meet clients' current expectationsD to become more aware of their competitors' activities19A commitmentsB interestsC responsibilitiesD benefits 20A rowB seriesC lineD sequence21A completingB closingC finalizingD ending22A extendedB liftedC expandedD climbed23A displayB productionC performanceD demonstration24A conditionsB featuresC statesD aspects25A partB divisionC componentD side26A certaintyB thoughtC beliefD idea27A caringB dealingC providingD treating28A informB notifyC commentD report29A sourceB baseC foundationD origin30A supportB favourC assistanceD service31A upB backC onD over32A winningB gainingC achievingD earning33A dividendB recompenseC returnD interest23 Gareth says that Trident's problem with selling the product is caused by theA product specifications.B prices that they charge.C engineering support.24 Gareth thinks that the parent companyA is interested in selling Trident.B would like Trident to supply new markets.C wants Trident to succeed without any help.25 In Gareth's opinion, what is the main reason for the workforce being demotivated?A changes in pay and conditionsB lack of job securityC poor management26 Gareth thinks that the difficulty for the sales force is caused byA having to deal with too many customers.B a lack of adequate training.C uncertainty about their responsibilities,27 Gareth says that the service engineers shouldA have a wider role.B respond to call-outs more quickly.C co-operate more with the Parts Services Department.28 Gareth suggests that the poor internal communications reflect the middle managers' attitude towardsA company policies.B the employees.C senior managers.29 Gareth thinks that the Chief Executive's most urgent problem is theA product range.B company's turnover.C size of the workforce.30 Gareth says that the fault in Trident's advertising lies in theA design of the advertisements.B media which are used.C targeting of customers.Part 534 THE 35 CORRECT 36 AND37 FOR 38 UP 39 IT40 CORRECT 41 OF 42 CORRECT43 HAVE 44 WHO 45 BETWEENPart 11 INTERNATIONAL COMMUNICATION2 BOARDROOM3 FEEDBACK FORM(S)4 GLOBAL PARTNERSHIPS5 HEADED6 TRAINING SESSION7 CHANGE SUPPLIER8 INSTALMENTS9 INNOVATIONS10 HUMAN RESOURCES/HR11 TEAMWORK12 MOTIVATION。

BEC中级第四辑真题详细解析

BEC中级第四辑真题详细解析

第四辑真题解析T1P1首先得搞明白的是这篇文章到底讲的什么。

不用看具体内容,有两个地方直接告诉了。

一个是题目说明的第一句话,另一个是正文的标题。

从这两个地方就可以看出全文探讨的是公司未来接班人——也就是潜力股——的培养问题。

A段讲了TLRG这个贯穿全文的研究组织诞生的原因:现行的研究满足不了需要,于是大多数公司只能自己探索发掘接班人的模式;(即第五题的答案)B段讲了直属经理(line managers)对于发掘接班人的重要性(真是干什么都要从基层抓起),以及经理们的一些疑虑;C段讲的是接班人问题对公司的重要性,并且应该让院线经理们明白这种重要性;D段是针对前面列出的问题,提出的解决建议,什么专家协助等等。

整篇文章分为四个部分,层层递进,有很强的逻辑性。

拿这样的文章来做阅读材料应该是相对容易把握的。

题目解析:图中蓝色的线为答案潜伏的地方。

7个题干基本是将原文中的句子用另外的词语和句型表述出来,所以题干中的关键词都能在正文里找到与之匹配的,比如第四题题干里的expert对应D段的specialists,第六题的too busy to对应于B段里的heavy workloads,第七题的interest对应于C段的appeal。

第一题说“经理们必须采取措施使潜力股们相信他们对公司的价值”,也就是要让潜力股们对公司忠诚,即C段说的creating “attraction centres”和loyalty。

