中级微观经济学课件(第3章)

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Chapter Three

Preferences

消费者偏好

Where Are We in the Course?•We are studying the 1st of the three blocks of microeconomics: Consumer behavior, production theory, and market equilibrium •Within the 1st block, we are working on the 2nd of the three components: choice set, preference, and consumer demand

What Do We Mean by

Preference? (偏好)

•It refers to the ordered relationship among alternative choices given by an economic agent.

•In most economic literature, consumer preference is treated as the ultimate exogenous element.

Preference Relations •Comparing two different consumption bundles, x and y:

–strict preference: x is more preferred than is y.

–weak preference: x is as at least as preferred

as is y.

–Indifference: x is exactly as preferred as is y.

Notations

•denotes strict preference; ∼ denotes indifference; •denotes weak preference;

~

Preference Relations

•x y and y x imply x

∼y.•

x y and (not y x) imply x y.~ ~ ~ ~ ≺

Relations

Completeness: For any two bundles x and y it is always possible to make the statement that either

x y or y x.~

~

Relations •Reflexivity: Any bundle x is always at least as preferred as itself; i.e.

x x.

~

Indifference Curves

无差异曲线(或,无差异集)•Take a reference bundle x’. The set of all bundles equally preferred to x’is the indifference curve containing x’; the set of all bundles y ∼x’.

•Since an indifference “curve”is not always a curve a better name might be an indifference “set”.

Slopes of Indifference Curves •When more of a commodity is always preferred, the commodity is a good.

•If every commodity is a good then indifference curves are negatively sloped.

Slopes of Indifference Curves •If less of a commodity is always preferred then the commodity is a bad.

Curves; Perfect Substitutes •If a consumer always regards units of commodities 1 and 2 as equivalent, then the commodities are perfect substitutes and only the sum of the two commodities in bundles determines their preference rank-order.

Curves; Perfect Complements •If a consumer always consumes commodities 1 and 2 in fixed proportion (e.g. one-to-one), then the commodities are perfect complements and only the number of pairs of units of the two commodities determines the preference rank-order of bundles.

Preferences Exhibiting Satiation •A bundle strictly preferred to any other is a satiation point or a bliss point.

•What do indifference curves look like for preferences exhibiting satiation?

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