国际商务专业建设试题2

国际商务专业技能测试试卷（2卷）

（闭卷，120分钟，100分值）

考生抽取试题，10分钟内准备好回答教师提问，20分钟内完成口语测试部分。然后在90分钟内依次完成试卷中的所有试题（阅读理解题、写作题、简答题、保险知识问答题及国际商务知识问答）。

I 口试部分

一、英语口语测试题（5*2=10*）

1. In recent years, there are more and more accidents. In your opinion what can be done to prevent this sort of accident in the future.

2. What do you think is the most important in life? To be rich /to earn money /to enjoy yourself /or to make contributions to society and why?

II 笔试部分

二、英语阅读理解题（2*10=20*）

Directions: This part is to test your reading ability. There are 2 tasks for you to fulfill. You should read the reading materials carefully and do the tasks as you are instructed.

Task 1

Directions: After reading the following passage, you will find 5 questions or unfinished statements, numbered 1 to 5. For each question or statement there are 4

choices marked A), B), C) and D). You should make the correct choice and mark the corresponding letter on the Answer Sheet with a single line through the center.

The iMOVE database（数据库）information platform for persons interested in job opportunities offered by German companies. The information can be obtained in seven languages: German, English, French, Spanish, Chinese, Russian and Arabic.

All programs in the area of professional training are carried out by German training providers. All these programs have a clear content to meet your special needs.

Programs which take place in Germany are carried out in English. Many of the German training providers have started their training activities towards the international market. Therefore, they also offer courses abroad. These courses are taught in English or the language of the target country. Providers will be glad to supply you with additional information on these courses. You can contact the provider directly to find out more about a program and the training provider.

To guarantee high standards in the database, iMOVE has developed quality standards for training providers and their services. All of the training facilities in the iMOVE database have to follow these quality criteria (标准). All training providers who publish their international training programs in the iMOVE database have recognized our General Terms and Conditions.

1. The iMOVE database is intended for persons who ________.

A) seek a job as a language translator

B) are interested in the German language

C) want to be employed by German companies

D) wish to work for professional training providers

2. The iMOVE programs are carried out by ________.

A) language training centers

B) German training providers

C) special service developers

D) overseas employment advisers

3. held in Germany are taught in _________.

A) German

B) English

C) French

D) Chinese

4. Which of the following measures has iMOVE taken to guarantee its high standards?

A) Offering different language courses.

B) Providing modern training facilities.

C) Starting training courses overseas.

D) Developing quality standards.

5. The purpose of the passage is to ________.

A) advertise the iMOVE database

B) make German companies more popular

C) hire overseas employees to work in Germany

D) encourage people to learn more foreign languages

Task 2

Directions: This task is the same as Task 1. The 5 questions or unfinished statements are numbered 6 to 10.

It is so easy to earn rewards!

A wide range of partners wherever you go

To make traveling even easier, Air France offers you Frequency Plus (常旅客里程奖励计划) through an extensive network of our partners. Together, they give you endless opportunities to earn Miles and a wide choice of Rewards, from airline tickets, hotel room-nights, car rentals and more.

Partners in China

If you are a Frequency Plus member registered in China, you have even more choices with rewards from our local partners. For more information, please contact your local Air France office.

First rewards start as low as 20,000 Miles!

Your Temporary Card

that will make you get your first Reward, now.

a) Show your Temporary Card and simply give your Card number when making a reservation and at check-in for your flight. In this way, you will begin to earn Miles even before receiving your Permanent Card.

b) Fill in and return your personal membership (会员) application today. Your application must be received within 3 weeks of your first flight.

Remember, you will enjoy an extra 3,000 Bonus Miles (额外奖励里程) for your first trip with Air France within 6 months of joining. Fly today and earn Rewards sooner!