第二题说“组织必须把目光投向正在培养中的潜力股以外的地方”,即D段最后两句话所说的寻找新一代的潜力股。

第三题和B段的最后一句话完全是一个意思:怕培养潜力股的投入收不回成本。

第四题说开发潜力股,经理们需要在公司内部得到专家支持。

答案是D段的第一句话:公司的人力资源专家需要采取行动。

HR specialists就是expert。

第五题说公司现在没有在指导策略的支持下辨别潜力股。

也就是说公司是依靠自己来发掘人才的。

剑桥BEC真题集第四辑(中级)口语修正版答案

剑桥BEC真题集第四辑(中级)口语修正版答案

剑桥BEC真题集第四辑(中级)口语修正版答案What is important when Planning a presentation?●Audience●Equipment neededFirstly,You need to know who is going to be the target audience. Whether the audience know anything about the topic of your presentation, What they are interested in, and Why they come to your presentation. Once you have found out something about the target audience, you need to keep in mind their interests and needs so as to make your presentation interesting and meaningful for the target audience. Secondly, you need to decide what kind of equipment will be needed for the presentation, e.g. over-head projector; clear transparencies; computer; microphone, acoustic for the venue where the presentation will take place. Also,You need to make sure that the equipment needed will be available on the day when the presentation will take place. what’s more, you need to check that all the equipment is in good condition and works well.What is important when selecting an interpreter for a meeting with foreign clients●Experience●ReliabilityFirstly, you need to select an interpreter who is experienced in interpreting for such meetings, the interpreter should have a wide knowledge about business management and familiar with the special terms and jargons for commercial negotiations, finance, law, etc. in addition, a background knowledge about the target country is also important too. Secondly, the interpreter for a meeting with foreign clients should be reliable in the following aspects: being punctual for the meetings,keeping information learned at the meetings confidential and interpreting accurately what is being discussedWhat is important when introducing a new product range onto the market ●Timing●advance publicityFirstly ,the introduction should be made at an appropriate time, i.e. when the market is matured for having this new product range, in other words, there will be prospective customers to buy the products. If there are any competitors who are planning to introduce similar products onto the market, then it is necessary that the introduction should be made ahead of their introduction so as to grab as much market share as possible.Secondly, advance publicity is important in that it will pave the way for the introduction, i.e. to make it known to the general public. There are different ways to implement advance publicity.-- to have a news conference to declare the introduction--to advertise on TV/radio, in newspaper/magazines--to deliver samples of the new product (delivery can be made in the streets, insupermarkets, to people’s homes etc.)What is important when aiming to improve career prospects (职业规划)?When aiming to improve career prospects, I would take three factors into account, a good reading habit, a good command of foreign languages, a further education and organic frame of the worldTo start with, a good reading habit can enrich your knowledge. When you are reading business articles, the latest business events will give you a clue of what to do on your own opinions.Secondly, foreign language learning is becoming increasingly(有意识的替换more and more)popular in companies because it guarantees effective communication with overseas business partners.Thirdly, further education helps you to step forward. With more training, your proficiency will be improved. Last but not least, an organic knowledge system also plays an important part in the career development. A broadened horizon(开阔眼界) would enhance your professional skills.What is important when aiming to improve career prospects?● R eading business articles● Learning a foreign language● TrainingFirstly, reading business articles is very important when trying to improve career prospects. This is a good way for you to keep up with the latest development in related field which may give you a clue of what to do next.Secondly, learning a foreign language is also important. For instance if you are good at speaking English ,that would add weight to the improvement of career prospects since the globalization economy and the wide-spread international corporation all needs the bridge of a common language ,and English is one of the most widely used languages. Thirdly, training is another factor to consider. By doing so , you get access to a range of skills to meet different sorts of needs from different jobs.What is important when deciding how to transport goods?●Destination●Speed●delivery and loading of the goods●priceWhen you are deciding how to transport goods, the destination of the delivery is the prime element to be consideredFor the sake of (为了) convenience, various means of transportation should be adopted with regard to different distance of the delivery.Furthermore, we can not overlook speed(论点2). A more prompt delivery means a faster turnover(此处意为流通量,注意它的其他两种意思:营业额及turnover rate 员工的离职率).On the other hand, delivery and loading of the goods should not be neglected. If thegoods are not taken care of, there could be damages either in transit or during the loading and unloading process or by other reasons. If the percentage of the damaged portion is too high and the goods are in a bad condition, the company can suffer from a huge loss.And now it comes to the last point: price. Other things being equal, as long as the transport company can handle the items properly(可以用专业术语“野蛮装卸”rough handling表示), we would definitely choose the one that grants us the best offer.What is important when purchasing new machinery?●the level of automation●the level of automation●quality●safetyfirstly, When purchasing new machinery for production line(生产线), the level of automation should be considered first. Just imagine how much labor it will save if the whole process is computerized and fully automatic, that is exactly the reason why we buy new machineries: to save labor and raise efficiency.Secondly,, we should be aware of the maintenance requirement of the machineries we bought. It should be stated crystal clear in the payment terms whether it is the responsibility of the buyer or the seller to get the maintenance covered(意为“负责”). Furthermore, quality should be viewed before the purchaseFinally, if I were in charge of the purchase, my interest will be towards safety. The visual of some worker getting caught in the blade(刀片)of the machinery is horrifying. If we don’t take this seriously, this image will not be a hypothetical casewhat is important when selecting a retail sales assistant?●previous experiences●appearance●some basic skills and qualitiesWhen selecting a retail sales assistant, several factors should be taken into consideration. Firstly, I think if the candidate has some previous experiences, he or she may get a priority or privilege(优先权,特权)for the position, because as many other employers, I attach great importance to it for that matter.Secondly, I would pay attention to the personal appearances of the applicants. A good appearance can make the publicity of the company better and easier, and the clients and customers will have deep impression of a decent, neatly dressed sales assistant. Thirdly, some basic skills and qualities are necessary, such as communication skills and analysis skills. And also, to keep contact with our customers is very important(论点4). It can help us to improve our achievements and make sure we have sustainable resources for the future development.补充词汇:sales manager 销售经理sales promotion 促销sales potential 销售潜力selling profit 销售利润What is important when contacting clients by telephone?●calling at the right time●listen carefully●positive and enthusiasticWhen contacting clients by telephone, we have to cover the whole range of business master in a limited time, so we have to be very brief and efficient in every minute available (论点1:在已给出的提示中:calling at the right time比较难拓展,需尽量扯到我们熟悉的或常识性的话题,即说话要简洁、有效). As a matter of fact, we talk all day, but how to talk is obviously a somewhat neglected art.To be specific, you should make sure that you that you call your clients at the right time, because it is impropriate, impolite and very annoying to disturb your clients when they are in the middle of something. To put it in another way, the perfect timing is the key point.Secondly, when contacting clients by telephone you should listen carefully, because one of the best ways to show your respects to your clients is to become a good listener Thirdly, you need to have a positive attitude and to let your clients feel that you are positive and enthusiastic. Also, you can keep a harmonious circumstance between you and the clients. Of course, there are other details that you should pay attention to (论点4), such as do not hang up first. We often say that the details determine whether you will succeed or fail(细节决定成功还是失败). Note that the details can help a lot to solve the problems effectively.What is important when managing change?●clear objective●communication●technology and qualified personnel.In this information age, the capacity to manage change is becoming increasingly important. Consequently, more and more managers begin to put this issue in the spotlight).In my perspective, when managing change, several factors should be taken into consideration. The first one is to set a clear objective, because it is the blueprint (蓝图)of a company’s future development. Without the guide of a clear objective, one will get lost in the business jungle.The second factor is communication skill. An effective communication can promote cooperation, and communication is usually considered as an inevitable(不可避免的)way to effective management.The third one is technology and qualified personnel. They are the core competitiveness of enterprises and they are the software and hardware that drive the enterprise to work in a full speed (全速进行). Without them, it is hard to keep pace with the time.The last but not the least, creativity is also important (论点4). Even a single innovative idea may be capable of helping an enterprise to tak e the lion’s share in the market. SampleWhat is important when considering setting up a staff canteen?●employees' opinions.●Cost●financial situationWith respect to setting up staff canteens, I suggest that we should be aware of the following four factors.First of all, I think we should listen to the employees' opinions. If most of the employees agree to setting up a canteen and the company can afford the expenditure. I think the company should not refuse to setting up a canteen. Facilitating employees will finally benefit the company. To consider their opinions is to respect their interests. Secondly, It is necessary for the company to consider the expenditure of setting up a new canteen. Because the company needs profit to sustain itself run. The company can also strive for investment from others. Make sure setting up the canteen is beneficial to employees and companyTo start with, employees’ opinions are supposed to play a crucial role(论点1). Undoubtedly, we should conserve no effort to meet the needs of the employees. We can benefit a lot from this employee-oriented tactic. To be specific, we can compare notes with employees from different departments, or, alternatively, we can make them vote for a decision.Secondly, the cost of the company deserves to be taken into consideration. If there can be other more economical options, why bother to build an extra canteen? I mean , if the company can make a long term reservation (长期预定)with a restaurant probably, it saves time and money.Thirdly, the financial situation tends to interfere in the decision making. If building a canteen is a better choice compared with ordering foods from restaurants in the long run, we still have to consider the expenses in building the canteen- an undergoing construction is a big deal for the company anyway.Lastly, the location of the canteen is also quite important. If you want to build a canteen, there should be space available for it .SampleWhat is important when working as a teacher ?●sharing expertise●deciding responsibilities●monitor the studentsWhen working as a teacher, the prime concern is sharing expertise. The need of the students should receive careful consideration. Through systematic training and teaching, the students should be able to resort to (依靠,求助于~~~)the professional skill of the teacher for reasonable solution of whatever problem they may come across in working experience.Secondly, the teacher is expected to decide the responsibilities of his/her fellowman. In this case, it is better to tackle with(与do with, deal with, cope with同义)the whole thing in an organic way rather than on a piecemeal(七零八碎的)basis. In other words, the person on the teaching position should be crystal clear(又一次碰到,意为完全明白,十分清楚)of the strength and weakness of every student and assign them to the right positions based on this judgment. Given this premise, the whole team can work in an efficient way.Another crucial issue is how to monitor the students.Here we should adopt a flexible policy. It takes wisdom to let the students know that their behaviour will be noticed by the supervisor and simultaneously to invoke the creative spirit out of them(论点4). In this way, we can improve the behaviour pattern of the students and make full use of their potentialities.What is important when negotiating a contract with a customer?●customer’ needs●available budgetIf I am negotiating a contract with a customer, I will firstly take the cus tomer’ needs into consideration. The reason is very simple: it is the basis of the undergoing negotiation; we are sitting around the negotiating table because we need something from each other. It is our common desire to conclude the business.On the other hand, the success of the negotiation depends on the available budget. Without financial support, all the rounds of discussing and bargaining won’t make any sense. That is why it is an international practice(国际惯例)to consider about the budget first and reasonable design of the contract comes after that.Besides the above mentioned points, long-term cooperation is also an essential element (谈判中既要考虑到short-term profits, 又要考虑到long-term relationship). Although the well-being of our own party is the main concern of us, we should insure that the prices we offered are very favourable (favorable price优惠价格), or we may even make some readjustment in our offer if the customer insists. The drive behind these behaviours is that sustainable profit and win-win outcome will make sure the contract can be held good for a long term. That is why we ought to make it our permanent principle(不变的原则)to honor the contract and maintain commercial integrity.。

