管理信息系统精要版最新版英文教学课件第1章

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• 150 million people read news online; 170 million use a social networking site.
• Internet advertising continues to grow at around 7 percent per year.
• New laws require businesses to store more data for longer periods.
• Changes in business result in changes in jobs and careers.
Essentials of Management Information Systems
2. Identify the problems that businesses in this case study solved by using mobile digital devices.
3. What kinds of businesses are most likely to benefit from equipping their employees with mobile digital devices such as iPhones and iPads?
Chapter 1 Business Information Systems in Your Career
The Role of Information Systems in Business Today
What’s New in MIS?
New technologies Cloud computing / software as a service (SaaS) Big Data Mobile digital platform
Essentials of Management Information Systems
Chapter 1 Business Information Systems in Your Career
THE SF GIANTS WIN BIG WITH INFORMATION TECHNOLOGY
• Problem: Improving fan attendance and minimizing lost revenue when season ticketholders don’t attend.
Essentials of Management Information Systems
Chapter 1 Business Information Systems in Your Career
THE SF GIANTS WIN BIG WITH INFORMATION TECHNOLOGY
• San Franciso Giansts/AT&T Stadium uses Fieldf/x to improve team decision making, Qcue to provide dynamic ticket pricing, and wireless technology to provide services for fans.
• Competition for jobs, markets, resources, ideas
• Dependence on imports and exports
• Requires new understandings of skills, markets, opportunities
Video Cases
Case 1: UPS Global Operations with the DIAD Case 2: Google Data Center Efficiency Best Practices Instructional Video 1: Green Energy Efficiency in a Data Center Using Tivoli Architecture (IBM) Instructional Video 2: Tour IBM’s Raleigh Data Center
Management Managers use social networks, collaboration. Business intelligence applications accelerate. Virtual meetings proliferate.
Organizations Social business Telework gains momentum Co-creation of value, collaboration across firms
• Demonstrates IT’s role in increasing value and revenue in any business.
• Illustrates the potential for technology to improve customer experience.
Essentials of Management Information Sห้องสมุดไป่ตู้stems
Essentials of Management Information Systems
Chapter 1 Business Information Systems in Your Career
The Role of Information Systems in Business Today
Interactive Session: People Meet the New Mobile Workers • Read the Interactive Session and then discuss the following questions:
1. What kinds of applications are described here? What business functions do they support? How do they improve operational efficiency and decision making?
Chapter 1 Business Information Systems in Your Career
STUDENT LEARNING OBJECTIVES
• How will a four-step method for business problem solving help you solve information system– related problems?
4. One company deploying iPhones has said, “The iPhone is not a game changer, it’s an industry changer. It changes the way that you can interact with your customers” and “with your suppliers.” Discuss the implications of this statement.
• How will information systems affect business careers and what information systems skills and knowledge are essential?
Essentials of Management Information Systems
• What exactly is an information system? How does it work? What are its people, organization, and technology components?
Essentials of Management Information Systems
The Role of Information Systems in Business Today
How Information Systems Are Transforming Business
• In 2013, more than 102 million businesses had dotcom addresses registered.
Chapter 1
Business Information Systems
in Your Career
Essentials of Management Information Systems
Chapter 1 Business Information Systems in Your Career
STUDENT LEARNING OBJECTIVES
• Solutions: Enhance customer satisfaction by offering Wi-Fi access and game-related information services; provide marketplace for ticketholders to resell tickets; enable dynamic pricing to sell more tickets.
• Internet and global communications have greatly reduced economic and cultural advantages of developed countries.
• Drastic reduction of costs of operating and transacting on global scale
• How are information systems transforming business and what is their relationship to globalization?
• Why are information systems so essential for running and managing a business today?
Chapter 1 Business Information Systems in Your Career
THE SF GIANTS WIN BIG WITH INFORMATION TECHNOLOGY
Essentials of Management Information Systems
Chapter 1 Business Information Systems in Your Career
Essentials of Management Information Systems
Chapter 1 Business Information Systems in Your Career
The Role of Information Systems in Business Today
Globalization Challenges and Opportunities: A Flattened World
Chapter 1 Business Information Systems in Your Career
VIDEO CASES AND LEARNING TRACKS
Learning Tracks
1.How Much Does IT Matter? 2.The Changing Business Environment for Information Technology 3.The Business Information Value Chain 4.The Mobile Digital Platform 5.Occupational and Career Outlook for Information Systems Majors 2012–2020
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