6. Air France carries out its Frequency Plus ________.

A) through its reduced ticket prices

B) through its extensive network of partners

C) by providing convenient flight schedules

D) by offering excellent services on board

7. In order to get the first reward, passengers must fly at least ________.

A) for 6 months

B) 20,000 miles

C) 3,000 bonus Miles

D) once in three weeks

8. Passengers can begin to earn Miles ________.

A) if they reserve tickets at a hotel

B) if they buy tickets at the airport

C) before receiving the Permanent Card

D) after receiving the Permanent Card

9. Passengers should send their application to Air France ________.

A) upon receiving the application form

B) within 3 weeks of their first flight

C) before their first flight with Air France

D) within 6 months of joining the program

10. The extra bonus Miles for a passenger’s first trip with Air France within 6 months

of joining is ________.

A) 2,000 miles

B) 3,000 miles

C) 20,000 miles

D) 30,000 miles

三、英语写作一篇(1*10=10*)

Directions: This part is to test your ability to do practical writing. You are required to write a business letter according to the following information given in Chinese. Remember to do the task on the Translation/Composition Sheet.

说明：假设你是一个医疗设备公司的经理.你收Peter Smith 先生的信.他想了解你公司的情况, 你写信向他介绍并表示希望他能作为你公司的代理.

公司简介：

公司名称：广安医疗设备有限公司

成立年份：1980年

公司总部地址：中国神州市

主要产品：医疗测试设备

雇员人数：1000名, 其中120人从事研究与开发

销售市场：亚和南美

注意书信格式!

Words for reference：

医疗测试设备medical testing equipment 总部headquarters

从事engage in 东南亚Southeast Asia

代理agent

参考范文：

Thank you for your letter of June 19th and your interest in our company. Our company, Guang'an Medical Equipment Co. Ltd., was founded in 1980. We are located in Shenzhou, China. We mainly manufacture medical testing equipments. And we have 1,000 employees in our company, 120 of whom are engaged in research and product development. Our products are mainly exported to Southeast Asia and South America.

It would be our as the agent of our products. Your early reply will be well appreciated.

Sincerely yours,

Wang Wei

Manager of Guang’an Medical Equipment Co. Ltd.

四、保险知识简答题(5*3=15*)

1.请简述保险合同的特点

2.国内货物运输险的费率确定要考虑哪些方面

3.简述保险基金的特征.

五、保险知识问答题(20*)

1．试述人身保险的保险利益（保险法的规定）。（10*）

2. 近因以及近因原则的含义。（10*）

六、国际商务知识问答题（25*）

1．简述企业变革的重要性。（7*）

考核要求

(1)对企业变革定义的理解

(2)对企业变革重要性的理解

(2) 笔头表达能力的测试

参考答案

(1)企业变革是为适应外部变化而进行的自身改变。

(2)变革是适应变化了的市场环境

(3)是增强竞争力的必经之路

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2．用案例说明国际知名企业的变革管理理念。（8*）

考核要求

(1)对企业变革理念的理解

(2)对知名企业变革的分析

(3)临场分析和表达能力的测试

参考答案

变革理念包括三部分：对公司所处环境的理解、对自身根本目标的理解、对自身优势的理解；

例如IBM公司从功能单一的机器到具有强大计算能力、可同时满足多用户的大型机的转变。凭借它灵活、敏锐的经营思想接受现实迅速改变原来的政策、管理制度和方法，获得巨大成功。

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3．职场中人脉经营的技巧主要有哪些？（10*）

考核要求

(1)对人脉的理解

(2)对人脉经营技巧的分析

(3)临场分析和表达能力的测试

参考答案

第一、建立你的价值。提升自我价值，你越有用，你就越容易建立坚强的人脉关系

第二、向他人传递你的价值。在人际交往中，要善于向别人传递你的“可利用价值”，从而促成交往机会，彼此更深入地了解和信任对方在日常社交中，有两种心态不太可取：1是自我封闭，傲慢。2是愤青心态，以超脱自居

第三、向他人传递他人的价值，成为人脉关系的一个hub。如果你只是接受或发出信息的一个终点，那么人脉关系产生的价值是有限的；但是，如果你成为信息和价值交换的一个枢纽中心（hub），那么别的朋友也更乐意与你交往，你也能促成更多的机会，从而巩固和扩大自己的人脉关系。

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