剑桥商务英语[BEC]中级第二、三、四辑口语真题范例

剑桥商务英语[BEC]中级第二、三、四辑口语真题范例

第二辑Test 1Topic A: WHAT IS IMPORTANT WHEN ……?Entertaining clients●Types of activities●Cost[思路点拨][词汇&短语]促销赠品 Complimentary presents 迎宾室Hospitality room招待费 Entertainment allowance 定制Customize针对个人Personalize 有目的的Purposeful商业目的 Business objectives 客户需求Customer demand包间Compartment 舒适的 Cozy[句型点击]●间歇、停顿How shall I put it? 怎么说呢?Well, what I trying to say is…….. 我想说的是……..I’d like to begin by……●个人想法In my opinion, I’d say that…..The point is that…….Well, we should….[参考例]Entertaining clients is not an easy job and should be handling appropriately and enjoyably. It contains more than just a wonderful meal, a sightseeing tour or a shopping trip. Good hospitality events can impress clients in a unique manner in and outside of the office.When entertaining clients, we should decide the types of activities according to their interest and favorites. Moreover, these activities should help us achieve our business objectives, for example, we can havean intimate discussion about business with our clients during a meal in a cozy compartment where both where both sides tend to be more relaxed. In addition, we have to mix business with pleasure effectively so our clients won’t feel that we are too purposeful.Cost is anther important factor when designing activities for clients. Higher expenses don’t necessarily to greater satisfaction, and in some cases, the clients will be overwhelmed with our kindness. Therefore, when entertaining clients, sincerity appears to be more important, upon which a long and a steady business relationship is based.Topic B: WHAT IS IMPORTANT WHEN ……?Choosing retail premises to rent●Location●Length of contract[词汇&短语]房东 landlord 利润空间 profit margin租户 tenant 房屋结构 building structure可持续发展 sustainable development 合同到期 exploration of contract 繁荣 boom prosperity 续签合同 renew the contract租金 rent 押金 deposit[句型点击]●观点阐述Well, it seems to me that…….That’s true, but on the other hand…..●追加观点That’s just what/all I was thinking…..Well, the point I’m trying to make it that……Another thing I want to mention is……[参考例]When aiming to choose retail premises, you should always put the location on the top of your list. An ideal retail premises should be situated in the downtown district or a big residential area where the sources of the customers is guaranteed, in China, A lot of businessman believe in Fengshui and they think a good location is vital to the success of business.Besides, the length of contract is also an important factor in choosing retail premises because the retailer need time to develop market and customers. A steady and uninterrupted business environment is most desired, and a long-term contract will ensure the retailer’s sustainable development.What’s more, rent and means of payment should never be overlooked, retailers in general have a big cash flow, therefore, a reasonable rent and flexible means of payment are good for their capital turnover. A cooperative landlord is preferred and necessary for a win-win situation.Topic C: WHAT IS IMPORTANT WHEN ……?Deciding on packaging for products●Image●Production process[词汇&短语]包装材料wrapper,packaging material 不可再生资源non-renewableresources包装设计package design 有利环境的 environmental-friendly顾客的青睐 customer favor 肤浅的,表明的 superficial[句型点击]●自然过渡How shall I put it? 怎么说呢?Actually…..That’s just how I see it …..●个人观点Personally, I think…..Frankly, I think….[参考例]Packing of products concerns the fate of products because it arouses people’s desire for purchase. When deciding on packaging for products, we should take several things into consideration.First of all, the image catches the eye of potential customers, people are sometimes skin deep when surrounded by a variety of products, their decisions are simply based upon the packaging, therefore a thoughtful design in color, shape and packaging materials is crucial in winning customer’s favor.On the other hand, the cost of packaging should be carefully dealt with because it is contained in the prices of the products. Increased price will make the products less competitive in a buyer’s market. After all,in comparison with packaging, people are more sensitive to price.Last but not least, our resources are limited and some are even non-renewable. Once the products are opened up, the wrapper are useless, so it is expected that designers can develop further uses of packaging materials or at least make them environmental-friendly.Test 2Topic A: WHAT IS IMPORTANT WHEN ……?Selecting staff for promotion●Attitude to work●Current performance[词汇&短语]空缺职位 vacancy 人事部personnel行政管理部 administration 公关 public relations总部 head office 工资 wages and salaries管理技能 managerial skill 职业前景 career prospect人力资源部 human resources 团队协作 teamwork[句型点击]●常用开始语Thank you for your questionThe answer is…Let me start with….In my viewIt is very likely that….●表达观点常用句What I am thinking is….Let me make my point very clear.It is crystal clear that…..There is no doubt that…..I am into the first opinion..[句型点击]When selecting staff for promotion, several factors should be taken into consideration, to begin with, the attitude to the work is one of the most fundamental elements. Ibelieve attitude is everything. It is not uncommon to find workers who have great talents but are reluctant to make full contribution in their position, the point is, you have to love what you are doing and you have to try your utmost and reserve no effort to do it.Secondly, current performance is also very important, because it is obvious that attitude and effort have to be measured in a certain way so that you can know everyone’s capability.Thirdly, you can’t ignore career potential and adaptability, almost in every company, we can find employees who are excellent individuals but fail to cooperate in a team, these elements are all very essential in one’s career. Admittedly, it is not very likely to find all of themin one person, and then you have to consider about the specific position and grant priority to one of them.Topic B: WHAT IS IMPORTANT WHEN ……?Considering a career change●Further study or training●Opportunities for future promotion[词汇&短语]实际工资 real wages 合并 merger最终目标 ultimate goal 个人收入 personal income坏的影响 adverse effect 工资价格螺旋上升 wage-price spiral精明的讨价还价交易 horse-trading 无形资产 intangible assets资格 qualification 投资回报return on investment[句型点击]●更倾向于某一个选项I would take …….. as my priority 我会把……..作为我的首选项。

剑桥商务英语(BEC)中级第二、三、四辑口语真题范例

剑桥商务英语(BEC)中级第二、三、四辑口语真题范例

第二辑Test 1Topic A: WHAT IS IMPORTANT WHEN ……?Entertaining clientsTypes of activitiesCost[思路点拨]【词汇&短语】促销赠品 Complimentary presents 迎宾室Hospitality room招待费 Entertainment allowance 定制Customize针对个人Personalize 有目的的Purposeful商业目的 Business objectives 客户需求Customer demand 包间Compartment 舒适的 Cozy【句型点击】间歇、停顿How shall I put it? 怎么说呢?Well, what I trying to say is …….. 我想说的是……..I ’d like to begin by ……个人想法In my opinion, I’d say that …..The point is that …….Well, we should ….【参考范例】Entertaining clients is not an easy job and should be handling appropriately and enjoyably. It contains more than just a wonderful meal, a sightseeing tour or a shopping trip. Good hospitality events can impress clients in a unique manner in and outside of the office.When entertaining clients, we should decide the types of activities according to their interest and favorites. Moreover, these activities should help us achieve our business objectives, for example, we can have an intimate discussion about 主题 陈述要点 原因/结果 Entertaining clients 已给要点补充要点 Types of activities 活动类型 Cost 花费 Business objectives 商业目标 Clients ’ feelings 客户的感受 Background of clients 客户背景 Customized activities 为客户制定活动 Clients ’ demand 客户需求 Personalized services 个性化服务business with our clients during a meal in a cozy compartment where both where both sides tend to be more relaxed. In addition, we have to mix business with pleasure effectively so our clients won’t feel that we are too purposeful.Cost is anther important factor when designing activities for clients. Higher expenses don’t necessarily to greater satisfaction, and in some cases, the clients will be overwhelmed with our kindness. Therefore, when entertaining clients, sincerity appears to be more important, upon which a long and a steady business relationship is based.Topic B: WHAT IS IMPORTANT WHEN ……?Choosing retail premises to rentLocationLength of contract【词汇&短语】房东landlord 利润空间profit margin租户tenant 房屋结构building structure可持续发展sustainable development 合同到期exploration of contract繁荣boom prosperity 续签合同renew the contract租金rent 押金deposit【句型点击】观点阐述Well, it seems to me that…….That’s true, but on the other hand…..追加观点That’s just what/all I was thinking…..Well, the point I’m trying to make it that……Another thing I want to mention is……【参考范例】When aiming to choose retail premises, you should always put the location on the top of your list. An ideal retail premises should be situated in the downtown district or a big residential area where the sources of the customers is guaranteed, in China, A lot of businessman believe in Fengshui and they think a good location is vital to the success of business.Besides, the length of contract is also an important factor in choosing retail premises because the retailer need time to develop market and customers. A steady and uninterrupted business environment is most desired, and a long-term contract will ensure the retailer’s sustainable development.What’s more, rent and means of payment should never be overlooked, retailers in general have a big cash flow, therefore, a reasonable rent and flexible means of payment are good for their capital turnover. A cooperative landlord ispreferred and necessary for a win-win situation.Topic C: WHAT IS IMPORTANT WHEN ……?Deciding on packaging for productsImageProduction process【词汇&短语】包装材料wrapper,packaging material 不可再生资源non-renewable resources 包装设计package design 有利环境的environmental-friendly顾客的青睐customer favor 肤浅的,表明的superficial【句型点击】自然过渡How shall I put it? 怎么说呢?Actually…..That’s just how I see it …..个人观点Personally, I think…..Frankly, I think….【参考范例】Packing of products concerns the fate of products because it arouses people’s desire for purchase. When deciding on packaging for products, we should take several things into consideration.First of all, the image catches the eye of potential customers, people are sometimes skin deep when surrounded by a variety of products, their decisions are simply based upon the packaging, therefore a thoughtful design in color, shape and packaging materials is crucial in winning customer’s favor.On the other hand, the cost of packaging should be carefully dealt with because it is contained in the prices of the products. Increased price will make the products less competitive in a buyer’s market. After all, in comparison with packaging, people are more sensitive to price.Last but not least, our resources are limited and some are even non-renewable. Once the products are opened up, the wrapper are useless, so it is expected that designers can develop further uses of packaging materials or at least make them environmental-friendly.Test 2Topic A: WHAT IS IMPORTANT WHEN ……?Selecting staff for promotionAttitude to workCurrent performance【词汇&短语】空缺职位vacancy 人事部personnel行政管理部administration 公关public relations总部head office 工资wages and salaries管理技能managerial skill 职业前景career prospect人力资源部human resources 团队协作teamwork【句型点击】常用开始语Thank you for your questionThe answer is…Let me start with….In my viewIt is very likely that….表达观点常用句What I am thinking is….Let me make my point very clear.It is crystal clear that…..There is no doubt that…..I am into the first opinion..【句型点击】When selecting staff for promotion, several factors should be taken into consideration, to begin with, the attitude to the work is one of the most fundamental elements. I believe attitude is everything. It is not uncommon to find workers who have great talents but are reluctant to make full contribution in their position, the point is, you have to love what you are doing and you have to try your utmost and reserve no effort to do it.Secondly, current performance is also very important, because it is obvious that attitude and effort have to be measured in a certain way so that you can know everyone’s capability.Thirdly, you can’t ignore career potential and adaptability, almost in every company, we can find employees who are excellent individuals but fail to cooperate in a team, these elements are all very essential in one’s career. Admittedly, it is not very likely to find all of them in one person, and then you have to consider about the specific position and grant priority to one of them.Topic B: WHAT IS IMPORTANT WHEN ……?Considering a career changeFurther study or trainingOpportunities for future promotion【词汇&短语】实际工资real wages 合并merger最终目标ultimate goal 个人收入personal income坏的影响adverse effect 工资价格螺旋上升wage-price spiral精明的讨价还价交易horse-trading 无形资产intangible assets资格qualification 投资回报return on investment【句型点击】更倾向于某一个选项I would take …….. as my priority 我会把……..作为我的首选项。

剑桥商务英语(BEC)中级第二、三、四辑口语真题范例

剑桥商务英语(BEC)中级第二、三、四辑口语真题范例

第二辑Test 1Topic A: WHAT IS IMPORTANT WHEN ……?Entertaining clients●Types of activities●Cost[思路点拨][词汇&短语]促销赠品Complimentary presents 迎宾室Hospitality room招待费Entertainment allowance 定制Customize针对个人Personalize 有目的的Purposeful商业目的Business objectives 客户需求Customer demand包间Compartment 舒适的Cozy[句型点击]●间歇、停顿How shall I put it? 怎么说呢?Well, what I trying to say is…….. 我想说的是……..I’d like to begin by……●个人想法In my opinion, I’d say that…..The point is that…….Well, we should….[参考例]Entertaining clients is not an easy job and should be handling appropriately and enjoyably. It contains more than just a wonderful meal, a sightseeing tour or a shopping trip. Good hospitality events can impress clients in a unique manner in and outside of the office.When entertaining clients, we should decide the types of activities according to their interest and favorites. Moreover, these activities should help us achieve our business objectives, for example, we canhave an intimate discussion about business with our clients during a meal in a cozy compartment where both where both sides tend to be more relaxed. In addition, we have to mix business with pleasure effectively so our clients won’t feel that we are too purposeful.Cost is anther important factor when designing activities for clients. Higher expenses don’t necessarily to greater satisfaction, and in some cases, the clients will be overwhelmed with our kindness. Therefore, when entertaining clients, sincerity appears to be more important, upon which a long and a steady business relationship is based.Topic B: WHAT IS IMPORTANT WHEN ……?Choosing retail premises to rent●Location●Length of contract[词汇&短语]房东landlord 利润空间profit margin租户tenant 房屋结构building structure可持续发展sustainable development 合同到期exploration of contract繁荣boom prosperity 续签合同renew the contract租金rent 押金deposit[句型点击]●观点阐述Well, it seems to me that…….That’s true, but on the other hand…..●追加观点That’s just what/all I was thinking…..Well, the point I’m trying to make it that……Another thing I want to mention is……[参考例]When aiming to choose retail premises, you should always put the location on the top of your list. An ideal retail premises should be situated in the downtown district or a big residential area where the sources of the customers is guaranteed, in China, A lot of businessman believe in Fengshui and they think a good location is vital to the success of business.Besides, the length of contract is also an important factor in choosing retail premises because the retailer need time to develop market and customers. A steady and uninterrupted business environment is most desired, and a long-term contract will ensure the retailer’s sustainable development.What’s more, rent and means of payment should never be overlooked, retailers in general have a big cash flow, therefore, a reasonable rent and flexible means of payment are good for their capital turnover. A cooperative landlord is preferred and necessary for a win-win situation. Topic C: WHAT IS IMPORTANT WHEN ……?Deciding on packaging for products●Image●Production process[词汇&短语]包装材料wrapper,packaging material 不可再生资源non-renewableresources 包装设计package design 有利环境的environmental-friendly顾客的青睐customer favor 肤浅的,说明的superficial[句型点击]●自然过渡How shall I put it? 怎么说呢?Actually…..That’s just how I see it …..●个人观点Personally, I think…..Frankly, I think….[参考例]Packing of products concerns the fate of products because it arouses people’s desire for purchase. When deciding on packaging for products, we should take several things into consideration.First of all, the image catches the eye of potential customers, people are sometimes skin deep when surrounded by a variety of products, their decisions are simply based upon the packaging, therefore a thoughtful design in color, shape and packaging materials is crucial in winning customer’s favor.On the other hand, the cost of packaging should be carefully dealt with because it is contained in the prices of the products. Increased price will make the products less competitive in a buyer’s market. After all, in comparison with packaging, people are more sensitive to price.Last but not least, our resources are limited and some are even non-renewable. Once the products are opened up, the wrapper are useless, so it is expected that designers can develop further uses of packaging materials or at least make them environmental-friendly.Test 2Topic A: WHAT IS IMPORTANT WHEN ……?Selecting staff for promotion●Attitude to work●Current performance[词汇&短语]空缺职位vacancy 人事部personnel行政管理部administration 公关public relations总部head office 工资wages and salaries管理技能managerial skill 职业前景career prospect人力资源部human resources 团队协作teamwork[句型点击]●常用开始语Thank you for your questionThe answer is…Let me start with….In my viewIt is very likely that….●表达观点常用句What I am thinking is….Let me make my point very clear.It is crystal clear that…..There is no doubt that…..I am into the first opinion..[句型点击]When selecting staff for promotion, several factors should be taken into consideration, to begin with, the attitude to the work is one of the most fundamental elements. Ibelieve attitude is everything. It is not uncommon to find workers who have great talents but are reluctant to make full contribution in their position, the point is, you have to love what you are doing and you have to try your utmost and reserve no effort to do it.Secondly, current performance is also very important, because it is obvious that attitude and effort have to be measured in a certain way so that you can know everyone’s capability.Thirdly, you can’t ignore career potential and adaptability, almost in every company, we can find employees who are excellent individuals but fail to cooperate in a team, these elements are all very essential in one’s career. Admittedly, it is not very likely to find all of them in one person,and then you have to consider about the specific position and grant priority to one of them.Topic B: WHAT IS IMPORTANT WHEN ……?Considering a career change●Further study or training●Opportunities for future promotion[词汇&短语]实际工资real wages 合并merger最终目标ultimate goal 个人收入personal income坏的影响adverse effect 工资价格螺旋上升wage-price spiral精明的讨价还价交易horse-trading 无形资产intangible assets资格qualification 投资回报return on investment[句型点击]●更倾向于某一个选项I would take …….. as my priority 我会把……..作为我的首选项。

【推荐】剑桥商务英语中级第四辑真题阅读精讲-精选word文档 (4页)

【推荐】剑桥商务英语中级第四辑真题阅读精讲-精选word文档 (4页)

本文部分内容来自网络整理,本司不为其真实性负责,如有异议或侵权请及时联系,本司将立即删除!== 本文为word格式,下载后可方便编辑和修改! ==剑桥商务英语中级第四辑真题阅读精讲人邮第四辑真题TEST 3 READING PART 11 the failure of a company to set its prices appropriately2 a context that makes it difficult to increase prices3 the consequences of companies trying to conceal their approach to pricing4 the means by which a company ensured precision in the prices it offered5 the fact that companies can learn about the effects of a price reduction6 the first sector to price products according to how much customers were prepared to spend7 the widespread use of rough guidelines to determine pricesGetting the price rightA、Chief executives need to pay more attention to pricing, according to Roberto Lippi of the Apex Group, a consultancy that offers advice on pricing strategy. He accepts that low inflation figures in many industrialised countries makes raising prices tough, but argues that this should not necessarily deter companies. He gives the example of the airlines, which, with their minimum stay requirements and massive premiums for flexibility, led the way in sorting customers into categories, based on their willingness to pay.B、The key to pricing is to avoid alienating customers. As Lippi points out, once a bad price has been established, it can be very difficult to turn the situation around. He gives the example of a consumer goods company that went bankrupt largely because it did not price its digital cameras properly. In contrast, he cites the case of a Swiss drug company that introduced software for every sales representative's laptop, enabling them to provide consistent and accurate price quotes. To help staff with this innovation, the company also created a new post of director of pricing strategy.C、Many of today's managers have the benefit of modern technology to help them with pricing. Supermarket chains, for example, can easily track customers' 'elasticity' - how their buying habits change in response to a price rise or a discount. But although a company can now measure this sort of thing in a more sophisticated way, following basic rules is still the most common way of setting prices. Most bosses still worry more about their costs than the prices they charge; one recent survey found that they spend as little as 2% of their time on pricing.D、One popular approach to pricing is illustrated by the car companies that charge extra for product add-ons such as electric windows, instead of offering them as part of the standard price. Although many customers are prepared to pay extra, Lippi recommends that companies make sure that price differences reflect real differences in the product, either in quality or in the extra service on offer. The worst approach is to try to keep the pricing structure secret from customers. Nowadays, that is more likely to lead to lost contracts than large profits.这篇文章主要是关于定价(pricing)的。

剑桥商务英语中级分类-4_真题-无答案

剑桥商务英语中级分类-4_真题-无答案

剑桥商务英语中级分类-4(总分15,考试时间90分钟)SPEAKINGPART ONE1. The interview--about 3 minutes· In this part interlocutor asks questions to each of the candidates in turn. You in this part have to give information about yourself and express personal opinions.PART TWO1. "Mini presentation"--about 6 minutes· In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about one minute. You have one minute to prepare your idea.What's the reason and disadvantage of interest rate increase?· The People's Bank of China failed to curb over investment in such sectors as steel, property, cement and aluminum by other means, it would resort to rate increases.· Interest rate increases would lure even more overseas capital into China.What is important when aiming to improve production quality?· Up-to-date equipment· Staff trainingWhat is important when aiming to improve customer service?· Staff training· Customer satisfaction surveysPART THREE1. Discussion--about 5 minutes· In this part of the test you are given a discussion topic. You have 30 second to look at the prompt card, an example of which is below, and then about 3 minutes to discuss the topic with your partner. After that the examiner will ask you more questions related to the topic.**pany wants you to· What part of **pany the delegation should visit.· **pany's personnel the delegation should meet.。

新编剑桥商务英语中级第四辑真题TEST 1 阅读部分的Part one

新编剑桥商务英语中级第四辑真题TEST 1 阅读部分的Part one

第四辑真题TEST 1 阅读部分的Part one首先得搞明白的是这篇文章到底讲的什么。

不用看具体内容,有两个地方直接告诉了。

一个是题目说明的第一句话,另一个是正文的标题。

从这两个地方就可以看出全文探讨的是公司未来接班人——也就是潜力股——的培养问题。

A段讲了TLRG这个贯穿全文的研究组织诞生的原因:现行的研究满足不了需要,于是大多数公司只能自己探索发掘接班人的模式;(即第五题的答案)B段讲了直属经理(line managers)对于发掘接班人的重要性(真是干什么都要从基层抓起),以及经理们的一些疑虑;C段讲的是接班人问题对公司的重要性,并且应该让院线经理们明白这种重要性;D段是针对前面列出的问题,提出的解决建议,什么专家协助等等。

整篇文章分为四个部分,层层递进,有很强的逻辑性。

拿这样的文章来做阅读材料应该是相对容易把握的。

题目解析:图中蓝色的线为答案潜伏的地方。

7个题干基本是将原文中的句子用另外的词语和句型表述出来,所以题干中的关键词都能在正文里找到与之匹配的,比如第四题题干里的expert 对应D段的specialists,第六题的too busy to对应于B段里的heavy workloads,第七题的interest对应于C段的appeal。

第一题说“经理们必须采取措施使潜力股们相信他们对公司的价值”,也就是要让潜力股们对公司忠诚,即C段说的creating “attraction centres”和loyalty。

第二题说“组织必须把目光投向正在培养中的潜力股以外的地方”,即D段最后两句话所说的寻找新一代的潜力股。

第三题和B段的最后一句话完全是一个意思:怕培养潜力股的投入收不回成本。

第四题说开发潜力股,经理们需要在公司内部得到专家支持。

答案是D段的第一句话:公司的人力资源专家需要采取行动。

HR specialists就是expert。

第五题说公司现在没有在指导策略的支持下辨别潜力股。

剑桥商务英语(BEC)中级第二、三、四辑口语真题范例

剑桥商务英语(BEC)中级第二、三、四辑口语真题范例

第二辑Test 1Topic A: WHAT IS IMPORTANT WHEN ……Entertaining clientsTypes of activitiesCost[思路点拨]【词汇&短语】促销赠品 Complimentary presents 迎宾室Hospitality room 招待费 Entertainment allowance 定制Customize针对个人Personalize 有目的的Purposeful商业目的 Business objectives 客户需求Customer demand 包间Compartment 舒适的 Cozy【句型点击】间歇、停顿How shall I put it 怎么说呢Well, what I trying to say is …….. 我想说的是……..I ’d like to begin by ……个人想法主题 陈述要点 原因/结果 Entertaini ng clients 已给要补充要Types of activities 活动类Cost 花费 Business objectives 商业目标 Clients ’ feelings 客户的感受 Background of clients Customized activities 为客户制Clients ’ demand 客户需Personalized services 个性化服In my opinion, I’d say that…..The point is that…….Well, we should….【参考范例】Entertaining clients is not an easy job and should be handling appropriately and enjoyably. It contains more than just a wonderful meal, a sightseeing tour or a shopping trip. Good hospitality events can impress clients in a unique manner in and outside of the office.When entertaining clients, we should decide the types of activities according to their interest and favorites. Moreover, these activities should help us achieve our business objectives, for example, we can have an intimate discussion about business with our clients during a meal in a cozy compartment where both where both sides tend to be more relaxed. In addition, we have to mix business with pleasure effectively so our clients won’t feel that we are too purposeful.Cost is anther important factor when designing activities for clients. Higher expenses don’t necessarily to greater satisfaction, and in some cases, the clients will be overwhelmed with our kindness. Therefore, when entertaining clients, sincerity appears to be more important, upon which a long and a steady business relationship is based.Topic B: WHAT IS IMPORTANT WHEN ……Choosing retail premises to rentLocationLength of contract【词汇&短语】房东 landlord 利润空间 profit margin租户 tenant 房屋结构 building structure可持续发展 sustainable development 合同到期 exploration of contract繁荣 boom prosperity 续签合同 renew the contract租金 rent 押金 deposit【句型点击】观点阐述Well, it seems to me that…….That’s true, but on the other hand…..追加观点That’s just what/all I was thinking…..Well, the point I’m trying to make it that……Another thing I want to mention is……【参考范例】When aiming to choose retail premises, you should always put the location on the top of your list. An ideal retail premises should be situated in the downtown district or a big residential area where the sources of the customers is guaranteed, in China, A lot of businessman believe in Fengshui and they think a good location is vital to the success of business.Besides, the length of contract is also an important factor in choosing retail premises because the retailer need time to develop market and customers. A steady and uninterrupted business environment is most desired, and a long-term contract will ensure the retailer’s sustainable development.What’s more, rent and means of payment should never be overlooked, retailers in general have a big cash flow, therefore, a reasonable rent and flexible means of payment are good for their capital turnover. A cooperative landlord is preferred and necessary for a win-win situation. Topic C: WHAT IS IMPORTANT WHEN ……Deciding on packaging for productsImageProduction process【词汇&短语】包装材料wrapper,packaging material 不可再生资源non-renewableresources包装设计package design 有利环境的 environmental-friendly顾客的青睐 customer favor 肤浅的,表明的 superficial【句型点击】自然过渡How shall I put it 怎么说呢Actually…..That’s just how I see it …..个人观点Personally, I think…..Frankly, I think….【参考范例】Packing of products concerns the fate of products because it arouses people’s desire for purchase. When deciding on packaging for products, we should take several things into consideration.First of all, the image catches the eye of potential customers, people are sometimes skin deep when surrounded by a variety of products, their decisions are simply based upon the packaging, therefore a thoughtful design in color, shape and packaging materials is crucial in winning customer’s favor.On the other hand, the cost of packaging should be carefully dealt with because it is contained in the prices of the products. Increased price will make the products less competitive in a buyer’s market. After all, in comparison with packaging, people are more sensitive to price. Last but not least, our resources are limited and some are even non-renewable. Once the products are opened up, the wrapper are useless, so it is expected that designers can develop further uses of packaging materials or at least make them environmental-friendly.Test 2Topic A: WHAT IS IMPORTANT WHEN ……Selecting staff for promotionAttitude to workCurrent performance【词汇&短语】空缺职位 vacancy 人事部personnel行政管理部 administration 公关 public relations总部 head office 工资 wages and salaries管理技能 managerial skill 职业前景 career prospect人力资源部 human resources 团队协作 teamwork【句型点击】常用开始语Thank you for your questionThe answer is…Let me start with….In my viewIt is very likely that….表达观点常用句What I am thinking is….Let me make my point very clear.It is crystal clear that…..There is no doubt that…..I am into the first opinion..【句型点击】When selecting staff for promotion, several factors should be taken into consideration, to begin with, the attitude to the work is one of the most fundamental elements. I believe attitude is everything. It is not uncommon to find workers who have great talents but are reluctant to make full contribution in their position, the point is, you have to love what you are doing and you have to try your utmost and reserve no effort to do it.Secondly, current performance is also very important, because it is obvious that attitude and effort have to be measured in a certain way so that you can know everyone’s capability.Thirdly, you can’t ignore career potential and adaptability, almost in every company, we can find employees who are excellent individualsbut fail to cooperate in a team, these elements are all very essential in one’s career. Admittedly, it is not very likely to find all of them in one person, and then you have to consider about the specific position and grant priority to one of them.Topic B: WHAT IS IMPORTANT WHEN ……Considering a career changeFurther study or trainingOpportunities for future promotion【词汇&短语】实际工资 real wages 合并 merger最终目标 ultimate goal 个人收入 personal income坏的影响 adverse effect 工资价格螺旋上升 wage-price spiral精明的讨价还价交易 horse-trading 无形资产 intangible assets资格 qualification 投资回报return on investment【句型点击】更倾向于某一个选项I would take …….. as my priority 我会把……..作为我的首选项。

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剑桥商务英语中级真题4RE AD I N GPART O N E●L ook at the statements below and the article about meetings on the opposite page.●Which section (A, B, C or D) does each statement (1-7) refer to?●For each statement (1-7), mark one letter (A, B, C or D) on your Answer Sheet.●You will need to use some of these letters more than once.Business M ee t i n gsA. Many organisations are developing ways of minimising the time workers spend sitting in meetings in order to give them more hours working at their desks. They realise that reducing the number of meetings is problematic, but some are using a device called a Meeting Meter to determine how much money is wasted through the widespread practice of over-populated and time-inefficient meetings. A general meeting in a big company can cost £9000 an hour. Even staff in UK government departments have been told to make less elaborate presentations and to get through them more quickly.B. A solution has often been to take things at breakneck speed or abolish meetings altogether. Olivia Dacourt, CEO of a retail chain, makes a point of not letting anyone sit down in her meetings. 'We cover more material in a 15-minute meeting than you'd see in a two-hour sit-down meeting,' she says. She drills her employees to shout'pass' if they have no comment to make, thereby saving a hastily mumbled agreement with the previous speaker. In this way, her last staff meeting clocked in at six minutes.C. Website designer Barry Hare has gone so far as to charge his clients a meeting 'tax'. If they ask for a meeting, he doubles his design fee of £85 an hour. 'Everyone I talk to hates meetings, but they don't know what to do about them,' he says. 'Well, I've actually done something.' Similarly, at JP Products, managers have instigated a No Meetings Day every Friday. The scheme was devised by in-house industrial psychologist Ada Pearson after hearing employees joke about the need for a 'meeting-free day'.D. But abolishing meetings is not as simple as clearing them from your diary. At JP Products some workers have felt the need to get round the No Meetings Day directive by holding spontaneous 'huddles' and 'nice to knows' to update each other on progress. After her success in reducing the meetings quota, Pearson is under pressure from meeting-weary managers to implement days that are free of emails and telephone calls. But unfortunately she has other priorities-thanks to a lengthy meeting with the chief executive.1. a way of ensuring that meetings are less likely to take placeC2. the common situation of too many people attending meetingsA3. a way of ensuring communication can take place without breaking company rulesD4. a policy discouraging repetition of ideasB5. staff attitudes towards meetings resulting in action to reduce their frequencyC6. a policy of cutting down on the amount of detail given in long speechesA7. people who attend meetings requesting limitations on other forms of communicationDPART T W O●R ead the article below about professional headhunters.●C hoose the best sentence from the opposite page to fill each of the gaps.●For each gap (8-12), mark one letter (A-G) on your Answer Sheet.Professional headhunters are now key players in many kinds of r ec r u itme n t.But how do you gain their attention? Matthew Lynn i n v estig a tes.In the past, companies would use the services of headhunters to recruit principally at boardroom level. But these days, they are also responsible for filling a much wider range of middle management and specialist posts, and consequently, they have huge influence in the commercial world.(0)(G) The first is that economic expansion has, in many countries, left the labour market tight. In a number of industries, and in growth sectors such as technology and media, there is now a severe shortage of skilled and talented people. This has forced companies to go out and look for the staff they need and not wait for them to arrive at the door. The second reason is that companies are now critically dependent on the skills and knowledge of their key people. They are very aware that having the right staff may determine their survival in a competitive marketplace. 1So, how do you make sure you get noticed by the headhunters? In the days when jobs were mainly advertised in newspapers, you could search the appointment pages and apply for anything that interested you. 2 Unless you are in contact with them, it is unlikely you will even be considered for a post.Most headhunters will devote time and energy to tracking down talented people in large organisations. 3 So, while it would be nice to think the headhunters will find you, in fact, you often have to find them. 'Executives must be proactive in the search process by building on current skills, being fully prepared for interviews and by keeping CVs up to date" says Julia Fernandez, manager of PB Executive Search.It is also important that you set time aside to talk to headhunters. At some point, you may be contacted by a headhunter to recommend someone in a related field or provide a reference for someone you have dealt with professionally. If you simply deal with the enquiry as quickly as possible, you may be failing to exploit the potential benefit to yourself. 4 Fernandez advises that, 'All contact with headhunters is potentially useful, and you should have one or two headhunters that you know personally and make a point of keeping in touch with.5 Make sure that the people around you will always be motivated to say something positive about you if approached. Your potential employers are watching you constantly.'A. But it is hard for them to establish contact unless these skilled individuals have been brought to their attention.B. They are consequently a lot more willing to turn to headhunters than in the past.C. Moreover, headhunters are all in the business of having as big a network as possible and working it to their advantage.D. In addition, the fact that headhunters are always looking for talent means that great care needs to be taken with the image you project in the workplace.E. Now, it is only junior or unskilled jobs that are filled this way; most of the best jobs are filled by headhunters.F. Not making the most of such an approach would definitely be a mistake.G. There are two reasons for this growing use of headhunters.1.B2.E3.A4.F5.DPART THREE●R ead the article below about Marc Hooper, CEO of the confectionery group Spartan Ketley, and the questionsMarc Hooper, CEO of Spartan K e t leyMarc Hooper, not long promoted to CEO of confectionery giant Spartan Ketley (SK), is very different from his predecessors. He is a corporate lawyer by training, and his background has clearly shaped his management style. He was taught that no work should go unchecked and that no statement can go out without everything, being fully defined. 'The legal world teaches you to think in a synthetic way, to take contrasting ideas and thread them together to form a strategy.' Hooper, with little marketing experience, was not at the top of market observers' lists for the job. But here he is, just over a year into the role and seemingly on top of things.Educated at Harvard University, Hooper started his career with well-known New York consultants Cox & Leight (C&L), and became a specialist in mergers and acquisitions. 'It was a tremendous training ground and I could have stayed in mergers and acquisitions-I found the work interesting.' But another opportunity presented itself: SK offered him a job as general advisor. Hooper knew SK well because C&L was its main New York consultancy firm and Hooper looked after its account.Hooper liked SK and when they came calling, several factors weighed on his mind. 'I admired SK and thought it would be a great place to work. C&L had told me I was only five years through a ten-year journey to become a partner. Also, for three years in a row my pay at C&.L had stayed the same. Finally, I was working very long hours in a large, impersonal office and it seemed like an intelligent lifestyle decision to take a job with a different company.'Hooper became established at SK, and soon felt ready for a higher position, but was told that no one could get on at SK unless they had been in sales and marketing. 'I had to make a move,' says Hooper. 'I took a risk; I became head of marketing in Europe.' In fact this was a sideways move-not for more money but to add to his knowledge and to further his career. The first challenge was that he found himself in charge of 25 bright young marketing people. 'I had to work hard to keep up,' he admits.Throughout, he has remained focused, his eye always on the main prize. His elevation to CEO, he says, is proof of SK's inclusiveness. 'We are always open to people with fresh ideas. As CEO I support anyone who is willing to take a chance and who wants to stretch themselves. If you are keen to develop and prove you can succeed, this company will provide the challenge you need.' And in line with this philosophy, Hooper is not an autocratic leader: his style is to consult, to seek advice, then to act.SK has grown quickly, mostly by acquisition. Hooper sits at the head of an empire that employs 50,000 people in 130 factories. His chief mission is to reduce waste in the company, to bring down costs, and to produce funds to reinvest-all the time keeping ahead of competitors. 'We must generate growth on a consistent basis. We've also got to generate more cash for investment in marketing.' The latest development, the purchase of a chocolate manufacturer for $42 billion-a deal managed by Hooper-has made it one of the largest confectionery groups in the world.1. The choice of Marc Hooper as Spartan Ketley's CEO was surprising becauseA.he knew more about law than marketing.B.hehad little experience of strategic planning. C.hehad been with the company for a short time.D.he intended to take the company in a different direction.A2. What does Hooper say about his first job?A.He regarded the job as a means to a more interesting career.B.He gained useful skills while he was with the company.C.He found that his education prepared him well for the job.D.He enjoyed working for such a prestigious company.B3. One of the reasons for Hooper leaving Cox and Leight wasA.he had no chance of becoming a partner.B.he was not happy with the working conditions.B4. After some time at Spartan Ketley, Hooper changed departments becauseA.he did not find his current job financially rewarding enough.B.he wanted to have experience of working in Europe.C.it was an opportunity to work with young people.D.it improved his chances of promotion.D5. Hooper says that his policy as CEO is toA.develop a sense of competition within his workforce.B.train people to become proficient in a wide range of skills.C.hire staff who are not afraid to make important decisions.D.encourage employees to be innovative in their approach to work.D6. What does Hooper see as his main future task as CEO of Spartan Ketley?A.to bring greater diversity to the marketing of new productsB.toincrease the size of the company by acquiring a competitor C.tofacilitate investment by improving the company's efficiencyD.to investigate the possibility of diversifying into other manufacturing sectorsCPART F O U R●R ead the article below about a company that sells household products.●C hoose the best word to fill each gap from A, B, C or D on the opposite page.●For each question (19-33), mark one letter (A, B, C or D) on your Answer Sheet.DA C's Margins Hit in Battle of the B r a nd sIn a surprise trading statement, DAC Household Products yesterday gave warning of lower margins and weak profits growth. Shares in the company slumped by 22p to 459p after DAC said that its forecast of double-digit earnings growth in 2009 had been 1 to low single digits. The company 2 that it had failed to spend enough on promoting its own brands and conceded that its market share in India was under assault from 3 discounting by various competitors. Its major rival, KC Products, is offering big price discounts to attract consumers from DAC brands, which have traditionally 4 the household products sector. DAC also predicted a downturn in consumer 5 and strong price competition in Europe, and signalled that it was making 6 for an expensive brands battle.DAC's chairman, David Chan, said that sales volumes had behaved as predicted, but that waves of discounting and store promotions from rivals had adversely 7 price forecasts. As a 8 the company now needed to increase investment in advertising and introduce keener pricing.DAC had until 9 sought to increase revenue growth at the same time as improving profit margins. However, Chan confirmed that margins would be 10 as DAC increased spending on advertising and promotion to 11 those products under attack from competing brands. This commitment means 12 the long-term health of the business ahead of the 13 of short-term financial targets,' he said.Rudy Mitcham, DAC's finance director, said that the company's recent cost-cutting programme would be 14 to help finance the increased spending, although he declined to reveal the 15 amount of money it would invest in additional advertising and promotion.1.A.diminishedD2.A.admittedB.expressedmunicatedD.confidedA3.A.sternB.heavyC.harshD.stiffB4.A.directedernedC.dominatedD.ruledC5.A.assuranceB.confidenceC.beliefD.convictionB6.A.actionsB.measuresC.preparationsD.stepsC7.A.touchedB.affectedC.changedD.impactedB8.C.reactionD.development B9.A.presentlyB.formerlyC.previouslyD.recentlyD10.A.sacrificedB.ruinedC.surrenderedD.destroyedA11.A.maintainB.supportC.holdD.encourage B12.A.fixingB.settingC.puttingD.bringingC13.A.performanceB.achievementpletionD.production B14.A.hurriedB.advancedC.forwardedD.accelerated DA.exactB.correctC.accurateD.definiteAPART F I V E●R ead the text below about a company's approach to social responsibility.●In most of the lines (34-45), there is one extra word. It is either grammatically incorrect or does not fit in with the meaning of the text. Some lines, however, are correct.●If a line is correct, write CORRECT on your Answer Sheet.●If there is an extra word in the line, write the extra word in CAPITAL LETTERS on your Answer Sheet.●T he exercise begins with two examples (0 and 00).Elco and social r es p o n si b ili t y0 Elco is a leading electrical retailer based in France. The company has been involved in00 issues of social responsibility for many years and has always aimed to achieve as a1 positive social impact while tackling the environmental issues are raised by electrical2 retailing. As a consequence, Elco has been an integrated approach to social and environmental3 issues and is particularly involved it in community schemes and recycling projects. As4 part of this commitment, Elco helps to run like a two-year programme that trains5 people with learning difficulties to make repair domestic electrical appliances. These6 appliances are collected by Elco from customers' homes so when new products are7 delivered. About 10% of them are suitable for repair, leaving the other 90% to be dismantled8 and sold them for appropriate industrial treatment. The repaired appliances are then sold on9 the second-hand market at a low price and with a one-year guarantee. Elco is also10 currently working to reduce in the impact its own transport system has on the11 environment. Drivers attend training sessions, which offered in partnership with car suppliers12 and transport companies, to learn from how to drive in a way that respects the environment.1.ARE2.BEEN3.IT4.LIKE5.MAKE6.SO7.CORRECTTHEM9.CORRECT10.IN11.WHICH12.FROMWR I T I N GPART O N E1. ●T he multinational company you work for is arranging its annual conference for Human Resources managers.●Write an email to the company's Human Resources managers:●i nforming them of the date of the conference●explaining why it is important for them to attend●s aying what they must do if they would like to make a presentation.●Write 40-50 words.Sample ASample B[解析] Sample AScales Mark C o mm e n t a r yContent 5 All content is relevant to the task and the target reader would be fully informed.Communicative Achievement 3Uses email conventions to hold the reader's attention. The register and toneare appropriate for an email (I'd like to inform you...) . The text communicates straightforward ideas to the target reader.Organisation 3 The email is well-organised using a variety of organisational features, e.g. linking words (because) and pronominal referencing (please show it ) .Language 4 Uses a range of vocabulary (take place; recruitment) and both simple and complex grammatical forms (If you prepare...please...) . Errors are minimal (in the type of PP T) .Sample BScales Mark C o mm e n t a r yThe second content element has to be inferred. The third content element is Content 2Communicative Achievement 3unclear and the target reader would be only partially informed (Wish every m a n a ge can make a presentation on time) .Uses email conventions to hold the reader's attention and communicatestraightforward ideas (the annual conference will be held...) .Organisation 3 The text is well-organised and coherent.Uses some everyday business vocabulary (training courses) and some complexLanguage 2 grammatical forms (I would like to inform you that; you must offer) . Errors are noticeable but meaning can still be determined (new staffs; please noted; every manage) .PART T W O1. ●T he international retail company you work for is concerned about the performance of its New York store. Your line manager has asked you to write a proposal making recommendations for the store's future.●L ook at the information below, on which you have already made some handwritten notes.●T hen, using all your handwritten notes, write your p r o p os a l.●Write 120-140 words.The New York store is in a v e ry good locat ion.but if i tsperformanc e doesn't i mprove,we may have to c l ose it.Please make some recomm e ndat ionsaspects of performance:• high cost of running store• unhappy staff-+-------------!...{• fal l ing sales •SampleCProposal: ''New York store"After reviewing the activi ties o f our NY store, some measureB seem to be necessary to im prove the performa nce of th e s tore and keep it open:first of all, we s ho uld cut t he cost of runn in g the s to re by opt i mising thelogis t i cs of the s to r e.Additiona ll y,the store mana ge r shou ld be rep lace d and some team b uildin gactivit i es shou ld be conducted be cau s e t h e staff is very u nh appy with th ep resen t management.in o rder to r ise sal es a gain,we s h ould in vest on the one h a n d i n someadve r t ising and on t he o ther hand i n a new store des i gn.Thi s mig h ta l so imp rove t he p oor sto re image.A ll me asu r es should start a s soon as possible be c ause o th e rw ise we may hav e toclose t h i s very good locat ed store.SampleD[解析] Sample CScales Mark C o mm e n t a r yContent 5 All content is relevant and expanded where appropriate. The target reader would be fully informed.CommunicativeAchievement5 Organisation 5Language 5 Sample D The format, tone and register are all appropriate to the conventions of a proposal (After reviewing; All measures should start) and would have a positive effect on the target reader.The proposal is well-organised and coherent, with effective use of a variety of organisational features, including bullet points and cohesive devices, e.g. linkers (First of all; Additionally; on the one hand.., on the other hand) and referencing (keep it open; This might...).The proposal uses a good range of grammatical structures and vocabulary (optimising the logistics; team building activities should be conducted; othe r w ise we may have to...) . Errors are minimal and do not impede communication (to r ise sales; this very good located sto r e).Scales Mark C o mm e n t a r yContent 4 All the content is relevant and the target reader would be informed but some of the content is not fully expanded e.g. content element 5.Communicative Achievement3 Organisation 3 Language 3 Generally uses the conventions of a proposal effectively to hold the reader's attention, although there are some inconsistencies in register (but it doesn't m a tte r; and that's all) .The proposal is well-organised with a range of linking words (Therefore; Secondly) and use of pronouns to avoid repetition (the New Y o r k store... It has some troubles) .Uses a range of lexis and structures (the biggest issue; we should build a lively atmosphere) . There are a number of errors (has some troubles; of running store; let green plants all around) but these do not impede communication.L I S TE N I N GPART O N E●You will hear three telephone conversations or messages.●Write one or two wo r d s or a number in the numbered spaces on the notes or forms below.●Aft er you have listened once, replay each recording.Conversation O n e●L ook at the note below.●You will hear a man leaving a message about deliveries for one of his company's suppliers.1.WARE(-)HOUSE (GATE)[听力原文]Good morning. This is Gupta Ramesh from Morgan and Turnbull. We've been having a few security problems lately, so we've reviewed our delivery arrangements. First of all, until further notice, drivers should use the warehouse gate instead of the main factory gate. That's the one in Station Road.A second point I want to discuss is-as you have heard-we're issuing IDs to replace the general permits drivers are using at the moment. We're sending couriers with them tomorrow morning. They should be placed on the inside of the windscreen to activate the sensor in the gate. It's very important they don't forget to do it because after this week there'll only be automatic access to the yard-we're putting a stop to manual access. And finally-this is a safety measure to reduce vehicle movement in the yard-in future drivers should proceed to the parking area before checking in at reception. I hope this is all clear. Please call me if you have any problem. Bye.2.(SECURITY) IDS/ID (CARD(S))3.MANUAL4.PARKING AREAConversation T wo●L ook at the form below.●You will hear a woman phoning an architect to discuss a problem with a building project.1.AIR(-)CONDITIONING[听力原文]Man: Hello, Frank Bauer speaking.Woman: Hello this is Antonia Radford from Speedlink. I'm phoning about a problem with our extension project at the factory.Man: Ah. I thought everything was on schedule...Woman: So did I, until today. I called the site foreman because the air conditioning was due to be put in this week, but the subcontractors weren't there. They'd left a message that everything was on hold.Man: What reason did they give?Woman: I thought it'd be a transport delay because the system's coming from the States. Apparently though, there's a hold up at the supplier's end, a quality control issue at the plant, actually.Man: I see.Woman: Now, as you know, the rest of the construction work is more or less finished, but we can't start the assembly line until this system is operational for health and safety reasons. We were due to begin production next week...Man: Right. That's why we drew up a contract that allowed you to claim compensation in these circumstances. Woman: Absolutely. So could you please inform the building company we will be expecting that for each day's further delay.2.(THE) QUALITY (CONTROL)3.ASSEMBLY LINE4.COMPENSATIONConversation T h r ee●L ook at the notes below.●You will hear a woman giving feedback to a colleague on his presentation at a conference.1.CASE STUDY[听力原文]Woman: Hello John, it's Kim. You wanted some advice about your presentation.Man: Please. That's the first time I've given it and I'm repeating it next month.Woman: Well, the introduction was clear and you finished on time without appearing hurried. The case study you analysed seemed a bit long though.Man: You're right. I'll cut it a bit.Woman: Now the slides-you had the right amount. Personally, I'd use a larger font though-it helps in a big hall. But the graphs made your point well.Man: Good. I worked hard at those.Woman: Another tip-you didn't turn your back on the audience-but be careful not to block their view of the screen-it's frustrating if they can't see what the presenter's referring to.Man: I was so nervous.Woman: You didn't sound it. You spoke very clearly. Think about your body language though. You don't want to stand absolutely still, but avoid too much movement if you can.Man: That's really helpful.Woman: You're welcome.2.FONT3.SCREEN4.(BODY) MOVEMENTPART T W OSection O n e●You will hear five short recordings. Five people are explaining why they rejected a candidate for a job.●For each recording, decide why the speaker rejected the candidate.●Write one letter (A-H) next to the number of the recording.●Do not use any letter more than once.●Aft er you have listened once, replay the recording.A. lack of relevant experienceB. poor leadership skillsC. lack of motivationD. lack of long-term commitmentE. too independentF. lack of formal qualificationsG. poor communication skillsH. poor references1.E [听力原文]I thought he was a very interesting candidate with wide experience who would probably work effectively, despite not having been to university. However, this job requires someone who can work closely with colleagues, and I'm not quite sure he'd be the team-player we want. Although, he's got possible leadership qualities, I thinkhe'd be better in a job where he can make his own decisions, and that's not what we want for this position.2.A[听力原文]Well, she showed a lot of enthusiasm and ambition, and I liked the way she presented herself and expressed her ideas. Because she'd be working with young people, her youth would be an advantage. However, that's not enough for this job which needs someone who's already worked in the industry, so the fact that she hasn't goes against her. She'd probably be the ideal candidate in a few years' time once she's got the right track record.3.G[听力原文]She was a difficult person to interview, although once she got going her answers were very interesting. But in this business, we need young people who can express themselves assertively and clearly. It's a pity, because her background is very suitable-especially her ability to work alone and her qualifications. The salary we're offering was also very acceptable to her, but I don't believe she would be very good in face-to-face situations.4.D[听力原文]He's certainly got the determination to succeed. He's definitely very experienced in the field, and the MBA would have been an added bonus. He's very keen to get to the top of his profession, so I don't think he'd be content staying in one job for any length of time, and that could be a problem for us. If he aims to reach the top by the time he's thirty, he'll need experience of several companies.5.C[听力原文]He was a strange candidate. Lots of experience in the industry according to his CV, although he hadn't got a degree, which is surprising considering the positions he's held before. And he's hoping to lead a team, but I don't think he showed enough determination or interest to work without supervision. He said he wants to leave his current job because he's bored there.Section T wo●You will hear another five recordings. Five people are giving their opinion about the annual performance review process in their companies.●For each recording, decide what the speaker thought about the performance review process.●Write one letter (A-H) next to the number of the recording.●Do not use any letter more than once.●Aft er you have listened once, replay the recording.A. It was useful for increasing output.B. It helped me to make a difficult decision.C. I used it to improve my career prospects.D. It increased my confidence.E. It was an opportunity to speak my mind.F. It was effective because it was short.G. I used it to collect valuable data for future use.H. It was a chance to exchange ideas.。

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